Hatching Innovation

Page 1

T H E

M A G A Z I N E

F O R

A N G L O - F R E N C H

FRENCH CHAMBER OF GREAT BRITAIN  www.frenchchamber.co.uk

B U S I N E S S

SEPTEMBER / OCTOBER 2018

Hatching innovation THE AGE OF CORPORATE / START-UP COLLABORATION

ALSO IN THIS ISSUE:

Five minutes with Alexander Temerko, Director, Aquind Interconnector An interview with French Digital Minister Mounir Mahjoubi The latest Brexit analysis, and much more…


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EDITORIAL

Estelle Brachlianoff President, French Chamber of Great Britain Chief Operating Officer of Veolia Group

I

t has been a huge pleasure to engage with the Chamber and its members as President over recent years. It is clear that the Chamber continues to play a crucial role in the success and development of French companies in the UK, and I am fortunate to have had the opportunity to be part of it. The Chamber has gone from strength to strength, and achieved impressive results during this unsettled

time, demonstrating ever-greater value. As a new career opportunity is taking me back to France, I will be stepping down in my role as President. I am happy to report that I am leaving the Chamber as it has just recorded another successful year of operations at its AGM before the summer break. The future continues to look bright thanks to the Chamber’s very hard-working team and the collaborative nature of its membership. In the coming months the Board will be announcing a succession plan, and until that time I will remain in my role as President. The current issue of INFO is very timely. The relationship between corporate firms and start-ups has become increasingly significant in recent years, taking on greater importance in boardrooms, offices and facilities across the country. Collaborations of these types can trigger improved results and practices. Research has also shown that they lead to new business and access to new markets. In this issue, we investigate how collaboration and partnerships between large and small companies can be mutually beneficial and, in many cases, crucial to business success. Digital transformation, work/life balance, and managerial strategies, are just some of the areas where innovative start-ups are the catalyst for change and evolution within established businesses. We look at case studies from across our membership, including International SOS, Bouygues and AccorHotels. We hear from organisations working closely with start-ups and entrepreneurs like Microsoft Accelerator and French Tech London, among many others. In the context of the UK exiting the EU, we can also see that this type of partnering can help to strengthen businesses during a time of uncertainty. I wish you a pleasant autumn and an enjoyable read of this magazine. I

info

- september / october 2018 - 5


The Institut franรงais du Royaume-Uni

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www.institut-francais.org.uk hire@institut-francais.org.uk


Hatching innovation

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CONTENTS

51

44 T H E

M A G A Z I N E

F O R

A N G L O - F R E N C H

FRENCH CHAMBER OF GREAT BRITAIN www.frenchchamber.co.uk

B U S I N E S S

SEPTEMBER / OCTOBER 2018

Hatching innovation THE AGE OF CORPORATE / START-UP COLLABORATION

BUSINE S S WOR LD

8 10 17 22 22 22 29

Five minutes with... Alexander Temerko, Aquind Interconnector Brexit: Analysis and Insight Business News Big Idea: Facebook SME profile: FD Platinum Start-up story: Qare Reports & research

FOCUS | HATCHING INNOVATION

30 Introduction 32 Infographic 34 Strength of the start-up Simon Bergeron, Impulse Partners 35 Start-up France Interview with Mounir Mahjoubi 36 Collaboration in London Lauren Quigley, London & Partners 37 Case Study French Tech London 38 Pitfalls of collaboration Philippe Chalon, International SOS 39 The Start-up formula Antoine Baschiera, Early Metrics 40 Co-working and collaboration Andrew Jackson, Opus 4 41 Networking for success Albin Serviant, FrenchConnect 42 Business acceleration Kevin Monserrat, Microsoft ScaleUp 43 Internal Incubators Michael Niddam, Kamet Ventures 44 The Blue Lab Jean-Benoit Ritz, EDF Energy 46 'Intrapreneurship' Bouygues Construction 47 Digital diversification Thibault Viort, AccorHotels

48 50 51 52

Lean digital Fabrice Bernhard, Theodo Scaled-up collaboration Joachim Fritsch, Devialet Chamber Event: LeBridge What's Next ALSO IN THIS ISSUE:

Five minutes with Alexander Temerko, Director, Aquind Interconnector An interview with French Digital Minister Mounir Mahjoubi The latest Brexit analysis, and much more…

CULTUR E AND LIFE S T YLE

53 56 57 58 59

Culture: What's on Book reviews Fitness: Pret-a-Train Whiskey: Greenwood Distillers Wine Story by Thibault Lavergne

Managing Director: Florence Gomez Editor: Jakob von Baeyer Cover & Graphic Design: Katherine Millet Acting Editor & Production Manager: Suzanne Lycett

AT THE CHAMBE R

61 62 63 65

Contributors: Angela Hepworth, Neil Sherlock, Anne Roques, Gill Prates, Hugo Fry, Lisa Bate, Simon Bergeron, Lauren Quigley, Philippe Chalon, Antoine Baschiera, Andrew Jackson, Albin Serviant, Kevin Monserrat, Michael Niddam, Jean-Benoit Ritz, Aude Caussemille, Morgane Jossic, Thibault Viort, Fabrice Bernhard, Joachim Fritsch, Thibault Lavergne

Introduction by Florence Gomez Chamber News Business Services: Lauralu New Members

FORUMS & CLUBS

66 67 68

Retail Forum One year anniversary Luxury Club The AllBright Club Forthcoming Forums & Clubs

Advertise in INFO: Please call our sales team on +44 (0)207 092 6651. Alternatively, please email: advertising@ccfgb.co.uk

CHAMBER EVENTS

70 72 73 74 75 76

INFO is published every two months Printed by: CPI Colour

Annual Gala Dinner Guest speaker: Lionel Barber Summer Champagne Reception Past event highlights Tartuffe Behind the Headlines At the Institut Français Breakfast with... Simone Rossi, EDF Energy Forthcoming events

Distribution: French Chamber members, Franco-British decision makers, Business Class lounges of Eurostar, Eurotunnel and Air France in London, Paris and Manchester

INFO is published by: French Chamber of Great Britain Lincoln House, 300 High Holborn London WC1V 7JH Tel: (020) 7092 6600 Fax: (020) 7092 6601 www.frenchchamber.co.uk info

- september / october 2018 - 7


Five minutes with...

Alexander Temerko Director, AQUIND Interconnector

INFO speaks with the company director about the UK’s energy needs and the sector’s post-Brexit future What does AQUIND do? AQUIND is a private company developing a new power interconnector between the UK and France. It is a subsea

the UK and establish a new export channel for France. AQUIND Interconnector has been classed as a ‘Nationally

and underground electric power transmission link between

Significant Infrastructure Project’ in the UK, which is also

the south of England and Normandy in France. This is a very

very important. It means that the decision on the project will

powerful interconnector with a capacity of 2,000 MW, equal to

be taken at the national level, which includes consenting to

that of a nuclear power station but cheaper to install. At the

installation of the cable and construction of the converter

estimated development cost of £1bn, AQUIND Interconnector

station in the UK. At the same time, local authorities will play

can be considered a mid-scale energy project.

an important role in the development of the project and will be thoroughly consulted throughout the process.

Why is this type of interconnector so important to France and the UK?

How will Brexit affect the energy sector in the UK?

Coal power stations made up 32 percent of the electricity mix

The UK Government has published the Chequers papers and

just a few years ago, but with the UK scrapping these stations,

the White Paper setting out its position on the continued

we need to find a substitute source of electricity. The two

relationship with the EU, which involves staying in the internal

feasible alternatives are renewable energy and nuclear power.

EU electricity market. Today we are trying to improve this

A nuclear power station costs tens of billions of pounds to

position further. I am actively participating in meetings with

build and generates roughly 1,000-2,000 MW per reactor.

the European Commission and the UK government to ensure

AQUIND Interconnector offers comparable capacity paired

that UK and EU businesses are protected and continue

with lower development costs and higher efficiency. Our

developing after Brexit. We have requested a meeting with the

plan is to finish construction in 2022. Nuclear power stations

Commissioner for Energy next month and will work together

normally take much longer to build. The volume of electricity

with the French government and the British government

transmitted by our interconnector each year would represent

to make the exit deal as soft as possible, unless Brexit is

approximately 6 percent and 3 percent of the total electricity

reversed. It is very important for the UK energy sector to

consumption in Great Britain and France respectively.

remain integrated at the European level and that translates into more interconnectors between the UK and the rest of

AQUIND Interconnector has recently been recognised by

Europe. That should be the red line for the UK government.

the European Commission and the UK government. What affect has this had?

You are an outspoken supporter of Remain and continue

We have been awarded the ‘Project of Common Interest’

to lobby against Brexit. What is the role of companies and

status by the European Commission, with the European

company directors opposed to leaving the EU?

Parliament supporting the decision by a significant majority

I support a political movement for the UK to remain closely

vote. It really is a project of common interest, being one of the

aligned with Europe. Other prominent companies need to

most powerful and longest interconnectors in Europe. The

do more to prevent a bad Brexit and fight against it. If we

project will have a positive impact on the price of electricity in

stand united against a hard Brexit, we will get results. The

8 - info - september / october 2018


F I V E M I N U T E S W I T H . . . A L E X A N D E R T E M E R KO

We will work together with the French government and the British government to make the exit deal as soft as possible, unless Brexit is reversed. It is very important for the UK energy sector to remain integrated at the European level and that translates into more interconnectors between the UK and the rest of Europe

government needs to think of the welfare and economic

and to offer them new accommodation and further education

benefits of continuous trade with the EU, especially as it is

opportunities. We had to reduce the number of officers in

fundamental to securing many good business opportunities

our army. In the early 2000s, I served as deputy chairman

today. It would be very unwise to lose economic and business

of Yukos Oil Company with overall responsibility for an oil

opportunities because of political uncertainty.

pipeline between Russia and China, which was one of the largest infrastructure projects in the world at the time. That

What other challenges does the energy industry in the UK

was a huge project. Every project I was involved in was not only

face?

a major business in economic terms but also in terms of social

The UK energy sector today is a very attractive market for

responsibility. And all such projects require considerable level

investment. There is a really high demand for new capacity

of political engagement.

and infrastructure. And the reality is that while this is a good

Today, all of my business interests are in the European

opportunity, it is also a huge problem. We need to restore our

Union and the UK in particular. Currently, the UK economy

nuclear power programme, we need to substitute coal power

is 78 percent services and 12 percent industry. I think that is

stations with renewable energy facilities and consider ways of

profoundly wrong. We need to rebalance the industrial sector.

connecting this new generation capacity to the grid. We need

But this would be impossible to do without electricity, as it is

more interconnectors, and this drives up the demand for

the lifeblood of any industrial project.

cables and converter stations. We need to extend the energy infrastructure. At the same time, we plan to build 300,000 new

What does being a Patron member of the French Chamber

homes. We plan to build new hospitals. Where is the electricity

mean to AQUIND?

for these buildings going to come from when the UK is already

I feel that the Chamber does an excellent job connecting

close to its capacity? It is a huge opportunity for European and

businesses from both sides of the Channel, disseminating

UK investors.

information about each business, regularly arranging very interesting and informative events and helping businesses

How has your background led to involvement in this

in both countries to realise new opportunities. The French

project?

Chamber is able to facilitate dialogue between influential

I have a business background and political experience in the

bodies in the UK and France, which I consider very important,

UK and previously in Russia. My original background is in

especially in these turbulent Brexit times. Experts as well

electrical engineering. I love industry; it is my passion. In the

as serving and former politicians can help us navigate

times of the Soviet Union, I was one of the youngest directors

complicated issues between France and the UK. I find

of a company assigned with renovating environmental

the French Chamber a very useful body and would urge

equipment across the Soviet Union countries. One of the

all members of the business community looking for new

first tasks for me, as a junior minister in the first Yeltsin

opportunities to consider involvement with the Chamber’s

government in Russia, was to relocate 3 million military

activities. I

personnel from Europe and other countries back to Russia

Interview by JVB

info

- september / october 2018 - 9


Analysis and look ahead INFO looks at the latest news on Brexit and its impact on the Franco-British community

D

eal or no deal? Place your bets. Liam Fox, UK international

Brexit. Stephen Martin, IoD Director General, says: ‘When it

trade secretary, rates the chance of a no-deal Brexit at

comes to knowing what to plan for and when, firms have been

‘60-40.' Latvia’s foreign minister, Edgars Rinkēvičs, and Kristian

left in the dark.’

Jensen, Danish finance Minister, say it is ‘50-50’. Credit rating

To increase clarity, the government plans to release industry

agency Fitch says a ‘disruptive no-deal Brexit’ is ‘a real possibility.’

advice on how to prepare. This will be in the form of at least

No-deal would have a ‘significant short-term impact’ and be

70 technical notices. The EU is one step ahead, having already

a ‘mistake we would regret for generation,’ says Jeremy Hunt, UK Foreign Secretary, including a sharp fall in sterling.

released ‘Brexit Preparedness Notices’ per industry. In the background of this ongoing debate, the Brexit effect

Contingency plans are needed, but opinions diverge. Brexit

is taking hold. EU funding for British universities has started

Secretary, Dominic Raab says the government plans to ensure

to slide (25.47% in 2017 to 24.22% in May 2018), according to

‘adequate food supply’ in the event of no-deal; the National

the Department for Business, Energy and Industrial Strategy.

Farmers’ Union estimates that Britain could run out of food

Britain’s manufacturing industry has fallen behind France to

by August 2019. Mathew Hancock, UK Health Secretary, says

ninth place.

the NHS will stockpile medicine and blood; the British Medical Association says preparations will be ‘too little, too late.’ The Institute of Directors surveyed 800 business leaders. Less than a third has carried out contingency planning on

ONS figures show that EU nationals employed in the UK have fallen by 86,000, to 2.28 million people, since last year. However, in the event of no-deal, have no fear: EU citizens will not be ‘turfed out’ of the UK, says Raab. I Suzanne Lycett

Key dates Conservative Party Conference

EU Summit

Settled Status

(3-5 October 2018)

(18-19 October 2018)

(March 2019)

Two weeks before the EU summit, Brexit

Conclusion of negotiations on new EU-

Applications open for EU Citizen Settled

is expected as a key topic of discussion

UK trade relationship

Status Scheme

If we are realistic, I want to reach an agreement on the first stage of the negotiation, which is the Brexit treaty, within six or eight weeks MICHEL BARNIER, EU Chief Negotiator, on 10 September

Psychologically, [peace] has transformed the landscape and allowed identity to breathe more freely. Protecting this precious achievement, a backbone to our hard-won peace, is the only motivation in prioritising Northern Ireland in the Brexit negotiations SIMON COVENEY, Deputy Prime Minster of Ireland, on 8 September

10 - info - september / october 2018


Sponsored by

Recapping Brexit The co-chairs of the Brexit Forum, Angela Hepworth, Corporate Policy and Regulation Director, EDF Energy, and Neil Sherlock, Senior Adviser, PwC, reflect on recent sessions

T

he summer holidays are rightly a time for reflection. This year,

Brexit negotiations will be much in the thoughts of French and British business leaders, officials and politicians as the sun shines. Indeed, there has been a recent push by the British Government to engage the French Government as the Brexit clock ticks, including the early August meeting at the medieval fortress of Fort de Bregancon between the President and the Prime Minister.

Neil Sherlock, Senior Adviser, PwC

Angela Hepworth, Corporate Policy and Regulation Director, EDF Energy

All of this activity underlines the importance of the Brexit Forum of the Chamber which has always been ahead of events, not least with the first meeting being on the day Theresa May triggered Article 50. The Forum

The stakes are high, business is determined to influence the outcome and the Brexit Forum will continue to play its full part to inform and engage

identified the key topics to address right at the beginning - labour and mobility,

countries. Additional tariffs and non-

mean. Many businesses have said that

movement of goods and regulatory

tariff barriers could add time and cost

in the absence of a clearly defined

issues - and has been meeting regularly

to manufacturing processes. Many

framework at this stage, they are

to analyse progress. There has been

businesses worry about requirements

planning for a ‘worst case scenario’, with

an outstanding range of speakers

to comply with different regulatory

implications for investment decisions.

from both Governments as well as

regimes in different jurisdictions. The

There are concerns that the talk of

businesses in manufacturing, finance,

multi-Chamber Ipsos MORI business

no deal is increasing and recognition

beauty, professional services and the

survey launched by the French Chamber

that diplomacy and negotiations are

automobile sector.

clearly showed that businesses see

intensifying with the hope that this can

more advantages in having common

deliver a pragmatic outcome.

Recent events have included joint sessions with the Climate Change and

regulatory regimes between the UK and

Sustainability Forum, considering the

EU, rather than seeking divergence for

give clarity about UK withdrawal; clarity

future of environmental frameworks

the UK.

on the time frame of transition; clarity

once the UK leaves the EU, and a joint

The beauty industry is a case in

A pragmatic outcome would ideally

on the role of business to engage and

meeting with the HR Forum, looking at

point, where it may be necessary for

inform. However, there is a genuine

the potential impact of Brexit on staff

systems and packaging to be changed

sense that getting this wrong, as recent

mobility, the availability of talent and

to comply with a different regulatory

OECD figures show, would lead to the

the education sector. It has proved

framework. In both the beauty and

winners not just being on either side of

particularly valuable to take a ‘deep dive’

automotive sectors, there is a risk that

the Channel but in other parts of the

look at the implications of Brexit on

additional requirements could result

world.

particular sectors.

in less choice and higher prices for UK

Some common concerns have emerged about the implications of

consumers. A further concern for many

Brexit on complex and integrated

businesses is that there is still significant

supply chains, which span multiple EU

uncertainty about what Brexit will

The stakes are high, business is determined to influence the outcome and the Brexit Forum will continue to play its full part to inform and engage. I

info

- september / october 2018 - 11


BREXIT: the employee impact Anne Roques, Founder of Evolution Coaching, explains the impact of Brexit on the individual in the world of work

I

In 2016, the Chartered Institute of Personnel and Development (CIPD)

conducted a survey which found that 44 percent of working adults admitted feeling pessimistic about the future as a direct consequence of the UK’s referendum result to leave the EU. One in five of those surveyed felt that their jobs were less secure as a result. More recently, surveys demonstrate that this uncertainty and pessimism has not improved. Personal Group, a leading UK provider of employee services, undertook a survey published in February 2018 highlighting that 32 percent of UK employees believe that Brexit will have a negative impact on their current employment. The American HR provider ADP

implementing coaching in light of Brexit, which opened

recently monitored a 6 percent drop in optimism since 2016

the door for the chief Risk Officer to take on the role of

amongst employees.

European Head of Risk.

‘The UK’s departure from the EU continues to cause

The French employee's role will grow and his British

uncertainty for many UK employees, with many not knowing

counterpart’s

what it means for them or their current role. This fear can quickly

political games as well as the external is part of coaching

lead to a loss of productivity and a reduction in workplace

conversations. Internal staffing changes and promotions

happiness,’ says Mark Scanlon, Chief Executive Officer of

like these can bring up issues, including British colleagues

Personal Group.

feeling that their ‘power of influence’ is shifting to the

This fear is exacerbated amongst EU nationals based in the

role

will

not.

Managing

the

internal

continent.

UK. With only a recent announcement from the government regarding a ‘settlement scheme’ for EU citizens, uncertainty is

2. Team dynamics: A team in a Franco-British company is

still high.

split, with a French working on the continent and a British based in the UK. In examining team dynamics, a French

The expat perspective

employee says he is concerned that he does not know if

Anne Roques, Founder of Evolution Coaching, has an

his British colleagues have voted for or against Brexit. He

overarching view of the sentiment and experience of French

says that if the British have voted for Brexit, the French

expats working in London, both as an expat herself and through

could ‘feel unwelcome.’ What is emerging is a potential

her coaching expertise. She gives two example situations from

rift in the workforce due to personal views of Brexit and it

her experience as a professional coach.

perceptions – completely aside from the official corporate positions taken on this issue. For individuals, acknowledging

1. Growth versus stasis: A French chief risk officer works

these tensions can lead to a stronger connection to working

for the French branch of an international organisation with

together.

headquarters in London. He has two bosses: the French CEO based in Paris and the global Head of Risk based in

Corporate pressures and tensions

London. In September 2017, the Global Head suggested

Those two examples illustrate the subtle challenges that Brexit

12 - info - september / october 2018


The departure from the EU continues to cause uncertainty for many UK employees, with many not knowing what it means for them in their current role

creates at the personal and professional level within workplaces.

creating unspoken divisions which could build unnecessary

Global organisations, especially in the finance sector, are

tensions and overall inefficiencies, at times where the overall

shifting activities and jobs on the continent to prepare for

financial results should not diminished.

Brexit. At a human level, the British do not want to let go of their

Additionally budget and resources are being allocated

'power' and are looking for new opportunities. For example,

in preparation for Brexit in terms of processes and IT

people based in the UK fluent in more than one language are

infrastructure. However, as the way forward is still not clear in

being identified for key roles and already getting geared up for

Brussels and at the political level, this is creating ambiguity and

roles with more responsibilities.

lack of 'mobilisation or interest for the future’ of Brexit.

