Dms show guide 2014 by CatchTalk TV

Show Guide

3 - 5 March 2014, Kings Place, London DMS 2014 A5.indd 1

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www.pwc.co.uk/proveit

You don’t need a digital strategy. Just a business strategy that’s fit for a digital age. In a digital age, audiences are ofﬂine, online, global, local, mobile and social. In this multi-platform world, media measurement will only keep growing in importance. How can PwC help you prove the reach and quality of your audience to sceptical advertisers?

Please visit www.pwc.co.uk/proveit or contact sam.tomlinson@uk.pwc.com for more information © 2014 PricewaterhouseCoopers LLP. All rights reserved. In this document, “PwC” refers to the UK member ﬁrm, and may sometimes refer to the PwC network. Each member ﬁrm is a separate legal entity. Please see www.pwc.com/structure for further details.

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Welcome Digital Media Strategies 2014

Weâ&#x20AC;&#x2122;re delighted to welcome you to the second annual Digital Media Strategies conference. We hope you are looking forward to the next few days of strategy, analysis and debate around the key issues currently facing the media industry. Building on the success of the launch event, this year we are very lucky to have top level speakers from media and technology across the UK, Europe and the USA. They are representing companies ranging from upstart digital innovators to some of the most famous and well established names in publishing - all grappling with the many challenges of modern media. We also have an incredible delegate list, featuring some of the smartest people in the industry. We are aiming to encourage as much learning and sharing in the industry as we can, so please engage in debate, enjoy the pre-lunch round tables, and take advantage of every opportunity to network with peers. Please also take some time to visit our exhibitors and talk to them about some of the fantastic things they are working on. TheMediaBrieďŹ ng staff will be on hand to help, so if you have any questions donâ&#x20AC;&#x2122;t hesitate to approach any of us at any time. We want your day to be as useful and enjoyable as possible. Dan Williamson, Innovation & Strategy Manager, TheMediaBriefing

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TheMediaBriefing.com

TheMediaBriefing.com started as a publishing experiment in 2010. Founders Neil Thackray and Rory Brown wanted to build a new usercentric business media company that combined curated articles with indepth opinion, analysis and personality. We have evolved into a key source of insight and analysis for the media industry, covering the strategic and tactical decisions media businesses make and the rapidly changing environment in which they make them. We send out nearly 70,000 requested e-mails each month covering the major issues in Newspapers; B2B Media; Magazines; Mobile; Broadcast; Digital Media and Media Finance. These newsletters are read by key opinion leaders around the globe. As TheMediaBriefing.com has grown over the years we have hosted a range of influential strategy events in London. Each has in some way set the agenda for the industry and allowed teams to network and share ideas with their peer group. TheMediaBriefing.com is also the organiser of the British Media Awards held in May each year.The gala event showcases innovation and excellence across all sectors of the UKâ&#x20AC;&#x2122;s dynamic media business. If you donâ&#x20AC;&#x2122;t already get our free newsletters you can sign up to be part of TheMediaBriefing.com community here: www.TheMediaBriefing.com/page/sign-up

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Meet the team Programme Development and Speaker Acquisition: Daniel Williamson, Innovation & Strategy Manager TheMediaBriefing - @DanWMedia

Business Development: Rania Masri, Commerical Manager - TheMediaBriefing - @RaniaCakeLady James Willis, Senior Account Manager - TheMediaBriefing - @Jamesdub85

Operations: Melissa McChesney, Event Manager - The MediaBriefing - @MelissaMcC13

Marketing and Delegate Sales: Tim Headley, Marketing and Product Development Manager Briefing Media - @TimHeadley

Editorial Jasper Jackson, Editor and Chief Analyst - TheMediaBriefing - @jaspjackson Henry Taylor, Journalist and Analyst - TheMediaBriefing - @henryctaylor

Briefing Media: Neil Thackray, Founder and CEO, Briefing Media - @neilthackray Rory Brown, Founder and CMO, Briefing Media - @RoryBrown Rupert Levy, Group Finance Director, Briefing Media - @Rupertjlevy Louise White, Associate Director, Briefing Media - @Louisecwhite Elisabeth Mork-Eidem, Head of Events, Briefing Media - @ellamork

Visitor Info Cloakroom

The Cloakroom is provided free of charge. This can be found by the registration desk.

WiFi

WiFi is complimentary for all attendees. Network: DMS2014 Password Name: DigitalMedia14

Parking

The nearest car park is at St Pancras Station on Pancras Road, open 24 hours, 7 days. If you are using sat nav the postcode is N1 9AG.

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Venue Floor Plan TRAINING: MULTIPLATFORM SALES

THIS IS PRODUCT DEVELOPMENT

TRAINING: MULTIPLATFORM CONTENT EXHIBITION & CATERING AREA

STREAM SESSIONS ROUND TABLE SESSIONS ROUND TABLE SESSIONS

PLENARY SESSIONS (MAIN CONFERENCE ROOM) & STREAM SESSIONS

Digital Media Strategies 4 - 5th March, Kings Place

Exhibition Floor Plan

Flume D Share Cloudsense X-Cago Quadrant Open X Rezonence Operative Desk-Net

1 2 3 4 5 6 7 8 9

Esculators

Catering Points

Stairs to main conference rooms

Stairs from ground level entrance

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Roundtable Discussions TheMediaBriefing round table discussions are an opportunity for you to speak candidly with your peers on the important issues you are thinking about. You may use them to discuss a particular challenge, pick the brains of your peers or simply listen to what others have to say. We have a diverse range of topic options. They are all listed below with their designated room. They tend to fill up quickly, so please consider in advance which you would like to attend. TheMediaBriefing staff will be on hand to help guide you.

This is Product Development - Monday 3 March 2014 Battlebridge Room Topics: Testing and iterating products Data-driven product development Understanding customers Talking to customers Product development and commercial strategy Optimising user experience Technology

Digital Media Strategies - 4 â&#x20AC;&#x201C; 5 March 2014 Hall 2, Advertising, social media, multiplatform publishing and data Topics: How to deliver consistently across all channels

Nicolas Pastorino, eZ Systems What kind of business are we in?

Nikos Gouraros, OPA Europe How to use social media to its full potential

Marc Cooper, Hootsuite How to use big data to maximise revenues

Paul Johnson, MPP Global Solutions

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What are the opportunities for programmatic trading on mobile?

Jana Eisenstein, Videology How to prove audience reach and quality to advertisers

Sam Tomlinson, PwC How to automate premium inventory at scale

Petteri Vainikka, Enreach What is the best way to deliver native advertising?

Patrick Keane, Sharethrough How to maximise the benefits of programmatic trading

Cameran Harman, OpenX How to rebuild around digital to deliver cross-media ad sales

Richard Britton, Cloudsense What is the best way to deliver a multiplatform product mix?

Koos Hussem, X-Cago What is the best way to monetise mobile content?

Stephanie Himmof, Rebecca Allen, Outbrain

Music Foyer, Diversifying revenue streams Topic: How to build new revenue streams x 3

St. Pancras Room, Innovation, Product Development, Data Topics: How to drive innovation in your business x 3 tables Building an effective product development function x3 tables Developing a data-driven culture x 3 tables

Wenlock Room, Video and content innovation Topics:

How to produce video cost-effectively What new kinds of content will add value to the business?

Limehouse, Digital Subscriptions Topic:

Delivering a successful digital subscription strategy x 3

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Chair Bios

This is Product Development, 3rd March Nic Newman - Digital Strategist & Consultant

Nic is a former Head of Product Development for BBC Journalism. He ran the product teams that produced the award winning BBC News, Sport and Weather websites, mobile sites and apps. He was also involved with the development of BBC iPlayer and a suite of internal and external BBC Products. Since leaving the BBC he has worked with media companies advising them on product development and digital strategy. He has coordinated product training and events for the BBC Academy for the last 3 years. Nic also runs the media chapter of the Product Tank and Mind the Product meet up groups and was a speaker at the UK’s first Mind the Product conference attended by more than 700 people.

Digital Media Strategies, 4th and 5th March Charlie Beckett - Director, Polis, London School of Economics

Charlie is a professor of journalism at the London School of Economics where he is Director of the journalism think-tank Polis and Head of the Media and Communications Department. He was a producer and editor at the BBC and ITN’s Channel 4 News before joining the LSE. Charlie is the author of ‘SuperMedia’ about the future of news and ‘WikiLeaks: News In The Networked Era’. His research is into future models for media production as well as the ethics of media and its impact on society.

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This is Product Development, 3rd March Speaker Bios Alan Rutter - Co-Founder, Journalist and Digital Media Consultant, Clever Boxer

Alan is a journalist and digital media consultant with Clever Boxer (www. cleverboxer.com), and has worked in magazines and newspapers for over 13 years. He currently works with both the Condé Nast International Technology team and the Guardian on their Masterclasses programme. At Condé Nast UK he oversaw the iPad edition launches of WIRED, GQ, Vanity Fair and Vogue. Before that he was Online Editor at Time Out London, where he led on the integration of the print and digital teams.

Anthony Rose - Co-Founder & CTO, zeebox

Anthony is co-founder and CTO of zeebox, a new platform that turns live TV into a two-way, social and interactive viewing experience. Previously he headed up BBC iPlayer from 2007 to 2010, taking it from pre-launch to major success story. Anthony moved to YouView in May 2010 to create an open next-gen connected TV platform with aggregated content. Prior to this, Anthony was at Altnet and Kazaa, creating a digital music store and download application, and before that at Brilliant Digital.

