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CONTENTS
Message From GAR
Departments 4
Message from the President
Market Report Value Corner
8
Feature GHC Will Pay Closing Costs of First Home for Qualified Guamanians
10
10
On the Cover Inarajan Garden Estate
16
Profile Patrick Cruz Focus on Family
18
GHURA Tips Revitalizing Sagan Linahyan
August 2012 • Vol. 5 • No. 08 P.O. Box 24881 Barrigada, GU 96921 Tel: (671) 472-3495 | Fax: (671) 472-3498 email: office@yellowpagesink.com
|Publisher| |Business Sales Manager|
Home Finance The Mortgage Loan Officer’s Role In The Loan Process
Darrell T. Pereda Doris Pangelinan John Mendiola Emily Untalan
|Traffic/Circulation Manager| 20
How to D.I.Y. How to Write a Professional Real Estate Property Description that Sells
22
Curb Appeal Yes...it’s another article about power saving!
24
From the Experts Real Estate Marketing for Professionals
25
Who Ya Gonna Call?
26
Classifieds
28
Closing Guam Association of REALTORS® Property Disclosures
Associate Broker RE/MAX Diamond Realty
H
afa Adai! A new Homeowners Assistance Program was introduced to Guam through Bill 463-31 Bill No. 463-31 “An Act to Adopt the Guam Housing Corporation Administrative Rules and Regulations for the Implementation of the First-Time Homeowner Assistance Program” was signed into law on June 15, 2012 as Public Law No. 31-227. This Program offers assistance for the purchase of a home in Guam with the cost of which shall not exceed $250,000 inclusive of any down payment and closing cost. FIRST TIME HOMEOWNERS ASSISTANCE PROGRAM REQUIREMENTS
Jay-R S. Dominguez
|Display Advertising| 19
By Elizabeth C. Duenas e-pro®, CRS®, CIAS®, REALTOR®
Josie Redmond
|Production Manager| Mark S. Burke
|Graphics & Layout| Mark S. Burke Edwin E. Valencia
|Editorial Contributors| Faye Varias Creative Services Elizabeth Duenas Michael Duenas Christine Hancock Calvin Hernandez Siska Hutapea Peggy Araullo Llagas Rose Manning Deniece Menez Natalie Quinata Arlene Taitague Taitingfong
1. Must be a First Time Homeowner for five (5) years preceding the commencement date of the application 2. Must be a US Citizen or a Permanent Resident Alien 3. Must be a resident for Five (5) years preceding the commencement date of the application. 4. Must submit signed Purchase Agreement or Construction Contract 5. Must attend Homeownership Education Workshop CHECKLIST
1. 2. 3. 4. 5. 6.
Purchase Agreement or Construction Contract Application Affidavit Verification of Residency Department of Revenue & Taxation Clearance Certificate of Homeownership Education Workshop (online acceptable link: www.ehomeamerica.org; Must provide a copy of the paid receipt). 7. Bank Documents: Commitment Letter Down Payment & Closing Cost Breakdown Note: If purchasing property, purchase agreement must be submitted along with Construction Contract. Application will not be processed until all required documents are submitted. Total cost cannot exceed $250,000.00 (Purchase /Construction price and closing cost) Si Yu'os Maase.....
GUAM ASSOCIATION OF REALTORS® Cover Photo: Mark S. Burke CasaGuam is Published by:
The Voice for Real Estate on Guam Suite 236A Julale Center 424 West O'Brien Drive, Hagatna, Guam 96910 Office: (671) 477-4271 • Fax: (671) 477-4275
CasaGuam Advertising Disclaimer All Advertisers agree to hold the publisher harmless and indemnify it against any and all claims, losses, liabilities, damages, costs and expenses (including attorney’s fees) made against or incurred by the publisher, officers or employees with respect to, or arising out of, the content, text, graphics or representations of any ad published herein, including but not limited to the sole negligence and/or fault of the publisher. The publisher is not liable for any claims, losses or damages of any kind, arising from the wording, text, graphics or representations of any ad published herein, or the condition of the articles sold through the publication, or performance of services advertised in this publication. All advertising and/or performance of services advertising and/or submissions become wholly the property of CasaGuam Magazine. CasaGuam Magazine is a registered trademark of PTI Pacifica Inc. Copyright © 2008. All rights reserved. Reproduction in whole or in part in any form without the express written consent of the publisher is prohibited. We reserve the right to edit or refuse any ad and to reprint any photo for promotional use.
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Market Repor t
VALUE CORNER
4 CasaGuam August 2012
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Feature • Affidavit* • Verification of Residency* • Department of Revenue & Taxation Clearance* • Certification of Home-ownership Education Workshop (online acceptable link: www.ehomeamerica.org; Must provide a copy of the paid receipt) • Bank Documents - Commitment Letter - Down Payment & Closing Cost Breakdown - Letter of Participation from Lender (Bank), if not a participant - Provide letter or document if applicant(s) is /are receiving any assistance for closing cost (i.e. gift letter)
Funding Source: • Generally funded through revenue generated by operations • GHC has utilized borrowed funds from financial institutions and the retirement fund. • GHC has obtained approval as a non-member borrower from the Federal Home Loan Bank of Seattle. • Six Percent Loan Program This is a low interest rate residential mortgage loan program to assist families and individuals who are first time homeowners and are unable to obtain financing from conventional mortgage lending institutions. Interest rate is 6.00% for a term of 30 years.
