2020 National Conference Delegate Handbook by Canadian Fair Trade Network

8TH NATIONAL FAIR TR ADE CONFERENCE

PRESENTED BY

Canadian Fair Trade Network Réseau canadien du commerce équitable

DELEGATE HANDBOOK

M E SS AG E S F R O M T H E M AYO R S O F C A L GA RY A N D O L D S

h 202

Marc

e to th e you . elcom algary d to w ir Trade C se a m ple rk and Fa FR o es, I a ncern u AGE co g tw S a e S s e E ll de N nd it AM out cil co ir Tra ent a Coun rough ian Fa ovem es th s, y City anad ade m y success mpuse and m the C fair tr an de Ca d by lgary e m de a e ra th C T st re f o T -h Fair re a port 54 ra ns o e co p w h d ze e T n su ce ti n a u ,4 ren ps e ci ards. come as yo of th Grou Town Confe stand to be rtant rade ehalf Faith Trade ading algary impo On b Fair T air Trade l Fair for C ious tr dibly ing a tiona incre ew F paign -consc al becom n y m is 8th Na ll 2 a ca o s, ci d é u u o f yo ou all able and so of: Montr Workplace luck as yo ork y t those hope in proud Fair Trade ou all e tha The w ing susta also ish y I hop all be und ce. I pen. ms, 1 new rse, we w u can la p u 2 o p a surro , y h se is t ls u u a ce of th Schoo da th Of co rks, m re you feren nergy Cana rade ear. t con e ny pa the e Fair T ibran this y wn. e ma m wh this v ir and m th enjoy ce fro 4 new esignated de To the a aking r, fro istan d ra e d in m Please T ff g ts o in ty ir n in l to rici alk t Fa Eve ality. nta s x ct w e it a e le h n m sp in e o h city the da’s wit instru rn h r ll e ce u a re n st o – Cana e e e s ri w ow thing expe space brand of all wh every le to tural mend ecial re ab plore ful na I com ary a to ex eauti our sp g Calg the time and b ncounter ts ic visitin e istr ill e n tak ing d on. ou w you ca nts, shopp you go, y ain so ou ag ura ver see y resta Where e will . w w o st u are n nd I tr stay a your tions! la tu ra Cong AYOR OM M

HI NENS

On behalf of the citizens of Calgary and my City Council colleagues, I am pleased to welcome you to the 8th National Fair Trade Conference co-hosted by the Canadian Fair Trade Network and Fair Trade Calgary. ,

rely Since

The work you all do is incredibly important as you support the fair trade movement and its concern surrounding sustainable and sociallyi Nensh ed K. Nahe successes throughout conscious trading standards. There are many R O Y A M Canada that you can all be proud of: Montréal becoming a Fair Trade Town, 4 new Fair Trade Campuses, 4 new Fair Trade Schools, 21 new Fair Trade Workplaces, 2 new Fair Trade Faith Groups and 54 Trade Events designated this year. Of course, we wish you all luck as you campaign for Calgary to become Canada’s next Fair Trade Town. I commend all who were instrumental in making this vibrant conference happen. I hope that those of you visiting Calgary are able to experience the electricity in the air and the energy of this place. I also hope you can take the time to explore everything our city has to offer, from the many parks, museums, restaurants, shopping districts and beautiful natural spaces – all within walking distance from where you are now. Wherever you go, you will encounter our special brand of western hospitality. Please enjoy your stay and I trust we will see you again soon. Congratulations!

To the Fair Trade Community: ln celebration of the 8th annual Canadian Fair Trade Network Conference, I would like to honour you for your Vision and for the part that you play in ensuring a fair and sustainable world led by thoughtful, motivated, and informed Canadians. With this conference brings an opportunity to continue with the Canadian Fair Trade movement, allowing our supporters to connect, to network, and to continue to collaborate in projects that make our world a better place. The Town of Olds is extremely proud to be in its 1Oth year as a Fair Trade Town; having been the 1st in Alberta and the 7th in all of Canada designated with this paramount accreditation. Local businesses recognize the opportunity to sell and promote products that are ethically sourced from producers around the world who offer highquality, niche market products that are produced in ways that people can feel proud of. As a result, everyone benefits through this process, including the producers, the businesses and of course, the customers. I look forward to sharing the next few days with you and to the opportunity to connect, network and participate in projects that bring communities together. I also encourage you to stop by and say hello, so that we may continue to grow and to support fair trade, together.

Sincerely,

NAHEED K. NENSHI MAYOR, CALGARY

His Worship, MICHAEL MUZYCHKA MAYOR, TOWN OF OLDS

2 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

CONTENTS WELCOME FROM MAYORS

CONFERENCE SCHEDULE

SESSION OVERVIEWS

HOW TO ENGAGE RETAILERS

STUDENT ACTIVISM ON CAMPUS

FRIDAY KEYNOTE: COCOA

YOUTH EXPERIENCES AND IDEAS ROUNDTABLE

NAFTA 2.0 AND BEYOND

STORYTELLING: CONNECT WITH CONSUMERS

THE COFFEE PRICE CRISIS AND POWER DYNAMICS

YOUTH ACTIVISM WORKSHOP

CANADIAN FAIR TRADE PROGRAMS

COTTON, CLOTHING AND SUSTAINABLE FASHION

A NATIONAL COALITION FOR GOOD FOOD

YOUTH DRIVEN ACTION PLANS

FAIR TRADE / DIRECT TRADE

SATURDAY KEYNOTE: CLIMATE CHANGE

OUR CHANGING CLIMATE

“OKAY, BOOMER”

FAIR TRADE CAMPUS PROGRAM: SILVER STATUS

NEW MODELS FOR CHANGE

IMPACT TOOLS FOR ENTREPRENEURS

WORK LESS, ATTRACT MORE

THE GLOBAL PICTURE OF FAIR TRADE

HOW BANANAS FUEL THE FAIR TRADE MOVEMENT

INCORPORATING FAIR TRADE PRODUCTS

ENGAGING FRANCHISES

COLLABORATIVE FAIR TRADE BOOK

DIVERSITY IN FAIR TRADE #FAIRTRADESOWHITE

SPEAKER BIOS

CONFERENCE SPONSORS

L E T ’S G E T S O C I A L !

#FAIRTRADECONFERENCE, #SMALLSTEPS2020

THE UN’S SUSTAINABLE DEVELOPMENT GOALS On September 25, 2015, world leaders came together to adopt the most ambitious development agenda in history. That day, the world committed to work tirelessly toward prosperity and dignity for all, and a better planet. This pledge, and its 17 Sustainable Development Goals (SDGs), is the 2030 Agenda. While the scope and significance of our pledge implies that nobody should be left behind, it also implies that nobody can stay on the sidelines. If we are to succeed, we will have to be more than bystanders. We must work hard and together: governments, businesses, non-profit organizations, international institutions, and individuals. Fair trade is an example of the active and inclusive partnerships we need to pursue the SDGs. Fair trade promotes sustainable and equitable production and consumption patterns, systems that keep our planet healthier and our societies more inclusive. And by better connecting marginalized producers and workers to sustainable value chains, Fair Trade challenges inequality and helps people get out of poverty. Yet the efforts of individuals or organizations will never be enough. We need public policies to create the right incentives for markets to deliver growth and development for all, while preserving the planet. S M A L L S T E P S TO G R E AT H E I G H TS... AND THE SDGS For this year’s conference, each breakout session is linked to an applicable SDG, and each description in the delegate book includes an image of that goal. This connects the work of the fair trade movement in Canada to wider efforts occurring on a global level.