Anthony Sullivan - Director of Product, The Guardian

Anthony is responsible for digital strategy and development of the Guardian’s digital products, including theguardian.com, native mobile apps, Soulmates and Guardian Jobs. He has worked in senior product roles for more than 13 years. Prior to joining the Guardian, he was Head of Product for BBC News.

Ed Parsons - Geospatial Technologist, Google

Ed is the Geospatial Technologist of Google, with responsibility for evangelising Google’s mission to organise the world’s information using geography. In this role he maintains links with universities, research and standards organisations which are involved in the development of geospatial technology. Ed was the first Chief Technology Officer in the 200-year-old history of Ordnance Survey, and was instrumental in moving the focus of the organisation from mapping to geographical information. He came to the Ordnance Survey from Autodesk, where he was EMEA Applications Manager for the Geographical Information Systems (GIS) Division.

Juliet Bauer - Chief Customer Officer, DC Thomson

Juliet recently joined DC Thomson Family History as Chief Customer Officer. DCTFH has some of the leading products in the fast-growing digital genealogy market, including findmypast, genesreunited and Lives of the First World War. Juliet joined from Top Right Group (formerly EMAP) where she was Managing Director, Product Management. She has held a number of senior roles in the media, delivering new propositions and improving customer engagement in both B2B and B2C environments. She has worked for national and international companies including News International, Fox News (New York) and Omnicom. During her time at News International Juliet worked on the paid content launch for The Times and The Sunday Times websites and at Top Right Group she was responsible for the launch of data product, WGSN INstock. 10 | Speaker Bios DMS 2014 A5.indd 10

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Manuel Ranchin - Sales Manager, Aquafadas

After completing two masters degrees in political studies (2008) and publishing (2009) at ESCP Europe, Manuel went on to work in foreign rights at the comic publishing houses Dargaud, Tonkam and Les HumanoĂŻdes. He then began working in sales at AveComics at January 2010, where he went on to become manager of the direct sales team. He is now managing direct sales for Europe at Aquafadas, helping the company to become a global leader in digital publishing. Aquafadas has experience with helping various kinds of publishers, including books, magazines and newspapers. It has worked with a wide array of businesses, including AveComics, LagardĂ¨re, Mondadori, Ouest-France and Metro in France, Sanoma and Rossel in Belgium, Egmont in Scandanavia and Shueisha in Japan.

Paul Lomax - Chief Technology Officer, Dennis Publishing

Paul is Chief Technology Officer at Dennis Publishing, and heads up digital product development. Paul has been a digital media professional for over 15 years and in that time has been responsible for the launch of over 100 major websites at companies including Dennis, Guardian Media Group, IPC Media and e-commerce agency Pod1.

Rochelle King - Global Vice President of Design and UX, Spotify

Rochelle is Global Vice President of Design and UX at Spotify where she is responsible for the teams that are responsible for user research and designing the product experience at Spotify. Prior to Spotify, Rochelle was VP of User Experience and Product Services at Netflix where she managed the Design, Enhanced Content, Content Marketing and Localization teams at Netflix. Collectively, these groups were responsible for the UI, layout, meta-data (editorial and visual assets) and presentation of the Netflix service internationally across all platforms. Rochelle has over 14 years of experience working on consumer facing products.

Tom Betts - Vice President Customer Analytics and Research, Pearson Professional - Financial Times, Pearson English, Pearson Vue

Tom joined the Financial Times in 2009 and is now Vice President Customer Analytics and Research Pearson Professional, including Financial Times, Pearson English and Pearson Vice for FT.com. He leads a globally focused analytics team with analysts based in the US, UK and Asia. Prior to joining the FT, Tom operated in a consultancy capacity delivering large scale data mining projects in a number of industry sectors. He led data analytics projects focusing on customer insights for some of the largest organisations in the UK in telecoms (Three, Vodafone, T-mobile), insurance (Royal Bank of Scotland Insurance, Insurance Fraud Bureau) and in government.

Tony Macklin - Director of Product Development & Strategy, Immediate Media

Tony is Director of Product & Development at Immediate Media Co, the special interest content and platform company, where he is responsible for helping create new Digital capabilities and building up the Product & Development teams. Tony has spent over 15 years in a variety of Product Development roles, including eBay, Ancestry.com, Intuit, and Ask Jeeves, and has divided his time between London and San Francisco. Speaker Bios | 11 DMS 2014 A5.indd 11

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Digital Media Strategies, 4 - 5th March Speaker Bios

Adrian Barrick - Chief Content Officer, UBM

Adrian was Chief Executive Officer of UBM’s Built Environment division for four years. In that time, he and the team transformed a print publishing-led operation into a multi-platform marketing services business with events at its heart. The division included some of the best-known brands in UK media, including Ecobuild, Interiors, Building and Barbour ABI. Adrian is an awardwinning publisher and editor with 25 years’ experience in the UK businessto-business market. Starting his career as a journalist in local newspapers, Adrian went on to work on a series of leading business titles, including an eight-year stint as editor of Building. Under his leadership, Building was named magazine of the year three times and website of the year by the PPA, and he won four editor of the year awards. Moving into publishing, he was named PPA business publisher of the year in 2007.

Andrew Miller - Chief Executive Officer, Guardian Media Group

Andrew has since July 2010 been Chief Executive Officer of Guardian Media Group (GMG), the core business of which is Guardian News & Media, publisher of theguardian.com - the third largest English-speaking website in the world - and the Guardian and Observer newspapers in the UK. GMG - whose portfolio also includes joint ventures and Top Right Group - is owned by The Scott Trust Ltd, which exists to secure the independence of the Guardian in perpetuity. Andrew joined GMG as Chief Financial Officer in 2009. Prior to that, he was for six years Chief Financial Officer of Trader Media Group (TMG), where he played a leading role in Auto Trader’s enormously successful transition from print to digital publishing.

Anna Jones - Chief Operating Officer, Hearst Magazines UK

Anna is Chief Operating Officer at Hearst Magazines with strategic and operational responsibility for the business overall. Hearst Magazines UK publishes 19 magazines and 22 websites in the UK including Harpers Bazaar, ELLE, Cosmopolitan, Good Housekeeping, Red and Men’s Health. It is the largest digital magazine publisher in the UK with a reach in print and digital that extends to 1 in 3 UK women and 1 in 4 UK adults. Prior to this Anna was Digital and Strategy Director at Hachette Filipacchi, with responsibility for strategy across the company as well as the digital division which ran some of the UK’s best known websites including Digital Spy and ELLEuk.com.

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EVENTUALLY, A SMARTER WAY COMES ALONGâ&#x20AC;Ś

Videology. The Smarter Decision.

By simplifying big data,we empower marketers and media companies to make smarter advertising decisions and fully harness the value of their audience across screens. Our predictive, science-based technology enables our customers to manage, measure and optimize digital video and TV advertising to achieve the best results.

To find out more email us at solutions@videologygroup.com

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Arne Wolter - Deputy Chief Digital Officer & Deputy Chief Sales Officer, Gruner + Jah

Arne has been the Deputy Chief Digital Officer (DCDO) of Gruner + Jahr since September 2012. He is also Deputy Chief Sales Officer (DCSO) of G+J Electronic Media Sales. In his function as DCDO he is responsible for the companies Pixelhouse (chefkoch.de), Parenting Media GmbH (eltern. de, urbia.de) and xx-well.com, as well as the digital company holdings tausendkind and DELINERO. He is also responsible for the strategic expansion of Gruner + Jahr’s “Communities of Interest” and for the business and growth of Ligatus GmbH. After filling various roles at G+J EMS, he moved to Arvato Mobile in 2002, where he built up the B2B business and became Vice President B2B, as well as a member of the Management Board.

Bruce Daisley - Managing Director, Twitter UK

Bruce is the Managing Director of Twitter UK. He joined Twitter in 2012 having previously ran Google’s display business. At Google, Bruce had responsibility for YouTube and the Google Display Network. He has also worked at Emap/Bauer and Capital Radio. In 2010 New Media Age recognised Bruce as having made the Greatest Individual Contribution to new media in the UK. Bruce’s life is mainly focussed on the appraisal of contemporary pop music.

Chris Maples - Vice President, Europe, Spotify

Chris Joined Spotify in April 2011. As VP, Europe he is responsible for helping to shape the business across many areas and in working closely with all partners and advertisers to ensure the business continues to grow. Prior to Spotify, Chris has spent 20+ years in the media and advertising industry in various roles working across television, Radio, Outdoor. He was most recently commercial director of Microsoft’s Consumer and Online business, where he led a team of over 200.

Damien Kimmelman - Founder & Chief Executive Officer, DueDil

Damian is the founder and CEO of DueDil. Originally from New York, he now resides in London, UK, where DueDil is headquartered. Prior to DueDil, he founded and ran two companies, a leading London-based digital agency and a peer-to-peer Chinese gaming platform. Damian also consults for government agencies, mentor startups and speak at a number of tech events. He holds a master’s degree in International Relations from the University of St Andrews.

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Maximise Your Ad Revenue Across Any Connected Screen The OpenX Unified Monetisation Platform

WIN A SAMSUNG GALAXY SMART WATCH! Visit our stand today to find out more about OpenX and enter our free prize draw. www.openx.com Email: sales-emea@openx.com

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Denise Warren - Executive Vice President, Digital Products & Services, New York Times

Denise was named Executive Vice President of the Digital Products and Services Group in March 2013. As such, Denise oversees the operations, growth and development of The New York Times’s portfolio of digital products along with oversight of its subscriber relationships and digital subscription business. Previously Denise was general manager of NYTimes. com and Senior Vice President and Chief Advertising Officer of the former New York Times Media Group, where she managed the daily operations of NYTimes.com, as well as other related digital and mobile products of The Times. In addition, she oversaw the advertising sales operation for all properties of The New York Times Media Group, which included print, digital and mobile products of The New York Times and the International Herald Tribune.

