T H E
M A G A Z I N E
F O R
A N G L O - F R E N C H
FRENCH CHAMBER OF GREAT BRITAIN  www.frenchchamber.co.uk
A DEEP DIVE INTO
TRAVEL ALSO IN THIS ISSUE:
Five minutes with Jean-Pierre Bertrand, CEO, Colas Rail UK; Insight and analysis with VisitBritain, easyJet, Expedia, Keolis, EU Smart Tourism and much more...
B U S I N E S S JULY / AUGUST 2018
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EDITORIAL
Estelle Brachlianoff President, French Chamber of Great Britain Senior Executive Vice President of Veolia UK & Ireland
I
n a world defined by mobility, travel is a pivotal factor in the future success of businesses, across a range of industries and sectors. In the principal sectors of transportation and tourism, industry watchers are noting unprecedented
changes. In the context of globalisation, major trends in the industry include deregulation, consolidation, the continued rise of e-commerce and privatisation, with more questions being asked about performance and profitability. Loyalty and brand recognition are increasingly important for consumers and businesses alike, with non-traditional marketing and communication strategies more dominant across the sector, both in terms of leisure and business travel. There are major opportunities for companies to succeed with savvy digital offers and a finely tuned ear to the changing nature of their customers’ needs. This edition of INFO will address some of the key issues that travel and transportation companies are
facing and, most importantly show how business leaders and disruptors are helping shape the travel sector of the future. The twenty page Focus section is packed with comments from major industry players such as Keolis, Hyatt Hotels, Air France, easyJet and many others. It also features industry analysis by VisitBritain, KPMG, EU Smart Tourism and more. As we enter the summer season, I am also pleased to report on our recent AGM, held once again in the offices of Reed Smith. Myself as President, and Stephen Burgin as Vice President are delighted to continue in our roles for another year. It is also particularly rewarding to have had the opportunity to reflect back on another very successful year of operation for the Chamber. I wish to extend a thank you to the Chamber staff for their hard work, and for coming together to achieve success as a team under challenging circumstances. Looking ahead, the future of the Chamber continues to be a bright one. In the meantime, I wish you a pleasant summer and hope you enjoy this issue of INFO. I
info
- july / august 2018 - 5
www.institut-francais.org.uk/projet-lumieres Caroline Drevait, Head of Development T + 44 (0)20 7073 1317
A DEEP DIVE INTO
TRAVEL 68
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CONTENTS
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8 INFO
T H E
M A G A Z I N E
F O R
A N G L O - F R E N C H
FRENCH CHAMBER OF GREAT BRITAIN www.frenchchamber.co.uk
45 48 49 50 51 52
Five minutes with... Jean-Pierre Bertrand, Colas Rail UK Brexit: Analysis and Key Dates Business News Success Story: Blanc Reports and research
FOCUS | A DE E P DIVE INTO TR AVE L
24 Introduction 26 Infographic 28 Welcoming the World Patricia Yates, VisitBritain 30 The Transportation Hub Wendy Spinks, St Pancras Int 31 The Art of the Story Arnaud de Saint-Expéry 32 The Brexit Effect Will Hawkley, KPMG 34 Last Mile Connectivity Alistair Gordon, Keolis 35 London Clubland Andrew Richardson, Home House 36 Partenerships Benedicte Duval, Air France-KLM 37 Influencer Marketing Amanda Tran, JIN 38 Data in the Driver's Seat Andreas Nau, Expedia 39 Innovation in the Air Robert Carey, easyJet 40 Women in Aviation Christine Ourmières-Widener, Flybe 41 Smart Tourism European Commission 42 Personal Injury Abroad Leane Shanks, Irwin Mitchell 43 What's Next
Culture: What's on Book reviews Le Crossing: Franco-British Festival L'Echo: Young Journalist Award Ladurée: A delicious history Wine Story by Thibault Lavergne
JULY / AUGUST 2018
CULTUR E AND LIFE S T YLE
8 10 15 19 23
A DEEP DIVE INTO TRAVEL
BUSINE S S WOR LD
B U S I N E S S JULY / AUGUST 2018
A DEEP DIVE INTO
TRAVEL ALSO IN THIS ISSUE:
Five minutes with Jean-Pierre Bertrand, CEO, Colas Rail UK; Insight and analysis with Visit Britain, easyJet, Expedia, Keolis, EU Smart Tourism and much more...
AT THE CHAMBE R
54 55 56 58
Introduction by Stephen Burgin Chamber News Business Services: Vranken Pommery New Members
FORUMS & CLUBS
60 61 62 63 64 65 66
HR Forum Business travellers in the UK Climate Change & Sustainability Forum Batteries in energy storage Finance Forum How to attract and retain talent Start-up & SME Club Working with corporates Digital Transformation & Innovation Forum The impact of social media on businesses Luxury Club Royal Academy of Arts Forthcoming Forums & Clubs
67 68 71 75
The Entrepreneur's Journey Alexandre Mars, Bernadine Bröcker, Sasha Wilkins Retail Conference Report Past event highlights FPTA Seminar; Member 2 Member Cocktail; Baker & McKenzie Seminar; London Philharmonic; Dîner des Chefs Forthcoming events
CHAMBER EVENTS
Managing Director: Florence Gomez Editor: Jakob von Baeyer Cover & Graphic Design: Katherine Millet Sales Manager: Suzanne Lycett Editorial Intern: Alexandre Bouniol Contributors: Patricia Yates, Wendy Spinks, Arnaud de Saint-Expéry, Will Hawkley, Alistair Gordon, Andrew Richardson, Benedicte Duval, Amanda Tran, Andreas Nau, Robert Carey, Christine Ourmières-Widener, Leane Shanks, Thibault Lavergne, Stephen Burgin, Alexandre Bouniol, Suzanne Lycett
Advertise in INFO: Please call our sales team on +44 (0)207 092 6651. Alternatively, please email: advertising@ccfgb.co.uk INFO is published every two months Printed by: CPI Colour Distribution: French Chamber members, Franco-British decision makers, Business Class lounges of Eurostar, Eurotunnel and Air France in London, Paris and Manchester
INFO is published by: French Chamber of Great Britain Lincoln House, 300 High Holborn London WC1V 7JH Tel: (020) 7092 6600 Fax: (020) 7092 6601 www.frenchchamber.co.uk
info
- july / august 2018 - 7
Five minutes with...
Jean-Pierre Bertrand CEO, Colas Rail UK
The rail boss talks to INFO about trends in the industry and the evolution of Colas Rail in the UK What does Colas Rail do in the UK? Our core business consists of the construction of rail infrastructure as well as the renewal of existing infrastructure
the Network Rail routes of Anglia, Kent and Sussex. We see the alliance approach as a win-win approach, rather than strictly competition on the contractor’s side.
mainly for Network Rail. This includes everything from surveys and design to signalling, with core activities in track works. We
What are some of your other activities?
also have a division dedicated to freight – one of the few in the
In urban rail, I would highlight our work with the Midland
country – and some maintenance of the rolling stock.
Metro Alliance, where we are committed to deliver, along with
We are of course a subsidiary of a larger company based
our partners and sub-partners, a £1.3bn programme of tram
in France, the Colas Group, the world’s number one company
extensions across the West Midlands in the Birmingham area.
in road construction and maintenance. However we are a 100
The Alliance is now working with local business growth hubs,
percent UK oriented company, with a large employee base and
chambers of commerce and training academies in the area to
infrastructure based here, and we are focused on the railway
deliver a legacy of social and economic regeneration.
industry, further diversifying the group’s activities.
There is much more of course, but our main priorities are these programmes and approaches to doing business. We
What are your priorities for the business?
are also very proud of our safety record. We are absolutely
We believe that our leadership in the industry is linked to our
committed to safety throughout the business. Our record
attention to our customer’s needs. And in this respect, we are
includes a 60 percent improvement in our safety figures in the
dedicated to continuing to achieve success on this basis.
last 12 months, and more than 400 suppliers and client staff
Some of our current projects entail working collaboratively
being encouraged to report close calls on our sites.
with other parties, and we champion this kind of working approach. The S&C South Alliance, for example, involves a
How has the industry changed in your twenty year career?
partnership between Colas Rail, AECOM and Network Rail,
It is a very changing and dynamic industry, yet it is also
which delivers a complex programme to develop and maintain
heavily shaped by the land. Each project brings with it new
rail tracks as part of Network Rail’s track renewals programme.
and sometimes unique challenges and each often requires
The current 2014-19 funding period involves renewing more
specialist skills and experience.
than 7,000km of track and a £25bn investment programme to build a better railway for the country. Other Alliances include the Wessex Capacity Alliance,
Apart from that, consolidation is and was a big trend – and we of course were part of that when Colas purchased SECORail in 2000, and SPIE rail in 2007. Colas Rail was formed
which is a collaboration between Colas Rail, Skanska, Mott
in 2008 with a merger of SCEO-Rail and SPIE Rail, who had
Macdonald, AECOM and Network Rail, delivering £400m
complementary activities. The merger brought together world-
of improvements for London Waterloo, the busiest railway
scale, high-end railway expertise through a single company.
station in the country. Also, we are in an alliance responsible for delivering the CP5 Plain Line track renewal framework for
8 - info - july / august 2018
In 2012, we acquired Pullman Rail, which brought more than 20 years of experience in technical expertise and
FIVE MINUTES WITH... JE AN - PIERRE BERTR AND
It is a very changing and dynamic industry, yet it is also heavily shaped by the land. Each project brings with it new and sometimes unique challenges and each often requires specialist skills and experience
quality workmanship. We work with them in our state-of-the-
renewable energy. But the electrification of railways will not
art facilities on the main rail line in Cardiff, from complete
be a simple task, and will require a huge amount complex
overhaul projects to repair and maintenance of boggies and
problem-solving to deliver the necessary power throughout
wheelsets. High-speed rail, light urban systems, high-output
the entire network of rolling stock and infrastructure, including
automated track maintenance and commercial rail freight are
track, signalling, etc.
all areas that have become increasingly important to the UK transport industry.
What does being a Patron member of the French Chamber mean for Colas Rail UK?
What has been the impact of new technology on the
As I mentioned, we are a hundred percent British oriented
industry?
company, but of course the Franco-British alliance is part of
The digitalisation of the railway is the biggest trend and one
our DNA. For us it is about being part of this community, which
that is ongoing. The idea of driverless trains will happen for
includes many of our partners in business, and many smaller
sure – it is only a matter of time. But the real revolution,
French companies setting up in the UK. Of course I am French,
which we have yet to see, will be in how we provide power
one of the few in my company in the UK, so here too there is a
to the rolling stock. There are all kinds of solutions based on
tie to the French community. I Interview by JVB
The idea of driverless trains will happen for sure – it is only a matter of time
COLAS GROUP
COLAS RAIL UK
• Global sites: 1,400
• UK market share: 20 percent
• Global staff: 55,000
• Locomotives owned/operated in UK: 55
• Countries: 50
• Tamper fleet: 32
• Turnover: €13bn
info
- july / august 2018 - 9
Analysis and look ahead INFO looks at the latest news on Brexit and its impact on the Franco-British community
T
he EU withdrawal Bill passed through the Houses of Lords
rulebook for all goods’ and a ‘combined customs territory.'
and Commons but saw rebellion from all sides of the British
Consensus was short-lived as Brexit Secretary, David Davis,
political aisles. The primary point of contention? An amendment
was the first to express dissatisfaction through his resignation,
granting Parliament the power to direct the final stages of the
replaced by leave campaigner, Dominic Raab. Foreign Secretary,
exit talks. Theresa May says: ‘I can’t countenance parliament
Boris Johnson followed suit, sparking speculation of a leadership
being able to overturn the will of the people.’
challenge. What was ‘embarrassing’ is now ‘potentially a full-
Labour leader Jeremy Corbyn encouraged abstention in the
blown crisis’ for May, says the BBC’s Laura Kuenssberg.
vote to remain in the European Economic Area (a Norwegian
While internal political conflicts abound in the UK, France’s
style relationship with the EU). Eighty-nine of his members
charm offensive as an alternative investment location has paid
defied him, with 75 voting for this soft Brexit option and 15
off. A recent EY report found that France is now seen as the 2nd
against the winning option. Scottish National Party members
most attractive place to invest for companies, above the UK.
staged a walk-out of Prime Minister’s Questions, demonstrating
Now past the two year anniversary of the Brexit vote, the
their displeasure at the speedy debate over the devolution
UK economy is 1.2 percent smaller in the first quarter of this
issues linked with Brexit.
year. As French Justice Minister Nicole Belloubet said at a recent
On to Chequers for a Cabinet meeting. Agreements were reached to maintain a ‘UK-EU free trade area’ with a ‘common
conference in London: ‘Things will no longer be the same after Brexit.’ I Suzanne Lycett
Key dates EU Summit
Conservative Party conference
Final EU summit of 2018
(October, 2018)
(September-October, 2018)
(December, 2018)
Negotiation deadline for withdrawal bill
The annual gathering of the Tory faithful
European Parliament is scheduled to
was set to ensure time for all to ratify
is the last before Britain is scheduled to
vote on final agreement.
the deal.
leave the EU.
If we do not have a customs union, there are sectors of manufacturing society in the UK which risk becoming extinct PAUL DRESCHLER, Outgoing President of the CBI, on potential future trade tariffs and regulations, 13 June
10 - info - july / august 2018
The United Kingdom decided to leave the Union. We respect this democratic decision and we will implement it. The United Kingdom must assume the consequences MICHEL BARNIER, European Chief Negotiator, on the potential loss of EU benefits for the UK, 8 June
Sponsored by
The impact of Brexit on HR & Education The latest Brexit Forum was a joint session with our HR Forum, focusing on the impact of Brexit on HR and Education
T
he French Chamber was pleased to welcome Sarah Hancock,
lists, they are not permitted entry. The second potential area of impact
unquestionably suffer’. Pointing to a recent study that shows that thirty-nine
Head of Employee Relations at EDF
is the movement of talents within the
percent of EU students say they are
Energy, Simon Mercado, Dean at ESCP
group on an international scale. ‘The
less likely to study in the UK as a result
Europe Business School (London) and
movement of people is critical for
of Brexit, he remarked that the effects
Kady Doumbia, Founder & Managing
reasons of career development, skills,
are already apparent. There is reason to
Director of King Stage. Pia Dekkers, HR
enhancement and access to the best
be optimistic: countries outside of the
Director at Chanel, Angela Hepworth,
talent to have access to a wide pool of
EU member group have found ways to
Corporate Policy and Regulations
skilled workers’ said Hancock. If Brexit
‘buy in’ to Erasmus+ and Horizon 2020.
Director at EDF Energy and Melanie
raises barriers in that way, it will be
Unless relations are seriously disrupted,
Stancliffe, Joint Head of French Group-
detrimental to the UK's image as an
we can largely anticipate such an
Employment & Partner at Irwin Mitchell
attractive place to build a career.
outcome.
LLP co-chaired the session. The education sector
Green shoots?
International workforce
EU and UK universities are deeply
Kady Doumbia outlined certain
The session heard that the UK
connected thanks to joint programmes,
opportunities that Brexit could generate
immigration system is expected to
Erasmus+ (promoting student mobility),
for education and UK firms. She argued
change after Brexit, however the exact
and research collaborations. HEIs in
that the education system should adapt
nature is not precisely known as there
the UK are also heavily populated by
itself to teach relevant skills for the
remains a level of uncertainty about the
EU nationals working in professional
new economy and maintain the great
final agreement.
services and as members of faculty.
reputation of its universities.
The first potential area of concern
In fact 14 percent of all academics in
‘Universities in the UK are very
is jobs with significant proportions of
UKHE are EU nationals from outside of
influential’ said Doumbia. ‘They should
non-British nationals. In the case of
the UK. Brexit threatens the intensity
do more lobbying and discussion with
EDF Energy, Sarah Hancock stated
and security of these links especially
government to see how they can tackle
that the company needs ‘specific
if a hard brexit scenario emerges.
Brexit and push the government to act
skills’ to complete highly complex
Such an outcome may also threaten
with them.’
projects already underway, such as the
the income received by UK HEIs as EU
The aim is to train UK students
construction of Hinkley Point C [nuclear
nationals pay for their undergraduate
to fill the gap with apprenticeships,
power plant].
and postgraduate studies at institutions
specialisation skills, and niche skill areas.
increasingly popular with European
From the point of view of business, firms
restricted, there is currently no route
students.
should focus on projects in Fin-Tech
for ‘semi-skilled’ workers, such as
Professor Mercado remarked that
and investments to support key sectors
construction workers, to enter the UK
‘remaining in these programmes is a
which currently generate business
under the existing points-based system.
key issue for UKHEIs and without a
opportunities and jobs. I
If they are not on occupation shortage
solid basis for participation, we will
If freedom of movement is
The movement of people is critical for reasons of career development, skills, enhancement and access to the best talent to have access to a wide pool of skilled workers info
- july / august 2018 - 11
Britain’s reputation, Brexit and Europe Dr Stuart Thomson, Head of Public Affairs, Government and Infrastructure at the law firm Bircham Dyson Bell, explores Britain's post-Brexit standing
T
he UK’s exit from the European Union continues to
on securing trade deals around the world and seeking out
divide opinion and cause disruptions. Often depending
opportunities for British businesses abroad. The flip side is
on your view of Brexit, the UK either stands on the verge of
that all parts of the UK remain open for investment as well.
a bright new trading future or will suffer economically as we
The expectation of trade is that it is a two-way process. Britain
potentially alienate our largest market. But there is one simple,
cannot simply look to sell into countries if it is not open to
inescapable truth. Europe will still matter.
trade and investment itself.
Whilst some discussions focus on the worth of the UK’s
At the moment, the UK is placing a huge amount of
soft power, especially in an era of heightened international
emphasis on defence and security issues. It needs to
tensions, what is often ignored is that this also depends on
demonstrate that these transcend domestic politics, especially
reputation. Just as in any other walk of life, reputation matters.
in an age of heightened awareness of terrorism. They show
A strong reputation offers the potential benefits of trade deals,
that the UK is part of the international community, despite
open markets, enhanced trading relations and reciprocal
Brexit.
agreements. A poor reputation will lead to isolation just as it does for businesses and leaders who fail to consider the
The future Europe
implications of what they say and do.
Whilst much of the initial emphasis has been placed on securing trade deals around the world, the UK needs to
Reputation
remember that it still needs constructive relations with
What makes a reputation varies between countries and
Member States, especially France. This also applies to UK
companies. It could, for instance, relate to the quality of a
businesses.
product, how employees are treated, the responsiveness to a
Frankly, France and Germany, amongst others, have
crisis, or engagement with stakeholders. These expectations
suffered at the hands of the English tabloid press, so there is a
can be set by law, the behaviour of others, past performance
lot of ground to be made up.
and promises of future action. Reputations can be complicated things to pin down so
Depending on the final nature of the Brexit deal, there may be areas of legislation and regulation that the UK has
companies, in particular, invest a huge amount in building,
to continue to adhere to. In which case, these new rules will
managing and protecting reputations. They take years to build
be decided and implemented by the member states and
and minutes, or even seconds in a social media age, to damage
European institutions without formal UK input. It will be up
or destroy. Once damage is inflicted then it can be a steep
to UK businesses to engage and lobby Brussels and member
challenge to rebuild again. In shorthand form, reputations can
states, if they are to have any sway. Engagement, in this
be summed up as ‘people’s opinions based on behaviour.’
scenario, just got a lot more complicated and a lot more
Britain is now facing a reputation challenge. In a post-
important. There is no guarantee that the UK government, or
Brexit era, it has to decide what its reputation looks like. There
civil servants, will have either the inclination or the resources to
is little doubt that its reputation has been damaged in the eyes
undertake such detailed engagement. For many UK businesses
of many. It has changed from being an outward-facing, driving
their international alliances and trade body memberships will
force in the creation of the Single Market, to a place which, for
become a more important part of their operations.
a long while, failed to reassure EU citizens about their rights once it leaves the EU. Much of the work being undertaken by Liam Fox MP, as Secretary of State for International Trade, may be focused
For UK-based business there is also the potential issue of having to comply with two different sets of regulations (domestic vs EU). They may have to choose to adopt the highest standards or to not sell into markets with higher
A strong reputation offers the potential benefits of trade deals, open markets, enhanced trading relations and reciprocal agreements 12 - info - july / august 2018
regulatory requirements. The later approach is more complicated, risky and costly. Difficult decisions remain for the UK, as we approach the final stage of Brexit negotiations. Whatever the outcome of the deal there are potential strains on the future relations with Europe and its member states. It should not be forgotten, the EU will retain the power to act in unison. The UK’s relationship with the EU will not just be about the Brexit deal but about change and evolution over time. Brussels will not disappear at the end of negotiations. That means many organisations will need to consider the shape of their engagement with Brussels post-exit. The tactics around how to make that engagement as effective as possible may involve considering the shape of dialogue with UK Ministers during negotiations. Engagement now could prove beneficial in the longer term. If the UK follows the US example, its economic model will mean lower regulations. It is difficult to see where this agenda fits the future European model. For example, the recent US
not just part of the negotiations or ‘mood music.’ It is at the heart of the UK’s reputation. If the UK fails to respect citizens and their rights then this will cast a dark shadow. The UK also has to address challenges such as the
example of the Environmental Protection Agency reducing
affordability of living in London and the South East. It remains
emission standards for cars and trucks is an anathema to the
the case that transport connections between London and
EU.
