Franchising Magazine USA-FEB-13#2 2025_FA

Page 1


Z ip S cleaner S signs fi V e - unit franchise D ea L to e XPan D into houston

t he c ritical r ole of t raining in f ranchi S ing

franchising feature in your price range confidently Start a f ranchi S e: t he f irst 2 Questions what S new! announcement S from the indu S try

The public and policymakers need to understand franchising.

Our purpose

@OurFranchise is an industry-wide campaign created to spread the word about the value of franchising and share the stories of men and women just like you, who are leading the way as franchisors, franchisees, and franchise employees. The franchise business model has been proven time and time again to work, but it’s threatened when the public and politicians don’t understand how it operates to benefit local, independent franchise establishment owners and their communities. Putting a spotlight on real leaders succeeding with the franchise model is how we’ll ensure franchising is stronger than ever before.

Follow us

Share the tools and resources offered on AtOurFranchise.org/resources

Help us keep the momentum going

Since our launch in June 2016, we’ve reached 1.7 million people through outreach efforts, including events in key cities and states, where we spoke directly with business owners, employees, policymakers, and the media. Additionally, we’ve reached people across America through our website and social media channels, digital advertisements, and the promotion of We the Franchisees on Politico – but there is much more work to do. As a franchisor, franchisee, or franchise vendor, you are a leader in your community – and we need your support, now more than ever.

b a x

Our Franchise @OurFranchise @OurFranchise

You benefit by joining

By joining @OurFranchise, you’ll get access to exclusive stories and resources that can help grow your franchise business, educate employees at all levels about the franchise business model, and share the economic importance of franchising with consumers. You will also have the opportunity to share your franchise success story with your peers.

Visit AtOurFranchise.org

Contact Erica Farage, Senior Director of Political Affairs and Grassroots Advocacy and Multi-Unit Franchisee Engagement International Franchise Association efarage@franchise.org (202) 662-0760

This is just the beginning

Make sure you stay up to date with the campaign’s latest efforts through email updates and social media. Visit our website to read and share the latest stories of franchisors and franchisees making an impact in their communities. Become a franchise advocate to help ensure Americans, now and in the future, have the opportunity to start franchise businesses. Take the lead today!

VOLUME 13, IssUE 2, 2025

On the cover: Zi P s cLE an Ers

pRE s I d E nt: colin Bradbury. colin@cgbpublishing.com

pU b LI sh ER : Vikki Bradbury. vikki@cgbpublishing.com

E d I tORI a L d E pa R t ME nt: editor@cgbpublishing.com

adVER t I s I ng: vikki@cgbpublishing.com annie@cgbpublishing.com.au

pRO d UC t IO n: usaproduction@cgbpublishing.com

dEsIgn: Michelle Quinn. michelle@cgbpublishing.com

Cgb pUbLIshIng canadian Office: sidney B.c canada

U. s. Office: seattle, Wa www.franchisingmagazineusa.com

Lots of things happening in the b usiness world today and in this issue, we discuss some of the positives and some of the uncertainties you may be feeling. a s always, we have some great advice and information on franchising. For the Cover story we have Zips Cleaners who have recently signed a 5 Unit franchise deal to expand into h ouston. you can read more about this on page 10.

a s usual our top experts in the industry continue to deliver great advice. g eorge Knauf explains about Becoming a Franchisee and the Best Path to Franchise acquisitions. Lucas Frey covers how to confidently start a Franchise and the first 2 questions in this 3-part series. Last but by no means least, from Evan hackel, The critical role in franchise training.

Our main feature is Franchises in your price range, a key item to consider when looking at the bottom line. Our r esident Feature Expert chris conner discusses how Big Dreams meet small investments. We feature a range of franchises in this special feature, from r estoration to skincare and of course Food and franchising.

n ext month we will have our regular Veterans in Franchising supplement which promised to be a bumper issue.

a s always, i really hope you enjoy reading this issue and don’t forget to take a moment to scroll thorough to our a-Z Directory at the back of the magazine or visit the website www. franchisingmagazineusa.com to find more exciting franchises and advice. happy r eading.

Franchisee in

Express Employment Professionals: From recruiter to Franchise Owner: Matt Tibbetts’ Express Journey

LINE -X: From Loyal LinE -X customer to Franchise Entrepreneur

Blinds: 3 Ways to Know if your Leadership style is resonating with your Employeess

Fitness Machine Technicians: The Power of niche Franchise Opportunities: how Th is Part-Time ski instructor and Franchise Owner Found success in Fitness Equipment repair & Maintenance

Franchisor in Depth

18 Brooklyn Robot Foundry: Where glue, gears, and gumption Meet

54 Birdcall: hatches national Expansion Plans with new Franchise Offering

58 Mathnasium: Launches new 3-Month courses: numerical Fluency & saT® and ac T® Test Prep

60 Re-Bath: husband-Wife Duo Brings re-Bath to albuquerque, strengthening Business Development in Their community

66 Franchises: Franchises stepping Up to aid with La Wildfire recovery

HTeaO Brings Back Fan-Favorite Flavor: Root Beer Iced

Tea & Latte

HTeaO, the nation’s leading iced tea franchise, is excited to announce the return of a fan-favorite flavor: Root Beer Iced Tea & Latte. Back by popular demand, this bold and nostalgic beverage will be available until February 28, 2025. The perfect concoction for starting the year with a quirky twist!

crafted with rooibos leaves and a touch of cinnamon bark, the r oot Beer i ced Tea Latte delivers the classic, familiar taste of root beer with a refreshing tea base. For those seeking a cozy indulgence, the r oot Beer Latte combines this signature flavor with whole milk creating a creamy, comforting drink for the start of the year.

“We’re excited to begin 2025 by showcasing the creativity and fun at the heart of h TeaO, and reintroducing the r oot Beer i ced Tea & Latte does just that,” said h eath nielsen, President of h TeaO.

“Our customers can’t get enough of the bold, nostalgic flavor. Whether you prefer it as an iced tea or a latte, the blend of root beer and cinnamon offers a unique and refreshing twist that’s truly one of a kind.”

The r oot Beer i ced Tea & Latte offers the perfect balance of sweetness, spice, and creaminess, making it a versatile choice for both tea and latte lovers alike. With its classic root beer flavor and the warmth of cinnamon, it’s a flavor profile that stands out in any season.

h TeaO offers a range of ultra-premium tea, water, and coffee products and caters to customers both in-store and through convenient drive-thru services. Each location boasts 20+ meticulously crafted flavors of sweetened and unsweetened tea, made using a proprietary water filtration system and 100% natural ingredients.

www.HTeaO.com.

c rimson coward n ashville h ot c hicken Expands in Virginia with New Location in Springfield

Crimson Coward Nashville Hot Chicken opened its fifth location in Virginia in Springfield. In addition to Virginia, the Los Angeles-based chicken joint has stores in Maryland, California, Michigan, Texas and Washington.

nabil a sad, area representative partner for franchise expansion, is also the franchisee for the new 1,449-square-foot restaurant while operating five additional locations in the DMV area. h e shared, “We’re excited to announce the opening of our springfield store, located in the Old Keene Mill shopping center. We have more exciting openings planned in 2025 in the DMV area.”

Every crimson coward nashville h ot chicken joint offers a variety of hand cut, marinated chicken meals and tempting homemade sides and is dedicated to creating a unique dining experience with an open kitchen design. it begins with fresh food cooked in front of guests and made to order so every meal is hot and tender. Each piece of the freshly prepared chicken is hand breaded and finished with the heat level of the guest’s choice: country, which has no heat, mild, medium, crimson-hot, and Burrrrn Baby Burn for those looking to fire up their taste buds.

“Local communities have really embraced the fresh nashville hot chicken bold flavors and unique open kitchen setup of crimson

coward,” said John Filipiak of r Mg -M a who partners with a sad as the local area representative partner for the chain’s franchise expansion. “We’re continuing to grow crimson coward in the DMV area, and beyond. Our team is eager to share our authentic nashville h ot chicken and daily fresh made sides. We look forward to being a part of the springfield community.”

www.CrimsonCoward.com.

r e-Bath Appoints Amy Cantwell as VP of Marketing, Tapping into Her 20+ Years of Industry Experience

Re-Bath, one of America’s largest bathroom remodelers, announced the appointment of Amy Cantwell to VP of Marketing. As a marketing professional with more than two decades of expertise, she will focus on leveraging network budgets for efficient media buys, ensuring transparency, and creating a seamless digital marketing experience to drive strong results across the franchise system.

c antwell brings over 20 years of experience in marketing strategy, audience insights, and performance-driven initiatives. she has successfully managed $200M+ in media investments, launched award-winning campaigns, and driven significant growth across industries including finance and wealth management, remodeling, and automotive.

“We are thrilled to welcome amy c antwell to the r e-Bath team as our new VP of Marketing,” said Brad hillier, cEO of r e-Bath. “ h er leadership, combined with the unique skillset of our current team, will bring a fresh perspective and the strength needed to navigate evolving needs while enhancing our marketing performance.”

“ i ’m excited to join r e-Bath at such a pivotal time in the brand’s evolution,” said c antwell. “ i see tremendous potential for growth and innovation in the home remodeling space and look forward to leveraging my marketing expertise to drive impactful, datadriven strategies that elevate r e-Bath’s presence and empower our franchisees to succeed. i am eager to help the brand continue its upward trajectory and deliver exceptional results across all digital and broadcast channels.”

a s one of the largest bathroom remodeling companies in the United states, r e-Bath has established a proven business model, unparalleled franchise office support, and an infrastructure for growth as it continues to seek strategic franchise partners to expand its footprint nationwide.

Pvolve Propels Franchise Growth in 2024, Emerges as Functional Fitness Leader

Pvolve, the cutting-edge functional strength training workout, backed by Jennifer Aniston, that combines innovative resistance equipment with a clinically-proven approach to movement to build strong, mobile bodies, celebrated a landmark year in 2024 with unprecedented growth. Pvolve is boldly advancing its strategic expansion plan, with 11 newlyopened studios and 27 new franchise licenses awarded across North America, further solidifying its position as a leading force in the functional fitness space.

The brand’s impressive trajectory continues to garner notable industry recognition. Founder r achel Katzman received the Best Female Entrepreneur – consumer s ervices g old stevie® award in the 21st annual stevie awards® for Women in Business, while President Julie c artwright was named among athletech n ews’ 50 Power Players shaping the fitness industry’s future.

“2024 marks a pivotal moment in Pvolve’s evolution, driven by extraordinary demand for our franchise model,” said Julie c artwright, President of Pvolve. “The accessibility of the Pvolve Method’s low-impact, resistance-based design sets us apart. Our classes are welcoming and effective for people of all ages and fitness levels, whether you’re a beginner or an expert. Few fitness brands can genuinely say that.”

c artwright attributes Pvolve’s explosive growth over the past year to be the unmatched efficacy of its signature Method, backed by clinically-proven results, and its high-profile partnership with world-renowned actress, producer, and director, Jennifer aniston.

ter

The six-week journey was inspired by Jennifer aniston’s personal routine and designed to transform not only how you move but how you feel, from the inside out. These strategic initiatives and growth plans reflect the brand’s commitment to leading innovation in functional fitness while offering franchise partners proven opportunities for growth.

pvolvefranchise.com

Growin G community t hrou G h Grassroots Givin G

The special thing about a franchise system like Weed Man is that no matter how large we grow, we are always deeply rooted in our local communities. I’m proud to say that our franchisees bring out the best of being locally owned and operated –whether it’s our Epic3 Group donating to the Ronald McDonald House, our Greenville and Lexington locations jumping into action for hurricane relief, or our Kalamazoo location volunteering to beautify their local little league fields (and I could go on and on). But we also know that we are stronger when we are working together. That’s why this past year, for the first time in Weed Man’s history, we came together to conduct a brand-wide give-back initiative: Grassroots Giving. Our 2024 fall food drive invited Weed Man customers to donate shelf-stable, non-perishable food and household items—like canned goods, pasta, rice, and peanut butter—conveniently during their regularly scheduled fall lawn care services. The donations were collected by our technicians and delivered to local food banks, directly benefiting community members in need. Our customers, employees, and franchisees really rose to the challenge. Together, across the Us and c anada, we amassed an incredible 76,000 pounds of food — that’s an estimated 64,000 meals!

This achievement reminds us that franchise brands like Weed Man have the unique opportunity to make a tangible impact in the communities we serve. We’re excited to do it again next year, with even more ambitious giving goals to combat food insecurity in our local communities.

i Fa n ames constant contact as Pre Ferred v endor For e mail

m

arketin G Plat Form

The International Franchise Association (IFA) today named Constant Contact as its preferred vendor for email marketing services. With an understanding of the unique franchisorfranchisee relationship, and specific tools designed to support the franchise business model, Constant Contact’s comprehensive digital marketing platform delivers what these businesses need to succeed — including email, SMS, social media and event marketing capabilities.

“a s one of the leading email marketing platforms with a unique expertise in franchising, iFa is pleased to name constant contact as a preferred vendor,” said sheila Fisher, iFa senior vice president of sales. “constant contact has developed specific tools designed to address the challenges of the franchise business model –offering flexibility for the differing needs of local franchisees while maintaining brand standards across a system.”

constant contact has been an iFa supplier member for nearly 20 years. in addition to the company’s best-in-class email, sMs, social media and event marketing tools, its franchise solution provides the flexibility brands need to maintain creative consistency without sacrificing local messaging. its digital marketing platform also leverages cutting-edge technology like artificial intelligence and time-saving automations to help franchises spend less time on marketing while seeing better performance from their campaigns.

“ since joining the iFa in 2005, we have been proud to support the franchise community by delivering intuitive, flexible, and powerful marketing tools that help them achieve their strategic goals,” said Jessica Kottcamp, VP of Partner Marketing at constant contact. “Franchisors and franchisees face unique challenges in managing brand consistency and local marketing, and our platform is purpose-built to streamline these efforts.

yo G urtland Announces 2025 Growth Plans

With more than 220 locations across the nation and internationally, Yogurtland announced its goal to open 30 new stores in 2025 in the United States alone. In an effort to foster long-term success for both franchisees and the brand, Yogurtland is seeking to partner with buying groups that can commit to a three-store minimum. The franchise brand plans to expand in key territories including Texas, Northern and Southern California, Arizona, Utah, Colorado, New Jersey and Pennsylvania.

“Operating multiple stores allows franchisees to spread costs such as marketing, supply chain and administrative expenses across several locations, improving overall profitability and customer experience,” said chuck Ballard, Director of Franchise Development.

according to Ballard, the minimum requirement is aimed at attracting franchisees who are looking to scale their investments and grow their business.

“By staying ahead of consumer trends and continuously introducing new and exciting flavors, new and seasoned franchise

owners alike will have access to a diverse and appealing menu that keeps customers engaged and returning,” he said.

“The ease of operations and product quality is what attracts me to yogurtland as a franchisee,” said harman Thind owner of yogurtland’s s outh- central Los angeles location. Thind is looking to open two locations in 2025 and own a total of 10 locations within the next three to five years.

Paul gill, owner of 16 yogurtland locations across Los angeles county, plans to expand to 24 locations over the next four years.

“ yogurtland is just a happy place, and it is very in tune with their customers which keeps them returning with its rewards programs, rotating flavors and social media presence,” said gill.

www.yogurtland.com.

Zie Bart Teams Up with ABC’s Shifting Gears, Starring Tim Allen, for Customer Promotion Deal

Gearing up for the highly-anticipated premiere of ABC’s Shifting Gears – a sitcom about classic car restoration and repairing a father-daughter relationship, starring Tim Allen and Kat Dennings –Ziebart is offering a special, limited-time package deal to help fans restore their cars.

a s shifting gears inspires viewers to give their own cars the care and attention they deserve, Ziebart – the global leader in premium automotive appearance and protection services – is offering complimentary Ultra Fabric Protection Upgrades with the purchase of any interior detailing service. The promotion also includes an exclusive shifting gears shammy drying cloth, only available at Ziebart locations in the U.s. The offer runs from January 1 – February 28, 2025 at all U.s Ziebart stores.

customers can claim the offer at Ziebart. com/sgpromotion.

“shifting gears is a reminder of the pride, satisfaction, and connection we feel when we take care of something we love,” said Thomas a . Wolfe, President & chief Executive Officer of Ziebart. “Tim allen has famously called Michigan home since he was a child, so it seemed only natural for Ziebart – a company proudly rooted in the Detroit area – to collaborate with shifting gears all while highlighting car restorations.”

All About the Details

• ABC’s Shifting Gears airs on Wednesdays at 8/7c on aBc starting January 8, 2025. Watch episodes the next day on demand and on hulu.

• Follow Shifting Gears (#ShiftingGearsABC) on Facebook and instagram.

• Terms and conditions for the limited-

time offer can be found at Ziebart.com/ sgpromotion.

For more information or to locate a Ziebart near you, visit www.ziebart.com.

ZIPS CLEANERS SIGNS FIVEUNIT FRANCHISE DEAL TO EXPAND INTO HOUSTON

Transplants to Texas from Brand’s Home Base of Maryland, New Franchisees Abisoye “Abi” Ajibade and Mikhel Adun Look to Answer Demand for Convenient, Low-Cost Garment Care.

ZIPS Cleaners, the national garment care franchise renowned for its distinctive one-low-price and “in-by-9out-by-5” guarantees for dry cleaning, has recently scored another victory in its efforts to spread beyond its Mid-Atlantic United States base.

The company recently announced that Abisoye “Abi” Ajibade and Mikhel Adun signed a development agreement to open five locations in southwestern Houston and its surrounding suburbs.

Operating as Garment Care Partners LLC, the husband-and-wife team plans to bring the convenient, low-cost garment care franchise as well as its high-end,

high-touch sibling, Mulberrys Garment Care, to the area beginning later this year and to have all five locations open within three years. They are currently reviewing space throughout the territory where they will look to install a full-service ZIPS Cleaners processing site. Future locations will include a mix of retail formats available to help ZIPS Cleaners franchisees cover their market more completely, such as staffed and 24/7 automated ZIPS Cleaners drop off/pick up sites that require smaller footprints, less equipment and fewer employees. The franchisees will also consider adding Mulberrys, the upscale alternative offered by ZIPS Cleaners’ parent, as part of their planned development.

Both Ajibade and Adun bring histories of business leadership to their new venture.

Adun holds a Master of Science degree in Finance and Financial Management from University of Maryland Global Campus. He is CEO and owner of Houston Technology Labs, a Houston-based digital business transformation consultancy that leverages technology to help organizations modernize, unlock value and elevate their customer experience. His background includes roles in cloud computing architecture with Red Hat, PTG America and IBM. Ajibade earned her MBA from the Devry University’s Keller Graduate School of Management and serves as Houston Technology Labs’ Director of Product Management and Agile Transformation. She has held prior roles in product development and program management.

The former Marylanders were ZIPS customers prior to moving to Texas and saw an opportunity to bring the popular garment care brand to their new home.