Douglas McCabe - Chief Executive Officer, Enders Analysis

Douglas leads the publishing and transformation practice at Enders Analysis. An opinion leader on print and online media, he reports on media substitution, and consults on digital commercial strategies for content and service businesses. He is a former director of Fish4, the online advertising portal, and before that he led sales development and market intelligence at Waterstones/HMV.

Duncan Painter - Chief Executive Officer, Top Right Group

Duncan became CEO of Top Right Group, a successful B2B multiplatform media business, in October 2011. The Group provides critical analysis, access to key markets and fresh ideas that assist customers to improve their top line business performance. Top Right Group companies operate across different geographies, sectors and platforms, with more than 33% of 2012 revenues coming from international operations. The profitable, growing, private-equity backed Group has a strong vision for the future. It is owned by a joint venture between Apax Partners and Guardian Media Group plc.

Geoff Inns - Managing Director & Vice President, Ziff Davis International

Geoff oversees Ziff Davis’ operations outside North America, responsible for O&O businesses in the UK and Australia along with licensing operations in over 40 countries. Ziff Davis’ brands include IGN, the leading video games website; AskMen, the world’s largest male lifestyle website; and NetShelter, a technology media network of around 85 million global visitors per month. Prior to Ziff, Geoff was at CBS Interactive for eleven years, latterly as UK Managing Director.

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Graeme Finneberg - Digital Commercial Director, ESI Media

Graeme is responsible for all digital commercial revenues across the Evening Standard, The Independent and i portfolio of sites. ESI Media are growing their digital footprint fast, The Independent currently being the fastest growing national paper online, with a combined reach of over 34 million unique users a month. With the upcoming launch of London Live TV on March 31st, alongside ESI media’s programmatic trading platform launching in December of last year the digital side of the business and commercial opportunities are set to grow considerably with a focus on delivering targeted, cross platform audience campaigns.

James Brown - General Manager, Digital Advertising, Telegraph Media Group

In the last year, James has overseen the expansion of the The Telegraph Media Group’s commercial proposition, with the launch of The Telegraph’s market-leading programatic trading platform and the introduction of a world-class data-management platform that gives The Telegraph’s inventory persona with behaviours, intentions and needs. In addition, James has helped small- and medium-sized businesses by streamlining the processes of buying, monitoring and managing premium inventory through Self-Service. He has also enabled pure play, direct-response advertisers to use The Telegraph through the launch of the Performance Network. In recognition of his work, James was voted Commercial Director Of The Year at the IPA’s 2012 Media Owner Awards.

James Tye - Chief Executive Officer, Dennis Publishing

Dennis has grown its total revenues by 30% in the last 3 years and prides itself on a highly developed digital and mobile strategy. Advertising revenues in 2013 were more than 50% digital and around 25% of the company’s total revenues were derived from its digital activities. Tye has also placed innovation at the heart of the company and in 2011 introduced a new Dennis Enterprise division. Enterprise has deployed and invested in a wide range of disruptive technology plays, including adnostic (a platform independent creative agency), Padify and TablePouncer. 2013 saw the company deliver its highest revenue and profit in the company’s history. Dennis Publishing brands include The Week, Auto Express, Carbuyer.co.uk, evo, Men’s Fitness, Mental Floss, Cyclist, Viz, PC Pro and Knowyourmobile

Jana Eisenstein - Senior Vice President Global Accounts, Videology

Jana is Senior Vice President Global Accounts at Videology, the UK’s highest reaching instream video ad platform. Since joining Videology at the end of 2010 as Managing Director UK, and as the company’s first European employee, she has driven the business to become a significant force in video advertising technology across UK, Ireland, France, Italy and Spain and a market leader globally.

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Agenda This is Product Development Monday 3 March 2014 09.00 - Introduction from the chair Nic Newman, Digital Strategist & Consultant

09.10 - Keynote - How we deliver product innovation within a large organisation This session on how to approach the end-to-end product development process and drive innovation in a very large organisation

Ed Parsons, Geospatial Technologist, Google Maps

09.50 - Case study - How we turned a publisher into a product development business

This session will look at the key steps involved in building product innovation capabilities into a legacy media business

Tony Macklin, Director of Product Development & Strategy, Immediate Media

10.20 - Coffee 10.50 - Case study - How we learn about our customers

This session will look at how to approach customer research, examining tactics, technologies and pitfalls, and how to transfer this knowledge into new products being built.

Anthony Sullivan, Director of Product, The Guardian

11.20 - Research - What we know about our customers

This session will include company research into new customer behaviours across different platforms and on different products. It will also look at how you can begin to put such insights into action

Tom Betts, Vice President Customer Analytics and Research, Pearson Professional - Financial Times, Pearson English, Pearson Vue

11.50 - Spotlight Alan Rutter, Co-Founder, Journalist and Digital Media Consultant, Clever Boxer

12.10 - Round table discussions 12.50 - Lunch 13.50 - Case study - How we test and iterate our products

This session will look at how to develop and continuously improve a quick and effective testing and iteration process

Paul Lomax, CTO, Dennis Publishing

14.20 - Keynote - How we use data to drive product design and UX

This session will explore how to use data effectively in the product development process. It will also look at how to align product development with business objectives by building design principles and agreeing on success metrics

Rochelle King, Global Vice President of Design and UX, Spotify

14.50 - Spotlight Manuel Ranchin, Sales Manager, Aquafadas

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15.40 - Case study - Where product development meets commercial strategy

This session will focus on how to bring commercial requirements into the product development process to maximise customer- and advertising-revenues

Juliet Bauer, Chief Customer Officer, DC Thomson

16.10 - Case study - How we deliver product innovation in a start-up

This session brings a technology-driven start-up to talk about how they approach their endto-end product development process

Anthony Rose, Co-Founder & CTO, zeebox

16.40 - Panel discussion - To what extent should we speak to our customers? Anthony Rose, Co-Founder & CTO, zeebox Ed Parsons, Geospatial Technologist, Google Maps Tony Macklin, Director of Product Development & Strategy, Immediate Media

17.10 - Round-up from chair and end of day

Digital Media Strategies Tuesday 4 March 2014, Hall 1 08.00 - 08.50 - Breakfast and registration 08.50 - 09.00 - Introduction from the chair Charlie Beckett, Director Polis, London School of Economics

Part 1 - Building a customer-centric business 09.00 - 09.30 - Fireside chat - Building a profitable and sustainable multichannel news business

• Structuring your business and products around the multichannel customer • Pursuing a print strategy that reflects new reading habits and complements other formats • Using analytics to better understand and serve customers • Driving membership, community and engagement both on and off the website

John Ridding, Chief Executive Officer, Financial Times Group Conducted by Ken Doctor, President, Newsonomics

09.30 - 10.45 - Two case studies and a discussion - The Innovator’s Dilemma, revisited: Managing a legacy and delivering digital growth

09.30 - 09.55 - Case study - How to organize print, digital, mobile and video • When you should integrate print and digital, and how to do it properly • Disrupting yourself: how to monetise smartphones and tablets • How to launch and grow a digital video business

Torry Pedersen, Editor-in-Chief/Chief Executive Officer, Verdens Gang

09.55 -10.20 - Case study - Developing a digital portfolio through acquisitions and entrepreneurial ventures

• Picking investments which compliment and boost your core business • Discovering effective new business models in third party ventures • Fostering innovation and entrepreneurship within the business • When to integrate, when to keep seperate and when to sell on

Ulrich Schmitz, Chief Technology Officer, Axel Springer Electronic Media

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10.20 - 10.45 - Panel Discussion - Should you integrate print and digital? Anna Jones, Chief Operating Officer, Hearst Magazines UK Ulrich Schmitz, Chief Technology Officer, Axel Springer Electronic Media Torry Pedersen, Editor-in-Chief/Chief Executive Officer, Verdens Gang

10.45 - 11.15 - Coffee and refreshments

Part 2 - Capitalising on the mobile opportunity 11.15 - 11.40 - Analysis - How media consumption habits are changing • What behaviours are consumers exhibiting across different platforms • How we expect the mobile device market to change • Implications of the changing landscape on advertising and paid products • What to do with your data to effectively respond to the multiplatform shift

Douglas McCabe, Chief Executive Officer, Enders Analysis

11.40 – 12.10 - Case Study - Structuring your business for new opportunities on new platform

• Building an adaptive enterprise through long-term investments in owned technology • Developing an effective product development capability • Growing new revenue streams around new ventures

Tom Bureau, Chief Executive Officer, Immediate Media

12.10 -12.25 - Mobile spotlight Stephanie Himmof, UK Managing Director, Outbrain Graeme Finneberg, Digital Commercial Director, ESI Media

12.25 - 13.05 - Roundtable discussions 13.05 - 14.05 - Lunch

Part 3 - Split-stream sessions HALL 1 Digital subscriptions Moderator: Charlie Beckett, Director Polis, London School of Economics

14.05 - 14.30 - Case study - The next phase of digital subscriptions

• Creating new digital products to attract new customers • Understanding your market and adapting your offering accordingly • Becoming a truly global news organisation

Denise Warren, Executive Vice President Digital Products & Services, New York Times

HALL 2 Innovative specialist media businesses Moderator: David Worlock, Co-Chair, Outsell Leadership Programmes

14.05 -15.20 - Three case studies and Q&A - New and innovative business models in specialist media Adrian Barrick, Chief Content Officer, UBM

on reinventing the role of content in B2B media (20 mins)

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14.30 - 14.55 - Case study - Building a genuine subscriptions around digital content

business

• Why freemium works and how to get the balance right • Retaining customers at the intersection of tech and customer service • Keeping your product in tune with what customers want

Chris Maples, VP Europe, Spotify

14.55 -15.20 - What kind of business are we in?