MAKE SURE IT’S fairtrade.ca/choosefairtrade 4 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

CONFERENCE SCHEDULE FRIDAY, MARCH 13, 2020

SATURDAY, MARCH 14, 2020

8:00–9:00•BREAKFAST•SPECTRUM 4/5

9:00–9:45•WELCOME•SPECTRUM 4/5

9:00–9:15•WELCOME•SPECTRUM 4/5

9:45–10:45•KEYNOTE•SPECTRUM 4/5

9:15–10:15•KEYNOTE•SPECTRUM 4/5

• Don Pilar Ramirez (Fundacion REDDOM)

• Marianne Pemberton (Climate Smart), Monika Firl (Coop Coffees), Rodolfo Peñalba (COMSA)

10:45–11:15•BREAK

10:15–10:45•BREAK

11:15–12:30•BREAKOUT SESSIONS

10:45–12:00•BREAKOUT SESSIONS

» HOW TO ENGAGE RETAILERS AND GET PRODUCT ON SHELF SPECTRUM 1•SEE PAGE 6 FOR OVERVIEW » STUDENT ACTIVISM ON CAMPUS•SPECTRUM 2•PAGE 6 » YOUTH SHARING EXPERIENCES AND IDEAS ROUNDTABLE SPECTRUM 3•PAGE 7 » NAFTA 2.0 AND BEYOND•GALLERIA•PAGE 7

» OUR CHANGING CLIMATE, HOW BUSINESSES CAN STEP UP SPECTRUM 1•PAGE 10 » “OKAY, BOOMER”: HOW TO TEACH, ENGAGE AND WORK WITH YOUTH SPECTRUM 2•PAGE 10 » FAIR TRADE CAMPUS PROGRAM: SILVER STATUS•SPECTRUM 3•PAGE 10 » NEW MODELS FOR CHANGE: POLICY AND LEGISLATION•GALLERIA•PAGE 11

12:30–1:45•LUNCH•SPECTRUM 4/5

12:00–1:15•LUNCH•SPECTRUM 4/5

1:45–3:00•BREAKOUT SESSIONS

1:15–2:30 PM•BREAKOUT SESSIONS

» STORYTELLING: HOW TO DIFFERENTIATE YOUR BUSINESS AND BUILD DEEPER CONNECTIONS WITH CONSUMERS•SPECTRUM 1•PAGE 7 » THE COFFEE PRICE CRISIS AND POWER DYNAMICS: SMALL PRODUCERS’ AGENCY IN THE GLOBAL MARKETPLACE•SPECTRUM 2•PAGE 8 » YOUTH ACTIVISM WORKSHOP: HOW TO ENGAGE, MOBILIZE, & LOBBY SPECTRUM 3•PAGE 8 » CANADIAN FAIR TRADE PROGRAMS: BUILDING A NATIONAL MOVEMENT FOR TRADE JUSTICE•GALLERIA•PAGE 8

» PURPOSE AND IMPACT TOOLS FOR ENTREPRENEURS: B CORP, SDGS AND FLOURISHING•SPECTRUM 1•PAGE 11 » WORK LESS, ATTRACT MORE—EMPOWER YOUR FEMININE—TRANSFORM YOUR WORK-LIFE BALANCE•SPECTRUM 2•PAGE 11 » THE GLOBAL PICTURE OF FAIR TRADE: BUILDING THE NEW ECONOMY SPECTRUM 3•PAGE 11 » HOW BANANAS FUEL THE FAIR TRADE MOVEMENT•GALLERIA•PAGE 12

3:00–3:30•BREAK 3:30–4:45•BREAKOUT SESSIONS » COTTON, CLOTHING AND SUSTAINABLE FASHION •SPECTRUM 1•PAGE 8 » BUILDING A NATIONAL COALITION FOR GOOD FOOD•SPECTRUM 2•PAGE 8 » YOUTH DRIVEN ACTION PLANS AND COMMUNITY BUILDING SPECTRUM 3•PAGE 9 » FAIR TRADE / DIRECT TRADE•GALLERIA•PAGE 9

4:45–6:30•TRADESHOW & NETWORKING EVENING • SPECTRUM 4/5

2:30–3:00•BREAK 3:00–4:15•BREAKOUT SESSIONS » CORPORATE ADOPTION OF FAIR TRADE PRODUCTS, FAIRTRADE SOURCED INGREDIENTS: CHALLENGES AND STRATEGIES•SPECTRUM 1•PAGE 12 » ENGAGING FRANCHISES•SPECTRUM 2•PAGE 12 » MAKING A COLLABORATIVE BOOK ON THE FAIR TRADE MOVEMENT IN CANADA• SPECTRUM 3•PAGE 12 » DIVERSITY IN THE FAIR TRADE MOVEMENT #FAIRTRADESOWHITE GALLERIA•PAGE 12

6:00–12:00•CANADIAN FAIRTRADE AWARDS • HOSTED BY FAIRTRADE CANADA • FESTIVAL HALL, 1215 10 AVE SE, CALGARY,

S E SS I O N OV E R V I E W S : F R I DAY, M A R C H 13 FRIDAY KEYNOTE: COCOA

Friday, March 13, 9:45 am to 10:45 am, Spectrum 4/5 With Don Pilar Ramirez, Executive Director, Fundacion REDDOM (Rural Economic Development Dominicana) Chocolate is one of the world’s favourite foods but growing cocoa is a hard task. Ninety per cent of the world’s cocoa is grown on small family farms by about 6 million farmers who earn their living from growing and selling cocoa beans. Cocoa is a delicate and sensitive crop, and farmers must protect trees from wind, sun, pests, and disease. But for all this hard work, cocoa farmers gain very little from a very profitable global cocoa trade. Between 2016 and 2017 global cocoa prices dropped by more than a third, disease and age are damaging cocoa trees and the number of farmers is falling because the benefits are so poor that few young people want to stay in the profession the average age of a cocoa farmer is over 50. Farmers aren’t benefiting sufficiently and remain in poverty as their income fails to keep up with rising production costs and household expenses. Joining us from the Dominican Republic, Don Pilar Emilio Ramirez is an agronomist with wide-ranging expertise in tropical agriculture. For 20 years he worked in various managerial positions at Dole Fresh Fruit Company in Central America and the Dominican Republic. For the last 10 years, he has been working as a private consultant, implementing organic farming projects in the Caribbean Region and other Latin-American countries. As a dedicated organic farmer he manages a family-owned organic cacao farm. Don Pilar is the Executive Director of Fundacion REDDOM (Rural Economic Development Dominicana). Special thanks to La Siembra Co-operative, makers of Camino, for supporting Don Pilar’s visit.

