focus: RNR Tire Express
Brand Expectations:
What It Takes to Become a Part of RNR Tire Express
The RNR team looks for franchisees who “ possess a similar innate desire to give back to the community in their own right, under the RNR Tire Express name.
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Franchising offers an abundance of opportunity for aspiring entrepreneurs. From reaping the benefits of joining an already established national brand to the obvious potential financial gains available, the decision to join a franchise seems simple, but the vetting process can vary by company. Although the typical vetting process to join a franchise can be lengthy and potentially misunderstood, each brand focuses on what is most important to them in new franchisees. Too few realize the vetting process can and should include other considerations aside from just the financial analysis. RNR Tire Express is a leader in the nation’s tire and wheel retail space, having grown to encompass over 160 locations in 26 states – and growing fast. With over 20 years of experience, RNR Tire Express has the proof of concept, profitability, scalability, and sustainability smart franchise investors look for. That level of success came as a result of the verifiable system that the company has instituted that puts each and every applicant through a unique vetting process to ensure they are a proper fit for the RNR family. 16 Franchising MAGAZINE USA
“That vetting process focuses on culture. It consists of examining a variety of unique personal qualities and characteristics that are core to the operation of any RNR location and that the corporate team hopes to see in franchise prospects interested in joining the brands’ nationwide system of franchisees. These vital extra measures are responsible for ensuring that the RNR Tire Express network of franchise locations are uniformly recognized as running a customerfocused approach to business, aimed at serving local communities.”
Community-Oriented Approach to Business RNR Tire Express was created for the benefit of communities throughout the country. More specifically, for segments of the general population that had gone largely underserved by the tire and wheel industry for far too long. Their unique lease-purchase model directly serves a vast consumer niche who may not have the credit or cash available to purchase tires. It’s this model that RNR adopted from its very inception that began to change that narrative - introducing the market to a truly customer-oriented brand. The RNR team looks for franchisees who possess a similar innate desire to give back to the community in their own right, under the RNR Tire Express name. Individuals who will play an