major European cities is often better than between London and many UK cities. Cities across the North of England have
Competition
very poor connections and whilst these are being addressed,
Many in the UK appear unwilling to accept that European
the timescales involved mean that European cities have a
companies may try to take commercial advantage of the
chance to entice businesses.
situation. It may be financial services that are grabbing the headlines
The future
with the likes of Paris offering itself as a head office alternative
There is always speculation in the media that the UK
to London, but competition takes many forms. According
Government is not dealing with issues related to Brexit. They
to reports, many companies that submitted evidence to the
may not be conducting negotiations through the media but
Government’s consultation on future immigration, run by the
work is taking place. Government departments have been
Migration Advisory Committee, expressed fears about the lack
busy recruiting large Brexit policy teams.
of available workers for their operations in the UK. Add to this the more intractable challenge of what
The emphasis is on what the UK and its businesses can do differently and better after Brexit. The Government is listening
makes a city ‘liveable.’ There are lots of aspects that go into
to the views of those bringing business and investment into
making a modern, thriving city. The UK has a stable legal and
the UK as well. So business from home and abroad need to
political system, but so do many other countries. The English
engage now and make their views known.
language undoubtedly helps for international business, but will
The Government does want to engage with businesses. If
foreigners come to a country where they are not made to feel
it gets the Brexit deal and future relationships right, the UK’s
welcome? The issues of the status of EU citizens post-Brexit
reputation will be strengthened, and that can only be a good
(and more recently how we treat the Windrush generation) is
thing. I
info
- july / august 2018 - 13
NEWS
A ND
A N A LY S I S
Thales supports rollout of UK digital railway Thales wins the fitment and supply of European Train Control System (ETCS) onboard units for Class 43 high-speed train retrofit. Implementation will benefit passengers and freight operators by delivering additional capacity, improving performance, enhancing safety and reducing the costs of operating the national railway. The new Thales onboard system will be integrated as part of the Digital Railway train control system, and will enable rolling stock to operate on ETCS-equipped infrastructure. The onboard equipment is an evolution of Thales’s level 1 ETCS system that has been successfully deployed worldwide. I
Flybe engineers retain first place in fuel tank award
Pinsent Masons tops UK law firm ranking
A six-strong team of talented engineers employed by Flybe,
International law firm Pinsent Masons is named the UK's
Europe’s largest regional airline, retained a top award won
leading legal brand in an influential survey of senior in-house
last year, and placed third overall in the International Team
counsel.The 2018 Acritas UK Law Firm Brand Index is based
category out of the largest ever field taking part in the annual
on the opinions of over 485 senior in-house lawyers across
2018 Aviation Maintenance Competition. The prestigious
the UK and beyond, in organisations with revenues of $50m
event is regarded as the ‘MRO Olympics’ (Maintenance,
or more. It asks them to evaluate firms across a range of
Repair and Overhaul), incorporating both practical and
factors including brand awareness and favourability. I
theoretical tasks set to test skill and highlight technical prowess in aviation maintenance. I
Ladurée opens Saint Pancras station shop
Ardian sells its stake in Serma Group
Ladurée is pleased to announce the
Ardian, a world-leading private
official opening of its Ladurée store
investment house, announces on
at London St Pancras international
2nd May, the signing of an agreement
train station in June 2018. In addition
for the sale of its stake in Serma
to Ladurée's iconic macarons, the
Group to an holding controlled by the
shop will offer artisanal pastries, mini
management and Chequers Capital.
viennoiseries, candles, tote bags,
Serma is one of France’s leading
keyrings and ice cream collections
providers of specialist consultancy
made up of many delicious flavours. I
and expertise services for embedded electronic technologies and systems. I
info
- july / august 2018 - 15
BUSINE S S WOR LD – NE WS AND ANALYSI S
easyJet continues its decarbonisation strategy
Veolia introduces food waste collection services for J D Wetherspoon
easyJet, Europe’s leading airline, is today showcasing
To help the J D Wetherspoon pub chain reach their 100%
the Airbus A320neo at Glasgow Airport. The neo brings
diversion target, Veolia has implemented the food and coffee
significant environmental and operational benefits – up to
ground recycling scheme that will result in approximately
15 percent savings in fuel burn and CO2 emissions, and a
11,500 tonnes of food waste avoiding landfill. It will also
reduced noise footprint of 50 percent on take-off and landing
provide 3,4501 MWh of renewable energy each year -
phase. Crucially, this means the quieter aircraft minimises its
enough keep 1,641 beer fridges cool or power 35,937 lights
noise impact on local communities.
running for 24 hours a day all year round. This contributes
Since 2000 easyJet has reduced its carbon emissions per passenger, per kilometre by over 32 percent. Its current
to the UK’s renewable energy targets, while reducing greenhouse gas (GHG) emissions. I
target is a 10 percent reduction from its financial year 2016 performance by 2022, which would be a 38 percent improvement from 2000. I
EDF Group acquires offshore wind project in Scotland
The EDF Group, via EDF Renewables in the United Kingdom, a joint subsidiary of EDF Energy and EDF Energies Nouvelles, has bought the Neart na Gaoithe wind farm project from global wind and solar developer Mainstream Renewable Power, following a competitive bidding process. The wind farm will generate up to 450 megawatts (MW) of renewable energy, which is equivalent to the annual electricity provision of around 375,000 homes. It is a fully consented offshore wind project which is located in the Firth of Forth off the east coast of Scotland.
Moore Stephens supports the VR Awards 2018
Moore Stephens is delighted to be sponsoring the ‘Innovative VR company of the Year’ category at the second annual VR Awards 2018. The prestigious awards, being held in London on 16 October 2018, celebrate the contribution made by immersive technology businesses and champions the projects that are furthering the adoption of VR within industry.
SPIE wins Pirbright Institute contract
SPIE has been awarded a contract with The Pirbright Institute, a world leading centre of excellence in research and surveillance of virus diseases of farm animals and viruses that spread from animals to humans. The work, which is valued at circa £2 million, entails the design, installation and commissioning of the internal fit out of a new Specific Pathogen Free (SPF) laboratory.
16 - info - july / august 2018
Air France-KLM strengthens trans-Atlantic partnership
Air France-KLM, Delta Air Lines and Virgin Atlantic Limited have today signed definitive agreements paving the way forward for their expanded trans-Atlantic joint venture. The Joint Venture Agreement sets out the governance as well as the commercial and operational terms of the expanded trans-Atlantic Joint Venture. Upon completion, Air France-KLM will acquire a 31 per cent stake in Virgin Atlantic currently held by Virgin Group for £220 million. Virgin Group will retain a 20 per cent stake and Chairmanship of Virgin Atlantic. Delta will retain its 49 per cent stake. I
ENGIE shows transformation of Queen Elizabeth Olympic Park
ENGIE is continuing its new communications programme, #ENGIEHarmonyProject, launched on 27 April, with the airing of a third advertising film entitled ‘ENGIE x Queen Elizabeth Olympic Park.’ Shot in the United Kingdom with ENGIE teams and its partner The London Legacy Development Corporation, the Group’s latest advertisement tells the story of the challenge to transform the Queen Elizabeth Olympic Park, in London, initially built for 2012 Games, into an eco-responsible and sustainable metropolitan area. I
Capgemini wins 'program of the year'
Capgemini has received the 'Program of the Year' award at Skillsoft’s Perspectives Innovation Awards held in Las Vegas, USA. Capgemini was recognized for its Outstanding Women in Leadership program, demonstrating the strength of the Capgemini University’s innovative learning programs and its commitment to further developing the capabilities of its female leaders. I
Moore Stephens wins tax investigation award
Moore Stephens has won the award for Best Tax Investigation Team at the prestigious Tolley’s Taxation Awards 2018. The win is a remarkable success given the specialist team was only launched in 2013. Since then it has establishing itself as a leading force in a competitive market. The team now offers clients a wide range of services, including help with tax investigations, tax disclosures, tax dispute resolution and consultancy.
JCDecaux awards open data challenge to transit start-up
JCDecaux awarded startup Nextérité, a collaborative platform providing real-time information on transit conditions, as winner of its ‘Open Data for new urban services’ challenge, launched on 6th March. Five finalists had the opportunity to pitch their solutions on stage at VivaTech before the jury of data and smart-city experts chose Nextérité for the inventiveness of its solution and the ambition of its team to transform cities into more connected spaces.
Airbus and Dassault team up for new fighter jet
Airbus and Dassault Aviation have signed an initial agreement to cooperate on Europe’s Future Air Combat System (FCAS) even though the two are rivals and have not yet said which one of them would lead the project. Airbus builds the Eurofighter, while Dassault has the Rafale jet. The new fighter jet project, as part of the FCAS, will eventually replace the current generation of Eurofighter and Rafale fighter aircraft by around 2035-2040. info
- july / august 2018 - 17
AXA unveils new forklift safety initiative
Edenred launches employee recognition tech
AXA and partner VUE are offering video and telematics
Employee benefits and motivation experts, Edenred,
technology that allows companies to monitor forklifts and
are releasing new employee recognition SaaS technology
driver behaviour much more closely. ‘Our work as an insurer
designed to enable increased motivation, better
goes much further than selling products and paying claims.
performance, alignment to company values and a stronger
Our aim is to make sure our policyholders minimise their
employee value proposition. ‘Connect’ empowers employers
risks and, more importantly, stay safe. Forklift truck accidents
to improve the effectiveness of their existing recognition
can result in life changing injuries for employees and have a
programmes and help those looking to use recognition to
lasting impact on their families,’ says Douglas Barnett, Head
support their wider people and strategic goals. I
of Mid-Market and Customer Risk Management. I
BNP Paribas named best CSR banking group
BNP Paribas has been named ‘Best Corporate Social Responsibility Banking Group Europe 2017’ by Global Banking & Finance Review. The award is in recognition for BNP Paribas efforts in engaging with clients, employees, the community and wider society on key sustainability topics including climate change and corporate engagement.
Richemont acquires watchfinder.co.uk
Richemont, the Swiss luxury goods group, is pleased to announce that it has reached agreement to acquire 100 percent of the share capital of Watchfinder.co.uk Limited, the leading pre-owned premium watch specialist, in a private transaction with its shareholders.
Keolis secures contract for Welsh railway network
Transport for Wales, the organising authority for mobility in Wales, entrusted KeolisAmey – a joint venture created by Keolis and the British infrastructure management specialist Amey – with the operation, maintenance and renovation of the Wales and Borders railway network (32.3m annual journeys – 247 stations). The 15-year contract will generate a cumulative turnover of 6bn euros.
AccorHotels acquires leader in management solutions
AccorHotels announces the acquisition of Adoria, the SaaS platform that enables the catering industry to optimize supply management. This modular suite guarantees that all stakeholders in the catering chain provide a quality service, from producer through to consumer, and ensures their profitability.
18 - info - july / august 2018
SUCCE S S S TORY – BUSINE S S WOR LD
A cleaner clean A fast-growing West London dry cleaner is leading the charge for a more eco-friendly way to wash clothes
L
udovic Blanc is revolutionising dry
quickly from a single shop in Marlybone,
cleaning in London. His company,
to three West London shop fronts, a
Blanc, offers an eco-friendly alternative
warehouse where clothes are cleaned
to traditional dry cleaners.
and altered, a small fleet of vans, and a
Blanc
has
replaced
the
toxic
chemicals used to dry clean clothes with
We want to be synonymous with taking care of yourself and your environment
staff of 45 people. Blanc was voted one of the best
following
dry cleaners in the city by the Evening
and staff uniforms. It is not unusual to
trends in America, Scandinavia and
Standard newspaper. It has also won
see clothes from labels such as Hugo
France, who have banned the cleaning
the Laundry and the Dry Cleaning News
Boss, Ralph Lauren and Louis Vuitton
chemical Perchlorethylene, proven to
Award for ‘Best Sustainability Policy Dry
being worked on in their warehouse
pollute the environment, and with fumes
Cleaner.’
cleaning facility, which they refer to as
biodegradable
detergents,
extremely harmful for people.
Alongside the core cleaning business,
their atelier.
‘Blanc is a clean living brand,’ says
in London, the company has launched
‘The big brands know that they can
Blanc. ‘We want to be synonymous
a line of products — Blanc Home —
trust us with their clothes, and that we
with
taking
and
which aim to offer a more sophisticated
have both the skills to tailor and alter
your
environment.
is
alternative to mainstream eco-brands.
their garments, but also work with
carcinogenic and toxic, as well as
Sales of Blanc Home currently make up
them in a eco-friendly way, which is very
irritating for the skin.’
about 10 percent of annual revenue,
important to them,’ says Blanc.
care
of Dry
yourself cleaning
He founded Blanc with his wife Mathilde in 2013 after leaving his job as a vice president at JP Morgan and
and are continuing to grow rapidly.
Plans for the future include building more B2B partnerships with luxury and
FASHION FORWARD
fashion brands. There are also plans to
Another growing part of Blanc’s
open a new shop in White City, further
business is working with some of the
consolidating their presence across
Paired with this new eco-approach,
city’s top fashion brands, to clean, tailor
West London. I
Blanc also offers a 24/h delivery and
and alter their haute couture creations
studying
French
eco-launderettes
before launching the business.
collection service – further disrupting the traditional business model in a sector
BY THE NUMBERS
dominated by stores with set opening and closing times. It is an offer which has caught on quickly in the capital. After an initial round of seed money, the company
• Locations: 4
• Delivery vans: 3
• Staff: 45
• Items cleaned per day: 1,000
raised £1m in investment and grew
info
- july / august 2018 - 19
JIN wins French PR Consultancy of the Year
A
t the EMEA SABRE Awards, JIN won the prestigious award for French PR Consultancy of the Year in recognition of JIN’s rapid development, the quality of its campaigns, the agency’s international scope and culture of digital innovation. The major prize is the result of the work of teams in Paris, London, Hamburg and New York, who work together on all agency budgets. The award confirms JIN's position as a leading player in digital influence and public relations in Europe. JIN now has more than 55 employees, just 5 years after its creation. I
My Cocoon to launch colour pop-up
D
uring London Fashion week and the London Design Festival in September, My Cocooon will launch two pop ups at Westfield Stepherd’s Bush and Westfield Stratford. The ‘Colour Energy Pop up’ stores will show how to provide a ‘colour experience’ to retail customers. I
Signature launches sister brand Collaï
S
ignature is proud to announce a sister brand, Collaï, which will specialise in strategic facilitation services. Based on 20 years of facilitation experience for many prestigious corporate clients, Collaï delivers state of the art facilitation service, including visual facilitation, for strategic meetings. I
Scale-ups showcase retail tech at PwC and AngelsCube event 150 retailers and sector exports attended the Scale | Commerce 2.0 executive evening to explore the latest B2B innovation in the retail and hospitality sector. Previous participants in PwC’s Scale programmes have raised over £295 million in equity with companies now valued collectively at over $1bn. Aexandre Covello, CEO of AngelsCube, said: ‘We are partnering with PwC to help the most successful innovative companies and technologies in the retail and commerce space make headway with traditional businesses. The programme gives first-hand access to a multi-disciplinary network of industry experts, mentors and some of the world’s biggest brands. I
Bateaux London & Windsor announces redesigned fleet
B
ateaux London & Windsor, provider of lunch and dinner cruises, is currently undergoing a massive renovation program to bring the cruise experience in the 21st century. The close to £3m programme includes a redesigned fleet by the British designer Tom Dixon. I
Home in London launches sales support service
M
ore and more residents in London are considering selling their property, either because they plan to leave the UK or need to meet family requirements. Responding to a new need expressed by the international community in London, Home in London continues to support its customers and offers a new sales support service to sellers. I
20 - info - july / august 2018
BUSINE S S WOR LD – SME NE WS
Epic receives 1% pledge from poet and director
F
rench slam poet and film director Grand Corps Malade is placing social justice at the heart of his work by signing the Epic Sharing Pledge, a commitment to support the carefully selected social organizations of the Epic Portfolio by donating money in a way that embraces the donor’s economic model. By signing the pledge, Grand Corps Malade commits to donating 1 percent of the profits from his upcoming album and 2018 tour to Epic. In accordance with Epic’s model, 100% of the money received will be distributed to their portfolio organizations supporting children and youth globally. At Epic, we advocate for solutions tailored for each person’s circumstances to make giving a systematic, painless and optional experience. Thanks to this engagement, Grand Corps Malade combines his art, time and energy with his passion to fight for social justice. It adds purpose to his work,’ says founder Alexander Mars. I
Coorpacademy recognised for corporate learning platform
C
oorpacademy, the leading user-centric corporate digital learning platform, has been recognised in the Gartner Market Guide for Corporate Learning Suites report as a ‘representative vendor,’ with the study evaluating the landscape of corporate learning suite suppliers for the enterprise. We feel the analysis highlights the importance of a focus on the learner’s experience, reflecting the reality of how people learn, always available remotely, increasingly via mobile, and at the learner’s convenience and own pace – as well as proven engagement techniques such as video, gamification, collaboration,’ said Jean-Marc Tassetto, Founder of Coorpacademy. I
The London Wealth Practice advises on Asperger technology
T
he London Wealth Practice, who advises companies in their development, recently worked with an Anglo-French group on the development of a bracelet with an Antistress application dedicated to improve the employability of people affected by the Asperger syndrome. I
Merci Maman partners with l’Occitane
M
erci Maman have partnered with the award-winning beauty brand l’Occitane en Provence to celebrate the opening of the new flagship store on London’s Regent Street. Inspired by French roots, both brands bring high-quality, carefully made products to customers in the UK and around the world. I
Déménagements de qualité grande expérience & toujours à l’heure
Weekly Service from: Londres - France France - Londres 0208 226 5256 0794 636 9670
E: info@bravoremovals.com www.bravoremovals.com info
- july / august 2018 - 21
E DUC ATION – NE WS
NEOMA reforms its Master in Management programme Offering diversified and customised courses, adapting the programme to the latest professional developments, and offering students an innovative learning experience are the pillars of NEOMA Business School’s Master in Management reform centred on the notion of collaborative excellence. From September 2018, the new formula combines academic excellence and experimentation to allow students to construct a coherent personalised curriculum.9. I
HEC Paris joins childhood obesity project HEC Paris’ researchers will contribute to the behavioral component of the €10m project, 16 nations and 31 research, advocacy and governmental organizations. The STOP project (Science and Technology in childhood Obesity Policy) is this year’s second major EU-funded initiative launched as part of the Horizon 2020 research program for Sustainable Food Security. According to WHO figures, the total percentage of all children obese or overweight in the European region has risen from 21 to 35 percent in the past two decades. I
ESSEC develops a partnership for Silicon Valley start-ups
Toulouse School of Economics students win energy prizes
ESSEC Business School, Schoolab and UC Berkeley Sutardja Center for Entrepreneurship and Technology join forces to offer students from ESSEC and any other university the opportunity to launch their startup in Silicon Valley. Le Bridge programme is a 10 month-long curriculum that gives students, from any university, a deep understanding of innovation and the entrepreneurial process, and the unique opportunity to build a team and launch their project in Silicon Valley. I
Lycée International Winston Churchill opens English programme
Students from the Toulouse School of Economics won first and second place in the Energy Trading Challenge 2018 organized by the ESCP Europe in London. The teams worked hard over two 6-hour days on professionally-crafted trading scenarios representing two full months in the energy industry. I
EDHEC recognised in FT ranking The international management consulting firm Bain & Company is a strategic partner for the recently established Master's programme in ‘Strategy and Digital Business’ at Lycée International de Londres Winston Churchill is pleased
the ESCP Europe Business School in Berlin. Bain supports
to announce the creation of its new English International
the programme by offering its expertise in digitalisation and
Programme opening in September 2018 from Year 7 (6e).
strategy, which results in an ideal combination of teaching and
The new programme will welcome English speaking students
practical experience. Applications welcome until early August
in Years 7, 8 and 9 interested in an international education.