HOW TO ENGAGE RETAILERS AND GET PRODUCT ON SHELF

Friday, March 13, 11:15 am to 12:30 pm, Spectrum 1

In this session we will explore what is happening in relation to Fair Trade products and the Canadian retailing landscape. We will explore the latest consumer trends for ethical products and share insights into which retailers are responding to this growth area. Hear from some of Canada’s pioneering Fair Trade businesses and get their advice in terms of building that all important relationship with retailers. Our panel includes a grocery industry insider who is uniquely placed to share insights and guidance, having worked both as a Fair Trade vendor as well as for one of Canada’s major grocery banners. With John Marron (Fairtrade Canada), Ahmed Nassrat (Just Us!), Stefan Misse (Discovery Organics), Giada Simone (Yupik), Frank Sarro (Community Natural Foods)

STUDENT ACTIVISM ON CAMPUS

Friday, March 13, 11:15 am to 12:30 pm, Spectrum 2 We are at a critical moment in time, faced with environmental degradation, climate crisis, and deepening inequality, all of which have causes and solutions rooted in food systems. Student hunger is a serious issue, with nearly 40% of post-secondary students experiencing food insecurity. At the same time, students are learning about these societal problems and are worried about the impact that their food choices have on their wellbeing, communities, food producers, the planet, and our shared future. We believe that post-secondary institutions present an incredible opportunity for students to leverage their purchasing power and institutional standing as thought leaders to help build more just and sustainable food systems and tackle the biggest challenges of our time. This workshop will introduce participants to student movements for social justice and sustainability. Using Meal Exchange’s Good Food For All campaign and the Fair Trade movement as examples, we will outline how students can take action to ask their campuses to step up to the plate. We will also discuss the power dynamics that exist on campus, barriers students face, and strategies to overcome these and get their message across. We will finish the workshop by facilitating an interactive empathy mapping exercise to better understand the viewpoints of various campus stakeholders and to discuss how we should work together to shift towards more sustainable and fair food on campus. With Alessandra Chan (University of Calgary), Brittany Maguire (Meal Exchange), Jess Schellenberg (Meal Exchange)

6 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

YOUTH SHARING EXPERIENCES AND IDEAS ROUNDTABLE

Friday, March 13, 11:15 am to 12:30 pm, Spectrum 3

Join students from a variety of Fair Trade Schools as they share why fair trade is important and how they have been incorporating fair trade products and raising awareness about fair trade throughout their schools and communities. Examples will span from simple activities to more elaborate actions- Fair Trade Fridays to creating a game to running a conference as a Fair Trade Event. With Bev Toews (Olds High School), Stefan Rasporich (Calgary Arts Academy)

NAFTA 2.0 AND BEYOND

Friday, March 13, 11:15 am to 12:30 pm, Galleria This session will explore what a fair global trade system could look like, with a focus on the recent North American trade negotiations and the newly launched, Beyond NAFTA 2.0: Toward a Progressive Trade Agenda for People and Planet, by one the lead authors, Scott Sinclair. With Gavin Fridell (Saint Maryâ&#x20AC;&#x2122;s University), Scott Sinclair (Canadian Centre for Policy Alternatives)

STORYTELLING: HOW TO DIFFERENTIATE YOUR BUSINESS AND BUILD DEEPER CONNECTIONS WITH CONSUMERS

Friday, March 13, 1:45 pm to 3:00 pm, Spectrum 1

The session introduces storytelling as a dynamic meaning-making process in organizations. Meaningful organizations often have a powerful story of origin, and the values derived from this story shape the way they concretize their social impact. Yet, changes in the internal (e.g., staff, leadership) and external (e.g., the socio-economic or regulatory environment) contexts inevitably happen, and these generate organizational tensions that need to be addressed. The session will contextualize how these organizational changes and tensions can be understood, explored, and used for creative purposes through the practice of imaginative story-making and storytelling. With Dr. CĂŠcile Rozuel (Saint Paul University), Kim Chackal (Equifruit)

THE COFFEE PRICE CRISIS AND POWER DYNAMICS: SMALL PRODUCERS’ AGENCY IN THE GLOBAL MARKETPLACE

Friday, March 13, 1:45 pm to 3:00 pm, Spectrum 2

The “Coffee Price Crisis” is on the minds of virtually everyone in the specialty coffee industry, but meaningful opportunities for organized small producers to speak to and discuss their situation and opinions on coffee pricing directly with buyers and consumers are few. This panel will create space for constructive discussion of underlying assumptions and behaviours that may contribute to the price crisis. Productivity, efficiency and quality are values we hold in high regard in the marketplace but, beyond larger volumes, ever cheaper input costs, and the view that quality is the only way “out of the market”, do small producers have another perspective to contribute? How do we ensure that the power and knowledge of small producers is also incorporated into the prices we pay? Join us to see where the conversation goes. With Joey Pittoello (Just Us! Coffee Roasters Co-op), Nelson Camilo Melo Maya (Producer-Member, ORGANICA/President, SPP Global), Ludy Esperanza Laynes Díaz (Producer-Member, ISMAM)

YOUTH ACTIVISM WORKSHOP: HOW TO ENGAGE, MOBILIZE, & LOBBY

Friday, March 13, 1:45 pm to 3:00 pm, Spectrum 3

trade justice, the CFTN, AQCE, and Fairtrade Canada have been working to adapt the Programs to support community action. The first part of this session will provide Fair Trade Program members with an update on resource projects currently under way. The second part of this session will be an engaging discussion on the future of the Fair Trade Programs and a crowdsourcing session on what tools you need to continue to advocate for trade justice. Bring your ideas! With Pippa Rogers (Fairtrade Canada), Eileen Chen (Fair Trade Toronto)

COTTON, CLOTHING AND SUSTAINABLE FASHION

Friday, March 13, 3:30 pm to 4:45 pm, Spectrum 1

At previous conferences we have looked at some of the challenges facing the fashion industry, which we know are widespread. In this session we will hear from companies who have chosen to purchase Fairtrade certified cotton for some or all of their clothing. We will explore why they chose this route, some of the challenges they faced along the way, and also the positive impact of their decisions. With Helen Reimer (Fairtrade Canada), Adila Cokar (The Good Tee), Ludovic Duran (tentree), John Simoulides (Green Campus Co-op)

BUILDING A NATIONAL COALITION FOR GOOD FOOD

Friday, March 13, 3:30 pm to 4:45 pm, Spectrum 2 There is a heightened attention to fair trade, diversity, and human rights issues in the current political climate where these often seem under attack. Young people are in an ideal position to have a positive impact in our community and beyond. Darren’s talk will offer a timely reminder that mobilizing against racism, discrimination, and inequity is not simply about pursing harmony. Bringing about real changes toward equity and social justice requires thoughtful planning and includes some risks and challenges. Darren’s talk will offer specific insights from his extensive work on social justice activism and human rights. This presentation will encourage and prepare students to engage in meaningful and powerful efforts to support human rights, fair trade, and social justice.

Friday, March 13, 1:45 pm to 3:00 pm, Galleria

Post-secondary institutions present an incredible opportunity to leverage their purchasing power and institutional standing as thought leaders to build more just and sustainable food systems. For over 25 years, Meal Exchange has been working with students and campuses across Canada to tackle food insecurity, while also challenging and supporting campuses in making procurement shifts towards good food. Through our work supporting campus-led initiatives, we have learned that there are structural and societal barriers that limit our ability to fully address food issues, such as a lack of local food infrastructure, increasing tuition costs, and financial burdens faced by students, among others. In order to achieve our vision of making healthy, just, and sustainably-grown food more accessible for all, we need a national movement of leaders and partner organizations to strategically advocate for necessary policy changes. To do this work together, we are proud to launch a National Good Food Coalition and invite you to be a part of our first meeting and to help develop our vision for 2020 and beyond.