Collateral Criteria: • Maximum loan-to-value ratio of 95.00% (first and second mortgage payments) • Improvement must be insurable with all perils • Detached single-family dwelling • Town home and condominiums acceptable upon review and common area fees must be included in housing expense calculations
*Application Packet Forms are available online or can be picked up at Guam Housing Corp main office, 5th floor ITC Bldg. between the hours of 8:00am – 5:00pm
Eligibility Criteria: • U.S. Citizen or permanent alien resident • Resident of the territory • Minimum occupancy requirement of two (2) years • Must have a written denial from a financial institution • Applicant must be a first time homebuyer
Funding Source: • Through legislative appropriations • Total funds appropriated through Public Law 21-99 was $4.5 million • Total funds received from the general fund to date is $2 million • Leverage Loan Program
Qualifying Criteria: • Permanent employment of at least two (2) years • Acceptable credit • Maximum income to housing expense ratio of 29% • Maximum debt to income ratio of 41 percent including housing expense
The Rural Housing Loan Program is designed to: • Provide loans to assist eligible persons who will live in rural areas with an opportunity to own a home that would provide a decent, safe and sanitary living environment for its occupants. • Joint financing with Rural Development for a 100 percent financing with low interest rates. Term of the loan is 33 to 38 years for RD financing. Construction of dwelling on Chamorro Land Trust property is also eligible (Dededo properties are ineligible under this program).
NOTE: • If purchasing property, purchase agreement must be submitted along with Construction Contract. • Application will not be processed until all required documents are submitted • Total Cost cannot exceed $250,000 (Purchase/Construction to include closing fees) Regular Loan Program This is a residential mortgage lending program to assist families and individuals who are first time homeowners and are unable to obtain financing for purchase or construction through conventional lending institutions. Interest rate is prevailing rate for a term of 15 years to 30 years. Eligibility Criteria: • U.S. Citizen or permanent alien resident • Resident of the territory • Minimum occupancy requirement of two (2) years • Must have a written denial from a financial institution Qualifying Criteria: • Permanent employment of at least two (2) years • Acceptable credit • Maximum income to housing expense ratio of 29% • Maximum debt to income ratio of 41 percent including housing expense Collateral Criteria: • Maximum loan-to-value ratio of 80 percent (first mortgage) • Improvement must be insurable with all perils • Detached single-family dwelling • Town house and condominiums acceptable upon review and common area fees must be included in housing expense calculations Maximum Loan Amount: Increased to FHA current maximum loan limit. Public Law 22-113 authorizes GHC to adjust its loan limits using the FHA maximum loan amounts as established.
Maximum Loan Amount: Increased to FHA current maximum loan limit. Public Law 22-113 authorizes GHC to adjust its loan limits using the FHA maximum loan amounts as established by HUD. Funding Source: Through legislative appropriations – Public Law 20-210 • Community Affordable Housing Action Trust (CAHAT) This is an interest free second mortgage designed as a down payment assistance program for first time homeowners for families and individuals who lack the down payment resources to purchase or construct a typhoon-resistant home. Enabling legislation is Public Law 21-99. The term for the loan is 30 years. Eligibility Criteria: • U.S. Citizen or permanent alien resident • Resident of the territory for at least five (5) years • Minimum occupancy requirement of five (5) years • Must be able to obtain financing from a participating financial institution • Applicant must be a first time homeowner Qualifying Criteria: • Permanent employment • Acceptable credit • Maximum income to housing expense ratio of 29% • Maximum debt to income ratio of 41 percent including housing expense and first and second mortgage payments
Maximum Loan Amount: • The maximum interest free second mortgage amount is $40,000. • The first mortgage maximum amount is determined by the participating institution based on the borrower’s ability.
Eligibility Criteria: • A person who does not own a dwelling, or owns a dwelling which is not structurally sound or functionally adequate. • Be without sufficient financial resources and unable to secure necessary credit elsewhere to meet housing needs. • Must be a U.S. Citizen or permanent resident alien. • Possess the legal capacity to incur loan obligation. • Will personally occupy the home on a permanent basis. • Acceptable credit history • Adequate and dependable income sufficient to meet the following income to debt qualifying ratios: - Low income not to exceed PITI – 33%; TD – 41 % - Very low income not to exceed PITI – 29%; TD– 41% • Adjusted annual income not exceeding the applicable low income limits For more information on Guam Housing Corporation Loan Programs, please call 671-647-4143 or visit the GHC office between 8 a.m. and 5 p.m., Monday through Friday at the 5th floor of the ITC Building. For more information on homeownership assistance programs, interested residents should call the Guam Housing Corporation at 647-4143.
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On The Cover
Garden Paradise Inarajan Country Estate A sprawling country estate with breathtaking tropical flowering plants and fruit trees. Perfect for the family that enjoys plenty of elbow room and lots of land to enjoy. A wonderful retreat - just the place to retire and be a gentleman farmer. Want the kids close by? Lot is surely large enough to subdivide. Master bedroom, the only room upstairs, opens out to a spacious terrace be-decked with flowering orchids. Downstairs hosts 2 other bedrooms. Owners anxious to relocate. Easy to show, easy to find.