“ZIPS is a versatile brand that trades in time, a precious commodity,” said Adun. “The convenience, speed and dependability it delivers lets customers tend to more important or more enjoyable things than caring for their clothes. We enjoyed that

Mid-Atlantic U.S. base and adds to its presence in the Lone Star State, which is already home to five franchise locations in Austin. The 70-unit company is currently seeking franchisees to open ZIPS Cleaners locations in Dallas, other major Texas cities and markets throughout the United States. Through its parent, Value Drycleaners of America (VDA), franchise opportunities with Mulberrys Garment Care are also available.

comforters and other household goods, and commercial services for local businesses and organizations. Franchisees gain access to a wealth of industry knowledge, the economies of volume purchasing, a network of colleagues similarly focused on success, extensive marketing support at the local and system level, regularly expanded and enhanced training and operational models, and the expertise and assistance of a seasoned and robust corporate team.

benefit as ZIPS customers in Maryland, and we want to afford that same luxury to our new neighbors here. We are excited to open in Houston and confident our new stores will be very well-received.”

“With Mulberrys, we also have the ability to offer a more upscale service to areas populated by higher-income families willing to pay more for a premium experience,” added Ajibade. “This gives us the flexibility to match our offering to the demands of individual communities.”

Through its introduction to Houston, ZIPS Cleaners continues its growth beyond its

“We are thrilled to have two individuals with so much business acumen and brand passion sign on to bring ZIPS Cleaners to Houston,” said Michael Waintraub, Director of Business Development for the ZIPS and Mulberrys brands. “Abi and Mikhel understand what’s involved in building a business and keeping it running smoothly. That knowledge will be equally valuable to them as they start establishing their presence in Houston, and to our overall system as they lend their insights to our franchise community. We look forward to celebrating with them as they open their first and future locations.”

The ZIPS Cleaners franchise opportunity offers aspiring business owners the opportunity to capitalize on demand for garment care by providing six popular services under one roof: same-day service and a single low price to dry clean any item, Wash N Fold laundry, pressed laundry, alterations, cleaning of

ZIPS Cleaners was launched in the early 2000s when eight of the BaltimoreWashington Metro Area’s premier dry cleaners banded together as a unified brand offering same-day service at a single low price. With more than 100+ years of drycleaning experience and business expertise, these founders created a streamlined process designed for easy replication by industry veterans and newcomers alike. Today, there are more than 70 ZIPS Cleaners locations throughout the United States, with more than 100 slated to open in the next several years. Franchise opportunities with ZIPS are available in select markets throughout the United States.

For more information, contact Director of Business Development Mike Waintraub at mwaintraub@321zips.com or (609) 468-7195, or visit https://321zips.com/own-a-zips/.

CO nFId E nt LY StARt A F RAn C hISE: THE FIRST 2 Q UESTIONS

The corporate world can feel like a merry-go-round; stable on the surface but spinning faster with every restructuring. If you’ve recently found yourself wondering whether it’s time to jump off, you’re not alone. Many professionals dream of owning a business but get stuck on one big question: “Where do I even start?”

Here’s the truth. There’s a proven process to help you move confidently from corporate employee to business owner. It starts with answering five critical questions to determine if business ownership, and specifically franchising, is the right fit for you.

trusting the Jump

When I was six, I stood at the edge of a hotel pool, frozen. I’d fallen into Wamplers Lake the year before while wearing casts on both legs, and water had terrified me

ever since. But here I was, staring at the pool, with my dad in the water saying, “Jump. I’ll catch you.”

I wanted to believe him. Fear told me not to. But I took a deep breath and jumped anyway. He caught me, just like he said he would. By the next summer, I was competing on a swim team, ranking among the top five in my county.

The lesson? Fear never goes away, but trust, backed by a plan, turns hesitation into action.

the challenge

Thinking about owning a business is easy. Doing it? That’s the leap. This decision is almost as big as choosing a spouse and buying a house.

Fear manifests in questions:

• What if I fail?

• Where do I even begin with 4,500+ franchise brands to choose from?

• Is this the right path for me and my family?

A recent study by Gallup reveals that 62% of Americans prefer to run their own business rather than work for someone else. However, data from Louisa Zhou indicates that in 2023, 10.1% of U.S. adults owned a business.

Regarding franchise ownership, data indicates there are roughly 712,000 franchise owners in the U.S. from Zippia. This suggests that franchise owners represent approximately 0.4% of the U.S. workforce. This significant gap highlights the challenges and barriers many face in transitioning from aspiration to action.

Phase 1: Building the Foundation

Before you make the leap, you need a solid foundation. That’s where we begin.

Step one is understanding your strengths, passions, and goals. Tools like the confidential questionnaire and Zorakle assessment help us focus on what’s important:

• Your transferable skills.

• The lifestyle and financial security you want to create.

• The impact and legacy of your vision in your community.

The Zorakle assessment evaluates your entrepreneurial strengths and helps identify industries and franchises where you’ll thrive. Think of it as your compass, guiding you to the right path.

Then, we tackle the first 2 questions:

1. Is business ownership the right path for you and your family?

Luke frey is a seasoned franchise strategist with over two decades of experience in leadership and business development. his journey from the front lines as a fire chief to the helm of his own successful franchise has equipped him with unique insights into the challenges and triumphs of franchise ownership. As the author of Your Guide to 90-day Success: the Franchisee’s Strategy for Early Wins, Luke empowers franchisees to achieve early wins and sustainable growth by shortening the steep learning curve of business ownership.

Passionate about helping others succeed, Luke offers actionable strategies that blend practical business acumen with a deep understanding of human dynamics. through his work, he’s committed to shaping the future of franchising, one successful business at a time.

“ Fear never goes away, but trust, backed by a plan, turns hesitation into action.”

2. If yes, is franchising the best option among starting from scratch, buying an existing business, or investing in a franchise?

Think of this phase as laying the groundwork for a house. Without a strong foundation, nothing you build will last.

why this matters

This isn’t about taking blind risks. It’s about intentional decisions.

For example, a client of mine had spent 20 years climbing the corporate ladder. After the last round of layoffs, she wanted independence but didn’t know where to start. Through assessments and conversations, we discovered her passion for wellness. Franchising gave her a proven model to work with, and within a year from

our first conversation, she was running a successful boutique fitness studio.

Her success wasn’t random. It was the result of deliberate planning and a clear process.

what’s next?

So, here’s the question: Are you ready to explore what’s possible?

If the answer is yes, let’s talk. My process ensures that you don’t jump into the unknown without support. We work together to answer the big questions, find the right path, and build something that aligns with your vision. Our conversation is about helping you explore possibilities, not making commitments.

Don’t wait. Your future is worth one conversation. v

IS R ESONATING WITH yOUR

As I stepped into the role of CEO at Bloomin’ Blinds, I was tasked with guiding the brand into its next chapter of growth, transitioning from a familyowned and operated business into a successful franchise powerhouse.

This shift required balancing the rich legacy established by the brother-led leadership team while innovating and positioning the company for future success. Taking on this role as a non-family member brought its own set of challenges,

particularly when it came to preserving the family-driven culture and values that have always been the foundation of Bloomin’ Blinds since its inception in 2001.

In this transition, it became essential to implement a leadership style that not only fostered growth and innovation but also maintained the heart and soul of our family-oriented business. It’s not just about overseeing operations; it’s about creating a leadership environment that resonates with employees, franchisees, and stakeholders, ensuring that everyone feels part of something larger than themselves.

Effective leadership in this context means that all team members, whether corporate staff, franchise owners, or employees, feel valued, empowered, and aligned with the organization’s goals. A strong leadership style doesn’t just influence day-to-day operations—it shapes the company culture, fosters collaboration, and defines the work environment.

Here are three ways to determine if your leadership approach is truly hitting the mark:

1Franchisee and employee engagement and initiative

Resonating leadership creates an environment where franchisees and employees are motivated to take initiative, step up, and contribute beyond their

core responsibilities. Engagement is not just about participating in meetings or completing tasks; it’s about ownership, pride in one’s work, and self-responsibility. Observable Actions: Are team members solving problems proactively or offering fresh ideas? When people take initiative without being asked, it’s a clear sign that they feel trusted and empowered by your leadership. This autonomy encourages them to take responsibility for their own projects, which naturally fuels innovation and growth.

Open Communication: Look for consistent, constructive feedback from your team during meetings or performance reviews. When employees and franchisees feel heard and valued, they’re more likely to engage in meaningful dialogue. Transparency in these exchanges, where they understand the reasoning behind decisions, builds trust in leadership and reinforces a culture of self-responsibility.

Autonomy: Empowering individuals to make decisions on their own is vital. Are your employees and franchisees making decisions confidently without needing constant approval? This type of autonomy shows that they trust your leadership and feel empowered within their roles. A resonating leader encourages independent decision-making, ensuring a balance of empowerment and support, which nurtures

Jeff Wharton, ceo of Bloomin’ Blinds

a culture of leadership at all levels of the organization.

This approach doesn’t just empower the team—it creates a dynamic where everyone feels invested in the brand’s success. This deep engagement translates into higher job satisfaction, better retention rates, and more innovative solutions. Tools like BloomScale, Bloomin' Blinds' proprietary tech platform, exemplify the impact of this leadership approach. This innovative tool helps franchisees make data-driven decisions, optimize operations, and drive growth, benefiting the entire franchise system.

2team cohesion and collaboration

A unified and collaborative team often reflects leadership that prioritizes trust, respect, and alignment. Effective leaders set the tone for an environment where mutual support is the norm, fostering a culture where every member of the team, from corporate to franchise owners, feels responsible for the company’s success.

Unified Efforts: Does your team work cohesively toward shared goals? When individuals freely share and support ideas, it reflects leadership that fosters unity and collaboration. Creating a shared vision that motivates everyone to work toward common goals is essential. When

employees and franchisees understand how their work contributes to the larger picture and see the direct impact of their contributions, they become more engaged and committed.

Healthy Conflict Management: Every team experiences disagreements, but resonating leadership ensures that these conflicts become opportunities for growth. By encouraging open dialogue and teaching conflict resolution skills, you can help your team navigate disagreements productively, which strengthens relationships and keeps the focus on moving forward.

When team members feel trusted, respected, and supported, they’re more likely to work together to achieve common goals, creating a powerful, unified force within the organization.

3Growth and development

One of the most telling signs of resonating leadership is the commitment to development and the long-term success of your team members. A leader who prioritizes development fosters a culture where employees and franchise owners see their potential for growth within the company, reducing turnover and ensuring continued engagement.

Pursuit of Learning: Are your employees and franchisees seeking out

opportunities for professional development or requesting feedback to improve their skills? Leadership that resonates inspires continuous learning and improvement. When individuals are encouraged to pursue growth, they take ownership of their personal and professional development, driving innovation within the company.

Career Progression: When people see a clear path for advancement within your organization, they are more likely to stay engaged. Supporting their long-term career goals strengthens individual performance, builds loyalty, and reduces turnover. A culture of growth isn’t just about technical skills; emotional and personal growth is equally important. A resonating leader fosters a growth environment where employees feel supported in all aspects of their development.

Recognition and Support: Recognition is key to ensuring that team members feel appreciated for their contributions. When leaders provide constructive feedback, celebrate achievements, and support both professional and personal growth, they reinforce the idea that every team member’s progress is valued.

In my experience leading high-performing teams, including my current role as CEO of Bloomin’ Blinds, I’ve seen firsthand how aligning leadership principles with team dynamics drives success. Effective leadership is a two-way street: when leaders invest in their teams, teams respond with trust, collaboration, and a shared commitment to excellence.

By focusing on engagement, collaboration, and growth, leaders can ensure their style resonates with employees, franchise owners, and stakeholders alike, resulting in a thriving organizational culture. In turn, this creates a company where the family values that have been its foundation are maintained while adapting for the future. Leadership is ultimately about people—it’s about creating an environment where everyone feels valued, supported, and aligned with the company’s goals. When this happens, the results speak for themselves: improved performance, greater innovation, and a lasting, positive impact on the organization. v

F ROM R ECR u I t ER tO F RAn C h ISE OW n ER :

mATT TIbbETTS’ E XPRESS J OURNE y

“If you love connecting with people and helping them achieve their goals, the staffing industry is incredibly rewarding.”

Ten years working alongside Express Employment Professionals, the leading staffing franchise, is a major feat for Matt Tibbetts. Starting his journey at just 23 years old, Matt entered the staffing industry as an entry-level recruiter in Texas, driven by ambition and a passion for connecting people with meaningful opportunities.

Over the past decade, his journey has been one of relentless growth, culminating in his ownership of an Express franchise in Waxahachie, Texas. Along the way, Matt has not only navigated the challenges of business ownership but also embraced the evolving tools and trends shaping the staffing industry.

From his early days as a recruiter to becoming a franchise owner, Matt exemplifies the entrepreneurial spirit of millennials. His approach blends the traditional values of hard work and relationship-building, making him a role model for aspiring business owners.

From recruiter to Franchisee: Building a strong Foundation

In 2014, Matt began his career with Express as a recruiter, a role he held for almost five years. His dedication and drive quickly propelled him into leadership roles, including as a Sales and Training Coordinator and later as Director of Training at Express’ international headquarters. These roles gave him a comprehensive understanding of franchise operations and fueled his dream of one day owning his own business.

In 2021, Matt began planning his transition to franchise ownership. By 2022, he and

his wife officially acquired an Express franchise resale in Waxahachie. This marked a significant milestone in his career, transforming him from employee to business owner. Resale franchises come with their own unique challenges and opportunities, and Matt approached this transition with a clear vision and determination to make his business thrive.

“The timing initially seemed ideal, as the 2021-2022 hiring boom presented an abundance of opportunities for staffing companies,” said Matt. “However, as the labor market evolved and hiring slowed, I found I had to adapt my strategies to navigate the new realities of the postpandemic economy.”

leveraging a millennial mindset: matt’s Path to entrepreneurial success

As a millennial himself, Matt Tibbetts has embodied the traits that set his generation apart—an aptitude for technology, a curious mindset, and a focus on purposedriven work. These characteristics have not only helped him navigate the staffing industry but also find success as a young entrepreneur.

Growing up in the digital age, Matt has always embraced technology to improve efficiency and streamline operations. His natural inclination to adapt and innovate

has allowed him to modernize processes within his business, making it easier for job seekers to connect with opportunities and for his team to focus on meaningful, highimpact work.

Matt’s experience and mindset is also evident in his approach to problem-solving. “It’s important to examine processes critically to identify opportunities for improvement,” said Matt. This ability to rethink systems has helped reduce barriers for job seekers, simplify operations, and create a smoother overall experience for clients and employees alike.

By leveraging these traits, Matt has carved out a path for success as a franchise owner. His ability to adapt, innovate, and connect with purpose has set him apart in the competitive staffing industry and serves as a testament to the potential of his generation in the world of business ownership. His office continues to perform in the top 100 franchises out of nearly 900 at Express.

Purpose- driven leadership: connecting People and opportunities

“I’ve helped a man who was wrongfully incarcerated for eight years find a job and helped single moms secure new opportunities,” he shares. “Staffing is impactful and meaningful. Someone’s life changes because you come to work every day.”

This sense of purpose resonates strongly across generations. For those considering a career in staffing, Matt emphasizes the importance of connecting with this purpose.

As Matt puts it, “If you love connecting with people and helping them achieve their goals, the staffing industry is incredibly rewarding.”

Matt Tibbetts’ journey from entrylevel recruiter to franchise owner is a testament to the power of hard work, a growth-mindset, and a willingness to embrace change. Over the past decade, he has navigated the highs and lows of the labor market, consumed countless books, articles, and podcasts, attended all available training at Express, leveraged technology to drive innovation, and remained committed to building relationships and making a difference.

For aspiring franchise owners, Matt’s story offers valuable lessons: build strong relationships with clients and candidates stay curious and constantly be learning. Most importantly, connect with the purpose behind your work.

Beyond the practicalities of running a business, Matt finds deep fulfillment in the staffing industry’s impact on people’s lives. For him, staffing is more than just a job— it’s a way to make a difference. “ I’ve helped a man who was wrongfully incarcerated for eight years find a job and helped single moms secure new opportunities. Staffing is impactful and meaningful. Someone’s life changes because you come to work every day.”

As Matt looks ahead to the future, he remains optimistic about the potential of the staffing industry and the role he can play in shaping it. By combining entrepreneurial spirit with a passion for helping others, he continues to inspire others to pursue their own franchise dreams. v

W H ERE G LUE, G EARS, AND G U m PTION mEET: W ELCOME tO B ROO k LY n R OBOt F O und RY!

Inspiring Creative Thinking and Franchise Ownership, One Robot at a Time

Spend a few minutes in any of Brooklyn Robot Foundry’s programs and you’ll understand why this company has captured widespread attention in the children’s education and enrichment sectors. You’ll also be instantly sorry these amazing experiences weren’t available when you were a kid!

Founded by mechanical engineer Jenny Young in 2011, Brooklyn Robot Foundry revolutionized STEAM education (Science, Technology, Engineering, Art, and Mathematics) with its dynamic approach to teaching kids through unique hands-on robotics projects. Jenny and her team of designers have built a curriculum that appeals to kids of all ages, engaging them with programs that can take place almost anytime and anywhere!

Franchisees deliver the high-quality, screen-free, enrichment classes at schools, organizations, camps, and other facilities, engaging students, fostering creativity and innovation.

standing out from the crowd

Young founded Brooklyn Robot Foundry to provide an alternative to the traditional, standardized test-heavy methods dominating education. The Foundry’s classes are open-ended, project-based curricula where children of all ages can bring robots to life by learning fundamental engineering principles in a playful, engaging environment.

All Brooklyn Robot Foundry teachers are equipped with lesson plans and instructional materials so they are properly prepared to teach each class. The students get to build a new robot every class and take it home with them for additional learning and fun. This unique aspect is what thrills children most. “These kids are spending an hour or more building their robot - the last thing they want to do is part with it! That’s something we’ve heard a lot when people tell us about other programs - the kids don’t get to keep what they made and it’s really disappointing. And their kids don’t want to go back. We love the fact that our students can become completely immersed in their project, that they can custom it to make it their own and then they can take it with them and continue to modify and play with it at home.” explained Young.

What truly sets the Foundry’s programs apart from others is the sheer depth of their curriculum. Young explained boredom is never a problem with the Foundry, “We currently have over 650 projects in our curriculum. That means that a student could start building with us in pre-school and continue with weekly classes through middle school without ever repeating a robot!”

That number is even more impressive when you consider that each robot goes through thorough testing before being incorporated into the curriculum. Most designs do not make it, whether because of complexity, cost, sourcing issues, or simply because they simply aren’t deemed fun enough!

accessible and impactful

Much of the success of Brooklyn Robot Foundry’s program lies in its blend of engineering concepts and creativity. This approach helps to make STEAM learning more accessible and enjoyable for every child. Students are encouraged to transform each robot project into something that reflects their own interests. This flexibility appeals to children of all interests and inspires them to connect with science and engineering in their own way.

The Foundry’s programs also cater to various learning styles and needs, including children with neurodiversity. The program’s adaptability also allows instructors to adjust the experience for

students who may benefit from additional guidance or alternative learning methods.

The learning extends well beyond traditional STEAM programs, as children benefit from the social-emotional aspects of the engineering mindset. Students are taught to embrace failure as part of the learning experience. They work with the instructors to work through challenges, building self-confidence in the process. The Foundry’s teachers also foster creativity, encouraging self-expression in a supportive environment.