2018. I
The programme will run alongside the current Baccalauréat Français Bilingue. I 22 - info - july / august 2018
R E PORT S & R E SE ARCH – BUSINE S S WOR LD
A selection of research papers and reports produced by Chamber member companies and partners
Deloitte: 2018 travel and hospitality industry outlook Travel and tourism is one of the world’s fastest-growing sectors, with bookings hitting close to $1.6tr in 2017. A strengthening global economy lies at the heart of industry growth. Each year, the global traveler pool is flooded with millions of new consumers from both emerging and developed markets, many with rising disposable incomes and a newfound ability to experience the world. This report explores the forces poised to drive revenue for hotels, airlines, restaurants, and other players in the travel ecosystem. As always, success isn’t guaranteed in 2018. Each of the travel segments have unique hurdles to overcome, but driving innovation and exploring new possibilities around the travel experience are some of the challenges that transcend the sectors. Deloitte: 2018 travel and hospitality industry outlook Available at: https://bit.ly/2j4ovK6
Expedia: Unpacking Bleisure Travel Trends New research by Expedia Group Media Solutions builds on its initial ‘bleisure’ study to further explore an emerging category of travellers who are extending business trips for leisure. Looking across multiple countries, the research reveals the influences, preferences, priorities, resources, financial factors and more of these travellers. Expedia: Unpacking Bleisure Travel Trends – 2018 Available at: https://bit.ly/2NbnFLV
PwC: Best placed to grow? European cities hotel forecast for 2018 and 2019 The 7th edition of PwC’s European cities hotel forecast for 2018 and 2019 analyses past trading trends and provides econometric forecasts for 12 cities, all national or regional capitals of finance, commerce, culture or tourism. PwC also looks at some key challenges facing hotels, including profitability erosion, responding to changing guest needs, the threat of overtourism and the sharing economy. Finally the report also looks at what the record trading metrics mean for deals and investment. PwC: Best placed to grow? European cities hotel forecast for 2018 and 2019 Available at: https://pwc.to/2tQQ1Sz
/ august info -info july -/ july august 2018 -2018 23
- 23
A DEEP DIVE INTO
TRAVEL
I
n recent years, the travel industry has been enjoying record highs. The latest figures from the ONS show a record number of people visiting the UK, as well as a record number of Britons travelling abroad. In total, overseas residents visited the UK to the tune of 38.9m, while 70.8m UK residents travelled abroad, more than an 8 percent increase on previous years. This means big money, too. Overseas residents spent £24bn on visits to the UK in 2017, an increase of 2 percent compared with 2016. The majority of these trips were for personal reasons or holidays. In business, the latest figures show that the number of business trips made by UK residents grew modestly – up by just 7,000 to 7.1m in 2016, a rise of 0.1 percent. This falls a long way behind the historical average annual growth rate of 2.8 percent experienced since 1980. At the same time, the ONS reports that in 2016 overseas residents made 9.1m business trips to the UK, up by 322,000 from 8.8m the previous year. But numbers don’t tell the whole story. Key trends in the industry include a shift in perspective by travel brands, which are moving away from tradition models to offer more experiential and personalised services. Individuality 24 - info - july / august 2018
and personal fulfilment continue to be key drivers across the industry, especially for millennials and the emerging generation Z. At the same time mergers and acquisitions are on the rise, with many brands consolidating and sharing infrastructure and business ledgers at unprecedented levels. While cost and profit-sharing is still important, many of these new partnerships are more focused on strategic innovation, including greater service and crucially, connectivity. As you will discover across the Focus’s 20 pages, the travel industry is facing new challenges, from customers focused on ease of mobility to negotiating new digital environments. The section is brimming with insight and analysis from established travel brands such as Air France-KLM, easyJet, Expedia, and Hyatt Hotels, as well industry experts like VisitBritain, KPMG, St Pancras station and many more. Our aim is to provide a snapshot of travel and transport as it currently exists, while also looking to the future of the sector as mobility enters a new age of connectivity. I info info- -july july//august august 2018 2018
- 25
TRAVEL IN NUMBERS UK holiday market, 2018
26.6m
34m
UK adults intend to take an overseas holiday
UK adults intend to take a UK domestic holiday Source: Kantar TNS
Main European domestic markets
175m
164m
124m
124m
40m
40m
Germany
Spain
UK
Italy
Poland
(all trips, one night or more)
France
Source: Eurostat/GB Tourism, 2015
World's busiest airports
Domestic & international passengers (% increase, passengers in millions)
3%
5%
7%
8%
5.5%
1%
1%
3%
10%
0.3%
104m
94m
84m
81m
80m
78m
76m
70m
66m
66m
Atlanta
Beijing
Dubaï
Los Angeles
Tokyo
Chicago
London Heathrow
Hong Kong
Shanghaï
Paris CDG
Source: ACI, 2016 survey
Top 10 inbound markets All visits
% change
France
4.1m
US
3.5m
Germany
3.3m
Irish Republic
2.9m
Spain
2.4m
Netherlands
2.1m
Italy
2m
Poland
1.9m
-3%
By spending
£ per head
£3.35bn
US
6%
Germany
3%
France Australia
£1.49bn £1.37bn
£971 £446 £330
£1.06bn
£1.079
Irish Republic
£1.06bn
£366
Middle East*
£1bn
11%
Spain
£992m
£414
12%
Italy
£980m
£492
£896m
£1.250
10% 9% 9%
Belgium
1.05m
-11%
Asia**
Australia
0.99m
-6%
China & HK
£819m
£2.189
£1.560
*Excluding UAE **Excluding China, Japan, India, Sri Lnaka, Thaïland Source: ONS, 2016 survey
26 - info - july / august 2018
PASSENGERS (MILLIONS)
UK airport passenger numbers 271m
+7%
% change year on year
240m
180m
211m
251m 238m
122m 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016 All passengers, outbound, inbound & domestic, to nearest million. Source: Kantar CAA
‘ Cultural investment can have a transformative impact on communities. It helps attract inward investment, with businesses drawn to vibrant, exciting towns and cities’
Michael Ellis, Minister for Arts, Heritage and Tourism
Bleisure traveler profile Occupation Technology/IT/Software > 24% Manufacturing > 13% Finance > 12% Healthcare > 8% Education > 6%
Business Trip Frequency 36% > Once every 2-3 months 23% > Once or twice a month 20% > Once every 4-6 months 9% > 3+ times a month 7% > Once a year 5% > Once a week
Source: Expedia group, media solutions
Fastest-growing European hub airports (percentage growth year-on-year)
11% 9% 8% 2% 0% -0.5% -2%
Barcelona (44m) Amsterdam (64m) Madrid (50m) Heathrow (76m) Paris CDG (66m) Frankfurt (61m)
‘By inspiring visitors to come to our great city during quieter periods like autumn and to find hidden gems off the beaten track, we can ensure that the projected growth in visitor numbers is sustainable and that the tourism and cultural industries work for everyone’
Sadiq Khan, Mayor of London
Istanbul (60m)
Source: ACI, 2016 survey
info
- july / august 2018 - 27
WELCOMING THE WORLD Inbound travel and investment in Britain is expected to reach record highs, says Patricia Yates, Director of VisitBritain, the country’s leading tourism authority
T
ourism is one of the UK’s most valuable export industries
buildings and monuments, having a vibrant city life and natural
and growing faster than many other sector.
beauty. When considering its overall brand, the UK ranked third
Worth £127bn to the economy overall, the UK’s tourism
out of 50 nations, a position it has held since 2011.
industry represents 9 percent of GDP and supports 10 percent of all jobs. It is full of innovators, and is an industry which spans
French connection
the country, where small changes have a big impact on our
France is one of the UK’s largest and most valuable inbound
economy. Tourism does not require
visitor markets, worth £1.4bn in visitor
a trade deal, and it can attract large
spending and delivering about four
inbound investment from around the
million visits annually. It is an incredibly
world.
important market for VisitBritain. It is
More visitors are coming to the
one of our GREAT markets, we have
UK than ever before. Last year saw a
a team and office in-market and we
record 38.9m overseas visits to the UK
invest more in the country. We know
with inbound visitors spending £24bn,
that our contemporary culture is rated
also a record. And growth looks set
highly by the French, who rated the UK
to continue in 2018. VisitBritain has
3rd out of fifty nations for this attribute
forecasted 41.7m inbound visits to
in the 2017 NBI. Cultural attractions
the UK this year with visitors spending
and the ease of getting to the UK are
£26.9bn.
the two most mentioned reasons why
These numbers are not only testament to tourism’s importance
visitors from France come here.
as a driver of economic growth,
International appeal
they represent people from across
VisitBritain
the globe who come to enjoy our
internationally as a visitor destination
culture, heritage and countryside.
as part of the UK Government’s global
They are a reminder of the crucial
GREAT Britain campaign, boosting
role that tourism has in offering a
inbound tourism and driving growth
warm welcome to the many millions of
promotes
the
UK
across the country.
visitors who come to our shores. They also show our continued
Earlier this year we launched our new global campaign ‘I
ability to compete internationally for visitors in what is a fiercely
Travel For…’ to promote destinations across the UK, shining
competitive global industry.
the spotlight on unexpected experiences and less-explored
In a further endorsement of our industry, the UK ranked
destinations, alongside our globally renowned and iconic
third globally for tourism in the 2017 Anholt-GfK Nation Brands
landmarks and attractions. ‘I Travel For’ aligns the passions that
Index (NBI) equalling its highest ever rank and up two places
motivate people to travel with experiences that can only be had
from 2016. The NBI considered attributes including historic
in the UK, inspiring them to book a trip right now. By shining a
28 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
Last year saw a record 38.9m overseas visits to the UK with inbound visitors spending £24bn, also a record
spotlight and telling the stories of Britain, we want to inspire even more visitors from France to book a trip right now.
France is one of the UK’s largest and most valuable inbound visitor markets, worth roughly £1.4bn in visitor spending and delivering about four million visits annually
The sector is high performing, our International Conference and Convention Association (ICCA) ranking of 3rd globally,
We are integrating a strong value and welcome message
attests to that. Through our Events are GREAT programme,
into our campaigns. We are working with commercial partners
part of the UK Government’s GREAT Britain campaign, we are
in market including Expedia and EasyJet in France, to amplify
positioning our nations and regions as the destination of choice
our marketing reach and drive bookings, as well as developing
for international meeting and incentive planners.
new products that make it easier for visitors from France to book and explore all of the UK.
Business focus
With our global transport connections, ease of access through regional gateways and increased airline routes as well as world-class venues, the UK has much to offer international business events. Added to this is our world-renowned research
A key priority for VisitBritain is to grow the UK’s valuable
in top universities and centres of industrial excellence from life
business events and incentives sector, marrying our business
sciences, technology, and advanced engineering to business
and academic expertise with our world-class destinations and
and professional services and creative industries. I
venues.
info
- july / august 2018 - 29
St Pancras:
Redefining the transport hub Wendy Spinks, Commercial Director at HS1 Ltd, the company which owns and operates St Pancras International, discusses how the station has become so much more than a transport hub and the positive impact it has had on the surrounding King’s Cross area
W
ith the original design by William Barlow, St Pancras International opened in 1868 as an engineering marvel,
providing one of the grandest entrances into London. Today, following an £800m restoration and reconstruction in 2007 to accommodate a new terminus and high-speed line, the station’s classic Victorian architecture has been transported into the 21st century. In its 150th anniversary year, St Pancras stands tall as a global rail icon and a buzzing retail destination in its own right.
Rail to retail
Travel retail is a booming industry and of the 50 million people who visit the station every year – one in six of these visitors is not a passenger UK’s first high speed rail line, has also had a critical impact on the regeneration of the surrounding King’s Cross area, bringing world class transport to businesses, tourists and commuters from the South East as well as the continent. Once notorious for its red-light district, King’s Cross has
The move to become not only a transport hub but also an
been transformed into a cultural and technological hub, home
enticing alternative to the traditional high street has been
to Google, the British Library, University of the Arts, the Francis
no accident. HS1 Ltd has worked hard to bring together a
Crick Institute as well as a host of galleries, museums, and a
fantastic mix of well-known high street names and boutique
booming social scene.
independent retailers to create a unique shopping experience for our customers.
Best of British
Travel retail is a booming industry and of the 50 million
HS1 Ltd holds the concession for both the line and St Pancras
people who visit the station every year, one in six of these
International until 2040. In this time we want to continue to lead
visitors is not a passenger. They are coming specifically to take
the way in making rail an increasingly more attractive form of
advantage of the diverse retailers and food and drink that is
transport and developing the station’s offer.
on offer.
Regeneration
St Pancras has been voted one of the nation’s favourite stations by Passenger Focus in every year since it reopened. This, we believe, is a result of our commitment to strike the
150 years of history will of course inevitably change any area –
correct balance between running a modern rail hub, an
especially in a rapidly growing city such as London. However, the
excellent retail location and protecting a very important part of
2007 reopening of St Pancras, as well as the introduction of the
the UK’s heritage. I
In its 150th anniversary year, St Pancras stands tall as a global rail icon and a buzzing retail destination in its own right 30 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
The art of the story Storytelling is now an integral marketing strategy for travel and hospitality brands, says Arnaud de Saint-Exupéry, Area Vice President Hyatt UK & Ireland and General Manager of the Hyatt Regency London – The Churchill
Could you explain about this new trend in storytelling?
As a General Manager what is your role in terms of
It is hard to believe that storytelling was not an essential part
leadership at the level of storytelling?
of every marketing strategy until quite recently. Now, more
In my role as a leader, I feel a great responsibility to lead by
than ever, many successful brands seek to connect with their
example and be part of the process of bringing our story to
audience via storytelling, as it is a way to evoke an emotional
life. In order to be successful in telling our story to the world,
connection. Similarly, across our Hyatt family, storytelling is
it is important to first embrace our story from within. I strive
central to the way we share our values and aim to resonate
to ensure that the full team is engaged and inspired by our
with our guests.
concept as it is they who bring this to life on a daily basis. But,
At Hyatt Regency London – The Churchill, we are fortunate
to be truly honest, most of the time they are an inspiration to
to have Sir Winston Churchill as the inspiration to our brand
me and an incentive to further focus on what differentiates us
identity, as the hotel architect was a great admirer of the
in each property we operate!
former Prime Minister. The source of our inspiration is vast given Churchill’s life achievements. His personality, his passion
Will these stories adapt and change over time?
for art, photography and literature, as well as the love for
Stories always evolve and adapt as they are constantly passed
his wife Clementine, gives us a wealth of stories to tell in
on, shared and customised by our guests’ own personal
everything that we do – from the design to the menu, and not
experiences and interactions with our brand. We always seek
least reflected in our service.
to better understand our customer needs, and we feel that is the only way to remain current in our business. We actively ask
How does this impact your business outside of marketing
for our guests’ feedback and recommendations whilst taking
communications?
the time to observe changing behavioural patterns and the
It is crucial that every part of the business is aligned and works
attitudes of a new generation of traveller.
towards the same goal. As much as we know it is important
By investing in new technology, operational systems and of
to share these stories when connecting with our guests, it is
course staff training we are constantly adapting and improving
equally important that our team understands the origins of
our service and our products to meet the ever-changing
them and why they are such a vital part of the fabric of our
environment in which we operate, whilst staying true to our
hotel. Naturally we do, along with the rest of the industry,
brand values and our unique concept.I
experience staff turnover, especially since Brexit, so this requires more focus on training and coaching at times. We believe that the experience and our message need to be consistent across our team to truly be able to deliver our values, mission and vision.
In order to tell a story, brands need to have a clearly defined concept and identity, and use storytelling to deliver this info
- july / august 2018 - 31
The BREXIT effect You don’t have to look nearly two years ahead to see Brexit pressures on the travel and hospitality sector, says Will Hawkley, Global Head of Leisure and Hospitality at KPMG
F
orecasting the future is hard enough when we have to
International tourism defies the odds
consider the weather, terrorism, and consumer spending
However, Brexit hasn’t been all doom and gloom. Far from it.
trends. The potential impact of Brexit just makes it even
Inbound tourism is on the rise. London’s hotels were booming
harder. We are now more than half-way between the UK’s vote
up until the end of 2017, and the pound’s slide led to the
to leave the European Union and the March 2019 exit date, and
number of overseas visits almost reaching an all-time high. And
it is still far from certain how Brexit will turn out, especially for
that brings secondary benefits for luxury retailers who gain
the travel and leisure sector. From a UK perspective, there are
from sales in everything from homeware to handbags, not to
vast numbers of EU nationals working in the sector, supplier and
mention hospitality.
commercial contracts with European entities to review, and the
Yet despite this lift in earnings, some domestic players
attractiveness of the UK as a tourist destination is also under
are beginning to cast doubts. They are unsure as to whether
the spotlight. All of these factors could affect operations and
this Brexit-driven boost to UK business can be sustained. One
revenues of leisure proprietors.
high-end department store in central London is thinking about
UK consumers feel the pinch
Ramadan 2019 and the impact any Brexit cliff-edge chaos might have on tourists from the Middle East. US visitors tend
The impact of Brexit on consumer spending won’t be uniform
to plan European trips around six months in advance, bringing
across the globe. European tour operators have seen a
the important Christmas shopping period in 2019 into Brexit
softening in demand from British holidaymakers avoiding
range. Asian visitors to Europe book even further ahead, so it is
‘imported inflation’. They still value their summer holiday and
clear that any Brexit ripples impacting the tourism industry will
won’t give it up lightly but they may approach it differently, for
continue to be felt for some two years to come, at least.
example, by selecting cheaper and new destinations or opting for shorter holidays. The weak pound has made trips abroad
The labour market faces challenges
more expensive and as a result some are even turning to
As Britain’s official withdrawal date from the EU looms closer,
‘staycations’ instead, especially for their secondary holiday.
cost pressures for leisure businesses are also mounting behind
A slow-down in real wage growth has also hit the pockets of
the scenes. Staffing will become one of the biggest issues for UK
many British consumers. With less disposable income, cautious
leisure companies, partly because each pound is worth less at
UK customers are tightening their purse strings across the board,
home for EU citizens, partly because some people say they feel
abstaining from both overseas travel and leisure activities closer
less welcome, but mostly because people don’t have certainty
to home. When it comes to eating out, for example, pub and
over their future.
restaurant revenues are at risk. For several months now, growth
The sector is reliant on EU nationals, who comprise a
figures have remained largely stagnant, with some companies
significant proportion of the workforce. Business leaders are
even tipping into the red, and facing multiple site closures.
probably right when they say ‘I expect things won’t change
Forward-thinking executives of pubs and restaurants are
that quickly,’ but does that give enough comfort if workers
taking heed from retailers who are varying their product mix
are trying to decide whether to put down roots, buy a home
to suit different budgets. Menu engineering, for instance, is a
or start children in school? While it’s clear some people are
viable strategy. Reformulating product size or incorporating less
leaving, the far greater impact is those who have decided not to
expensive ingredients can alleviate the squeeze on margins
come. It is important for UK leisure businesses to review their
and lead to lower-priced dining options for cash-strapped
communication with their EU citizens as continued engagement
customers.
will be vital.
32 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
Brexit hasn’t been all doom and gloom. Far from it. Inbound tourism is on the rise. London’s hotels were booming up until the end of 2017, and the pound’s slide led to the number of overseas visits almost reaching an all-time high
A depletion of the talent pool is forcing leisure companies
An optimistic outlook
to compete with other sectors for candidates, which places
Up against a number of obstacles, a diverse range of national
upward pressure on wages. Furthermore, revisions to the
leisure companies appear to be caught in the Brexit headlights,
national living wage and new pensions requirements are set to
defaulting to business as usual as they struggle to predict the
push labour costs even higher.
long-term impact of Brexit on customers, employees and the
Businesses are innovating to stay afloat Finding creative ways to increase productivity can offset these
bottom-line. But even consciously deferring a decision is a more active strategy than crossing one’s fingers and hoping for the best.
challenges. For example, in casual dining, the implementation
Some businesses are looking to adjacent sectors such
of table-top ordering would enable consumers to order food
as retail from which they can borrow a few tips, such as
and drinks via an app from a mobile device. This streamlines
reassessing their value chain. Others are thinking of innovative
the workload of waiting staff and reduces the number required.
ways to balance supply and demand more effectively, as they
For hotels, alternative operational and pricing strategies such
recognise the importance of keeping both customers happy
as swapping twice-daily room cleans for a free drink at the bar
(and therefore, spending), and making sure employees from
could also increase operational efficiency.
the continent, who are worried about their status and security
However, leisure companies will still need to invest in
in the UK, feel welcome and reassured.
measures to retain top talent. Entry-level turnover in hospitality
But ultimately for the leisure sector to combat this seismic
costs billions each year. Access to training and development
shake-up, and safeguard future revenue and profit, agility
opportunities and generous staff benefits can counteract
will become the name of the game. Whether it’s pubs and
attrition. For example, one coffee chain has pledged to help
restaurants, hotel groups, tour operators, or other hospitality
their employees combat the rising costs of accommodation,
vendors, being willing and prepared to adapt will be a key
offering them interest free loans. In return, if employees feel
differentiator that determines success in the face of the
more valued, they may demonstrate more loyalty to their place
unknown. I
of work and choose not to leave the UK but to stay put instead – a win-win for them and their employer.
info
- july / august 2018 - 33
Last mile connectivity Technology is key to delivering first-and-last-mile public transport says Alistair Gordon, Chief Executive of transport operator Keolis UK
F
ar from being immune to the kind of technological disruption that’s
impacting many traditional industries, public transport has to adapt to keep pace with new entrants to the market. Disruptive mobility providers like Uber and Lyft have revolutionised the way people travel in just a few short years. This is raising consumer expectations for a more personalised, accessible approach to getting from A to B. These services have thrown a new focus on an old challenge for transport operators – that of first-and-lastmile journeys. This is best defined as
Making accessible provision for the first and last mile of a customer’s journey will boost convenience and ultimately reduce the need for private vehicles
providing customers with travel options for the entirety of their journeys, such as between their homes or work places
to London’s Olympic Park – the first
integration is difficult to achieve, in
and transport hubs, or travelling around
time the technology had been freely
comparison with mainland Europe where
major destinations, like airport terminals,
available to the British public. The trials
whole multi-modal networks are often
university campuses, business parks or
demonstrated how automated vehicles
operated by one provider, like Keolis.
large tourist attractions.
can integrate with wider networks.
However, it’s by no means unachievable.
Making accessible provision for the
In north east France, the city of Rennes
first and last mile of a customer’s journey
Location-based tech
will boost convenience and ultimately
Across the Keolis group we are also using
in place since 2006. The KorriGo card
reduce the need for private vehicles.
location-based technology to provide
is used by around 85,000 people
our customers with a more personalised
and unites multiple transport modes
must lie in integrating traditional
service. In Sydney, Australia, Keolis has
administered by three separate
transport modes and innovative on-
trialled an ‘on demand’ bus allowing
transport authorities - including Keolis’
demand services such as ride-sharing.
passengers to pre-book a shuttle bus
STAR network, the regional SNCF train
from their homes. Passengers use an
service, the interurban coach network
app to book a bus from their doors by
and Renne’s cycle-hire scheme.