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Profile By Deniece Menez
Focus on Family
H
He graduated from George Washington High School with honors, third in his class. “I was also class president,” adds Patrick Cruz. He went on to obtain his Bachelor's degree from the University of Guam in business administration for management with a minor in human resources. After graduating from the university, he left the island to explore this land they refer to as "opportunity” (the mainland). He got a job in an entry-level position, worked hard, and then moved quickly through the ladder: teller, vault teller, assistant manager, and about a year later branch manager. Several years later he was a district manager and still on the go. He was preparing to purchase his first home when it hit him: "Do I want to own a house here or back home? Who's going to come to all the barbecues I planned to have?" He missed home, so he came home. “What really made me choose to get into the real estate industry was seeing my broker and close friend support her family and still have time to attend PTAs, take extended lunches, run errands, and watch her children's performances,” he shares. Cruz wanted the flexible schedule as well as the ability to support his family. “What I like most about being a Realtor is making my own schedule. I am able to clock in and out as needed. Don't get me wrong, there are times when Realtors have to make magic happen, like driving to get offers signed under the moonlight or hiking through the jungle to find a property for a client. But the beauty of this is, it’s my own business and the amount of work I put into it is the amount of rewards I will reap.” Cruz’s advice for aspiring Realtors is “to create a financial cushion. “The competition is tough. There are over 400 Realtors on Guam. And with the
Patrick Cruz
first six to twelve months you are establishing your network and putting your
REALTOR®
name out there. Be prepared to work hard to get started and not see any checks in the beginning.” Cruz has many plans for the future, most centered on providing for his family.
Company: Partner: Children: Hobbies:
Additionally, “in the next few years I would like to learn as much as I can as a Realtor and become a Broker myself. Then maybe I can help teach newer
“
Realtors. I'd like to help shape the industry, make a positive impact, and
Motto:
Anderson Realty Roman Bryce (5 years old) Teaching ZUMBA, singing for the Mangilao church choir “Faith in Harmony” “You gotta work hard to earn what you want. Do it right. You’ll succeed in both business and life.”
somehow give back to the community,” he shares.
CasaGuam Magazine is important to the industry. It’s a resource that the people need to keep updated on the issues and opportunit ies available. I see the magazine as a guide for those involved. If we don’t have the answers off the top of our head, we at least need to know where to go to get them.”
16 CasaGuam August 2012
“
industry being slow, clients are few and far between.” He explains that “in the
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GHURA Tips
Revitalizing Sagan Linahyan S
By Michael Duenas
agan Linahyan is a subdivision that was created to provide safe and decent housing for families who lost their homes to the damaging winds of Supertyphoon Omar. The typhoon which occurred in 1992 was destructive for families living on “arrendu” property. The subdivision was built in Astumbo Dededo with funding from FEMA and the Government of Guam. Eligible homebuyers purchased these homes for $1 and acquired the land for $2,500. There are 98 homes in the subdivision which was completed in 1994.
In the intervening years the subdivision experienced major deterioration. When Governor Eddie Calvo toured this subdivision in 2011, he was moved by the stories the families shared with him. The parents spoke of the frustrations they experienced and sense of neglect they encountered in raising their children in this subdivision. It was apparent to Governor Calvo that these families struggled for years through economic hardships and social woes. Hearing their stories prompted the Governor to challenge his cabinet to create opportunities for these families to enhance their economic and social well-being. In response to Governor Calvo’s challenge GHURA has partnered with Community Services and Resources (CSR) , the Guam Housing Corporation (GHC) and the Department of land Management (DLM) to implement programs to assist the families and to restore the conditions of the homes in the subdivision. CSR, with funds from the Community Development Grant program (CDBG) administered by GHURA, is providing Community-Based Family Education and Youth Development services through their Nurturing Neighborhood Networks Program since November 2011. In support of CSR’s efforts, GHC has made a vacant housing unit available for use as a neighborhood center. On August 3, 2012 a grand opening ceremony will be held to commemorate the launching of the Sagan Linahyan Family Resource Center. In a parallel effort GHC and DLM researched the ownership of a number of abandoned units in the subdivision. Ten vacant units were determined to have reverted to the government because the families failed to complete the terms of the contract of sale. Through legislation introduced by Sen. Tina Barnes these 10 units were transferred to GHC to be used for affordable rental housing. The ten housing units will be renovated with CDBG funds. Contracts totaling $535,360 have been awarded to Mega United and Ammanabat Corporation. Completion of the renovation work is scheduled for October 24, 2012. GHURA, GHC and DLM will be holding a groundbreaking ceremony on August 3, 2012 at 3pm at the Sagan Linahyan Family Center. 18 CasaGuam August 2012
With Grateful Acknowledgement GHURA and GHC gratefully acknowledge the assistance and cooperation of the following entities in the continued success of this project. • U.S. Dept. of Housing and Urban Development, Office of Community Planning and Development • Office of the Governor of Guam • Offices of the Mayor and Vice-Mayor, Dededo • Department of Land Management Contractors • Ammanabat Corporation • Mega United Corporation
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Home Finance
The Mortgage Loan Officer’s Role In The Loan Process. By Calvin Hernandez n 1944, the GI Bill was signed into law by President Franklin D. Roosevelt. The result was the creation of a loan program which allows qualified veterans to purchase a home for their own personal occupancy with little to no down payment. This loan program is commonly known as the VA-Guaranteed Home loan. A VA Guaranteed Home loan can be used in numerous ways. VA loans can be used to purchase a home or condominium approved by the VA, build a home, renovate and improve a home, and even refinance an existing mortgage to reduce the interest rate; however, please inquire with your lender as not all programs may be offered. The advantage of a VA loan program is that the U.S. Department of Veterans Affairs will guaranty to cover a percentage of the loan amount. This coverage or guaranty protects lenders from loss in the event the borrower fails to make the mortgage payments. The program encourages the lender to offer VA loans to “eligible” veterans who meet the VA program requirements. The major benefit of the VA guaranty is that it helps the borrowers by replacing the need for a 10 to 20 percent down payment when purchasing a home. To qualify for a VA loan, borrowers will need a Certificate of Eligibility (COE). The VA has several specific eligibility rules, but generally veterans, active duty personnel, reservists/national guard members, and some surviving spouses of veterans may be eligible for the program. Borrowers can visit any VA approved lender to get help obtaining the COE online. Once the COE has been issued, lenders assist by pre-qualifying the borrowers for the VA loan purchase or refinance. For purchases, borrowers can then work with their Realtor and shop for the home that meets their price range. Once they find the home, Realtors can assist with completing a purchase contract. Borrowers can return to their lender, complete the loan application and all the necessary VA Forms. Please note that an important condition of VA loan is that the borrower must occupy the property. VA loans cannot be used to purchase investment units, and borrowers must still meet the income and debt requirements of the VA program. To learn more about the VA loan please click on the following website http://www.benefits.va.gov/homeloans/ or visit Bank of Hawaii and speak to anyone of our loan officers to get you started with a VA purchase or refinance.