The French are not really seeking that power or influence

Group and team facilitation and individual coaching around

and they feel uncomfortable. The French, or others from the

these issues can name and acknowledge the realities of those

continent, do not really believe in being promoted due to Brexit

challenges. This then permits a better alignment to move

and they feel it is unhealthy. At an organisational level, this is

forward and unlock the ‘non dit’ of Brexit in the workforce. I

BREXIT EMPLOYMENT SURVEY 2017

BREXIT IMPACT ON WORKFORCE TRENDS 2017

250 skilled workers from the EU were surveyed by Baker McKenzie:

• 55% said that they were likely or highly likely to leave the UK before the outcome of the Brexit negotiations is known • 69% believe uncertainty on the status of EU27 residents would affect their ability to secure a mortgage or other bank loan • 70% feel more vulnerable to discrimination since the Brexit referendum

1,068 people surveyed by the CIPD:

• Over half (53%) of employers say their organisation is up skilling their existing workforce in order to improve their future talent pipeline • Around one in five (21%) employers report that they are investing in the organisation’s brand to attract a broader or younger set of applicants • 70% feel more vulnerable to discrimination since the Brexit referendum

• 26% have little confidence in their job security • 55% have been offered no support from their employer

(Baker McKenzie, Brexit Employment Survey 2017)

• Popular relocation destinations among those firms that report they are considering moving their operations overseas include the Republic of Ireland (18%), Germany (15%) and France (13%) (CIPD, Brexit impact on workforce trends 2017)

info

- september / october 2018 - 13


The Security Landscape The risk and security industry has an important role to play in post-Brexit planning says Gill Prates, Head of Marketing & Communications, Europe at The Scutum Group, a leading safety and security company

T

he European Union has benefited from high levels of peace, prosperity

and an increase in life expectancy. But there also growing concerns in many EU countries over terrorism and migration. There

are

also

concerns

Further interconnectivity and diplomacy will be required between the UK and France in particular to tackle the evolving threat from the Islamic State, conflicts in Syria, Afghanistan and West Africa, Russia's actions in the Baltics and Ukraine and refugee camps in Calais

about

bureaucracy (as all diverse member

conflicts in Syria, Afghanistan and West

and the willingness of the European

states must agree when approving

Africa, Russia's actions in the Baltics and

Commission to ‘make an example out of

proposals and reforms), differing tax

Ukraine and refugee camps in Calais.

the UK.’

systems,

and

The good news is that the Anglo-French

Nonetheless, the UK is predicted to

sluggish economic growth in comparison

relationship has been strengthened by a

have the second largest GDP Per Capita

with the rest of the world in 2017.

growing

public

debt,

milestone summit in June 2018 between

in Europe after Germany, and be in the

the

British Prime Minister Theresa May and

10th position in the global economy

European Union, expected to happen

French President Emmanuel Macron,

as emerging economies (China, India,

on 29th March 2019, has thrown up a

building upon the 50 year defence deal

Indonesia, Russia and Brazil) step ahead

host of issue specific British industry and

(Lancaster House agreement of 2010).

(The World in 2050 by PwC, 2018). With

The

UK’s

departure

from

society. A no-deal agreement could lead

The Scutum Group is experienced

this forecast, we also also remain positive

to increased prices on goods, services,

in managing and predicting different

that a deal that benefits both the UK and

job losses, reduced foreign investment,

kinds of risk, protecting people, data,

EU member states will be sought after

difficulties for businesses in finding

infrastructures and goods as one of the

and achieved.

labour and many other adversities. And

leading safety and security companies in

We aim to take a balanced outlook

in this context, the risk and security

Europe, originated in France. The UK is

on Brexit which, as an unprecedented

industry is therefore of heightened im-

a key business destination and it’s also

scenario,

portance.

Scutum’s second largest market outside

unforeseen

France, representing 24 percent of our

technologies of tomorrow such as

Security and defence

turnover, where we also employ nearly

Artificial Intelligence that we have started

It is imperative to focus on sustaining

300 employees around the country.

to embrace and incorporate into our

the existing levels of safety and defence

We certainly believe that there will

business processes in order to predict

collaboration between the UK and the EU

be challenges following the transition

different kinds of risks to protect people,

to safeguard a smooth transition period.

phase, with an enormous amount of

data, infrastructures, and goods. I

This means ensuring that legislation

regulations, trade agreements, borders

such as the recent GDPR (The General Data Protection Regulation 2016/679), European Arrest Warrant and access to Europol, Prüm Convention on DNA data and the European Criminal Records Information Exchange System (ECRIS) are fully accessible by the UK going forward to continue to deter criminal activity. Further

interconnectivity

and

diplomacy will be required between the UK and France in particular to tackle the evolving threat from the Islamic State, 14 - info - september / october 2018

offers

threats

opportunities,

but like

also the


Ensuring our medical supplies Hugo Fry, Managing Director, Sanofi UK, details the challenges to ensuring a consistent medical supply post-Brexit

S

ince the UK voted to leave the European Union on 23 June 2016, we have been in unchartered territory. In the 45

years since the UK joined, no member state has tried to leave and the challenges of untangling the UK from the EU have become startlingly clear over the last 2 years. Along with the majority of life science companies and UK trade bodies, Sanofi supported the ‘Remain’ position. However, political decisions are entirely a matter for the electorate and our approach since the referendum has been to make sure that anyone who needs access to our medicines and vaccines can do so from 29 March 2019 with no disruption. This means ensuring against a negative impact on regulatory capacity, processes and time-frames for new and existing medicines

we had to pre-emptively make this decision to ensure there is

and vaccines reaching people across the UK and Europe. To

no disruption for people taking our medicines across the EU.

ensure we are fully prepared, we heeded the advice of our

We have also made arrangements for additional resources

European and UK trade bodies and have planned for a worst

to manage changes to customs or regulatory processes. We

case scenario; a hard Brexit, where the UK leaves the EU

have already prepared to increase our UK inventory, where

without a negotiated settlement.

global supply allows, with an additional months’ worth of stock

Medicines and vaccines are currently regulated at an EU

based on our own internal assumptions of potential delays

level. Manufacturing and supply chains are complex, world-

around a ‘no deal’ scenario. We will review this in line with

wide and dependent on frictionless movement between EU

recent advice from the UK Government.

countries. While the draft Withdrawal Agreement does indicate

Sanofi ultimately believes there should be continuing

there will be transitional arrangements in place until December

collaboration between the European and UK regulators, the

2020, there is no certainty that this will be the case until the

European Medicines Agency (EMA) and the Medicines and

Withdrawal Agreement is ratified later this year. From the

Healthcare products Regulatory Agency (MHRA). As the EMA

first day of Brexit, Sanofi’s priority is to ensure that we can

relocates to Amsterdam, we would expect it to do all it can

continue to supply our medicines to all patients who need

to ensure minimal disruption to processes and timescales to

them in the UK, the EU and rest of the world. Because of

prevent unnecessary delays in the EU and UK.

the time required to put in place complex contingencies, such

It is also essential that Brexit does not disrupt clinical trials,

as moving essential functions to EU countries and stockpiling

international research collaborations or impact Sanofi’s ability

medicines to prevent disruption in supply, we were unable to

to invest in early-stage research, development or discovery of

wait until the Withdrawal Agreement had been ratified to take

innovative medicines and vaccines for the benefit of people

appropriate action.

around the world. We believe in the benefits of collaboration

Earlier this year Sanofi announced to employees that

and the movement of expertise to help solve global health

we would transfer some activities from our Haverhill

issues and develop the next generation of transformative

manufacturing facility in Suffolk to alternative sites in the

medicines and vaccines.

EU27. We need to adhere to the regulatory requirement for

Whatever the outcome of the Brexit process, Sanofi

medicines used in the EU to be Qualified Person released and

remains committed to ensuring that people across the UK and

Quality Control tested in an EU country. Transferring these

the EU, continue to have access to the medicines and vaccines

activities takes more than 12 months so it was inevitable that

they need, when they need them. I

Sanofi’s priority is to ensure that we can continue to supply our medicines to all patients who need them in the UK, the EU and rest of the world info

- september / october 2018 - 15


Exceptional bilingual education 700

100%

35

50%

8:1

44

students aged 5 to 15

success at Brevet (97% with honours)

teaching time in French (primary)

student-to-staff ratio

nationalities

after-school activities

Sign up for our Open Morning on 6 October at cfbl.org.uk

L'interconnexion AQUIND Reliera les réseaux électriques britannique et français afin de rendre les marchés énergétiques plus efficaces, de sécuriser l’offre et de réduire les émissions de carbone http://aquind.fr/

2000 MW

16 TWh

5%

3%

CAPACITÉ NOMINALE

ÉLECTRICITÉ TRANSPORTÉE CHAQUE ANNÉE

DE LA CONSOMMATION TOTALE DE LA GRANDEBRETAGNE

DE LA CONSOMMATION TOTALE DE LA FRANCE

http://AQUIND.fr


NEWS

A ND

A N A LY S I S

Business tax: physical vs. digital retail An imbalance in business rates between physical stores and online businesses prompts alternate proposals from high street trade organisations

International corporate tax principles need updating for the digital age to ensure they reflect the new ways businesses create value

R

ecent figures for the high street paint a grim picture. BBC 5

‘[The current system] provides online retailers with an

Live’s Wake Up to Money show says that 7,000 high street

unfair advantage and a 90 percent discount in an already

jobs have been lost in 2018. The professional services firm

struggling bricks and mortar retail environment,’ says Sir Peter

PwC found in a recent report that while 4,000 shops opened

Rogers, Chairman of NWEC.

in 2017 on the high street, 5,800 closed, making a deficit of 1,800. The rise in online retailers is a frequent consideration in accounting for these difficulties. ‘Many retailers are increasingly feeling the impact of the acceleration of online shopping,’ says Lisa Hooker, Consumer Markets Leader at PwC.

Business rate revision

The BRC proposed instead a ‘two-year freeze’ on any increase in business rates. This would avoid complications for businesses with both physical stores and a strong online presence. All are not in agreement. ‘Punishing forward-thinking retailers for offering customers convenient ways of shopping in an increasingly digital world flies in the face of innovation – and only serves to prop up a status quo in bricks and mortar

Brick and mortar retail representatives are calling for

retail that isn’t resonating with customers like it used to,’ says

additional business rates to be applied to online businesses

Ivan Mazour, Chief Executive of Ometria, a tech platform.

to even the playing field.

Chancellor of the Exchequer Philip Hammond has rebutted

The British Retail Consortium (BRC) says that retailers

proposals, saying ‘property-based taxes [are] easy to collect,

pay 26 percent of overall business rates, but comprise only

difficult to avoid, relatively stable compared to other taxes.’

6 percent of UK GDP. This equates to retailers contributing

The government will instead look for ‘fair’ alternatives. ‘We

around £8bn in business rates per year. Online businesses pay

need to find a better way of taxing the digital economy,’ says

approximately one tenth of this, with lower tax rates on the

Hammond.

distribution centres and warehouses from which they operate. An investigation by advisory services firm Altus Group has

A global concern

revealed that Amazon alone pays £38m in business rate tax

At the EU level, a tech-tax has been proposed, headed by

on its 189 UK sites. This is only £2m more than The House of

Emmanuelle Macron, President of France. This aims to temper

Fraser, which has 59 physical stores and annual revenue 11

the negative public sentiment over large tech companies

times less than Amazon.

avoiding low tax bills with a 3 percent tax on revenues.

The New West End Company (NWEC), a partnership of

‘International corporate tax principles need updating for

retailers and restaurant, hotel and property owners in Central

the digital age to ensure they reflect the new ways businesses

London, recently released research indicating that ‘a revenue

create value. It is right that we make further progress on this

based tax for businesses that are wholly or largely online’

issue before considering the implications for the wider tax

at only 1 percent could raise over £5bn. This could alleviate

system, including business rates,’ says Hammond. I

pressures on brick and mortar stores, allowing the government

Suzanne Lycett

to reduce rates at no additional cost to the Treasury.

info

- september / october 2018 - 17


KPMG LLP and International SOS announce collaboration KPMG LLP and International SOS have signed an agreement which will see the two organisations working together to help clients streamline their travel risk management processes. The collaboration will enable clients to better support employees before, during and after short and long-term travel or assignment. They will collaborate across services, including high quality medical and security advice and assistance (provided by International SOS) and expertise in cross-border taxation, social security, immigration and HR policy (by KPMG). I

Bristows receives award for AGILE working

Airbus’s BelugaXL successfully completes maiden flight

The first of five BelugaXL aircraft to fly has landed at Toulouse-Blagnac, France after successfully completing its first flight lasting four hours and 11 minutes. Following the first flight, the BelugaXL will undergo some 600 hours of flight tests over 10 months to achieve Type Certification and entry into service later in 2019. The BelugaXL programme was launched in November 2014 to address Airbus’ transport capacity requirements in view of the A350 XWB ramp-up and Single-Aisle production rate increases. Five aircraft will be built between 2019 and 2023 to gradually replace the five BelugaST.

The Employers Network for Equality and Inclusion (ENEI) has awarded Bristows with the Agile Working prize at their annual ceremony. Bristows was recognised for its achievements in adopting an inclusive approach to agile working and

implementing steps to ensure that the new policy was a success for employees and the firm. I

Dassault Systèmes supports aviation innovators

Dassault Systèmes today announced at the Farnborough International Airshow the launch of Reinvent the Sky, its industry solution experience for aerospace and defence. Based on Dassault Systèmes’ 3DEXPERIENCE platform, Reinvent the Sky accelerates the development of light aircraft and unmanned aerial vehicles, from concept to working prototype. The programme enables startups, new entrants and small original equipment manufacturers to invent sustainable air mobility experiences that will transform today’s aviation market. I

18 - info - september / october 2018

Credit Suisse invests in fintech

SVC Ltd., an investment vehicle of Credit Suisse in Switzerland, is investing in Assetmax AG, an asset management service provider based in Zurich and Lugano. This is SVC's second investment in a fintech after providing Tradeplus 24 AG with growth capital in the fourth quarter of last year. SVC has a total of 130m Swiss francs available for investments in Swiss SMEs, 30m of which is specifically for fintech.

BNP Paribas Group named best for sustainable finance

For the first time, BNP Paribas has been named as the ‘World’s Best Bank for Sustainable Finance’ for 2018, by Euromoney, a leading publication in the international finance field. BNP Paribas took 3 other prestigious awards at the ceremony held in London.


BUSINE S S WOR LD – NE WS AND ANALYSI S

Sopra Steria and Symphony Ventures announce strategic alliance

easyJet introduces its new Airbus

Sopra Steria has announced a strategic alliance with Symphony Ventures to address the easyJet celebrated the delivery of its first A321neo aircraft

growing Intelligent

with a flight into Farnborough International Airshow. Just over

Automation (IA) needs of its customers across enterprise

a year ago, easyJet announced an agreement with Airbus to

and the public sector. Working together, Sopra Steria and

convert 30 existing A320neo orders to the A321neo aircraft

Symphony will offer IA with the power to transform business

with a 235-seat configuration, part of the existing easyJet

process capabilities at an enterprise level and unlock value

Airbus agreement dating from 2013. I

across the entire organisation. I

Capgemini wins Microsoft award

Capgemini Group announced that it has won the 2018 Microsoft Country Partner of the Year Award for France. The company was honoured among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology. I

Veolia spearheads coffee cup recycling

Veolia will collect 120 million coffee cups for recycling in 2019 - a dramatic 300 percent increase from this time last year, following a successful 12 months pioneering its in-store service across the UK with the world’s most recognised brands: Costa, Starbucks, McDonald’s and Caffè Nero. Aspirations from these leading chains have been matched by Veolia’s innovative collection and sorting solutions, where coffee cups are segregated in store to prevent contamination, ensuring a smoother, more effective process. Encouraged by the programme’s success, they will continue to work with their customers to reach as many people as possible. I

Contracts for EDF Energy’s Hinkley Point C top £1.3bn New figures released by the UK government show that companies in the South West have now won contracts worth more than £1.3bn for EDF Energy’s Hinkley Point C nuclear power station in Somerset. The updated totals show that £650m has already been spent with the region’s businesses. With more than 80 percent of contracts awarded, the project is on track to spend 64 percent of the construction value of Hinkley Point C with UK-based companies. I

info

- september / october 2018 - 19


SPIE wins luxury redevelopment contract SPIE UK has been awarded a contract for the mechanical,

electrical, public health and fire engineering services for the redevelopment of the Regent’s Crescent, which was originally built by famed architect John Nash for the Prince Regent in 1820. The works are valued at over £20m and will be completed over an 86-week period, which began in June. I

Diageo launches dynamic campaign across JCDecaux's London Digital Network

Dior on show at Harrod’s pop up

Devised by out-of-home and location marketing specialist Posterscope and Carat, in partnership with Liveposter, the portfolio campaign uses the JCDecaux LDN network and will see advertising campaigns for five of Diageo’s spirit brands. I

Air France, KLM Royal Dutch Airlines and partners announce joint venture

Harrods is hosting an Oblique canvas pop-up shop, with a window display covered in the graphic motif to entice customers. An exclusive range of Saddle, Miss Dior and CD Hobo bags will be available to purchase, alongside a new line of Diorquake pouches, clogs and silk scarves. Personalisation will also be offered for the first time to customers. I

ENGIE confirms position as leading solar operator in France As part of the fourth session of the fourth call for solar tenders organised by the Energy regulatory commission, ‘CRE 4-4’, ENGIE has won 25 photovoltaic projects in France, Air France, KLM Royal Dutch Airlines, China Southern

nearly 230 MW out of the 710 MW awarded. This is a new

Airlines and Xiamen Airlines announced the merger of their

record of wins for the same operator. The Group was placed

existing joint venture agreements. The aim is to create even

top in the 4 first sessions of the CRE4 call for tenders with

stronger links between the partners and offer customers

nearly 550 MW won in all. I

smoother, seamless travel solutions. I

Cripps and Edwin Coe property team win national recognitions Law firm Cripps has once again been recognised by the HNW as a national leader for its private client practice, while Edwin Coe’s Property team has once again been ranked for Real Estate: High Value Residential (Band 3) across the UK. I

20 - info - september / october 2018


BUSINE S S WOR LD – NE WS AND ANALYSI S

Estée Lauder partners with LinkedIn Learning

LinkedIn Learning is one of the leading online learning platforms dedicated to helping individuals and organisations achieve their personal and professional development goals. The platform is available to full-time office employees of The Estée Lauder Companies globally, as well as permanent office employees in Latin America, Europe and the U.K. I

Euronext introduces trading platform for cash markets

New traffic record for Eurotunnel Freight

Eurozone, announces that its new cash market platform

establishing a new record with more than 845,000 trucks

Optiq is now live. The new platform gives investors access to

having crossed with Le Shuttle since the start of January

trading across all asset classes available on Euronext’s pan-

2018. I

Euronext, the leading pan-European exchange in the

Eurotunnel Freight has achieved a historic half-year

European exchanges. I

Hyatt announces global effort to reduce single-use plastics

Hyatt Hotels Corporation today announced Hyatt hotels around the world plan to eliminate single-use plastic straws and drink picks. After 1 September 2018, straws and picks will be available on request only, and eco-friendly alternatives will be provided where available.

Saint-Gobain fits TF1 with smart glass

The new TV news set of French national network TF1 is fitted with Saint-Gobain electrochromic glass. SageGlass Blue dynamic glass, which tints or clears on demand while remaining transparent, was chosen by TF1 as an elegant, premium visual component for its new TV set.

American Express GBT acquires Hogg Robinson

American Express Global Business Travel has successfully completed the acquisition of Hogg Robinson Group plc, a global B2B services company specialising in travel management. The combined group is expected to offer clients and travellers a wider range of products and services, bringing together the best of both businesses including technology, people and a comprehensive geographic footprint.

info

- september / october 2018 - 21


The Age of Discovery Brands are leveraging new techniques and technology to increase their online reach, says Liza Bate, Client Partner, Luxury Apparel at Facebook

S

ome months ago, shortly after an un-noteworthy yet

percent of passive shoppers who currently are not.

unappealing birthday, I was excited to read about a skin

From Birchbox’s parcels full of beauty products, Heist’s

cream enriched with a new wonder-ingredient. Whilst

designed-to-perfection tights, to Hello Fresh’s precisely

scrolling through Instagram, I had spotted a post describing

proportioned meal-time ingredients – these are businesses

a cream that promised to change my life, offering the same

that have disrupted their respective categories. Although

benefits as an expensive chemical peel but in a £25 jar. My

they’re different from one another, they all have one thing in

skin would be left rejuvenated, glowing and crucially, youthful.

common. They’re built on discovery. More specifically, they’re

I know what you’re thinking because I thought it too, surely this

built on discovery via mobile.

is the solution to all of my problems? I wonder what you’ll be thinking when I explain that this cream’s active ingredient is pure, organic snail slime.

Mobile shopping We are all familiar with the way that smartphones have supercharged the discovery of new brands and products, and of shopping more generally. We also know this is true for no one more than it is today’s millennials. Checking their phones up to 30 times a day, mobile-led shopping behaviours that are normal and ubiquitous amongst the world’s first inherently digital generation, now ripple across demographics. And the businesses paying close attention to the behaviours of this group are the ones that will succeed. The behaviours we observe of people using our platforms inform three key guiding principles that all brands should adopt when advertising on Facebook and Instagram. Advertising that’s cognisant of my gender, age, location and interests has become the expectation on our platforms. My favourite example of how powerful this can be is Zalando’s campaign, promoting the launch of Topshop on their site which starred Cara Delevingne. Cara was filmed

Today, roughly 5bn gigabytes of information are created every ten minutes. To put that figure in context, it is about the same amount of information that all of humanity created from the beginning of time until circa 2003

pronouncing the names of thousands of remote towns all across Europe and each subsequent video was targeted to the relevant locale. So if you happened to be walking down the high street in Mönchengladbach and you scrolled through News Feed, you’d see Cara Delevingne telling you that you could now shop from Topshop. You don’t have to go so far as to produce 60,000 pieces of personalised content like Zalando did. The insight that matters, and the first guiding principle for brands on Facebook

I would never have chosen to look for snail slime to rub

and Instagram, is that personalising a message even at a basic

onto my face – the snails had to come and find me. And they

level helps your advertising to become more relevant. In an

found me in the same place so many products I buy today do,

age where your content is competing with a huge amount of

on Instagram.

other available content, relevancy is critical.