The Fair Trade Programs have come a long way since they first launched. With a growing national movement passionate about

With Brittany Maguire (Good Food Campus), Jess Schellenberg (Good Food Campus), Farheen Khan (Meal Exchange)

With Darren Lund (University of Calgary)

CANADIAN FAIR TRADE PROGRAMS: BUILDING A NATIONAL MOVEMENT FOR TRADE JUSTICE

8 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

YOUTH DRIVEN ACTION PLANS AND COMMUNITY BUILDING

Friday, March 13, 3:30 pm to 4:45 pm, Spectrum 3

You have a lot of ideas, now let’s get started! But where do you start? Participants will brainstorm and develop action plans they can initiate as soon as they get home. We will discuss barriers you may face as you try to incorporate fair trade in your school and community, and explore possibilities of partnering with other schools, colleges and town groups. One action we often overlook is that of letter writing. A representative from Amnesty Int’l will be on hand to share the positive impacts this action can have. Students have the power to make a difference in their schools and communities and great things can happen when people work together. All are welcome to join us in this session. Let’s build a community that learns from and supports each other as we move the fair trade movement forward and make a difference in the lives of producers and their families. With Bev Toews (Olds High School)

FAIR TRADE / DIRECT TRADE

Friday, March 13, 3:30 pm to 4:45 pm, Galleria

photo by veronika nedelcu / unsplash

Even though Fairtrade and direct trade make a positive impact for producers, the routes they take are quite different — and yet, complementary. In this session, we will explore both trade approaches; their objectives, their similarities and their differences. We will also discuss which sourcing strategy is better for the sustainability of the coffee sector. With Gariné Aintablian (Fairtrade Canada), Phil Robertson (Phil & Sebastian Coffee), Jonathon Gabbay (RGC Coffee)

ALBERTA’S FIRST FAIR TRADE TOWN

S E SS I O N OV E R V I E W S : SAT U R DAY, M A R C H 14 SATURDAY KEYNOTE: CLIMATE CHANGE: WHAT THIS MEANS FOR OUR PRODUCER PARTNERS IN THE GLOBAL SOUTH

Saturday, March 14, 9:15 am to 10:15 am, Spectrum 4/5 With Marianne Pemberton (Climate Smart), Monika Firl (Coop Coffees), Rodolfo Penalba (COMSA - Café Orgánico Marcala Sociedad Anónima, Honduras) While climate change is a global issue, its effects will not be felt equally. Dramatic changes are already being seen around the world, though they are felt more deeply where agriculture relies more heavily upon natural systems, such as rain, soil, elevation, etc. This mainstage conversation will explore these issues, and discuss the mitigation efforts that are already underway to help farmers adjust to a changing climate. Special thanks to Coop Coffees for supporting Rodolfo’s visit.

OUR CHANGING CLIMATE, HOW BUSINESSES CAN STEP UP

Saturday, March 14, 10:45 am to 12:00 pm, Spectrum 1

This session is a follow up to the morning mainstage conversation, and will explore how businesses can step up, support their producer partners, address their own emissions and those within their supply chains. With Marianne Pemberton (Climate Smart), Monika Firl (Coop Coffees), Rodolfo Penalba (COMSA)

“OKAY, BOOMER” HOW TO TEACH, ENGAGE AND WORK WITH YOUTH Saturday, March 14, 10:45 am to 12:00 pm, Spectrum 2

Youth are key to the future of Fair Trade. But how can adults – whether we’re “Boomers” or not – help get young people involved in the movement in the first place? Join Madison Hopper, Marketing Manager at Equifruit, and Megan Hardman, Sustainability Engagement Assistant at Bow Valley College, for an interactive session that will present some solutions to these challenges in an energizing way. Take part in fun educational games which you can bring back to your college, high school, community group, or other organization to help youth understand Fair Trade issues. Gain tips on mentoring youth Fair Trade champions, spreading awareness among busy students, and transforming challenges into opportunities. Boomers, Gen X, Millennials, Gen Z, and everyone else – everybody is welcome! With Megan Hardman (Bow Valley College), Madison Hopper (Equifruit)

FAIR TRADE CAMPUS PROGRAM: SILVER STATUS

Saturday, March 14, 10:45 am to 12:00 pm, Spectrum 3

The new year rang in a big milestone for the Canadian fair trade community; The University of Toronto Mississauga was proudly designated as the first Silver Fair Trade Campus in Canada, deepening their commitment to fair trade product availability and educating the UTM community about the importance of ethical consumer choices. This session will provide insights from Sarah Holden, Marketing and Communications Strategist for Hospitality & Retail Services at UTM, and Sean McHugh, Executive Director at the Canadian Fair Trade Network to what Silver Designation entails. With Sarah Holden (University of Toronto Mississauga), Sean McHugh (Canadian Fair Trade Network) 10 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

Chartwells - FairTrade 3-5x9-45AD 02-20-2020 copy PRESS.pdf 1 2020-02-20 4:13:58 PM

NEW MODELS FOR CHANGE: POLICY AND LEGISLATION

Saturday, March 14, 10:45 am to 12:00 pm, Galleria

This session will explore policy and legislation proposals in both the north and the south, looking at examples such as human rights due diligence, trade agreements and buy local/sustainable government procurement, and global battles over digital taxation. With Julie Francoeur (Fairtrade Canada), Gavin Fridell (Saint Mary’s University), Scott Sinclair (Canadian Centre for Policy Alternatives)

PURPOSE AND IMPACT TOOLS FOR ENTREPRENEURS: B CORP, SDGS AND FLOURISHING

Saturday, March 14, 1:15 pm to 2:30 pm, Spectrum 1

This session will introduce attendees to global and local tools that can help align your purpose and set impact goals that propel your business forward. With Carla Heim (BDC), Bill Craig (Flourish)

WORK LESS, ATTRACT MORE: EMPOWER YOUR FEMININE— TRANSFORM YOUR WORK-LIFE BALANCE

Saturday, March 14, 1:15 pm to 2:30 pm, Spectrum 2

Session Description: Women who feel called to “step up” in women’s global retail leadership, join us for an experiential session. Are you pushing too hard to get things done? Come explore how developing “feminine presence” gets the brakes off when building your business and attracts bigger success.

EVERY BAR GIVES CHILDREN IN ECUADOR ACCESS TO EDUCATION. GET IT AT CHARTWELLS SCHOOLS IN CANADA!

With Jane Gragtmans

THE GLOBAL PICTURE OF FAIR TRADE: BUILDING THE NEW ECONOMY

Saturday, March 14, 1:15 pm to 2:30 pm, Spectrum 3 The Fair Trade movement has created a growing community of social enterprises that fully practice Fair Trade. Sarah de Lange from WFTO will present new insights from the global network of these enterprises from 76 counties, which showcases new business models that create exciting solutions. These include planet-friendly products that are hand-made, low CO2, upcycled, recycled and embodying natural fibres and alternatives to plastic. What’s remarkable is that the majority of these enterprises are led by women, and 92% reinvest all of their profits into their social mission. Since 1989, they have

Building purpose through meaningful partnerships

Visit us at dineoncampus.ca chartwells

chartwellsCA 11

pioneered business models that put people and planet before profit, while remaining four times more resilient than regular businesses. The WFTO community of social enterprises is showing that Fair Trade can create the enterprises of the new economy. Sarah will be joined by Chris Solt, the Executive Director of Fair Trade Federation, a WFTO regional network encompassing Canada and the US. Chris will provide examples and insights from the Fair Trade Enterprises in the region, who are driving new innovations and showing the breadth of Fair Trade.

we must learn to engage with new players and overcome new obstacles. In this seminar, participants can work with co-facilitators to develop strategies for engaging the various franchisees on their campuses. The seminar begins with an overview of the various franchisees present on Canadian campuses and the role that food service companies play. Then it draws from the experience of campus activists, franchisee employees and operators, and campus policy makers to help develop an effective, national franchisee campaign.

With Sarah de Lange (WFTO), Chris Solt (FTF)

With Madison Hopper (Green Campus Co-op), Lindsay Colley (York University), Mark McLaughlin (Simon Fraser University)

HOW BANANAS FUEL THE FAIR TRADE MOVEMENT

Saturday, March 14, 1:15 pm to 2:30 pm, Galleria

Canadians consume 15 kilograms of bananas per year per capita, making it our favourite fruit by far. But most of us know little about this fruit: where it comes from, how it’s grown and by whom, and how it gets to supermarkets so cheaply. (Spoiler alert: it has to do with human and environmental exploitation!) This session explores the history of the banana, discusses the global commercial dynamics, and explains what makes a banana fair trade and what is in the works to make the industry more sustainable.