Damian Kimmelman, Co-Founder & Chief Executive Officer, DueDil

on building a technology-driven, UXfocused subscription data business (20 mins)

Victoria Mellor, Co-Founder & Chief Executive Officer, Melcrum

on building a service-oriented horizontal information business (20 mins) Q&A (15 mins)

Mark Wood, Chief Executive Officer, Future plc James Tye, Chief Executive Officer, Dennis Publishing Tom Bureau, Chief Executive Officer, Immediate Media

15.20 - 15.50 - Coffee and refreshments

Part 4 - Culture and data - Hall 1 15.50 - 16.15 - Case study - Becoming a data-driven media business

• Using audience data to build brands, grow communities and launch new products • Creating a more personalised and relevant customer experience • Building innovation into your business’ culture • Investing intelligently in innovation, technology and people

Stephane Pere, Chief Data Officer, The Economist

16.15 – 16.30 - Spotlight - How to use media measurements to prove audience reach and quality to advertisers

• Measuring your audience across multiple platforms • Applying data principles at exhibitions and events • Channel 4 case study: Using predictive demographic modelling for viewers of online video

Sam Tomlinson, Director, PwC Julian Flavin, Audience Technologies & Insight, Channel 4

16.30 - 17.00 - Closing keynote - How to transform your business for the multiplatform world

• Establishing new workflows and getting the best from your people • Creating end-to-end customer experiences worth paying for • Growing individual and enterprise subscriptions • Working out what kind of business you run

Duncan Painter, Chief Executive Officer, Top Right Group

17.00 - Round up from the chair and close of day one Charlie Beckett, Director Polis, London School of Economics

17.15 - Media social - On the Art Gallery level Agenda | 21 DMS 2014 A5.indd 21

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Digital Media Strategies Wednesday 5 March 2014 08.00 - 08.50 - Breakfast and registration 08.50 - 09.00 - Introduction from the chair and recap of day one - Hall 1 Charlie Beckett, Director Polis, London School of Economics

Part 5 - Monetising digital content 09.00 - 10.00 - Joint opening keynote and a discussion A tale of two business models: How should you monetise digital content?

09.00 - 09.20 - Keynote - Monetising digital content through paid subscriptions and targeted advertising

• Expanding and developing a paid-for product mix • Building a database and making money from advertising • Marketing paid digital content

Mike Darcey, Chief Executive Officer, News UK

09.20 - 09.40 - Keynote - Monetising digital content through open access and large-scale advertising

• How to build and monetise a global audience • How to capitalise upon social and mobile growth opportunities • Growing direct and programmatic advertising sales internationally

Andrew Miller, Chief Executive Officer, Guardian Media Group

09.40 - 10.00 - Panel Discussion - How should you monetise digital content? Andrew Miller, Chief Executive Officer, Guardian Media Group Mike Darcey, Chief Executive Officer, News UK

10.00 - 10.30 - Keynote - Revolutionary advertising: Why native and mobile are the future of marketing

• Creating a genuine native product that works for both users and brands • Why advertisers should go mobile and how to take them there • We’re in this together: Building on the bigger picture

Bruce Daisley, Managing Director, Twitter UK

10.30 -10.45 - Spotlight Jana Eisenstein, Senior Vice President Global Accounts, Videology

10.45 - 11.15 - Coffee and refreshments

Part 6 - Creative Advertising

11.15 – 12.35 - Three presentations and a discussion Capitalising on the content marketing revolution

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11.15 – 11.40 - Case study - Developing a lucrative native advertising model • What is the best way to deliver native advertising? • How to position yourself as the best place for brands to deliver content marketing • How to build a creative sales force and get brand buy-in • Protecting brand and editorial integrity

Will Hayward, Vice President, Advertising Europe, BuzzFeed

11.40 – 11.55 - Spotlight Patrick Keane, President, Sharethrough

11.55 – 12.15 - Case study - The custom content opportunity Raju Narisetti, Senior Vice President Strategy, News Corporation

12.15 -12.35 - Q&A and panel discussion - Are brands and publishers in competition? Raju Narisetti, Senior Vice President Strategy, News Corporation Will Hayward, Vice President Advertising Europe, BuzzFeed Patrick Keane, President, Sharethrough Moderator: Raju Narisetti, Senior Vice President Strategy, News Corporation

12.35 -13.15 - Roundtable discussions 13.15 - 14.15 - Lunch

Part 6 - Split-stream sessions HALL1 Growth and Innovation

HALL 2 Advertising and data

Moderator: Charlie Beckett, Director Polis, London School of Economics

Moderator: Jasper Jackson, Editor & Chief Analyst, TheMediaBriefing

14.15 - 14.40 - Case study - Video,

14.15 -14.40 - Case study - How

apps and cutting-edge content: The data-driven approach to innovation

to build a programmatic trading operation

Rory Brown, Vice President Content Operations & Analytics, Bleacher Report

Steve Wing, VP EMEA, CBS Interactive

• Knowing what people want before they know they want it • Building products fit to take brand advertising digital • Using analytics to connect with your community and personalise your products

14.40 - 15.05 - Case study - How to foster innovation in a traditional media business

• Applying lean principles to commercial processes

• How programmatic trading changes the way you do business • How to use data to maximise revenues • How to balance programmatic premium with direct sales • Where programmatic trading is going and what you need to do about it

14.40 - 15.05 - Case study Revenue from every device: Developing a cohesive multiplatform advertising strategy • Creating an infrastructure and workflow to enable consistent multiplatform publishing

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• How to develop intrapreneurship within a corporate environment • Co-ordinating external ventures with internal innovation

Lassi Kurkijärvi, Director Innovation & Development, Sanoma

15.05 - 15.30 - Panel Discussion What is the best way to generate genuine innovation within your organisation Lassi Kurkijärvi, Director Innovation & Development, Sanoma Rory Brown, Vice President Content Operations & Analytics, Bleacher Report Arne Wolter, Deputy Chief Digital Officer, Gruner + Jahr

• The advertising journey from print to desktop to tablets and smartphones – challenges and new opportunities • Building a flexible CMS to unlock new editorial and creative commercial opportunities

Stephen Edwards, Group Digital Sales Director, Hearst Magazines UK

15.05 - 15.30 - Panel discussion How can publishers maximise the benefits of programmatic trading? Geoff Inns, Managing Director & Vice President, Ziff Davis International James Brown, General Manager, Digital Advertising, Telegraph Media Group Cameran Harman, Managing Director EMEA, OpenX

15.30 - 16.00 - Coffee and Refreshments

Part 7 - Closing Keynotes 16.00 - 16.20 - Keynote interview Simon Fox, Chief Executive Officer, Trinity Mirror Conducted by Neil Thackray, Chief Executive Officer, Briefing Media

16.20 -16.45 - Case study - Becoming more than a publisher: Building communities around your brands

• Using content as a platform for delivering a broad range of products and services • Identifying customer demand for new products and services • Managing the transition from a publishing business to a content- and service-driven community business • Aligning digital development with commercial strategy

Arne Wolter, Deputy Chief Digital Officer & Deputy Chief Sales Officer, Gruner + Jahr

16.45 - 17.15 - Closing keynote - Why mobile is central to the future of publishing and what you need to do about it

• The critical importance of fully embracing mobile (or risk being run over by it) • How to approach cross-platform content creation • What mobile means for subscription services and new revenue stream • Advertising for the mobile generation: how the rise of smartphones and tablets affects marketers

Julie Hansen, President & Chief Operating Officer, Business Insider

17.15 Round-up by chair and close of conference Charlie Beckett, Director Polis, London School of Economics

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John Ridding - Chief Executive Officer, Financial Times Group

John is chief executive of the Financial Times Group, a role he has held since 2006. Under his stewardship the FT has expanded its global operation, successfully scaled and transformed its core business and acquired a number of companies that support its multichannel strategy, including Money-Media, Medley Global Advisors, Exec-Appointments and Assanka, renamed FT Labs. During his tenure the FT has gained a wide reputation for innovation, embodied by the success of its groundbreaking FT web app, the pioneering metered access model and the growth of its B2B business. The FT now attracts the largest paying readership in its 126-year history. John Ridding was also appointed president of Pearson Professional in May 2013. In this role he oversees the Financial Times and Pearson’s executive education and financial training businesses, including Pearson English, Pearson VUE and the New York Institute of Finance.

Julien Flavin - Viewer Insight Manager, Channel 4

Julien joined Channel 4 as a Viewer Insight Manager in 2013 where he works with the Data Science team to design and deliver solutions for a variety business areas e.g. Digital Sales, CRM, advertising operations and Finance. Prior to working at Channel 4 Julian was a Consultant at McKinsey & Co specialising in the use of data driven insight in Marketing & Sales projects and prior to that was a data and insight analyst for both Aimia and Capital One Bank.

Julie Hansen - President and COO, Business Insider

Julie has a more than a decade of experience running vertical web businesses. Prior to Business Insider, she launched the new NCAA.com web site at CBS College Sports. Previously she ran the magazine-branded web sites at Condé Nast and built the #1 web site for golfers at Time Inc.