It is not just obscure skin care products finding their

Today, roughly 5bn gigabytes of information are created

way into my life via Instagram. Many businesses today are

every ten minutes. To put that figure in context, it is about the

disrupting categories by exploiting a simple strategy; rather

same amount of information that all of humanity created from

than targeting the 20 percent of active shoppers already

the beginning of time until circa 2003.

engaged with their product, they’re choosing to target the 80

22 - info - september / october 2018

We’re also consuming a huge amount of content. If


BUSINE S S WOR LD – THE BIG IDE A

Many businesses today are disrupting categories by exploiting a simple strategy; rather than targeting the 20 percent of active shoppers already engaged with their product, they’re choosing to target the 80 percent of passive shoppers who currently are not

you were to print out the content that the average person consumes in their social feeds every day and stick all those printed pages next to each other, you’d see a ream of paper as long as Big Ben is tall. That is why it’s more critical than ever before to be relevant, meaningful and timely in the way you communicate. If you’re not, you won’t stand out.

The pace of business The second guiding principle for successful advertising on Facebook and Instagram is about speed. We call content that captures attention ‘thumb-stopping’ and yours should aim to stop thumbs scrolling in a matter of seconds. There is no miracle snail cream to prepare you for the

are video. Vertical scrolling behaviour means Feed is a mostly

reality of what follows, but we know that people under 30

sound-off experience, while 60 percent of Stories videos are

consume content twice as fast as people over 60. People of

played with sound on.

all ages are still watching long-form content on their phones

All of this insight points to a large and growing appetite

but today they’re becoming increasingly able to decide if they

for immersive, visually-rich content and businesses should

should even begin watching incredibly quickly. Think of it like a

take note. Instagram Stories is set to become the dominant

3-second audition.

platform to offer brands significant reach amongst an

The final lesson for businesses looking to succeed on our

important consumer demographic, with a medium that’s

platforms is to speak the dominant language, which is to say:

full-screen, visual and predominantly sound-on. Moreover,

be visual. Five years ago, most of what we shared on Facebook

Instagram Stories is ideally placed to capture the attention of

was text. Now it’s photos and videos. In five years, it’ll mostly

passive shoppers, and take them from an initial moment of

be videos and after that we believe it will be immersive content

discovery to a personal window-shopping experience in just

like VR and AR.

a couple of taps.

We’re working hard to build new ways for brands to connect

And so, back to my snails. The relevant, speedy and visual

with their potential customers on Facebook and Instagram

aspect of the Instagram post I saw made the discovery of my

more visually, and we’ve seen enormous success here with

snail-slime cream occur. I could have easily scrolled past that

Instagram Stories. People’s appetite for Stories is insatiable.

post, and I'd be £25 richer but dermatologically poorer. But by

Just over a year after it launched, the number of people using

finding me on Instagram, stopping my thumb by showing me a

Instagram Stories every day grew from 300m to 400m. We’ve

post about better skin, I now rub snail slime on my face every

also observed that people share and consume content in

day. Successful businesses aren’t waiting for customers like

Stories in a different way than they do in Feed. Although you

me to develop purchase intent. Instead, they’re on Instagram

see many static images in Feed, roughly 40 percent of Stories

right now creating it. I

info

- september / october 2018 - 23


BUSINE S S WOR LD – SME PROFILE

Moving with the times FD Platinum specialises in high-end removals for a global client base. INFO speaks to CEO Frederic Delahaye

The demographic for each person moving is different too. We are definitely seeing a shift towards a younger, more millennial, and less established employee profile

What does FD Platinum do? As a group, we are a global high-end mobility and logistics

taking on more and more levels of importance. We need to

service specialising in all sorts of services designed to move

be able to respond by continuing to focus on discretion and

individuals all around the world. This can either be moving

confidentiality, and well as meeting that need by providing

high net worth individuals and their precious household goods

vetted and checked crews and managing our contractors

and personal effects, to finding houses for graduate level

appropriately. We’re also seeing increases in the usage of

employees just starting out their new lives in a brand new city.

things like NDAs – so that security is increasingly more and more an issue for our clients.

How is your business growing? We are passionate believers in doing things differently, and

How are new technologies influencing your work?

we are growing through reputation. We provide the highest

Clients are always pushing us to embrace new technology and

levels of service in some really challenging locations, giving

make things more efficient. We have built for example a brand-

our clients a great experience, which results in them proving

new Fine Art Management system for FD Platinum which helps

us with a glowing recommendation to their friends and

us to be able to track and manage inventories. This is a great

colleagues.

innovation for Art Galleries or Private Collectors.

We are also growing another brand. Go Group supports the needs of early career stage relocators looking for a Global

How does working with the French differ from the British?

Mobility solution which reflects their busy lifestyle as they start

I find that everyone essentially has the same expectations of

on their adventure.

service when moving, and for me it is about keeping it simple. I typically find that our French clients are more direct and

What are the industry’s trends?

articulate about what they want. This means that sometimes a

The mobility industry is definitely becoming more cost

French client can respond more emotionally when things don’t

conscious, with a greater focus on agility and efficiency,

quite go according to plan. A British client however might be

whether that’s through the clever user of technology or a

slightly more reticent about something that hadn’t gone well,

focus on supplier efficiency and cost containment.

and it can be harder to get to the root of a problem. I

The demographic for each person moving is different too. We are definitely seeing more of a shift towards a younger, more millennial, and less established employee profile. Younger employees tend to move more often, have smaller

SN A PSHOT

household goods shipments and typically look for things like flat shares and less conventional areas for to live in order to be nearer to work and their social lives. We’re also seeing patterns change in terms of where people move to and from. For example, people are moving to and from more countries than just the traditional EU locations,

Group turnover: £5m Global offices: 6 (London, Paris, Cannes, New York, San Francisco, Hong Kong)

and we are seeing growth to and from new locations in Asia. How have your customer’s requirements evolved? We’re finding that what we move is different from before. On the higher end, items like security and discretion are 24 - info - september / october 2018

www.fd-platinum.com www.go-group.com


BUSINE S S WOR LD – S TART- UP PROFILE

On demand: Tele-medical care Nicolas Wolikow, CEO and Co-founder of Qare, speaks to INFO about tele-medicine services for French patients

On demand services such as Netflix, Spotify or marketplaces like Amazon connect people who have common interests in a safe, easy way [which inspired the idea] to create the equivalent for outpatient medical services

What does Qare do?

appointment with a specialist is more

specifically

Qare offers a wide range of tele-

than three months. Qare gives them

They benefit from technical training to

medicine services to French speaking

fast, easy access to more than thirty

navigate the interface, write a medical

patients around the world. Patients

different specialities.

transcript or deliver an e-prescription.

can have safe video access to more

for

tele-consultations.

They also have sessions with our three

than 120 French physicians covering 30

Why did you choose to launch in

medical directors with a strong focus on

different specialities. Patients can reach

London before France?

the medical interrogatory. Finally, they

a GP in less than five minutes or book a

I wanted to run a pilot before rolling

go through test consultations with our

specific appointment time, seven days a

out the full project, to test the viability

medical direction.

week, from 8am to 10pm.

of the model and the appetite of French patients for such a service. London was

How do the French and British

What inspired you to set up the

ideal, with a massive French community

healthcare systems differ?

business?

of 200,000 people in a market pretty

In France, patients have a treating doctor

Access to healthcare is often complex

much mature for telemedicine services.

who follows them through their entire

and fastidious. On the other hand, on

medical life and processes referrals.

demand services such as Netflix, Spotify

How do consultancies at a distance

Most medical consultations result in

or marketplaces like Amazon connect

differ from traditional healthcare?

clinical examinations performed by

people who have common interests in

Iinteractions

and

the doctor himself. The length of the

a safe and easy way. I wanted to create

physicians are very similar. A video-

consultation is not capped and a patient

the equivalent for out-patient medical

consultation will start with a medical

can ask for a medical consultation

services and offer it to everyone, not

interrogatory, a review of the patient’s

whatever the reason for his solicitation.

only to private insurance subscribers

medical history, the explanation of

Hence, French patients have a very

or corporate members of specific

the symptoms and the delivery of a

intimate relationship with their treating

organisations.

medical diagnosis, with a prescription

GP.

between

patients

or a referral, if needed. Through a

In the UK, people are assigned to

What gap in the market does this

deep review of the patient’s medical

an NHS surgery, not to a particular

solution address?

antecedents

comprehensive

GP. Most of the physical examinations

French patients living abroad do not

medical interrogatory, Qare can handle

are performed by nurses and triage

have easy access to their local medical

more than 80 percent of all medical

procedures often precede any medical

system. Qare closes that gap and

cases.

interaction with the GP. People consult

and

a

give them the opportunity to consult

for a very precise reason and have

a French doctor anytime they need.

What training do your doctors

a more transactional relationship to

For French patients living in France,

receive?

medicine which is supposed to bring

the average waiting period to book an

All our doctors and physicians are trained

them tangible solutions. I

info

- september / october 2018 - 25


Crème de la Crème accelerates UK growth

C

rème de la Crème announces a new £3m funding round led by Alto Invest and the startup's historical investors - including French entrepreneurs like Alain Thibaut and Loic Le Meur. The start-will also release the first European mobile application for freelancers in September. I

Irene Africa wins £240k grant

Ekimetrics named official Snapchat partner

E

I

kimetrics, leader in Data science and Marketing Mix Modeling in Europe, have been selected to be part of the Snapchat MMM Programme. The global consultancy was chosen as a trusted third-party dedicated to help brands better understand Snap’s impact on sales and customers’ behaviors, and provide a means for brands to benchmark their Snapchat campaigns alongside other marketing channels including TV, radio, print and digital. I

rene Africa, part of the French clean tech Irene Energy, is looking to address energy poverty in offgrid Tanzania by reducing contractual and financial frictions using its proprietary blockchain-based micropayment solution. A £240,000 funding grant by Innovate UK, the UK’s innovation agency, will enable Irene Africa to create decentralised market places for all local electricity assets and provide better access to better electricity. I

JIN launches VR training tool

J

IN, an international communications agency specialising in PR and digital influence, launches Pitchboy, a virtual reality application, placing users in a real-life situation where they are in conversation with a consumer or client. The tool aims to train sales professionals in public speaking and the art of persuasion in order to improve their pitching skills. I

Impulse has a new location in London

F

ollowing a long search, Impulse has a new location in London. It is now in the recently opened FORA offices, right outside Borough tube station, and a stone’s throw from the historic Borough market. They chose this location due to its central location and focus on innovative design. I

ODITY acquires AreYouNet

O

DiTY, an alternative Customer Experience player, has acquired AreYouNet, reinforcing their expertise in software and data marketing solutions. The acquisition was enabled by €2m in funding raised to strengthen its position as both a service provider and a software development company specialised in Customer Experience & Marketing. I

26 - info - september / october 2018


BUSINE S S WOR LD – SME NE WS

Humanity & Inclusion opens playground in Bangladesh

W

ith support from IKEA Foundation, Humanity & Inclusion constructed and opened its first-ever inclusive playground in Teknaf district, Bangladesh. A representative from the Ministry of Social Welfare joined HI staff and several dozens of children to open the first and only playground in the region. I

Alice à Paris collaborates with Merci Maman

Lester Aldridge joins Alzheimer’s Society’s Will to Remember scheme

A

L

lice à Paris, the kids’ fashion brand with a Parisian twist, has teamed up with fellow Fulham-based start-up

Merci Maman, to create a unique personalised hand-made

eading law firm Lester Aldridge is pleased to support the Alzheimer’s Society’s Will to Remember scheme.

The scheme enables people to request a pack containing

engraved bracelet, made of iconic floral print from ALICE à

a list of local trusted solicitors, a comprehensive will

PARIS and a beautiful jewel from Merci Maman. I

guide and a voucher for £150 off the cost of making or updating their will. I

HL TRAD joins the Technicis group

T

he Technicis group, a European leader in the professional translation sector, announces today the acquisition of the translation company HL TRAD. This acquisition reinforces the group’s expertise in two areas: legal and financial. I

Coorpacademy receives LPI accreditation

Ponant celebrates 30th anniversary

T

C

adopted by 700,000 learners worldwide and which integrates

anniversary programme and looking back over the

the latest innovations in online education. I

great moments that have shaped its history, including

he UK’s leading authority on Learning & Development, the Learning & Performance Institute, has accredited

Coorpacademy for its user-centric digital learning solution

elebrating 30 years of sailing the seas of the world, Ponant, world leader in luxury expeditions and

the only French-owned cruise line, is unveiling an

two special cruise itineraries and a series of exclusive events across Europe. I

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E DUC ATION – NE WS

Interactifs designs INSEAD master's programme INSEAD, the leading international business school with campuses in Fontainebleau, Singapore and Abu Dhabi, has chosen Interactifs to design and run a course on their prestigious MBA programme. Students will navigate a series of business-critical meetings in areas such as finance, sales, HR and governance. I

ESCP Europe announces digital transformation masters ESCP Europe Business School has announced that it will launch a new Master in Digital Transformation Management and Leadership (MIDITAL) in September 2019. The programme will incorporate 11 months in class, plus seven months to complete both an industry report and a professional digital placement of at least four months. I

Sciences Po graduates remain in high demand

ESSEC launches chatbot for students

The 2018 Sciences Po graduate employability survey, which

ESSEC Business School will launch a virtual assistant able to

concerns the destinations of graduates found that, eighteen

answer recurring questions quickly and easily. The chatbot

months after graduating in June 2016, 90.7 percent of

interactions will be possible thanks to a knowledge base set

graduates were in work – with 83.7 percent having secured a

up and maintained by the various services in contact with the

job within the first six months. I

students. I

EDHEC MBA ranked 20th worldwide by the Economist In its first-ever appearance, the EDHEC Executive MBA made a high-profile entry to this ranking published by The Economist , finishing among the top 10 in Europe and 20th worldwide. I

28 - info - september / october 2018


R E PORT S & R E SE ARCH – BUSINE S S WOR LD

A selection of research papers and reports produced by Chamber member companies and partners

Boston Consulting Group: The Most Innovative Companies The twelfth edition of this annual report by BCG identifies the world’s 50 most innovative companies, based on a survey of over 1,000 senior executives from innovative organisations, covering a variety of countries and industries. They are assessed using 3 financial criteria: total shareholder return, revenue growth, and margin growth, as well as a ranking by respondents of the most innovative companies. This year’s edition covers the topic of ‘Innovators go all in on digital’, reflecting that innovation is only growing in the digital sphere: big data analytics, adoption of new technologies, mobile products and digital design. The gap is also widening between ‘strong’ and ‘weak’ innovators, defined by their ability to take advantage of digital technology. Boston Consulting Group: The most innovative companies - 2018 Available at: https://on.bcg.com/2uJKA8F

BNP Paribas: Global Entrepreneur Report BNP Paribas’s annual Global Entrepreneur report, conducted in Q3 2017, surveyed 2,700 successful entrepreneurs to understand current trends and investment practises. While previous editions focused on identifying the origins, motivations, investments and characteristics of ‘elite entrepreneurs’, the 2018 edition reveals an increased focus on social impact, across business, life and investments. Entrepreneurs increasingly evaluate their success in this area, at 39% of respondents today versus 1 in 10 only 2 years ago, although priorities for social impact differ across continents. In Europe, clean energy is the primary social cause, whereas in the USA and Middle East, job creation is at the forefront. BNP Paribas: Global Entrepreneur Report - 2018 Available at: https://bit.ly/2EFuP6n

World Economic Forum: Collaboration between Start-ups and Corporates This report, created alongside the Forum’s ‘New Concept for Europe’ paper, offers practical advice on developing mutual understandings as the premise of a successful collaboration between start-ups and corporates. Collating information taken from interviews and workshops with start-ups, corporates and digital experts, the report aims to present a ‘blue print’ for decision makers, eventually enhancing the competitiveness of Europe through collaboration. The report outlines the necessity of understanding the ‘interests, expectations, incentives, culture and work ethic’ of all parties involved in order to clearly define a format of collaboration, as well as roles and responsibilities. World Economic Forum: Collaboration between Start-ups and Corporates - 2018 Available at: https://bit.ly/2LVLnKk info

- september / october 2018 - 29



Hatching innovation THE AGE OF CORPORATE / START-UP COLLABORATION

T

he start-up economy is here to stay. Agile young companies are innovating and developing at speed. Once plucky upstarts, Apple and Amazon recently made headlines by becoming the world’s first trillion dollar companies.

According to Credit Suisse, in the 1950s the average S&P company was sixty years old.

Today, they are younger than twenty. This is attributed to complex and accelerated disruption in rapidly globalising markets. Traditional corporates are, by comparison, slow in their processes and ability to innovate. A Unilever Foundry survey recently revealed that 80 percent of large corporates believe their approach to innovation can be positively affected by start-ups. According to Kirsty Mitchell, Director of Growth at KPMG, ‘we are seeing more collaborations between large corporates and small businesses as they attempt to outpace their competition in the race for innovation to results.’ A joint study by Imaginatik and Mass Challenge found that most corporations and start-ups believe collaboration with one another to be important. Sixty percent of start-ups and 55 percent of corporates register success emanating from their collaborations. The challenges faced by corporates and start-ups who are involved in new and innovative collaboration are highlighted in this FOCUS section. Packed into these twenty pages, you will discover how corporates and startups benefit from shared knowledge, know-how and access to new markets and consumers. Much like our inaugural LeBridge event detailed on page 51, a day of corporate/start-up match-making and networking, articles in the section delve into the most innovative partnerships. Corporate accelerators, corporate incubators, internal start-ups, and investments, as well as other changes influenced by the start-up ecosystem are just some of the trends we are seeing. From an interview with France’s Digital Minister on a new partnership with the UK, to features on established players AccorHotels, EDF Energy, and International SOS, and market entrants including Early Metrics, Theodo and Devialet, our insights in this section offer an overarching view of this exciting evolution in the business landscape. I

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- september / october 2018 - 31


CORPORATE START-UP COLLABORATION

at a glance CORPORATE

START-UP

IM P O R TA N C E O F C O L L A B O R AT I O N: Short-term: Long-term:

31% 83%

Very or extremely high:

69%

MATURITY GAP 68% want to collaborate in seed/early stage, which often is too early for corporates Source: Arthur D. Little/Match Maker Ventures

Global Start-up Ecosystem Ranking

Source: EY

‘Successful collaboration depends on each side learning to understand the interests, expectations, incentives, culture and work ethic of the other. It depends on the two parties identifying the most appropriate proven collaboration model for their situation – which could be incubation, acceleration or partnership – and clearly defining roles and responsibilities.’ —World Economic Forum White Paper, 2018

32 - info - september / october 2018


INFOGR APHICS – FOCUS

Benefits of collaboration reported by start-ups and scale-ups

Source: Nesta

‘If the corporate posture of the past around innovation could be described as “not invented here” with a strong bias toward building internally, today’s corporate posture leans in a much different direction, with many thinking about how to disrupt themselves before an external party beats them to it’ —TechCrunch, August 2018

Vehicles that lead to collaboration (by percentage)

Corporate Initiative

One-off event

Accelerator/ Incubator

Corporate Venture Capital

Mergers & Acquisitions Source: Arthur D. Little/Match Maker Ventures

info

- september / october 2018 - 33


The strength of the start-up Simon Bergeron, Head of Ecosystem Development at Impulse Partners, defines what makes start-ups great

O

ften shrouded in an aura of mystery, ‘start-up’ is a

but the main culprit is a fundamentally different culture.

word associated with some of the biggest and best

Start-ups exist in a culture of rapid iteration. Emulating the

innovations of the past decades, all while striking fear

evolution model in overdrive, they absorb information from the

into boardrooms the world over. Start-ups have taken the

environment and quickly try to adapt their product or service

world by storm, with an ever-increasing cohort turning to the

to better respond to these needs. This break neck pace is

fast-paced world of entrepreneurship instead of treading the

almost always out of sync with the rest of the industry. It is an

laid down tracks.

ongoing challenge for companies to put in place management

Despite its increasing impact and importance in the current business climate, the question of what a startup is often goes unanswered.

Defining the landscape As a firm that deals day in, day out with start-ups, we believe the essence of a start-up was put best by Eric Ries, entrepreneur and author of the landmark book ‘The Lean Startup.’

processes which enable efficient work with such a rapidly changing products and services. This is not to say that the start-up way is better than more traditional models. The strength of the start-up model is in its ability to find and exploit opportunities faster and more efficiently than competitors, thereby creating a massive competitive advantage.

A changing landscape: new types of start-ups

A start-up is not a college

The world of start-ups has

grad working away in the

grown dramatically in the last

basement of a building;

two decades. Today, we see more

it doesn't have to live and created from the ground up on a shoestring budget. A start-up is an organisation, according to Ries, ‘designed to create a new product or service under conditions of

‘scale-ups’:

start-ups

that have managed to define

breathe technology or be

their business models and now look to focus their efforts on growth. Large corporate groups are aware of the impact and risk that these start-ups may pose to their business. Due to this, we're seeing a

extreme uncertainty.’ A start-up can therefore exist just as

rising desire for ‘internal start-ups,’ internal business teams (or

easily within the offices of government or a large corporate

divisions) tasked with developing new products that are outside

actor, as it can within a sub-Saharan village.

the corporate’s typical markets.

Start-ups attempt to solve real problems which are outside

With the pace of technological change accelerating and

the comfort zone of normal procedures. They are an expedition

more important problems cropping up on what seems to be

into the unknown. They live in a world pressured by intense

an ever more frequent basis, the world certainly seems headed

competition and obsolescence should they be too slow. This

towards ‘conditions of extreme uncertainty.’ If you ask us, it

landscape defines the start-up imperative: finding a viable

seems start-ups are onto something. I

business model, either by finding a market niche to fill or, more radically, by creating an entirely new market.