MAKING A COLLABORATIVE BOOK ON THE FAIR TRADE MOVEMENT IN CANADA

Saturday, March 14, 3:00 pm to 4:15 pm, Spectrum 3

This workshop will explore the goals of the forthcoming edited book, The Essential Guide to Fair Trade in Canada and Beyond, with contributions from fair traders across Canada and internationally. Authors and editors will be there, and everyone is welcome to discuss how to best promote the book and use it as an educational and mobilizing tool. With Gavin Fridell (Saint Mary’s University)

With Kim Chackal (Equifruit), Stefan Misse (Discovery Organics), Madison Hopper (Equifruit)

DIVERSITY IN THE FAIR TRADE MOVEMENT #FAIRTRADESOWHITE

INCORPORATING FAIR TRADE PRODUCTS INTO LARGE Saturday, March 14, 3:00 pm to 4:15 pm, Galleria ORGANIZATIONS, CORPORATE ADOPTION, FAIRTRADE SOURCED INGREDIENTS (FSI), CHALLENGES AND STRATEGIES How can we, as a community of passionate trade justice

Saturday, March 14, 3:00 pm to 4:15 pm, Spectrum 1

How do large organizations incorporate Fair Trade and sustainability into their business and drive it throughout the business? We will hear some of the strategies different organizations have taken and also the challenges they have faced and are facing. This will be an interactive session with lots of time for questions from the audience. With Helen Reimer (Fairtrade Canada), Simon Soni (WestJet), Michael Yarymowich (Aramark), Davide Del Brocco (Sodexo Canada)

ENGAGING FRANCHISES

Saturday, March 14, 3:00 pm to 4:15 pm, Spectrum 2 Many Fair Trade Campuses have been building on their achievements to broaden the amount of fair trade products available to their students. As we push toward the Silver and Gold levels of designation, 12 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

advocates, ensure that our movement is fully equitable, inclusive, and does not perpetuate the marginalization of people? We sometimes don’t even realize how our own unconscious bias is keeping systems of injustice alive. This session seeks to create a space for honest and open conversation about diversity in the Fair Trade movement and the barriers that continue to exist. Through a panel discussion, we want to discuss the ways in which our movement continues to operate within colonial trade structures and how we can begin to decolonize our work. We will explore the power of language in social justice work as well as discussions around development. Our conversation will include our own experiences as Indigenous people and people of colour working within these structures and we will seek to work in partnership to leave the session equipped with meaningful takeaways that we can include into our community efforts. With Gaby Warrior Renaud (Fairtrade Canada), Jaqs Gallos Aquines (Kapwa Calling), Kinya Baker (Shades of Humanity), Spirit River Striped Wolf (Mount Royal University, Policy Studies)

CFTN Final_Layout 1 02/21/2020 9:19 AM Page 1

feel the

love

from every

bean

Canadaâ&#x20AC;&#x2122;s 8th National Fair Trade Conference is bullfrogpowered with 100% green energy. This means that Bullfrog Power's generators put 100% green energy onto the grid to match the amount of conventional energy the event uses, displacing energy from polluting sources. Across Canada, Bullfrog's green energy comes from clean, renewable sources, such as wind and low-impact hydro. For more information on Bullfrog's green energy, visit www.bullfrogpower.com 13

SPEAKER BIOS ADILA COKAR — SOURCE MY GARMENT Adila Cokar is a media-acclaimed, award-winning serial entrepreneur and author of the recently released book, Source My Garment – The Insider’s Guide to Responsible Offshore Manufacturing. She has worked closely with offshore factories and partnered with and built businesses within the fashion industry. Her expertise includes sustainable product development, offshore manufacturing processes, end-to-end management, and business strategy. Prior to founding Source My Garment, Adila founded two other apparel companies: Shortstak Childrenswear Inc and Pure Blanks Organic Fashion. This year she has launched The Good Tee and made it her mission to educate consumers on the importance of Fairtrade and Fairtrade Cotton.

BRIT TANY MAGUIRE — MEAL EXCHANGE Brittany Maguire is the Good Food Campus Lead for Central and Eastern Canada at Meal Exchange. She is passionate about environmental and climate justice, biodiversity, and food systems that are good for people and the planet. She has a BSc in Environmental Science and International Development Studies from Dalhousie University and a Master’s in Environmental Studies from York University. She has experience working on sustainable food procurement at Dalhousie University’s Office of Sustainability, as well as directly with producers at the Atlantic Canadian Organic Regional Network (ACORN). Brittany believes in the power of students to push their campuses to lead the change we want to see in our food system at large.

AHMED NASSRAT — JUST US! Ahmed Nassrat immigrated to Canada in 2004 from the Middle East. He completed his Bachelor of Management Degree at Dalhousie University in 2008 and received his Chartered Professional Accounting Designation in 2017. In 2011 Ahmed joined Sobeys in store management before shifting his career to finance. He continued with Sobeys as a Financial Analyst on their Atlantic Finance team, a Retail Accountant on their Atlantic Finance team, and a Financial Analyst on their National Budgeting Team. Ahmed left Sobeys in 2018 to join Just Us! Coffee Roasters as Financial Controller.

CARLA HEIM — BDC Carla Heim is Senior Advisor, Social Entrepreneurship at the BDC (Business Development Bank of Canada), the only bank in Canada dedicated exclusively to entrepreneurs. She works to help grow the national movement of certified Beneficial corporations (B Corps). She also helps BDC’s efforts to support more women entrepreneurs. Carla has thirty-plus years’ experience in managing, advising and financing businesses. She brings rich, hands-on expertise and insights that helps these socially innovative and women entrepreneurs succeed.

ALESSANDRA CHAN Alessandra Chan is a second year university student at the University of Calgary. She has been heavily involved in student activism on campus where she holds a number of leadership positions in multiple clubs and is working towards building education initiatives for topics on mental health, homelessness, and fair trade. Alessandra has a passion for reducing inequalities through preventative action and quality education and aims to spread awareness that transcends her campus. BEV TOEWS — FAIR TRADE OLDS Bev Toews lives in Olds, Alberta, and is the UNESCO Associated Schools Network Coordinator at École Olds High School. Bev was instrumental in École Olds High School becoming a member of the UNESCO Associated Schools Network and a Fair Trade School. She has been exploring, researching, and supporting fair trade for the past 40 years. Under Bev’s guidance École Olds hosted the 2015 Alberta Student Leadership Conference as a Fair Trade Event, winning the Event of the Year from Fairtrade Canada. This year was Bev’s 6th year as an Alberta representative on the Board of the CFTN. 14 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

DR. CÉCILE ROZUEL — SAINT PAUL UNIVERSIT Y Dr. Cécile Rozuel is an Assistant Professor within the Providence School of Transformative Leadership and Spirituality at Saint Paul University, Ottawa, ON. She has over a decade of experience researching ethical issues in organizations, imagination, and workplace well-being. Her work draws upon Jungian psychology to understand how individuals, leaders, and communities can foster well-being and sustainable development in creative, meaningful, and (ideally!) playful ways. CHRIS SOLT — FAIR TRADE FEDERATION As Executive Director of Fair Trade Federation, Chris manages strategy, administration, and programs. Chris has dedicated much of his career to strengthening fair trade businesses and advancing the goals of the fair trade movement. Chris has helped shape member education programs, led the coordination and planning for FTF conferences, and represented FTF at events across the US and Canada. He has developed relationships with fair trade professionals from all over the world, including travels to India and Nepal, where he saw the impact of fair trade first hand. In September 2019, Chris was elected as Pacific Representative on the WFTO’s Global Board for a four-year term.