Ken Doctor - President, Newsonomics

Ken is an analyst with a ringside seat at the greatest story ever told about the global news media industry. Fully employing more than 35 years of experience across a wide range of media, he’s become a go-to speaker, press source and consultant for legacy and emerging press around the world, talking about emerging Newsonomics. He is the author of “Newsonomics: Twelve New Trends That Will Shape the News You Get,” which has been translated into Mandarin Chinese, Korean, Portuguese and Russian. He contributes to his own Newsonomics.com website and writes a weekly “Newsonomics Of” column for the Nieman Journalism Lab. This year, the first of his Newsonomics Readers will debut.

Lassi Kurkijärvi - Director Innovation & Development, Sanoma

Lassi is responsible for innovation & development at Sanoma. In 2012 he created and now leads the company’s Accelerator programs where new internal start-ups are being created. A former media entrepreneur, Lassi has also been responsible for creating the tablet version of Helsingin Sanomat newspaper and leading Sanoma’s international mobile priority program. Previously, he has managed development teams and led task forces aimed at creating brilliant services. He has a deep understanding of the dynamics of online communities with professional and user-created content, and has strong experience in motivating teams to work towards a common goal

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Mark Wood - Chief Executive Officer, Future plc

Mark was named Chief Executive Officer of Future plc in October 2011. He joined Future in April 2009 as an independent non-executive Director and was appointed as Chief Executive of Future UK in September 2010. Mark has been accelerating the growth of Future’s digital businesses. Future was named Digital Publisher of the Year by the Association of Online Publishers, the Professional Publishers Association and the British Media Awards. Before joining Future Mark was Chief Executive of ITN, the television news organisation, where he developed a range of digital ventures, including a world-leading digital image business. Prior to ITN, Mark was Editor-in-Chief and Head of Media at Reuters. He began his career as a foreign correspondent for Reuters and was based in Berlin, Moscow, Bonn and Vienna.

Mike Darcey - Chief Executive Officer, News UK

Since his arrival at News UK, Mike has focused the company’s strategy around distinctive, paid-for bundles to secure a profitable future for News UK’s world-class journalism. He has led the assembly of a portfolio of football video highlight clips covering the English Premier League, Scottish Premiership, FA Cup, Champions League, Europa League and England friendly matches. Committing to a wholly paid-for strategy, Mike has overseen the introduction of the Sun+ digital package incorporating News, Perks, Goals and Lotto to build deeper relationships with customers, following the path forged by The Times and The Sunday Times.

Neil Thackray - Chief Executive Officer, Briefing Media

Neil is CEO and co-founder of Briefing Media and has worked in business media for more than 25 years and on digital projects since 1996. He began his career at Reed Business Information acting as publishing director of numerous magazines and trade shows. He went on to be divisional Managing Director at Miller Freeman, before leaving to head up the launch of The Industry Standard in Europe. Neil then joined Quantum Business Media as CEO. After three years he sold the business, which was private equity backed and moved to Nexus Business Media also as CEO. He tweets as @neilthackray.

Patrick Keane - President, Sharethrough

Patrick is an investor, advisor and executive with nearly 20 years of experience in digital media, marketing, and technology. Patrick most recently was on the board of Bleacher Report (sold to Turner Broadcasting in 2012) and now sits on the board of Onswipe, a New York based tablet publishing platform. Previously, Patrick was Chief Executive Officer of Associated Content, Inc. The company was sold to Yahoo! in June 2010 for a reported $100 million. Prior to Associated Content, Patrick was EVP and Chief Marketing Officer at CBS Interactive. Patrick spent more than four years at Google, Inc. where he served as Director of Advertising sales strategy. He was the founder and programmer of Zeitgeist, Google’s annual thought leadership forum. Patrick was Vice President and Senior Analyst at Jupiter Research. He was featured in Ad Age’s “40 Under 40” section in 2007. In 2009 & 2010 he was selected to Business Insider’s Silicon Alley 100. Patrick graduated from Trinity College in Hartford, Conn.

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Raju Narisetti - Senior Vice President Strategy, News Corporation

Raju is Senior Vice President for News Corp. He is primarily involved in new digital projects and helps guide the digital growth of the existing companies in News Corp as they seek to further expand the distribution of their content across digital products and platforms. Raju was named a Young Global Leader by the World Economic Forum in 2007. He is a life member of South Asian Journalists Association and a trustee of the International Institute of Education, which administers the Fulbright fellowships. He is also on the board of ICFJ, the International Center for Journalists.

Rory Brown - Vice President Content Operations & Analytics, Bleacher Report

Rory has been with Bleacher Report since 2008, founding the San Franciscobased sports company’s analytics department with an ongoing emphasis on audience growth and engagement. Currently, Rory helps drive Bleacher Report’s editorial strategy with added focus on the company’s global expansion and video strategy in a mobile-first landscape. TeamStream, Bleacher Report’s highly rated app (one of Time Magazine’s Top 50 iPhone apps of 2013) launched in the UK in July 2013. During Rory’s tenure, Bleacher Report’s audience has grown from 2 million monthly uniques to over 60 million monthly uniques. Bleacher Report was acquired by Turner Broadcasting in 2012, and Rory currently works out of Turner’s Chicago office.

Sam Tomlinson - Director, Assurance, PwC

Sam is a director in PwC’s media assurance practice. He leads its awardwinning assurance work on audience measurement and advertising effectiveness. Advertising revenues are increasingly being generated based on content owners’ ability to offer credible, cross-platform metrics which define and measure true audience reach and engagement. These metrics are critical for content owners in setting their pricing strategy and advertisers in planning more effective campaigns. Sam has worked with media organisations in London and New York for the past 14 years. His clients include Pearson / Financial Times, Guardian, United Business Media, News UK, Centaur Media, The Economist, Axel Springer, TES, MTV UK, Paramount UK and Channel 4. He collaborated with ABC and other industry representatives in developing the UK’s first industry standard for multi-platform audience measurement.

Simon Fox - Chief Executive Officer, Trinity Mirror

Simon was appointed as Chief Executive Officer of Trinity Mirror in September 2012. He was previously Chief Executive Officer and Managing Director of HMV UK and Ireland. Before this he occupied the role of Chief Operating Officer for Kesa Electricals plc, with responsibility for Comet in the UK, Kesa’s subsidiaries in Continental Europe and e-commerce developments. Prior to his appointment as COO of Kesa, he was Managing Director of Comet, which he led through its demerger from Kingfisher. Prior to this he founded Office World, the UK’s first out-of-town office supplies retailer.

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Stephane Pere - Chief Data Officer, The Economist

Stephane joined The Economist Paris office in 2007 to manage online advertising sales for Continental Europe, Middle- East & Africa. In 2010 he moved to New York to launch Ideas People Channel (a vertical digital ad network that enables marketers to reach thought leaders at scale trough an alliance of +60 high quality news publications). Additionally from 2012, he was the Head of Digital Advertising Sales and Agency Solutions for Americas. Prior to joining The Economist, Stephane had a diverse career within the advertising industry, which included managing online display advertising for Yahoo!, heading a TV and Print network for Canal+, and working with Bloomberg Television in international ad sales.

Stephanie Himoff - UK Managing Director, Outbrain UK

As the UK Managing Director of Outbrain UK, Stephanie Himoff is responsible for the sales strategy, strategic direction and business intelligence of this leading content marketing and discovery platform. Prior to joining Outbrain Stephanie worked as the VP of Sales and Business Development at Demand Media and has a wide range of experience in working with innovative digital start-ups and world leading technology companies.

Stephen Edwards - Group Digital Sales Director, Hearst Magazines UK

Stephen brings more than 10 years’ experience in digital sales, and directs Digital Sales at Hearst UK. His role at Hearst sees him focus on creating innovative cross-media solutions for advertisers and clients. Stephen joined Hearst in May 2013, and will work across the company’s portfolio of 20 magazines, 20 websites, 14 mobile sites and more than 150 apps and digital editions, and will develop cross-platform, integrated digital programmes for advertisers and digital agencies. Stephen joined Hearst UK after roles at Microsoft where he lead sales relationships with two of Microsoft’s biggest agency partners, Group M and Omnicom. Before joining Microsoft, Stephen held roles at Virgin Radio as a strategic accounts director and Titan Outdoor Advertising as group head of premium and digital formats.

Steve Wing - VP EMEA, CBS Interactive

Steve began his career in digital in 1999 at the Guardian, joining Guardian Unlimited as Launch Advertising Manager, and then, as Head of Commercial Development, responsible for all digital revenue lines. In 2003 he was appointed Head of Advertising Strategy working across all print and digital brands and in 2007 joined the GNM Advertising Board as Business Development Director responsible for identifying and growing new digital revenue streams. In March 2010 he became Head of Digital Marketing, before being promoted to Business Director, Mobile, responsible for accelerating the growth of GNM’s mobile, tablet and e-Reader business. In November 2012 he joined CBS interactive, one of the world’s largest publishers of premium content online, where he is now Vice President, EMEA, responsible for the operational and commercial success of CNET, GameSpot, Last.fm and TV.com. A fellow of the RSA and a member of the Royal Automobile Club, Steve lives in London with his partner and two dogs and is fast becoming a squash bore.

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Tom Bureau - Chief Executive Officer, Immediate Media

Tom, Chief Executive of Immediate Media Co, has more than 15 years experience of running cross-media, digital content and technology platform companies. After starting his career in media sales, then focusing on the nascent digital space, Tom was co-founder and CEO of digital startup Silicon Media Group. On successful acquisition by CNET Networks in 2002, Tom led the expansion of CNET’s multi-brand business in the UK and across Europe, creating a highly profitable digital pure play in premium content. In 2008, Tom joined cross-media platform business Magicalia as CEO, working with Exponent Private Equity. Then in 2011, Tom co-founded Immediate Media Co, the special interest content and platform company, a leading UK consumer media business.