At Keolis, we believe the solution
Automation
has had a multi-partner smart card
Naturally, automation will play a part in
matching routes with other customers
this. Keolis has been at the forefront of
travelling in the same direction. This
operators, technology companies and
innovation in this field. In early 2016,
aims to reduce the number of individual
government bodies can work together to
we formed a partnership with Navya,
vehicles on the road by providing a
create sustainable and smart transport
a French company specialising in
door-to-door service, which can take
networks that will support every stage of
autonomous systems, to help promote
passengers to larger transport hubs for
a passenger journey. I
the NAVYA ARMA shuttle for use within
the next stage of their journey.
public transport. Able to reach speeds
Of course, for first-and-last-mile
Through collaboration, traditional
International transport group Keolis has
of 28 mph and carry up to 15 people,
solutions to be truly effective, they
a presence in 16 countries worldwide,
this fully-autonomous, electric vehicle
must be able to offer integrated smart
with extensive operations in France
represented a significant leap forward
ticketing, so that the convenience of the
providing integrated transit services in
for automated technology’s use in public
passenger experience isn’t interrupted
cities such as Lyon, Bordeaux, Dijon,
transport.
by the need to buy new tickets when
and Lille. The business has been in the
switching between modes.
UK since 1997 and manages some of
These shuttles have now been used all over the world, in cities including Las
In the UK, the deregulated bus
Britain’s busiest transport services,
Vegas, Paris, Lyon, Sydney and Singapore.
system is often cited as one of the
including the Docklands Light Railway
Late last year we brought a Navya shuttle
reasons why this kind of multi-modal
and Manchester’s Metrolink.
34 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
London Clubland
A social revolution Andrew Richardson, Managing Director of Home House, honoured as the four-time winner of London’s Members’ Club of the year, explores the impact of the increasingly globalised economy on the hospitality and travel industry
L
ondon’s arcane world of private members’ clubs has transformed dramatically from its incarceration,
synonymous for the conservative, old-money elitist, all-male bastions, where ‘Club-able’ gentry deliberated politics and worldly affairs over a brandy in rarefied smoking rooms. Whilst a few of these long-standing establishments endure, London, now marked as a magnet for its burgeoning global wealth and the ubiquitous influence of a transient and entrepreneurial society, has brought about a new wave of contemporary clubs. Moving on from the clubs aristocratic in flavour, the end of the 20th century saw the rise of the nouveau riche and celebrity culture, rock stars and those of social influence, as opposed to gentlemen becoming part of the ‘it’ crowd, gaining membership to clubs of a more liberal nature. Whist Home House, a trailblazer in the industry,
the need for a hybrid, where the business elitist can work and establish refined connections amongst the discerning
approaches its 20th anniversary, it remains an exclusive venue
global entrepreneur and investment community, within an
to enjoy some real fun with a hint of debauchery, contending
environment marked with opulence, as one would expect from
the stereotype of the traditional club which has been loved
a private members’ club,’ says Richardson.
and loathed in equal measure. The landscape of London’s
Over the years, what remains apparent is the sense of
21st century economy presents an array of opportunity as
belonging and the mutual reinforcement by fellow members
we experience a new wave of modern wealth, driven by an
fundamentally linked to many of London’s clubs, an attained
increasingly robust global entrepreneurial culture. Over the
membership being a token to a societal sphere.
last ten years we have seen the number of SMEs increase by
'Gone are the days when it was easy to build friendships
almost a third in the UK and the diminishment of the 9-to-5
in a bar. Given international travel movements, you just don’t
worker.
know when you will see that person again, unlike in a club,
In parallel to the entrepreneurial zeitgeist of our time, a
where faces return. As operators and members of a global,
business hungry society manifested on longer working hours,
as opposed to local, community, it’s our responsibility to
24/7 operations, global stakeholders and better technology,
curate an inclusive environment where relationships flourish
has prompted the proliferation of coworking spaces and the
organically,’ says Richardson.
emergence of modern-day business clubs. As we enter into
Despite the evolution the sector has undergone, the allure
a new era, the need for permanent offices is becoming less
and accolade of a private members’ clubs, both in the social
prevalent, with many drawn to a mobile approach, where
and corporate sphere, remains. Be it due to the associated
networking manifests in an enjoyable manner without such
exclusivity, waft of celebrity and notoriety or in-built networks,
segregation of business and pleasure. Hence the concept for
the capital’s members’ clubs remain havens for society and
Home Grown, Home House’s answer to all orders of business,
business to be celebrated and the unique phenomenon
set to open its doors in January 2019, was conceived.
continues to grow with the times. I
In this day and age, it’s those at the forefront of the entrepreneurial ecosystem who are championed as the
Home Grown is now accepting a limited number of
modern-day rock stars.
applications for founder members. We will be arranging
‘In the current market, members’ clubs either tend to be socially-orientated or of a work-space nature. We saw
presentations to individuals who register their interest at www.homegrownclub.co.uk
Gone are the days when it was easy to build friendships in a bar. Given international travel movements, you just don’t know when you will see that person again, unlike in a club, where faces return info
- july / august 2018 - 35
Strategic partnerships on the rise Joint ventures between major airlines are becoming the norm in a global aviation industry that calls for greater connectivity, says Benedicte Duval, General Manager for Air France-KLM in the UK and Ireland
I
n May this year, Air France-KLM signed an agreement with Delta Airlines and
Virgin Atlantic paving the way forward for their expanded trans-Atlantic joint venture. The agreement strengthens the links between Air France-KLM and partners Delta Airlines and Virgin Atlantic, with the goal of offering passengers increased connectivity and better service through a greatly expanded network of hubs and destinations. The deal involves Virgin Atlantic selling a stake of the company to Air France-KLM. Subject to regulatory approvals, Air France-KLM will acquire a 31 percent stake in Virgin Atlantic. Currently Air France-KLM and its partners Delta Airlines and Alitalia operate the biggest trans-Atlantic
These partnerships mean that the two companies involved share revenue and costs on the routes in scope
joint-venture with more than 270 daily flights. 'Once we receive regulatory approval and the terms
‘These partnerships mean that the two companies involved share revenue and costs on the routes within the scope.
become effective, this joint venture will further strengthen
Joint ventures create opportunities for synergies and greater
the Group's position in the UK market,' says Benedicte Duval,
customer benefits,’ says Duval. ‘The risk is clearly there, you
General Manager for Air France-KLM in the UK and Ireland.
need to choose your partners wisely. And this is exactly what
Air France-KLM is also a member of the SkyTeam alliance
we have done.’
which has 20 member airlines, offering customers access to a
Indeed this type of joint venture is not unusual for Air
global network of over 16,600 daily flights to more than 1,070
France-KLM, which has similar JVs in place from Europe to
destinations in 177 countries.
others markets across the world.
The airlines’ expanded joint venture will become the
These joint ventures include China Eastern Airlines,
preferred choice for customers travelling across the Atlantic
serving the Chinese market, Kenya Airways, serving the African
offering the most comprehensive route network, convenient
market, and GOL, serving Brazil. On average, Air France-KLM is
flight schedules, competitive fares and reciprocal frequent flyer
investing around €2bn a year, part of which is used to support
benefits, including the ability to earn and redeem miles across
these strategic partnerships.
all carriers.
Air France-KLM is the leading Group in terms of
Customers will also benefit from the co-location of facilities
international traffic on departure from Europe. In 2018,
at key hub airports to improve connectivity and access to each
it offers its customers access to a network covering 314
carrier’s airport lounges for premium passengers.
destinations in 116 countries thanks to its five brands Air
The deal also represents a growing trend in the aviation
France, KLM Royal Dutch Airlines, Joon, Transavia and HOP!
industry. According to research from global management
Air France. With a fleet of 537 aircraft in operation and 98.7
consulting firm LEK, joint ventures of this kind made up only 5
million passengers carried in 2017, Air France-KLM operates
per cent of global long-haul airline traffic a decade ago, yet by
up to 2,300 daily flights, mainly from its hubs at Paris-Charles
the end of 2016 it was 25 per cent.
de Gaulle and Amsterdam-Schiphol. I
36 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
The influence of influencers Amanda Tran, Managing Director of the digital PR and influence agency JIN, outlines the growth of influencer marketing in the travel sector
W
hat was once a hobby for snap-happy holiday-goers has
travellers aged 18-33 prioritise ‘Instagrammability’ when
grown into a multi-billion dollar industry over the past 5
choosing their next holiday spot according to a study
year period, with social influencers having taken over as a top
undertaken by Schofields Insurance. This figure is backed
source of inspiration for consumers.
by Expedia Media Solutions, who discovered more than 50
Amanda Tran, Managing Director of JIN UK, says that
percent of travellers said that promotional social content
this is ‘thanks to the technological innovations such as the
influenced their travel decisions. Micro-influencers are growing
development of more image-centric social networks, the
as an authority in the marketing field, with 82 percent of
increasing use of mobile phones with improved photo
consumers questioned in a Kellar Fay Group survey saying
features, and the change of customers' purchasing habits.'
they would follow the advice of a micro-influencer.
In the travel sector specifically, Tran says that traditional
The growing market reflects recognition of influencers’
hotel brands, flight or car hire companies are no longer the
significant impact on consumer choice. Influencer marketing
only ones to use influencer marketing.
spend is predicted to reach $101bn by 2020 (Association of
‘We are witnessing the emergence of niche brands -
National Advertisers and PQ Media) and the average ROI from
including planning and map apps or collaborative car and
influencer created and shared content was 11 times higher
bicycle platforms - who are partnering with influencers to
than the average display ad over a 12 month period, according
develop brand awareness or promote products and services.'
to Nielsen Catalina Solutions.
For consumers, more than 40 percent of UK millennial
Unlike a traditional marketing strategy, the interconnectivity and trust between consumers, the brands themselves, and the influencers is key to a successful campaign. In order to connect with travellers, the story of the brand must match with that of the influencer and, as a byproduct, their followers - they must have similar objectives and characteristics. Rather than appearing overly promotional in content, dissuading potential consumers of how genuine the content is, the influencer becomes a brand ambassador. The importance of this is reflected in a 2015 Crowdtap survey: 44 percent of influencers are more likely to work with a brand if it’s relevant for their audience, with 58 percent saying their priority in choosing projects is creative freedom. I SL
CASE STUDY: EUROPCAR Under the supervision of JIN as their digital coms agency, a series of videos featuring Finnish instagrammers Samuel and Daniel Taipale was released on Europcar’s Facebook, YouTube and Instagram channels as well as a specially created website (www.movingsamsway. com). The aim of the partnership was to change the perception of the car hire firm from a ‘service’ to a ‘lifestyle,’ encouraging potential consumers to buy into the story rather than the functional aspect of car rental and inspiring a lasting connection with a digital audience. The collaboration combined entertainment with product
placement and destinations, and a competition to develop consumer engagement. The Taipale brothers travelled the world on a 'perfect road-trip' quest, meeting local influencers who chose filmed based on their own lives and brand values. A clue was hidden in each video for the next destination. The audience member who guessed all the destinations would have the chance to win £10,000, amongst other prizes. And was it a success? With 10,000 new fans, and nearly 6.4m video views, all KPIs indicated good engagement across the board.
info
- july / august 2018 - 37
Data in the driver's seat Andreas Nau, Managing Director Europe at the tech travel company Expedia, details data-driven trends in the sector
T
oday’s travellers are time poor and tech savvy, they expect customisation and instant
interaction. Travel providers already need to be one step ahead, but the ideal is how to be two or three steps ahead of the game. For more than 20 years, Expedia has been invested in the tech travel sphere. We’ve made hypothesising a traveller’s booking and planning experience our business. From musing vacation destinations based on social media posts to booking on the go through mobile apps and AI interfaces, techie travellers are transforming travel at an unprecedented rate. A person’s unique experience of travel starts well before they set foot out their front door. It begins in the dreaming, and then the planning stages of their trip. So how can we
62 percent of global consumers are comfortable with an AI application responding to their query and providing fast, efficient results
gaze into their crystal ball before they
consumers are comfortable with an
As an example of how we are
even know what they’re looking for?
AI (artificial intelligence) application
listening to our travellers and helping
By understanding data-driven insights.
responding to their query and providing
to bring their next trip within reach, we
The Expedia Innovation Labs allow us
fast, efficient results. Digital assistants
know that near half of people prefer
to track behaviour patterns and to test
are on the rise, in not just travel but
to book their flight first and then their
and learn new technologies to better
fashion, food, and just about every
hotel a little later. They want to make a
improve the consumer experience.
other industry.
decision on where to visit taking a little
Inside our labs, we use cutting-
Chatbots play a big part in our new
more time to decide where to stay but
edge technologies such as facial
tech travel world. As the name suggests,
whilst still being able to benefit from
electromyography (fEMG) and eye-
chatbots are essentially machines—
bundle savings.
tracking equipment to observe our
messenger apps—with which customers
consumers as they interact with our
seem to have conversations.
products. This allows our innovation
Chatbots are already enabling
Expedia’s Add-On Advantage is a new way to unlock guaranteed access to discounts from hundreds of thousands
team to make modifications to product
deeper and easier traveller
of participating hotels for travellers who
interfaces based on on-site analytics,
communication—and they are
book a flight, car, or package on Expedia
affording us the time to modify the
expanding constantly to different
up until their trip starts.
interface before real consumers are
mediums: chat, social channels, voice
interacting with them.
assistants and more. With increased
travel world will continue to evolve as
Technological innovations in the
Test and learn environments
personalisation, we can now connect
we strive to stay ahead of the needs
and broader research studies afford
with consumers in broader and more
of techno-dexterous consumers and
Expedia the ability to adapt to the
meaningful way.
adventurous, travel-bound millennials.
consumer’s desire for technologies that
With hyper-personalisation, comes
In the next five years, the travel industry
provide instant responses, answers
hyper-understanding. We can now
can expect extraordinary developments
and solutions to their queries and
make sure the customer sees the most
in AI functionality, mobile capabilities,
purchasing requests.
relevant deals first, but if we don’t
and curated, experience-led activities
understand how they want to book,
as unique as the people who booked
we’re missing a beat.
with us. I
Part of that solution lies in machine learning. Today, 62 percent of global 38 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
Innovation in the Air easyJet’s European network — 1,000 routes in 33 countries – serves more than 300 million Europeans who live less than an hour away from an easyJet hub, says Group Director Robert Carey
L
ast year we launched Worldwide by easyJet, the first
easyJet holds its biggest base in Europe. The new self-boarding
global airline connections service by a European low
technology identifies each passenger and verifies that their
fares airline. Legacy airlines have traditionally offered
passport, face and boarding card all match – a process which
connectivity through costly and complex agreements and
takes less than 20 seconds. The trial is be the first and most
procedures. Worldwide by easyJet will replicate these types of
extensive of its kind in the UK and targets rouhgly 10,000
agreements through a digital, virtual hub, offering the same sort
passengers flying to 43 Gatwick routes.
of connectivity but more simply and efficiently. Customers can now connect easyJet flights to long haul
Energy efficiencies
services across the globe with six long haul airline partners. This
Thanks to a series of initiatives, we also manage to be one
new network also enables passengers to connect two easyJet
of the most carbon efficient airlines in Europe, helped by
flights.
the introduction of NEO aircrafts offering 50 percent noise
The customer appetite for this kind of service is clear.
reduction and 15 percent fewer CO2 emissions.
easyJet flies on more of Europe’s 100 largest routes than any
By flying modern Airbus aircraft efficiently, we have reduced
other airline. More than 150m passengers currently fly inter-
the carbon impact of our flights by a third since 2000. We strive
continentally starting or ending at an easyJet airport. Of those,
to do this in the right way by reducing our carbon and noise
70m are currently making at least one transfer and could do
impact on the environment and local communities.
so via London Gatwick, Amsterdam Schipol, Paris Charles de
A recent collaboration with US company Wright Electric
Gaulle, and Milan Malpensa airports, which represents a new
supports the goal for short haul flights to be operated by all-
market segment for the airline.
electric planes. Wright Electric has set itself the challenge of
New tech We’re also trialling new technologies in the airport to facilitate and improve customer experience so that passengers can get onto their flight as quickly as possible. Earlier this year, we announced the UK’s first trial of endto-end biometrics in partnership with Gatwick Airport, where
building an all-electric commercial passenger jet capable of flying passengers across easyJet’s UK and European network within a decade.
Big data Data analysis continues to play a key factor in our operations, including in the engineering of our planes. We recently announced a five-year predictive maintenance partnership programme with Airbus to forecast aircraft technical faults before they occur. The technology relies on Airbus’ Skywise data platform which will allow easyJet’s engineers to intervene early and replace parts before the component’s failure, thereby preventing passengers from experiencing delays and cancellations. The move is part of easyJet’s aim of eliminating delays caused by technical issues. These have come down from 10 per 1000 flights in 2010 to just over three per 1000 flights today on easyJet’s newest aircraft – and the airline’s long-term aim is to get to zero. I
easyJet’s brand is core to attracting customers in the European short-haul market and is based on its customer proposition of an attractive network, excellent service and market-leading digital tools. We’re extremely pleased that for the first time, easyJet is the most considered airline brand in the UK, moving ahead of British Airways and reaching our highest score to date — Robert Carey, Group Director Strategy and Network info
- july / august 2018 - 39
Women in aviation Christine Ourmières-Widener, CEO of Flybe and newly-appointed to the board of the global aviation governing body, speaks about gender equality in top jobs in aviation
A
recent meeting of the
these subjects and go on to achieve the
International Air Transport
relevant qualifications needed. They are
Association (IATA) highlighted the
then armed with what they need to rise
importance of bringing more women
up through their chosen profession,
into key positions in the industry.
alongside their male counterparts. It’s
Here, INFO speaks with Christine
all to do with creating early expectations
Ourmières-Widener, CEO of Flybe,
and persuading girls that they have
who was appointed to its Board of
exactly the same abilities as boys. It’s
Governors in June, about the issue.
also important to provide good role
She is one of only two women on
models and mentors to encourage
the 31-member body which heads
and support them to not only become
the influential trade association that
pilots and engineers, but also to take
represents some 290 airlines, equating
on management roles throughout the
to 82 percent of the world’s total air
industry.
traffic. IATA is critical in supporting
Flybe prides itself on the diversity of
many areas of aviation activity, helping
our workforce and we have women in
to formulate industry policy on critical
every role from our engineering hangars
aviation issues, including promoting
to the boardroom. And 7.9 percent of
gender diversity amongst its members.
our pilots are female – this is higher playing field. This would mean it’s a case
than the 5.26 percent industry average.
Will gender equality issues be part of
of hiring the best person for the job –
I’m not satisfied with this so we are not
your work with the IATA?
we have a number of females in senior
resting on our laurels and there’s clearly
Amongst other critical industry issues,
positions and they were all appointed
room for improvement. Also, by having
of course! This is an important issue for
because they were the best candidate.
a larger pool to choose from, this would
me and it is also one that IATA wants to
be one way to help solve the worldwide
focus on and improve. We clearly have
What are some of the solutions?
work to do, but I think it is positive that
I have always been a very vocal advocate
we are having this debate as previously
of the need to encourage women to
Will it be possible to address
this wasn’t an issue people focused on
work in science, technology, engineering
the issue with global or regional
as much.
and mathematics (STEM) roles as well as
solutions?
in senior corporate roles.
The exact means of promoting gender
Should targets be introduced?
We can start early through nurturing
shortage in these areas.
diversity will naturally vary across
Targets can often be quite a blunt
the same basic expectations and
countries, but the overall ambition of
mechanism and don’t address the more
education with both girls and boys. It’s
improving it is the same around the
important underlying issues. What we
never too early to start motivating and
world and bodies such as IATA can take
need is a large and diverse pool of
interesting girls in STEM subjects, so
the lead in highlighting the issue and
qualified candidates as well as a level
they are then enthused to later pursue
ways to address it. I
40 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
European capital of Smart Tourism A new EU initiative seeks to reward innovation and boost smart development of tourism in European Cities
O
n the initiative of the European
products and services; equal
Parliament, the European
opportunities and access for all visitors;
Commission launched the
sustainable development of the local
European Capital of Smart Tourism, a
area; and support to creative industries
competition to recognise outstanding
and local talent.
achievements by European cities.
Two European cities that
The initiative, managed by the
demonstrate innovation, creativity
European Commission Directorate
and excellence in four categories –
General for Internal Market, Industry,
accessibility, sustainability, digitalisation,
Entrepreneurship and SMEs, aims to
cultural heritage and creativity – will be
promote the smart tourism offer and
awarded the title of European Capital of
showcase innovative, inclusive, culturally
Smart Tourism 2019.
diverse and sustainable practices to
Winners of the European Capital of
tourism development by European
Smart Tourism 2019 will receive expert
cities.
communication and branding support
Tourism is the EU’s third largest
for a year, a marketing video, a purpose-
against a set of established assessment
socio-economic activity – it represents
built sculpture for their city centre, and
criteria by a panel of independent
almost 10 percent of EU GDP and
tailor-made promotional actions.
experts. The panel will shortlist up to 10
supports 25 million jobs. By rewarding
In addition, four European cities
cities which will be invited to Brussels to
exemplary practices of smart tourism,
will receive thematic European Smart
present their candidature for the Capital
the European Union seeks to encourage
Tourism Awards for their outstanding
title in front of a European Jury during
innovation at the level of tourism
achievements in the four main
September 2018. The Jury will select two
destinations, culturally diverse and
categories.
