The Distinction
Delivering Exceptional Service
Our brokers represent sellers and buyers in all price ranges throughout Oregon and SW Washington. Built on a tradition of providing white-glove service, we are proud to embody the iconic Sotheby’s brand combining local expertise with innovative technology and global outreach. We are here to help you achieve your real estate objectives and appreciate the opportunity to earn your business.
22 Offices
500 Brokers
$3.2 Billion in 2023 Sales volume
Overpriced properties may ultimately see more price reductions:
Holistic Pricing Analysis
The right price gets the best results. Your property needs to be priced properly from the very start. Studying a comparative market analysis (CMA) will help guide the optimal price. Overpriced properties may typically see more price reductions and take longer to sell.
With the right pricing strategy, you have about a 92% chance of meeting your asking price within the first 2 weeks.
Recognized Worldwide
Since its establishment in 1976, Sotheby’s International Realty has transformed the real estate industry with a global network of exceptional brokers. As the only truly global real estate brand, we ensure that the properties we represent receive the farreaching and unparalleled exposure they deserve. The culture of the Sotheby’s International Realty brand is defined by its people, who provide personalized service and local expertise that help our clients achieve their dreams.
84 Countries
1,115 Offices
26,500 Brokers
$143 Billion in 2023 Global Sales Volume
Our Global Referral Network
When a property is represented by the Sotheby’s International Realty brand, it is presented to a highlyqualified global clientele through exclusive channels and relationships. The white glove experience each office in our network delivers makes us a globally sought resource for all real estate services.
$4.4 Billion in Annual
World-Class Marketing
Our in-house marketing team partners with our brokers to develop strategic marketing collateral and initiatives that reach and engage qualified buyers. Elegant property brochures, social media posts, and email campaigns are just a few of the ways we help get your property seen and sold.
The right marketing makes all the difference.
Our Marketing Launch
The market moves fast, and so do we. Our in-house marketing team provides a Marketing Launch that gets your property to market quickly. Designed with the utmost quality and brand consistency, this helps us sell your property for the highest price in the shortest amount of time.
SothebysRealty.com
Available in 14 languages, the site engages millions of buyers, immersing them in your home via highresolution photography, 3D virtual reality tours, and cinematic videos. The rich and relevant content available on sothebysrealty.com enables the site to get the best ranking positions in search engines like Google, maximizing the chances of a buyer finding your home. Listings from around the globe can be accessed seamlessly on any device.
CascadeHassonSIR.com
CascadeHassonSIR.com, our regional website, features thousands of properties throughout Oregon and SW Washington. With detailed market reports and community guides, this highly trafficked site provides buyers with unique local insights.
Superior Property Exposure
We strategically distribute our listings to the most relevant media companies and real estate focused websites around the world.
We set the industry standard by providing the highest quality control of descriptive copy, photography, and videos. This ensures your property receives the attention it deserves.
Over 95% of buyers start their home search online.
Engaging Social Media
We craft exclusive social media content for people passionate about fine living. The award-winning Sotheby’s International Realty YouTube channel has more video views and more subscribers than any other real estate brand. On our local social media pages, we share properties for sale in all price ranges.
Over 1 million followers on top social media platforms combined.
88 Million Videos Played in 2023
Strategic Advertising
Our brokers work closely with our in-house marketing team to develop highly targeted digital and print advertising plans. Based on the unique attributes of your property and developed buyer profiles, we can provide a customized approach to getting your property seen and sold.
We offer local, regional, national and global media opportunities.
Public Relations
As the most profiled luxury real estate brand in the news, Sotheby’s International Realty provides unmatched editorial exposure for notable properties. Our public relations team fosters relationships with leading media outlets to build awareness for our brand, while managing its reputation and generating exposure for our listings. #1 Profiled Real Estate Brand in the News
65,600+ Press Placements in 2023
Sotheby’s Concierge Auctions
Sotheby’s Concierge Auctions is the leading global marketplace for luxury real estate auctions. Auctioning a property enables homeowners and agents to accelerate the timing of a sale to as little as 60 days. In fact, auctions can build interest and competition for properties in a finite time period, just as they do for expensive artwork, wine, and cars.
Sotheby’s Concierge Auctions provides us with another method to sell your property.
Office Exclusive Option
You may have reasons for not wanting your property to appear in the MLS or be advertised to the public. An office exclusive allows us to market your property only to brokers within our brokerage.
Our off-market portal is only accessible to our brokers throughout Oregon and SW Washington.
Making a Difference, Together
Our brokers have deep roots in the communities we serve across Oregon and SW Washington. We support the long-term growth and vitality of the neighborhoods we live and work in. Throughout the year, our brokers volunteer their time by helping local organizations that are close to their hearts.
We are committed to helping people in the communities we serve.
The First American Difference
Get the Best Coverage for Your Clients
Not all home warranties are equal. Here’s why more than 12 million homeowners depend on us for peace of mind and budget protection when their covered household items break:
Unlimited service calls
We don’t limit coverage of older home systems and appliances
Any size and number of residential AC units covered
Our Big HVAC coverage complies with environmentally friendly regulations and ensures system compatibility
We don’t require maintenance records for coverage
We evaluate the performance of our independent service providers through continuous customer satisfaction surveys
Coverage starts the day of closing (no waiting period)
No limit on age of homes
Smart, simple, affordable plans and options to fit your customers’ needs and budgets
You can easily order and manage home warranties online or on a mobile device
Pool and spa option covers saltwater at no additional cost