Torry Pederson - Editor-in-Chief/Chief Executive Officer, Verdens Gang

Torry has been Managing Editor in VG, Editor in Chief/Publisher in VG Mulitmedia AS, CEO of Verdens Gang AS and from 2011 both CEO and Editor in Chief of Verdens Gang AS. He has been awarded the “Chief Editor of the Year Award” in Norway, and during his time as Editor in Chief and CEO for Verdens Gangs, he has won several prizes both nationally and internationally for its excellent journalism and marketing. VG’s news sites on desktop, mobile, tablet and traditional paper have a combined coverage of nearly 2.4 million daily readers, and VGs is among the most profitable news organisations in Europe.

Ulrich Schmitz - Chief Technology Officer, Axel Springer Electronic Media

Ulrich is CTO of Axel Springer’s Electronic Media Division, which manages a broad of shareholdings in the digital business. He is also managing Director of Axel Springer Digital Ventures and the Axel Springer Plug and Play Accelerator, where he is responsible for early stage investments of the group. After graduation and conferral of his doctorate in electrical and communications engineering at the Technical University of Darmstadt in 1994, Ulrich worked for Mannesmann and Vodafone. In 2001, he joined Axel Springer and held several management positions within in the group.

Victoria Mellor - Co-Founder & Chief Executive Officer, Melcrum

Victoria is CEO and Co-Founder of Melcrum, launching the organisation in 1996 with the mission to elevate the role of internal communication as a critical driver of superior business performance. She is responsible for the company’s vision and strategic development including its recent shift away from publishing to focus on its research and advisory service for global companies. She is a graduate of Cranfield School of Management’s Business Growth Programme and serves on the Board of the Information Industry Network.

Will Hayward - Vice President Advertising Europe, BuzzFeed

Will is Vice President of Advertising, Europe for BuzzFeed, and is responsible for all advertising partnerships and operations in the region. Prior to BuzzFeed, Will was the Director of Integrated Marketing Solutions in Europe, Middle East and Africa for The Wall Street Journal, looking after key advertiser initiatives, research and thought leadership. Previously, Will worked in a variety of roles at The Economist, AOL and Report International, a media consultancy. Will is a graduate of a Sussex University with a dual honors in English Literature and Spanish.

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Sponsors

Outbrain (www.outbrain.co.uk), the leading content discovery platform, is on a mission to help readers find the most interesting content online, while giving publishers and brands the ability to reach a highly engaged audience. Using personalised links, Outbrain recommends content across a network of more than 700 premium publishers, including The Guardian, The Telegraph, CNN, Sky News, Future Publishing and Express Group. Links to content on a publisherâ&#x20AC;&#x2122;s own site increase stickiness, while links to high-quality third-party content increase site traffic and generate revenue. Outbrain is currently installed on more than 100,000 sites, generates over 128 billion recommendations each month, connects more than 391 million people per month to quality content and serves twice as many recommendations per day as its closest competitor. It is constantly advancing its services through innovation and strategic acquisitions and most recently acquired Visual Revenue. In 2012 it also acquired content-curation platform Scribit in a bid to continue to extend and further improve its product offering. Founded in 2006, the company is headquartered in New York, with 13 offices globally, including the U.S., U.K., Israel, Singapore and Australia. Outbrain has also recently extended its reach in Europe which now includes France, Italy, Spain and Germany. Follow @OutbrainUK on Twitter: https://twitter.com/OutbrainUK

Our Entertainment and Media practice works with businesses to address both the challenges and opportunities presented by digital transformation, assisting them shift from traditional business models to businesses, brands and revenue streams that leverage digital content and platforms. We work with clients across a wide range of key industry sectors including: television, film, music, Internet, video games, advertising, publishing, radio, out of home advertising, sports, business information, casino gaming, and more. Our Global Entertainment and Media Outlook also helps businesses make more informed decision, by providing an online source of global analysis for consumer/end user and advertising spend. Visit us at www.pwc.co.uk

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Yeah, us too.

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Videology is one of the worldâ&#x20AC;&#x2122;s largest video advertising platforms. By simplifying big data, we empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens. Our math and science-based technology enables our customers to manage, measure and optimize digital video and TV advertising to achieve the best results in the converging media landscape. Videology, Inc., is a privately-held, venturebacked company, whose investors include Catalyst Investors, Comcast Ventures, NEA, Pinnacle Ventures, and Valhalla Partners. Videology is headquartered in Baltimore, MD, with key offices in New York, Austin, Toronto, London, Paris, Madrid, Singapore, Sydney and sales teams across North America.

Sharethrough is a software company that powers in-feed advertising for brands and publishers. Fortune 1000 brands and their agencies use the Sharethrough platform to drive engagement on premium websites for their original branded content, and top media companies partner with Sharethrough to create, manage and monetize in-feed ads across all connected devices. Founded in 2008, the company now has over 85 full-time employees and is headquartered in San Francisco with offices in New York and Chicago. Sharethrough is privately held. Please visit www.sharethrough.com to learn more.

OpenX is a global leader in digital advertising technology and services, enabling digital media companies to manage and maximise their ad revenue. Our unique platform combines ad serving, a real-time bidding (RTB) exchange, yield optimisation and content valuation to deliver the highest revenue across every desktop, tablet, and mobile screen. 94% of top 100 brand advertisers and 53% of comScore 100 publishers work with OpenX, conducting 125 billion monthly transactions with 12 billion daily bids from buyers. Headquartered in Los Angeles with offices in New York, London, Munich and Tokyo, OpenX is backed by leading investors including Accel Partners, Index Ventures, SAP Ventures and Samsung Venture Investment Corporation. www.openx.com

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Aquafadas, a pioneer in digital publishing technology, enables the creation and mass distribution of graphics rich, interactive digital content such as magazines, newspapers, corporate documents, books and, comics, across all major platforms including smartphones, tablets and the web. Businesses all over the world rely on Aquafadas’ purpose-built content creation and distribution solutions to achieve their digital publishing strategies, significantly expanding content reach while lowering overhead costs. Some of Aquafadas prestigious customers include Lagardère, Mondadori, Bayard, Carrefour, Egmont International, Kelby Media Group, Sanoma, Standard & Poors and Vodafone.Aquafadas is a member of the International Digital Publishing Forum and IdeAlliance, which help to improve both ePUB and OpenEFT formats.A Rakuten group business, Aquafadas also provides its technological expertise to Kobo, the world’s fastest growing e-reader provider. For more information about Aquafadas, please visit www.aquafadas.com

vjoon has been in the publishing business for 20 years. Today we are a leading developer of visionary publishing solutions based on the Adobe Creative Suite. Based on industry proven lean management principles our database-driven vjoon K4® Cross-Media Publishing Platform offers media companies and corporate publishers the ideal solution for managing content and for preparing and distributing it to Web, tablets, mobile or print. vjoon K4 helps our customers to efficiently produce newspapers, magazines, corporate reports or marketing material, . Some 500 installations of vjoon solutions, varying in scale from 2 to 1,400 users, are utilized worldwide.

CloudSense helps media owners transform for cross-media advertising sales and multi-platform subscriptions. Our clients increase sales, quicken the speed of innovation and boost efficiency. Our Media Platform provides Ad Booking and Subscriptions products covering the full lifecycle cross-media. As a Salesforce Platinum partner our platform is 100% native, delivering fast time-to-value, lower upfront costs and fast time-to-implement.

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Still want more media strategy and analysis? Our selection of weekly email newsletters bring together insight from TheMediaBriefing with the best media coverage from around the web. To sign up for our updates on the topics that matter most to your day-to-day, just visit

TheMediaBriefing.com Newsletters include: •B2B Media •Digital Media •Consumer Media •Newspapers •Advertising •Broadcast •Finance and Deals •Mobile •Weekly Round-up

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EidosMedia is the provider of MĂŠthode, the worldâ&#x20AC;&#x2122;s leading multi-channel editorial and publishing platform. Our unique capability is empowering more than 70 publishing groups and 600 titles worldwide to embrace the future with confidence via open standards and an architecture which is channel neutral by design.

Enreach technology transforms publishers into audience data refineries, and makes the refined data assets actionable. Key application area is in premium display advertising, with demographic and interest based audience targeting and insightful campaign reporting, supported by programmatic direct sales workflow automation. Further application areas include dynamic publishing (editorial personalization) and paid content conversion optimization, and the enrichment of subscriber understanding. Enreach customers include Sanoma, Alma Media, Aller, MTV Media, Bonnier, Mediekompaniet, Egmont, Eniro, and Aftonbladet. Find out more at http://enreach.me/

eZ Systems is a globally recognized commercial open source software provider. Our leading and innovative approach takes your enterprise platform beyond content management into creating a true digital experience with systematic optimization capabilities. The eZ Publish Platform sets new standards for digital lifecycle management, including recommendations and smart web analytics functionality, and certified extensions. Thousands of organizations worldwide benefit from optimized and intelligent multi-channel communications solutions.

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MPP Global Solutions are the leading provider of Customer Relationship Management, Payment and eCommerce solutions to the Media and Entertainment sectors. MPP offers a breadth of payment functionality which has attracted high profile clients as The Daily Mail, BSkyB, Trinity Mirror, News UK, Philips, Unidad Editorial and Universal Music Group.