Accessibility is also a key factor of the Foundry’s mobile model. Franchise owners do not have a traditional brick-and-mortar location. Instead, the Foundry brings classes directly to the children in schools, community centers, and organizations, ensuring that transportation isn’t a barrier to access. By providing high-quality, hands-on STEAM education where children are already located, Brooklyn Robot Foundry empowers kids across all backgrounds to explore, invent, and engage with engineering. This also allows franchise owners to grow exponentially instead of being limited to the capacity of a singular location.

a vision for Growth and e xpansion

Brooklyn Robot Foundry plans to expand its reach significantly in the coming years. Young explained the company’s plans for expansion, “We initially started out very slowly, with just a few franchisees, because we really wanted to test and improve on our systems before taking on too many territories. Then we took on the next bunch, further improving our systems. Now we’re ready for more significant growth, and to grow our footprint far further from our home base in Brooklyn.”

Brooklyn Robot Foundry’s franchise model has become an attractive option for entrepreneurs interested in the booming field of children’s educational franchises, particularly those focused on STEAM learning. Franchisees who join not only tap into a growing demand for extracurricular STEAM activities but also benefit from the Foundry’s established brand and reputation. The Foundry’s emphasis on making learning fun and inclusive resonates with parents, schools, and community centers. Moreover, Brooklyn Robot Foundry’s approach aligns with the modern priority of fostering a lifetime love for learning.

Built for Franchise success

Brooklyn Robot Foundry’s franchise model addresses a key barrier for many prospective franchisees: high startup costs. By operating as a mobile program that partners with schools, libraries, and community centers instead of requiring a dedicated storefront, Brooklyn Robot Foundry franchisees save significantly on overhead costs, such as real estate and utilities.

In addition to helping to get things going easily, Brooklyn Robot Foundry’s mobile model is beneficial for continuous growth as well. Scalability is always a crucial topic in business, and for good reason. It represents a company’s potential to grow effectively, enter new markets, and expand its offerings cost-effectively. As a mobile model, Brooklyn Robot Foundry is inherently scalable. Without real estate constraints, franchise owners are able to spread and increase programming to meet demand.

Sourcing is something the Foundry’s franchisees don’t worry about, as that is all handled by the corporate team. That’s a

really big deal when you realize that each robot consists of a different configuration of parts and materials, meaning the Foundry’s production department must maintain an inventory of close to 1000 different parts at any given time. The production team then assembles individual kits of each robot, which are sent to the franchisees on a weekly basis. “We’re currently producing over 1200 robot kits per week for our franchise and corporate locations. And we expect that to double over the next 6 months”, reported Young. And with Young’s engineering background including in manufacturing, the corporate team is armed with all it needs to be able to seamlessly scale kit production.

complete circuit

In the lucrative children’s enrichment market, Brooklyn Robot Foundry’s uniqueness, affordability, and flexibility make it an especially appealing choice. With its innovative mobile model and a comprehensive curriculum tested and honed over the years, the Foundry provides franchisees with an easy-to-follow but impactful way to bring meaningful learning experiences to their communities. The ongoing training, resources, and support allow franchisees to focus on building relationships within their communities and delivering exceptional classes.

By focusing on inclusivity and affordability, Brooklyn Robot Foundry offers not just a product but a transformative experience. Brooklyn Robot Foundry has already become a household name among parents in New York City and beyond, and with its franchise expansion, it is positioned to become a leader in STEAM education on a national scale. Whether in a school gymnasium, a community center, or a local library, the Foundry continues to inspire curiosity, foster creativity, and empower children and adults alike to see the possibilities in the world around them. This commitment to accessible, engaging STEAM education makes Brooklyn Robot Foundry a truly exciting opportunity for potential franchisees and a valuable resource for young learners. v

Becoming a franchisee: the Be St path to f ranchi S e acqui S ition S

george Knauf is a highly sought after, trusted advisor to many of the top franchise ownership groups in the world. With over 25 years of experience in both start-up and mature business franchise operations he is uniquely qualified to advise individuals that have dreamed of Building their own empires. Whether you have an existing portfolio or searching for your first franchise, he can help you to pursue your dreams.

www. myperfectfranchise.com

If you’re serious about tapping into the lucrative world of franchise acquisitions, the best way to gain access to these opportunities is to start by becoming a franchisee.

Being part of the system offers unmatched insider access to resales, ensures you’re pre-approved and ready to buy, and positions you as a trusted operator within the franchise network.

Here’s why this strategy is essential for gaining access to the most attractive acquisition opportunities.

why Becoming a Franchisee is key

The most sought-after franchise resales rarely hit the open market. Instead, they are often passed on to existing franchisees

who have already earned the trust of the franchisor and the seller. Here’s how being a franchisee positions you to unlock these exclusive opportunities:

1. Insider Access to Opportunities

As a franchisee, you’re plugged into the system and privy to internal communications about upcoming resales. Franchisors and sellers often prioritize existing operators when transferring ownership to ensure continuity and operational excellence.

2. Proven Track Record of Success

Franchisors and sellers want to ensure that their brand is in capable hands. By running your own unit(s) successfully, you demonstrate your ability to manage operations, grow revenue, and maintain brand standards—qualities that make you a preferred buyer.

3. Franchisor Approval

Franchisors typically require buyers to meet certain qualifications before acquiring a unit. As an existing franchisee, you’ve already been approved by the franchisor, making it easier to navigate the acquisition process. Additionally, your operational experience within the system reduces the need for extensive vetting.

4. Relationship Building

Franchise systems thrive on relationships. By becoming a franchisee, you build connections with the franchisor, fellow franchisees, and system-wide leadership. These relationships can provide valuable insights into potential resales and even lead to direct referrals when opportunities arise.

5. Becoming Ready to Buy

Franchisees who are actively operating within the system are better prepared to act quickly when acquisition opportunities arise. You’ll already have access to financing options, a clear understanding of the franchise’s operations, and the confidence of the franchisor and seller.

how to Position yourself as a Buyer

Becoming a franchisee is only the first step. To ensure you’re in the best position to capitalize on acquisition opportunities, consider the following:

1. Show You Have Mastered the System

Operate your existing units at the highest level. Achieving strong financial performance, meeting or exceeding brand standards, and building a reputation for excellence will make you a top candidate for resales.

2. Build Financial Readiness

Maintain clean financial records, build capital reserves, and secure pre-approval for financing. Lenders and sellers will prioritize buyers who can demonstrate financial preparedness.

3. Communicate Your Interest

Let the franchisor and fellow franchisees know that you’re interested in acquiring additional units. Make it clear that you’re ready to act when opportunities arise.

4. Stay Involved in the System

Attend franchise conventions, participate in training programs, and engage with your network. Staying visible and involved ensures you’re top of mind when acquisition opportunities are discussed.

5. Develop an Acquisition Strategy

Define what you’re looking for in a resale. Whether it’s a specific location, unit size, or financial profile, having a clear strategy helps you act decisively when the right opportunity arises.

why Franchisors Prefer e xisting Franchisees

Franchisors understand the value of continuity and operational expertise. When transferring ownership, they prefer to sell to existing franchisees for several reasons:

• Smoother Transitions: Existing franchisees are familiar with the system and require less onboarding.

• Reduced Risk: Proven operators are more likely to maintain or improve the performance of the acquired unit.

• Strengthened Network: Franchisees who expand their portfolios contribute to a more cohesive and collaborative system.

seller Financing win

An experienced franchisee of a residential cleaning service purchased an underperforming unit directly from a retiring owner. The seller offered 70% financing at a low interest rate, allowing the buyer to invest in marketing and staff training. Within a year, the unit’s revenue doubled.

e xclusive opportunity

A top-performing fitness franchisee was approached by the franchisor to take over a struggling location. Thanks to their proven track record, the franchisor waived transfer fees and provided marketing support. The franchisee turned the location around in six months, significantly boosting profitability.

the Path to acquisition success

By becoming a franchisee, you open the door to a world of acquisition opportunities that would otherwise be out of reach. You gain insider access to the most attractive resales, build a track record of success, and position yourself as a trusted operator within the network.

Franchise acquisitions offer unparalleled potential for growth, but the best opportunities are reserved for those who are part of the system. Becoming a franchisee is the first step in a strategic journey that can lead to long-term success and financial independence. With preparation, persistence, and a clear vision, you can leverage your insider status to capitalize on the best acquisition opportunities in the franchise world. v

fEbrUary 2025

B ig dream S meet S mall inve S tment S what S new!

late S t newS in franchi S ing

franchi S e marketing on a B udget: how sma LL bran D s can thri V e without breaking the bank

franchi S e owner S hip i S far more attaina B le than people reali Z e

the value of network S: 5 ways to thri V e & stan D out in your franchise community

What’s New

26 Franchising News Announcements from the Industry Franchisor in Depth

42 GLO30: how ai is reshaping customer Engagement and generating revenue streams in skincare

Have Your Say

34 Brandon Shepard - Weed Man: crossing state Lines & Beyond: strategies, systems, and Tools for non- contiguous small Business Expansion

40 Ben Gergis - Dry Medic Restoration Services: how Franchise networks give restoration Owners a competitive Edge

44 Taco John’s: 5 Lessons for Thriving in a Multigenerational Family Franchise

48 Ray Titus: hospitality is Everyone’s Business

Franchisee In Action

32 Floor Coverings International: The Value of networks: 5 Ways to Thrive & standout in your Franchisee community

Snapshot

38 Twin Peaks: reflects on growth, innovation and giving Back in 2024

50 The Straw: Unique Milk shakes, alcohol add-Ons, and Live Events: shakes Up Franchise Market

Expert Advice

30 Chris Conner: Big Dreams Meet small investments

36 Ronn Torrisson: Franchise Marketing on a Budget: how small Brands can Thrive Without Breaking the Bank

46 Tim Parmeter: Franchise ownership is far more attainable than people realize

m r Brews taPhouse Celebrates a Year of Growth in 2024, Sets Sights on Bold Plans for 2025

Mr Brews Taphouse, the Midwest’s leader in craft beer and burgers, is raising its glass to another incredible year. The brand wrapped 2024 on a high note and is poised for continued expansion and success in 2025.

The company opened three new locations in 2024 — Oshkosh, Wisconsin, Murfreesboro, Tennessee and r ed Mountain (Mesa), arizona. n otably, the Murfreesboro location marked Mr Brews’ first venture into the Volunteer state, while the r ed Mountain location celebrated its milestone as the second restaurant in the g rand c anyon state. Oshkosh, home to Mr Brews’ second freestanding restaurant and showcase flagship location, achieved recordbreaking sales, highlighting the brand’s growing appeal and strong customer loyalty.

To further streamline operations and enhance customer experiences, Mr Brews transitioned to the Toast POs system in 2024. This strategic move reflects the company’s commitment to maximizing operational efficiency and ensuring long-term success for its franchisees.

in addition to its operational achievements, Mr Brews earned industry recognition by being recognized in Flavor & The Menu’s 2024 “Best of Flavor” edition for its Brew-Ben Burger, solidifying its reputation for exceptional flavor-forward menu innovation.

“a s we reflect on 2024, it’s clear that our growth and success has exceeded expectations and are a testament to the dedication of our team, the strength of our franchise partners and the loyalty of our guests,” said Mark Leach, cOO of Mr Brews Taphouse.

Looking ahead, Mr Brews will open its first location in arkansas this March, partnering with sPan h ospitality to bring the beloved craft brew pub and restaurant to Little r ock.

MrBrewsTaphouse.com

Po P ’s Bee F Reflects on Growth and Community Impact as 45th Anniversary Nears

Pop’s Beef, the fast-casual franchise known for its fresh housemade Italian sausage and beefs, is closing 2024 with significant achievements ahead of its 45th anniversary in March 2025. Expansion in 2024

The brand continued to grow its presence with the opening of a new location in Portage, indiana, bringing its signature flavors to more customers and solidifying its status as a regional favorite.

Community Engagement

Pop’s Beef reinforced its commitment to the communities it serves with impactful initiatives throughout the year. it celebrated national italian Beef Day and national h ot Dog Month with special promotions and giveaways. During the holidays, Pop’s hosted its annual Toys for Tots drive, collecting a record number of toys for local families, and partnered with the american r ed cross for a December blood drive that secured 45 units. Participants were treated to complimentary hot dogs and T-shirts as a token of appreciation.

Looking Ahead

since its founding in 1980, Pop’s Beef has grown to 16 locations across illinois and indiana, remaining family-owned and community-focused. r eflecting on its growth, Founder Frank r adochonski said, “2024 was a year of growth and giving back, and we’re excited to continue that momentum into 2025.”

With ambitious plans for further expansion, enhanced community initiatives, and new menu innovations, Pop’s Beef is ready to make its 45th year its most memorable yet.

c arin G s enior s ervice makes Franchise Business Review list of top franchises for the fourth consecutive year

Caring Senior Service, a non-medical, personalized home care services company, was recently named a Top Franchise for 2025 by Franchise Business Review (FBR) for the fourth year in a row.

This is FBr ’s 20th year of honoring the top-ranked franchise opportunities as rated by franchise business owners. The list is available at https:// franchisebusinessreview.com/lists/top200-franchises/.

“Making the Franchise Business r eview list of top franchises is a significant honor because it is compiled with input from our franchise owners, and is a reflection of the core values we work hard to maintain,” said c aring s enior s ervice founder and cEO Jeff s alter. “Our franchise owners are the reason c aring has continued to grow and prosper over the past 24 years. We’re thrilled to be able to provide our owners with the tools they need to make a positive impact on the lives of the seniors

and families they serve.”

c aring s enior s ervice was among more than 350 franchise brands, representing more than 34,000 franchise owners, that participated in FBr ’s research.

c aring s enior s ervice’s franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise

systems, including training & support, operations, franchisor/franchisee relations, and financial opportunity. The company’s survey data showed that its franchise owners ranked c aring s enior s ervice as “excellent” in core values and “very good” in training and support, leadership, the franchise system, the franchise community and self-evaluation.

https://www.caringseniorservice.com/

Mr Gatti’s Pizza, the beloved pizza restaurant chain, is excited to announce the regrand opening of its newly renovated location in Clear Lake, Houston. The event will feature the debut of the remodeled restaurant, new arcade games, a 4-barrel ICEE machine, prizes, giveaways, and more.

This location has been a staple in the community since 1983. Formerly owned by Jeff Khaki, it is now under the ownership

of Jeff and Kristie g leinig. Their journey began with a first date at Mr g atti’s Pizza in 1989, a choice made by Jeff due to his love of pizza. This memorable occasion not only marked the start of their relationship but also laid the foundation for their future together.

“Our goal for Mr g atti’s in clear Lake is to create a fun space for families to enjoy great food, pizza, games, and parties while expanding our catering services,”

said Jeff g leinig. “We recently had great success with an event for the local school district, and we want to continue fueling community spirit through more events like this and others for many years to come.”

The g leinigs were drawn to acquire this location because of its family-friendly atmosphere and proximity to popular attractions like the Bay area Little League and nasa’s Johnson space center.

Boxwood Partners Advises Wonder Franchises on the Acquisition of Pizza Factory, a Franchise Operator of Pizza Restaurants

Boxwood Partners, a leading boutique investment bank, is pleased to announce that it acted as the exclusive buyside advisor to Wonder Franchises (“Wonder”), a subsidiary of Tucker’s Farm Corporation, on its acquisition of Pizza Factory, franchisor of pizza restaurants based on the west coast of the United States.

“Pizza Factory has been an iconic familyfriendly pizza restaurant on the west coast since 1979 and will continue to serve its customers well throughout its new partnership with Wonder Franchises, standing by its high-quality ingredients and consistent service,” said Brian alas, Managing Director at Boxwood.

since its founding in 2023, Wonder is a franchisor and multi-site holding company focused on partnering with emerging and mid-sized brands to unlock significant growth potential. The acquisition of Pizza Factory is a significant milestone for Wonder Franchises, which aims to support the continued success of the brand and further scale its operations. Pizza Factory cEO Mary Jane (MJ) r iva will retain her title after the deal and will help drive franchise growth and support the Wonder team.

“This marks our second acquisition in the past three months, adding to our portfolio of best-in-class franchisors,” said adam Lewin, cEO of Wonder Franchises. “We are excited to partner with MJ and her entire

team at Pizza Factory, and we look forward to continuing the success they established in the restaurant industry. We see an incredible opportunity to expand further across the western Us, continuing to deliver high-quality pizza while preserving the consistency of their delicious recipes.”

This marks Boxwood’s first restaurant and Qsr transaction since the sale of sweetFrog in 2018. www.boxwoodpartners.com

Goodcents Adds Cheesy Baked Pasta Meals to Menu

Goodcents has launched five new made-to-order baked pasta entrees.

g uests can choose from chicken alfredo, Pasta with Meatballs and marinara sauce, Buffalo chicken Pasta, alfredo Pasta (no meat) and Marinara Pasta (no meat). The dishes are topped with mozzarella and baked until bubbly.

Prices range from $6.99 for meatless entrees to $7.99 for those that contain meat. The entrees are also available “family style,” and a new family-sized salad ($9.99) is being offered as a catering option.

“g oodcents’ baked pasta dishes take our commitment to offering italian classics at an affordable price to a new level of deliciousness,” said Joe Bisogno, founder and cEO of g oodcents.

“Our customers expect both quality and value from g oodcents every day, and these new baked pasta dishes certainly deliver on both counts.”

The new baked pasta menu items are true to g oodcents’ roots. Bisogno started the brand in 1989 as Mr. g oodcents subs and Pastas, and several varieties of pasta dishes have been on the menu over the years.

About Goodcents

g oodcents is celebrating 35 years of experience as a leading sub sandwich franchise. Founded in Lenexa, Kansas, and headquartered in De s oto, the company is known for its signature soft bread baked fresh twice daily in the restaurants, meats handsliced to order and hearty pasta dinner entrée options ready to go – “g ood food that makes g oodcents.” To learn more about g oodcents, please visit goodcents.com.

For franchise opportunities, visit ownagoodcents.com.

Renowned Restaurant Franchisor and Chef Launch Gourmet Slider Franchise:

Industry leader Sam G. Ballas, CEO/founder of East Coast Wings + Grill and IFA Board member, and award-winning chef Sammy Gianopoulos, IFMA 2022 Silver Plate Award recipient, have launched Sammy’s Sliders. With locations thriving in WinstonSalem and Kernersville, NC, the brand is now offering franchise opportunities in select markets nationwide.

What Sets Sammy’s Apart

The fast-casual gourmet slider franchise offers freshly crafted, never frozen® sliders made with certified angus Beef and antibiotic-free chicken, complemented by hand-spun ice cream

sammy’s s liders

shakes, hand-breaded chicken tenders, fresh salads, topped fries and a variety of dipping sauces—all in a retro-inspired setting.

The Vision

Ballas and gianopoulos bring complementary expertise: Ballas excels in franchising, while g ianopoulos delivers culinary creativity. Together, they’ve built a scalable, chef-driven concept designed for profitability and growth in the fast-casual sector.