Start-up culture Impulse Partners’ main activity is supporting corporate groups in construction, real estate, and infrastructure to scout and curate relevant start-ups, to advise on innovation strategy, and help implement innovations within their activities. These large groups have a tough time with start-ups for a variety of reasons,

34 - info - september / october 2018

The strength of the start-up model is in its ability to find and exploit opportunities faster and more efficiently than competitors, thereby creating a massive competitive advantage


HATCHING INNOVATION – FOCUS

Start-up France INFO speaks with French Secretary of State for Digital Affairs, Mounir Mahjoubi about new measures to help French start-ups and a five-year digital innovation partnership with the UK

There are a lot of French start-ups based in the UK – 169 registered through French Tech London – why do you believe this is? First, we have similar digital economies. Our ecosystems are flourishing, attracting talents and investors from all over the world. It is a priority for our two governments and we are committed to offer a favourable environment for innovation. But for me, it is also because we share strong common values. First, we both want a digital revolution that respects our ethics and we are thinking together on how to create a framework that will urge tech actors to conform to it. Second, we both want a digital revolution that leads to a more transparent and open government. We want to better digitalise our public services and create more direct interactions with citizens. Would you describe France as a start–up nation? Why? Definitely, France has a lot of assets that enable us to call it a start-up nation. For instance, France is a huge source

Mounir Mahjoubi and Matt Hancock sign the five-year partnership

In France, it is already very well regarded to partner with small start-ups: 85 percent of company directors say they are directly involved in a partnership with a start-up

organisations to pursue collaborative research in areas of shared interest. We will continue to think about solutions to improve diversity and digital regulations. We have a lot more to do to ensure that emerging technologies offer positive opportunities and minimise risks.

of cutting edge researchers globally

You recently announced 100

recognised. To continue to attract

measures to help start-ups in France.

more people to invest or innovate in

What will these measures achieve?

our country, we recently put in place

How will the UK and France work

The measures have four main goals:

the French Tech Visa, offering the

together to foster digital industry

to simplify the lives of start-ups, to

opportunity for talent from all over the

innovation?

support their funding, to facilitate talent

world to come to France.

In July, Matt Hancock [UK Digital

recruitment, and to better accompany

Minister] and I agreed a five-year

them abroad. These measures will also

is to create hubs for ecosystem actors

partnership. We will work together to

help start-ups grow and convince bigger

to meet. It is crucial to foster innovation.

improve access to digital public services,

groups to collaborate with them. In

Look for instance at Station F in Paris,

ensure digital inclusion and skills,

France, it is already very well regarded

which is the world’s biggest start-up

promote economic development in

to partner with small start-ups: 85

campus. Another instance is thecamp

an open market and ensure an open

percent of company directors say they

in Aix-en-Provence that I visited a few

democracy by committing to open

are directly involved in a partnership

weeks ago, an amazing place for people

standards. It also includes a partnership

with a start-up. I

to grow their start-ups, their ideas and

between the Alan Turing Institute

to test new ways of doing innovation.

and DATAI that will enable the two

Another thing that we do quite well

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- september / october 2018 - 35


Collaboration and growth in London Lauren Quigley, Business Growth Programme Lead at London & Partners, explains how the Business Growth Programme helps start-ups and SMEs collaborate and grow in the capital’s ecosystem

A

2017 report by Startup Genome ranked London as 3rd amongst global start-up ecosystems, behind Silicon Valley and New York. Reinforcing this ecosystem and

encouraging the continuing growth of start-ups in the region is a key objective for London & Partners, which aims ‘to champion London’s thriving SME business community.’

Businesses on the programme can benefit from building their network through others on the programme and it provides them with a sense that they are part of a larger community

‘We do this by helping to nurture businesses that are already here, both native and foreign-owned, and to create a thriving eco-system that continues to attract investment and

Internal and external collaboration

talent,’ says Quigley.

Companies are welcomed in quarterly cohorts to participate

London & Partners’ primary means by which to achieve this

in workshops, business growth advice, mentoring and

goal, the ‘Business Growth Programme’, is supported by match

opportunities across the London network. This concept of

funding from the Mayor of London and the European Regional

‘cohorts’ in which to work is key to ensuring that participants

Development Fund. This programme helps select SMEs to scale

can fully benefit from the potential rewards that the London

across London by making skills and guidance to successfully

ecosystem and the programme can offer.

grow their businesses readily accessible, for free.

‘The cohort model promotes collaboration and peer-

From the beginning, start-ups must have a clear business

to-peer support between the companies and founders in a

plan and objectives. ‘It’s not uncommon for start-ups to fail and

number of ways. As the entrepreneurs are at a similar stage

there can be many reasons why a business does not succeed

in their growth journey, they can benefit from sharing ideas

or fulfil its objectives. From my experience, the most common

and helping each other to troubleshoot common challenges,’

reasons often relate to issues around funding, access to talent

says Quigley. ‘The programme is also a great place to share the

and sometimes just bad timing in terms of entering the market,’

different experiences they have encountered and it provides

says Quigley.

an open forum for the companies to champion each other and drive-one another forward. Businesses on the programme can also benefit from building their network through others on the programme and it provides them with a sense that they are part of a larger community.’ Indicators of success include ‘increased revenue or turnover and new products [as well as] the formation of a partnership or collaboration as a result of the programme. For example, obtaining a deal or funding from a corporate involved in the programme,’ says Quigley. Not just amongst start-ups, the importance of collaboration therefore extends to connecting start-ups & SMEs with corporates at the later stage of development. I

A

s a partner to the programme, Jeanne Monchovet, Founder of Olystix and co-chair of the Chamber’s Start-up & SME Club, focuses on sales pitch coaching for the participants, transferrable to when pitching to corporates. ‘In January, we had two workshops where I was coaching twelve start-ups to go and pitch to [a large corporate]. Ten start-ups went there to pitch their businesses. London & Partners want to help the start-ups to get in front of business opportunities more and more, so they are organising pitches directly with big corporates and big groups in order for the start-ups to sell their services,’ says Monchovet. I

36 - info - september / october 2018


HATCHING INNOVATION – FOCUS

Case Study: French Tech London France has long been considered a hotbed of start-up activity. French Tech London brings this entrepreneurial spirit to the capital

F

rench Tech London is a growing and active community

organise tech-events on various topics such as Diversity in Tech,

made of French entrepreneurs, investors and start-ups in

Artificial Intelligence, How to scale-up your business, etc.

development. It was founded in 2016 by 6 organisations

The community includes entrepreneurs, corporates and

– the French Chamber of Great Britain, the French Embassy,

investors, directly involved in one of six thematic groups

Business France, French Digital and Frog Valley – and now

(Corporate Innovation, AI, IoT, HealthTech, Gaming and FinTech)

includes more than 210 start-ups and 120 investors.

organising many actions.

The organisation seeks to create a community of fledging

The organisation is part of the wider La French Tech global

start-ups, promote the internationalisation of French start-ups,

network, which includes 13 hubs in France, 22 international

and promote France in terms of technology, innovation and

hubs including San Francisco, Berlin and Hong Kong, and wider

start-up culture. They provide contacts within the tech and

communities around the world that are directly managed by

start-up community to their network, help up-coming start-

French entrepreneurs. I

ups to build their network and accelerate their settlement, and

INFO profiles two member organisations working in the start-up space in new and innovative ways

Startupbootcamp

S

tartupbootcamp supports early-stage tech founders to scale their companies by providing direct access to an international network of the most relevant mentors, partners, and investors. They operate three-month intensive programmes where specially selected start-ups work through aspects of their business, from product creation to fundraising, distribution and growth. To get on the programme, potential start-ups go through a rigorous selection process, with roughly 1,500 start-ups whittled down to a shortlist of 30. Eight to twelve are chosen to take part in the programme. ‘The final stage is two intensive days where we invite all of the shortlisted founders to put them through their paces,’ says Raph Crouan, Founder and CEO of Startupbootcamp IoT and Head of IoT at French Tech London. With programmes in major start-up hubs including San Francisco, London, Berlin, Amsterdam, New York, Singapore, Mumbai, Dubai, Chengdu or Cape-Town, the organisation takes a global perspective on start-up culture. More than 600 start-ups are still active that have participated in Startupbootcamp programmes, a success rate of more than 70 percent – way ahead of the industry average where one out of every ten startups fail in their first few years. I

Crème de la Crème

C

rème de la Crème is a platform for connecting companies with freelancers on a project by project basis. In the context of a European workforce with more freelancers than ever before, they aim to provide an assurance to clients of the bona fides of the freelancers on their books. ‘By 2025, it is estimated that fifty percent of the European workforce will be freelance,’ says David Odier, Head of Internal Growth at Crème de la Crème. ‘Our idea is to focus more on quality than quantity.’ Unlike other freelancer platforms, Crème de la Crème takes the new step of pre-approving freelancers before they can access projects by clients including AccorHotels, BNP Paribas, Decathlon, Carrefour, and Unilever. Applicants must demonstrate that their experience matches in one of three verticals (tech/data, marketing/communications or design/product), and in junior, senior or expert capacities. Currently they have more than 10,000 freelancers on their books, the majority of which are based in France (and with 3,000 in the UK.) The long-term aspiration is to re-define recruitment in the freelance space. I

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Avoiding the pitfalls of collaboration Philippe Chalon, Managing Director of think-tank ‘Cercle d’outre-Manche’ and Director of External Affairs at International SOS, outlines collaboration dos and dont's for start-ups and corporates

J

ob and wealth creation especially in countries such as France and the UK are largely driven by SMEs and scale-ups. These new jobs are mainly created by young

The WEF check list

companies – typically less than four or five years of age. Business angels, venture capitalists, universities and the public sector have essential roles to play in the development of start-ups. But corporates are crucial partners because they can meet all of the start-up’s needs, combining technical and

The World Economic Forum recently published a useful paper entitled ‘Collaboration between start-ups and corporates.'

commercial visions as well as skills. Collaboration between corporates and start-ups is a strategic imperative for investment and business development. If they are done right, these partnerships can mean big rewards and benefits for both parties. Start-ups can reap the benefits of scale, distribution and financial resources that corporates can bring, alongside credibility. Corporates can innovate more quickly and cheaply by partnering with start-ups. Disruptive products and business models usually do not come from within. However, working together comes with potential issues. In a study published last year, Accenture Research estimates the collaboration failure rate at 44 percent. A survey conducted in 2016 by Mass Challenge and Imaginatik found that 50 percent of start-ups rated their experience in interacting with corporates mediocre or worse. This is mainly due to a clash of mind-sets and cultures with different levels of appetite for risk. Corporates are not as agile as start-ups, and start-ups tend to over-commit. Corporate employees are trained to follow

Key questions for start-ups to qualify the business impact of collaboration with corporates: • Is the start-up’s budget sufficient to deliver the product and services sustainably and successfully in the professional way the corporate expects? • Who will sign the deal? Who has the power to protect against the pitfalls of the corporate environment? • Who is the amplifier in the corporate who helps you close the partnership, deal and collaboration? • What are the KPIs for a successful collaboration? Can you fulfil the expectations and deliver what was promised? • What is the target of the corporate? Why do they want to work with you?

standardised processes and can be challenged by the creative behaviour of entrepreneurs.

Transparency and alignment One major problem that both start-ups and corporates report is the lack of transparency and alignment on a clear common goal from the relationship’s beginning, leading to wasted time or painful renegotiations. Therefore, both parties should be transparent about their real objectives, and if possible they should jointly define the desired endgame. Expectations need to be aligned. Investors in start-ups tend to look too much at technology

Key questions for corporates to identify the most innovative start-ups for collaboration: • What are the benefits and long-term competitive advantage? • Why is this different from what we could build internally? • Why is the start-up interested in working with us? • Which model of collaboration will be applied? • Who are the internal stakeholders driving the process?

and not enough at markets. The fastest route to market is to sell to corporations. It is not just the invention of a new idea that is important but it is actually bringing it to the market, putting it into practice and exploiting it in a manner that leads to job and wealth creation. I

A study last year by Accenture Research found that the collaboration failure rate was roughly 44 percent, and a survey conducted in 2016 by Mass Challenge and Imaginatik found that 50 percent of start-ups rated their experience in interacting with corporates mediocre or worse 38 - info - september / october 2018


HATCHING INNOVATION – FOCUS

The start-up formula Antoine Baschiera, CEO of Early Metrics, explains the importance of assessing a venture's growth potential

B

ig corporations know it well: innovating is crucial to staying relevant in this age of lightning-

speed technological progress. Many have also learned that developing solutions in-house can be difficult, especially when burdened by legacy systems. They have therefore shifted from playing The Imitation Game with start-ups to embracing a more collaborative approach, via the partnership, acquisition or investment route. It is all well and good to want

Start-ups don’t behave like listed companies so, in order to fulfil our mission, we had to build a specific rating methodology

to foster and benefit from the innovative power of new ventures, but corporations and investors have

and corporates which means SMEs

very few tools to decide which ones to

don’t pay to get rated, ensuring greater

commit to. That is the realisation that

objectivity. A decision that proved

distributed across three pillars: the

brought Sebastien Paillet and me to

successful as it attracted clients of the

team, the product and the market.

found Early Metrics: a rating agency

calibre of Airbus, Visa, John Lewis, and

The main criteria are then subdivided

focused on assessing the growth

LVMH.

into several parameters, forming

potential of innovative start-ups and scale-ups through the analysis of nonfinancial metrics.

Tried-and-tested methodology

extent, quantitative parameters. This resulted in 50 criteria

hundreds of data points. These include the complementarity in skillset within the team, their capacity to self-assess,

Since its foundation, Early Metrics has

barriers to entry and level of innovation.

rated over 2000 international start-

Following this methodology, the analysts

ups for more than 200 clients, most of

are able to reliably give a score out of

Having both worked in blue chip

which are Fortune 100 giants looking

100 to the overall growth potential of

companies, we knew there was a real

for innovation partners. Beyond our

the start-up.

need for a service that would help

business model, the uniqueness of

decision-makers understand start-ups

Early Metrics lies in its proprietary

backtesting, the methodology has

and manage their risks without missing

methodology.

proven its accuracy as more than 80

Beyond traditional rating agencies

out on opportunities. Moreover, with

Start-ups do not behave like listed

Over time and through rigorous

percent of companies who received a

the booming of the European start-up

companies so, in order to fulfil our

top rating (75 or above) have enjoyed

scene, venture capitalists, CVC and

mission, we had to build a specific rating

steady or fast growth 12 months after

family offices have become eager to

methodology. The first decision was to

the rating.

receive high-quality deal flows.

avoid focusing on credit default risk: new ventures generally have little to no

Next steps

traditional rating agencies such as

revenue and don’t rely on debt, so it’s

Early Metrics aims to become the global

Moody’s and Fitch had a significant

unfair to rate them on their financial

reference for every decision maker

flaw in their business model. Indeed,

credentials. The next step was to involve

wanting to engage with start-ups. That

these charge the rated entities, which

psychologists, investors, entrepreneurs

is why we have already set up offices in

inevitably creates a risk of conflict of

and tech experts to develop a scientific

Paris, London, Tel-Aviv, Berlin and we

interest. As we were conscious of this,

methodology that would take into

are looking to bring our expertise to

we decided to only charge the investors

account both qualitative and, to a lesser

new regions in 2019. I

Sebastien and I also realised that

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- september / october 2018 - 39


The business of co-working & collaboration Andrew Jackson, Marketing Director at Opus 4, describes the evolution of co-working spaces for startups and corporates

T

he ‘next big thing’ for the modern

and retaining the best people from the

workplace, and the natural heir

younger demographic. Whilst salary was

to the open-plan crown, is the

once the key motivating factor behind

rise of co-working and collaborative

where people would work, the workplace,

workspaces. The co-working concept can

cultural fit, collaboration and flexibility all

be traced back to the mid 1990s, yet still

began to grow in importance. In their

more than 20 years on, we talk of it as a

2017 ‘What Workers Want’ survey, Hay’s

new phenomenon.

revealed that 62 percent of people were

Today, those ‘in the know’ will point to

prepared to take a pay cut to achieve a

the meteoric rise of WeWork. Currently

better cultural fit.

valued at $20bn, with 268,000 members

This

became

the

tipping

point

in 272 locations, the co-working giant

for bigger companies, who realised

is doubling in size and value year on

creating a workplace with co-working

year. Leasing 2.6 million square feet of

and collaborative spaces at its core

prime London commercial space makes

wasn’t an unnecessary overhead, but

WeWork the capital’s biggest occupier of

a genuine investment into the growth

office space, according to Cushman &

and development of the business.

Wakefield.

WeWork claims that companies with

Co-working spaces began life as

1,000 or more workers now account for

the ideal embodiment of office space

20 percent of their membership and 30

for start-ups, particularly those in the

percent of their revenue.

digital and tech sectors. The idea of

WeWork’s

working

for tenants) include HSBC, Barclays,

in

an

environment

where

you could collaborate with other like-

members

In London,

(their

terms

Microsoft and Salesforce.

minded businesses, sharing ideas and

One could be forgiven for thinking

passing business to one another without

the exponential growth of co-working will

the shackles of long lease tenure had

spell the end of traditional leased office

the concept leans heavily on campus

Co-working: the office of tomorrow

environments and coffee shop culture –

As the axis of the multi-generational

model and implementing it within their

the very habitat of millennials in further

workforce began to shift away from

own business. I

and higher education, who wanted to

baby boomers and gen Xers towards

feel comfortable when taking their first

millennials,

entrepreneurial steps into business.

faced with the challenge of attracting

instant appeal. It’s unsurprising that

many

businesses

deals. Instead, there’s an emerging trend of businesses taking the co-working

were

Case study: Haseltine Lake and Opus 4

T

he law firm Haseltine Lake has employed the co-working approach. They engaged Opus 4, to design and fit-out a ‘test’ co-working space at their Bristol headquarters. Maggie D'Araujo, Head of Business Support for Haseltine Lake, says: ‘We are a large patent and IP law firm and have employed a traditional approach when fitting out our offices. We became aware of the rise in co-working and collaboration and realised we needed to move with the

40 - info - september / october 2018

times if we wanted to recruit the best new law graduates.’ They initially nominated a small but busy internal department to transition to a co-working space. D'Araujo says: ‘Working with Opus 4 opened our eyes to the possibilities of co-working and collaboration and how it can benefit our business. Our plan is to roll out a refined model to the rest of our offices.’ I


HATCHING INNOVATION – FOCUS

Networking for success Albin Serviant, Co-Founder of FrenchConnect London, gives advice to entrepreneurs on how to maximise networking

P

eople consider networking a waste of time. I personally

entrepreneurs. If you are struggling to develop an idea, a proof

believe the exact opposite. As an entrepreneur, you need

of concept, or a business model, meeting the right people

to think out of the box to transition your project from a

can put you on the path to developing your business in the

local start-up into an international scale-up, and networking is

right way. By speaking with other entrepreneurs you can learn

key to taking the next step with your business.

from their successes and failures. The first step is to start the

London networking

conversation.

The city is a melting pot of CEOs, investors and business

FrenchConnect

experts with loads of experience. Many of the entrepreneurs in

Launched in 2015 by tech entrepreneurs Stephanie Bouchet,

London have succeeded in their home country and have come

Alexandre Sagakian and myself, FrenchConnect London is a

to London to scale their project faster in a truly competitive,

private club gathering digital leaders in London.

business-friendly environment. There are tons of themed meet-ups and conferences to

Our elite group of tech and media founders, C-level executives and investors have access to exclusive high-quality

learn and share in London, including those by the TechNation

events to expand their network and be inspired by successful

(former TechCity) and many others including the FrenchTech

other entrepreneurs, investors, experts and politicians.

Hub. However, it is easy to lose your way in such a jungle

For the past 3 years, we had the opportunity to hold more than a hundred intimate events (private diners most of the

of events. It is important to pick the most relevant events

time) with high-profile leaders. We have welcomed Xavier Rolet,

depending on your project. Target the ones with a clear

CEO of the LSEG, David Rowan, Editor of Wired UK, and the

theme and the right selection of speakers and moderators,

investor Pascal Cagni of C4 Ventures, among many others.

while approaching interesting contacts via platforms such

We have also hosted politicians such as Emmanuel Macron,

as LinkedIn or, ideally, by email. Be sharp and direct in your

Nicolas Sarkozy, and former French Prime Minister Alain Juppé.

questions. Networking can unlock a host of solutions, both creative

Our mission, in classic French style, is not only to encourage direct discussions with investors, but to create an

and business oriented – especially when speaking with other

atmosphere for sharing and interactions over a glass of wine. I

By speaking with other entrepreneurs you can learn from their successes and failures. The first step is to start the conversation

[London] is a melting pot of international entrepreneurs with loads of experience

info

- september / october 2018 - 41


Business acceleration and beyond Kevin Monserrat, VC Relation and Deal-flow Manager at Microsoft ScaleUp, explains the evolution of Microsoft’s accelerator programme

I

n three years, we have rebranded our programme three

USP of our accelerator activities. Microsoft itself is positioning

times, and for good reason. Our ecosystem evolves at the

its business as the main cloud provider. Other cloud providers,

speed of light. NESTA reveals that by 2017 there were 163

such as Amazon and Google, don’t have the same access

accelerators active in the UK, supporting 3,660 businesses per

to customers or B2B connections, so we refocused our

year, but, according to research by the O2, back in 2012 only

accelerator on co-selling through our unparalleled distribution

25 accelerators existed in the UK.

channels.