European Capitals of Smart Tourism for
inclusive tourism offers and highlight
The competition, which launched
the year 2019.
the multi-faceted contribution of
in April 2018, is open to cities in the EU
tourism to sustainable development.
with a population of over 100,000. In
be presented in a special exhibition
The awarded achievements will
Smart tourism responds to
countries where no city has more than
at an award ceremony in Brussels on
new challenges and demands in a
100,000 inhabitants, the largest city is
7 November 2018, organised on the
fast-changing sector, including the
eligible to apply.
European Day of Tourism. I
expectation of digital information,
Eligible applications will be evaluated
A CAPITAL OF SMART TOURISM IS: ACCESSIBLE Physically accessible to travellers with special access needs, regardless of age, social or economic situation, with or without disabilities. Easily reachable through different means of transport and with a strong transport system within the city.
SUSTAINABLE Working to preserve and enhance the natural environment and resources while maintaining economic and sociocultural development in a balanced way.
DIGITAL Offering innovative tourism and hospitality information, products, services, spaces and experiences adapted to the needs of the consumers through ICT-based solutions and digital tools.
CULTURAL AND CREATIVE By making resourceful use of its cultural heritage and creative industries for an enriched tourism experience.
info
- july / august 2018 - 41
Personal injury abroad Leane Shanks, Senior Associate International Personal Injury at Irwin Mitchell, outlines how to deal with accidents and injuries while on holiday or business travel
I
t is that time of year when we can
of scheduled airline failure, not
look forward to digging out our
otherwise normally covered under
summer clothes from the back of
the ATOL consumer protection
the wardrobe and booking a well-
scheme.
earned holiday. France remains the most popular tourist destination in
Business Travel
the world, counting more than 89
Under English law, if the accident
million visitors in 2017, with visitors
happens in the course of an
from the UK topping the list.
employee’s work, it may be that
In the UK, more than 65
the employer will be liable to
percent of visitors come from
compensate the employee, even
within the EU, with tourists from France second only behind the USA in visitor numbers to London, helped by the ease with which one can now travel by train been France and the UK. The vast majority of those
A study found that 86 percent of UK companies surveyed do not use or were unaware of the need for a pre-travel risk assessment for their employees
if the accident happened many thousands of miles away from the employer’s premises. In 2016 the family of an investment banker won the right to claim compensation from his London-based employer following his tragic death in a helicopter crash in the Peruvian
visitors to France and England will have an uneventful trip and return home as planned. Some
Andes where he had been sent to observe progress on a billion
unlucky travellers will however not be so fortunate.
dollar hydro-power project.
Holidays
to take any steps to check the safety and risks involved in the
Thanks to the Recast Brussels Regulation, for those accidents
proposed flight. It is interesting to note that a study found that
occurring in the EU involving parties from the EU, it is possible
86 percent of UK companies surveyed do not use or were
in many cases for the injured victim to bring his/her claim in the
unaware of the need for a pre-travel risk assessment for their
courts of the country where the victim lives. This includes road
employees. Employers’ liability insurance is one of the few areas
traffic accidents, the main cause of injury involving visitors from
in the UK where insurance is compulsory (another is for motor
the UK to France.
vehicles). It is however important to check that the policy covers
If a hotel, campsite or excursion has been booked as part
The Court of Appeal found that the employer had failed
employees who are working abroad.
of a package holiday, another possibility is to pursue the claim
French nationals injured abroad in any incident qualifying
directly against the tour operator under the Package Travel
as a criminal act are provided additional protection. They are
Regulations, as the tour operator will normally be responsible
able in certain circumstances to seek compensation through
(subject to certain criteria) for any wrongdoing on the part of the
the French Guarantee Fund, no matter where in the world the
local supplier of the holiday.
incident occurs and where they live.
If payment was made by credit card, for those living in the
The equivalent UK scheme applies only to incidents
UK further assistance might also be found in s75 of the Credit
occurring within the UK, with one notable exception for victims
Card Act 1974, which provides that the credit card provider is
of terrorism abroad who under certain circumstances can
jointly and severally liable with the supplier. A payment by credit
claim compensation through the Victims of Overseas Terrorism
card also provides protection for flight only bookings in the case
Compensation Scheme. I
42 - info - july / august 2018
A DE E P DIVE INTO TR AVE L – FOCUS
INFO presents the best long-reads and long listens to explore the world of travel…
READ Elizabeth Becker: Overbooked: The Exploding Business of Travel and Tourism (2016) Becker describes the dimensions of this industry and its huge effect on the world economy, the environment, and our culture. Employing one out of twelve people in the world, the travel and tourism industry exploded at the end of the Cold War. In 2012 the number of tourists travelling the world reached one billion. Lonely Planet: The Solo Travel Handbook (2018) Developed with Lonely Planet's expert travel writers, The Solo Travel Handbook explains how and why individual travel is such a valuable and rewarding experience. Packed with tips and advice for before and during your travels, The Solo Travel Handbook gives you the confidence and know-how to explore the world on your own, whether you're planning a once-in-alifetime adventure or short city break.
WATCH
The Expedia Channel The Expedia Channel features the most useful tips from travel experts, their staff and their customers. Listen here: https://bit.ly/1MQ8LVD
Leigh Gallagher: The Airbnb Story, How to Disrupt an Industry, Make Billions of Dollars … and Plenty of Enemies (2018) This is the first, definitive book to tell the remarkable story behind Airbnb in all its forms – cultural zeitgeist, hotel disruptor, enemy to regulators – and the first in-depth character study of its leader Brian Chesky, the company’s curious co-founder and CEO. It reveals how Airbnb got where it is today, and where they are going next. Ed Stafford: Adventures for a Lifetime Paperback (2018) An inspiring selection of hand-picked adventures, chosen by Ed Stafford. For those who don’t mind a bit of discomfort in order to experience the wilder side of our amazing planet. Stunning photography, sketch maps, as well as Ed’s commentary throughout to inspire adventurers to create their own expeditions.
Harvard Business Review: The Data on Who Takes 'Bleisure' Trips (2016) The Harvard Business Review's short video explains the bleisure trend, a mix between business and leisure travel. Watch here: https://bit.ly/2Kyxju6
CLASSIC READ Jan Morris: A Writer's World: Travels 1950-2000 (2004) In a wonderfully evocative collection of her travel writing and reportage from over five decades, Jan Morris - a constant traveller - has produced a unique portrait of the twentieth century. Ranging from New York to Venice, Sydney to Berlin, and the Middle East to South Africa, Jan Morris was a witness to such seminal moments as the Eichmann trial, the first ascent of Everest, the fall of the Berlin Wall and the handover of Hong Kong.
info
- july / august 2018 - 43
PRACTICAL REFLECTIONS ON THE FRENCH AND BRITISH IN BUSINESS
“Fascinating bilingual guide... full of shrewd insights into both sides’ codes.” - The Financial Times
£6
Meetings may not start until the most senior person arrives.
Meetings start on time.
A meeting is a debate.
A meeting is a process.
Latecomers enter, shake hands with everyone present, and then sit down. “Non c’est impossible” – often means “start convincing me”. • ••
Latecomers slip in quietly, apologise and sit in the nearest available seat. “No, I’m afraid that it really is impossible” usually means just that. Non-negotiable. •••
Contact us: publications@ccfgb.co.uk
CULTURE – WHAT'S ON A SELECTION OF RECOMMENDED CULTURAL EVENTS
T H E T H E AT RE ROYA L H AYM A RK E T, LO N D O N Tartuffe
©Helen Maybanks
Los Angeles, pesent day. French media tycoon Orgon has fallen under the seductive spell of Tartuffe, a radical American evangelist. So comprehensively has Tartuffe hoodwinked Orgon that he looks set to steal his fortune, drive away his son, seduce his wife and marry his daughter. This thrilling new adaptation of Molière’s classic comedy, penned by Academy, BAFTA and Olivier award winner Christopher Hampton (ART, Dangerous Liaisons, Atonement), is the West End’s first ever bilingual theatre production, alternating between English and French with surtitles throughout. The production stars Paul Anderson (Peaky Blinders, The Revenant), Audrey Fleurot (Spiral,The Intouchables), Sebastian Roché (The Man in the High Castle, Vampire Diaries) and George Blagden (Versailles, Vikings). I From 25 May 2018 to 28 July 2018 / From £18
TAT E B RI TA I N, LO N D O N
©Tate (Seraphina Neville) 2018
©Tate (Seraphina Neville) 2018
The Squash: Anthea Hamilton
Tate Britain's The Squash is an immersive installation combining performance and sculpture by 2016 Turner Prize nominee Anthea Hamilton. The Squash has been created for the annual Tate Britain Commission, supported by Sotheby’s, which invites contemporary British artists to create new artwork in response to the grand space of the Duveen Galleries. Anthea Hamilton has transformed the heart of Tate Britain into an elaborate stage for the continuous 6-month performance of a single character, dressed in a colourful squash-like costume. More than 7,000 white floor tiles have been laid to span the length of the Duveens and encase a series of large structures that serve as podiums for a number of works of art from Tate’s collection, chosen by Hamilton. I From 22 March until 7 October 2018 / Admission free
info
- july / august 2018 - 45
T H E N AT I O N A L GA L L ERY, LO N D O N Take One Picture
©The National Gallery, London
This year's exhibition takes you on a magical odyssey of creativity, encountering women of power and mythical sea creatures. For the 23rd annual Take One Picture exhibition, primary schoolchildren have responded to Pintoricchio's Penelope with the Suitors. From studies in portraiture and printmaking to flag designs and depictions of voyages, the exhibition celebrates the work of children from 27 schools across the UK. Their creative responses reflect the richness of Homer's epic story of Odysseus and Penelope, which children discovered in Pintoricchio's painting. I From 9 May until 12 August 2018 / Admission free
ROYA L AC A D E MY O F A RTS, LO N D O N 250th Summer Exhibition
© Royal Academy of Arts. Photography: David Parry
© Royal Academy of Arts. Photography: David Parry
Each summer, the galleries are jam-packed with contemporary art made by artists from all walks of life. A world-famous show unlike any other, the Summer Exhibition draws together works by internationally renowned artists, exciting new talent and first-time exhibitors. This summer, Grayson Perry RA coordinates the biggest, brightest and most colourful Summer Exhibition yet, in the 250th annual celebration of “art made now”. With over 1,200 works on display, you’ll see art you love, art you hate, art that leaves you thinking and art that simply puts a smile on your face. As always, most of the art is for sale and purchases help raise money for the non-profit making areas of the Academy, including the Royal Academy Schools. I From 11 June until 19 August / Tickets available from £11
Above: Gallery view of the 250th Summer Exhibition, showing Young Academician, by Yinka Shonibare RA Left: Gallery view of the 250th Summer Exhibition, showing Royal Valkyrie by Joana Vasconcelos
46 - info - july / august 2018
CULTUR E – WHAT ' S ON
M USEU M O F LO N D O N, LO N D O N London Nights
© Photographer Damien Frost
Fusing portraiture, documentary, conceptual photography and film, London Nights reveals the capital at night. Museum of London displays over 200 photographs by 50 artists, ranging from the late 19th century to the present day, some never seen before. Contributors include: Alvin Langdon Coburn, Bill Brandt, Rut Blees Luxemburg, Tish Murtha and Nick Turpin. London Nights will be open until late every Friday of the exhibition run. I From 11 May until 11 November 2018 / Tickets available from £10
Bourgeoisie from Night Flowers, 2014
D ES I G N M USEU M , LO N D O N Azedine Alaïa: The Couturier
© Mark-Blower-Alaia-Design-Museum
© Mark-Blower-Alaia-Design-Museum
© Mark-Blower-Alaia-Design-Museum
Conceived and co-curated with Monsieur Alaïa before his death in November 2017, the exhibition charts his incredible journey from sculptor to couturier, his nonconformist nature and his infectious energy for fashion, friendship and the female body. Rather than a retrospective, the show interlaces stories of his life and career alongside personally selected garments, ranging from the rare to the iconic and spanning the early 1980s to his most recent collection in 2017. I Until 7 October 2018 / Tickets available from £10.75
info
- july / august 2018 - 47
LIFE S T YLE – BOOK S
THESE BOOKS, RECENTLY PUBLISHED IN ENGLISH, WERE SELECTED BY THE FRENCH INSTITUTE IN THE UK
THE YEARS
SMOKING KILLS
by Annie
by Antoine
Laurain Books Translated by Louise Lalaurie Rogers Original title: Fume et tue
Ernaux Published by Fitzcarraldo House UK Translated by Alison L. Strayer Original title: Les Années
Published by Gallic
Considered by many to be the iconic French memoirists
How far would you go to enjoy a cigarette? In this witty black
defining work, The Years is a narrative of the period 1941 to
comedy, Laurain’s anti-hero can only make smoking pleasurable
2006 told through the lens of memory, impressions past and
by committing the ultimate crime.
present, cultural habits, language, photos, books, songs, radio,
When head-hunter Fabrice Valentine faces a smoking ban at
television, advertising and news headlines. Annie Ernaux
work, he decides to undertake a course of hypnotherapy to rid
invents a form that is subjective and impersonal, private and
him of the habit. At first the treatment works, but his stress levels
collective and a new genre the collective autobiography in order
begin to rise when he is passed over for an important promotion
to capture the passing of time. At the confluence of autofiction
and he finds himself lighting up again – but with none of his
and sociology, The Years is 'a Remembrance of Things Past for our
previous enjoyment.
age of media domination and consumerism' (New York Times),
Until he discovers something terrible: he accidentally causes a
a monumental account of twentieth-century French history as
man’s death, and needing a cigarette to calm his nerves, he enjoys
refracted through the life of one woman. I
it more than any other previous smoke. What if he now needs to kill every time he wants to properly appreciate his next Benson and Hedges?. I
VERNON SUBUTEX 2 by Virginie
Despentes
Published by MacLehose
Press Translated by Frank Wynne Original title: Vernon Subutex 2
HISTORY OF VIOLENCE by Edouard
Louis
Published by Harvill
Secker Stein Original title: Histoire de la violence Translated by Lorin
Rock star Alex Bleach may be dead, but he has a secret. The only person who can unlock it is Vernon Subutex, former record shop proprietor turned homeless messiah and all-round guru, last seen hallucinating and feverish in the parc des Buttes Chaumont.
‘I met Reda on Christmas Eve 2012. I was going home after a
Aïcha wants to know the truth behind the death of her mother,
meal with friends, at around four in the morning. He approached
Vodka Satana. And she finds the bastards responsible; she wants
me in the street, and finally I invited him up to my apartment.
to make them pay. The Hyena wants to use the Bleach tapes to
He told me the story of his childhood and how his father had
her advantage. She doesn’t want Laurent Dopalet to discover how
come to France, having fled Algeria.’
badly she has double-crossed him.
‘We spent the rest of the night together, talking, laughing. At
Laurent Dopalet wants the Hyena to find and destroy the
around 6 o'clock, he pulled out a gun and said he was going to
tapes. He wants to forget he ever knew Vodka Satana. He wants
kill me. He insulted me, strangled and raped me. The next day,
people to stop writing ludicrous allegations in graffiti on his
the medical and legal proceedings began.’
apartment with. Above all he wants people to understand: none of this is his fault. I
History of Violence retraces the story of that night, and looks at immigration, dispossession, racism, desire and the effects of trauma in an attempt to understand, and to outline, a history of violence, its origins, its reasons and its causes. I
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LIFE S T YLE
THE BEST OF FR ANCO - BRITISH Vivendi, the content media and communications giant, will hold a Franco-British festival of culture in London’s King’s Cross
A
new, cross-Channel festival of culture is coming to London’s King’s Cross in
September 2018. Le Crxssing is an avant-garde celebration of the Entente Cordiale and creativity in all its forms, with festival strands spanning British and French music, comedy, cinema, gastronomy, art and fashion. It will be held at the University of the Arts London’s renowned Central Saint Martins site near St Pancras International station – the place where Paris meets London. The festival is the brainchild of French content, media and communications group Vivendi – whose companies include Universal Music Group, CANAL+ Group, StudioCanal, Gameloft and Havas – and is supported by The French Chamber of Great Britain. ‘Now seems a prescient time to remind people of the
U-Live, Universal Music. While Le Crxssing 2018 will largely be invite-only, a number of tickets will be made available to the public through
creative powers of collaboration – across borders and across
competitions and giveaways. Quickly becoming one of the
genres. As well as a geographical closeness, France and
most unique events in London, Le Crxssing is expected to
the UK have a rich shared cultural history,’ said Arnaud de
become an annual, ticketed festival from 2019.
Puyfontaine, Chairman of the Vivendi Management Board ‘Le Crxssing will showcase the best of each country and the amazing things that happen when we come together.’ The first wave of performers announced include ‘Franglais’
The festival takes inspiration from the UK and France’s shared rich cultural heritage and a friendship forged through collaboration and creation. Whether it’s marveling at French romance or obsessing over British rock ‘n’ roll, both countries
comedian Paul Taylor, Scottish comedian Fern Brady,
admire the other’s ability to break the boundaries of creativity
‘Frenchie’ founding chef Greg Marchand and musicians
– and Le Crxssing plans to celebrate the two countries’ special
The Kills, Eddy de Pretto and Jordan Mackampa – with
relationship while challenging perceptions of creativity and its
many more acts across each of Le Crxssing’s strands to be
limitations.
announced in the summer.
‘ Le Crxssing seeks to go beyond the boundaries of
A popular follow-up
creativity, by bringing together a variety of artists, from a variety
The debut of the festival at this new, larger-capacity venue
of disciplines, and gives artists a unique opportunity to create
follows 2017’s successful pilot at London’s iconic Abbey Road
and collaborate together, thereby pushing their own ideals of
Studios. Central Saint Martins – specifically The Street, the
creativity,’ said Lucien Boyer, Chief Marketing Officer of Vivendi.
large, open-plan performance area at its heart – allows for a substantially increased capacity this year. ‘The showcase edition of Le Crxssing was a real success,
In addition to the Chamber’s support of the one-day event, Le Crxssing is supported by a group of Co-Founders, including Google, Eurostar and Blue Solutions, with a dozen new
highlighting the quality and diversity of talent which exists in
partners joining Le Crxssing for 2018 including, The St Pancras
France and the UK. Bringing these talents together, in such
Renaissance Hotel, Central Saint Martins, LionTree, Urban
an iconic location as Abbey Road Studios, was very special,’
Partners, King’s Cross General Partnership, Atout France, Sassy
said Sally Davies event co-organiser and Managing Director of
Cidre, Cylo, Ascential and Master & Dynamic. I
Now seems a prescient time to remind people of the creative powers of collaboration – across borders and across genres
info
- july / august 2018 - 49
Talent spotting A recent completion by London’s L’Echo magazine recognised two young journalistic prodigies
L
’Echo
for
submissions for the prize. For the completion next year, Camps
francophone expatriate families in London, has announced
magazine,
the
general
interest
magazine
said the magazine plans to open the completion to University
the winners of the 2018 Young Journalist Award, recognising
students and to offer training by established journalists as part
aspiring young writers and reporters.
of the prize.
Writing on the theme of ‘Altruism and Humanitarian Action’,
In her article Hope Meets Art: Quand l'art rejoint l'espoir,
the winners were Joséphine Pierre (French High School Charles
Joséphine Pierre writes about her meeting with the president of
de Gaulle of London, college category) and Charlotte Imbert
London charity Hope Meets Art, which helps street children in
(Sevenoaks School, high school category). They received their
Dakar. Charlotte Imbert submitted Deux Pénélopes au Grand
awards from the journalist Frédérique Bedos, founder of the
Cœur, an article which takes a charity angle on the Rose des
Imagine Project and sponsor of the contest.
Sables, the famous women-only car race across the Moroccan
It was the fourth edition of the Young Journalist competition
desert.
open to young Francophone students from French and English
The winners received their awards at The Exhibitionist
schools, from 4th to 12th grade. Candidates could submit either
hotel in South Kensington, in front of an admiring crowd which
an article or a photographic report. The only rule was that the
included Claudine Ripert-Landler, cultural advisor and director
article had to be a field investigation supported by interviews
of the French Institute, and Paul Dorville, deputy headmaster of
and testimonies.
the London International High School Winston Churchill.
A panel of jurors, consisting of high-profile professionals
In addition to the diplomas they received, Charlotte and
from media and journalism, included Jon Henley, correspondent
Joséphine have the opportunity to participate in journalism
for European Affairs of the Guardian, Libération correspondent
workshops at MediaSchool ECS-IEJ in London, an observation
Sonia Delesalle-Stolper, and Marie-Hélène Martin de L'Obs.
internship with one of the jurors, and a meeting with the
Marie-Blache Camps, editor of L’Echo, described this
Imagine Project team in Paris. I
year’s competition as a ‘total success,’ with a high calibre of
The new ECHO Magazine was launched in December 2007. Allophone magazine (French-language press body published in the United Kingdom) recognized on the London market, ECHO Magazine is aimed at French-speaking, expatriate or installed families in London. ECHO Magazine works in complete editorial independence, and It maintains close partnerships with many French or bilingual schools and the associative world (Federation of French Associations of Great Britain, associations of parents of students, etc.).