I
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H o w To D . I . Y.
How to Write a Professional Real Estate Property Description That Sells
By Rose Manning
Wording: Choose your words wisely and keep them positive. Certain words sound better and are more appealing to potential buyers. For instance try cozy instead of small. Now that you know what should go into an effective property description, you need to know what shouldn’t. Avoid the following: • • • • • •
here are do’s and don’ts when it comes to writing a professional property description that sells. An effective property description can determine whether or not you sell the property.
T
Spelling, grammar and punctuation mistakes Uncommon abbreviations Clichés Jargon Passive voice Over the top vocabulary
Write in the present tense and make sure to include words like you and your in your description. This way potential buyers will feel as though you are speaking directly to them.
Headline: To begin, your headline must jump out from the page and catch the attention of the buyer. Make the headline appealing with captivating and positive words. Description: Always begin your description with the selling points of the property. List the best features first to keep the attention of the buyer. Use adjectives to spice up the description. For example, instead of stating dining room, try spacious dining room for your family to gather and share a meal. Let the buyer know why they will want the selling points of the house. It’s important to sell the area to potential buyer as well. Are you selling to someone looking for a single family home or a multi-million dollar estate? Highlight points in the area that appeal to your buyer like schools, shopping, public transportation, etc. Location: Include the geographical area in your description. Many buyers are looking to buy in a specific area. Price: Including the price of the property is especially important for the for sale by owners. Price inclusion is a way to screen potential buyers. Call to Action: End your description with encouraging words for buyers to call you. Give them a reason for a call to action. “This beautiful property will go fast, call now for more details.” 20 CasaGuam August 2012
About the Author Need step by step instructions on getting started with online marketing for your business? Sign up for our newsletter at http://www.oziomedia.com/signup.php and receive our free tips that make it easier than ever to learn.
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Curb Appeal
Yes…it’s another article about power saving!
By Arlene Taitague Taitingfong
realize that this is yet one of many articles about saving power that you probably have read in various magazines and newspapers the last year or so. It is a subject that is beaten to death by now. We know we need to save energy - but do we really practice it as much as we can or should? Yes! This is another article about power saving, but once in a while it’s nice to be reminded of how the smallest details can make the biggest impact. The Guam Power Authority has a website that has basic tips at a glance. I pulled the following from their website for your reading enjoyment.
I
Tips for Saving Electricity at Home Major Appliances • Replace and recycle your old refrigerator and purchase an energy-efficient model. Units only 10 years old can use twice as much electricity as a new ENERGY STAR® labeled model. • Don't keep your old refrigerator. Keeping your old refrigerator as extra cold storeage is a very inefficient use of electricity and will add to your power bill. • Defrost refrigerators and freezers before ice buildup becomes 1/4-inch thick. • For maximum efficiency from your refrigerator, set the temperature between 37 and 40 degrees and the freezer temperature at five degrees. Deep freeze freezers should be kept at zero. • Keep range-top burners clean; they will reflect heat better. • Turn off the stovetop burners and oven about five minutes before the end of your cooking time. The heating element will stay hot enough to finish cooking without using electricity. • Wash only full loads in a dishwasher and use the shortest cycle that will get your dishes clean. If operating instructions allow, turn off the dishwasher before the drying cycle, open the door and let the dishes dry naturally. Air Conditioning • Always keep windows and doors closed when you have the air conditioning on. • Set the air-conditioner thermostat at 78 degrees or higher, health permitting. 3 percent to 5 percent more energy is used for each degree the conditioner is set below 78 degrees. • If your old air conditioner is on its way out replace it with ENERGY STAR® labeled energy-efficient model. • Clean or replace air-conditioner filters regularly, following manufacturer's instructions. • Keep the mold off concrete roofs to save on the cost of air conditioning your home by pressure spraying and painting. • Hire a professional, reputable air conditioning contractor to inspect and perform preventive maintenance on your air conditioning system once a year and follow the manufacturer's recommendation for owner maintenance. • Check the caulking or weatherstripping around window units and throughout your home to minimize the loss of cool air. • Use ceiling fans to assist the cooling system, but be sure to turn off fans when no one is in the room. Ceiling fans don't produce cool air, but they can move the air and make you feel three degrees cooler. • Make sure you buy the "right" size cooling unit for your needs. An air conditioner that is small won't be able to do the job. A unit that is too large will waste energy. • Programmable thermostats can save on your electric bill by allowing automatic settings to save air con while people are not home. Windows and Doors • Caulk windows, doors and anywhere air leaks in or out. Do not caulk around water heater. • Use weatherstrip around windows and doors to keep cool air in. • Wrap cooling ducts with duct wrap, or use mastic sealant. • Replace old windows with new high performance dual pane windows. • Install shades, awnings or sunscreens on windows facing west and south to block strong sunlight or close typhoon shutters to save on air conditioning.