“With s ammy’s sliders, we combined our expertise to bring a matchless, exceptional franchise concept to the fast-casual sector,” said Ballas, co-Founder of s ammy’s sliders. “We’ve crafted a menu that offers high-quality, fresh ingredients, while keeping the business model simple and scalable for franchise growth.”

The Meat Behind the Business Model

• Locations: 2,200–2,600 sq. ft.

• Flexible, scalable model ideal for multi-unit or multi-brand operators.

• Streamlined model is built to thrive in in all economic climates. s ammy’s sliders is inviting entrepreneurs nationwide to join its flavorful journey. Franchisees will benefit from industry-leading support and the opportunity to be part of a chef-driven brand with unlimited potential.

To learn more or explore franchise opportunities, visit sammyssliders.com/get-franchise.

Boox kee Pin G Fuels Franchise Growth: 100+ Brands Now Benefitting

In 2024, BooXkeeping, the leading bookkeeping franchise, achieved remarkable growth, tripling its number of franchise locations and strengthening partnerships with over 100 franchise brands. This success is attributed to BooXkeeping’s unique model and its focus on providing tailored bookkeeping solutions for a diverse client base.

“The fact that we now have a double-digit number of franchisees proves that our model works,” said Max Emma, founder and cEO of BooXkeeping. “ it gives our new franchisees confidence that we’re here to stay, support them and help them succeed.”

BooXkeeping’s strategic partnerships with brands like Woof gang Bakery, iTan, and 3natives played a crucial role in its growth by providing franchisees with a reliable pipeline of potential clients. “ in 2024, these partnerships not only strengthened our network but also showcased our ability to provide tailored bookkeeping

solutions that meet the unique needs of a diverse client base,” said Emma.

BooXkeeping also introduced several operational advancements in 2024, including an accounting school for new franchisees, proprietary executive coaching, and enhanced automation. These improvements streamlined processes and bolstered franchisee success.

“We are actively working on improving and optimizing our processes with ai,” said Emma.

“BooXkeeping has developed its own proprietary tools that streamline operations, making processes easier for franchisees. We are also continuously enhancing and training our ai bot to further improve its capabilities.”

Looking ahead, BooXkeeping is focusing on growth in key markets, including arizona, c alifornia, Texas, and Massachusetts. These areas have shown strong demand for bookkeeping services, creating opportunities for new franchise owners.

Our top priority for 2025 is to continue providing excellent support for our franchisees and to grow our franchise network to 50 locations.”

bIG D REA m S mEET

Sm ALL INVESTm ENTS

Ever find yourself daydreaming about making a bold career move? Whether you’re a business owner looking to diversify or a corporate professional ready for a fresh start, franchise ownership offers a unique path to new businesses. It allows you to pivot careers while minimizing the risks that often come with starting a business from scratch.

Fortunately, the franchise world is brimming with opportunities for every budget. You don’t need a million-dollar investment to reap the rewards of owning your own business. Many franchises offer scalable, affordable entry points that don’t break the bank and keep ownership within reach.

From strategically timing your growth to leveraging untapped resources, here’s a quick look at ways to harness the power of ownership while staying in your price range.

invest in your comfort Zone

One of the most appealing aspects of franchise ownership is flexibility. Most franchisors will share their investment range up front, making it easier to find something that aligns with your financial situation. For many brands, you can choose a model that works for your wallet and then plan for more when appropriate for your future.

Consider Bitcoin Mining, a cutting-edge franchise that offers an entry point as low as $39,000. This model allows franchisees to begin at a lower level and scale by adding more mining machines over time, all while tapping into a high-growth tech sector.

Within the thriving self-care market, The Rustik Collective is another example of varying degrees of investment. This brand offers a barbershop as its base model and then gives its buyers the chance to expand its services through a spa and salon model. Through research, you will find several brands out there that give you more than one option model in order to fit your wants.

hris conner has worked in the franchise development industry for almost 20 years and helped over 600 brands franchise their brand and develop franchise distribution channels. he founded Franchise Marketing Systems in 2009, which now includes a team of 27 franchise consultants based in and Canada and supports brands around the world to grow and scale through franchise expansion. isit www.fmsfranchise.com for more information

when appropriate

Service franchises are often a smart choice for budget-conscious entrepreneurs due to the ease of scalability. These businesses typically require relatively low overhead and operational costs, allowing franchisees to achieve strong margins while keeping their initial investments low. As profits build, franchisees can choose to pour those profits back into the business for more units and more equipment.

Fresh Start Environmental, specializing in restoration and environmental cleanup services, is one excellent option, with startup costs starting under $90,000. It sits within a recession-resistant industry and has very little overhead coupled with high demand.

Always Responsive Home Care is a standout in this category, providing essential non-medical home care services to communities. With growing demand for in-home care solutions due to the silvering of America and various challenges surrounding our loved ones as they age, this franchise offers an affordable entry point and the opportunity to make a meaningful impact. Its scalable model enables franchisees to expand services and territories as they grow.

Food and Beverage: a hallmark in the Franchise industry

Food franchises are a fan favorite for good reason. With consistent consumer demand and wide market reach, they can work well in a variety of settings. By utilizing a second generation restaurant space or a non-traditional setting— such as a food truck— franchisees can circumvent costs associated with all-new construction.

For example, Wee Irish Pubs, a franchise of Tiny Pubs, gives franchise partners an incredibly fresh concept with a mobile Irish-style pub. These mobile structures are completely self-contained, including beer taps, Irish decor, electric fireplace, and bar. The construction of each unit is included in the initial investment, bringing the tab to right around $109,000.

The Straw: Modern Milkshakes delivers a quick service or fast casual restaurant that focuses on delightfully different shake flavors with the option to add in alcohol. The mobile version of this brand starts at an affordable $67,500 of the low-end of

the investment range. For those with more space in the budget, the option to for a retail space is also available.

tapping into to Financing

No matter the type of franchise, the industry it’s in, or the location, there’s a wide world of financing options available. Franchisees can search for companies that specifically help in this area to keep things simple.

One such company, Franchise Funding Solutions helps prospective franchisees explore options like self-directed 401(k) plans, SBA loans, and other financing programs. The company’s team helps its customers navigate the ever-changing landscape of franchise funding, making the process as seamless as possible all the while opening up new possibilities.

Find out more about Franchise Funding Solutions at www.franchisefundingsolutions.com.

Owning a franchise is more possible than you think. Finding the right franchise model that is tailored to your budget and vision is a crucial first step. My team and I can help.

Connect with Franchise Marketing Systems to learn more at www.fmsfranchise.com.

THE VALUE OF NETWORKS:

5 WAy S TO THRIVE & S TANDOUT IN yOUR FRANCHISEE CO mmUNIT y

Franchising offers entrepreneurs a unique opportunity to be their own boss while following a proven business model. However, success doesn’t just come from following a blueprint; it’s about building strong relationships within your franchise network, and tapping into the collective knowledge of your fellow franchisees.

When we began our franchising journey with Floor Coverings International in 2015, we weren’t just handed a business – we unlocked an invaluable world of resources and tools to become strong business leaders and build out our team. As we reach our ten-year anniversary as franchise partners, we’ve seen firsthand the power of collaboration, and the importance of continuous learning, and we attribute much of our success to the guidance, mentorship, and shared knowledge we’ve gained from our peers in the Floor Coverings International franchise network. Our franchise support system has played an instrumental role in helping us thrive,

overcome challenges, and allow us to grow and take on new opportunities.

Over the past decade, we’ve become part of a community dedicated to mutual success and long-term growth. Here are the five ways we maximized our relationships within the franchise system:

leverage the Power of networking

Relationships with other franchisees are vital to your success. We found that connecting with others in our franchise system provided more than just a sense of community – we tapped into invaluable support, a wealth of knowledge, and actionable insights that fast-tracked our growth. Floor Coverings International prioritizes our relationship with the corporate team and one another, encouraging us to lean on the entire system so we can all succeed together.

While we have previous workforce experience with translatable skills, jumping into the home service industry proved to be a feat with more obstacles and unknowns

than we expected. Forming relationships and having conversations with other franchisees who had been through the launch process and early stages of their business not only gave us a sense of reassurance, but gave us insights into finetuning our processes.

There are many ways for franchisees to network – social media is the easiest and most accessible way to connect with industry peers, but training programs, conferences, and other events that are offered through your franchise system are a way to not only meet fellow franchisees, but learn more about their business and what they might be doing differently.

tap into the Franchise community for Problemsolving

In the ten years of running our business, we’ve learned to expect the unexpected. Every franchisee faces challenges, and the key to overcoming them is collaboration. You cannot be successful in this industry if you are working alone, so it is crucial that you leverage your support system.

“ Relationships with other franchisees are vital to your success. We found that connecting with others in our franchise system provided more than just a sense of community – we tapped into invaluable support, a wealth of knowledge, and actionable insights that fast-tracked our growth.

Not only does utilizing your network help you find solutions faster and avoid costly mistakes, but having extra hands helping you out can often reveal underlying problems you may not have noticed before. Comparing strategies can help you streamline processes to create a more efficient and profitable business.

Tapping into other strategies within your network can also allow you to keep up with the ever-changing business world and the industry you’re in. You can gain new insights into trends, consumer behaviors, and technology to ensure that you remain a sustainable competitor in your market.

ask for help when you need

it

Every business will have its pain points, so it is important to recognize where those weaknesses lie, and ask for help to strengthen those. Our backgrounds lie in operations, accounting, and customer service, so when entering the home improvement industry we were faced with learning curves. From understanding the nuances to the flooring industry to mastering projects, seeking mentorship and speaking up when we needed clarity on processes allowed us to fill those gaps in our expertise.

It can be challenging to shift into the mindset of asking for help. Recognize that it is actually a strength to know when you

need to speak up and lean on your support system for help. This skill helps you to be an adaptable business leader.

share your successes

Growth is a two-way street. As much as you learn from others, make sure you share your own insights and successes. Contributing with your own strengths creates a successful symbiotic relationship within your network, where everyone can benefit.

As you establish yourself within your network and your business grows, consider becoming a mentor for a new franchisee in the system. This will strengthen your

reputation as an expert in the industry and position you as a key competitor. Supporting fellow franchisees creates a stronger, more resilient network for everyone.

Continuous learning is going to be key in remaining successful. Even as you become established in your industry, continue to strengthen your relationship with your network and lean on your peers. Remember that you cannot truly be successful as a solo entrepreneur – sharing wins, learning from losses, and collaborating on areas of improvement contribute to a culture of growth. When one franchisee wins, the entire system wins. v

C ROSSING S TATE LINES & bE yOND: S TRATEGIES, Sy STE m S, AND T OOLS FOR N ON -CONTIGUOUS Sm ALL bUSINESS E XPANSION

One of the most daunting and rewarding milestones for a small business owner is the opportunity to expand into new territories; more daunting still is the opportunity to expand far beyond your geographic comfort zone. As an owner of multiple Weed Man franchise locations across Virginia, Maryland, and now Alabama, I’ve experienced this kind of noncontiguous expansion firsthand.

We began our Weed Man journey in 2004, with our first franchise in Winchester, VA, and over the years we’ve expanded into surrounding territories in Richmond, VA; Annapolis, MD; Frederick, MD; and Washington DC. Then, in 2022, we made our most ambitious leap yet, expanding our operations to Birmingham, AL – a territory more than 10 hours away from our existing operations.

As intimidating as it may be, this non-contiguous expansion has proved to be well worth the effort. Our Birmingham franchise currently holds the records within the Weed Man network for the most successful rookie year and the fastest rise to $1 million. I can certainly attest that the opportunity for non-contiguous expansion can elevate your business, but it also demands careful planning and strategy to navigate the complexities. Below, I’ll share three key strategies, from my own experience, that will lead to success in expanding your small business to non-contiguous territories.

1evaluating your target markets

So, you know you’re ready to expand your business to new territory, but you aren’t sure exactly where you want to go. In a lot of ways, it might feel natural to expand to your neighboring areas – there are some logistical advantages to staying within a certain radius of your home base – but if you’re already considering territory 2-3 hours away, I would argue that you might as well widen your net.

When we were considering our expansion into Birmingham, AL, we were careful to thoroughly evaluate all of our target markets.

• We looked at the demographics – who is living there, and why is it growing?

• We looked at the marketplace – what’s the size of the market, and who is our competition?

• And we looked at our potential ROI – what prices can we set in this new market vs our operating costs (the latter of which are significantly cheaper in Alabama as opposed to the DC area).

The question you need to ask yourself is not “where are the easiest places to go?” but rather, “where are the markets I want to be in?”

2standardizing your systems and Processes

With Weed Man, we are fortunate that the strength of our business model allows us to focus on expanding to the best territory, rather than the easiest territory. This is because we have consistency in our systems and processes. No matter

which state or province you’re based in, Weed Man franchises are built upon the same tools: our business plan, our CRM, our marketing strategies, our employee training program, and our broader suite of management and accounting tools, just to name a few. By keeping consistency in the core of our operation, we can scale up without reinventing the wheel or overburdening our team.

I’m not the only owner who has experienced the benefits of these standardized systems and processes. Within the Weed Man network, we have franchise owners based in Wisconsin operating locations in Texas and owners in Canada operating locations in California— all very, very successfully. Consistency ensures customers experience the same high-quality service and employees experience the same positive company culture, regardless of location.

3Properly Prioritizing your remote management

It’s no secret that expansion over long distances requires a phenomenal team, and especially a phenomenal branch manager. With an office more than 10 hours away from my home, I can’t be there in person every day. But with our streamlined and standardized procedures and tools, I’m able to prioritize my remote management of the Birmingham location through clear and transparent communication. When I’m meeting with my team, we don’t have to waste time talking about the nuts and bolts, because we’re working from the same CRM, and I already know all of the details and data I need in order to evaluate the health and performance of a branch

aBout Brandon she PPard:

Brandon Sheppard and his father Bruce are Weed Man sub-franchisors, tasked with developing the brand in the Southeastern region of the United States, including: VA, WV, MD, DC, DE, SC, LA, MS, AL and northern Florida. Brandon and Bruce, as well as Brandon’s brother Layne, own three franchises in the following markets: Winchester, VA https://winchester.weedman. com/ (Opened in 2003) Annapolis, MD https://annapolis.weedman.com/ (acquired in 2011) Frederick, MD https://frederick. weedman.com/ (acquired in 2011)

Education: Bachelor’s, Political Science, University of Western Ontario; Law degree, West Virginia University

aBout weedman:

WeedMan is a network of locally owned and operated lawn care professionals providing environmentally responsible fertilization, weed control, and integrated pest management services. For more than 50 years, Weed Man has grown one customer at a time by staying true to our core values of amazing service, integrity, passion, and innovation.

without physically being there. This means we can spend our valuable meeting time strategizing at a higher level and making informed decisions for the success of the business.

the rewards of noncontiguous e xpansion

Expanding your small business across long distances is scary – but it doesn’t have to be. By targeting your ideal markets (regardless of location), standardizing your systems and processes, and prioritizing your remote management, you can position your small business for long-term success. Take it from me: the rewards of noncontiguous growth are more than worth the effort. v

Franchise Marketing on a Budget:

H OW Sm ALL bRANDS C AN THRIVE W ITHOUT bREAKING THE bANK

For small franchises, marketing is often a balancing act— promoting the business effectively while staying within a limited budget. Unlike large corporations, which can throw money at mass advertising campaigns, small franchise owners must get creative. However, limited resources don’t have to limit success.

With the right strategies, small franchise owners can achieve big results on a modest marketing budget. Take The Honey Baked Ham Company, for example. While not as large as industry giants like Costco, Honey Baked Ham has carved out a niche by focusing on quality and personal service. The brand has successfully leveraged costeffective marketing tactics, including email marketing and seasonal promotions, to stay top of mind for its customers during key times of the year.

Focus on word-of-mouth and referrals:

One of the best and most cost-effective marketing tools for small franchises is word-of-mouth. Encouraging satisfied customers to spread the word can be one of the most powerful forms of advertising. The Honey Baked Ham Company offers loyalty discounts to customers who refer friends or family, which incentivizes them to share the brand with others. Another example is Tropical Smoothie Café.

The brand focuses heavily on building relationships with customers, encouraging them to refer others through loyalty rewards or by offering small discounts for successful referrals. Word-of-mouth marketing doesn’t require a big budget; it simply requires delivering excellent service and products that make customers want to share their experience.

strategic Partnerships and collaborations:

Strategic partnerships can help small franchises pool resources and increase visibility. A good example is the partnership between The UPS Store and local schools. By offering discounted services to students and faculty, The UPS Store increases foot traffic and brand awareness in the community. These kinds of partnerships allow franchises to share the marketing load, making their marketing dollars stretch further.

The Honey Baked Ham Company could similarly partner with local grocery stores or florists to cross-promote holiday meals or gifts. Such partnerships can expose a brand to a new audience while keeping costs low.

content marketing and thought leadership:

Content marketing is another effective way to market on a budget. Tropical Smoothie Café, for example, can share nutritious recipes or healthy eating tips on their website and social media platforms. By offering value to their customers, they position themselves as experts in healthy living, which strengthens their relationship with current customers and attracts new ones.

Similarly, The Honey Baked Ham Company could create content that educates consumers on meal planning or holiday celebrations, showcasing the brand’s expertise in providing highquality food for special occasions. Content marketing helps build a community around your franchise, establishing trust and credibility without heavy spending.

Grassroots marketing:

Grassroots marketing, or community-

driven marketing, is a low-cost but highly effective way for small franchises to increase visibility. Tropical Smoothie Café can host free events in local parks or sponsor charity runs or bike races. These events generate buzz and encourage wordof-mouth promotion.

For The Honey Baked Ham Company, hosting local cooking classes or offering samples at community fairs can create direct connections with the community. These types of localized campaigns allow small franchises to engage their target audience face-to-face without spending large amounts on advertising.

Practical Budget-Friendly marketing tips:

1. Leverage customer referrals: Reward loyal customers for referring others to your franchise.

2. Create partnerships with local businesses: Form partnerships to

share marketing resources and increase exposure.

3. Engage in content marketing: Share helpful, educational, or entertaining content to position your brand as a thought leader.

4. Get involved in local events: Use grassroots marketing tactics to foster connections in your community.

With limited resources, small franchises can still thrive by focusing on costeffective marketing strategies such as word-of-mouth, strategic partnerships, content marketing, and grassroots efforts. By following the examples of brands like The Honey Baked Ham Company and Tropical Smoothie Café, small franchises can maximize their marketing budgets while building loyal customer bases and gaining recognition in their local communities. v

onn torossian is the Founder & Chairman of 5W Public Relations, one of the largest independently-owned PR firms in the united States. Since founding 5WPR in 2003, he has led the company’s growth and vision, with the agency earning accolades including being named a top 50 Global PR Agency by PRovoke Media, a top three nYC PR agency by O’d wyers, one of Inc. Magazine’s Best Workplaces and being awarded multiple American Business Awards, including a Stevie Award for PR Agency of the Year.

T WIN PEAKS R EFLECTS ON G ROWTH INNOVATION AND G IVING bACK IN 2024

The award-winning sports lodge experiences strong growth with nine new openings

As 2025 begins, Twin Peaks Restaurant celebrates 2024, marked by strong growth, industry accolades and impactful community initiatives.