50 - info - july / august 2018
LIFE S T YLE
A DELI CIOUS HISTORY The iconic Ladurée macaron enjoys a rich history and it continues to evolve under the stewardship of its President David Holder
T
he story of the Ladurée macaron starts in the middle of the 19th
century with Pierre Desfontaines, who first thought of taking two macaron shells and joining them with a delicious ganache filling. The recipe has not changed since. Ladurée’s refined atmosphere, charged with history, drew the attention of David Holder and his father Francis Holder, founder of the Holder Group, which includes bakeries and patisseries Chateau Blanc and Paul. In 1993, they bought the Parisian institution, with the intension to promote and enlarge the famous ‘Maison.’ The Holders imagined a location on the most beautiful avenue
names in French luxury items had
society. Along with the chic restaurants
in the world that would reflect the
already taken up residence in this
around the Madeleine, they became the
refinement and authenticity of the tea
neighbourhood.
showcases of the capital.
room on the rue Royale. They also continued the tradition
In 1871, while Baron Haussmann
The beginning of this century
was giving Paris a ‘new face,’ a fire at
found Paris wrapped up in a frenzy
of celebrating sweets and pastry
the bakery opened up the possibility
of entertainment and going out on
innovation. Twice a year, Ladurée
of transforming it into a pastry shop.
the town. Parisians flocked to the
imagines news desserts, such as the
The decoration of the pastry shop was
Universal Exposition. Women were also
Rose Religieuse, the Rose- Raspberry
entrusted to Jules Cheret, a famous
changing. They wanted to make new
Saint-Honoré, the Liquorice Millefeuille
turn-of-the-century painter and poster
acquaintances, but literary salons and
and the Blackcurrant-Violet Macaron.
artist.
literature circles were outmoded.
Cheret sought inspiration from the
Louis Ernest Ladurée’s wife, Jeanne
Early beginnings
painting techniques used for the ceiling
Souchard, had the idea of mixing styles:
The history of Parisian tea rooms is
of the Sistine Chapel and the Garnier
The Parisian café and pastry shop gave
intimately tied to the history of the
Opera House. By integrating them into
birth to one of the first tea rooms in
Ladurée family. It all began in 1862,
his work, he added depth and relief
town. The ‘salon de thé’ had a definite
when Louis Ernest Ladurée, a man from
to the ceilings decorated with chubby
advantage over the cafés: women could
France’s southwest, created a bakery in
cherubs, notably the ‘Pastry Angel’ who
gather in complete freedom.
Paris at 16 rue Royale.
was later to inspire the House’s graphic
The same year, the first stone of
identity.
the Garnier Opera House was laid, and
Today you can find Ladurée stores across the world in Singapore, Florence, Bucharest, Miami, Bangkok, Brussels,
the area surrounding the Madeleine
Café culture
Azerbaijan, Dubai, the Philippines, and
was rapidly developing into one of the
Under the Second Empire, cafés
Luxembourg – to name just a few of
capital’s most important and elegant
developed and became more and more
their global locations. I
business districts. The most prestigious
luxurious. They attracted Parisian high
LE T THEM E AT M ACA RON! The newest innovation at Ladurée are personalised macaron, which can bear a name, monogram, logo or design on their tops. The company usually requires 48 hours’ notice (and minimum quantity of 20) to produce the bespoke treats. They recommend printing on the lightest flavors such as Vanilla, Orange Blossom, Rose, Pistachio, or Caramel for maximum impact.
info
- july / august 2018 - 51
LIFE S T YLE – WINE
THE GA M AY Wine Story Thibault Lavergne of Wine Story explores fresh red wines perfect for this hot summer
T
here is not other grape variety which epitomises the joie de vivre of the rural French country side as well of the Gamay. The local appellations (AOC) are Chinon in Loire Valley and Pommard in Burgundy. They are not a grape variety, they are villages. (The
famous ‘Bistro Lyonnais’ showcases the full variety of these popular grapes.) For red drinkers in summer time, a slightly chilled Gamay is the perfect companion for hot evening dinner. Gamay is a purple-colored grape variety used to make light bodied red wines, most notably grown in Beaujolais and in the Loire Valley around Tours. Its full name is Gamay ‘Noir à Jus Blanc.’ Gamay Noir is a very old Burgundian variety whose name first appeared in an official ban promulgated by the Duke of Burgundy Philippe le Hardi in Dijon in 1395. He referred to the Gamay as a ‘disloyal’ varietal, as he viewed it taking up valuable soil which could otherwise be producing the superior Pinot Noir. Legend or not, the banishment of the Gamay vine plantation in the Dukedom of Burgundy is the explanation given to why the noble Pinot Noir grape is still dominant today in the North of the region, and the Gamay in the South. The high level of acidity is softened through carbonic maceration, a winemaking process that also allows the vibrant youthful fruit expressions reminiscent of bright crushed strawberries and raspberries, as well as deep floral notes of lilac and violets. Gamay-based wines are typically light-bodied and fruity. The most famous of the light-bodied Gamay is of course the Beaujolais Nouveau, produced by fast whole-berry maceration. But the grape is much better than this famous ‘coup marketing’ of the third Thursday of November. Wines meant to be drunk after some modest aging and more traditional winemaking tend to have more body than the ‘En Primeur’ Beaujolais. They are produced mostly in the designated 10 'Cru Beaujolais' such as Morgon or Fleurie where the wines typically have the flavor of sour cherries, black pepper, and dried berry, as well as freshcut stone and chalk. You may remember from a previous INFO wine column, that the Gamay with the Cabernet Franc and the Cot (Malbec) is one of the three grapes of the signature red wine of the Touraine- Amboise appellation near Tours and Montlouis in the Loire Valley, the Cuvee Francois Ier. At the extreme east of the Loire Valley, almost at the source of the river, we find light bodied and delicate Gamay in the Saint-Pourcain AOC, such as the Cuvee Les Grandes Brieres of the biodynamic vineyard Domaine des Berioles. The Gamay-based wines are ideal with casual cheese boards and cured meat. For the more adventurous foodies, few pairings can be better than a ripe and medium bodied Morgon from the Cotes de Py and an Andouillette pork tripe sausage. The light-bodied style of the Gamay makes these wines very popular in the more trendy natural wine bars – and a reminder that the natural wine winemaking movement started in the Beaujolais region with visionary winemaker such as Jules Chauvet in the 1950’s and Marcel Lapierre in 1981. In fact, in the unorthodox natural wine bars it may be a sign of pride today to celebrate a grape banned by the establishment back in medieval times! I Next month: Wines from Corsica Thibault Lavergne
TO ORDER THE ABOVE-MENTIONED WINES AND OTHERS, CONTACT: E: thibault@winestory.co.uk T: +44 (0)7921 770 691 W: www.winestory.co.uk
52 - info - july / august 2018
e
RP
m
P r
o
w a r d
R
e
g r a m
To thank our members who act as ambassadors for the French Chamber we are pleased to announce our new Reward Programme
Reward programme For introducing a new Active member: 1 free ticket for a ‘Rendez-Vous Chez’ For introducing a new Corporate member, choose from: 1 free ticket for a ‘Breakfast With...’ 1 free ticket for a ‘Current Affairs Update’ a classified advertisement in INFO magazine For introducing a new Patron member, choose from: 1 free ticket for a ‘Dîner des Chefs’ exclusive access to a Patron Event 1 month free advertising banner on the Chamber’s website Please do get in touch with the Membership team at: membership@ccfgb.co.uk / 020 7092 6600
Reward is redeemable upon completion of new member’s membership, further terms and conditions may apply.
AT THE CHAMBER A
s I am sure many of you have
are also important to the growth of
a fantastic beginning to the year, with
seen, our web presence has
our network. We are pleased to have
a host of well-attended events, for
taken a huge step forward with the
signed a new partnership with the
which we have received tremendous
launch of a newly-designed website.
media group French Morning London,
feedback. I would like to thank all of
We have received great feedback on
further enhancing our portfolio of press
our members for your enthusiastic and
the fresh new look, the ease of use
and media relationships.
valuable participation with everything
and the simplified orientation of the
We are developing our knowledge
that we do. In the second semester, we
site. The new site represents a huge
sharing through our Forums & Clubs,
are delighted to offer another fabulous
achievement by the team and everyone
with the announcement that most
programme of events, and I look
involved. Over the next few weeks we
of our Forum & Club sessions have
forward to seeing you all soon.
will be retuning the site and rolling out
received CPD accreditation. We are
a suite of enhanced functionalities.
proud to bring an additional dimension
note, at the time of writing, both
Similarly we seek to continuously
I would also be remiss if I didn’t
of value to our members through this
England and France had reached the
bring value to our membership –
accreditation, which is compatible with
semi-finals in the World Cup. It’s the
we value your feedback in how we
global CPD principles. Attendees will be
kind of Franco-British success that we
evolve to meet the needs of all of our
able to add their attendance to their
are very much accustomed to at the
members. We continue see ourselves
personal global training programmes.
Chamber – and we hold out for the
as a home for our members, especially
As we enter the summer months,
during such turbulent days, not least
we at the Chamber wish everyone a
in the context of Brexit. Partnerships
restful and peaceful break. It has been
54 - info - july / august 2018
possibility of a France-England final! I SB
NE WS – AT THE CHAMBE R
ANOTHER SUCCESSFUL YEAR Our AGM for 2017 celebrated the success of the Chamber under challenging conditions
D
espite a forecast of rain, the
events in 2017: ‘The only thing we
Members. Directors re-elected were:
London skyline was bathed in
haven’t organised is the Royal Wedding!’
Peter Alfandary, Head of French Team,
Brachlianoff joked.
Reed Smith LLP, Brian Gosschalk, Head
sunlight as the Annual General Meeting of the French Chamber of Great Britain
For 2018, Burgin says that a primary
of President’s Office Ipsos, Helena
took place on the 32nd floor of the
aim is ‘making sure we are delivering
Kavanagh, Managing Director, JCDecaux,
Reed Smith Offices for the ninth year in
added value as a Chamber to every
and Arnaud Vaissié, Co-Founder,
a row on 12 June.
category of member and to make sure
Chairman & CEO, International SOS.
that we are being not only inclusive but
New Directors appointed in 2017
Developing & connecting
we’re also taking an opportunity to give
and approved at the AGM were Sadia
Estelle Brachlianoff, President of the
the right level of focus to each of those
Ricke, Chief Country Officer Head of
French Chamber of Great Britain,
levels.'
Coverage and Investment Banking,
commenced proceedings by thanking
Nicolas Ribolet then presented the
Société Générale and Fabienne Viala,
Reed Smith for once again hosting the
accounts, with a 2 percent increase
Chairman, Bouygues Construction.
meeting.
in turnover as compared to 2016.
She drew attention to the headline
He noted that the Business Support
Economic observations
of the Annual Report: Developing
department of the Chamber has made
To close the official segment of the
and connecting French and British
gains and is only marginally behind the
evening, Jean-Christophe Donnellier,
businesses. ‘We are not so clear
membership department in terms of
Minister for Economic Affairs,
where the UK will be to be in a year,
overall percentage of the turnover.
introduced himself to all assembled
or two or three, so connecting people
The Chairs of the Forums & Clubs
and highlighted the importance
and allowing relations to be built is
then gave accounts of their activities.
that the Embassy places in the
absolutely critical,' she said.
Last year saw six joint sessions, from
Chamber’s ‘activities, huge network and
Stephen Burgin, Deputy President
Finance & Brexit, to Digital & HR,
engagement’ within the Franco-British
of the French Chamber, then presented
demonstrating the broader relevance
community. He noted that the Embassy
an overview of the Chamber’s year in
of the themes, and drawing parallels
was also ready to engage, in kind, with
2017. The membership department
between the aforementioned keyword
the French Chamber and their activities.
coordinated many initiatives to improve
of ‘connectivity.'
services to members, including
His final comments were pertaining to Brexit where he stated that we,
Feedback and Welcome to the Chamber
Directors
unfortunately, ‘have to be prepared for
sessions. The Chamber also organised
Peter Alfandary, Senior Vice President
a bad outcome. We have to be clear
42 Forum & Club sessions and 52
of the Chamber, led votes on the Board
about the ambiguities and that will not be easy’. ‘The French government is considering the opportunity to launch a communications campaign, asking especially small and medium-sized companies to make a risk assessment on the ‘no-deal’ situation.] If there is no solution, there could be a lack of a regulatory platform.' ‘I think there is a strong risk that this will require more common engagement on both sides for the French Chamber and Embassy to influence both public opinion and the business community for these outcomes.’ Guests then enjoyed the spectacle of the setting sun, over drinks and a selection of cheeses and charcuterie, provided by Reed Smith. I
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- july / august 2018 - 55
GROWING IN THE UK M ARKET:
The Implantation Service
The French Chamber’s Implantation and Accountancy department helps companies set up, develop and succeed in the UK. INFO speaks with one of our clients: Gaylord Sequeira, Finance & Administration Manager at Vranken Pommery UK
What initially brought you to use the services of the
- Getting the company started;
French Chamber?
- Guarantying the compliance with UK Laws;
Mr Cyrille Laupie who set up Vranken-Pommery UK Ltd,
- Staying up-to-date on latest issues and topics thanks to the
knew very well the French Chamber and Naser back in 2013.
various forums and clubs (Brexit, HR matters, GDPR...);
When, the Group decided to activate the subsidiary, Cyrille
- working with key trusted partners and suppliers;
knew that working with the French Chamber would help the
- Increasing our visibility by showcasing our portfolio
company in getting started quickly and effectively thanks
through sponsorships of events organised by the French
to all the support provided. After a year coordinating the
chamber;
set-up, Cyrille was appointed in the Headquarters in Reims
- Growing our business by gaining B2B customers that are
and he chose the recruitment services from the Chamber to
members of the French Chamber family.
find a suitable replacement. That’s how I got the position in Vranken-Pommery UK.
What does being a member of the Chamber mean for Vranken Pommery?
Over the years, we have worked with you in a number of
Owned by a French group and proud of producing one of
areas: set-up, accountancy, VAT and compliance. What
the best Grand Marque Champagnes, we believe that it’s
are your main areas of activity with us now?
essential to be part of the French Chamber community to
That’s right, I see the French Chamber as the one-stop shop
stay connected, visible and informed in an ever changing and
for successfully conducting our business in the UK. The
fast-paced business environment.
French Chamber has helped us in the early day thanks to
Naser Nashaat and his team have always been very
their expertise and also by introducing us to other members,
supportive and communicative with us. It feels that they
i.e auditor (Byrne & Palmer), solicitor (Browne Jacobson), HR
are always available for us and keep providing high quality
(Entente Partners) and bank (HSBC). By working with other
customer service in all the areas we work with them at all
French Chamber members, we feel part of hub that is easily
times.
accessible and allows us to work more efficiently. The French Chamber support us for the VAT returns,
I feel that we are part of a big family at times when we meet on a regularly basis at events organised by the
HR matters (payroll & P11d), recruitment services, and
Chamber. Those events allow us to casually catch-up on any
ad-hoc business support. It’s essential for me to work
matter in great venues (Hotels, restaurants, Rendez-vous
with the French chamber on these areas to ensure data
Chez, etc).
completeness, correctness and compliance with the UK laws. It gives me a peace of mind.
Would you recommend our services to other companies? Absolutely! Without a doubt! For SMEs like us here in the UK,
How has working with the Chamber helped your business
I feel that the French Chamber is a key partner to establish
in the UK?
a business securely and permanently in the UK as well as an
The French Chamber has helped us in several areas,
essential platform to boost your sales. I
including:
By working with other French Chamber members, we feel part of a hub that is easily accessible and allows us to work more efficiently 56 - info - july / august 2018
NE WS – AT THE CHAMBE R
New Chamber website takes shape
T
he Chamber is pleased to announce an improved design, communication and layout on our website. During the month of June, we will continue to implement the full scope of functionalities and improve the overall user experience. Please get in touch with the team with your comments. And stay tuned for the full roll out of the website’s functionality soon. I www.frenchchamber.co.uk
Forums & Clubs receive CPD accreditation
O
n 12 June, the Chamber received the Certificate of membership from the Continuing Professional
to their global training programmes. The CPD Certification Service is an independent company
Development (CPD) Certification Service for most of our
specialised in learning activities for professionals. CPD
Forums & Clubs. The Accreditation will run for one year.
Certification Service’s role is to engage and to develop people’s
At the end of each session organised by the Chamber, each attendee will be delivered an official certificate, according to the topic of the forum. This certificate will be compatible with global CPD principles and attendees will be able to add it
abilities as well as to enable learning to become conscious and proactive, rather than passive and reactive. This certification is delivered to increase standards of CPD provision to professionals in relevant market sectors. I
Award for Rosie Gorman
T
he Chamber congratulates Rosie Gorman on receiving the Ordre National du Mérite. Gorman has been the Head of Protocol for the Embassy of France in the United Kingdom since 2004. I
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NEW MEMBERS 2 NEW PATRON MEMBERS KAMET VENTURES SAS – A Company that Creates Companies in the Insurance, Protection and Assistance Space Represented by Michael Niddam, Director
Kamet is an insurtech startup studio. Kamet was launched early 2016 and is fully (100%) backed by AXA with an initial investment of 100m€. It is a 'startup' which builds startups with seasoned entrepreneurs, a company that creates companies in the insurance, protection and assistance space. The underlying hypothesis for building Kamet was that while incremental innovation can be done within the 'Core' of a large organisation like AXA, more 'disruptive' innovation is difficult to achieve outside of a truly entrepreneurial framework. www.kametventures.com
MARCUS WAREING RESTAURANTS – Contemporary British Restaurants by Marcus Wareing
Represented by Marcus Wareing, Chef & Restaurateur Comfort in the familiar, hunger for the new. 3 unique restaurants, bound by the same values: excellence without pretence, inspiring rooms with a friendly welcome, the next generation of talent led by an ambassador for British cooking. Marcus Wareing Restaurants cooks contemporary British food to evoke and create memories: from Marcus’s northern roots to the global influences that shape our national cuisine; from childhood encapsulated in a simple dish to humble ingredients elevated and transformed. www.marcuswareing.com
3 NEW CORPORATE MEMBERS IMPULSE PARTNERS Startup Accelerator for Construction, Real Estate, Infrastructure Represented by Simon Bergeron, Head of Ecosystem Development Impulse Partners accompanies corporate executives and start-ups in the construction, energy, real estate and industrial sectors. Impulse Partners develops and manages start-up accelerators on a variety of themes: Construction & Energy, Digital Construction & Robotics, wellbeing through real estate (immowell Lab), Mobility and Infrastructures, Social Housing and disruptive real estate. www.impulse-partners.com MAJENCIA Furniture Office Represented by Inès Relano, International Business Developer UK A French leading company specialising in workplace consulting, design & build, office furniture to re-inspire living spaces. Workplace design must be able to offer solutions for social and technological changes and new ways of working, putting people back at the heart of it all and helping businesses meet their strategy. www.majencia.com VACHERON CONSTANTIN Luxury Timepieces, Retail Represented by Christophe Ramel UK, Brand Director Founded in 1755, Vacheron Constantin is the world’s oldest watch Manufacture in continuous production for over 260 years, faithfully perpetuating a proud heritage of watchmaking excellence and stylistic sophistication through generations of master craftsmen. At the pinnacle of high horology and understated elegance, the Maison creates timepieces with unique technical and aesthetic signatures, and an extremely high level of finishing touches. www.vacheron-constantin.com 58 - info - july / august 2018
NE W ME MBE R S – AT THE CHAMBE R
14 NEW ACTIVE MEMBERS ABL Recruitment – Multi-lingual International Recruitment - www.ablrecruitment.com Represented by Tracy Durrant, Managing Director AGILY3 Ltd – Business, Customer Experience and Workplace Transformation - www.agily.io Represented by Bruno Vinel, CEO Coaching Assembly Ltd – Recruitment Platform - www.coachingassembly.com Represented by Thomas Viguier, CEO Cross Consulting - Ambroise Conseil SAS – Conseil aux Entreprises - www.crossconsult.fr Represented by Noellyne Bernard, Présidente MLV Comms Ltd – Consulting in Corporate Communications Represented by Marie-Laure Vaganay, Founder Perenity Solutions Ltd – Coaching and Advisory Services for Families - www.perenitysolutions.com Represented by Sybille Sciamma, Director Prodesign Parquet – Sales and Laying of Wood Flooring - www.prodesignparquet.com Represented by Vincent Coignet, CEO Rome de Bellegarde – Luxury Cognac / Champagnes / Wines / Art - www.romedebellegarde.com Represented by David Smeralda, Founder, CEO SanCheng Digital – Digital Marketing Cross Cultural Networking - sancheng.com Represented by Ian George Jefferies, Owner Scutum International UK – Security Systems & Fire & Monitoring Services - www.scutum.fr Represented by Gill Prates, Head of Marketing & Communications Smart Cookie Media – Modern Media and Marketing Agency - smartcookiemedia.com Represented by Somi Arian, Founder/Director Les Vergers de la Silve – Apple Juice, Sparking Apple Juice 0% Alcohol - www.les-vergers-de-la-silve.com Represented by Gilles Tessier, CEO & Founder WanSquare – Online Business News Media - www.wansquare.com Represented by Marie-Amélie Fauchier-Magnan, Correspondante à Londres - Rédactrice en chef adjointe The Westbury Mayfair Hotel – Five Star Hotel - www.westburymayfair.com Represented by Anne Dugenetay, Director of Sales & Marketing
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- july / august 2018 - 59
HR FORUM
Business travellers in UK The latest HR Forum was focused on the taxation issues of the business travellers in UK
T
he Chamber welcomed Sarah Robert, Tax Director and Charlotte Firth, Tax Manager at James Cowper Kreston
any 12-month period’ Certain sectors will need to review their business travellers
and Lucy Langham, Human Resources, Compliance and
very closely as they may be coming from countries with no DTA
Systems Manager at Mechadyne International. Pia Dekkers,
– for example, the Oil and Gas sector. The method of counting
Human Resources Director at Chanel and Melanie Stancliffe,
days is also very important for compliance. It is based on the
Partner – Employment at Irwin Mitchell co-chaired the session.