It is in this context that we launched Microsoft Ventures

Similarly, we realised that early-stage start-ups were not

in 2013. At that time, we were one of the first in the market,

developed enough to work with our customers. They could

and one of the first to offer an equity-free programme, taking

benefit from our customer access, but they did not have the

the risk of working with very agile companies. Our start-ups

maturity to establish customer success.

had access to free office space, and a pool of great Microsoft experts and mentors. By 2015 our mission was clear: help B2B start-ups get up-and-running and help them to build great products to better serve their customers. There was no finance involved,

Microsoft ScaleUp was therefore born in 2018, to support enterprise ready scale-ups that turnover $1m minimum and $5m ARR with the ability to co-sell with Microsoft around the world. The ScaleUp programme is the world’s most strategic

we invested time and technology. Rebranding as Microsoft

targeted enterprise co-sell programme, helping young high

Accelerator in 2016 better reflected the specifics of this

growth companies connect to Microsoft’s global customers

support.

and partners through the Co-sell initiative and, where

A changing ecosystem Throughout 2016 and 2017 business incubators and

appropriate, provide growth capital through M12 (the VC arm of Microsoft). It is not an accelerator in the usual sense; our workshops

accelerators grew like mushrooms. London improved its

DON’T teach entrepreneurs and management teams how to

global start-up position due to a highly dynamic ecosystem

run a business - we focus purely on how to sell and market to

where both entrepreneurs and investors alike were

large enterprises, and how to build a durable culture whilst

more experienced. During this high growth phase, many

doubling the team size year on year.

more corporates launched their own incubators/labs or programmes, as the understanding of how best to work with

A combination of benefits

start-ups grew.

Alongside the evolution of our activities in the accelerator, we

To counter this influx of competition, we further honed the

took the strategic decision in 2017 to position Microsoft as a key innovation partner to help small and large enterprises to achieve more. Microsoft For Startups was born, encompassing all the ingredients to accelerate start-up success including: technical and business training, a strong network of third party accelerators, Microsoft Scaleup and M12. In the UK, 95 percent of our deal flow comes from direct referrals from VCs and private equity firms: the mark of a very successful model and one which the investment community has been quick to recognise. I

Throughout 2016-17, business incubators and accelerators grew like mushrooms; Nesta research indicates that 45 accelerators were created in the UK in 2016 alone

42 - info - september / october 2018


HATCHING INNOVATION – FOCUS

Internal incubators Michael Niddam, Director of Kamet Ventures, explains the intermediary role of Kamet Ventures in connecting AXA with start-up innovation

K

amet Ventures is a start-up

The innovation process

The output

foundry created by AXA 3 years

AXA offers clear strategic guidance

Kamet’s aim is to ‘develop projects

ago, where new businesses are

on which areas of innovation are of

that could ultimately become new

developed from problems observed in

interest to them. Kamet Ventures

business and growth engines for AXA

the insurance industry. Entrepreneurs

then investigates according to these

and to ‘strengthen their business

are on-boarded and their early stage

parameters. ‘We constantly have

line.’ However, creating start-ups is an

ideas are helped to market.

between 15-30 ideas under review,’

unpredictable process and the direct

says Niddam. ‘In parallel we attract

benefits for AXA can vary.

Creating a separate entity through which to foster this type of disruptive

“entrepreneurs in residence” that join us

innovation was important for AXA

and help us to look through these ideas

purely financial, when the product

to ‘implement innovation in a more

using a structured process. Together,

evolves ‘slightly sideways to the core

pragmatic manner than a traditional

we select the projects that we believe

strategy of the Group’, or can create a

corporate,’ says Niddam.

have a business case.’

partnership or collaboration with the

‘The companies that we incorporate

The concept of ‘Entrepreneur in

AXA’s involvement can either be

start-up, to directly enhance the service

are start-ups where the vested interest

residence’ reflects the importance of the

AXA offers their customers. For the

of the founder is to make the company

start up mentality for innovation. Kamet

latter, they can invest a stake with the

successful and scaled. This mindset

Ventures includes around 250 people

intent to buy.

and engagement is very different from

working with the incubator, but only 7

that of a corporate team. The corporate

or 8 from AXA – a minority.

team has job security; they are

‘When we say “Entrepreneur

The aim for Kamet is therefore ‘a combination of financial return […], within the market ranges of early

interested in innovating but it’s different

in residence,” we mean serial

stage innovation, and strategic value

to having to do innovation for survival.’

entrepreneurs who have had some

generation, with [a small number of

Working in a start-up framework

experience in launching a business

companies becoming] strategic add-on

also allows more flexibility for innovation

from scratch. We have very few of these

partners.’

by avoiding the regulations, audits, rules

people from AXA,’ says Niddam. ‘The

and financial mechanisms inherent to a

people who join us from AXA are very

working closely with all their launched

larger structure, which can slow down

often subject matter experts [who]

businesses. ‘Even the more advanced

the decision making process.

we try to attract […] depending on the

ones who are close to closing their B

specific needs the venture will have.’

round, we don’t see us letting them

‘Creating Kamet on the fringes of

A young company itself, Kamet is still

the AXA empire to incorporate start-

go completely […] We feel very much

ups that are beyond these rules until

like parents. Even when they become

they reach a sufficient size is a way to

teenagers, they still remain our kids.’ I

provide a more protected environment for innovation,’ says Niddam.

info

- september / october 2018 - 43


Blue skies at Blue Lab Our homes are getting smarter, and Jean-Benoit Ritz, Director of Innovation and Blue Lab at EDF Energy, believes collaborative working is the key to developing the smart products customers want and need

T

he energy industry, and how we all consume energy, is

alone. We work on growing and nurturing start-ups, our

on a rapidly developing journey. A host of innovations

colleagues, corporates, students, innovators and customers of

and disruptions have changed energy more in the last

course: in fact, anyone who is passionate about new ideas.

decade than in the previous century. Five years ago in your home, there were only a small

For example, through our collaboration with Amazon, we were the first energy supplier to give customers an option to

number of smart meters installed, smart thermostats were

manage their energy via a voice assistant, with our Amazon

only just appearing, voice assistant did not exist and a

Alexa skill. It was designed to give them control and make life

sprinkling of properties had solar panels. Now all of these are

easier – but one great and surprising outcome was when a

more and more common, and the figures will only continue to

customer told us it made giving a meter reading fun.

grow. It is hard to say precisely what’s next for energy – but we

Working with start-ups also helps us to accelerate innovation. Start-ups are more agile and faster, so we want

can expect more disruption and breakthroughs, which is really

to make the most of the opportunity their agility gives us

exciting – and EDF Energy’s innovation accelerator, Blue Lab, is

to accelerate change for our customers and for our core

at the heart of that; making ideas and innovations come to life

business.

and making energy better for everyone. Digitalisation is one example of disruption. When you look

For the last two years we’ve run a challenge to identify the best people, with the best ideas, for us to work with, then

at Europe, the UK is one of the countries with the highest rates

brought them into the lab to fast track how we can work

of smart phone ownership. That means that customers expect

together on their concept. This year we worked with five start-

to be more and more connected and in control of every day

ups as part of our Pulse Awards. We don’t just run a contest

tasks including the way in which they manage their home, their

and announce a winner. They spent 12 weeks integrated with

energy. Imagine a future, where your home manages itself,

Blue Lab teams, with access to relevant staff at all of our sites,

smart meters, batteries, smart appliances, electric vehicles all

and we will continue to work closely with a number of them in

connected making your life simpler and saving you money - the

the coming months.

essence of Blue Lab is to make this a reality.

The Blue Lab

Renewables and nuclear have revolutionised a generation, but we have to revolutionise the demand side too. This year’s Pulse Awards winner, Powervault, has developed a flexible

To help us do that, we work in a vibrant and agile way. Step

way to store the power generated by domestic solar panels

into Blue Lab, near Brighton, and you might find one team

to help smooth the peaks and troughs in energy demand and

having a conversation with a voice assistant during a meeting,

supply. Another finalist, Grid Edge, uses cloud-based artificial

while another is working on virtual reality, alongside colleagues

intelligence to predict, optimise and control energy use for

sharing ideas via Slack.

large businesses, helping those companies adjust when they

We have adopted modern ways of working in a flexible space, and that is also mirrored through our partnership at

consume energy to make the best use of lower prices. No one organisation is going to make energy better

IDEA London, a post accelerator centre for start-ups in the

working in isolation. Collaborations like this are the way

heart of London’s Tech City where some of our work is based.

forward. I

We know that innovation is vital, but we cannot do this

44 - info - september / october 2018


HATCHING INNOVATION – FOCUS

Step into Blue Lab, near Brighton, and you might find one team having a conversation with a voice assistant during a meeting, while another is working on virtual reality, alongside colleagues sharing ideas via Slack

Case study: from concept to execution

I

t is vital we all keep the end user in sight, to be consumer centric. Take the Smart Home label. A home is a house with people inside. We must always remember the consumer as the people within that house. They will decide the value of the connected home products we offer them. The ultimate value will be driven by the service you generate, for the benefit of our customers, not the kits you can provide them with. A great example of a customer centric idea is Howz, one start-up to benefit from EDF Energy Blue Lab’s partnership approach to innovation, having won the first Pulse Awards the company ran. Howz uses easy-to-fit sensors that measure the use of appliances, doors and motion in the home to learn events in an individual’s day. Tracking these patterns of daily activity can help that person improve their routine, and help their family, friends or nominated carers to support them. For example, being aware that the kettle, or toaster, hasen’t been turned on at the normal time could give an early warning of a problem, but there are also longer-term behaviours that can flag up concerns. For instance, if someone is suddenly up and about more during the night, or is leaving their property less often. In September 2017, Howz offered a free trial of an initial product to 500 EDF Energy customers. All 500 kits were allocated within hours of the launch. Since then, the products on offer, and the partnership as a whole, have been further refined to ensure the best possible solution for customers and a new initiative between EDF Energy and Howz is expected in the autumn. I

info

- september / october 2018 - 45


Creating value through ‘intrapreneurship’ Bouygues Construction offers employees the opportunity to pursue ideas for new businesses within the Group. Aude Caussemille, responsible for the NewValue Intrapreneurship programme in the Human Resources department, and Morgane Jossic, Open Innovation Project Manager in the Innovation & Sustainability department, explain the initiative

A

s part of its shared innovation strategy, Bouygues Construction launched an ‘intrapreneurship’ programme, named NewValue, in June 2017, to invent and implement

solutions that meet the challenges of the 21st century. Led by the Human Resources and Innovation departments working together, and with the involvement of the Executive Committee, this programme is designed to give employees the chance to pursue new business ideas. These new businesses/products/solutions must not relate to the core activities of Bouygues Construction, but must create value or enable the group to develop a new activity. The only rule is that they must quickly deliver a profit on a breakthrough subject. First, an analysis of the idea is conducted, to make sure nothing similar already exists, in or outside the group. Then, employees present their ideas to a committee, formed of experts in innovation and marketing, and representing all the entities of the group.

were submitted, and 14 presented to the Committee of experts. Seven projects were ultimately selected, led by nine

Based on a grid of specific criteria (motivation, market

employees from different business units, different hierarchical

potential, added value for Bouygues Construction, etc.), the

levels, and different countries. Looking at subjects as varied

committee selects the ideas allowed to advance to the next

as co-living, structural calculus, asset tracking and LED, they

phase, called ‘maturation’. During this phase, thanks to a special

all shared their experience and supported each other along

training programme tailored by the Schoolab (a structure

the way, which made it a very enriching and mind opening

supporting start-ups), employees can carry out their projects,

experience for all of them.

relying on methodologies used by start-ups. From business

‘It is a very rewarding experience, which made me question

canvas to prototypes, these methodologies enable them to

myself, encouraged me to think ahead, and to question my

quickly test their ideas on the market and develop them.

inner motivations,’ says one of the intrapreneurs.

Employees who have entered the maturation phase work on

Six of them will go on to the next phase, whether as a spin-off, a

their project with dedicated time, and with the assurance that if

new business unit, or a new offer for the group.

things do not ultimately pan out, they can get their former job

NewValue’s second season will be launched in September 2018.

back in the Group. And if the project takes off? An intrapreneur might become the CEO of a brand new start-up!

Part of a global strategy

This process of acceleration of innovative projects is a

NewValue is one arm of the open innovation strategy put into

win-win process, with shared risks and benefits between the

place by Bouygues Construction, in order to tighten its links

employee and the company.

with the start-up ecosystem, but also with SMEs and other

Creating sense

large companies. By searching, on an international scale, for new solutions focusing on any aspect of the lifecycle of a

In NewValue’s first season, 30 projects from 5 different

building, Bouygues Construction aims to be an innovative, but

countries (France, UK, Singapore, Australia and Switzerland)

responsible and committed company. I

This process of acceleration of innovative projects is a win-win process, with shared risks and benefits between the employee and the company

46 - info - september / october 2018


HATCHING INNOVATION – FOCUS

Diversifying in the digital space Thibault Viort, Chief Disruption and Growth Officer at AccorHotels, details why the group has acquired over a dozen start-ups since 2016

T

he hospitality industry is rapidly

expertise, ultimately improving every

and further develop new businesses

evolving and is one of the sectors

dimension of the guest experience and

and opportunities in the travel and

most impacted by the advent of

hotelier services we provide. Through

hospitality sectors. We specifically focus

digital pure-players. As digital innovation

them we create frequent and highly

on how new technologies and innovative

accelerates, AccorHotels, a world-leading

personalized touch points and use data-

strategies can address the ever-changing

travel and lifestyle group with over 4,500

driven insights to create value for guests

needs and demands of guests and hotel

hotels and resorts across 100 countries,

and strengthen loyalty.

owners.

future changes and customer needs,

Strategic assets

works with each of the businesses to

and to be at the forefront of innovation.

We have also significantly expanded our

identify

customer and market footprint and now

within the group and make the right

benefit from a multitude of state-of-the-

connections. Our goal is to ensure that

The group’s recent acquisitions gather

art distribution channels and proprietary

they evolve autonomously both within

leading

channels

technologies. This allows us to provide

and outside the AccorHotels ecosystem,

(such as Gekko and VeryChic), new

a range of services through products

allowing them to stay close to the outside

services (such as John Paul, ResDiary,

that cover the full spectrum of hoteliers’

business world.

Fastbooking/Availpro and Adoria) and

needs on the market.

seeks to be agile enough to anticipate

Business accelerators edge

distribution

Our Disruption and Growth team and

facilitate

opportunities

new spaces to stay, play and work (such

This includes website design, direct

Last year we acquired VeryChic, an

as onefinestay and Nextdoor). These

online distribution and meta-search

upscale flash sales platform with a client

tech-based companies accelerate the

and revenue management tools. These

base of 7 million members in France.

‘augmented hospitality’ strategy of the

tools allow hoteliers (whether under the

Their platform has been connected to

group, which is to extend relevance to

AccorHotels’ franchise or independent)

the AccorHotels reservation system and

guests and hoteliers by providing new

to reach online travelers more efficiently

to Availpro, a leading booking engine and

products and services beyond the hotel

and cost-effectively.

channel manager that we acquired a year

stay. Such

acquisitions

are

business

Buy, invest, innovate

accelerators that allow us to gain time and

We select start-ups based on their

be ahead of the curve by reinforcing our

capacity to grow into international leaders

digital capabilities and personalisation

in their industry and to allow us to create

ago, and has already increased business volumes for our hotels by €18m. I

[Start-up] acquisitions are business accelerators that allow us to gain time and be ahead of the curve by reinforcing our digital capabilities and personalisation expertise

info

- september / october 2018 - 47


LEAN in the digital workplace Fabrice Bernhard, Co-founder of Theodo, explains that digital transformation is not simply about technology – it is about innovative managementv

he most successful start-ups like Amazon, Google,

T

Small start-ups have native advantages here: easy access to

Facebook are able to combine innovation and scale better

the CEO enables informal sharing of purpose, ad-hoc clarification

than corporates thanks to a different way of working from

of contribution and trust-based empowerment. Millennials are

traditional organisations. If you look into where it comes from,

also much more demanding in this regard, regularly asking their

their different management systems and methodologies can be

managers what the purpose of the organisation is and how they

traced all the way back to Toyota.

can contribute. And of course digital native start-ups design

After WW2, Toyota created TPS (Toyota Production

their services and products digital-first.

System) as a strategy to thrive in a scarce post war economy. It

On the other hand, for traditional organisations on the

combines clear purpose at every level, a continuously learning

management side, it is not as easy as adopting a new tool

organisation and tremendous agility in production. Toyota

or coaching some managers. It requires rethinking the

has been able to innovate and scale at incredible speed since,

management and decision-making culture, which is only

outperforming every other carmaker in the world.

credible with very strong buy-in from all the top-management.

When westerners started looking into it in the 1980s, they discovered that Toyota, thanks to TPS, was producing cars with a tenth of the workforce. Inspired by these findings they

And on the digital side, corporates have to cope with a legacy that had never been designed to be digital.

brought back 'lean manufacturing,' a very streamlined way of

Cross-pollination

looking at production. But there is much more to TPS than just

There are two dimensions on which start-ups can help

an efficient production system.

corporates. The first is an innovation strategy proposed by

That is what the agile movement has tapped into since the

Christensen in ‘The Innovator’s Dilemma’: use a new brand to

1990s. They looked at different areas pioneered by Toyota,

leverage existing assets on new markets. By collaborating, the

adapted them to tech and digital and popularised concepts

start-up can use its different brand and culture to address a

like scrum, continuous improvement, devops, lean start-up, etc.

new market and be bolder in its experiments.

Start-ups inspired by the agile movement ended up adopting

The second dimension is cross-pollination of tools,

ways of working very similar to 'lean management' and combined

methodologies and culture. By working closely together, the

them with the execution speed of software and the distribution

corporate can discover the number of innovations in terms

scale of digital. This combination of Lean Management with the

of tools (Trello, Github, Google Apps, etc.) and methodologies

speed and scale of digital is what I call ‘lean digital.’

(Scrum, Devops, Lean UX, etc.) that a start-up employee takes

Lean Digital naives What prevents corporates from doing the same? To understand that we need to look at three important characteristics of organisations which adopt Lean Management:

culture can be adopted at the contact point of collaboration, planting a seed in the larger organisation.

Theodo+Admiral

1. They have a clear purpose;

The collaboration between Theodo and Admiral which resulted

2. People in the organisation know how they contribute

two years later in the creation of a new brand Veygo.com is a

individually to that goal; 3. People are empowered by clear OK/KO targets and a

for granted. More generally, a more attractive, start-up like,

culture of experimentation.

48 - info - september / october 2018

good example of a successful start-up/corporate project. Admiral decided to launch a new digital product: temporary car insurance. Theodo was brought in to bootstrap the first


HATCHING INNOVATION – FOCUS

Small start-ups have native advantages: easy access to the CEO enables informal sharing of purpose, ad-hoc clarification of contribution and trust-based empowerment

version of the product. Our start-up culture means that we

The scaling was successful too, prompting this new team

naturally planned for a 7 weeks minimum viable product (MVP),

to decide what their future would look like. Identifying their

cutting out all the important corporate features that were not

start-up culture as one of their main strengths, they decided to

needed until after the business-case was proven. Once the

officialise it by adopting their own brand Veygo.com and hired

MVP was live, our capacity to upgrade the product everyday

a renowned Lean coach to help them scale in a lean digital way.

reassured Admiral that it could add the missing features fast enough.

Empower organisations

The launch was a commercial success beyond expectations,

I often hear when working with people who have adopted lean

so the collaboration continued, focusing on growing an in-

and agile ways of working: ‘I will never be able to go back.’ Beyond

house state-of-the-art digital delivery team. This ranges from

the amazing impact lean and agile has on your ability to scale

the digital-friendly tech stack (Django, React, React-Native),

fast and be more competitive than traditional organisations, the

the cloud architecture (micro services in Amazon Cloud), the

game-changer is how empowering it feels for everyone in the

transfer of the Theodo methodology (Scrum, Devops, Lean) all

organisation. It unleashes the creativity and intelligence at every

the way to hiring and training digital talent: developers, agile

level making for a much more meaningful work experience. The

coaches, etc.

transformation is hard, but it is worth fighting for. I

Beyond the amazing impact 'lean' and 'agile' has on your ability to scale fast and be more competitive than traditional organisations, the game-changer is how empowering it feels for everyone in the organisation info

- september / october 2018 - 49


Scaled-up collaboration Joachim Fritsch, Product Manager at Devialet, explores the corporate dynamics of its partnership with Sky

C

orporate and start-up collaborations are on the rise: a recent survey by Match Makers Ventures, a leading venture capital and private equity firm, revealed that 77

percent of the start-ups surveyed had developed collaborations, with 100 percent likely to do so again. But how do approaches to collaboration differ or converge for a company who has already shown its growth potential by scaling successfully?

The scale-up advantage Successfully scaled up through several funding rounds since 2007, Devialet’s PHANTOM speakers are growing in popularity, with the backing of various musical and industry heavyweights. Teaming up with Sky to produce the Sky Soundbox, an allin-one sound system incorporating Devialet’s audio technology to enhance the TV viewing experience, this can therefore more

The primary benefit of the scale-up status for Devialet was its reputation

readily be defined as a scale-up/corporate partnership. For Jo Haslam, Associate professor at IE Business School,

‘Having the chance to partner with such a major actor in

‘[…] the future is about scale-ups. It’s about people who can get

the entertainment industry and to reach millions of potential

to a certain stage on their own. Let these start-ups go, let them

customers was a massive opportunity’, says Fritsch.

prove themselves. Then you can start having the conversations.’ For this particular conversation between Devialet and Sky,

Challenges

the primary benefit of the scale-up status for Devialet was its

Even as a scale-up, not everything was plain sailing. Although

reputation. The established nature of Devialet’s activities, its

the size of Sky’s structure presented new opportunities, this

successful brand building strategy, and its ability to demonstrate

size inevitably threw up its equal share of challenges. Devialet

a working solution were key to securing the partnership,

had to demonstrate their aforementioned agility in ‘fitting with

according to Joachim Fritsch, Product Manager at Devialet.

[Sky’s] well-established processes [and] dealing with dozens of

‘We offered [Sky] access to our breakthrough audio technologies, to our know-how, to our luxury brand and to our agility as a small company,’ says Fritsch.

interlocutors on their side.’ Continuous communication was therefore crucial and constituted a means to measure the success of the collaboration.

This agility, a characteristic still valued as a scale-up, was

‘We get quarterly statements from Sky, and we work together on

present not only in their work processes but also in the product

optimising the marketing activations to reach the sales targets

they pitched. Fritsch advises that any company looking for a

established by Sky’, Fritsch says.

similar partnership should be able to ‘adjust their offering to any kind of potential partner, with agility and forward thinking.’