From opening new lodges and expanding franchise partnerships to unveiling innovative menu offerings and supporting charitable causes, the ultimate sports lodge has solidified its place as a leader in the restaurant industry.

e xpanding the twin Peaks Footprint

This past year, Twin Peaks expanded its reach with nine openings across the U.S. and Mexico, including:

• Boardman, Ohio

• Guadalajara, Mexico

• Doral, Florida

• Naples, Florida

• Fort Mill, South Carolina

• Terrell, Texas

• Lakeland, Florida

• McKinney, Texas

• Reno, Nevada

The brand also signed four new franchise area development agreements, adding a total of 24 new lodges to Twin Peaks’ pipeline in the following areas:

• Greater Philadelphia

• Colorado Springs and Denver, Colorado

• Charleston, South Carolina

• Savannah, Georgia

• Mobile, Alabama

• Florida Panhandle

• North Dakota

• South Dakota

• Billings, Montana

raising the Bar with culinary innovations

Twin Peaks introduced several new menu rollouts, including reeling in new scratchmade seafood dishes, a refreshed margarita menu, five new mixed shots, 15 new cocktails, four new wines, 12 new tequilas, bourbons and rums, and bold game-day flavors all designed to elevate the guest experience.

recognized e xcellence

The brand’s achievements were acknowledged with prestigious industry accolades, including:

• GuestXM – Voice of Customer

• Technomic’s Top 500 Restaurant Chain Report – Twin Peaks ranked 101

• Franchise Times’ Franchise 400 – Twin Peaks ranked 142

• Dallas Business Journal 2024 - C-Suite Leaders Award – CEO Joe Hummel recognized for his leadership

• Flavor & The Menu Award – Flavor Trailblazer

• Flavor & The Menu Award - Spicy Meatball Skillet

• Nation’s Restaurant News – Top 500

• Franchising.com – Most Innovative Use of Customer-Facing Digital Tools

• Franchise Times Fast and Serious –Smartest Growing Franchises

• Key Executives – Top 25 CEOs of Dallas

making an impact

In addition to its operational success, Twin Peaks remained steadfast in its commitment to giving back. Highlights from 2024 include:

• Tunnel to Towers Foundation – A major Memorial Day initiative, Q3 awareness campaign and the annual golf tournament raised funds to support veterans, first responders and their families. To date, contributions to the foundation have exceeded $535,000.

• Miss Twin Peaks Competition – Lacy of Fort Myers was named Miss Twin Peaks 2024, and the brand celebrated the “Sisterhood of the Plaid,” including assembling supplies to contribute to a Dallas-based domestic violence shelter.

looking ahead in 2025:

Further robust growth is expected in 2025, with more than ten new restaurants planned to open by the end of the year.

“2024 was a testament to the strength of the Twin Peaks brand and the passion of our franchise partners, team members, and loyal guests,” said Joe Hummel, CEO of Twin Peaks. “From expanding our footprint to launching innovative menus and receiving industry accolades, we are proud of what we were able to accomplish last year. In 2025, we will remain focused on delivering exceptional experiences, fostering community and building on the strong momentum we generated in 2024.”

twinpeaksfranchise.com

Our franchise expos provide the perfect platform to explore a variety of franchise concepts across multiple industries, all under one roof.

Meet face-to-face with franchisors, attend informative seminars, and network with industry experts to guide you to your next business move!

Join us to take the next step toward turning your entrepreneurial dreams into reality.

Our franchise expos provide the perfect platform to explore a variety of franchise concepts across multiple industries, all under one roof.

Meet face-to-face with franchisors, attend informative seminars, and network with industry experts to guide you to your next business move!

Join us to take the next step toward turning your entrepreneurial dreams into reality.

H OW FRANCHISE N ETWORKS G IVE

R ESTORATION O WNERS A CO m PETITIVE E DGE

As homes continue to age and catastrophic weather events increase across the US, the restoration industry is consistently dealing with complex jobs and immense pressure to accurately report outcomes to insurance companies.

While many independent business owners and restoration professionals face these challenges alone year-round, those involved with franchises are often surrounded by a supportive community of fellow franchise owners who may also be dealing with similar scenarios.

Restoration companies like DRYmedic Restoration Services have structured franchise models which prioritize peerto-peer communication and encourage owners to share their insights, resources, and strategies for navigating complex jobs. This can be extremely valuable for franchise owners both new and experienced in the system – providing a

safety net of knowledge and skill from fellow professionals in the industry. This collaborative approach is also encouraged and made possible by Authority Brands, the parent company of DRYmedic Restoration Services, who provides industry-leading tools, resources and knowledge to their 15 brands across the home service industry. This is especially true for the other trade brands in Authority Brands network –Benjamin Franklin Plumbing, Mister Sparky, and One Hour Heating & Air Conditioning – whose franchise owners may find synergy between their plumbing, electrical and HVAC services and our restoration offerings.

Franchise owners also often have the option to attend annual conferences, regional meetings, host informal discussions with fellow owners, and establish support groups. During these events, they have the opportunity to discuss new industry practices, the best ways to use innovative tools, and the potential benefits of diversifying their business portfolios. A restoration professional joining a franchise like DRYmedic Restoration Services is

not only gaining access to an established business model with a national brand presence but becoming a part of a larger community with the tools and support system to potentially thrive. Whether it’s learning how to best scale operations, optimize equipment usage, manage staff, or implementing marketing practices, franchise owners work through these business challenges with the support of an entire brand and franchise network behind them.

One extension of DRYmedic Restoration Services’ networking is the mentorship component franchise owners are offered following signing. During their twoweek, in-person comprehensive training, franchise owners are introduced to experienced restoration professionals who are readily available to answer any questions they may have about the job. This support doesn’t stop once training is complete; these industry veterans are available to assist and guide technicians and staff through real-job situations and training scenarios throughout their entire career as a franchise owner in the system.

In return, DRYmedic Restoration Services prides itself on company culture. A strong culture trickles down from the top, and our leadership team prioritizes transparency, respect, integrity to be embraced throughout the entire company. Strong values are the foundation of how relationships are built – whether it’s leadership with team leads, team leads with technicians, or technicians with customers. It is also beneficial for franchise owners when networking with other restoration professionals or fellow franchise owners across the country. This type of peerto-peer communication can improve business operations across the board for franchise owners in our system, expand business relationships and help earn return customers in need of restoration services. Additionally, an open support system encourages franchise owners to adopt

potentially beneficial business practices to their market. As the industry continues to modernize and make advancements, one clear example of this is the growing use of AI automation among franchise owners within the DRYmedic Restoration Services system. Advanced technology has made strides in numerous industries but has become extremely important in restoration – which requires accuracy, efficiency and real-time data reporting to be done properly.

Whether that’s the standardized use of LIDAR technology, the geolocation of tech-driven equipment, or automated dry logs, this type of equipment and the knowledge on how to use it is critical to stay ahead of the competition and

potentially expand your customer base in the industry. That is why relying on experienced franchise owners, networking events supported by a larger franchise system, and the ability to train with and ask questions to fellow owners in the industry is as important as ever. Independently navigating how to implement modern technology while dealing with day-to-day operations can be a daunting task if doing so alone. Since AI automation technology was first introduced to DRYmedic Restoration Service franchise owners last year, over 35% of existing owners have implemented the technology, and all new franchise owners have used it from the start of their business. This is thanks to word of mouth from fellow franchise owners seeing benefits from using the

aBout Ben GerG is:

Ben Gergis serves as the Vice President of Operations for the restoration division of Authority Brands and is the co-founder of DRYmedic Restoration Services. With a robust background in construction, Ben’s expertise spans residential, commercial, hospitality, and government sectors. Before launching DRYmedic in 2014, he successfully invested in and managed multiple retail businesses, gaining invaluable insights into operational efficiency and business strategy. Leveraging his formula for success, Ben has spearheaded the development of innovative systems, comprehensive educational programs, and streamlined processes that have fueled DRYmedic’s impressive growth. His unwavering passion lies in serving others—whether guiding clients through challenging times or mentoring aspiring entrepreneurs to build thriving franchises. Ben’s relentless commitment to excellence, integrity, and service continues to set the standard, driving DRYmedic Restoration Services to new heights.

technology and offering insight to those who may not have been introduced to it yet.

Outside of AI automation, the industry is expected to continue to see new trends and practices develop in the future. As these trends and practices develop, the need for collaboration and a support system will only become more important. Having the ability to unlock resources that allow your business to grow through innovation, and the support system that guides you through the process as you expand your business, is priceless in this industry. Being a part of a franchised system is what can potentially make that all possible.

For those looking for a new opportunity that encourages open communication and provides the necessary resources to build your own restoration franchise, or for those interested in joining the industry, you can learn more about DRYmedic Restoration Services at drymedicfranchise.com.

H OW AI IS RESHAPING C USTO m ER E NGAGE m ENT AND G ENERATING REVENUE S TREA m S IN S KINCARE

The skincare industry is undergoing a profound transformation, driven by the power of artificial intelligence (AI). As businesses seek innovative ways to enhance customer experiences, AI is proving to be a game-changer, enabling brands to offer more personalized, data-backed services while creating new revenue streams.

Far from being just a tool for automation, AI in skincare enriches human interactions, builds customer trust, and unlocks opportunities for growth.

Dr. Arleen Lamba, CEO and Founder of GLO30 – the nation’s fastest-growing subscription-based skincare studio – offers valuable insights into how AI is reshaping the landscape of skincare. With years of expertise in the industry and firsthand experience seeing GLO30’s AI-powered skin analyzer, GLOria, optimize personalized skincare and streamline franchisee operations, Dr. Lamba discusses the multiple ways in which AI is influencing customer engagement and driving profitability.

tracking and Quantifying skincare results

One of the most exciting developments AI has brought to the skincare sector is its ability to track and quantify skincare results with remarkable accuracy. Historically, assessing the effectiveness of skincare treatments has been subjective, relying heavily on personal observations and anecdotal feedback. However, AI is now enabling businesses to provide customers with concrete, datadriven evidence of their skin's progress over time.

AI-powered tools, such as facial scanning technology, can analyze skin conditions in real-time and generate a comprehensive, databacked, report that tracks everything from hydration levels to wrinkle depth. This information is invaluable for consumers, who can now see tangible proof of their treatment's effectiveness. This transparency not only builds trust but also reinforces the credibility of the treatments being offered and presents an opportunity to increase customer confidence. By offering real-time, trackable results, businesses can demonstrate the value of their services, ultimately enhancing customer retention and fostering a sense of loyalty.

driving Personalized e xperiences

Another significant way AI is transforming skincare is through the personalization of treatments. In the past, many skincare regimens followed a one-size-fits-all approach. Today, skincare providers can analyze individual skin profiles in realtime, tailoring solutions to each customer’s unique needs. This personalized approach goes beyond just recommending products – it also extends to the design of bespoke treatments based on the specific skin concerns a customer may have.

AI algorithms consider factors such as skin type, age, environmental influences, and even the customer’s goals for their skincare regimen. This shift from generic treatments to highly personalized solutions not only improves customer satisfaction but also drives higher engagement. By moving from general to personalized skincare, AI helps businesses create a more meaningful connection with their customers. This type of engagement leads to higher satisfaction, which in turn drives repeat visits and purchases, increasing retention and lifetime value.

streamlining operations and service delivery

AI’s impact on skincare isn’t just limited to customer-facing interactions. Behind the scenes, AI is streamlining operations and service delivery, making it easier for businesses to scale while maintaining high-quality service standards.

For instance, AI can simplify the training process for staff, providing them with standardized protocols based on real-time customer data. This reduces the reliance on subjective decision-making, ensuring

that every customer interaction meets the brand’s high standards. Whether it's recommending treatments or providing advice on skincare routines, AI removes the guesswork, leading to a more consistent and seamless experience.

As businesses grow, maintaining consistency in customer service becomes increasingly difficult. AI helps scale operations by providing staff with realtime insights and ensuring that each service delivery is aligned with the brand’s core values.

This ability to maintain high standards as the business grows is a crucial advantage for skincare brands, particularly those with multiple locations or large customer bases. AI allows companies to offer uniform service quality across all touchpoints, regardless of location or scale.

Unlocking New Revenue Streams

Beyond improving customer engagement and operational efficiency, AI is opening the door to new revenue streams for skincare businesses. One of the most compelling opportunities lies in AIdriven product recommendations. By analyzing customer data, including past purchases and skin analysis reports, AI can suggest additional skincare products that complement the services the customer is receiving.

This data-driven approach not only increases the average transaction value but also encourages repeat purchases, as customers are more likely to buy products that are tailored to their specific needs. Whether it’s recommending a moisturizer based on the customer’s skin type or suggesting an anti-aging serum for those with visible wrinkles, AI helps businesses

cross-sell and upsell in a way that feels organic and helpful rather than pushy.

In addition, AI’s ability to provide ongoing engagement with customers, even after their in-person visits, ensures that businesses stay top-of-mind. This ongoing relationship, driven by data, leads to more consistent purchases and fosters long-term loyalty.

the Future of ai in skincare

The future of AI in skincare is poised to be more data-driven, personalized, and profitable than ever before. As AI continues to evolve, its role in shaping customer experiences and unlocking new business opportunities will only grow. For skincare businesses, the potential to harness AI to provide more meaningful, tailored, and efficient services is an exciting prospect that holds great promise.

However, AI will not fully replace the need for human expertise in skincare. Instead, it enhances the role of human interaction by allowing professionals to focus on the nuanced, relational aspects of client care. With AI handling data analysis, pattern recognition, and personalized recommendations, estheticians and skincare professionals can engage with clients more intentionally, offering expert insights, emotional connection, and tailored advice that technology alone cannot provide.

AI has a broad impact on the skincare industry, not just on the customer experience, but also on the way businesses can drive revenue growth, build loyalty, and scale operations efficiently. With AI leading the charge, the skincare industry is entering a new era – one where technology and human touch come together to create more effective, personalized, and profitable skincare solutions.

As AI becomes increasingly integrated into the fabric of the skincare industry, brands that adopt these technologies will not only stay ahead of the curve but also set new standards for customer engagement and revenue generation. The future of skincare is bright, and AI is at the heart of this exciting evolution. v

5 LESSONS FOR THRIVING IN A mULTIG ENERATIONAL FA m ILy FRANCHISE

C ONTRIBUTED BY B RIAN F UDER , SECOND - GENERATION MULTI - UNIT

FRANCHISEE AND VP OF THE A SSOCIATION OF TACO J OHN ’ S F RANCHISEES

Balancing tradition with innovation is a defining challenge in any multigenerational family business. As a second-generation Taco John’s® franchisee, I’ve learned firsthand how to carry the torch of legacy from one generation to the next while steering our family business into its next chapter of growth.

My journey with Taco John’s began at 11 years old, growing up in a tight-knit small town where my parents purchased their first location in 1985. Immersed in the business from an early age, my childhood

was a mix of dishwashing, taking orders, cleaning tables and heading to school smelling like Potato Olés®. Those early experiences shaped my understanding of the hard work and perseverance that goes into entrepreneurship.

Initially, I didn’t envision a long-term career in the restaurant industry. It wasn’t until I stepped into full-time management of my family business in the late 90s that I realized its potential. Today, my sister Kari and I proudly co-own and operate four Taco John’s locations, continuing the legacy our parents began. Together, we’ve drawn on decades of experience to adapt our family business to the demands of today’s competitive industry while staying true to the values that brought us here.

Over the years, we’ve gained invaluable lessons from navigating the complexities of a multi-generational business. Here are five lessons that have shaped how we operate, innovate, and grow:

harness Generational strengths

A key advantage of running a multigenerational business is the unique blend of perspectives and skillsets that each generation contributes. For us, our parents laid the groundwork by instilling a strong work ethic and emphasizing the importance of treating people well—values that continue to guide our operations today. My sister Kari and I built on that foundation, each bringing our own strengths to the table. Her expertise in HR and bookkeeping complements my focus on operations and strategic growth. This dynamic isn’t unique to our family. Successfully blending generational strengths is achievable in any family business, as long as there’s a shared understanding and respect for each person’s role. By leaning into individual expertise, and utilizing the foundation left by the previous generation, we’ve honored the legacy our parents started while ensuring our business remains competitive in an ever-changing market.

Combining time-tested values with forward-thinking strategies allows you to create a balanced, resilient approach that bridges tradition and innovation.

Reinvent Tradition with Innovation

While Taco John’s is deeply rooted in tradition, embracing innovation has been crucial to staying competitive. For example, we’ve adopted digital ordering systems and mobile apps to streamline customer experiences while maintaining the quality and nostalgia that define our

brand. Balancing these elements requires a clear vision of what traditions to preserve and where modern tools can enhance efficiency and engagement.

Put People First

The heart of any successful business lies in its people, which means building trust and open lines of communication across all levels of your business is essential. This especially rings true when operating in tight-knit communities, where your brand has an established reputation. Developing strong relationships with team members and customers creates a solid foundation of trust, necessary for long-term success. Prioritizing even the smallest interactions with your community can make for

big rewards. For example, during the challenges of COVID-19, when dining rooms were closed, we saw an overwhelming amount of support from our community, with drive-thru lines stretching down the block, reinforcing the benefit of investing in relationships.

Underscoring a people-first culture especially rings true in multi-unit businesses. By prioritizing your team members and their professional development, you create further growth opportunities for the entire organization. As a multi-unit owner, you can’t be everywhere at once, but training, investing in, and trusting our excellent team members creates opportunities for both parties.

anchor the Business in the community

Small-town values are a significant part of who we are and how we treat our team and community members. In a generational business, the community may know who you and your family are and what you stand for, but what if you have multiple locations or start expanding into new territories? That ease of familiarity might not automatically click.

Take the time to find out how your business can positively impact the community outside of your product or service. Simply remember a daily customer’s name, explore hosting a charity drive sponsored by your business, or attend a community event to introduce yourself to the neighbors. All of these can make a lasting impression.

If you are a multi-unit operator like us, train and empower the team at each store to value the communities they serve and conduct local initiatives. This level of involvement not only strengthens our ties but also inspires loyalty from customers who see us as more than just a restaurant.

collaborate for scalable solutions

Lastly, establish open lines of communication with corporate leaders and fellow franchisees to address challenges collectively. In the franchise model, we have access to so many different tools and resources within our organization; lean into them frequently. This ensures alignment between a franchisee’s needs and the brand’s goals, driving overall success.

Our franchise experience with Taco John’s has become more than a business—it’s a family legacy, a way to give back to our community, and a platform for growth. For other entrepreneurs looking to create the same legacy, at the end of the day success in a multi-generational business isn’t about reinventing the wheel; it’s about working hard, treating people right, and staying true to your values while embracing change. It’s been a great journey so far, and we look forward to all the future has in store for us. v

Franchise ownership is Far M ore attainaB le than people realize

When people think of franchising, fast-food chains like McDonald’s or Taco Bell often come to mind. While these high-profile brands require significant investment and millions to open, they’re just one part of a much larger, diverse franchising world.

In reality, many franchises fall outside the fast-food category and are designed to be more accessible. These options often require less capital and don’t always involve brick-and-mortar locations, making them a practical choice for first-time entrepreneurs.