OECD ‘days of physical presence method’ from the arrival
Taxes & Business travellers Business travellers are a highly mobile workforce, visiting the UK on one of more business trips, which can last from
day to the departure day and counts every day in between as being on UK territory. Bank holidays, week-ends, sickness days are also taken in account. Reporting requirements will depend on time spent in UK:
one day to six months. Employers - and not employees – are
- From 1 to 30 days, there are no requirements from
responsible in the first instance for managing UK withholding
HMRC.
tax for these travellers. ‘PAYE’ is often underestimated by the
- From 31 to 59 days, HMRC require a list of names of
firms and non-compliance risks penalties, interest and wider
business trravellers.
investigations. HM Revenue and Customs recognise employees
- From 60 to 90 days, HMRC require the following: full
will move between offices, but they have placed employers
name, last known UK and overseas address, nature of duties
under greater scrutiny when it comes to their mobile
undertaken, dates of work, country that tax return covering
workforce. In certain circumstances, employers can relax strict
worldwide income is submitted to, employer statement
PAYE requirements by applying the terms of the Short-Term
confirming that the UK company does not ultimately bear the
Business Visitors Agreement (STBV), as detailed below.
costs of the employee’s remuneration/function during the visit.
Short-Term Business Visitors Agreement
- From 91 to 150 days, HMRC require all of the above and a certificate of residence from the home country.
If an agreement is put in place, the relaxation of strict PAYE
- From 151 to 190 days, an individual application must be
rules can be self-assessed by employers and withholding tax
made to HMRC.
does not need to be operated, as long as conditions are met: - Business travellers are ‘resident in a country with a Double
Social security for Business travellers
Taxation Agreement with the UK under which the Dependent
Social security for Business travellers is out of the scope of the
Personal Services article is applicable’
Short-Term Business Visitors Agreement for employers and
- They are ‘coming to work for a UK company or UK
employees. National Insurance contributions in UK depend on
branch or legally employed by UK employer but economically
two things:
employed by separate non-resident entity’
- The terms of an agreement between the UK social security
- They are ‘expected to be in the UK 183 days or less in
and the home country social security, if there is one. - The time spent by the overseas employees in UK Social security agreements have been made between countries, for example between UK and EU/EEA, but also bilateral agreements with the United States, Switzerland, Canada or Japan.
Brexit considerations For the moment, the impact of Brexit on business travellers is uncertain. But as the STBV agreement is based around double taxation treaties, which means that the agreement is in force between two countries and not between the EU and UK, there is no reason this will change in the short term. However, there is likely to be increased monitoring of overseas workers in the longer term. I
60 - info - july / august 2018
CLIMATE CHANGE & SUSTAINABILITY FORUM
The future of batteries in energy storage The Climate Change & Sustainability Forum explained why and explored the future opportunities of batteries in energy storage
T
he French Chamber was pleased
is not an optimal economic solution.
to welcome two guest speakers
On the plus side, battery storage
Alastair Davies, Head of Strategic
can offer opportunities to generate
Analysis & Modelling at EDF Energy
energy in a smarter way, not only for
and Richard Thompson, Partner
peak generation. Batteries can also
at Foresight Group. Jean-Philippe
play a role in the energy transition to
Verdier,
Founding
Partner
of
Verdier & CO. Corporate Advisory, chaired the session.
To a low-carbon electricity system
sustainable solutions.
Battery storage will offer many opportunities to generate energy in a smarter way and will help to develop the energy transition
Behind-the-meter storage According to Richard Thompson, ‘Behind-the-meter’
storage
is
a
disruptive method compared to the
In 2016, more than fifty percent of
‘historical energetic model’, which
electricity generation in the UK came
relies on battery storage system,
from fossil fuels. After the COP 21 in Paris, there is momentum
charged by centralized power plants. That model is based on
towards reducing reliance on non-renewables, as part of a pact
three major pillars:
to reduce emissions and greenhouse gas. According to Alastair Davis, EDF Energy forecasts that wind power will represent between fifty and sixty percent of the total energy mix by 2030 – the UK being a windier country than it is sunnier. However, the energy giant also plans to build solar power plants, to take advantage of the sunny periods of the year.
- BTM storage is decentralized, because storage could be directly next to the demand, which is much more flexible and efficient as the destination point is closer. - BTM storage is low-carbon effective, and therefore congruent with the goals of energy transition. - BTM storage disrupts former business models. Batteries can be charged at anytime, especially when the electricity price
Nuclear power will remain at a stable level in order to respond to current and forecasted demand. Although nuclear
is lower (not during a peak generation). This could lead to a decrease in price volatility, and revenues could be optimised.
is not a renewable energy, it is a still low-carbon option. For
BTM storage has also many technical advantages. For
EDF Energy, the strategy is clear: reduce the CO2 emission and
instance, it expands the energy market arbitrage for suppliers, it
develop green energy.
enhances the frequency response, and it simplifies the network
Batteries vs. conventional storages
constraint management. This system could already be applied to current lithium-ion
Today, battery storage is ‘underdeveloped’ compared to other
batteries. Researchers are also working on flow-state batteries
conventional energy storage methods, like coal stockpiles, oil or
which could improve the efficiency of batteries. There is little
natural gas. Battery storage is more expensive than the other
doubt that BTM storage is coming. I
means, in terms of Watt per hours generated, and therefore
CO N V EN TIO N A L ENERGY STOR AG E
CA PACIT Y
• Coal stockpiles
142,000,000 MWh
• Oil
91,000,000 MWh
• Liquid fuels
65,000,000 MWh
• Natural gas (inc. Rough)
47,000,000 MWh
• Electricity pumped storage
9,000 MWh
• Battery storage
25 MWh
info
- july / august 2018 - 61
FINANCE FORUM
How to attract and retain talent In a joint session of the Finance and the HR Forums, members heard about attracting, engaging and retaining talent in the financial world
T
he Finance Forum organised a joint session with the
have five key sustainable engagement drivers: trust in senior
HR Forum welcoming Angela Paul, Research Lead at
management, relationship with supervisors, clear goals and
Willis Towers Watson and Jessie Zhu, Career & Professional
objectives, workload and flexibility, and the image and integrity
Development Programme Lead at London Business School. The
of the employer.
session was co-chaired by Pia Dekkers, HR Director at Chanel,
Trust in senior leadership is the most important driver
John Peachey, Managing Director - CFO Global Markets at
for those working in finance. Workload and flexibility are
HSBC Bank Plc and Melanie Stancliffe, Partner – Employment
predominant in the financial services compared to the other
at Irwin Mitchell LLP.
areas. And employees with alternative and flexible work
The overview Employers do not attract and retain employees in the same way
arrangements are more engaged, and are at a lower risk in terms of retention.
as before. Demographic diversity is bigger than ever. Millennials
Millennial expectations
are increasingly becoming leaders and the Z generation is
According to Jessie Zhu of the London Business School,
entering the labour market. By 2022 a quarter of the workforce
millennials are the leaders of today and tomorrow. Retaining
will be 55 or older.
them is a key issue for employers – therefore they have to
‘Despite all the changes to the market, it remains important
understand who they are. What keeps millennials engaged at
for management to manage humans and not just to be strategic
work? Career progression tops the list, followed by opportunity
and lead operations,’ said Angel Paul of Willis Towers Watson.
to exercise influence, recognition of individual achievements
In general, attraction and retention are governed by the
and personalised training.
same motivations: to get paid, to have the opportunity to get
Zhu identified four main things to consider when attracting
paid more in the future, to have a challenging work, and to have
millennials to your company. First, employers have to promote
the ability to be flexible in your work.
a sense of purpose and identity. Customisation totally fits with
To achieve desired outcomes (to attract and retain talent),
the millennial expectations. Then they must articulate the
employers must address the drivers of sustainable engagement,
opportunities for career growth and learning as well as promote
which means creating an attachment to the company and work
innovation efforts. This generation wants to solve concrete
environments that support productivity, performance and
problems and learn while doing it. Finally, employers should
provide well-being while on the job.
show that they care about people and culture. Work is not their
A Willis Towers Watson study shows that talent in finance
only priority. I
Despite all the changes to the market, it remains important for management to manage humans and not just to be strategic and lead operations
62 - info - july / august 2018
START-UP & SME CLUB
The art of working with corporates The latest Start-up & SME club focused on building business relationships with corporates
T
he French Chamber welcomed guest
‘The aim of a collaboration is not to fit
speakers Jeff Pearson, Supply Chain
their expectations with your product
over 2/3 of which are SMEs. The Regional manager is the first
Director UK & Ireland at Veolia and
but to fit your product with their
point of contact for collaboration. They
Soline Kauffmann-Tourkestansky,
expectations’ argued Pearson. Start-
are the ‘first filter who can drive you to
global Head of Ecosystem at Early
ups and SMEs are more flexible and
key stakeholders,’ says Pearson.
Metrics. The session was co-chaired
are expected to find solutions to the
by Jeanne Monchovet, Founder &
corporate issues. To adapt does not
specific conditions to be considered by
Principal Consultant of Olystix and
mean to oversell the product. A trustful
Veolia: to be local; to be efficient; to be
Sebastien Goldenberg, CEO & Co-
relationship is essential to working
specialised; to be innovative. Pricing is
Founder of TheHouseShop.com.
sustainably with corporates.
also a key criteria, but the corporate
Step one: who faces in front of you?
Step three: lead the dance! Doing business with corporates
of innovation. ‘It is also almost as
First thing that Start-ups & SMEs
requires being proactive. Networking
important as pricing,’ said Pearson. I AB
should know before beginning a new
events are crucial, as they are the best
relationship with a corporate is to know
way to integrate a relevant community
Past Session On 8 March, the Start up &
who faces on the other side of the
and generate business opportunities.
SME Club covered the topic 'Navigating
desk. Researching the history of the
If a business opportunity materialises,
Funding Options.' Guest speakers were
corporate, its history with other start-
it also pays to be proactive in the
James Shaw, Co-founder and Partner
ups, their budget and their challenges,
negotiating phase, including having a
of Jag Shaw Baker, and David Szekely,
is essential. Both of the speakers agree
lawyer review the contract. ‘If in doubt,
Investor & Advisor at Columbvs. Shaw
on another point: pitching to the right
start small, prove your value then up-
gave a presentation about funding stages
stakeholder. Kauffmann-Tourkestansky
sell and scale with intensity’ argues
and current structures and Szekely offered
identified three main stakeholders: the
Kauffmann-Tourkestansky.
information on how to prepare for a
end user, the budget owner and the
SME suppliers have to meet
has a long-term perspective on what an SME can bring to the table in terms
successful fundraising round. Takeaways
decision-maker. Anticipating this can
Case study: VEOLIA
save time and money.
Veolia is a decentralised company and
on businesses with co-founders rather
locally anchored due to its circular
than single founders. Disruptive business
economy focus in water, energy
models are good and the ideal business
Corporates have their own vision of
and waste management. The firm
plan should have global aims.
their development and their challenges.
subcontracts to many local companies –
Step two: fit the same vision
include how investors look favourably
info
- july / august 2018 - 63
DIGITAL TRANSFORMATION AND INNOVATION FORUM Sponsored by
The impact of social media on businesses
The latest Digital Transformation and Innovation Forum underlined the role of social media on digital transformation and explored their impact on businesses
T
he latest session on 21 June welcomed two guest speakers Claire Roqueplo, Senior Marketing Manager at
Merci Maman and Amanda Tran, Managing Director at JIN. Christophe Chazot, Managing Director at HSBC chaired the
Staying flexible and not being afraid to delete or amend content are key reflexes to remain on the top of a social media strategy
session.
The unavoidable social media Social media is omnipresent. The numbers of social media
tool to generate leads through social selling, targeted advertising
users are increasing exponentially across the world – with more
and inbound marketing.
than one million new users joining a platform every day over the
The last opportunity concerns HR strategy. Social media
past twelve months. More than three billion people around the
and especially LinkedIn expand the ways to recruit talent and to
world now use social media each month.
target more specific profiles.
As part of this growth, a larger number of older users are joining social media too. On Facebook alone, the number
Smart use of smart technology
of users aged 65 and above has increased by almost twenty
Created in 2007, Merci Maman firm employs more than 40
percent in the past twelve months. Social media is now regularly
people all over Europe and has a website translated in four
used by every generation and it has become required activity
languages to reach people who talk in German, Spanish, French
across business.
or English. The success story of Merci Maman is due in particular
The importance of social media to businesses
to a targeted use of social media. The company uses four main social media platforms:
Amanda Tran identified four main opportunities social
Facebook, Twitter, LinkedIn and Instagram. Its social media
media provides businesses. These four opportunities are the
strategy relies on two pillars. The first purpose is to generate
pillars of a smart social media strategy for brands looking to
engagement from followers.
develop their digital reach and develop their business.
The other is to achieve conversions. They do not hesitate
The first one is about reputation. For many consumers,
to invest in social media for its development. 40 percent of
social media is one of the primary means by which they
their total marketing budget is dedicated to social media, which
encounter brands and their messages. It is a way of increasing
underlines the prominence of social media in its strategy.
brand recognition, building brand awareness and delivering a
Furthermore the brand uses different accounts in different
more unified brand experience.
markets and countries, to be closer to their customers and
Secondly, as a rule, brands must always be switched on
understand their particular expectations.
to how their brand is perceived. Monitoring what people say
Experimenting is also important as social media is a relatively
about your brand online is crucial, especially to avoid ‘bad buzz’
new phenomenon. Claire Roqueplo argued that ‘nothing is set
and potential crises. Social media can help businesses improve
in stone, even though some content works better than others.’
the customer experience, by leveraging this readily available customer feedback and data. The third opportunity is sales. Social media is an excellent 64 - info - july / august 2018
‘Staying flexible and not being afraid to delete or amend content are key reflexes to remain on the top of a social media strategy,’ she said. I
LUXURY CLUB
A visit to the Royal Academy of Arts The latest meeting of the Luxury Club was treated to an exclusive tour of the newly re-designed RA
A
t a breakfast meeting of the luxury club, attendees were given an
exclusive tour of the newly renovated spaces in the Royal Academy of Arts set for the celebration of their 250th anniversary. Luxury Club chair Tom Meggle, welcomed the group to and introduced Charles Saumarez Smith, Secretary and Chief Executive of the Royal Academy of the Arts, who give the tour. Saumarez Smith is a British cultural historian specialising in the history of art, design and architecture, and is known for his contributions as a commentator, an author of books and articles, and an academic, with regular appearances on television and radio. With paint still drying and final
north and south entrances. It will be a
preparations being made, Saumarez
third parallel thread through this city
Smith gave a personal and informative
block, joining those of the Burlington
of the Royal Academy of the Arts,
take on the architectural redesign, the
Arcade and the Albany.
was welcome to speak about the
hanging of rarely seen pieces from the
One characteristic of the resigned
floor of Burlington Gardens. Jo Prosser, Commercial Director
new relationship between the RA and
Academy’s collection, and thoughts on
include a grand amphitheatre in the
retail. The RA Shop, offers a range of
the relevance of the building for the
space originally occupied by a lecture
books, stationery, homeware, jewellery
surrounding community.
theatre. Saumarez Smith noted that
and gifts inspired by our artists
Chipperfield also paid ‘a scrupulous
and exhibitions. The Newstand has
selected to connect Burlington House
respect for the character of the original
magazines, cards and RA-designed
on Piccadilly, built from the 17th century
building.’
stationery, while Personal Shopping
The architect David Chipperfield was
as an aristocratic house but the RA’s
‘The plans were not too specific
home since 1867, with 6 Burlington
about the uses of the available rooms
Gardens, the substantial palazzo
in order to allow a degree of flexibility
galleries used to be called secondary
behind. This latter was originally London
for the future; and restoring the Senate
spend,’ said Prosser. ‘I have fought
University’s Senate House and later
Rooms, while respecting their original
against this idea. Retail in these spaces
served as the Museum of Mankind.
decorative treatment.’
needs to relevant and connect to the
A budget of £50 million was spent
facilitates special orders. ‘Retail and catering in museums and
After the tour, attendees were
broader environment -- these spaces
new gallery space and on a route
welcomed to a breakfast reception in
should be places where you want to
between the two frontage streets. This
the new Senate Room, a restaurant
spend time.’
opens up parts of the complex never
is an elegant space located within the
The session concluded with a lively Q&A,
seen by the public and will connect the
Dorfman Senate Rooms on the first
coffee and pastries. I
The plans were not too specific about the uses of the available rooms in order to allow a degree of flexibility for the future
info
- july / august 2018 - 65
FORTHCOMING FORUMS & CLUBS By application only
5
BREXIT FORUM
11
START-UP & SME CLUB
‘The impact of BREXIT on UK Regions’ Sept Guest speakers: Andrew Sentance CBE, Former Member of the Bank of England's 08.30 - 10.30 Monetary Policy Committee and Senior Economic Adviser to PwC and second speaker TBC Co-chairs: Angela Hepworth, Corporate Policy and Regulation Director, EDF Energy and Neil Sherlock CBE, Partner, Corporate Affairs, PwC Sponsored by ESCP Europe Business School
‘Attracting and Acquiring Clients: Business Development Offline and Online’ Sept Guest speakers: TBC 08.30 - 10.00 Co-chairs: Sébastien Goldenberg, CEO & Co-Founder, TheHouseShop.com and Jeanne Monchovet, Founder, Olystix
25
CLIMATE CHANGE AND SUSTAINABILIT Y FORUM
Sept
‘Construction: looking at retrofitting & refurbishment to quickly and efficiently 08.30 - 10.30 lower carbon footprint’ Guest speakers: Hervé Mariage, Heat Pump Sales Manager at Mitsubishi Heavy Industries Group and second speaker TBC Co-chairs: Richard Brown CBE, Chairman of the Franchise Advisory Panel for the Department for Transport and former CEO and Chairman of Eurostar and Jean-Philippe Verdier, Founding Partner, Verdier & Co, Corporate Advisory
26
RETAIL FORUM
‘Champions of e-commerce and social media’ Venue: Browne Jacobson LLP, 6 Bevis 08.30 - 10.30 Marks, London EC3A 7BA Guest speakers: Julien Callede, co-founder, MADE.COM and other speakers TBC Co-chairs: Alain Harfouche, General Manager, L’Occitane and Catherine Palmer, Legal & Administrative Director, Joseph Sept
27
HUMAN RESOURCES FORUM
‘Innovative Employee Engagement Practices’ Guest speakers: Yves Duhaldeborde, Senior Director - Talent & Rewards, Willis Towers 08.30 - 10.00 Watson and Anne Donald, Associate, Evolution Coaching Europe LTD Co-chairs: Pia Dekkers, Human Resources Director, Chanel and Melanie Stancliffe, Partner - Employment, Irwin Mitchell LLP Sept
4
DIGITAL TR ANSFORMATION & INNOVATION FORUM
Oct
‘Cyber Security’ Guest speakers: TBC 08.30 - 10.30 Co-Chairs: Christophe Chazot, Managing Director, HSBC Bank Plc and Lucien Boyer, Chief Marketing Officer, Vivendi Sponsored by ESCP Europe Business School
10
FINANCE FORUM
31
CLIMATE CHANGE AND SUSTAINABILIT Y FORUM
‘Shaping the future: Embracing fintech to develop and thrive’ 08.30 - 10.00 Guest speakers: TBC Chair: John Peachey, Managing Director CFO Global Markets, HSBC Bank Plc Oct
Oct
‘Food and Carbon Footprint: a cocktail event’ 18.00 -20.00 Venue: Home House Guest speaker: Raymond Blanc, OBE Co-chairs: Richard Brown CBE, Chairman of the Franchise Advisory Panel for the Department for Transport and former CEO and Chairman of Eurostar and Jean-Philippe Verdier, Founding Partner, Verdier & Co, Corporate Advisory
All sessions, excluding the Retail Forum, Luxury Club and the Women's Business Club, take place at the French Chamber. For more information, please contact: Ophélie Martinel at omartinel@ccfgb.co.uk or 0207 092 6634
66 - info - july / august 2018
PAST EVENTS HIGHLIGHTS
ACCELERATING TO SUCCESS An evening of inspirational stories detailing the entrepreneur’s journey was held at the Microsoft Accelerator in April
I
n a lively and informative session, three successful entrepreneurs from
different corners of the entrepreneurial world shared their stories with a packed audience at the Microsoft Reactor in London. Warwick Hill, CEO-in-Residence of the Microsoft Accelerator, hosted the evening and moderated the panel consisting of Bernardine Bröcker, Founder and CEO of Vastari, Alexandre Mars, Founder and President of EPIC, and Sasha Wilkins of LibertyLondonGirl. Each presenter spoke about their journey as an entrepreneur, from the inception of their business, through to
From left to right on stage: Warwick Hill, Bernardine, Sasha, Alexandre
the difficult early days and their eventual success. In a lively Q&A with the
missing a global digital platform to
platform to encourage non-wealthy
assembled audience, each also reflected
connect collectors, museums and
donors to give to good causes. The
on the many challenges that they faced
exhibitors.
foundation was started in 2014 and now
along the way. The event also featured pre- and
Using a business model based on three pillars: subscriptions fees, referrals
post-networking sessions for Chamber
and premium services, Vastari has built
members and attendees.
a network of more than 6,000 cultural
Bernardine Bröcker – CEO of Vastari
has 25 employees across five global offices.
institutions and more than 700,000
Sasha Wilkins – LibertyLondonGirl
words of art.