22 CasaGuam August 2012
Hot Water and Water Heaters • Install energy-saver shower heads to save your hot water. • When buying new appliances, be sure to purchase energy-efficient ENERGY STAR® labeled models. • Set the water heater thermostat at 120 degrees or "low." If you have a dishwasher, check your dishwasher to see if you can use 120 degree water otherwise set to 140 degrees or normal. • Have a qualified electrician install a timer on your water heater. You should not turn off your water heater at the breaker, but installing a time and heating water only when you need hot water will save on your power bill. • A single dripping hot water faucet can waste 212 gallons of water a month. This increases your electric bill for heating the water as well as your water bill. Fix leaky faucets, especially those on the hot water side. • Use cold water instead of hot as much as possible in the kitchen and laundry. Lighting • Use compact fluorescent lamps. You can lower your lighting bill by converting to energy-efficient low-wattage compact fluorescent lighting and fixtures. • Turn off the light in any room that is not occupied. • Replace halogen or incandescent bulbs with compact fluorescent light bulbs which use 50 to 80 percent less electricity than traditional bulbs. Use compact fluorescent flood lights outside, to. EnergyGuide Labels • Appliances with the EnergyGuide labels are energy efficient, but the ratings vary. Study the estimated costs for operating the appliance versus the cost of buying a more energy efficient product. Look for the Energy Star on appliances, cooling equipment, home electronics, lighting, or office equipment. • Small appliances such as electric toasters and convection ovens use less energy than the oven in the range. • Rice cookers use less energy than the stovetop burners. • Microwave ovens reduce cooking time and save energy. For more information, you can log onto their site at www.guampowerauthority.com Also remember to keep windows and doors shut and shades closed during the day. This will help keep your house cool and reduce air conditioning needs. Lastly, add a nice touch to your landscape while creating a cooler habitat by planting trees. All variety of palms work nicely. Heck, any tree will work here, just as long as you don’t plant it too close to the house. You might want to give some allowance for growth of the tree in 20 years. Growing bushes like puti tai nobio and hibiscus are nice. Trim the branches so that the bush resembles a “mini-tree”. Bamboo works well as a border to line your carport or as a natural outside kitchen wall. In any case, placement is important and growing along the window sections of your home Is a good start. The plants will offer shade from the sun during the hottest part of the day.
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Who Uses the Phone Book? Percent Using Print Yellow Pages by Age
47%
18-24
59%
25-29
67%
30-49
76%
50-59
84%
82%
60-74
75+
The Deadline is August 15! Don’t Miss it!
Are You In? Call today to Advertise
472-3495
Pulblished By
Source: Simmons 2011 National Consumer Survey CasaGuam.com 23
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From The Experts
Real Estate Marketing for Professionals hen marketing a home, most Realtor's do the 3 P's, Put it in the MLS, Put up a sign & pray. You do not need to re-invent the wheel, just be 5% better than most Realtors to be in top 10% of all the realtors in your market . You need to develop strong marketing skills, both online as well as offline. You need to constantly market your listings. Consider investing some money in Search Engine Optimization and/or placement. It is now known that 75% of consumers start their home search on the internet. A strong Web presence is no longer a novelty it is a necessity to anyone who wants to be a successful realtor. If you are serious about being a suc- cessful realtor, you owe it to yourself to look to become a marketing professional Here are some suggestions for marketing your listings. Create a marketing proposal, customize your proposal to each client.
W
The Multiple Listing Service (MLS)
As soon as you receive a signed listing agreement, enter it into the your Multiple Listing Ser- vice service, making it instantly available to other real estate professionals.
By Christine Hancock
Website
By accessing a website, potential buyers from all over your local area will see information and photographs of the property, and will be able to receive a fast response to their inquiries re- garding it. This is where you need to do some research and possibly spend some money on Search Engine Optimization/Placement. RELO
No marketing plan would be complete without considering the rich potential for relocation sales. Each year thousands of people relocate. Membership in a Relocation company, gives you immediate access to ready homebuyers. Open Houses
Some home sellers want them, some do not. Your can discuss the possible advantages of an open house, and the best way to conduct one with the least inconvenience to your client. Remember 17% of Real Estate agents make 80% of the money. Use these suggestions consis- tently and you will soon be in the 17%!
Virtual Tour
Have a professional photographer photograph the home and create a Virtual Tour. When marketing your homes, pictures speak a thousand words! The Sign—Your Personal Billboard
Since exposure is the key to selling a home, use signage whenever possible. As people pass by, day or night, they see from the sign that the home is for sale, and see immediately who to call to get more information or to view the property. Custom Property Brochures
Use the photographs that the professional photographer took to create an eye catching cus- tom property brochure. Many people look at 10 or more homes in a day, you want your home to stand out at the end of the day. Newspaper Advertising
Newspaper advertising enables you to introduce the property to more than 1,000,000 interested, prospective buyers each Friday and Sunday. Feature your property in these publications, and continue to have a presence in your local newspaper until the property is sold. Custom Mailers
Distribute mailers to over all local brokers and everyone in your farming area. Again using the professional photos that you took. 24 CasaGuam August 2012
About The Author: Christine Hancock began her real estate career proving herself a top producer on a new high rise development. This experience gave her valuable knowledge of construction as well as the buying process and resulted in 4-million dollars in sales during her first year. (www.getanewhome.net • chris@getanewhome.net) Free article courtesy of ArticleCity.com
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W h o Ya G o n n a C a l l ?