Rubicon Project pioneered advertising automation and is now doing for advertising what companies like NASDAQ did for stock trading. The company’s advertising automation platform is used by more than 500 of the world’s premium publishers to transact with over 100,000 advertising brands globally. A company driven by innovation, Rubicon Project has engineered one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions each month within milliseconds. According to comScore Dec 2013, Rubicon Project reaches more than 95 percent of U.S. Internet users per month and is ranked #1 in reach. Headquartered in Los Angeles, Rubicon Project has ten offices across the globe including New York, San Francisco, Hamburg, Sydney and London.

X-CAGO works with the world’s most successful publishers- providing them with cutting-edge digital technology and cost-effective service solutions, so that they can build new revenue streams and maximize profits from their multiplatform business. X-CAGO excels in online editions, newspaper and magazine digitization, digital archiving, digital subscriptions, digital business models, content repurposing and POD services. Find out how you could make more money with your content by arranging your free digital strategy consultation www.x-cago.com/digital-media-strategies-2014

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Exhbitors

Desk-Net is a leading editorial management software provider. Both new and legacy media companies including Helsingin Sanomat and Red Bull Media House use Desk-Net to improve their editorial processes. Desk-Net supports multi-platform story planning and renders the processes of managing appointments and staff coordination more efficient.

D-Share is an international company focused on digital publishing. We provide endto-end solutions to the publishing industry offering tablet and mobile solutions, together with an innovative Content Management System: Kolumbus Digital CMS. With Kolumbus publishers create, manage and distribute content to multiple platforms. D-Share has developed innovative solutions for leading European and American publishers.

Operative Media, Inc. is the premier advertising business management company enabling media and advertising organizations to profitably run increasingly complex businesses with simplicity. Operativeâ&#x20AC;&#x2122;s next-generation, SaaS-based platform, Operative.One, and technology-enabled services help media industry leaders and their partners reduce transaction costs and boost advertising revenue by balancing operational efficiency with innovation. More than 200 industry leaders representing over 30 percent of digital advertising revenue â&#x20AC;&#x201C; including NBC Universal, Kelley Blue Book and Weather.com â&#x20AC;&#x201C; rely on Operative to provide the business processes and systems necessary to package, sell, traffic, manage, optimize and collect revenue on advertising products. For more information, visit www.operative.com.

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Driven by rapid market developments and changing client demands, it has become clear that what worked for sales people ten years ago, simply isnâ&#x20AC;&#x2122;t working now. Are you confident your sales teams are adapting and profiting from these major changes? Flume has created innovative and powerful methods to influence todayâ&#x20AC;&#x2122;s client and is committed to helping develop the strongest sales teams in the industry. Find out how Flume can develop your commercial teams to make the most out of todayâ&#x20AC;&#x2122;s opportunities. w: www.flumetraining.com e: richard@flumetraining.com t: +44 (0)7831 622 146

Air Business Group is the only global distribution, fulfilment and integrated subscriptions management bureau. In addition to mail, courier and exhibition services, Quadrant offers a unique global single database solution for customer service and order management. We deliver bespoke subscriptions management across all media types including fully integrated digital fulfilment and online marketing.

Rezonence aims to revolutionise the way publishers monetise their content via providing novel and innovative ways to advertise on their digital platforms while providing advertisers and their agencies the ability to efficiently reach their audience.

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Tablet. Mobile. Web. Print. vjoon K4 is all in. www.selcom.co.uk

@selcom_systems

www.vjoon.com

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.|Н�� Судебные приставы создадут на вокзалах и в аэропортах терминалы для приёма штрафов

9 июля 2009 года

www.gudok.ru

четверг

www.gudok.info

№ 123 (24356)

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Службу локомотивного хозяйства Красноярской железной дороги заменили дирекциями

Глава государства поддержал идею медицинского осмотра всех тинейджеров страны

Ежедневная

E-mail:gudok@css-rzd.ru

Л�� Приоритет – моногородам На следующей неделе Минэкономразвития представит предложения по поддержке 20 моногородов, оказавшихся в наиболее напряжённой ситуации в связи с кризисом. Как рассказал вице-премьер Александр Жуков, эта программа является наиболее важной с точки зрения занятости населения. По его словам, всего в России более 400 моногородов, где большинство населения работает на одном предприятии. Вместе с тем вице-премьер не стал конкретизировать, какие именно населённые пункты войдут в список.

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«Т��К��» �� «Ф��» � К��

Если здоровье позволит

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В другом темпе

Переобучение за госсчёт

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Минздравсоцразвития предложило повысить с 2010 года федеральную компенсацию затрат предприятиям, направляющим работников на переквалификацию в образовательные учреждения. Как сообщил замминистра Максим Топилин, сегодня по программе содействия занятости работодатель платит за билеты до места обучения специалиста, а также за его проживание. «В новых экономических условиях, когда большее количество работников нуждается в переобучении, это бремя порой может являться непосильным», – пояснил замминистра. По его мнению, государство может взять на себя эти затраты, дополнительно выделяя средства из бюджета.

Сергей Хронопуло, �� ОАО «С�� »

«Во всём мире государственная поддержка является основой проектов ВМС. Ведь скоростные магистрали, проходя по территории нескольких областей, обладают системным и мультипликативным эффектом для национальной экономики».

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В этом году ОАО «РЖД» планировало приобрести у ТВЗ 549 пассажирских вагонов на сумму 14 млрд руб. Это на 43% меньше, нежели в 2008 году. В рамках инвестпрограммы в 2008 году ОАО «РЖД» было закуплено 1042 вагона (на 132 единицы больше, чем в 2007 году), из них 329 плацкартных, 602 купейных, 41 СВ, 4 спецвагона, 40 вагонов-ресторанов и 26 вагонов повышенной комфортности. На эти цели было выделено 21,8 млрд руб. В ФПД рассказали, что, несмотря на увеличение запланированной на 2009 год закупки до 640 вагонов, такое количество составляет лишь половину того, что необходимо. Для восполнения парка ежегодно требуется приобретать 1100–1200 вагонов. Однако сейчас, во время кризиса, для закупок таких объёмов подвижного состава недостаточно средств. Ю�� А��

2 апреля этого года на ТВЗ побывал президент ОАО «РЖД» Владимир Якунин. Он сообщил, что в 2009 году РЖД инвестируют в разработку вагонов РИЦ 2 млрд руб., 1,2 млрд руб. будет перечислено для изготовления специализированного подвижного состава. Также в апреле премьер-министр Владимир Путин посетил ТВЗ, где принял решение о поддержке производства на заводе и о выделении ОАО «РЖД» 3 млрд руб. на прямое приобретение новых пассажирских вагонов. Эти средства будут внесены в уставный капитал ОАО «РЖД».

Минсельхоз скорректировал прогноз урожая зерна на 2009 год, снизив его до 85 млн тонн. Ранее министерство прогнозировало урожай почти в 90 млн тонн. Как сообщил замминистра сельского хозяйства Сергей Королёв, прогнозы сделаны с учётом сокращения спроса и инвестиций, а также природноклиматических условий.

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экземпляров

ТВЗ ��

Справка «Гудка»

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1 209196 922007

162259

1917 года

Дополнительные вагоны

Как сообщили «Гудку» в Федеральной пассажирской дирекции ОАО «РЖД», дополнительные 75 купейных и 16 плацкартных вагонов будут эксплуатироваться в том числе в фирменных поездах на направлениях Москва – Мурманск, Москва – Курск, Старый Оскол – Москва, Иркутск – Забайкальск, Уфа – Москва. Подвижной состав изготовят из нержавеющей стали, что увеличит срок его службы на 43% по сравнению с вагонами предыдущего поколения, до 40 лет. Вагоны отличаются современным интерьером, соответствующим требованиям комфорта, оборудованы кондиционерами и экологически безопасными туалетными комплексами.

Совет Федерации внёс в Госдуму законопроект об увеличении предельного возраста прокуроров до 65 лет. При этом для наиболее ценных работников эта планка может устанавливаться ещё выше – до 70 лет. «Учитывая сходный характер профессиональной деятельности прокурорских работников, состояние здоровья которых позволяет успешно выполнять возложенные на них обязанности», такие изменения в законе «представляются вполне обоснованными», говорится в пояснительной записке к этому документу. Сейчас предельный возраст для прокурорских работников составляет 60 лет.

Таможня уехала

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с 23 декабря

газета

ОАО «РЖД» �� ОАО «Т�� » (�� ЗАО «Т��», ТМХ) �� 17%.

За пять месяцев этого года поступление акцизов от алкоголя в бюджет снизилось на 12,8% – до 28,7 млрд руб. Как отметил первый вицепремьер Виктор Зубков, отрицательная динамика наблюдается несмотря на то, что ставки акцизов растут. В 2008 году рост составил 7%, в 2009-м – 10%. Он подчеркнул, что ключевой задачей по исправлению ситуации и увеличению налоговых поступлений является легализация алкогольного рынка, поскольку по-прежнему его участники «используют многочисленные схемы ухода от уплаты акцизов».

Федеральная таможенная служба завершила работу по выводу таможенных терминалов из Москвы. Об этом сообщил руководитель ФТС Андрей Бельянинов на встрече с премьер-министром Владимиром Путиным. «У нас было 4 таможни и 45 таможенных постов. Сейчас осталась одна таможня, пять постов, и все посты носят узкоспециализированный характер. Это то, без чего Москва не может обходиться, – почтамт, оформление дипломатических грузов, выставочная деятельность, железнодорожный пост», – пояснил он. П� �� «Г��» � ��

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В�� К�� 500-� �� ОАО «Т��К��» � �� ООО «Ф�� Г�� Р��». «Ю��» �� Ч�� С��, �� .