Wilkins began her career as a journalist, working for Vogue and the Wall Street
ago in order to connect directly to
Alexandre Mars – Founder and President of EPIC
collectors and Exhibitions Producers.
The serial entrepreneur Alexandre
saturated media landscape it is today.
In the early stages of the company,
Mars has been called the ‘French Bill
In 2006 she was writing an anonymous
Bernardine shared ownership in order
Gates.’ He started his first company at
blog in New-York in parallel her career as
to secure investments – however this
the age of 17, and generated a massive
a freelance culture and style journalist.
led to a situation where she would
amount of success in the early days of
In a bold move she gave up her
lose control of the company and was
the computing boom, creating over five
successful (and stable) gig as a journalist
forced to dissolve it. Starting again, and
online and mobile marketing companies,
to focus on her lifestyle blog. It could not
with this lesson now learned, Bröcker
selling one to Publicis Groupe and
have come at a better time. Wilkins was
restructured and repositioned the
another to Blackberry. Mars now runs
a pioneer in what might now be called
company – this time retaining majority
Epic Foundation, a non-profit that aims
influencer marketing – though Wilkins
control and the ability to take decisions
to ensure 100% of philanthropists'
does not offer product placement or
quickly and easily without seeking board
money reaches their charity of choice
receive fees for writing positive reviews –
consent.
(with Mars fronting all the operational
and has been named as one of London’s
costs). Now it wants to encourage
most influential people with the Evening
success, and quickly positioned itself
businesses to donate 1 percent of their
Standard newspaper. I
as a key disruptor in an industry sorely
profits to charity and launch a new
Bröcker launched Vastari 6 years
Her company soon began to enjoy
Journal. She was an early adaptor to blogging – before it became the ultra-
info
- july / august 2018 - 67
'adapting to the new consumer: business models, touch points and technology'
Experts, pioneers and industry leaders shared their sectoral insight at this immersive one day conference
T
he Retail Conference on 16 May, held on the eighth floor
sponsor, and Bonne Maman, Bfast System, French Tech
of Havas Luxhub, was the setting for a full day of speeches,
London, HEC Paris, Ladurée, L’Oréal Luxe and Your Sommelier
presentations and discussion, with 180 participants and
were partners.
40 speakers overall. Including a diverse mix of experts, pioneers, and industry
Tech and digital
leaders in both the audience and on stage, this full day event
The theme of technology and the digital market circulated
covered the overarching theme of ‘Adapting to the new
throughout the conference content, with emphasis on its
consumer: business models, touch points and technology.’
potential for connectivity and disruption in equal measure.
This was examined across panels on technology, the future of
Julian Callede, Co-founder of Made.com, highlights that
payment, the retail workforce, consumers, and the subscriber
before the digital era, it was almost impossible for manufacturers
economy.
to enter the market directly due to the high cost of entrance
Main sponsors of the event include CBRE, Econocom, Facebook, HSBC, and PwC. Browne Jacobson was supporting
barriers. These have been alleviated through digital retail requiring less finance than a physical store.
Jacqueline Windsor, Partner, Retail, Consumer & Leisure Strategy Practice, PwC, comments on retail trends Gold Sponsors
68 - info - july / august 2018
Silver Sponsor
E VE NT S – AT THE CHAMBE R
However, a broad sentiment was expressed throughout
wellbeing of employees.
the day that the high street is not dead. Sian Doyle, Executive
This has a business motivation. Cedric Voix, HR Director UK &
Director and Head of UK Business Development for Retail at
Ireland at L’Oréal Luxe & Retail, says that a high turnover can create
CBRE, says that now ‘shops are not only a selling place’ but have
a negative brand image and in store atmosphere, as well as disrupt
evolved to create a consumer experience or ‘brand centre’,
relationships that employees have with customers.
where people can try, feel, smell and touch.
The importance of these relationships is evident in the semantic
Olga Kotsure, Co-founder and CEO of Mercaux, says that
shift of the ‘seller’ label to ‘advisor’, says Voix. The role now
in store value creation through digital customer shopping
requires an emphasis on personalisation for consumers,
experiences as opposed to cost differentiation is key.
linking with the transformation of the store from ‘salesplace’ to
The
interconnectivity of digital and physical, in this instance, supports the continuing role of the physical store
‘showroom.’ These changes are influenced by consumers themselves,
Demonetisation, the creation of a cashless society, would
who now assume a social role over economic, according to
have a strong impact on an economic but also social scale,
Helen Dickinson, Chief Executive of the British Retail Consortium.
according to Philippe Henry, Global Head of Corporates,
Jacqueline Windsor, Partner, Retail, Consumer and Leisure
financials and Multinationals at HSBC Bank Plc. However, this
Strategy Practice at PwC, says that consumers exert a pull
concept gives rise to solutions for a frictionless experience for
influence, moving from mass consumption to personalisation,
consumers and a higher probability of a sale.
from global to local, from the linear economy to the circular
For example, Bink integrates payment with loyalty point
economy.
collection in one card; Fingopay integrates biometrics with
The millennial generation exacerbates this change, as they
account access; Mishipay allows in store payment with no need
do not consume as other consumers, says Liza Bate, Client
for cashiers. In this context, the ‘trust of the consumers in the
Partner Luxury & Apparel at Facebook. Retailers must adapt
payment solution and data protection’ is key, according to Ian
their approach, by being visual and fast in content creation, and
Benn, Managing Director, Northern Europe at Ingenico.
utilising different channels popular with millennials for visibility,
The human element
such as Instagram. The subscriber economy has had to adapt to new means of
The technology focus was juxtaposed with the human element
consumption, according to Chris Labrey, managing Director UK
of retail, both on the side of consumers and behind the scenes
& Ireland at Econocom. It has diversified from product to service,
within the retail industry.
from ownership to ‘use’, from standardised to personalised.
59 percent of roles within the wholesale and retail sector
These stimulating topics provided much food for thought
have a high chance of being automated. In response, Beatrice
for participants and plenty of material to discuss during the
de Montille, Founder and Creative Director of Merci Maman,
networking sessions interspersed throughout the day and well
says that retailers should focus on the human, through the
into the evening. I SL
Above left: Liza Bate, Client Partner, Luxury & Apparel, Facebook, on retail in the age of discovery Above right: Olivier Robert-Murphy, Global Head of New Business, Universal Music Group, presents on the 'Brave New World' of retail
Partners
info
- july / august 2018 - 69
CONFERENCE IN NUMBERS • The retail market is growing between 1-2% per year. But the industry profitability is falling. The profitability average is now between 4-5% — Helen Dickinson, British Retail Consortium • Retail represents 11% of the UK economy and 29% of this is in the EU — Josh Hardie, CBI • Physical stores still represent 88% of sales in UK — Sian Doyle, CBRE
Sue Rissbrook, Partner, UK Retail Leader, PwC, and Tom Meggle in conversation
• 80% of world mobile payments is made in China — Florence Diss, Google • 21% of consumer discretionary purchases are made by millennials globally — Liza Bate, Facebook
Josh Hardie, Deputy Director General, Policy & Campaigns, CBI, gives keynote speech
w
Evolving concepts in the retail space • Advisors – In store ‘sellers’ are now ‘advisors’
Helen Dickinson, CEO, British Retail Consortium, gives first keynote
who personalise consumer experiences
• Brand centre – Shops are no longer just for selling, but creating a full experience where people can try, feel, smell, touch • Demonetisation – Growth of alternative means of payment creating a cashless society •
Human focus management – Contrary to growing automation trends, management should focus on the wellbeing of employees to maintain in store equilibrium
• Millennials – Retailers must work to reach this new segment of society who have never known a world without smartphones or the internet • Subscriber economy – An evolved focus from product to service, from ownership to use, from standardised to personalised
70 - info - july / august 2018
E VE NT S – AT THE CHAMBE R
FRANCE’S INVESTMENT PROSPECTS: A CHANGE IN SENTIMENT A seminar at the law firm FTPA explored new opportunities in France under Macron
O
n 22 May, the FTPA London office overlooking St Paul’s
timings with the SEC are reduced and set for certain situations,
Cathedral was the setting for an evening of talks around
so as not to block corporate transactions.
the topic of ‘The changing legal landscape for doing business in
France under Macron.'
Dismissals now have a standardised approach, with less risk that
Sponsored by FTPA, the speakers comprised Jean-François de Clermont-Tonnerre, Owner, AUM Asset Management; Alexandre Ebtedaei, Partner, Head of Employment Practice, FTPA; Eniga de Montfort, Partner, Solicitor of the Senior Courts of England and Wales, FTPA; and Coralie Oger, Partner, Paris Bar, FTPA.
Macron mania
3. Dismissals and predictability
the final ruling would be deemed unfair, a harmonised statute of limitations and clarity in potential employer costs.
Tax and other reforms
Coralie Oger highlighted Macron’s main tax-based reforms whereby the corporate tax rate will be reduced from 33.33 percent to 25 percent by 2022 and a 3 percent tax on dividends
France has been perceived as having strict labour codes, high
will be removed, with a new tax applicable those with a global
taxes, and a strong level of bureaucracy, deterring foreign
turnover of more than €1bn.
investment, according to Eniga de Montfort.
For individuals, a flat tax on income from capital now applies
Emmanuel Macron’s election as President in 2017 prompted
to all at only 12.8 perecent (income) and 17.2 percent (social),
a ‘change in the sentiment in France’ and renewed optimism for
crucially applicable to non-French tax residents, and, rather
investors. The slogan ‘#ChooseFrance because we are open for
than a wealth tax, a new real estate wealth tax over 1.3m euro
business’ reflects Macron’s ambitions to use Brexit as leverage in
will apply, with the aim to ‘develop entrepreneurs and to help
creating a more welcoming environment for foreign investment,
investors to invest in France and not to be penalised.'
she says.
‘We have other [non tax based] reforms to develop
A dinner gathering business leaders in early January was
investment in France’, added Oger, with the aim ‘to simplify all
demonstrative of this goal, with Facebook, Toyota and Google
the information given to the shareholder [and] to try to reduce
amongst others announcing future investment and job creation.
democracy and help small companies to develop.'
Labour reforms
An entrepreneur’s perspective
demonstrating Macron’s goal of social transformation alongside
restrictions to investment are uncertainty, the attitude of the tax
legislative reform:
authorities, and, for the French, the language.
Alexandre Ebtedaeui outlined three executive orders
1. Favouring labour relations
Jean-Francois de Clermont-Tonnerre said that primary
When making the decision to move people to another
Employers, previously bound by labour codes and a sectoral
country, ‘none of us are going to move significantly if we are not
collective bargaining agreement (CBA) which ruled almost any
sure that for the next 10 years we have visibility,' he says.
aspect of employer-employee relations, can now have a code
The English already have an advantage in speaking the
tailor made to their business, bypassing Trade Unions, with only
international language and the HMRC has a system well-
limited exceptions.
adapted to the understanding of the international structure. Tax
authorities in France need to develop a better understanding
2. Reorganisation and simplification
Various committees were united under the Social and Economic
of how situations differ at an international scale, adapting their
Committee (SEC), enhancing efficiency through fewer meetings
perceptions and knowledge accordingly.
and ensuring informed decisions on collective agreements negotiated directly with local SEC representatives. Consultation
Jean-François is optimistic on that count: ‘The French feel more comfortable with the world, with Macron.' I SL
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MEMBER 2 MEMBER
COCKTAIL AND EXHIBITION
The French Chamber and its members met on the top floor of Bush House for the annual Member 2 Member event
C
ollaboration was on show at the Member 2 Member Cocktail and Exhibition event – now entering its 19th year.
Spread across two main rooms, nearly 200 guests had the
chance to mingle and discover 18 exhibitors with an array of different products and services on display, on an evening filled with food & drink, and fun & games.
TRAD, FTPA, and Irwin Mitchell. Topped off with a bonus prize of two tickets to the Chamber’s Summer Champagne Reception event in July, very few participants walked away empty handed! Created to launch the Member 2 Member Offers Programme each year, the event reflects the collaborative spirit
Selfie booths provided mementos and a mini table tennis
of the offers programme and creates a platform through which
table saw guests competing against one another. Other stands
our extensive member base can interact and the exhibitors can
not only offered some goodies for those who visited, but
demonstrate their expertise, products and services.
also the chance to win a range of prizes: Institut Français (a
Pop-up banners at each stand provided by the event’s print
30 hour language course and 2 classic memberships to their
partner, Paragon Service Point, tied the event together under
Mediatheque), PAUL UK (a bread masterclass for two), Paragon
this umbrella M2M branding.
Service Point (a pop up banner), Vranken Pommery (a magnum
The Chamber looks forward to hosting this successful
of Champagne from the Pommery range) and Decathlon (a mini
event again next year, when we will be celebrating its 20 year
table tennis table), as well as champagne offered by CBRE, HL
anniversary I SL
MEET THE 2018 EXHIBITORS BFAST Capture CBRE Decathlon Econocom FTPA Haseltine Lake HL TRAD HSBC Institut Français Irwin Mitchell Keley Consulting Lycée International Winston Churchill Moore Stephens Paragon Service Point PAUL UK Renault-Nissan Consulting Vranken Pommery Top right: Stephen Burgin, Deputy President, French Chamber of Great Britain, welcomes guests Bottom left: Print partner Paragon Service Point, represented by John Arnold, Charlie Barlow and Janice Sheridan Bottom right: Econocom's team with Jean-Marc Caparros, Amanda Milne and Mark Orchard
MEMBER O
F
F
E
R
S
MEMBER 2
0
1
8
-
2
0
1
9
The Member 2 Member Offers 2018-2019 programme features over 60 offers which incentivise members to make use of the various services and products offered by their fellow members. Updated throughout the year, any member can benefit from free visibility by submitting their own discounted rate or exclusive offer for inclusion. For more information, contact Justine Kaouane, jkaouane@ccfgb.co.uk To boost your visibility, contact Suzanne Lycett, slycett@ccfgb.co.uk www.frenchchamber-memberoffers.co.uk Print partner : Paragon Service Point
72 - info - july / august 2018
E VE NT S – AT THE CHAMBE R
SEMINAR WITH BAKER & MCKENZIE Members of the Chamber were welcomed by Baker & McKenzie to their offices for an evening of informative discussions on the topic of the moment: GDPR
T
he Data Protection Act UK is a bill intending to regulate how
Data Protection Counsel, Chanel UK; Tarun Khimani, Hybrid
information pertaining to individuals is processed and to
Consultant, Talan & Santander Global Corporate Banking; Eve-
address direct marketing processes in this context, as well as
Christie Vermynck, Lawyer Senior Associate, Baker & McKenzie;
other similar instances. The broad experience and expertise
and Julia Wilson, Partner, Employment & Data Protection - Baker
of the speakers on this occasion offered the 35 participants
& McKenzie.
a unique opportunity to gain an understanding of this
In real terms, breaches in GDPR can lead to fines of up
impactful requirement. Participants heard from: Susan Mann,
to €10m or 2 percent of total worldwide annual turnover of preceding financial year for a tier 1 violation (e.g. Infringement of obligations regarding data protection by design or by default), or up to €20M or 4% of total worldwide annual turnover of preceding financial year for a tier 2 violation (e.g. Infringement of basic principles for processing, including conditions for consent and data subjects’ rights). However, as highlighted in the presentation, the UK Information Commissioner, Elizabeth Denham, says ‘The GDPR is not about fines, it’s about putting the consumer and citizen first. We can’t lose sight of that. Voluntary compliance is still the preferred route’. The Chamber would like to thank Baker & McKenzie LLP for
Seminar participants at Baker & McKenzie
their sponsorship of this event. I SL
PATRON EVENT WITH THE LONDON PHILHARMONIC ORCHESTRA Chamber Patron members enjoyed a musical evening in the company of the London Philharmonic Orchestra
O
n 18th April, thirty Patron member representatives
Orchestra, guests were treated to a selection of French
gathered at the Royal Festival Hall, at the heart of the
Masterpieces.
Southbank Centre complex, for an evening of music. With
Stravinsky’s Symphony in C opened the programme, swiftly
champagne and canapés on arrival in St Paul’s Pavilion offering
followed by his Tango. Andsnes on piano then took on Debussy’s
views over the Thames, Timothy Walker AM, Chief Executive
Fantaisie, with a finale of Shostakovitch’s Symphony No. 6 after
and Artistic Director of the London Philharmonic Orchestra,
the interval, where guests partook in further refreshments for a
welcomed the guests and introduced the LPO.
networking session.
Led on this occasion by Principal Conductor Vladimir Jurowski and accompanied by the celebrated Leif Ove Andsnes
The Chamber wishes to thank Timothy Walker and the London Philharmonic Orchestra for hosting this event. I SL
on piano as well as the full clout of the London Philharmonic
Timothy Walker, Chief Executive, Artistic Director of the London Philarmonic Orchestra info
- july / august 2018 - 73
DÎNER DES CHEFS
ROUX AT THE LANDAU
Members were treated to an evening of refined cuisine from the kitchen of Michel Roux Jr.
N
estled in a corner of Marylebone and within the prestigious
of the customer’, he says. The recently refurbished Roux at The
and luxurious exterior of the Langham, London, Michel
Landau successfully walks the path between excellent five-star
Roux Jr hosted the largest Dîner des Chefs to date at Roux at
cuisine and an informal and friendly interpretation of fine dining.
The Landau on 7th June. Ninety guests filled this high ceilinged dining space, for the 19th edition of the series.
Roux proved a good sport in answering probing and diverse questions from his audience, with topics ranging from football
XL Orkney scallop carpaccio with dashi jelly, pickled shimenji
(he will be supporting France in the World Cup) and wine and
and cucumber; Grilled Buccleuch beef fillet à la provençale with
culinary preferences (both white and green asparagus has its
Bercy sauce; caramelised peanut parfait with lime and milk sorbet. The menu reflected the Roux family’s iconic gastronomic heritage, with creations which executed classic French cooking techniques in a simplistic yet refined manner. As Roux himself explains, it’s ‘contemporary food but lets the ingredients shine.’ A special menu deserving of a special introduction, Roux announced that dinner was served in inimitable style with the clinking of silverware. Such a fine dining experience would not be complete without fine wines, Champagne and spirits. Guests were greeted with Perrier Jouët Blanc de Blanc Champagne and indulged in a post-meal Cognac Martell, both kindly provided by Pernod Ricard and represented by Laurent Pillet , Managing Director of Pernod Ricard UK, on the evening. Chateau Bouscot kindly provided wines to accompany and complement each course, represented by Laurent Cogombles, owner of Château Bouscot.
The Langham. Illustration by IDS Creative - www.idscreative.com
Following the main course, Stephen Burgin, deputy
merits; English wine has a long way to go but can produce fine
President of the Chamber, introduced Michel Roux Jnr, with
sparkling and still vintages), to his junk food sentiments (he
highlights from his extensive career, from military service to
had his last McDonald’s in October 1990 - as a last resort, he
television personality and fine dining consultant.
hastened to add).
Roux gave a genuine and personable speech, thanking the
And the family name? Although the Roux family is as close
kitchen and front of house teams, saying: ‘Great food is only as
to royalty as can be in the world of culinary arts, Roux reveals
good as how it is served and I think that service is so important,
that the name refers to those who used to work with iron and
not just in my industry but in every industry’.
metals, the equivalent of the common English name ‘Smith’ in
He then explained why The Langham London was such a good fit for collaboration. ‘We have the same values, that the customer is king and that we should exceed the expectations 74 - info - july / august 2018
its origin. A common name, perhaps, but a Dîner des Chefs that provided a decidedly uncommon experience. I SL
FORTHCOMING EVENTS
4
September 18.30 - 21.00
CLUB @ CBRE At Henrietta House, Henrietta Place, London, W1G 0NB Hosted by CBRE Free of charge - open to all members
For further information, contact Wassime Haouari at whaouari@ccfgb.co.uk or 020 7092 6642
11
September 18.30 - 21.00
PATRON EVENT – “IN CONVERSATION WITH MARCUS WAREING” At George’s Bar, St Pancras Renaissance Hotel, Euston Road, London NW1 2AR Free of charge - open to all members and their spouses (main representatives) By invitation only
For further information, contact Anne-Claire Lo Bianco at alobianco@ccfgb.co.uk or 020 7092 6670
September
COCKTAIL DE LA RENTRÉE At Browne Jacobson’s officies, 6 Bevis Marks, London EC3A 7BA Free of charge - open to all members
18.30 - 21.00
For further information, contact Wassime Haouari at whaouari@ccfgb.co.uk or 020 7092 6642
12
info
- july / august 2018 - 75
FORTHCOMING EVENTS
24
September
SEMINAR WITH FTPA – FREE EVENT At FTPA’s offices, Octagon Point, 5 Cheapside, St.Pauls London EC2V 6AA Free of charge - open to all members
18.00 - 21.00
Food partner:
For further information, contact Wassime Haouari at whaouari@ccfgb.co.uk or 020 7092 6642
25
September 18.30 - 20.30
INTERNATIONAL TASTING: WINE, SPIRITS & BEER At Chelsea Football Club, Stamford Bridge, Fulham Rd, Fulham, London SW6 1HS Open to all members and non-members Cost: Members: £30+VAT; Non-members: £40+VAT
For further information, contact Wassime Haouari at whaouari@ccfgb.co.uk or 020 7092 6642
76 - info - july / august 2018
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