DARREN E. LUND, PH.D. — UNIVERSIT Y OF CALGARY Darren E. Lund, Ph.D., is a Professor in the Werklund School of Education at the University of Calgary, where his research examines social justice activism in schools, communities, and professional education programs. Darren was a high school teacher for 16 years, and formed the award-winning Students and Teachers Opposing Prejudice (STOP) program. Darren has published over 350 articles, books, and book chapters, and is the Editor of the award-winning International Handbook of ServiceLearning for Social Justice (Wiley Publishers). He co-founded the Service-Learning for Diversity Program, winner of the national 2012 Award of Excellence in Education from the Canadian Race Relations Foundation. DON PILAR EMILIO RAMIREZ — FUNDACION REDDOM Don Pilar Emilio Ramirez is a Dominican agronomist with wide-ranging expertise in tropical agriculture. For 20 years he worked in various managerial positions at Dole Fresh Fruit Company in Central America and the Dominican Republic. For the last 10 years he has been working as a private consultant, implementing organic farming projects in the Caribbean Region and other Latin American countries. As a dedicated organic farmer he manages a family-owned organic cacao farm. EILEEN CHEN A recent grad of Environmental Science at the University of Windsor, Eileen lives fair trade one cup of coffee at a time! She is currently enrolled in Environmental Management and Assessment at Niagara College. Eileen first became involved with the fair trade movement when she joined Engineers without Borders at her alma mater. When Fair Trade gained its own club, she worked closely with the rest of the team on acquiring Fair Trade designation for UWindsor. She now strives to do the same for Niagara College. FARHEEN KHAN — FSK ASSOCIATES Farheen Khan is the Principal consultant of her firm FSK Associates, which focuses on capacity building for charitable organizations. At present, she is the interim Executive Director of Meal Exchange, a national organization focused on empowering students to end hunger and food insecurity on campuses. Farheen comes from humble beginnings and has experienced poverty, homelessness, and food insecurity firsthand. She has worked at several charitable organizations with a focus on anti-poverty, housing, and homelessness as well as anti-violence. Farheen has run for federal politics, is an author, has been a TV broadcaster and is currently co-founder and Imama of the Women’s Mosque of Canada, a board member with the Azeeza for Women, and the lead coach of Ascension of Women.

FRANK SARRO — COMMUNIT Y NATURAL FOODS Frank Sarro has worked with Community Natural Foods since 1998. He is currently the Produce Category Manager. Frank has long involvement in the industry and in general development of organics. In late 1990s He was on the board of directors with the Sustainable Agriculture Association, which provided industry support and organic certification services in Alberta. He was involved in the forming of the Alberta Organic Association, which has since evolved into the Organic Alberta Network. He served on their various boards for about 14 years. Frank spends time each year on farm visits locally and regionally. He continues to work directly with producers and industry from near and far to facilitate goods from field to market. GABRIELA WARRIOR RENAUD — FAIRTRADE CANADA Gaby is Fairtrade Canada’s Content Manager. Whether you are subscribed to Fairtrade Canada’s newsletter or follow them on social media, chances are, you are hearing from her! When she is not busy crafting the organization’s communication and marketing content, Gaby actively participates in community efforts. She is a documentary filmmaker and activist for social and climate justice, and lives on the traditional Algonquin Anishinaabe Territory (known as Ottawa). Her work seeks to deconstruct the concept of multiculturalism to instead make room for discussions around anti-racism. GARINÉ AINTABLIAN FAIRTRADE CANADA Gariné Aintablian joined Fairtrade Canada in 2017. Currently she is the coffee account manager supporting Canadian companies in communicating the impact they have on coffee communities through their purchases under Fairtrade terms. GAVIN FRIDELL — SAINT MARY’S UNIVERSIT Y Gavin Fridell is Canada Research Chair in International Development Studies at Saint Mary’s University in Halifax, and the author of numerous books and articles on fair trade and free trade, including his latest book Coffee (Polity Press). He is a member of the College of New Scholars of the Royal Society of Canada and is on the Advisory Board of the Canadian Fair Trade Network (CFTN). His latest research explores the political economy and the ideological politics of global trade, with a focus on North America and the Caribbean. DON’T MISS THE “SMALL STEPS TO GREAT HEIGHTS”

CALGARY TOWER STAIR CLIMB! SUNDAY, MARCH 15, 10:00 TO 1:00•COST: $10

GIADA SIMONE — TOOTSI IMPEX Since 2016, Giada Simone has been working as a marketing coordinator at Tootsi Impex, a Montreal-based food distributor. She contributed to make the company become a designated Fair Trade workplace in 2017 and a Fairtrade licensee last month. Passionate about trade justice and human rights, Giada has always been very involved in the local community, in Italy as well as in Montreal. Since she joined the Fair Trade Ambassador program in 2016, she has organized several Fair Trade designated events, in-store Fairtrade chocolate tastings, workshops and public conferences on fair trade in schools and universities. She received the Fair Trade All-Star Award in 2019 and is an active member of the managing board of the Association Québécoise du Commerce Équitable. HELEN REIMER — FAIRTRADE CANADA Helen Reimer, Director of Business Development at Fairtrade Canada, has been involved in the Fairtrade movement as a consumer since it started in the UK. She is passionate about social justice and sustainable poverty relief, so much so that she moved to Canada in 2013 to pioneer Christians Against Poverty. This charity works with churches to tackle poverty in local communities across Canada. It was in Canada that she met her husband, Mark, and in 2016 she moved to Ottawa and was excited to find a job with Fairtrade Canada. Helen now works with businesses across Canada to create and develop new opportunities to drive sales for Fairtrade products. JANE GRAGTMANS As a social and fair trade entrepreneur Jane has built four businesses. She studied and worked in international development for over a decade, living in Ethiopia, Malawi, and Nepal. When people of the Global South asked for “more trade, not aid” she built and managed a fair trade business for 13 years. Women’s empowerment and the creation of a dynamic, cooperative system of ethical and sustainable global trade are her biggest passions. Jane is now teaching a 10-week online business course and will be organizing weekend intensives in the near future. JAQS GALLOS AQUINES — KAP WA CALLING Jaqs Gallos Aquines is a podcaster with the Unlearning Channel, inspiring critical awareness of white supremacy by challenging, recontextualizing, and broadening perceptions of race, identity, culture, and diaspora. Jaqs also has another podcast, called Kapwa Calling, which addresses awareness of positionality in the FilipinX diaspora. They are also a co-founder of Bahaghari, a growing grassroots group of FilipinX 2SLGBTQIA+ & Chosen Allies building inclusion through an intersectional lens. They have just released a book called Home is in the Body: LGBTQ2SIA+ FilipinX Femme, North of the 49th Parallel that addresses community, identity, self, and love while decolonizing gender through portraits, interviews, and an anthology of contributor 16 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

