Cascade Hasson SIR Listing Presentation

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The Distinction

Delivering Exceptional Service

Our brokers represent sellers and buyers in all price ranges throughout Oregon and SW Washington. Built on a tradition of providing white-glove service, we are proud to embody the iconic Sotheby’s brand combining local expertise with innovative technology and global outreach. We are here to help you achieve your real estate objectives and appreciate the opportunity to earn your business.

22 Offices

500 Brokers

$3.2 Billion in 2023 Sales volume

Holistic Pricing Analysis

The right price gets the best results. Your property needs to be priced properly from the very start. Studying a comparative market analysis (CMA) will help guide the optimal price. Overpriced properties may typically see more price reductions and take longer to sell.

With the right pricing strategy, you have about a 92% chance of meeting your asking price within the first 2 weeks.

Recognized Worldwide

Since its establishment in 1976, Sotheby’s International Realty has transformed the real estate industry with a global network of exceptional brokers. As the only truly global real estate brand, we ensure that the properties we represent receive the farreaching and unparalleled exposure they deserve. The culture of the Sotheby’s International Realty brand is defined by its people, who provide personalized service and local expertise that help our clients achieve their dreams.

84 Countries

1,115 Offices

26,500 Brokers

$143 Billion in 2023 Global Sales Volume

Our Global Referral Network

When a property is represented by the Sotheby’s International Realty brand, it is presented to a highlyqualified global clientele through exclusive channels and relationships. The white glove experience each office in our network delivers makes us a globally sought resource for all real estate services.

$4.4 Billion in Annual

World-Class Marketing

Our in-house marketing team partners with our brokers to develop strategic marketing collateral and initiatives that reach and engage qualified buyers. Elegant property brochures, social media posts, and email campaigns are just a few of the ways we help get your property seen and sold.

The right marketing makes all the difference.

Our Marketing Launch

The market moves fast, and so do we. Our in-house marketing team provides a Marketing Launch that gets your property to market quickly. Designed with the utmost quality and brand consistency, this helps us sell your property for the highest price in the shortest amount of time.

SothebysRealty.com

Available in 14 languages, the site engages millions of buyers, immersing them in your home via highresolution photography, 3D virtual reality tours, and cinematic videos. The rich and relevant content available on sothebysrealty.com enables the site to get the best ranking positions in search engines like Google, maximizing the chances of a buyer finding your home. Listings from around the globe can be accessed seamlessly on any device.

CascadeHassonSIR.com

CascadeHassonSIR.com, our regional website, features thousands of properties throughout Oregon and SW Washington. With detailed market reports and community guides, this highly trafficked site provides buyers with unique local insights.

Superior Property Exposure

We strategically distribute our listings to the most relevant media companies and real estate focused websites around the world.

We set the industry standard by providing the highest quality control of descriptive copy, photography, and videos. This ensures your property receives the attention it deserves.

Over 95% of buyers start their home search online.

Engaging Social Media

We craft exclusive social media content for people passionate about fine living. The award-winning Sotheby’s International Realty YouTube channel has more video views and more subscribers than any other real estate brand. On our local social media pages, we share properties for sale in all price ranges.

Over 1 million followers on top social media platforms combined.

88 Million Videos Played in 2023

Strategic Advertising

Our brokers work closely with our in-house marketing team to develop highly targeted digital and print advertising plans. Based on the unique attributes of your property and developed buyer profiles, we can provide a customized approach to getting your property seen and sold.

We offer local, regional, national and global media opportunities.

Sotheby’s Concierge Auctions

Sotheby’s Concierge Auctions is the leading global marketplace for luxury real estate auctions. Auctioning a property enables homeowners and agents to accelerate the timing of a sale to as little as 60 days. In fact, auctions can build interest and competition for properties in a finite time period, just as they do for expensive artwork, wine, and cars.

Sotheby’s Concierge Auctions provides us with another method to sell your property.

Office Exclusive Option

You may have reasons for not wanting your property to appear in the MLS or be advertised to the public. An office exclusive allows us to market your property only to brokers within our brokerage.

Our off-market portal is only accessible to our brokers throughout Oregon and SW Washington.

Making a Difference, Together

Our brokers have deep roots in the communities we serve across Oregon and SW Washington. We support the long-term growth and vitality of the neighborhoods we live and work in. Throughout the year, our brokers volunteer their time by helping local organizations that are close to their hearts.

We are committed to helping people in the communities we serve.

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