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Classifieds Commercial Rentals
Barrigada
Dededo
2b/1b, near Subway with water $830/mo. Please call 637-7165 / 688-0887 / 689-3333
106 East Sta. Barbara, Dededo 4bed/1 ba
Dededo
Condo units - 3bd/1ba, renovated, $1100/mo & 3bd/2ba excellent cond. $1700/mo BUY SELL or RENT www.GUAMLISTINGS.com 482-6252/777-3728 MLS 12-509 & 12-523
corner house, fenced, and gated. Centrally located close to church, school and malls. Asking $1,200/month. Call MYRNA @ 488-0144
Ordot-Chalan Pago Commercial space for rent. Approx 2155 sq ft. Ideal for laundromat, bakeshop, video store or retail business. Asking $2,500/mo. Please call ANGIE @ 727-2228 Commercial space for rent. Approx 850 sq ft., video store or retail business. Asking $850/mo. Please call ANGIE @ 727-2228
Tumon Fountain Plaza for Rent: Finally prime commercial space in the much desired Fountain Plaza. Own your very own business amongst the likes of many long time established busibesses already patroning this plaza. Where can you go wrong, San Vitores road frontage with ample space, there are no lossers and YOU are the winner. Asking $2,700/mo. Please call
Dededo Moving Soon? Nice 4 bedroom, 2 bath, gated carport, porch in front, A/C, great location, near Marine Corps Dr. Feel at home, Call 637-0222 today! Houses – 4bd/3ba, 2 car garage, appliances, central a/c, secured entry, gated community & 3bd Ypaopao Estates home, carport, renovated, $1300/mo 482-6252/777-3728 MLS 12-2432 Houses - 3bd/2ba, carport, a/c, appliances, $1300/mo & Paradise Estates home 3bd/2ba, 2 car garage, appliances, central a/c, secured entry, gated comm, 482-6252/777-3728 MLS 12-1255 3Bd/2Bd/1Bd located near schools/church/store and front of park Semi-Furn. Sec.8 & Military OK. Pls. leave message at 727-6456 Great spacious house located near Paradise Estates. 5bd/3bth. Section 8 okay with full security deposit. Call 646-9870/1 Dededo Villa Rosario - Spacious 3BR/2BA W/D, Pool, Security, Mailbox $1,650.00
Residential Rentals
3Bd/2Bd/1Bd located near schools/church/store and front of park Semi-Furn. Sec.8 & Military OK. Pls. leave message at 632-1200
Agat
Mangilao
DANIEL @ 687-5422
Popular Pia Marine 2 bedroom 2 bath units available for Month to Month Rentals. Utilities/Furnitures included with cleaning services. $2400.00. Call Nick @ 689-2939. Tecio Tumon Villa: Nice two bedroom two bath condo located in Tumon. Condo is just a walking distance to the beach, stores, restaurants and nightlife. Asking $2,100/month. Call VIC @483-7518 Tumon 2bd / 2 ba + Den. excellent condition. Asking $1200. Please call 637-7165 / 688-0887 / 689-3333 / 477-7042 Tumon Penthouse for Lease: A Rare Penthouse, Oceanview unit is now available. This large 2 bedroom 2.5 bath Condo was upgraded and is in like new condition. Security, Full Back-up Generator, Pool, 2 parking all go along with your desire for the ''good life'' while on Guam. Water included. You CAN have the dream. Asking $3,800/month. Call DEANNA @ 688-2855 MLS 10-744 San Vitores Terrace Condo: 3bd/2ba, 3rd floor unit with oceanview, upgraded unit with new carpets, pool, security and basic cable TV. $1800. Call Coral Sea Realty 649-6088
Yigo
3 bedroom / 2 ba house, close to schools, stores, beach and church. Asking $1250.00. Call 649-8265 or 888-7447
Asan
Perez Acres: 4 bedroom, 2 bath with pool & playground. Corner unit. Asking $1,900/month. Call SANDY @ 687-6006
For Sale By Owner Summer Palace Estates Located close to Cost-U-Less in Harmon 4Bd/2.5Ba 2100 Sq. Ft. Home located in a secured gated community with swimming pool, tennis court, and playground. New granite countertop and tile floor throughout with typhoon shutters. $440,000.00 Please call 777-0951 3bd/2ba townhouse, 2 story, central a/c, typhoon shutters, excellent cond. $195K BUY SELL or RENT www.GUAMLISTINGS.com 482-6252/777-3728 MLS 11-4372 Houses - 3bd/1.5ba, carport, renovated, appliances, & a/c Asking $195K & 3bd/2ba, huge yard, Asking $179K BUY SELL or RENT www.GUAMLISTINGS.com 482-6252/777-3728 MLS 12-2579 Paradise Estate Home - 3bd/2ba, 2 car garage, appliances, central a/c, typhoon shutters, secured entry, gated community, Asking $274,900 482-6252/777-3728 MLS 12-2026
Inarajan 2 bedroom / 2 bath on a living area of 800 sf and 5,526 Âą sm lot. Fixer upper home on a beautiful beach front property, over an acre in size. There is already Power&Water if you would like to rebuild. Asking for $628,054. Call DEANNA @ 688-2855