submissions. Jaqs is committed to anti-racism and community building as a consultant, forequity.ca. JESS SCHELLENBERG — MEAL EXCHANGE Jess Schellenberg is the Good Food Campus Lead for Western Canada at Meal Exchange, where she coordinates campuses in Western Canada participating in the Good Food Challenge. She started her journey with the organization as a researcher and chapter coordinator at UVic, where she hosted workshops, audited the campus’ food purchasing, and helped secure a commitment by the UVic Student Society to increase just and sustainable food. She also has urban farming experience and currently sits on the Victoria Urban Food Table, as well as the CRFAIR’s Good Food Network leadership table. JOEY PIT TOELLO — JUST US! Joey Pittoello has played almost every role in the food value chain. A former organic farmer, Joey has been a baker, chocolatier, coffee roaster, Director of Coffee, and most recently General Manager of the worker co-operative Just Us! Coffee in Nova Scotia, Canada. In his current role Joey is responsible for producer relationships. In his spare time he still grows organic produce on his farm in Grand Pre, Nova Scotia. JOHN MARRON — FAIRTRADE CANADA John has worked in the private sector for over 15 years with a number of major international corporations in sales leadership, channel and key account management roles. Having joined Fairtrade Canada in 2014, he is now the Director of Commercial Relations. His role focuses on B2B engagement with major grocery retailers, food distributors, and key foodservice providers to support the expansion of Fairtrade products. Originally from Ireland, he is now based in Ottawa. John is delighted to be attending his sixth annual Fair Trade conference in Calgary. He is looking forward to the opportunity to share experiences and ways of collaboration to expand the awareness of Fairtrade in the year ahead. JONATHAN GABBAY — RGC COFFEE Having officially started his coffee career twelve years ago, Jonathan extended the family tradition, becoming the third generation of Gabbay coffee merchants. Starting in the coffee lab and working his way up to the trading desk, Jonathan is now helping manage one of North America’s largest independent green coffee importers that services almost every major North American market. Today RGC Coffee is one of the leading companies in the coffee industry when it comes to sustainability at origin, working with co-ops and NGOs on the ground to build meaningful and measurable projects. Jonathan has a Finance degree from Montreal’s McGill University.

JULIE FRANCOEUR — FAIRTRADE CANADA Julie’s passion sits at the crossroad of sustainability, international development and trade. That’s an ideal spot from which to lead Fairtrade Canada as Executive Director. She’s worked with farmer coops, brands, traders, millers, factories, unions, governments, and everyone in between in 13 different countries. Her work on climate change mitigation, labour rights, and social compliance in coffee, cocoa, bananas, mango, wine, cotton, and sugar shaped her. She has also focused on South-South trade and the role of governments in enabling systemic changes in terms of trade, human rights, sustainable urban planning, and poverty reduction. Julie knows hands-on that sustainable supply chains and empowering farmers and workers is messy hard work that often fails. But she has also seen success and is adamant to help others scale up that impact. KIM CHACKAL — EQUIFRUIT Kim joined Equifruit as Sales Manager in late 2014. After nearly 15 years of sales experience in marketing, advertising,and catering, she wanted to be more connected on a social justice level. She loves the challenge of convincing Canadian customers to put farmers first. Kim brings to the table relentless optimism, contagious enthusiasm, and an irrevocable passion for fair trade. KINYA BAKER — SHADES OF HUMANIT Y Kinya Baker is a registered social worker in the area of governance and community development. Kinya describes herself as is a social justice and change advocate. Kinya’s educational background is in psychology, and she completed her Master’s in Social Work from the University of Calgary. Originally from Kenya, she can relate to the experience of many immigrants who moved to Canada as adults, and uses these experiences to support those in their integration journey. Kinya recently started her own consulting company called Shades of Humanity that seeks to provide education on inclusion and community development to community groups and companies. LINDSAY COLLEY — YORK UNIVERSIT Y Lindsay Colley is a sustainability professional with extensive experience in stakeholder engagement, facilitation and education, and sustainability reporting. She currently teaches corporate social responsibility at York University’s Schulich School of Business and is engaged in research about impact measurement. She also recently completed the prestigious year-long Action Canada fellowship where she was one of 16 Canadians selected to work on public policy recommendations regarding Canada’s transition to a low-carbon economy. Lindsay has previously worked in sustainability roles at Tim Hortons and Ernst & Young, and sat on the Canadian Accountability Board. She currently sits on the board of Fairtrade Canada.

LUDOVIC DURAN — TENTREE Ludovic Duran was raised in the French countryside on an organic farm. Sustainability may seem fashionable and trendsetting now, but for Ludovic it was just the way his parents went about their daily lives—repairing, reusing, recycling, and doing more with less. Ludovic joined tentree in 2017, leading their product team to take their material and product sustainability standards to levels that matched tentree’s passion of protecting our natural environment, and minimizing our footprint. Today Ludovic is the Director of tentree’s Product Commercialization where he utilizes his industry wisdom, respect for our planet, and values for ethical manufacturing to lead his team in all channels of development, sourcing, and production. LUDY LAYNES — ISMAM Ludy Laynes is a producer of high-quality coffee and member of ISMAM (Organization of Small Producers and Exporters of Certified Organic HighAltitude Coffee). She is the daughter of a founding member of ISMAM. She is currently a delegate of the Nuevo Amatenango zone in Chiapas, Mexico, representing a group of producers at ISMAM’s ordinary assemblies. She believes that “the creation of this SPP initiative was and is very necessary because it identifies us as small producers. We are always seeking fair payment for our product and recognition for our work. Consumers should join this model for the well-being of our families. Also, as an organization we will always be promoting and seeking out customers who give us better prices for the coffee we produce.” MADISON HOPPER — EQUIFRUIT Madison Hopper has a Master’s in Business and the Environment from York University/Schulich School of Business. During this time, she specialized in various market intervention strategies for social entrepreneurs that emphasize sustainable practices, particularly focusing on issues of trade justice. Madison now works as the Marketing Manager for Equifruit and teaches an undergraduate course on the business of fair trade. She is a member of the York University fair trade steering committee, a committee that is currently working on their Fair Trade Designation and in the midst of designing fair trade procurement policies for the university’s franchisee vendors. MARIANNE PEMBERTON CLIMATE SMART Marianne Pemberton is Climate Smart’s Client Advisor and Training Manager, where she works directly with small and medium sized businesses (SMEs) to measure their carbon emissions and leverage their opportunities to achieve deep reductions—many for the first time. Having worked in social and environmental sustainability with B Corps and values-driven organizations in Canada for over eight years, Marianne is passionate 17

about embedding ethics and positive impact into business operations. At Climate Smart, Marianne regularly sees how the individual efforts of businesses can add up to big opportunity for reductions in Canada, to the tune of 200 million tonnes of CO2e. MARK MCLAUGHLIN — SIMON FRASER UNIVERSIT Y Mark, a chartered accountant by profession, considers himself a community builder, a sustainability advocate, somewhat fearless, and tries to inspire students to be entrepreneurial, to do good, and dream big. He is a member of the Fairtrade Canada Board of Directors, acting as their Treasurer. Mark helped Simon Fraser University (SFU) achieve its Fair Trade Campus designation and he led SFU’s push to convince Starbucks to serve fair trade coffee on Canadian campuses. For these efforts, SFU was recognized as the inaugural winner of the Fairtrade Canada Campus of the Year in 2014. Mark is currently leading SFU’s Re-Use for Good initiative to reduce and eliminate single-use plastics and products on campus. Next on the list is to leverage SFU’s purchasing power to help social and indigenous enterprise in Vancouver’s DTES. MEGAN HARDMAN BOW VALLEY COLLEGE Megan Hardman works at Bow Valley College in Calgary as a Sustainability Engagement Assistant. Megan works to deepen awareness of sustainability in general, and fair trade in particular, among students and staff, through planning events, coordinating volunteers, and pursuing Fair Trade Campus designation. MICHAEL YARYMOWICH — ARAMARK Michael came to Aramark in 2008 with a background in finance and administration. In 2011, he accepted a newly created role meant to establish sustainability as a permanent part of Aramark’s supply chain and strategic planning. Since that time Michael has had the opportunity to bring better foods to public and private institutions alike across the country by influencing change in the way products are sourced, purchased, and distributed by international foodservice organizations. MONIKA FIRL — COOP COFFEES Monika Firl, Director of Sustainability, has worked in the Coop Coffees Montreal office since 2002. Prior to Coop Coffees, Monika worked with a variety of locally based development projects, while living in Central America and Mexico from 1991 to 2000. Her experiences range from founding and directing a center in El Salvador for the exchange of information on alternative technology to coordinating a regional Campesino a Campesino learning program promoting organic practices and market alternatives with farmer groups in Mexico and Central America. Monika holds a Master’s degree in journalism as well as a BA in international relations and German. 18 • 2020 NATIONAL FAIR TRADE CONFERENCE • DELEGATE HANDBOOK