The scale-up in this type of collaboration should also not be afraid to put their foot down. ‘Not being afraid to make mistakes,

Even having outgrown the start-up label, the objectives of

being flexible and adaptable with big company processes, yet

the collaboration remain similar to those identified for start-ups

being firm on key requirements’ can help create a balanced

in a recent NESTA report: visibility, access to new markets, and

relationship in managing the partnership, says Fritsch.

market knowledge. On this occasion, Sky could offer ‘a massive

For the future, as the verb ‘to scale-up’ suggests, Devialet

reach, a very structured programme management frame, a

will not stop there. ‘Having a first partnership with a notorious

scalable industrial solution and a robust go-to-market strategy

company like Sky is also a great asset to win other deals in

as a large company.’

Licensing Business Development’, says Fritsch. I

50 - info - september / october 2018


Bridging the start-up corporate gap Bringing decision makers from big and small companies together, LeBridge will make collaboration happen

A

hand

was

Chamber’s

raised

during

‘Breakfast

the with

ups anticipating more collaborative work in the future.

Fabienne Viala’ by a representative

This is where the Chamber and its

of AMA Xperteye, a start-up offering

LeBridge event come into play, bringing

innovative solutions via smart glasses.

together all the key players required to

The question was simple: talking of start-up collaboration was all very well

make these collaborations happen.

but how should he get in contact with

The LeBridge concept

the relevant person at Bouygues, to

This B2B event has the goal to match-

Education is the key word. For those

make it happen? The speaker, Fabienne

make large companies with promising

corporates with little experience in

Viala, CEO of Bouygues Construction,

start-ups and their ideas, to generate

collaborating with start-ups, workshops

gave an equally simple response: see me

business. This will give corporates a

will elaborate on the options and

after the presentation.

platform to meet the innovators who

opportunities. For start-ups, potential

offer the solutions they are looking for,

takeaways will not be limited to financial

and start-ups the chance to meet the

support but will also revolve around

key stakeholders from a wide range of

partnerships, structure, administration

industry leading corporates.

and delivery.

In this brief interaction, a need was exposed.

Small meets big The growth of the start-up economy has

Company representatives will be

Attendees will be treated to bespoke

caused a revolution in the way that both

high level and relevant, to ensure a

B2B meetings, workshops for in depth

start-ups and corporates innovate and

more direct exchange of pertinent

tutoring, informal networking sessions

collaborate. Unilever Foundry forecasts

knowledge. Not limited to a single sector,

to meet with all representatives present,

that, in the next 5 year period, start-up

the assorted industries represented

as well as inspiring industry insights and

collaborations will ‘become a necessity’

will encourage a dynamic and engaging

case studies of success. I

for corporates, with around 79 percent

atmosphere in which to network and

of corporates and 78 percent of start-

learn.

I

n 2008, Microsoft was the only tech company within the top ten companies in the world. In 2018, six tech companies are in that group. Most of these companies were start-ups ten years ago. All of them disrupted their industry. Despite their current size, start-ups can have a significant influence on their ecosystem. Their innovative ideas often combine with their agility, creative approaches and attitudes that larger organisations aim to imitate. Larger organisations often have a reach and deep-

rooted expertise in execution at scale, which can benefit start-ups. Collaborations and partnerships, therefore, represent a mutually beneficial solution to fill gaps in both parties’ expertise. LeBridge perfectly embodies this spirit, bringing together players from all fields to encourage exchange and stimulate conversations.’ Sebastien Goldenberg, CEO and co-Founder of TheHouseShop.com, and co-Chair of the Start-up & SME Club of the French Chamber. I

Sponsors so far confirmed

Event partners:

Supported by:

info

- september / october 2018 - 51


INFO presents the best long-reads and long listens to sharpen your knowledge of the latest trends in business and entrepreneurship

READ Daniel Priestley: Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that Works (2018) A no–nonsense, implementable handbook for taking part in the Entrepreneur Revolution. This master class in gaining an entrepreneurial mindset will show how to change the way you think, the way you network, and the way you make a living. It offers new ideas for entrepreneurs starting a new business, helps you shake off old ideas and make a great, independent leap forward. Eric Ries: The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth (2017) In this groundbreaking new book, he draws on inside stories of transformations at multinationals like General Electric and Toyota, titans like Amazon and Facebook, and tech upstarts like Airbnb and Twilio. He lays out a new framework for entrepreneurial management: a comprehensive approach that kick starts innovation.

WATCH

The Startup Grind Channel Startup Grind is a global start-up community designed to educate, inspire, and connect entrepreneurs. Listen here: https://bit.ly/2LjqMny

Cara Alwill Leyba: Girl Code: Unlocking the Secrets to Success, Sanity and Happiness for the Female Entrepreneur (2017) Girl Code is a roadmap for female entrepreneurs, professionals and 'side hustlers'. Blending personal stories, inspirational quotes and mantras with practical workbook sections, Girl Code will teach you how to build confidence, reconnect with your 'why', eradicate jealousy and use the power of connection. Blake Masters: Zero to One: Notes on Start Ups, or How to Build the Future Paperback (2015) The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. These are just some of the lessons contained in an abridged collection of lectures delivered by Thiel at Stanford University.

Gimlet - StartUp (2016) StartUp is a documentary series about the lives of entrepreneurs. The show has been downloaded tens of millions of times since its launch in 2014. Watch here: https://bit.ly/2LL5qvF

CLASSIC READ Clayton M.Christensen: The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (2013) Christensen's work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership.

52 - info - september / october 2018


CULTURE – WHAT'S ON A SELECTION OF RECOMMENDED CULTURAL EVENTS

T H E N AT I O N A L GA L L ERY, LO N D O N Courtauld Impressionists: From Manet To Cézanne

© The National Gallery, London

© The Samuel Courtauld Trust, The Courtauld Gallery, London

Opening at the National Gallery this autumn, 'Courtauld Impressionists: From Manet to Cézanne' traces the development of Impressionist and Post-Impressionist paintings through a selection of over forty masterpieces, and represents a major collaboration between the National Gallery and the Courtauld Gallery. Enjoy highlights from the Courtauld Gallery, including famous works by Cézanne, Toulouse-Lautrec, Renoir, Manet, and Seurat alongside a selection of much-loved Impressionist paintings from the Gallery’s own holdings. I From 17 September 2018 until 20 January 2019 / Members go free

Georges Seurat , Bathers at Asnières, 1884

Pierre-Auguste Renoir, At the Theatre (La Première Sortie), 1876-7

TAT E M O D ERN, LO N D O N

© The artist. Courtesy White Club, London and Paula Cooper Gallery, New York

Christian Marclay: The Clock The installation is a 24-hour montage of thousands of film and television images of clocks, edited together so they show the actual time. It is a thrilling journey through cinematic history as well as a functioning timepiece. Following several years of rigorous and painstaking research and production, Marclay collected excerpts from well-known and lesser-known films including thrillers, westerns and science fiction. He then edited these so that they flow in real time. When watching The Clock you experience a vast range of narratives, settings and moods within the space of a few minutes. The work will be shown for free during the day. Once a month the gallery will stay open overnight to allow the full 24-hour installation to be shown. Full details will be available nearer the time. I From 14 September 2018 until 20 January 2019 / Admission free

Christian Marclay, The Clock 2010. Single-channel installation video, duration: 24 hours

info

- september / october 2018 - 53


M USEU M O F LO N D O N D O C K L A N DS, LO N D O N

Last year, a Roman sarcophagus was found near to Harper Road in Southwark. What does this unique find tell us about the ancient city that 8 million people now call home? The museum has displayed the sarcophagus alongside the skeletons and cremated remains of 28 Roman Londoners found during archaeological excavations of ancient cemeteries. The exhibition also features over 200 objects from burials in Roman London, exploring how people dealt with death in Londinium. Many items were brought here from across the Empire, showing the extent of London's international connections, even at this early time in its history. I Until 28 October 2018 / Admission free

© Museum of London

Roman Dead

Grave goods from a burial with an exceptionally fine jet pendant necklace

ROYA L AC A D E MY O F A RTS, LO N D O N The Art of Making Buildings - Renzo Piano

Photo © Francois Mori/AP/REX/Shutterstock

Photo © Michel Denancé

© RPBW

This illuminating exhibition follows Piano’s career, from the influence of his Genoese heritage and his rise to acclaim alongside friend and collaborator Richard Rogers, to current projects still in the making. Focusing on 16 key buildings, it explores how the Renzo Piano Building Workshop designs buildings ‘piece by piece,’ making deft use of form, material and engineering to achieve a precise and yet poetic elegance. Marvel at rarely seen drawings, models, photography, signature full-scale maquettes and a new film by Thomas Riedelsheimer that show how inspiring architecture is made. At the heart of the exhibition is an imagined ‘Island,’ a specially designed sculptural installation which brings together nearly 100 of Piano’s projects. I From 15 September 2018 until 20 January 2019 / Tickets available from £14

Photo © Enrico Cano

Above: Italian architect Renzo Piano poses at his workshop in Paris, 2015 Above left: Renzo Piano Building Workshop, Jérôme Seydoux Pathé Foundation, Paris, 2014 Left: Renzo Piano Building Workshop, Centro Botín, 2017

54 - info - september / october 2018


CULTUR E – WHAT ' S ON

D ES I G N M USEU M , LO N D O N Beazley Designs of the Year 2018 Now in its eleventh year, Beazley Designs of the Year is the Design Museum's celebration of the most original and exciting products, concepts and designers in the world today. The international awards and exhibition showcase design projects from the previous 12 months, across six categories: Architecture, Digital, Fashion, Product, Graphics, and Transport. Design experts, practitioners and academics from across the world are asked by the Design Museum to suggest potential projects, from which the museum selects over 70 for nomination and display in the exhibition. A specially selected jury chooses a winner for each category and an overall winner – to be announced in November 2018. I From 12 September 2018 until 6 January 2019 / Tickets available from £8.20

BA RB I C A N, LO N D O N Wetwang Slack – Francis Upritchard

Photograph by Anna Arca

© Francis Upritchard, courtesy Kate MacGarry, London

This autumn, New Zealand born artist Francis Upritchard will create a new series of sculptural interventions in the Curve to transform the space into three ‘galleries’, each with its own vibrant collection of materials and figures. Known for her array of archetypal figures in varying sizes from medieval knights to meditating hippies, painted in monochromatic or distinct patterns and decorated with bespoke garments and objects, Upritchard has conceived of the gallery as a spectrum in which to play with scale, colour and texture that shifts as you move through the space. I From 27 September 2018 until 6 January 2019/ Admission free

Left: Seraphina Purple Kiss, 2016 Middle: Mandrake, 2013 Right: Lemon Waistcoat, 2016 All by Francis Upritchard info

- september / october 2018 - 55


LIFE S T YLE – BOOK S

THESE BOOKS, RECENTLY PUBLISHED IN ENGLISH, WERE SELECTED BY THE FRENCH INSTITUTE IN THE UK

NOW, NOW, LOUISON

INHUMAN RESOURCES

by Jean

by Pierre

Fremon Published by Les Fugitives Translated by Cole Swensen Original title: Calme-toi, Lison

Lemaitre

Published by MacLehose

Press Gordon Original title: Cadres noirs Translated by Sam

Progressing by image and word associations, Frémon evokes

Alain Delambre is a 57-year-old former HR executive, drained

Bourgeois's history and inner life, bringing a sense of fascinating

by four years of hopeless unemployment. All he is offered are

and moving proximity to the internationally renowned artist.

small, demoralizing jobs. He has reached his very lowest ebb,

Bourgeois is the art world’s grande dame and its shameless

and can see no way out. When a major company finally invites

old lady who spun personal history into works of profound

him to an interview, Delambre is ready to do anything, borrow

strangeness. She speaks out with her characteristic insolence

money, shame his wife and his daughters and even participate

and wit, and comes to vibrant life again through the words of a

in the ultimate recruitment test: a role-playing game that involves

most discrete, masterful writer.

hostage-taking. Delambre commits body and soul in this struggle

The book covers periods from her childhood in France

to regain his dignity. But if he suddenly realised that the dice

to her exile and life in America, to her death, including her

had been loaded against him from the start, his fury would be

relationships to her family and her young assistant, her views on

limitless. And what began as a role-playing game could quickly

landmark male artists, and the genesis of her own work. This is

become a bloodbath. I

a phosphorescent account of Bourgeois’s life, as could only be captured by the imagination of one artist regarding another. I

TELL THEM OF BATTLES, OF KINGS, AND ELEPHANTS

TROPIC OF VIOLENCE

by Mathias

by Nathacha

Appanah Published by MacLehose Press Translated by Geoffrey Strachan Original title: Tropique de la violence

Enard

Published by Fitzcarraldo Translated by Charlotte Original title: Parle-leur

Mandell de batailles, de

rois et d'éléphants

Marie, a nurse on the island of Mayotte, adopts an abandoned

In 1506, Michelangelo—a young but already renowned

baby and names him Moïse, raising him as a French boy. As he

sculptor—is invited by the Sultan of Constantinople to design a

grows up, Moïse struggles with his status as an "outsider" and to

bridge over the Golden Horn. The sultan has offered, alongside

understand why he was abandoned as a baby. When Marie dies,

an enormous payment, the promise of immortality, since

he is left alone, plunged into uncertainty and turmoil, ending up

Leonardo da Vinci’s design had been rejected.

in the largest and most infamous slum on Mayotte, nicknamed

Michelangelo, after some hesitation, flees Rome and

"Gaza". Narrated by five different characters, Tropic of Violence is

an irritated Pope Julius II—whose commission he leaves

an exploration of lost youth on the French island of Mayotte in the

unfinished—and arrives in Constantinople for this truly epic

Indian Ocean. Shining a powerful light on problems of violence,

project.

immigration, identity, deprivation and isolation on this island

Tell Them of Battles, Kings, and Elephants—constructed from

that became a French département in 2011, it is a remarkable,

real historical fragments—is a story about why stories are told,

unsettling new novel that draws on the author's own observations

why bridges are built, and how seemingly unmatched pieces,

from her time on Mayotte. I

seen from the opposite sides of civilisation, can mirror one another. I

56 - info - september / october 2018


LIFE S T YLE

THE FITNESS M INDSET Romain Gherardi, Director and Founder at Pret-a-Train, takes a holistic view of the role of exercise in the workplace

P

ret-a-Train is a fitness company whose goal is not just to give you that buff body. It aims to improve people’s lives both inside and outside of the gym.

‘We want to provide advice on nutrition and motivation, and self development talks, in addition to training adapted to the client,’ explains Gherardi. This sort of outlook requires a long term view. ‘We are helping the planet by taking care of ourselves and others. We train parents, and future parents, who are raising and will raise kids, which will be a route to a new world,’ says Gherardi. ‘Parents and clients relearn how to eat, train and think positively, mindfully. This step by step approach is important for our future world. In Pret-a-Train we have strong values that we share with the people around us and with whom we work.’ In the workplace Gherardi emphasises it is feasible to balance work with being healthy, through making time for yourself. ‘I meditate a bit every day, early in the morning and get my body moving 3 to 5 times a week, from 30 minutes to an hour. On top of that, I really take care of how I feed myself and I make sure I drink enough water daily, a key point,’ he says. Pret-a-Train plans to evolve its services and offers, such as a soon to be launched ebook). It also aims to engage more with companies to enhance their productivity through group classes. Research has demonstrated the link between exercise and enhanced productivity – a study by Bristol University found that after exercise, concentration at work increased by 21 percent, and 41 percent felt more motivated to work. ‘Exercise is really important to being in a good mood, it’s as easy as that,’ says Gherardi. ‘When you exercise, your body produces good hormones which give you a positive mindset and the right energy to motivate the team around you. You can think more clearly to make good decisions.' 'It can make your overall health so much better, because everything is connected, from personal life to work.’ A question of timing Fitting exercise around the work day does not need to be demanding. It is a question of finding a time that fits you. ‘I

Source: Apartment Butler

think the right times are the ones that we prioritise to make it a regular occurrence. It can be before work, during lunch time, in the evening after work or even before sleeping. As long as it is convenient and as long as you can be consistent,’ says Gherardi. And for food, should we eat as the British, with a large meal in the evening, or the French, with a main meal at midday? ‘Think about it for one minute and ask yourself. Do you prefer to sleep with your body digesting? We have to eat proper food consistently during the day to ensure we are full of energy. Do we need a lot of energy before sleeping?’ says Gherardi. Nobody said it would be easy! I

Everything is connected, from personal life to work. If your personal life and your overall health are good, work and business will follow info

- september / october 2018 - 57


An extraordinary tipple Barthelemy Brosseau, Executive Vice-President at Greenwood Distillers, explains how a passion for Scotch whisky led to the creation of a distillery in a derelict farm

A

meeting with master distiller Andrew Rankin was a

courtyards adding an experiential dimension to classic distilling.

seminal moment in the founding of Greenwood Distillers,

'Where walling was beyond repair it has been carefully

a new luxury spirits company. The native Scotman was

dismantled and rebuilt to match the original stonework. New

a former Chief Blender and Director of Operations at Morrison

buildings such as the still house have incorporated salvaged

and Bowmore, with more than 35 years at the helm of successful

stone to match the existing walling to reinforce the overall

whiskey brands. Barthelemy Brosseau, EVP, explains that it was

character of this beautiful group of buildings,' says Brosseau.

Rankin's experience specifically that clinched the idea to launch

The project is also an eco-conscious one. 'The group is

a new single malt, and led Greenwood Distillers down the path

ensuring that woodland and biodiversity priority habits are

to producing other high end spirits like blended whiskey and gin.

protected – safeguarding and enhancing Loch Dubh and

'From the onset the intent was to build a company that

protecting the local wildlife. The development will also restore

would reflect Andrew’s experience as a Scotsman working for

two long derelict cottages back to residential use related to the

Scottish companies within a French then a Japanese structure -

distillery helping repopulate the glen.'

Pernod Ricard and Suntori respectively,' says Brosseau. The investment group behind the project proceeded to look

Liquid assets

for a castle to add an experiential dimension to classic distilling.

Greenwood's single malt brand will aptly be called Ardross. ‘We

In this process they fell in love with Ardross Mains, a derelict

have chosen to distil our new single malt spirit to incorporate

19th century farm located in the area of Loch Dubh already

some Speyside characteristics which will give us a spirit that not

owned by Greenwood. The investment group also invested in

only has incredible smoothness but a richness and complexity

aged rare scotch whisky stocks and a bonded warehouse, which

which will appeal to existing experienced whisky drinkers as well

will also house a bottling line and dry goods centre.

as being a great spirit to encourage new drinkers to the single malt category,’ says Rankin.

The story of the spirit

The Distillery will also produce a limited ‘Peated’ Single Malt

The investment group's real estate background and history

Spirit. ‘Our rationale for producing the two variants of spirit is

of meticulously restoring aging buildings to reinvigorate ‘the

to have a product that we think will appeal to the majority of

splendour of their past’ are evident at the Ardross Mains

existing & new whisky drinkers as well as a limited amount of

site, which boasts an almost cloister-like feeling, arches and

‘heavier' style whisky that will appeal to the aficionados and experimenters within the category,’ explains Rankin. ‘Curiosity led us to venture into other niche categories of the market, Mezcal and Armagnac, both with a fantastic heritage and strong taste credentials,’ says Brosseau. The distillery also plans to launch a premium gin brand inspired by the lost civilisation of the Picts. ‘When having to describe Greenwood Distillers, I often use a metaphor: it is a timeless and beautiful house that you would come across after strolling deep in the forest,’ says Brosseau. ‘Once you have pushed open the doors, the house is full of creativity and experimentation.’ I

The bare bones of the distillery, prior to restoration

A spirit that has not only incredible smoothness but a richness and complexity which will appeal to existing experienced whisky drinkers and new drinkers to the Single Malt category 58 - info - september / october 2018


LIFE S T YLE – WINE

THE CORSI CAN Wine Story Corsican wines have hit their stride, since a rebirth of local vineyards

T

hanks to Air Corsica, which has flown directly from London Stansted to Corsica since last spring, the well-nicknamed ‘Ile de Beauté’ has never been so accessible. Like many residents of the South-East of England, I embarked to the sunny Mediterranean island this summer, and in less than two hours was enjoying the local delicacies, such as the famous local cured meats and

cheeses (like the splendid Brocciu used in many recipes). Corsica has been influenced by Mediterranean civilisations such as the Phoenicians, the Greeks and the Romans. The Corsican’s Pancetta, Coppa, Salamu and Lonzu are very similar to the ones from Italy and it may have been influenced by the Genoese who occupied the Island from the XIII to the XVIII century. The most famous local cured meat has to be the Figatellu (the liver sausage with strong flavours). It is also not unusual for rural families to grow wine grapes and olive trees. At my first job in a Parisian wine shop in the late 1990s, a Corsican colleague introduced me to the Figatellu which he used to receive by post from his mum in the Cap Corse. Each year we took part in a Corsican wine month and listed dozens of local Corsican wine producers in our shop. The man behind this wine organisation was Christian Imbert from Domaine Torraccia, also the founder of the ‘UVA Corse’ trade group and the Vin de Corse-Porto-Vecchio AOC. Mr Imbert originally came from Chad and, like many French of North African origin, arrived in the 1960s to develop the Corsican viticulture. The Skalli familly from Algeria established a large vineyard in the North-East coast of the Island. A new workforce massively expanded the land but, with a few exceptions, the local wines still did not enjoy a great reputation. When a new generation of winegrowers took over in the 90s, Corsican wines restored their reputation and today there is a very good standard of quality and diversity from the Northern part of the Island, including AOC’s Patrimonio, Muscat Cap Corse and Calvi, and Porto-Vecchio, Ajaccio, Figari and Sartene to the South. Local temperatures are high, but thanks to the mountains, the sea and the local wind, the wines are well-balanced. White wines from the Vermentino grape, for exemple, have enough freshness to match the Oysters from the Etang de Diane and the iconic local sea urchins. In red, the great wines are mostly a blend of the two main local grapes: the powerful Niellucio often compared to the Toscan Sangiovese, and the elegant Sciacarellu. There are too many good producers to name today, so I will only mention my last two discoveries – two vineyards who produce very elegant wine in white and red and ideal with the local cuisine – The Domaine d'Alzipratu, located in the Balagne region just south of Calvi, and Sant Armettu close to Propriano in the South. If I have given you the idea to visit Corsica, I encourage you to stop at a deli in Ajaccio called ‘Le Chemin des Vignobles,’ where owner Nicolas Stromboni will introduce you to the Corsican food and wine specialities. I Thibault Lavergne

TO ORDER THE ABOVE-MENTIONED WINES AND OTHERS, CONTACT: E: thibault@winestory.co.uk T: +44 (0)7921 770 691 W: www.winestory.co.uk

info

- september / october 2018 - 59


A PRACTICAL APPROACH TO HUMAN RESOURCES IN GREAT BRITAIN

New to HR in the UK?