«Мы очень довольны достижением наших партнёров в лице компании «ТрансКонтейнер» и Schenker (подразделение «Немецких железных дорог», доставляющее комплектующие до Бреста. – Ред.). Надёжность и пунктуальность поездов нас приятно удивили», – отметил генеральный директор «Фольксваген Груп Рус» Дитмар Корцеква. В свою очередь, президент ОАО «РЖД» Владимир Якунин, присутствовавший на торжественной встрече поезда, отметил, что строгое выполнение графика движения международного поезда в адрес калужского предприятия доказывает, что контейнерные перевозки в России – услуга перспективная и привлекательная для клиентов. Владимир Якунин отметил, что успешности проекта способствует не только слаженная работа шести железнодорожных администраций, но и участие ряда государственных ведомств. Например, сегодня таможенный досмотр грузов осуществляется прямо на заводе, при этом «растаможку» проходит сразу весь состав, а не каждый вагон по отдельности. «В результате принятых мер нам совместно с коллегами удалось добиться снижения срока доставки более чем в два раза», – добавил гендиректор ОАО «ТрансКонтейнер» Пётр Баскаков. Перевозки по территории СНГ осуществляются от Бреста до Калуги. Расстояние в две тысячи километров состав преодолевает за четверо суток. В конце прошлого

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года «Фольксваген» завершил строительство подъездной линии к своему предприятию со станции Перспективная (Калужская область). Сейчас РЖД завершают развитие станции, включающее удлинение двух путей для приёма и отправки длинносоставных контейнерных поездов. Как рассказал Пётр Баскаков, доставка автокомплектующих в Калугу позволила отработать технологию подобных международных перевозок. На вопрос «Гудка» о возможности предоставления этой услуги автомобилестроительным предприятиям в Ленинградской области, где расположены заводы GM, Toyota, Nissan, Ford и строящийся Hyundai, он ответил, что работа в этом регионе сложна из-за короткого транспортного плеча. «Сейчас из портов комплектующие доставляются до заводов автотранспортом. Но мы предоставили предприятиям свои предложения по возмож-

ной организации перевозок», – сказал Пётр Баскаков. Между тем другая «дочка» ОАО «РЖД» – «РейлТрансАвто» – готова везти новые автомобили из Калуги в регионы. «В настоящий момент мы предлагаем различные маршруты перевозок. Однако самые востребованные на сегодняшний день перевозки готовых машин – на расстояние свыше 1,5 тыс. км», – отметили в пресс-службе компании. Тарифы на перевозку по более коротким маршрутам сегодня не позволяют железнодорожникам конкурировать с автоперевозчиками. В то же время в начале года ОАО «РейлТрансАвто» при участии «Немецких железных дорог» осуществило тестовую отправку маршрутного поезда с автомобилями Audi и Volkswagen из Берлина в Москву. А�� П�� Ю�� М��

Справка «Гудка» В ноябре 2007 года ОАО «ТрансКонтейнер» и «Фольксваген Груп Рус» подписали договор на перевозку комплектующих для сборки моделей VW Passat, Jetta, Touareg, а также автомобилей Skoda на завод в Калужской области. В 2007 году отправка контейнеров осуществлялась единичными партиями, а с начала 2008 года начали курсировать регулярные контейнерные поезда с периодичностью один поезд в два дня. По итогам прошлого года по маршруту Брест – Калуга было перевезено почти 90 тыс. TEU. В первом полугодии 2009 года среднемесячный объём перевозок составил 1700 контейнеров. С июля этого года «Фольксваген» расширяет модельный ряд собираемых на заводе в Калуге автомобилей. В связи с этим будут введены два новых маршрута доставки комплектующих из Польши и Германии. Как ожидается, среднемесячный объём перевозок «ТрансКонтейнера» из Европы в Россию в 2010 году возрастёт до двух тысяч контейнеров.

В январе 2009 года путеукладчики стартовали с 482-го км линии Беркакит – Томмот – Кердем – Нижний Бестях (Якутск). К 1 июля они дошли до 524-го км. «Первые месяцы подрядчики на стройке вынужденно работали с прохладцей – в начале года были проблемы с финансированием, что задерживало поставку рельсов и шпал», – рассказал «Гудку» Александр Дудников, генеральный директор ООО «Корпорация «Трансстрой – Восток», ведущего строительство. Однако с конца весны финансирование, которое совместно осуществляют ФАЖТ и правительство Якутии, активизировалось. «Фактически за полтора месяца уложили более 40 км рельсошпальной решётки, тогда как в предыдущие годы за месяц путеукладчики проходили не более 4 км. Теперь задача подрядчиков – удержать темпы работ», – отметил менеджер. Как сообщили «Гудку» в прессслужбе министерства транспорта, связи и информатизации Якутии, за этот год подрядчики должны уложить 180 км рельсошпальной решётки и сдать 200 км земполотна под верхнее строение пути, а также искусственных сооружений. «Сегодня полный объём рельсов находится на звеносборке в Томмоте. Этого на задание хватит. Мы усиленно занимаемся комплектацией необходимых для сборки рельсошпальной решётки креплений и элементов верхнего строения пути. А вот со шпалами ситуацию пока не назовёшь оптимистичной», – сказал Александр Дудников.

Тем не менее генеральный подрядчик – инжиниринговая корпорация «Трансстрой» – решил в июле наладить поставки по 60 тыс. штук шпал в месяц. Это позволит строителям ежемесячно продвигаться на 30 км к Якутску. Что касается сдачи земполотна, то механизированные колонны подготовили уже 154 км из 200. А мостоотряды завершают строительство сооружений через водные преграды до будущей станции Кердем. «Сегодня они занимаются бетонными работами, которые нельзя было проводить зимой. Мостовики уверяют, что в этом году полностью завершат все искусственные сооружения до Кердема», – уточнил Александр Дудников. Кроме того, в июле начинается прокладка кабеля сигнальной системы и связи на участке от Томмота до Верхней Амги, а также централизации блокировки. Путевой кабелеукладчик уже готов к прокладке 50 км оптоволокна. Также заказано оснащение для разъезда Болотный и станции Верхняя Амга. «В отличие от железной дороги до Томмота на новых участках нам предложили вместо дизельных электростанций на разъездах и станциях ставить газотурбинные. По расчётам специалистов, они экономичнее, легче, надёжнее в эксплуатации и мощнее», – пояснил Александр Дудников. Ещё одним новшеством станет привлечение к работам жителей из посёлков и сёл Якутии, по которым пройдёт магистраль, в частности на рубку просеки от Кердема до Нижнего Бестяха. Желание работать уже изъявили около 200 человек. П�� У��, ��. ��. «Г��» Х��

© Copyright vjoon GmbH 2014; vjoon and vjoon K4 are registered trademarks of vjoon GmbH in Germany and/or other countries. Other vjoon product, module, plug-in and technology names are trademarks or registered trademarks of vjoon GmbH in Germany and/or other countries.

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26/02/2014 13:25

Media Partners

The European Publishers’ Council (EPC) is a high level group of Chairmen and Chief Executives of Europe’s leading media groups representing multimedia companies across all platforms and devices with newspapers, magazines, journals, books, educational and database publishing, TV and radio broadcasting. The EPC has been communicating with Europe’s legislators and opinion formers since 1991 to help protect freedom of expression, copyright, the freedom to advertise and fair competition online to encourage the widest possible access for everyone to fact, opinion and entertainment from professional media.

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The Social Media Portal (SMP) http://www.socialmediaportal.com is a news and information directory mapping digital and social media globally. SMP showcases social media and related technology with free resources benefiting academics, advertisers, businesses, marketers, PRs, researchers etc. With SMP you can add your apps, blog, press releases, campaigns, research, events and more. Keep upto-date and feel the love @smponline.

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With a panel of judges that have unparalleled experience in the industry the British Media Awards seek out and reward those that excel in each of the carefully chosen categories. We highlight innovation and excellence wherever it comes from – be it a print newspaper, a digital business website or a mobile version of a consumer magazine.

This year’s categories include:

Campaign of the Year Content Team of the Year Digital Product of the Year Event of the Year International Media Brand of the Year Launch of the Year Marketing Team of the Year Media Advisory Company of the Year Media Brand of The Year Media Company of the Year Print Product of the Year Product Team of the Year Rising Star Award Sales Team of the Year Technology Provider of the Year Media Pioneer of the Year Lifetime Achievement Award

For this year’s shortlist in every category visit the website

www.britishmediaawards.com

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Founded in 2003 by some of Europe’s leading media groups, such as Le Monde, Spiegel, New York Times Global, El Pais or L’Espresso; the Online Publishers Association Europe is the only pan-European publishers association focused on digital strategies. OPA Europe represents the interests of premium online publishers before the advertising community, the press, all governmental and European institutions or the public at large, and it is affiliated with the U.S.based Online Publishers Association (www.online-publishers.org). OPA Europe provides a forum for exchenge of best-practices, sharing of ideas and discussion on innovation in online publishing.

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Since 2007, the Digital Editors Network has worked to connect media innovators whether they work inside, outside or alongside mainstream media organisations - with the cutting-edge insights, tools and talent they need to succeed. We are powered by our participants and don’t require memberships. Besides attending meetings and following this blog, you can connect to the DEN though: • Facebook • Linkedin • Twitter If you’d like to contribute ideas, speak, host or sponsor a future DEN meetup, don’t hesitate to contact the convenors: FrançoisNel at FPNel @uclan . ac . uk, Nick Turner at nick.turner @cumbrian-newspapers. co.uk, and Lucia Adams at lucia. adams @news.co.uk

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