NELSON MELO MAYA — SPP GLOBAL A producer of high-quality organic specialty coffee for over 20 years, Nelson has managed small-producer coffee co-ops in Colombia, invested time in the Latin American fair trade networks, and managed the growth of high-quality organic coffee production in the region. Currently, Nelson holds the position of President on the Board of SPP Global, an intercontinental network of small-producer organizations, committed buyers, and consumers that fight for the recognition of small producers’ work, high quality products, dignified life, and care for the environment. PHIL ROBERTSON PHIL & SEBASTIAN COFFEE Phil Robertson co-founded P&S in 2007, and his obsession from the beginning has been improving coffee quality from seed to cup. Leveraging his engineering past, he has written custom roasting control software and modified numerous pieces of coffee making equipment. Among his duties, he manages the roasting operation and travels to Africa to buy green coffee. His wife, Jenna, and three young children support him every step of the way. PIPPA ROGERS — FAIRTRADE CANADA Pippa Rogers is Director of Marketing and Communications at Fairtrade Canada. She has a passion for H2H experiences, storytelling, and facilitating value-driven exchanges that help build relationships within and amongst communities. With experience leading communications and marketing projects in the public, private, and not-for-profit sectors, Pippa has developed a collaborative, humancentric approach to her work that focuses on empowering the voices of the community she is engaged with. She is deeply devoted to sustainability and living a life that is mindful of the planet and people who inhabit it. RODOLFO PEÑALBA — COMSA Rodolfo Peñalba is a third-generation coffee farmer and the manager of the COMSA cooperative in Honduras. Founded in 2001, COMSA is over 1,200 members strong, and a leader in creating and instructing innovative organic practices. Through 18 years of conducting sustainable business, Rodolfo understands that the concept of responsibility—which features in COMSA’s motto—implies responsibility with everything: the environment, producers, financial sources, and customers. SARAH DE LANGE WORLD FAIR TRADE ORGANIZATION Sarah de Lange is part of the Guarantee System team and enjoys helping mission-led organizations in Asia and the Pacific become members of WFTO. As part of her studies in International Crimes and Criminology, Sarah

became interested in how fair trade enterprises were able to do business while protecting human rights above all. In her spare time, Sarah runs, swims, bakes cookies, and looks after other peoples’ pets while they’re on holiday. SARAH HOLDEN — UNIVERSIT Y OF TORONTO Sarah Holden comes from 7+ years in the marketing agency world and has experience across beverage, CPG and consulting clients. She’s experienced in both on- and offline marketing, with her specialty being digital media and data-driven targeting in the digital shopper space. Sarah joined the University of Toronto Mississauga Hospitality & Retail Services team one year ago. In addition to marketing initiatives, she has spearheaded the Fair Trade program at UTM and has lead the school to become the first Silver Fair Trade Campus in Canada. SCOT T SINCLAIR CANADIAN CENTRE FOR POLICY ALTERNATIVES Scott Sinclair is a senior research fellow with the Canadian Centre for Policy Alternatives (CCPA), where he directs the centre’s Trade and Investment Research Project. Before joining CCPA he was a senior trade policy advisor to the Government of British Columbia. He has written widely on trade policy, specializing in the impacts on public services and public interest regulation. His most recent publication, co-edited with Ethan Earle and Manuel Pérez-Rocha, is Beyond NAFTA 2.0: A Trade Agenda for People and Planet. SEAN MCHUGH — CANADIAN FAIR TRADE NETWORK Sean McHugh is the founder and Executive Director of the Canadian Fair Trade Network (CFTN). Sean’s passion for global sustainability grew out of international travel and time spent working in Kenya. When Sean moved back to Vancouver, he got involved with Fair Trade Vancouver, helping the city become Canada’s 11th Fair Trade Town. Sean later became the organization’s Executive Director, where he worked with the University of British Columbia and Simon Fraser University as they earned Canada’s 1st and 2nd Fair Trade Campus designations. In 2011, Sean founded the Canadian Fair Trade Network, as an effort to build a stronger, more organized social movement in Canada. Sean has overseen the expansion of numerous programs, and has led eight national conferences. Sean represents Canada on the International Fair Trade Towns Committee. SIMON SONI — WESTJET Simon Soni is the Director of Catering Services with WestJet. He has worked in the hospitality industry for many years and at some of the world’s leading airlines in the UK and Middle East. He is now working in Canada with WestJet where he is leading the development of its onboard catering offer as it introduces its new cabins and

international services. A move towards the use of more sustainable food options is something Simon has championed throughout his career. SPIRIT RIVER STRIPED WOLF Spirit River Striped Wolf is from the Piikani Nation (Aapatohsipikani), part of the Blackfoot Confederacy (Siksikaitsitapi). His Blackfoot name is Iyimakoyiomahka, which describes an enduring running wolf. Spirit River has dedicated his life to improving the conditions of Indigenous peoples through advocacy, activism, volunteering, and leadership initiatives since his adolescence. He currently attends Mount Royal University, undertaking his BA in Policy Studies. He serves a social organization called Voices, which advocates for Two-Spirit and racialized LGBTQIA+. He, along with a professor, co-founded a social enterprise called Otahpiaaki which focuses on supporting and empowering Indigenous entrepreneurs. Spirit River is a public speaker, a workshop facilitator for Indigenization and Decolonization, as well as for anti-racism training. STEFAN MISSE — DISCOVERY ORGANICS Stefan Misse has worked at Discovery Organics for the past 17 years in various capacities including a three-year farming stint on 24 acres of certified organic land growing ground crops for Discovery back in the mid 2000s. Currently he is the President of Discovery and has been leading the purchasing department for the past few years while doing most of the fruit buying. Currently Discovery purchases fair trade bananas year round and a number of other fair trade certified fruits and vegetables whenever they are seasonally possible. STEFAN RASPORICH — CALGARY ARTS ACADEMY Stefan Rasporich got started in social justice through an Arusha and Calgary Dollars grant to fund a cross-cultural experience for Syrian refugee families and students at Calgary Arts Academy (CAA), a public charter school where Stefan has taught for over 15 years. Stefan helped CAA become Calgary’s first Fair Trade School, and has worked with students in the Global Leadership Club. As a game designer, Stefan has led designs for an AR-enhanced Reconciliation Bench, which highlights original student songs and individual painted tiles. For this conference, he’s very excited to share his latest iteration of the Fair Trade Game and explore how it can be used as a tool to raise awareness and engagement around fair trade products. THE CANADIAN FAIR TRADE NETWORK 205 - 1915 G E O R G I A ST R E E T E AST VA N C O U V E R , B C V 5 L 2 B 7 INFO@CFTN.CA 19

2020 NATIONAL FAIR TR ADE CONFERENCE SP ONSORS CONFERENCE PARTNER

PL ATINUM SPONSORS

GOLD SPONSORS

SILVER SPONSORS

BRONZE SPONSORS

CONFERENCE SUPPORTERS