ÂŁ15

Whether you are working within a large HR team, operating as an external advisor or are a business leader with responsibilities for the HR aspects of your organisation, this guide will help you to prepare for the challenges you face when working with employees in the UK. This guide is also much appreciated by the senior management and HR staff of UK subsidiaries of French companies. Millennials, working conditions, salaries or payroll, the guide provides an overview of all the topics that relate to managing a workforce in Great Britain. It is the reference tool to do HR in the UK! Areas covered include: How to recruit - The legal framework - What salary and benefits? - Payroll, taxation and other charges - Recruitment on the internet - Working conditions

Buy our practical guide on: www.frenchchamber.co.uk

Translated by HL TRAD


AT THE CHAMBER

I

am very happy to be back at the

do not know how to say no. Be careful.

Chamber after some time away. I

Make your mental health a priority. And

to meeting all of the members in the

come back renewed and refreshed,

don’t forget the most important advice

coming months. I am so pleased to

and I am energised to be back meeting

of all – take time to breathe!

report that we have an incredible line

members, working with the team, and

In my absence the team was

I am very much looking forward

up of meetings and events scheduled

continuing to build on the successes of

supervised by Stephen Burgin, Deputy

for the second half of the year. Please

the Chamber over the past six months.

President of the Chamber, who I

see pages 68 and 76 for details.

Some of you may have heard that

would like to thank for stepping in for

I conclude this editorial by

I suffered a burn out. It took me by

me at short notice and for all of his

announcing very sad news. One of

total surprise. I needed to take some

efforts. The team did an incredible

our most valued members and dear

time away to rest and to recalibrate the

job, managing both the day-to-day

friend Jean-Noël Mermet passed

way I approach the demanding job of

operations and stepping up to create

away in August. Those who knew him

running the Chamber.

new opportunities for growth. I am

will remember him as someone with

very proud of them. I would also like

great energy and even greater sense

talking openly about mental health, but

to thank the Board for their support of

of humour. We will miss him greatly. I

it is very important that we talk about

me and the team. Lastly, I would like to

extend my deepest condolences to his

it in our working lives. I am happy to

thank my friends who have helped me

family. I FG

give advice to others who might be

personally through these tough times –

workaholics like I had become or who

I couldn’t have done it without them.

There is often a stigma attached to

Jean-Noël Mermet succumbed to a battle with cancer in August 2018. He was a Patron member of the Chamber for more than thirty years, as the Founder and Managing Director of Frenger, a leader in international business development. As an Advisory Councillor, sponsor of the Franco British Business Awards, and winner of the Intercultural Trophy, Jean-Noël was a very active member of the Chamber. He attended many events and was highly regarded amongst the membership and the team. The Chamber extends their deepest sympathies to his family.

info

- september / october 2018 - 61


NE WS – AT THE CHAMBE R

Estelle Brachlianoff promoted to Chief Operating Officer for Veolia Group

L

eading resource management company,

competencies of Veolia thanks to new

Veolia, has promoted Estelle Brachlianoff

innovative municipal contracts for water,

(President of the French Chamber) to Chief

energy and waste, despite the uncertainty

Operating Officer for Veolia Group based

surrounding Brexit.

in Paris. She has been succeeded by Gavin

The French Chamber is grateful for

Graveson as Executive Vice President of UK

the dedication and support of Estelle as

& Ireland for Veolia.

President of the Chamber since 2015. We

In a mature and competitive market, Estelle Brachlianoff rebuilt the traditional

wish her all the best for her new role across the Channel. I

Sylwia Radzio appointed new Head of Recruitment at the Chamber

F

ormerly Recruitment Consultant at the French Chamber, Sylwia Radzio replaces Emmanuelle Thomas as Head of Recruitment. Before joining the Chamber, Sylwia worked for Nuxe UK, French luxury cosmetic brand, as a Training and Retail Manager. She will be responsible for maintaining relationships with partnering schools, as well as helping the most qualified job seekers to promote and present their profiles on a wide scale. We wish her all the best in her new role. I

Entrepreneurial spirit

T

he Chamber is proud to have helped foster the start-up mentality of two employees. Former Accounts Assistant Angie Ortega has returned to France to focus on her crowdfunding start-up, Wizwee. Launched in 2017 to help small companies finance their commercial operations, she was the first money lender on the platform, and won the competition for best ‘Co-opter’ shortly after. She will be responsible for accounts and business development. Staying closer to home, Anne-Claire Lo Bianco, previously Deputy Head of Events, has joined member company Microsoft Scale Up as Community and VC Manager. She will be searching for start-ups to welcome onto the accelerator programme as well as developing venture capital engagement. Both exciting, new chapters in their professional careers! I

Anne-Claire Lo Bianco

Angie Ortega

Bruno Deschamps takes on advisor role at CD&R

T

he Chamber congratulates Bruno Deschamps on his new role at the private investment firm Clayton Dubilier & Rice as an Operating Advisor to CD&R funds. I

62 - info - september / october 2018


NE WS – AT THE CHAMBE R

GROWING IN THE UK M ARKET:

The Implantation Service

The French Chamber’s Implantation and Accountancy department helps companies set up, develop and succeed in the UK. INFO speaks with one of our clients: Alex Robertson, Director at Lauralu UK

What does your company do?

salaries to employees, National Insurance contributions and

Lauralu UK supplies demountable industrial buildings for

year end P11Ds. We have a dedicated Chamber contact and

businesses that require speedy and cost effective additional

this makes life a lot simpler.

space for their manufacturing, warehousing, workshops or

In addition, we utilise the central telephone landline

logistics activities. Our products are made in Saverdun south

number as our main contact number and the calls are re-

of Toulouse by Lauralu SAS and the UK business was set up

directed to one of our staff.

in December 2014. How has working with the Chamber helped your business What initially brought you to use the services of the

in the UK?

French Chamber?

The services provided by the French Chamber have meant

As a start-up business with limited working capital, one

Lauralu UK as a start-up business could focus on business

challenge is to set up the supporting activities a company

development right from the start. The use of the office

must have while minimising fixed overheads. We also needed

facilities - everything from holding meetings at the Chamber

a registered address. Lauralu SAS was working with the

to having use of the landline telephone number - has been

regional council and the French Chamber was recommended.

hugely beneficial.

In the initial meeting, it seemed that the Chamber’s

It is only after 3 years in business, with an established

team understood these challenges and provided a range of

revenue stream, that we were then able to open our own

activities they could help Lauralu UK with. The team gave us

depot and office. However, even now we still utilise the

the confidence that we could out-source these activities and

financial services offered by Naser, Mariam and the team.

did not need to recruit expensive resources ourselves. This has allowed Lauralu to focus working capital on sales and business development. The location of the Chamber in central London also works

The business model is not simple. We not only sell but rent out the buildings and the UK also rents buildings from France. The team at the Chamber now understand our

well as, when colleagues come over from France by Eurostar

‘modus operandi’ – although this did take a bit of time to

or plane, the Chamber provides convenient meeting facilities

grasp initially!

(and Carla always looks after us very well with refreshments!) Would you recommend our services to other companies? What are your main areas of activity with us?

I certainly would recommend the Chamber as the services

The French Chamber provides us with a range of support

are professional and efficient. Any company can be confident

services. The main service is a full accounting function

that behind the scenes the wheels are in motion and you can

package: producing invoices, monthly management of

rely on the team at the French Chamber to do the leg work.

accounts including profit and loss and balance sheet, debtors

As well as the functions they provide, the people are always

and creditors reports and VAT returns. In addition, they

exceptionally friendly and supportive. I

provide a complete salary package which pays monthly

Any company can be confident that behind the scenes the wheels are in motion and you can rely on the team at the French Chamber to do the leg work info

- september / october 2018 - 63


THE BUSINESS CENTRE: A SPRINGBOARD INTO THE UK Aimed at French Start-ups, entrepreneurs and SMEs that are developing their businesses in the UK, the French Chamber’s 20desk Business Centre is currently home to 11 companies. Meet Nabil Maillard, Sales Developer UK and Ireland at Ponant Yacht Cruises & Expeditions.

Nabil Maillard, Sales Developer UK and Ireland, PONANT YATCH CRUISES & EXPEDITIONS What does your company do? We are a French luxury ocean cruise line company, allowing passengers from around the world to discover the beauties of the earth by sea. Thanks to our small-scale Yachts (5 but soon expanding to 12), we visit almost 500 ports each year. These figures mean we are world leader in Luxury Expeditions and world leader in Polar Zones (Antarctica, The Arctic, etc.). Our new smaller Yachts, with the world-first, on-board multi-sensorial underwater lounge called ‘Blue Eye’, represent the fact that we always try to offer novelty to our guests with a real spirit of discovery. We undertake all of this with our French savoir-faire and Art de vivre. We work with Mr Alain Ducasse’s team (3 stars Michelin Chef) for our haute cuisine, have French products on-board (Bordier butter, etc.), all our officers are French (and fluent in English), and we were created by a French maritime officer 30 years ago who is still in charge of the company. Why did the company decide to come to the UK? The UK market is the second most important European market in terms of number of cruisers in all of Europe, with Germany as the first country. But more than just numbers, we do know that there is a real passion for and history about sailing and navigation in the UK. How did you hear about the Chamber’s Business Centre? On the Internet - my company was trying to find an easy way to settle PONANT in the UK as well as a nice and friendly place for me to work. Why did you choose the Chamber’s Business Centre? My boss thought that it would be easier for me to settle in at the Chamber, being in a French atmosphere with French people, and to facilitate my personal integration in my new city. We did not really look at the other options as I was happy with this decision. How has the Centre helped you expand in the UK? Being in central London is nice and people know the address on my business card, which is always useful to begin a discussion. I also spoke with the other business developers from different companies that are based at the Chamber, and it helped me to understand the UK market more quickly and to skip some of the potential difficulties of arriving in a market that you don’t know. What would be your top tip for French companies entering the UK? From my personal experience with PONANT, I would say to be proud of being French if it is a real point of differentiation for your company. My second tip would be to not take a ‘yes’ for a definitive ‘yes’; the British are always very nice, but you will understand soon enough that they would rather say yes so as not to offend you, than tell you what they really think. Bearing that in mind can save you time, energy and, above all, some business. I

To find out more about the Chamber’s Business Centre, please contact Sophie Bosc, Business Consultancy Project Manager, sbosc@ccfgb.co.uk or 0207 092 6628

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NEW MEMBERS 1 NEW PATRON MEMBER MCKINSEY & COMPANY – Management Consultancy Represented by Matthieu Lemerle, Senior Partner

McKinsey & Company is a global management consulting firm, deeply committed to helping institutions in the private, public and social sectors achieve lasting success. For over eight decades, our primary objective has been to serve as our clients' most trusted external advisor. With consultants in more than 120 offices in 60 countries, across industries and functions, we bring unparalleled expertise to clients anywhere in the world. We work closely with teams at all levels of an organisation to shape winning strategies, mobilise for change, build capabilities and drive successful execution. www.mckinsey.com

2 NEW CORPORATE MEMBERS BARNES ROFFE LLP Auditing, Accounting, VAT, Payroll, and Tax Advice Represented by Duncan Stannett, Partner Barnes Roffe is an independent firm of Chartered Accountants and business advisors. We have been providing audit, accountancy, bookkeeping, VAT and payroll, consulting, financial advisory, risk management and tax services to owner-managers and corporates since 1899. We are one of the UK’s top 40 accounting firms, with over 20 partners and more than 150 employees, all committed to delivering outstanding value to our clients. www.barnesroffe.com WILD YAK / BELKA PRODUCTIONS Live & Recorded Arts Production Company Represented by Oliver King, Director London based Wild Yak is an independent production and general management company, working across the live and recorded arts. The company was founded in 2016, and specialises in bringing international work to new audiences, and developing new writing, with our roots in theatrical production. We are currently producing Tartuffe, the first bilingual show in West End history. www.wildyak.co.uk

9 NEW ACTIVE MEMBERS L’Atelier Des Chefs Ltd – Cooking School - www.atelierdeschefs.co.uk - Represented by Raphaël Rivoire, Venue Manager Jimmy Fairly UK Limited – Optical and Sunglasses - Represented by Antonin Chartier, President Joffe & Associes – Commercial Law Firm (London/Paris) - www.joffeassocies.com Represented by Stéphanie Milano, Managing Partner Meridian Currency Ltd – Foreign Exchange and Treasury Solutions Provider - www.meridiancurrency.com Represented by Joseph Sim, Managing Director Quarterback – Events, Sports Marketing, Hospitality - www.quarterback.fr - Represented by Antoine Borgey, Director Sopexa – International Communication & Marketing Agency - www.sopexa.com Represented by Frédéric Dersigny, Managing Director UK & Ireland Sutton Winson – Insurance Broker Risk Managers - www.suttonwinson.com - Represented by Karine Genevee, Private Clients Account Handler Toulouse Business School London Ltd – Education: French School of Management - www.tbs-education.fr Represented by François Bonvalet, Dean Welsh Government – Working for a Fairer & more Prosperous Wales - tradeandinvest.wales - Represented by Rachel Randall, Business Development Manager

info

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RETAIL FORUM

Celebrating one year The French Chamber of Great Britain was delighted to celebrate the first year anniversary of the Retail Forum at the L’Occitane & Pierre Hermé Paris Flagship Store in Regent Street in May 2018

S

ince its creation in May 2017, the Retail Forum has organised 6 remarkable sessions and addressed thought-provoking topics such as property challenges and drivers, the future of Retail (trends, bricks and mortar vs. digital, disruption, HR

management, customer experience) and the disposal of old stock. At the Forum’s one year anniversary celebrations, co-chairs Alain Harfouche, Managing Director UK, Ireland and Southern

Europe of L’Occitane, and Catherine Palmer, Legal & Administrative Director, Joseph, gave a speech welcoming participants. All 46 attendees, including our wonderful guest speakers, had the opportunity to network and enjoy delicious Pierre Hermé Paris macarons, a glass of wine thanks to Maison de la Région Occitanie, tasty sushi from KellyDeli, and hand massages offered by L’Occitane’s dedicated team. I

Left: Participants gather at the L'Occitane store launch Right: Retail Forum co-chairs Catherine Palmer and Alain Harfouche

L'OCCITANE'S FIRST LONDON FLAGSHIP STORE

T

his level of collaboration was replicated in the launch of the L’Occitane flagship store itself in February 2018, with member companies A Sprinkle of Deco and Art, Devialet, Merci Maman, Pierre Hermé & VDM UK all involved. Recent research from professional services firm PwC outlined that 73 percent of consumers surveyed highlighted customer experience as a key factor in their purchasing decisions. In real terms, the potential ROI from investments in customer experience could be over 16 percent. ‘Products are becoming increasingly available at the touch of a button, sometimes even with the convenience of being delivered on the same day. This is why there is a need for customer experience on the High Street; a reason for a customer to put their phone down and walk into a store,’ says Harfouche. ‘On top of this, the Instagram culture of today is all about experiences – something that looks fun and engaging to followers. This is why we created experiential touch points across the whole of the Flagship Store; from beauty to gifting, there is always a way to experience our products and experience L’Occitane. I

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LUXURY CLUB

Future of Luxury Retail A breakfast meeting with Anne Pitcher, Managing Director of Selfridges, and Stephanie Phair, Chief Strategy Officer of Farfetch

O

n the morning of 12 July, thirty-five members of the Luxury Club convened at The AllBright,

a private club in a 5–storey Georgian townhouse, with an eclectic and charming style. Normally open exclusively to working women, the venue bent the rules to welcome both the men and women of the Club on this occasion. Tom Meggle, Chair of the Luxury Club, welcomed the guests and explained the aim of the Club to share best practice and discuss the challenges that those within the Luxury sector encounter. Anne Pitcher, Managing Director at Selfridges, and Stephanie Phair, Chief Strategy Officer of Farfetch, Board Member for Moncler and Chairwoman of the British Fashion Council, were guest speakers and spoke on the topic of the ‘Future of Luxury Retail’, under Chatham House rules.

About the speakers Stephanie Phair is responsible for leading Farfetch’s global strategic direction, innovation, M&A and for incubating new businesses. Stephanie was previously founder and President of TheOutnet.com and was part of the Executive team of The Net-a-Porter Group from 2009 to 2015. Most recently, she was appointed Chairman of the British Fashion Council for a three year tenure. Anne Pitcher has been Managing Director of Selfridges since 2011, having joined as Buying

Top: The club welcomed both men and women to the event Above: Speaker Anne Pitcher, Anna Jones of the AllBright, Luxury Club chair Tom Meggle, and speaker Stephanie Phair

and Merchandising Director in 2004. During her time with the business, Selfridges has been voted Best Department Store in the World by the Intercontinental Group of Department Stores on four occasions. Under her stewardship Selfridges has continued to raise the bar with market leading fashion and by setting industry standards in leading

Thirty-five members of the Luxury Club convened at The AllBright, a private club in a five-storey Georgian townhouse with an eclectic and charming style

customer experiences. I

Launched in 2010, the Club aims to celebrate craftsmanship, excellence and art in the luxury sector through hosting regular exclusive breakfasts, cocktails and visits. Are you a senior representative of a luxury brand? Interested in participating? Get in touch: forumsandclubs@ccfgb.co.uk

info

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FORTHCOMING FORUMS & CLUBS By application only

25

CLIMATE CHANGE AND SUSTAINABILIT Y FORUM

Sept

‘Construction: looking at retrofitting & refurbishment to quickly and efficiently 08.30 - 10.30 lower carbon footprint’ Guest speakers: Hervé Mariage, Heat Pump Sales Manager at Mitsubishi Heavy Industries Group, and second speaker TBC Co-chairs: Richard Brown CBE, Chairman of the Franchise Advisory Panel for the Department for Transport and former CEO and Chairman of Eurostar, and Jean-Philippe Verdier, Founding Partner, Verdier & Co, Corporate Advisory

26

RETAIL FORUM

‘Champions of e-commerce and social media’ Venue: Browne Jacobson LLP, 6 Bevis 08.30 - 10.30 Marks, London EC3A 7BA Guest speakers: Julien Callede, co-founder, MADE.COM and other speaker TBC Co-chairs: Alain Harfouche, General Manager, L’Occitane, and Catherine Palmer, Legal & Administrative Director, Joseph Sept

27

HUMAN RESOURCES FORUM

‘Innovative Employee Engagement Practices’ Sept Guest speakers: Yves Duhaldeborde, Senior 08.30 - 10.00 Director - Talent & Rewards, Willis Towers Watson, and Anne Donald, Associate, Evolution Coaching Europe LTD Co-chairs: Pia Dekkers, Human Resources Director, Chanel, and Melanie Stancliffe, Partner - Employment, Irwin Mitchell LLP

4

DIGITAL TR ANSFORMATION & INNOVATION FORUM

‘Cyber Security’ Guest speakers: TBC Co-Chairs: Christophe Chazot, Managing Director, HSBC Bank Plc, and Lucien Boyer, Chief Marketing Officer, Vivendi Sponsored by ESCP Europe Business School Oct

08.30 - 10.30

10 Oct

08.30 - 10.00

31 Oct

FINANCE FORUM ‘Shaping the future: Embracing fintech to develop and thrive’ Guest speakers: TBC Chair: John Peachey, Managing Director CFO Global Markets, HSBC Bank Plc

CLIMATE CHANGE AND SUSTAINABILIT Y FORUM

‘Food and Carbon Footprint: a cocktail event’ Venue: Home House Guest speaker: Raymond Blanc, OBE Co-chairs: Richard Brown CBE, Chairman of the Franchise Advisory Panel for the Department for Transport and former CEO and Chairman of Eurostar and Jean-Philippe Verdier, Founding Partner, Verdier & Co, Corporate Advisory 18.00 -20.00

6

Nov

START-UP & SME CLUB 'Brainstorming Session for 2019' Guest speakers: TBC

08.30 - 10.30

7

Nov 08.30 -10.30

RETAIL FORUM / LUXURY CLUB What does Luxury mean? Venue: Yen Restaurant Guest speaker: Tom Meggle, Chair of the Luxury Club

20

CLIMATE CHANGE & SUSTAINABILIT Y FORUM

22

HR FORUM

'Transport: climate change and drilling on the use of hydrogen + Brainstorming 08.30 - 10.30 session for 2019' Guest speaker: Mike Muldoon, Head of Business Development & Marketing, Alstom UK&I Nov

Nov

08.30 -10.00

'Moving From Diversity to Inclusion' Guest speaker: Jane Ayaduray, Head of Diversity and Inclusion UK, BNP Paribas

All sessions, excluding the Retail Forum, Luxury Club and the Women's Business Club, take place at the French Chamber. For more information, please contact: Ophélie Martinel at: omartinel@ccfgb.co.uk or 0207 092 6634

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e

RP

m

P r

o

w a r d

R

e

g r a m

To thank our members who act as ambassadors for the French Chamber we are pleased to announce our new Reward Programme

Reward programme For introducing a new Active member: 1 free ticket for a ‘Rendez-Vous Chez’ For introducing a new Corporate member, choose from: 1 free ticket for a ‘Breakfast With...’ 1 free ticket for a ‘Current Affairs Update’ a classified advertisement in INFO magazine For introducing a new Patron member, choose from: 1 free ticket for a ‘Dîner des Chefs’ exclusive access to a Patron Event 1 month free advertising banner on the Chamber’s website Please do get in touch with the Membership team at: membership@ccfgb.co.uk / 020 7092 6600

Reward is redeemable upon completion of new member’s membership, further terms and conditions may apply.