Nice house on a cul-de-sac street in Latte Hts. 4 bedrooms, 2 baths with all ceramic tiles and split a/c units per room. Newer kitchen counters and appliances. Fenced back yard. Has always been leased to military personnel for their tour on Guam. Asking $2,100 / month. Call DEANNA @ 688-2855
Perez Acres: 3 bedroom / 1.5 ba townhouse with extra room great for family room or office, gated and secured community, pool, mail delivery. Asking $1900 . Call CORAL SEA REALTY 649-6088
Latte Heights House with 3 br / 2 ba, ideal location w/ carport, fully fenced, gated, spacious yard w/ patio. Asking $200K. Please call ANGIE @ 727-2228
Tamuning
Residential Sales
Mongmong-Toto-Maite
Beverly Palms: 3bd/2ba, 2 story condo unit, w/pool, semi-furnished, appliances, high ceilings, & nice open floor plan BUY SELL or RENT www.GUAMLISTINGS.com 482-6252/777-3728 MLS 12-2250
Barrigada
Asan Beach House Newly Renovated, Fresh paint and ceramic tiles. Asking:
Opportunity Knocking.... Buy the home you deserve! Newly renovated 4BR/2BA home with a snazzy kitchen, fenced and waiting for YOU to move now! Asking $445,000. Call DEANNA @ 688-2855
Mangilao
$2,200.00/mo. Call FRANK @ 479-4663 Asan 3bd./2ba. Ocean Views Newly Renovated - All ceramic tiles. New a/c's. Asking: $1,900.00/mo. Call FRANK @ 479-4663 26 CasaGuam August 2012
Barrigada Large 4BR/2Ba 1800sqft. House Only 243,000 637-7165 / 688-0887 / 689-7900
Exceptional 3bd and 3.5 ba home Enjoy the view, separate refrigeration and stove for the person who enjoys cooking, the pool and the great central location. Asking $630k Call JUDY @482-7775
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Classifieds Ordot-Chalan Pago
Yona
Quiet, Private, and centrally located 4 bedroom 3 bath house on a 1/2 acre lot. this would be great if you enjoy your privacy and appreciate being close to shopping malls, grocery stores, and schools. Asking $315,000. Call JOYLYN @ 488-5069 for a showing. MLS 10-2077.
Winward Hill Estates: Lovely 4 bedrooms / 2.5 ba with beautifully upgraded kitchen and bathrooms, nicely appointed living & dining spaces & bedrooms. Large, well maintained yard with lots of gorgeous plants, flowers, trees and a cozy verandah & spacious tool shop in the middle of it all! Come see this beauty in Yona. Asking $289,000. Call MARILOU @ 988-5600
Apusento Gardens Condo : Great price with seller financing. Just like you pay monthly rental, without bank fees. Downpayment is required. Asking $105k. Call JAMES @482-0498
Tamuning Condo units - 3bd/1ba, renovated, $125K & Agana Beach Condo, 3bd/3ba, beachfront, bank foreclosed, appliances, split a/c units, $500K 482-6252/777-3728 MLS 12-1565 & 12-1621 Private and secluded Tamuning 3bed/1ba house with partial ocean and city view. Recently painted and upgraded with ceramic tiles, french windows and accordion typhoon shutters. Fenced and gated, and comes with 4 split A/Cs'. Asking only for $229K. Call MYRNA @ 488-0144 TAMUNING Executive 2 Storey Spacious House for Sale by Owner. Great location beside Cost-U-Less Tamuning and GPO. Great lifestyle and community environment with 5 bd/3ba corner lot; nice sized bd on 1st and 2nd flr; luxurious master suite w/ jacuzzi spa tub; quality granite staircases; hardwood railings; crown molding all over the house with open spacious kitchen and stainless steel appliances. Please call owner/lv msg at 727-6456.
Tumon Nice 2 and 3 bedroom condo with panoramic ocean view and city view and waliking distance from the shops and hotels. Please call George 483-9111 Century 21 CR.
Baza Gardens 3bd./2ba 1,600 s.f .Extended with game room. Asking $175,000.00. Call FRANK @ 479-4663 Baza Gardens - $169,000 - Best Deal! 3 BR 2BA corner lot home in great condition - call for details...Asking $169,000. Call LIZ @ 687-0911
Land For Sale Chalan Pago Chalan Pago LAND FOR SALE Great Investments with Lots of Potentials Near Front Road Zone C More than an Acre Size Lv Msge 632-1200
Dededo Dededo Land 18585Âą Very Nice $85,000 637-7165 / 688-0887 / 689-7900. Dededo Land with 830Âą sm with R-1 Zoned and minutes to NCS with paved access. Asking $45,000. Call YUMIKO @ 688-7791
Harmon Property is view lot next to last lot below Airport exit light on Pangelinan Blas St. in Harmon/Tamuning. Access paved w/sidewalks, water & sewer. Power up to adjacent lot below. Asking $490,000. call 637-7165 / 688-0887 / 689-3333 / 477-7042
Piti Turner Rd. - Channel 10 - (Nimitz Hill) Piti. 151,508 sq. meters of unobstructed ocean views Asking: $2,300,000.00 Call FRANK @ 479-4663
Tamuning R-2 Lot Call 646-7137 CasaGuam.com 27
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Closing
Message from the Executive Officer By Peggy Araullo Llagas
Property Disclosures
R