At FranCoach, we partner with nearly 700 franchise brands, and over half of them don’t require a retail location. These non-brick-and-mortar businesses offer flexibility and affordability, often operating from home or requiring only a small office.

total investment

Understanding 'total investment' is crucial when evaluating franchise opportunities. It’s a comprehensive measure that includes three critical components.

1. The franchise fee, which averages around $50,000, is the upfront cost required to acquire the rights to operate a franchise. This fee is typically paid when you sign the franchise agreement and serves as your entry point into the brand’s system.

2. Beyond the franchise fee, you’ll need to account for all costs incurred from signing the agreement to launching the business. These expenses can include securing a location and any necessary build-out, hiring and training staff, purchasing equipment, marketing the grand opening, and even smaller items like branded uniforms. These costs vary depending on the type of franchise but

armeter is the Founder and CEO of FranCoach, a premier franchise consulting firm. With over 20 years of experience in business and coaching, t im specializes in helping individuals explore franchise ownership and find the perfect match for their goals and lifestyle. t hrough his personalized approach and industry expertise, he has guided countless entrepreneurs toward achieving their dreams of business ownership.

are essential for getting your business

3. It’s also crucial to set aside a minimum of three months’ operating capital to cover all expenses during the early stages of your business. This ensures you can manage costs like rent, utilities, payroll, inventory, and other operational needs without financial strain as the business begins generating revenue.

Having a clear understanding of these costs ensures that prospective franchisees can budget effectively and avoid surprises during the startup phase.

what are the ranges of a "total investment"?

Franchise investments vary widely, but they can generally be categorized into three main types.

1. Stand-Alone Brick-and-Mortar Franchises: These include fast food restaurants, big box gyms, and similar standalone facilities. Due to their size and infrastructure requirements, these franchises typically require a total investment starting at $1 million or more.

2. Strip Mall Brick-and-Mortar Franchises: Strip mall locations encompass a wide range of businesses, including quickservice restaurants (QSR), boutique fitness studios, health and wellness services, beauty brands, and business services. These franchises usually hover around a $500,000 total investment, with QSR concepts often exceeding this range, while non-food franchises can come in below.

3. Non-Brick-and-Mortar Franchises: These are often the most affordable options, typically requiring a total investment of less than $250,000. In

some cases, investments can go as low as $100,000, though there are relatively few opportunities at this price point. These franchises may include home-based businesses or those requiring only a small office space.

Understanding these categories can help potential franchisees identify opportunities that align with their financial resources and goals.

the internet is not our friend Searching online for 'franchises under $100K' yields numerous lists, but it’s important to scrutinize how these investments are calculated. Are they talking about "total investment"? And if so, are they talking about the absolute lowest range of a franchise’s total investment?

I saw a list once that included a major food franchise. This was a franchise that is typically in the million dollar plus range. So how was that possible? Well, the site creating the list was basing this solely on a franchise fee and not the "total investment". To navigate these discrepancies, partnering with a franchise consultant can provide clarity and ensure you’re evaluating opportunities based on accurate information.

Now that you understand not all franchises require millions of dollars, you know the ranges for types of franchises, and clearly see the importance of the “total investment”, how do you know what you can actually afford?

Franchise ownership is similar to buying a house: most people use cash for a down payment and finance the rest through a loan. This approach makes franchise ownership accessible to a wider range of individuals.

An SBA loan is the most common method with which to become a franchise owner (there are several non-SBA loan funding options). These loans operate very similarly to buying a house. You need cash out of pocket, essentially as a down payment, and then the loan covers the rest. The cash to loan amount can vary but generally think 20-30%.

invest more to make more

A common misconception is that higher investment guarantees higher returns. While this can sometimes be true, it’s not always the case. For example, a non-brickand-mortar franchise often has a much higher revenue ceiling than a retail brand because it literally has no ceiling.

A boutique fitness studio can only have so many people in a class at the same time and only so many classes scheduled during the week. Once all those classes are full, the ceiling for that franchise unit has been hit. If owners want more growth, they then open a new studio. Yes, brick and mortar brands can be very profitable, but further growth requires additional studios. This distinction highlights the flexibility and scalability of non-brick-and-mortar franchises.

But what about a cleaning franchise that does not require any retail space? These brands are assigned a territory in which the owners can acquire customers. If an owner's financial goals can be met by gaining let’s say 1% of the market share in their territory (sometimes it can be done with even less than 1%) but they want to grow even more, what do they do? Well, they could spend the money to launch another territory, or they could just work to grow a larger market share within their current territory.

how to find your best

franchise?

While franchise ownership doesn’t require millions of dollars, finding the best fit involves many factors. At FranCoach, our goal is to educate prospective franchisees and help them determine whether franchising is the right path. If it is, we work to match them with the brands that align with their goals and aspirations.

HOSPITALITy IS EVERyONE’S bUSINESS

a CEO’s Review of Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect, by Will guidara

When I read a book, I’m looking to get three or four good ideas out of it; that’s a great book for me. But what impressed me about Will Guidara’s Unreasonable hospitality: the emarkable power of giving eople More than they e xpect is that it has so many ideas that resonate with so many people.

I gave the book to 20 members of our board and asked them for the one big idea they took from it, and I got 20 different ideas – and none of them hit my number

In the book, Guidara lays out how he and his business partner, Daniel Humm, earned the title of World’s Best Restaurant for their Eleven Madison Park restaurant

Ray Titus United Franchise g roup CEO and a uthor

in 2017. Seven years earlier, it had been named one of the world’s 50 best, which would have satisfied most people but wasn’t good enough for the two men. They devoted themselves to elevating Eleven Madison Park to the absolute top spot by giving their guests and employees “unreasonable hospitality” – going above and beyond expectations to make them feel valued.

“Fads fade and cycle,” Guidara writes, “but the human desire to be taken care of never goes away.”

It’s one of the book’s three key takeaways for me – and it’s an idea that transcends what we traditionally think of as the hospitality industry. Whether you have a restaurant or a retail business, you need to make your customers feel like they’re the most important thing in your world.

takeaway #1: hospitality is everyone’s

Business

Guidara comes from restaurants, but his ideas translate across all industries. No matter what kind of business you lead, it’s your job to make your customers and employees feel cared for and cared about. Everything comes down to that.

One of his best ideas is the Dreamweaver, a restaurant employee whose job was to create memorable experiences for guests. There was the family whose children had never seen snow; Guidara had a car take them sledding after dinner. There was the group of Europeans who craved one of New York City’s famous street foods; he got a plate of $2 franks from a hot dog cart. What are you doing to make your customers feel special – to show them you’re thinking of what would make their day?

takeaway #2: dream Bigger

As I read the book, I kept asking myself why do we limit our goals and dreams? Why don’t we have the guts to stand up and say, “I want to run the biggest and best in the world!”? We don’t dream anywhere near as big as what Guidara dreamed when he ran a very good restaurant in New York City and yearned to make it the greatest.

Because of this book, I’m pushing my people to dream bigger and to get out on the branches where the best fruit can be found. You have a greater chance of falling and getting hurt out there on those branches, reaching for that fruit, but that’s where the rewards are.

When I talk to our board, I speak openly about wanting us to dream bigger. I want everybody to start looking at life a little differently and not be so conservative and worried about what we’re going to lose but to think about what we’re going to gain.

I’m setting the bar much higher at United Franchise Group than ever before because of this book.

takeaway #3: Bring your team along

Guidara and Humm got Eleven Madison Park to number one, but it took time, tweaking, and many more people contributing than themselves. Whatever your goals are for your company, you have to be able to put the whole team behind it and give them the tools to reach the goal with you – creating the kind of culture that makes it possible.

Underlying this is what Guidara describes as the need to balance control and creativity. We all have certain standards we want our teams to uphold, but we have to give them the freedom to decide how they will follow those rules. Otherwise, they’re just order-takers.

We’re very goal-oriented at my company, but I’m more of a coach than a boss. I challenge people and we set high goals, but we motivate by encouragement and reward, not by giving orders and penalizing people who don’t measure up.

The Bottom Line: Above and Beyond

The poet Maya Angelou may have said it best: “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” As Guidara proves, keeping that idea foremost in your business practices can bring results beyond your wildest dreams. v

do you have it?

Bringing others along on your quest for greatness is one of the many ideas I’ve followed for years and explored in my book, Do You Have IT? I’ve been fascinated by that question since I heard someone talking about the pop megastar Britney Spears.

Recording her first album, Britney got to the studio early every day, stayed late and worked her tail off. Someone from the studio said everyone knew Britney would succeed because “she just had it.”

That fascinated me. What is “it”? Do people have it naturally, or can they buy it? Can they learn it? How? My questions led me to write a step-bystep guide for how to take a business or your life to the next level by identifying the thing that inspires you to move forward and achieve your dreams.

After you find your “it,” I identify 12 actions to nurture what you’ve spotted in yourself, from making a plan for it to working hard at it, sustaining it consistently every day, bringing along others to share it and, like Guidara and Humm, never giving up on it.

U NIQUE mILKSHAKES, ALCOHOL ADD -O NS, AND LIVE E VENTS:

t h E St RAW ShA k ES uP

The Straw: Modern Milkshakes has redefined the milkshake experience, blending unexpected flavors and traditional favorites with a lively event-heavy concept and a nostalgic atmosphere. Founded in 2017 by Patrick Nguyen, the company has become a standout in the Orange County and Los Angeles areas.

Known for its creative, over-the-top milkshakes and vibrant ambiance inspired by the iconic diners and jazz clubs of the 50s, The Straw isn’t just about milkshakes – it’s about creating memorable experiences.

Hailing from a robust history of restaurant experience, the parlor draws its power from Nguyen’s diverse professional background, including culinary and bartending expertise. The menu features mouthwatering options like the signature Cookies and Cream Milkshake, topped with house-made edible cookie dough, and the Donkey Kong Milkshake, which combines fresh bananas, cookie butter, and a cannoli shell for dipping. Vegan options are also available. Plus, every milkshake offers a choice to add alcohol including beer or spirits, presenting an exciting opportunity to draw in more customers and expand market reach.

Named Travel + Leisure’s #1 Milkshakes in the U.S. and featured on a suite of news outlets such as OrangeCoast, VegNews, and LOCALE, The Straw also serves as a hyper-local hotspot for hangouts and

events. Karaoke, art paint nights, and live music all make consistent appearances on the ice cream franchise’s lineup, drawing crowds week after week. This one-of-akind environment is a key to the brand’s growing popularity, market differentiation, and dedicated customer base — leaving everyone wondering “What’s going to happen next?”

The Straw is now offering a fun opportunity to join its well-established brand and harness the power of its proven model. Franchise partners gain a truly distinct experience, ripe with innovation and dripping with the delightfully unexpected. With its simple-to-operate model, high profit margins, and strong brand recognition, The Straw provides a recipe for success. The support

system of The Straw is also notable, providing franchisees comprehensive training, marketing support, and ongoing operational guidance to help them thrive.

For more information, visit franchisethestraw.com.

THE P OWER OF N ICHE FRANCHISE O PPORTUNITIES:

H OW THIS PART-T I m E S KI I NSTRUCTOR AND FRANCHISE O WNER FOUND S UCCESS IN FITNESS E QUIPm ENT R EPAIR & mAINTENANCE

With an ever-changing economic climate and the corporate workforce putting more people in positions where they’re forced to sacrifice passion, work-life balance and a positive, flexible work environment, entrepreneurship is on the rise.

As workforce employees begin to weigh the benefits and risks of taking their chances with owning their own business, more than six in 10 adults say they would prefer to be their own boss. While entrepreneurship can be daunting as new businesses open constantly, continuing to oversaturate industries like home service that have numerous brands and very limited market availability, 2025 presents an opportune time for candidates seeking franchise ownership opportunities. They just need to know where to look.

As competition for customer loyalty, time and money remain high, especially in industries that involve providing a service, it is essential that aspiring entrepreneurs take time to find the right fit based on their passion, lifestyle and past experience before jumping into their new business venture. Equally important, having a goal-oriented, adaptable and positive mindset from the start will set new business owners up for success, and it will also be the key to carrying them through the highs and lows that come with entrepreneurship. As an outdoor enthusiast and healthy lifestyle advocate, I find balancing roles as a part-time ski instructor and owner of two full-time businesses challenging. However, I wouldn’t want it any other way. My success with

Fitness Machine Technicians stems from the alignment of my values, skills, and interests, coupled with a steadfast commitment to client communications and networking.

For those looking to find their niche and succeed within the franchise space, below are a few ways I have found success in my first three years of business.

tap into your strength and Passions

When exploring the right business opportunity, remember that your first entrepreneurial venture doesn’t have to follow a “standard” path or resemble every other business. My entrepreneurial journey started over 20 years ago when I launched my family’s tropical plants business. This involved importing, installing, and maintaining tropical plants for commercial clients in the Toronto market. While I always knew I wanted to run a business, this was an unexpected yet fascinating way to start. Despite its niche focus, this experience prepared me in many ways—not only for managing the complexities of operating in a specialized industry but also for adopting a business model similar to what I now oversee with my fitness equipment repair and maintenance franchise.

After selling the family business, I entered the world of franchising as a franchise broker with FranNet. For over 10 years, I guided and coached other entrepreneurs in finding the right franchise ownership opportunities.

Eventually, I discovered my perfect fit with Fitness Machine Technicians. As someone who values an active, healthy, and outdoor lifestyle, pursuing a venture in the fitness industry was

a natural choice. Fitness Machine Technicians offered a unique concept with minimal competition, significant growth potential, and a service model that echoed my previous business—making the transition both logical and seamless.

Business ownership is more than simply an investment in your financial future. When done with proper commitment and mindset, it becomes an investment in your lifestyle and the livelihood of your employees, customers and future customers. Entrepreneurship doesn’t need to be restrictive – it’s possible to find an opportunity that supports your passions and fills a niche that stands out among other industries. With dedication and research, you can find a hidden gem that combines past experience and current goals into a thriving new business venture.

Growing a niche Business

Running a business that has a niche offering requires constant prioritization on communication at every level. Face-to-face communication or even just a phone call can make all of the difference for maintaining client and employee relationships, and proper communication can make your business stand out when expanding your network and securing new clients. Commercial clients are the majority of our business, and while getting new clients may seem like the toughest part of the job, the day-to-day client relationship management requires more effort and time commitment.

Communication is at the center of maintaining positive client experiences – from regular check in calls, to coordinating inperson visits and of course start-to-finish updates while providing the service they’re relying on you to deliver. While it may seem simple, being an actual human connection for clients and your employees will drive success and make your business stand out. In a digital era where AI and tech automation is overpowering many industries and minimizing the customer experience, ensuring that your business provides customers with an actual person who is willing to answer the phone can make all the difference. As

a business owner, you also have to commit to regularly finding networking opportunities that your current and potential future clients may attend. Also, in an era of tech and automation, ensuring that you’re available for a one-on-one phone call or meeting is essential.

Prioritizing employee Growth to drive retention

It’s no secret that the workforce has changed drastically over the last few years, and both finding and keeping trustworthy and loyal employees who help deliver a positive, well-rounded customer experience can be a challenge. We’ve managed to keep our original technician who was hired when we opened our business in 2021 and hired another who has remained a pivotal part of our team for the last nearly two years as well through prioritizing work-life balance, encouraging and providing opportunities for growth and maintaining an open space for feedback.

As an owner, if it’s important to me to have time for doing the things I love like teaching ski lessons at my home mountain of Whistler and being active outdoors, I have to maintain that standard for my employees as well. Giving your team space to do what they want to do outside of work and not always think about work will greatly increase their attitude towards showing up and putting effort into their work. When it comes to leadership, any tasks they’re doing is something I need to be willing to do as well, and that respect I show for their work is returned to me as a result, providing me with a loyal team who not only shows up but has adopted the growth mindset I have relating to the business.

Additionally, any opportunities you can give to employees to advance from within will ensure that you’re investing in them and that you won’t discredit the growth they’ve had thus far. One way to do this is through slow integration of more managerial responsibilities – for us that looks like taking over client scheduling and ordering replacement parts. Management from an ivory tower leads to different results than being ingrained in a team, and your employees will remain loyal if they feel supported, validated and encouraged to develop their skillset. Maintaining an open space within the team for communicating challenges, new ideas and learning new things will create employees who want to grow with the company rather than just do their job and leave.

Starting and sustaining a successful niche business requires dedication, focus, and tenacity on personal, team, and customer levels. Challenges are inevitable, and hearing “no” will be part of the journey, but maintaining a strong growth mindset helps overcome obstacles and refocus on clear, achievable goals.

Success lies in aligning your passions, lifestyle, and strengths while prioritizing effective communication and fostering employee growth. A thriving niche business also demands a positive, resilient mindset. In today’s competitive entrepreneurial landscape, those who stand out by offering distinct services, delivering exceptional, communication-driven customer experiences, and empowering their teams are best positioned for success. v

image Left: Chuck (left) and one of his service technicians, harry head image Below: Chuck receiving the ‘Pace Setter – Gold’ award at Main Line Brands (parent company to Fitness Machine technicians)’s convention this fall

bIRDCALL H ATCHES N ATIONAL E XPANSION PLANS WITH N EW FRANCHISE O FFERING

Denver-based chicken chain is redefining the ever-growing chicken franchise industry with its all-natural chicken offerings, unforgettable designed spaces, and exclusive in-house technology.

Birdcall – a beloved Denver-based fast casual chicken chain that specializes in all-natural chicken, award-winning sandwiches, and more – has announced the launch of its franchise opportunity with plans for expansion across the United States, with an initial focus on the Western and Southwestern states.

With 12 corporate-owned restaurants already serving throngs of customers throughout Colorado, Arizona, and Texas, Birdcall intends to open at least 5-7 new restaurants this year. The aim is to have more than 200 locations open and operating nationwide by the end of 2028.

“Birdcall isn’t just a restaurant; it’s a lifestyle. The fast-casual dining market is growing rapidly, and Birdcall is leading the

charge with a model that’s built to scale. Whether it’s our signature dishes, unforgettable designed spaces, or innovative ordering systems, Birdcall is a brand that resonates with today’s customers,” said Birdcall CEO Mark Lohmann. “There’s great opportunity for growth and we’re looking forward to working with franchisees who are well connected in their community, passionate about food, and are excited to bring our efficient, craveable, and exciting brand to their market.”

Founded in 2016, Birdcall opened its first location in Denver’s historic Five Points neighborhood and quickly began providing a new kind of dining experience – enhanced through a blend of allnatural chicken, superior hospitality, and innovative design. Aside from the food, the restaurant’s focus was the ordering experience and creating a new way to enjoy great food fast, while receiving a full-service meal.

Today, Birdcall is redefining fast-casual dining and setting a new standard for what’s possible in the restaurant industry. With cutting-edge technology, a customer experience that wows, and a menu that keeps guests coming back, Birdcall has built a brand that is flying high.

• Technology-Driven Efficiency. Birdcall is a tech-driven brand. From its proprietary ordering platform, Poncho, to its seamless online ordering system, technology powers every aspect of Birdcall. This translates to streamlined operations, reduced overhead costs, and a customer experience that keeps guests coming back.

• Experience-Driven Dining with Birdcall. Birdcall is changing the fastcasual game with standout design and unforgettable guest experiences. Vibrant interiors, custom arcade games, bold art, and unique outdoor features like putting greens make each location a local favorite.