ANNUAL GALA DINNER 2018 The Annual Gala Dinner welcomed guest speaker Lionel Barber, Editor of the FT, and musical acts Ecco and Jean-François Zygel, for an unforgettable night of celebration and entertainment

T

he Landmark Hotel London was once again the setting

the charity.

for the French Chamber’s largest black tie dinner of

The French Ambassador to the UK, Mr HE Jean Pierre Jouyet,

the year. In the impressive central courtyard boasting

was next to the stage. In a brief speech, he demonstrated his

towering palm trees and lofty glass ceilings, nearly 350 guests

support of a continued strong relationship between France and

gathered to sip Vranken Pommery Champagne and engage in

the UK. He also recounted a lasting friendship he has had with

conversations with colleagues and peers.

the guest speaker, dating back to Barber’s time as a journalist

With this year’s event falling on the same day as the French

in Paris.

Fête de la Musique, once guests were seated in the grand

Following the starter, the guest of honour, Lionel Barber,

ballroom the dinner departed from tradition and opened in

Editor of the Financial Times, gave a thought provoking,

style with the singer and pianist, Ecco. At only 17, her powerful

amusing, and enlightening speech, on the topic of ‘Britain’s new

vocals reflected her run to the semi-finals in France’s The Voice

relationship with Europe’.

singing competition. Peter Alfandary, Senior Vice President at the Chamber, next took to the stage to welcome guests, thank all sponsors and

He described Brexit as ‘the biggest demerger in history. An unprecedented exercise which involves resetting relations steeped in European law.’

partners, and comment on the importance of the Chamber’s

‘Britain’s relations with Europe as well as the future of Europe

voice on behalf of its members, and the Chamber’s role in

itself will be shaped by geo-political and economic trends

supporting start ups.

beyond its borders,’ he says. These include ‘the unstoppable

He introduced the charity partner of 2018, EPIC, represented

shift in economic power towards Asia, the rising influence of

by Myriam Vander Elst, Vice President Europe, who then spoke

China over world affairs, the belligerence and unruliness of

about EPIC’s mandate to enable giving to support children

Russia and Turkey, as well as violence in the middle East, north-

and youth globally. A silent auction saw participants bidding

Africa and sub Saharan Africa which has triggered the biggest

throughout the evening on tablets, each striving to win the lots

wave of migration since the late 1940s.’

donated by our generous donors and, in turn, raise money for

‘These trends have consequences which are as great if not

[On Brexit] we are not talking about paradise lost, but paradise postponed –Lionel Barber

Gold Sponsors

70 - info - september / october 2018

Silver Sponsor


E VE NT S – AT THE CHAMBE R

greater than the earthquake vote in Brexit Britain but they have

bidders to loosen their purse strings and give generously for

barely featured in the debate in this country about our future

the worthy cause, egged on by fellow guests.

relationship,’ he said.

Despite this entertaining interlude, the final performer,

As for the EU, he said ‘there has been woefully little attention

Jean-François Zygel, was not to be outdone. He created four

to the question of how Brexit will affect the EU itself. Will it

compositions on the spot, even reaching into the body of the

encourage greater joint action and integration or will it signal

grand piano to pluck at its internal strings. As he says: ‘You don’t

the slow dissolution of the ties that bind the 28 member states?

know exactly what you are going to hear and I don’t know what

[…] Brexit will leave the non euro members more isolated and

I’m going to play.’

without their chief advocate at the negotiating table.’

All of this, and still the dessert and coffee remaining to round

He outlined three scenarios for when Britain leaves the

off the evening, as well as the announcement of the £12,472

EU: hell, which he describes as ‘no deal and we just crash out’;

raised for EPIC. It was truly an event that brought something to

heaven, whereby ‘we can have a free trade agreement with the

the table for everyone.I

United States inside a year – this is not going to happen’; or purgatory, where the future of the relationship relies on making a ‘good deal’. Continuing the metaphor, he closed on a lighter note: ‘We are not talking about paradise lost, but paradise postponed.’ A gastronomic dinner followed, complemented by fine wines from Conseil des Vins du Médoc and Les Vins de PessacLéognan. Guests were also treated to a bottle of perfume from Chanel, as well as a selection of delicacies from chocolatier, Pierre Marcolini. The live auction of five lots added a sense of theatre and excitement to proceedings. Isabelle Paagman, Senior Director, European Head of Private Sales, Contemporary Art at Sotheby’s, was the auctioneer whose witty repartee helped encourage

Left: Jean-François Zygel performs an improvisation Above left: Guests were greated with a performance by singer Ecco Above right: Peter Alfandary, Senor Vice President of the Chamber, presents a cheque to Myriam Vander Elst, Vice President of EPIC

Partners

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PAST EVENTS HIGHLIGHTS

SUMMER CHAMPAGNE RECEPTION 2018 The Serpentine Pavilion in Hyde Park played host to the annual Summer Champagne Reception

F

or the 2018 edition of the Summer

Le Blevenec said: ‘The Summer

exhibitions that we hold in the cellars

Champagne Reception on 2 July,

Champagne Reception is always an

under the Vranken-Pommery Monopole

the famously temperamental British

enjoyable evening, come rain or shine,

estate. The Serpentine Galleries

weather complied with the theme

and Banque Transatlantique is proud

therefore well reflects our brand

of the event for once, bathing the

to have been a sponsor since 2015. We

values,’ says Gaylord Sequeira, Finance

Serpentine Galleries’ Pavilion and the

are a truly global private bank with an

Director at Vranken Pommery UK. ‘We

130 participants in sunlight.

international network of connections for

hope that our fellow members enjoyed

our clients – what better way to develop

the experience of sipping glasses of

President of the Chamber, gave a short

our contacts further than by networking

Pommery Champagne on a warm

speech, introducing the event and

at this summertime event!’

summer’s evening.’

Peter Alfandary, Senior Vice

thanking the sponsor and partners for their support. Lizzie Carey-Thomas, Head of

On such a scorching evening, the

The Champagne was paired with a

champagne provided by partners,

delicious selection of ice cream from

Vranken Pommery, was welcomingly

Pierre Marcolini’s pop up stand, with

Programmes at the Serpentine

refreshing. With the special blend of

raspberry, mango, caramel, coconut

Galleries, then said a few words about

equal amounts of Chardonnay, Pinot

and vanilla flavours dipped in chocolate

the galleries and pavilion for 2018. Located in the centre of Hyde Park, the pavilion itself was created this year by celebrated architect Frida Escobedo. It juxtaposes light with shadow, through the medium of reflections across the mirrored ceiling and a pool of water cast into the floor. The undulating cement tiles creating the walls of the enclosed courtyard allow tantalising glimpses

- participants would have been forgiven

Champagne was paired with a delicious selection of ice cream from Pierre Marcolini's pop up stand - participants would have been forgiven for thinking their holidays had already begun

through to the green surroundings.

for thinking their holidays had already begun! Once opened, the queue for the tempting treats didn’t abate until late into the evening. Mathew Demetriou, saxophonist, provided the entertainment, adding to the relaxed atmosphere in which participants could network and explore the gallery itself, open for a private, after hours viewing.

Gwenolé Le Blevenec, General

Noir, and Pinot Meunier, Pommery Brut

Manager at Banque Transatlantique,

Royal NV is a rounded, rich, but delicate

the sponsor, Banque Transatlantique,

sponsors of the event, thanked

wine that lingers in the mouth.

and partners: Vranken Pommery for the

everyone for attending and wished everyone an enjoyable evening. Commenting after the event,

72 - info - september / october 2018

The Chamber would like to thank

‘Pommery has a long history

Champagne, the Serpentine Gallery for

of being associated with art, not

hosting the event, and Pierre Marcolini

least through the contemporary art

for providing the delicious ice creams. I


E VE NT S – AT THE CHAMBE R

PATRON EVENT -

A BILINGUAL TARTUFFE

Sponsored by

Patron members’ ribs were tickled with a revamped, bilingual performance of Molière’s famous play, Tartuffe

T

wenty Patron member representatives were treated to an innovative, bilingual version of Molière’s classic comedy

version of Tartuffe. The play, which played in both English and French, chimed well with the Chamber’s Franco-British crosscultural sensibilities. Gathering first in the Royal Retiring Room, Stephen Burgin, Deputy President of the French Chamber, thanked Wild Yak, the production company behind this staging of the play, for their kind hosting of the event. Oliver King, Producer at Wild Yak / Belka Productions, spoke on the eccentricities of producing a bilingual show, and staying true to the comic roots of the play. As the first dual language theatre production on the West End, surtitles were displayed on screens dotted throughout the theatre across the different levels for the audience to follow the performance, as the actors jumped between languages.

A post-performance meeting with the stars of the show

mount such a show. The lead actors reflected the bilingual

The interval saw guests enjoying treats kindly provided by PAUL UK.

nature of the play, with the British Paul Anderson, best known for starring in Peaky Blinders, playing Tartuffe, and Audrey

Post performance, a further treat lay in store: a meet and greet with the cast of the play and a backstage tour, giving a behind the scenes glimpse into the preparation required to

Fleurot, of Spiral and Kaamelott fame, as Elmire. Professional photographers were made momentarily redundant, as the evening ended with a smattering of selfies. I

We exist to serve our clients and develop a long-term, trust-based and valued relationship with them. Our mission is to meet their strategic needs by offering practical and implementable solutions Jean-Philippe Verdier established Verdier & Co. after 20+ years of corporate finance career

The team at Verdier & Co. assists multinationals, SMEs and highgrowth companies, mainly with French or English roots. Key sectors

and having led over £20bn/ €25bn of completed

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Verdier & Co. is an Appointed Representative of Sturgeon Ventures LLP which is authorised and regulated by the Financial Conduct Authority This article is for information only


BEHIND THE HEADLINES Fifty member representatives assembled for an evening of debate and insightful commentary on the comparative state of French and British politics

From left to right: George Freeman MP, Philippe Chalon and Alexandre Holroyd

H

osted by the Institut Français in

union, but ‘does so in a way that doesn’t

warning of the creation of a ‘two

the bustling Francophone corner

undermine our mutual commitment to

tier’ Europe – a fraught relationship

of South Kensington, light from the

the French and European project or our

between the core EU member countries

impressive, arched windows in the

economic support for Europe.’

supporting a ‘genuine political economy’

library proved just as illuminating as the discussion below.

Holroyd stated that a rupture in

and countries who ‘struggle to sign into

engagement between the French and

a political union, but deeply want to be

Chaired by Philippe Chalon, Director

the British should be avoided. The

part of a free trade and economic union.’

of External Affairs at International SOS,

divorce should be approached with no

Holroyd argued that this type of EU

the speakers were Alexandre Holroyd,

judgement from the side of the EU. It

‘already exists’, but he does not believe

Member of the

French Parliament

should avoid making Brexit a bigger deal

that political and economic union can

at Assemblée Nationale and George

than it is, in the context of the 1,000 year

be disassociated. ‘If you want to fulfil

Freeman MP, Member of Parliament for

Franco-British relationship.

economic potential, you will eventually

Mid Norfolk.

On the matter of settled status,

need to go a bit further,’ he says. He

Holroyd estimates that the anxiety that

adds that this is ‘the price of economic

came off the back of the referendum

advantage which is paradoxically the

Brexit represented an ‘identity crisis’ or

has abated somewhat. However, it is still

surrendering of some of your symbolic

an expression of ‘domestic grievances’

present despite recent steps taken to

sovereignty.’

towards a perceived sense of political

define a solution, as this is dependent on

Freeman

and economic elitism and a ‘model of

the still uncertain final Brexit deal.

could have been ‘the doorkeeper’ on

Franco-British Brexit

the British economy which isn’t working

speculated

that

Britain

the peripheral to ensure that the EU

He outlined three characteristics

The economic-financial disassociation

of a potential hard Brexit. One ‘which

The question of how the EU could

Britain were to crash out of the EU with

undermines and eventually pulls down

restructure around the void left by

no deal, a security and migrant crisis

the European project’; one in which

Britain led Holroyd to comment that,

in the EU may make this suggested

Britain reorients itself away from the

‘there is a re-shifting of opinion and

structure a possibility in the future.

EU and towards the USA; or one where

balance of power. Everyone in Brussels

The Chamber would like to thank the

Brexit triggers a crisis in the UK which

is grappling with what this means for

Institut Français for hosting the event,

shrinks the state, ‘a Thatcherism 2.0.’

processes as they move forwards. The

and Philippe Chalon for chairing the

Franco-German motor will be even more

discussions. I

anymore,’ according to Freeman.

His version of Brexit would reflect the 52/48 percent split in votes, a soft Brexit

important, but not exclusive.’

whereby the UK leaves the formal political

Freeman offered an alternative view,

74 - info - september / october 2018

maintains an external perspective. He remains darkly optimistic that, even if


E VE NT S – AT THE CHAMBE R

Sponsored by

BREAKFAST WITH

SIMONE ROSSI Hosted for the first time at Sofitel St James, the 25th edition of the ‘Breakfast with…’ welcomed Simone Rossi, CEO of EDF Energy

E

DF Energy is the largest supplier of electricity in Great Britain and one of the UK’s leading renewable energy companies.

This was reflected in the topic of the speech of Simone Rossi, CEO of EDF Energy: ‘Low Carbon is the future - Decentralisation, Decarbonisation, Digitalisation for supporting customers.’ The breakfast of the title was supplied by PAUL UK as sponsors of the event since 2013. Peter Alfandary, Senior Vice President of the Chamber, invited Simone Rossi to the stage.

France vs. UK France’s use of electricity far surpasses the UK, at 500TWh Vs. 300TWh respectively, with France producing enough in excess to export to neighbours. The reason? According to Rossi, French citizens consume more than the UK due primarily to heating

nature through reliance on weather patterns. This limits its

systems reliant on electricity, in comparison to the UK’s strong

potential as a replacement for fossil fuels, due primarily to

reliance on gas.

restrictions in storage.

Despite advancements in battery

In Britain, fossil fuels constitute nearly 50 percent of energy

technology, current solutions would require the equivalent of

consumption. France’s nuclear power vastly outweighs its fossil

8,000 containers of batteries at a cost of £5bn to store one

fuel consumption at approximately 70 percent of overall energy

week’s energy from a wind farm. Until hydrogen storage on

generation. France’s geography is also more readily permissive

a large scale becomes a reality, the upper limit for renewable

of renewable energy, with access to the Alps for hydropower.

energy will be hard to overcome.

These differing approaches to energy are reflected in the carbon

For nuclear energy, Hinkley Point C is the flagship

emissions of each nation, whereby France’s carbon intensity is

development which could pave the way to future developments

only 30 percent of that in the UK.

at a lower cost. Sizewell C, for example, will already have access

Despite this disparity, these statistics reflect a concerted effort on the part of the UK to produce more electricity via renewable energy over the past 10 years. Although the UK’s

to existing gridlines, and many processes would already be in place to advance quickly with less man power.

economy has grown overall by two thirds in this period, CO2

An intelligent consumer

emissions have been cut by 40 percent.

Consumer awareness on these topics, as well as the current

The low carbon shift This percentage split between energy sources will continue to

increase in pricing protection, has led to more competition in the energy market as well as a need to save customers money and secure the energy supply.

evolve. A diverse energy mix is the future, according to Rossi, to

‘Customers are changing. They are becoming more aware

reduce carbon emissions and mediate against climate change.

of the opportunities that digital tools offer them and the

Legal regulations will stimulate this shift (the Climate Change

climate change challenges,’ says Rossi. ‘They want to contribute.

Act), with carbon targets to achieve by 2050. The UK can use

Consumers are becoming prosumers so we have to follow this

both imports, and renewable and nuclear energy to achieve

and we have to help our customers move in this direction’.

this. The mitigating factor of renewable energy is its unpredictable

Even the most traditional of industries must adapt in the face of digitalisation and the changing consumer. I

Solutions would require the equivalent of 8,000 containers of batteries at a cost of £5bn to store one week’s energy from a wind farm. Until hydrogen storage on a large scale becomes a reality, the upper limit for renewable energy will be hard to overcome info

- september / october 2018 - 75


FORTHCOMING EVENTS

3

October

RENDEZ-VOUS CHEZ L’ATELIER DES CHEFS At l'Atelier des Chefs , 19 Wigmore St, Marylebone, London W1U 1PH Cost: £25+VAT per person

18.00 - 21.00

Join us on 3 October to meet with the leader in European cooking classes, L’Atelier des Chefs, for an evening of culinary challenges! For further information, contact Wassime Haouari at: whaouari@ccfgb.co.uk or 020 7092 6642

Sponsors so far confirmed

19

October

LEBRIDGE At Microsoft Reactor, 70 Wilson Street, London, EC2A 2DB By invitation only

08.30 - 19.00

This B2B event has the goal to match-make large companies with promising start-ups and their ideas, to generate business. This will give corporates a platform to meet the innovators who offer the solutions they are looking for, and start-ups the chance to meet the key stakeholders from a wide range of industry leading corporates. A one-day conference consisting of B2B meeting, workshops, panels and case studies. For further information, contact David Johnson at: djohnson@ccfgb.co.uk or 020 7092 6636 Supported by:

22

November 18.00 - 21.00

SEMINAR WITH ECONOCOM At Microsoft London Paddington, 2 Kingdom Street, London W2 6BD Free of charge Guest speakers: Chris Labrey, Managing Director UK & Ireland, Econocom David Gregory, Head of Innovation, JTRS | Econocom Joe Varrasso, HoloLens Partner Lead – Europe – Mixed Reality Commercial Business EMEA, HoloLens Theme: Digital transformation in the business world: Econocom and JTRS will present Hololens ‘Mixed Reality as-aService’ (MraaS), an innovative project that makes mixed reality and 3D technologies accessible to companies. For further information, contact Wassime Haouari at: whaouari@ccfgb.co.uk or 020 7092 6642

76 - info - september / october 2018


In partnership with:

12

November

SAY ‘CHEESE’ AND WINE At La Cave à Fromage, 24-25 Cromwell Pl, London SW7 2LD Cost: £25+VAT per person

18.00 - 20.00

Do you fancy an evening à la française with gourmet cheeses and wine tasting? Join us on 12th November at La Cave à Fromage and discover exceptional cheeses, paired with complementary wines, while meeting up to 30 new business contacts from a wide range of industry sectors. For further information, contact Wassime Haouari at: whaouari@ccfgb.co.uk or 020 7092 6642

Sponsored by

14

November

BREAKFAST WITH BARRATT WEST At Home House, 20 Portman Square, Marylebone, London W1H 6LW Cost: £40+VAT per person ; £60+VAT – special price for two

08.00 - 10.00

Guest speaker: Barrat West, VP – MD, UK & Ireland, Tiffany & Co Barratt West leads all aspects of the UK operation including responsibility for the Retail stores in the region, as well as a vibrant e-commerce business. He has been responsible for transforming the client experience, elevating customer service and embedding clienteling as a behavioural change. He joined Tiffany in 2012 bringing with him 25 years of retail experience, much of it in the luxury sector in the UK and Europe. For further information, contact Wassime Haouari at: whaouari@ccfgb.co.uk or 020 7092 6642

Gold sponsor:

26

November

FRANCO-BRITISH BUSINESS AWARDS At the Langham, 1C Portland Pl, Marylebone, London W1B 1JA Cost: £110+VAT for members ; £160+VAT for non members ; £1,100+VAT for a table of 12.

19.00 - 22.30

In the presence of the French Ambassador to the UK and the British Ambassador to France.

FBBA 2018 THE FRANCO-BRITISH BUSINESS AWARDS Monday 26 November 2018 19.00 to 22.30 At the Langham Hotel, W1J 8LT

The Franco-British Business Awards acknowledge the accomplishments of French and British companies of all sizes, from startups to SMEs to blue-chip companies on both sides of the Channel.

For applications and general enquiries, contact Wassime Haouari at: whaouari@ccfgb.co.uk or 020 7092 6642 For sponsorship and partnership, contact Sonia Olsen at: solsen@ccfgb.co.uk or 020 7092 6641

info

- september / october 2018 - 77


CL A S SIFIE D ADS

Brann Translations offers translations, proofreading, interpreting and language assessments in any language pair, for all industries and types of documents. BRANN TRANSLATIONS Charlotte Brann charlotte.brann@ branntranslations.com +44 (0) 7943847307 +33 (0) 6 52 71 45 26 www.branntranslations.com

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LYCEE INTERNATIONAL DE LONDRES WINSTON CHURCHILL admissions@lyceeinternational. london + 44 (0) 20 3824 4906 www.lyceeinternational.london

SUZANNE LYCETT slycett@ccfgb.co.uk 0207 092 6651

You want to recruit ? We’d like to assist you ! Our Recruitment Department is a professional recruitment agency with expertise in Sales and Marketing, Digital, Finance and Accounting, Engineering and Support Staff We tailor our services to the needs of each client and offer privileged access to more than 1,500 high-profile bilingual and international candidates Whether your company is a member or not, we offer extremely competitive fees for all your recruitment needs

Please contact us at recruitment@ccfgb.co.uk or +44 (0) 207 092 6625

www.frenchchamber.co.uk 78 - info - september / october 2018


Patron Members of the French Chamber in Great Britain



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