Realtors® bring value to buyers and sellers; they work to protect the rights of consumers in the real estate transaction, have unparalleled knowledge of local markets and subscribe to a strict Code of Ethics. Ethically, any known factors that can affect the value or desirability of a property should be disclosed. This disclosure is an important aspect of consumer protection. NAR raised awareness about property disclosure in the early 1990s and encouraged states to establish mandatory seller disclosure laws. If not mandated by state law, state Realtor® associations encourage members to have property sellers complete disclosure forms to ensure that all parties involved in a real estate transaction are aware of a property’s condition before making a purchase decision. The law in most states requires sellers to notify buyers about known material defects in the property in question. Typically, the duty to disclose known defects also extends to the real estate professionals involved in the transaction. Brokers have increased the use of seller property condition disclosure forms. Such forms explicitly place the primary responsibility for full disclosure on the property owner. Using disclosure forms adds another layer of protection to all parties in the transaction, but the forms themselves do not replace a broker’s ethical responsibility to disclose all known material property defects. For More Information Contact: Peggy Araullo Llagas, Executive Officer Guam Association of REALTORS® Suite 236A Julale Center 424 West O'Brien Drive, Hagatna, Guam 96910 Tel: (671) 477-4271 • Fax: (671) 477-4275 Mobile: (671) 689-4271 • www.guamrealtors.com 28 CasaGuam August 2012
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We speak Russian, Farsi, Chinese, Korean, Japanese, Filipino, and Chamorro facebook.com/Century21CommonwealthRealty
RENTALS 175 Chln Karetan Trosu, Dededo - 2Br/1Ba - $1,000 - #12-2907 202 Chln Rodeo, Tamuning - 3Br/3Ba - $3,500 - #12-2613 A&D Apartments 304K-2, Dededo - 2Br/2Ba - $900 - #12-2805
Barrigada $225K 3Br/2Ba #12-2898
Barrigada $455K 4Br/5Ba #12-2642
Dededo $295K 4Br/3Ba #12-2737
Dededo $179K 3Br/2.5Ba #12-2856
Dededo $230K 3Br/3Ba #12-2899
Tamuning $125K Studio/1Ba #12-2945
Yigo $214,800 4Br/2Ba #12-918
Barrigada $275K 3Br/3Ba #12-2245
Tamuning $365K 3Br/2Ba #12-2299
Yigo $220K 3Br/1.5Ba #12-2192
Mangilao $63K 2Br/1Ba #12-2303
Tamuning $245K 2Br/1.5Ba #12-2561
Dededo $179K 3Br/2Ba #11-3576
Dededo $97K 2Br/2Ba #11-4198
Dededo $289K 9Br/5Ba #12-443
Mangilao $405K 4Br/3Ba #11-3436
Barrigada $420K 4Br/3Ba #12-610
Inarajan $469K 6Br/3Ba #12-448
Tamuning $499,999 5Br/4Ba #09-1332
Tamuning $550K 5Br/3Ba #11-2080
Barrigada $780K 3Br/2Ba #12-1839
Tamuning $590K 3Br/3Ba #12-1835
Dededo $550K 4Br/3Ba #12-972
Tamuning $122K 2Br/2Ba #12-474
Ordot-Chalan Pago $560K Multi-Family #12-97
MongMong-Toto-Maite$375K Multi-Family #11-1539
Pacific Gardens, Dededo - 3Br/2Ba - $1,350 - #12-2859 Villa Puntan Isa, Mangilao - 2Br/1Ba - $800 - #12-2824 153 Untalan-Torres Court, MongMong-Toto-Maite - 3Br/3Ba
Apusento Gardens, Ordot-Chln Pago - 1Br/1Ba - $700 - #12-2943 Scharf St., Piti - 2Br/2Ba - $750 - #12-2689 Pomika Apts, Tamuning - 2Br/2Ba - $1,000 - #12-2829 Tumon Horizon, Tamuning - 2Br/1Ba - $1,200 - #12-2760 Alupang Cove, Tamuning - Studio/1Ba - $1,200 - #12-2944 Oka Tower, Tamuning - 1Br/1Ba - $1,500 - #12-2641 Perez Acres, Yigo - 3Br/2Ba - $1,400 - #12-2574 Perez Acres, Yigo - 3Br/1.5Ba - $1,900 - #12-2793 Perez Acres, Yigo - 3Br/2Ba - $2,000 - #12-2847
Homes & Condos
$2,200 - #12-2858
Perez Acres, Yigo - 4Br/2Ba - $2,450 - #12-2735 Perez Acres, Yigo - 3Br/2Ba - $2,200 - #12-2427 Perez Acres, Yigo - 3Br/1.5Ba - $1,800 - #12-2610 282 E. Liguan Ave., Dededo - 3Br/2Ba - $2,450 - #12-1712 Alupang Cove, Tamuning - 1Br/1Ba - $1,600 - #11-3998 255 A-Lada Ave., Dededo - 3Br/2Ba - $1,600 - #12-1193 Tumon View, Tumon - 2Br/1Ba - $1,000 - #12-1341 Kalamaso, Dededo - 2Br/2Ba - $1,400 - #12-2417 Agana Bay Condo, Hagåtña - 3Br/2Ba - $2,500 - #12-1696 Aragon Toto Park Subdivision St., MongMong-Toto-Maite 3Br/2.5Ba - $1,900 - #12-2499 Las Palmas, Dededo - 3Br/3Ba - $1,700 - #12-2343 Guahan Court Condo, MongMong-Toto-Maite - 3Br/2Ba $1,200 - #12-2584
LAND
Commercial & Multi-Family
S. Marine Corps. Dr., Asan - 1,597sm - $250K - #12-2726 Rt 4 Off Ipan Beach, Talofofo - 2,000sm - $110K - #12-2416 Chln Binadu Circle, Yigo - 1,858sm - $59K - #12-2438 Off Murrey Drive, Asan - 7,984sm - $650K - #09-1983
MongMong-Toto-Maite $3M Multi-Family #12-2630
Hagåtña $1.8M Commercial #12-324
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