• Crave-Worthy Menu. Birdcall’s chefinspired menu is highlighted by 10 all-natural crispy and grilled chicken sandwiches. Some of those sandwiches include the Southern with pimento cheese and southern coleslaw; the Rancher with bacon onion jam, white cheddar, and Bird-B-Q Sauce; the Spicy Szechuan with spicy Szechuan chili oil, honey ginger coleslaw, and charred scallion kewpie mayo; and the grilled chicken Caesar. There’s even a Veggie sandwich with an animal-free crispy cutlet, kimchi coleslaw, sriracha aioli, and cilantro.

The menu also features sliders, hand cut tenders & nuggets, and several specialty

salads. Guests can complete their meals with a selection of nine sides including fries, tater tots, loaded tots, and coleslaws, as well as 15 house-made sauces.

Beyond its culinary focus, Birdcall emphasizes community engagement through its 1% Back initiative, which pledges a portion of sales to local nonprofits and organizations. They integrate with their communities and embrace this pledge by providing meal donations, giving supplies to neighboring schools, hosting local nonprofits for restaurant nights in which a portion of sales are donated back to the organization, and more.

“We’ve created a thriving business model with diverse revenue streams, including takeout, catering, and innovative partnerships that boost profitability,” said Birdcall CFO Ryan O’Haro. “Backed by a proven track record, loyal customers, and a fresh approach to fast-casual dining, we rise above the competition. Birdcall isn’t just another franchise concept – it’s the future of food franchising.”

While the expansion will focus on establishing free-standing locations, Birdcall recognizes the potential for additional opportunities that can bring the brand’s unique offerings to a wider audience. Endcaps with or without drivethrus and non-traditional locations in colleges, professional buildings, sports arenas, event centers, and amusement parks will also represent new targets.

With AUV’s of nearly $2.9 million and a franchise fee of $50,000, Birdcall is providing franchise partners an opportunity to get in on the ground floor of an emerging brand in the ever-growing chicken franchise industry. The total investment to open a 2,300 square-foot restaurant that typically seats about 150 people and employs approximately 25 people ranges from $642,000 to $2,300,000. v

THE C RITICAL R OLE OF TRAINING IN FRANCHISING

What is your training like today?

I am willing to wager that you are training your franchise owners and their employees to use point-of-sale terminals, inventory management systems and product displays right? And you probably also train them to provide a better customer service experience.

And once you have trained them, you probably close the training books, walk away, and assume that they are continuing to use what they were taught.

That “once and done” method is one approach to training in franchises – it might even be the most common one. But it is deeply flawed. Here is a deeper truth about training in your franchise . . .

Franchising is really a training business

That is another way of saying, you need to start training when new franchise owners come on board with you . . . and you should never stop. That, I have seen time and time again, is one of the greatest secrets of franchise success.

Evan Hackel, As author, speaker and entrepreneur, Evan has been instrumental in launching more than 20 businesses and has managed a portfolio of brands with systemwide sales of more than $5 billion. he is the creator of Ingaged Leadership, is author of the book Ingaging Leadership: The Ultimate Edition and is a thought leader in the fields of leadership and success.

Evan is the CEO of Ingage Consulting, delta Payment Systems, and an advisor to the Learning network. Reach Evan at ehackel@ingage.net, 781-820-7609 or visit www.evanhackel.com.

Training enhances your brand reputation, improves franchisee retention, boosts the bottom line, and does much more. When customers interact with a franchise where people have been well trained, they feel the difference immediately. They sense excellence, and they come back again.

That’s the transformative power of training. Let’s explore how to put this positive force to work.

why training matters in Franchising

Training improves performance of key tasks and operations. It equips franchisees to make better business decisions, avoid common pitfalls, and maximize revenue potential. It also enhances your brand reputation, because franchisees who understand your system deliver superior

customer experiences, leading to higher customer satisfaction and loyalty. And training saves money by creating greater efficiency and cutting costs.

the cost of Poor or nonexistent training

Let’s explore the value of training from the opposite perspective, by examining the hidden costs that can significantly impact your franchise if you do not train.

Poor training results in lost revenue. One reason is that an untrained franchise group experiences higher customer churn and smaller average transaction sizes due to inadequate sales training. I know one franchise which, after implementing a structured training program, saw annual sales revenue increase by $1.2 million.

Employee turnover is another result of poor or nonexistent training. Untrained employees are less satisfied and more likely to leave. Training can improve retention, saving organizations thousands of dollars in recruitment and onboarding costs.

checklist: Best Practices for effective training in Franchising

• Make your operations manual a touchstone in your training - Use it as a foundation for designing training modules, focusing on critical processes such as customer service, product preparation, and compliance.

• Be sure to keep your training motivational and positive - As you

work through your operations manual, strive to stay away from telling franchisees how they will be penalized or punished for breaking rules. Frame your requirements as opportunities for your owners to succeed in everything they do.

• Make training part of your culture – Make it central to your mission and vision. Communicate its importance at every touchpoint—conferences, onboarding sessions, and through measurable performance tracking. Your goal should be to make certain that franchisees see training as integral to their success, not as a one-time activity.

• Prioritize key skills first in your training – Don’t overwhelm franchisees with mountains of information at the outset. Instead, adopt a motivational, upbeat tone and focus on immediate priorities for new owners. You can then move on to more advanced topics like staffing and marketing and systems.

• Be sure to keep training interactive and exciting - Modern franchises can benefit from a hybrid training approach that blends in-person and digital learning. E-learning platforms, webinars, and virtual reality (VR) tools make training scalable and cost-effective. Hybrid systems provide flexibility and consistency. They also afford

the opportunity to train new owners remotely.

• Provide real-world experiences – Let new owners visit and spend time at franchises that are currently operating successfully. The practical lessons they learn will have very high value.

common training Pitfalls to avoid

While training is essential, poorly executed programs can do more harm than good. Common mistakes include using a one-size-fits-all approach. It’s a mistake because not all franchisees have the same learning needs. Another pitfall is neglecting to get feedback during the training process. If trainees are frustrated because they are not learning the skills they need, or if your training is not engaging, you need to be aware of those problems early, not after training is over.

Stil another problem is overloading new franchisees with too much information. This is sometimes called “firehose” training because it overwhelms learners with too much information. Remember, you can always provide new training units later, after the initial training period is over.

Still another mistake – arguably, the biggest of all – is to fail to measure training ROI. To ensure that your training

case studies: the imPact oF strateGic traininG...

Here is how one floor-covering franchise transformed its profit margins dramatically by investing in training. Previously, the company struggled with low margins due to untrained staff. But after implementing a sales-focused training program, they increased their profit margin by 14%, resulting in an additional $1.68 million in annual gross profit.

Similarly, a franchise group that switched from hiring “experienced” salespeople to training high-potential employees saw their trained staff outperform seasoned hires by $200,000 annually. Those are the financial and operational benefits of a structured training program.

delivers results, be sure to measure what has changed, using metrics like these . . .

• Customer satisfaction scores and repeat buying.

• Employee turnover rates before and after training.

• Increased revenue or profit margins.

• Employee and franchisee retention rates. Such metrics provide tangible evidence of training’s impact and help identify areas for improvement.

in conclusion: training is an investment, not an e xpense Training is not a cost. It is an investment in your franchise’s future. It is the key to achieving consistency, profitability, and growth. In the competitive world of franchising, training isn’t a “nice to have” it’s an absolute necessity. v

mATHNASIU m L AUNCHES N EW 3- mONTH COURSES: N U m ERICAL FLUENC y & SAT® AND ACT® T EST PREP

Leader in math-focused education introduces courses to build foundational skills for young learners and prepare high schoolers for college exams

Mathnasium Learning Centers, an internationally known franchise with over 1,100 math learning centers worldwide, is proud to announce two new opportunities for students to take advantage of Mathnasium’s proven curriculum and receive essential math skills in a hyperfocused 3-month course.

3-month numerical Fluency course

This course focuses on addition, subtraction, multiplication, and division for elementary school students. When they can easily recall these math facts, they have achieved Numerical Fluency, which is critical for a strong math foundation. Through personalized instruction students learn:

• Critical thinking skills that take them beyond strict memorization of facts

• To rely on their knowledge rather than inefficient techniques such as finger counting

• New skills that give them confidence to tackle what comes next in higher grades

3-month sat and act test Prep course

This course is tailored for high school students, with the goal of enhancing their college entrance exam scores. Utilizing proven test-prep materials developed by math experts through years of research, the program equips students with the specific math skills needed for success on the SAT and ACT. Highlights include:

• Practice tests that mirror actual exam questions, helping students navigate various problem types and content

• Expert instructors focused on developing essential problem-solving abilities

• Repeated practice opportunities to reduce test anxiety and build confidence

"At Mathnasium, we recognize that establishing a solid math foundation early is essential for future success. Our new 3-month numerical fluency course offers young students personalized support in a fun and engaging environment, helping them develop their math skills and confidence," said Tyler Sgro, CEO of Mathnasium. "Additionally, we’re excited to offer our proven test-prep curriculum in a focused 3-month program for high school students, preparing them effectively for the SAT and ACT. These initiatives are part of our ongoing effort to support students on their path to long-term achievement in math."

Mathnasium Learning Centers specializes in math-only tutoring and is committed to providing the world’s best instruction. The goal: teach children math in a way

that makes sense to them. For decades, the Mathnasium Method™ has transformed the way kids learn math — building students’ understanding of math concepts through personalized instruction and customized learning plans — all while producing tremendous results and helping students achieve their full potential — ¬¬in math and in life.Top of Form “Our programs are crafted to empower students at every level through personalized instruction that builds confidence and mastery in essential math concepts,” said John Bianchette, Vice President of Education and Training.

“We focus on nurturing a strong sense of self-assurance and reducing test anxiety, helping students develop a deep understanding of fundamental skills that set them up for future success.”

Mathnasium has seen a notable rise in student enrollments, spurred by the increased need for supplemental education amid falling math scores since the pandemic. Recent data from the Northwest Evaluation Association (NWEA) indicates that academic progress has slowed to below pre-pandemic levels, with achievement gaps expanding and, in some cases, reaching new lows.

To learn more about Mathnasium’s 3-month courses for elementary students, please visit: https://www.mathnasium. com/elementary-school.

For information on Mathnasium’s 3-month SAT/ACT test prep course, please visit: https://www.mathnasium. com/math-test-preparation.

aBout mathnasium:

Mathnasium Learning Centers is North America’s leading math-only supplemental education franchise. Since 2002, the Mathnasium Method™ — the result of decades of hands-on instruction and development — has been transforming the lives of children in grades K-12 by offering comprehensive assessments, fully individualized learning plans, and teaching true math comprehension. With more than 1,100 learning centers worldwide in 11 countries, Mathnasium has been named on Franchise Business Review’s Top 200 list 4 years in a row. The franchise has also been ranked on Entrepreneur Magazine’s list of top 500 franchises 18 times since 2004.

For more information about Mathnasium franchise opportunities, visit https://mathnasiumfranchise.com/.

H US bAND -W IFE D UO bRINGS R E - bATH TO ALbUQUERQUE, S TRENGTHENING bUSINESS

D EVELOPm ENT IN THEIR CO mm UNIT y

Leading National Bathroom Remodeler Celebrates Development Milestone, Now Serving All of New Mexico

Re-Bath, one of America’s largest bathroom remodelers, has announced a new signed agreement in Albuquerque. The agreement is being led by local entrepreneurs and husband-wife duo, Kole and Sarah McKamey, who bring extensive experience in the home remodeling industry having launched their own local remodeling business in May of 2020.

Marking a significant milestone, ReBath is now providing top-tier bathroom remodeling solutions to the entire state of New Mexico.

about the Franchisees - kole and sarah mckamey:

• Kole is well-known in the Albuquerque community, having played Quarterback at The University of New Mexico from 2002 to 2006. Following his graduation, he transitioned into medical sales and then held various roles in the university’s athletic department. Seeking a new challenge, he then entered the home remodeling industry where he oversaw corporate accounts at a full-service remodeling company. This inspired him to open his own business within the remodeling sector with his wife, Sarah. Throughout these diverse positions, he built a strong network of local connections, which will play a key role as he and Sarah embark on their new venture as Re-Bath franchisees.

• Sarah and her family are recognized for being successful entrepreneurs

in the community where they owned and operated the Jaguar Land Rover dealerships in New Mexico. She graduated from The University of New Mexico with a marketing degree and began her professional career working in commercial real estate before transitioning to the medical field as a neurophysiologist. After several years, she returned to her family’s business before forging her own path as a business owner in the home remodeling space. With her extensive experience and entrepreneurial mindset, she will be key to expanding Re-Bath’s presence in New Mexico.

• The duo opened their first business in the industry, Total Kitchen Makeover, in May of 2020 and are excited to add ReBath to their portfolio.

“With Sarah’s expertise in marketing and my sales experience, combined with our strong community connections and background in the home remodeling industry, we’re confident that we’ll find success as Re-Bath franchisees,” said Kole. “We are genuinely excited to bring Re-Bath’s top-tier services to Albuquerque and the surrounding areas and help homeowners transform their spaces with high-quality solutions.”

With more than 116,000 franchise businesses and an output of $126.4 billion, the southwest region of the U.S. presents a great opportunity for aspiring franchisees. Re-Bath hopes to build on this momentum and fill available territories throughout the country. Hot markets include California, Florida, Georgia, Indiana, Maryland, Mississippi, New York, Pennsylvania, and Virginia.

“Re-Bath is thrilled to welcome Kole and Sarah to our franchise family. It’s clear they know the community and the industry very well, making them an ideal duo to add to our system,” said Brad Hillier, CEO of Re-Bath. “We are confident that their passion for the business and deep local connections will help drive growth and bring our innovative bathroom remodeling solutions to homeowners across New Mexico.”

As one of the largest bathroom remodeling companies in the United States, Re-Bath has established a proven business model, unparalleled franchise office support, and an infrastructure for growth as it continues to seek strategic franchise partners to expand its footprint nationwide.

The impressive growth achieved by the brand has not gone unnoticed as Re-Bath earned the No. 192 spot on Entrepreneur Magazine’s 2024 Franchise 500®, the world’s first, best and most comprehensive franchise ranking. Re-Bath also ranked No. 151 on the 2024 Franchise Times Top 400 and No. 9 on Qualified Remodeler’s 2024 Top 500 Nationals List.

For more information on Re-Bath and franchise opportunities, visit www.rebathfranchise.com

GLOBAL expansion

E xp ANSION

We can help to put your franchise system in an operational position to attract successful

We are members of the IFA and other respected organisations.

The transition process can be daunting, but we know the trusted business and legal players who can take you through the first minefield.

Constant changes within the codes of conduct can create a massive challenge to franchise systems wanting to move outside of their established markets.

FRO m LOyAL

LINE-X C USTO m ER TO FRANCHISE E NTREPRENEUR

“If you love connecting with people and helping them achieve their goals, the staffing industry is incredibly rewarding.”

I was born and raised in the heart of north-central Florida, growing up surrounded by trucks and the unmistakable spirit of Gainesville. My passion for vehicles and customization started early, but it wasn’t until years later that I turned that enthusiasm into a business of my own.

After earning my electrical engineering degree from the University of Florida, I stepped into the corporate world. Over 26 years, I built a rewarding corporate career, taking on roles ranging from hands-on engineering to leadership in sales, where I learned how to work with clients and lead teams. I have extensive experience

in senior leadership roles within fiber construction, where I successfully manage both people and projects. While I valued the stability and growth of corporate life, I found myself yearning for something more. I wanted the freedom to build something from the ground up, make a more personal impact, and take ownership of my work in a way I hadn’t before.

In 2022, I began to seriously consider entrepreneurship. For years, I had admired the LINE-X brand. I was a loyal customer, taking my trucks to dealerships to have them outfitted with LINE-X products. I was a fan of the brand’s high-quality work and the dedication to each customer stuck with me. So, when I discovered the opportunity to open a LINE-X franchise in Gainesville, it felt like the perfect fit.

Starting a business was a leap into the unknown. I had spent nearly three decades in corporate America, but this was different. Still, I embraced the challenge. LINE-X’s corporate team provided incredible support, helping me navigate the setup process and make sense of the franchise model. Their partnerships, resources, and guidance gave me the confidence to live up to the reputation for quality that I had become a fan of. By September 2024, LINE-X of Gainesville was open for business, and we are planning for our grand opening later this month in January.

The early days of the business were a whirlwind. Customers began booking appointments almost immediately, and I quickly found myself wearing multiple hats. I was the HR, the sales manager, the inventory specialist, and even a technician when needed. Each day brought new challenges, from streamlining operations to finding the right team members. Word began to spread about the quality of our work, and we have already made connections with the University of Florida Police and local collision companies. Leading a small business has required me to draw heavily on my past experiences. I manage a team of four employees, and I plan to double that number as the business grows. My leadership style is rooted in authenticity and ownership. While this is my business, I want my team to feel the

same sense of responsibility and pride in what we do. Every truck that comes through our doors represents someone’s trust in us, and I’m committed to honoring that. Even my sons, Will and Trent, have been part of this process, reminding me of the legacy I’m building not just for myself, but for my family.

Balancing the demands of growth with the realities of daily operations is a constant challenge. There have been long days and tough decisions, but each obstacle has been an opportunity to learn and improve. I’ve leaned on the lessons I learned during my career and in training on how to solve problems under pressure, lead teams, and build processes.

At its core, my approach to this business is simple: treat every customer’s vehicle as if it were my own. Whether someone comes in for a spray-on bedliner, protective coatings, or customization work, I want them to leave feeling confident in the quality of our work. That’s how trust is built, and trust is what keeps customers coming back.

As I look ahead, I’m excited about the potential to grow and expand. With the support of my team, the strength of the LINE-X brand, and the relationships I’m building in Gainesville, I know we’re just getting started. v

t hE C ASE FOR WORKFORCE

S TAbILIT y AND E FFICIENC y In thE F RAn C hISE InduS t RY

Consistency and customer satisfaction have long been the cornerstones of success in retail services. From fitness to food, front-line employees and store-level management are critical to delivering a positive customer experience, which in turn translates to profitability.

Franchise ownership is common in retail services because the franchise model often provides a closer connection between ownership and the front-line. Successful franchise owners often attribute their success to the service provided by a stable and committed employee base, yet the importance of workforce stability is rarely discussed.

To address this challenge, retail brands that rely on significant levels of labor are looking for ways to reduce the amount required so operators can better invest in their critical staff. However, transformation from a heavy to light labor model can significantly alter the brand and this transformation isn’t always successful. Those brands whose business models are already aligned with a light labor model have a major advantage in the current environment. These models are already designed to deliver excellent service with fewer employees, thus enabling owners and operators to uphold exceptional service and invest more in the stability and excellence of their workforce without first going through a risky transformational change.

With over a decade of experience in franchised retail services, I’ve witnessed firsthand how operators of light labor concepts can more easily deliver great

Experienced executive with demonstrated history of creating significant value for consumer brand companies. Strong strategic planning and execution capabilities to drive results. Skilled in cross-functional team leadership, delivering sustainable business growth, strategic partnerships, leadership development, global expansion, business transformation, and M&A.

customer experiences and growth by investing in their teams through training, career development paths, and workplace culture.

At Purpose Brands specifically, with more than 7,000 franchise locations globally across our brands (Anytime Fitness, Orangetheory Fitness, Basecamp Fitness, The Bar Method, and Waxing the City), we’ve implemented operating models and technologies which allow us to deliver exceptional brand experiences while carefully managing necessary headcount and labor costs. This in turn allows operators to make investments in their teams, and, when done right, produces stability and excellence at the store-level.

the training challenge

Training costs are a major financial strain for owners, especially when workforce turnover is high. Having worked with franchised food concepts earlier in my career, I’ve seen firsthand how difficult it can be for operators who are constantly in the hiring and training cycle, in part due to the number of team members that are needed to fully staff the store. In fact, the National Restaurant Association reports the average formal training period taking 19 days, but let’s be honest, that is just to get started. A team member

may not be highly effective for several months if not a year or more depending on the role. This prolonged ramp cycle drains resources, impacts productivity and leads to operational inefficiencies. Every lost employee means another round of recruitment, onboarding, training, and skill ramp which can take a toll on the business and impact the customer.

Effective light labor models provide relief by reducing the need for large teams and allowing automation to handle routine tasks. For example, at our Anytime Fitness clubs, self-service entry and 24/7 gym access reduce the need for a front-desk staff. This has minimized the size of the necessary team and reduces the complexity of training. With less time and attention needed for hiring and training, managers can go deeper in developing each employee and can spend more energy delivering excellent customer service.

transforming Jobs into careers

The light models also promote retention, as focus on fewer but select employees provides opportunities for even entry-level employees to grow within the business. This turns training from a costly cycle into a strategic investment for long-term staff development. By reducing the need

matt stanton, Chief development Officer at Self Esteem Brands.

for large teams, operators can focus on developing a core group of employees and offering clear pathways for advancement.

As an example, at Waxing the City, each of our studios are staffed by highly skilled waxing experts known as Cerologists. While each new hire has training from prior schooling, additional investment in their skill set is provided and allows them to grow in their beauty profession. This investment in their careers is not taken for granted, and Waxing the City boasts an average tenure of 5+ years for their Cerologist talent. This benefits the customer as they enjoy service from some of the most highly trained waxing professionals in the market. This combination of a well-trained and longtenured workforce is the number one reason for Waxing the City’s amazing 93 OSAT customer satisfaction score.

This emphasis on employee growth makes it hard for competitors to poach team members or recruit them into other

fields. Knowing someone is investing in their career provides a strong sense of satisfaction and commitment, and owners are rewarded with stability and excellence.

workplace culture

Understaffing, undertraining, and highturnover all lead to frustration, making it nearly impossible to have a positive store-level culture. It is hard to build a constructive culture when every day is a fire drill, and the team doesn’t feel that they are winning over the long-term. When team morale deteriorates, declines in customer service and profitability ultimately follow.

Since team stability and end results are reliant on having a positive culture, careful consideration into ease of operations and staffing requirements must be made when choosing which brand to franchise or join. Brands that have invested in technology and built labor-light business models are easier to run thus easier to develop a good culture.

But good culture is never automatic. While smooth operations and lower complexity allows good culture, owners must still invest in finding and developing the management talent that will deliver this critical workplace culture.

looking ahead: workforce stability as a competitive advantage

For entrepreneurs looking for the right concept, the path forward is clear: find a franchise that allows you to streamline operations with light labor models, invest in your team, and create an environment where employees can thrive in their careers. Workforce stability isn’t just about filling roles, it’s about laying the foundation for long-term success. By reducing turnover and focusing on a smaller, more dedicated workforce, franchisees can provide the customer experience that grows the business and produces personal and financial success. v

FRANCHISES S TEPPING U P TO AID WITH LA W ILD FIR E R ECOVER y

In response to the devastating fires impacting the Los Angeles area, local franchises are stepping up to provide aid and support to affected residents and first responders.

Dogtopia East Pasadena, owned by Jen Moore and located at 3410 E Foothill Blvd, approximately three miles south of the fire zone, is offering a generous emergency care service for dogs belonging to evacuated families or those who have lost their homes. The facility is providing three free nights of boarding, as space allows, with each additional night discounted by 50%. This ongoing service will continue until evacuations are no longer necessary, ensuring that pets have a safe place to stay during this crisis.

Meanwhile, Rachel’s Kitchen, a popular restaurant franchise in Las Vegas, is organizing a two-day donation drive to support Los Angeles wildfire victims. Founder Debbie Roxarzade, who grew up in Los Angeles and maintains strong ties to the area, expressed her heartbreak over the wildfires’ impact and her desire to help her

hometown. The donation drive will be held at six Rachel’s Kitchen locations across Las Vegas and Henderson, including The District in Henderson, The Trails in Las Vegas, and Town Square in Las Vegas.

Pet Supplies Plus is also contributing to the relief efforts by donating over $15,000 worth of pet supplies, including collars and leashes, as well as more than 1,000 pounds of dog food to the Best Friends Animal Society, which operates lifesaving centers and programs in Los Angeles. This generous donation will help ensure that displaced pets receive the care and supplies they need during this challenging time.

Pizza Guys is showing appreciation for the brave first responders by offering a free small, two-topping pizza to those presenting a professional ID. This promotion will run from Wednesday, January 15th to Sunday, January 19th, and is limited to one pizza per person for pick-up only. Eighteen Southern California stores are participating in this initiative, providing a small token of gratitude to those working tirelessly to combat the wildfires and protect communities.

Batteries Plus stores in the affected areas

are also stepping up to support their communities. The Thousand Oaks location at 1742 N Moorpark Rd demonstrated exceptional dedication by powering up a generator to remain open despite losing power itself. The store even extended its hours to continue serving the community, an effort that was recognized and appreciated by locals in Google Reviews. In Rosemead, the Batteries Plus store at 9038 Garvey Avenue Suite 102 is offering an employee discount to everyone in the area, helping residents recover and rebuild in the aftermath of the wildfires.

These acts of kindness and support from local businesses highlight the strength and resilience of communities coming together in times of crisis. From providing safe havens for pets and collecting essential donations to offering free meals for first responders and discounts on crucial supplies, these initiatives demonstrate the power of collective action in the face of adversity. As the fires continue to impact Southern California, these businesses are setting an example of how the private sector can play a vital role in disaster relief and community support. v

101 m o B ility

101 Mobility is north america’s leading provider of mobility and accessibility solutions, helping people regain their independence and enhance their lives. The company offers a comprehensive range of products and services, including stairlifts, wheelchair ramps, platform lifts, and more. Franchisees benefit from a proven business

a roma Joe’s

Founded in 2000, aroma Joe’s is a local destination for handcrafted coffee and espresso drinks, unique flavor infusions, signature a J’s rUsh ® Energy Drinks and all-day food offerings served with positivity, in a friendly and upbeat environment. headquartered in scarborough, Maine with more than 100 locations across Maine, new hampshire, Massachusetts, Pennsylvania, Florida, rhode island, connecticut and new york, aroma Joe’s is actively expanding.

Beans & Brews co FFee house

Beans & Brews coffee h ouse has been around since 1993, when the Laramie family opened shop next to s alt Lake city’s beloved hangout, Liberty Park.

The family refined the process of high-altitude roasting™, which required special tweaks just like high-altitude baking. They soon got the process just right, and they built a reputation for uniquely smooth coffee in a friendly neighborhood setting. Beans & Brews—or “Beans,” as friends call us for short—is now a staple around Utah and its friends, idaho and nevada.

The Laramie family still owns and operates our headquarters, and many baristas from our earlier days have grown into senior roles as managers, directors, and VPs. They carry on our best

J unkco +

Founded on an unwavering commitment to quick and convenient solutions, JUnKcO+ delivers a full range of professional junk removal, property cleanout and demolition services, including furniture and appliance removal, hoarding and estate cleanouts, shed demolition and more.

JUnKcO+ is offering a gateway to a fulfilling business opportunity in the junk removal and demolition service industry. Both new and established JUnKcO+ franchisees enjoy the advantages of a proven business model,

B ody Bar Pilates

Founded on the principles of strength, community, and balance, BODy Bar Pilates has been redefining fitness with its innovative approach to Pilates since 2012. The brand boasts state-of-the-art studios, equipped with the latest Pilates reformers and apparatus, which provide a comprehensive fitness experience that goes beyond traditional exercise. BODy Bar Pilates presents a compelling opportunity for entrepreneurs passionate about fitness and community building.

Founded to redefine fitness, BODy Bar Pilates’ mission is to cultivate a balanced, athletic and real community. We are committed to providing a fiercely effective workout

model, extensive training and support, and exclusive territories. With 101 Mobility, franchisees make a real difference in their communities while building a profitable and rewarding business. Join the leader in accessibility solutions and bring freedom of movement to those in need.

For more information visit: www.101mobility.com

aroma Joe’s is positively impacting people with passion, caring and a commitment to excellence throughout every shop and community.

Multi-unit franchise opportunities are available. aroma Joe’s advantages include low franchise fee compared to other coffee business opportunities, varying build-out options, community engagement and an opportunity to positively impact people.

Learn more about aroma Joe’s franchising at https://franchising.aromajoes.com/

traditions and work to create new ones too. Meanwhile, around the region, locally owned franchises brew up our beloved recipes for their own neighbors. Our guests are our reason for getting up in the morning. We love greeting regulars with their favorite drinks, made just the way they like ‘em. and we dig getting to know newcomers and welcoming them to the Beans community.

come in for a cup, alone or with a friend, and make yourself at home. and let us know how we can make your day a little brighter—whether it’s adding extra whipped cream or it’s donating a gift basket to your little-league fundraiser. cheers, and stop by soon.

contact: Kim Falk Email: kfalk@beansandbrews.com

comprehensive training, and ongoing business coaching, setting the stage for an exciting entrepreneurial journey in an industry full of profit potential.

investing in a JUnKcO+ franchise provides you with the backing and support of BELFOr Franchise group, a leading global residential and commercial services franchisor. With this, JUnKcO+ owners gain access to a wealth of resources and a vast network of industry professionals, positioning the brand for accelerated growth and expansion.

https://junkcoplusfranchise.com/

experience, powered by Pilates, that helps individuals discover their physical potential and enhance their overall well-being both on and off the reformer. Our expert-led classes cater to all fitness levels in a welcoming environment, utilizing state-of-the-art Pilates equipment. a s a growing franchise, BODy Bar presents an exciting opportunity for entrepreneurs in the fitness industry.

Joining the BODy Bar family means becoming part of a movement that empowers individuals to achieve their fitness goals while building a thriving, community-centric business. This opportunity is ideal for entrepreneurs looking to make a meaningful impact in the fitness world with a reputable, innovative brand.

https://bodybarpilates.com/franchise

Business Finance d e P ot

Business Finance Depot specializes in packaging equipment leases and sBa Express Working capital loans for start-up and existing businesses.

Our main clients are franchisors seeking financing for their new franchisees and manufacturers seeking financing for their equipment purchases.

c am P B ow wow

camp Bow Wow is a premier pet care service provider specializing in doggy daycare, boarding, and grooming. renowned for its safe and fun environment, the franchise offers a home-away-from-home experience for pets.

Dogs enjoy spacious play yards, expert supervision, and socialization opportunities that promote well-being and happiness.

The brand prioritizes safety, employing stringent health protocols and trained staff to ensure each pet’s comfort. in addition to high-quality care, camp Bow Wow is deeply committed to community involvement, with many locations partnering with local rescue groups and shelters

c hristian Brothers automotive

christian Brothers automotive stands out in the auto repair industry through its commitment to faith and transparency, guided by the mission to “Love your neighbor as yourself.” since opening its first location in 1982, the houston-based company has expanded to 300 locations across 30 states. christian Brothers automotive offers a full range of auto care services, including upkeep, maintenance, and repairs, all designed to prioritize customer trust and transparency. recognized for

comet c leaners

Franchise Grou P, llc

Become a part of the largest family-owned dry cleaning chain in the Usa through our franchising opportunities. Be your own boss, feed that entrepreneurial spirit, do business that not only helps individuals but your community as a whole. comet cleaners and Laundry services is here to help you help others. Our 60 years of brand history speaks

d estination athlete®

Everything Team, Everything Better® means we have the most comprehensive offering of equipment, apparel, fundraising solutions and performance products and services of any team dealer in the country.

We are proud to provide the best products, services and resources for youth, high school and college athletes and we are fully committed to making sure our customers are

Our company also works with sBa 7(a) lenders, alternate financing sources, crowd funding financing sources and companies that specialize in using retirement funds to capitalize a new business. Please visit our website for more information.

Website: www.businessfinancedepot.com

Email: paul@businessfinancedepot.com

Phone: (800) 788-3884

contact: Paul Bosley

as well as giving back in the form of grants through the organization’s non-profit, The Bow Wow Buddies Foundation. With locations nationwide, the franchise is a trusted choice for pet owners seeking exceptional care for their furry companions.

a s part of the Propelled Brands family, camp Bow Wow not only exemplifies excellence in pet care but also extends remarkable opportunities to our heroes. We proudly offer a 50% discount on the franchise fee for qualified military Veterans, active Duty, and First responders, making it accessible for those who have served to join our network of dedicated pet care professionals.

outstanding service, christian Brothers automotive has ranked #1 for Customer Satisfaction among aftermarket Full-service Maintenance and repair Providers by J.D. Power five times in a row*. With a focus on high-quality care, christian Brothers automotive continues to set the standard in the automotive services industry.

*christian Brothers automotive received the highest score for aftermarket full-service maintenance and repair in the J.D. Power 2019, 2021-2024 aftermarket service index (asi) s atisfaction studies of customer satisfaction with automotive aftermarket service providers.

Visit jdpower.com/awards for more details.

for itself when it comes to customer loyalty and trust. We are an easy and straightforward business to learn, allowing you more time to spend focusing on profits than building business expertise.

For more information: contact: Jack D. g odfrey Jr. Phone: 888-461-3555 Email: franchising@cometcleaners.com Website: cometfranchising.com

100% satisfied. sports families also have the peace of mind knowing they can count on Destination athlete® for superior customer service and a convenient online experience. We have franchised our business model so that those with a passion for sports can be their own boss, get involved on a local level and make a difference in their communities.

Learn more or to apply for franchise ownership at www.destinationathlete.com.

d oner s hack

Doner shack is an innovative and groundbreaking restaurant franchise set to become the number one kebab brand worldwide, by providing unrivalled products with the convenience, quality and taste that customers crave.

The menu offers shawarma and doner kebabs, buttermilk fried chicken tenders, loaded fries, sliders and real ice-cream milkshakes served in contemporary settings with simple to run kitchen operations, providing quick and quality fast food to their customers through dine-in, delivery, online ordering, curbside, and to-go.

Fastsi G ns®

now more than ever, businesses look to Fas Tsigns® for innovative ways to connect with customers in a highly competitive marketplace.

Our high standards for quality and customer service have made Fas Tsigns the most recognized brand in the industry, driving significantly more traffic to the web than any other sign company.

We also lead in these important areas:

#1 Ranked Sign Franchise in Entrepreneur Magazine

Franchise 500 three years in a row

• Franchise Business Review FBR50 Franchisee Satisfaction award 2006-2015

FileForms llc

FileForms is a secure, user-friendly platform designed to simplify Beneficial Ownership information (BOi) reporting and ensure compliance with the corporate Transparency act.

Trusted by accountants, law firms, family offices, and professional service providers, FileForms streamlines the process of collecting, managing, and filing ownership data directly with FincEn

With features like sO c- ii compliance, end-to-end encryption, and seamless integration with FincEn ’s

Freeway i nsurance

Becoming your own boss is a wish held by many, and franchising makes that possible. The insurance industry is an incredible option with a unique mix of limitless potential and true security: People will always need insurance — no matter the state of the economy.

choosing your insurance franchise partner relies on forming an alliance with a company that shares your values, growth expectations and, most of all, offers you the life you envision. Freeway insurance guarantees a franchise model built with your success

The concept of Doner shack was established in 2018 after the founders experienced the popularity of kebabs in Mainland Europe, where the doner economy is estimated to be worth a staggering €7 billion ($7.6 billion) in g ermany alone. Doner shack offers an exciting and unmatched offering in the Qsr sector, delivering high service levels and support for its franchisees and customers alike.

The brand continues to grow in popularity and has earned several accolades including being listed in the Elite Franchise Top 100 in 2023.

For more information, visit donershack.com or follow Doner shack on instagram and TikTok

Franchise Research Institute World Class Franchise 20112015

Franchise Research Institute #1 Rated Sign & Graphics Franchise 2014-2015

CFA Franchisees’ Choice Designation 2004-2015

• FASTSIGNS is one of only a handful of franchises approved for $21 million in sBa financing for approved franchise candidates

FasTsigns has over 400 markets approved for development in the Us and canada and is also seeking Master or area Developer expansion in markets worldwide.

For more information: Phone: 1-214-346-5679

Email: mark.jameson@fastsigns.com

Or visit our Website: www.fastsigns.com

systems, businesses can trust FileForms to protect sensitive information while meeting federal requirements.

Whether you’re a small business or a large organization, FileForms provides expert resources, automated workflows, and tailored solutions to navigate compliance confidently and efficiently.

For more information contact ian Quinlan at: 1-888-515-3453 info@fileforms.com www.fileforms.com

as top priority. Freeway’s winning culture revolves around people first: you, your customers and your community. simply put, we deliver the best cost, choice and convenience. That’s our customer Trifecta.

With Freeway insurance’s established franchise model, focus on diversity and accessibility, and continuous support, we will turn your passion into a winning business.

For more information contact alex Trachtman at: Phone: 214-505-6973; Email: alex.trachtman@confie.com or visit www.freewayfranchise.com

h eart B eat c hristian n ews

heartbeat christian news is an independent christian newspaper to help aLL christians by rightly dividing the word of g od. One of the best media outlets to advertise in across the Usa . We do more for our advertisers than any other media outlet; period.

Established: 2012

intitial Fee: $35,000

Minimum investment: $40,000 which includes franchise fee

contact Todd abrahams

Email: info@christianfranchise.net

Phone: 423 381 0925

Website: https://christianFranchise.net

htea o

h TeaO, the leading iced tea franchise in the United states, has ascended as a frontrunner within this niche, a growing category within the beverage industry.

With a cost-effective, highly-attractive business model, the brand operates their own supply chain, resulting in significantly reduced costs of goods. Offering a range of ultra-premium tea, water, and coffee products, h TeaO caters to customers both in-store and through convenient drive-thru services.

k umon n orth a merica i nc.

high school math teacher Toru Kumon developed the Kumon Method of learning more than 60 years ago in Japan, when his son was struggling with second-grade arithmetic.

realizing that a strong foundation in the basics-addition, subtraction, multiplication and division-was essential for higher-level math, Kumon created a series of math worksheets for his son to work on after school.

Each location boasts 20+ meticulously crafted flavors of sweetened and unsweetened tea, made using a proprietary water filtration system and 100% natural ingredients.

hitting a significant milestone of 100 locations in early 2024, h TeaO is on the path of continued growth. h TeaO believes in fostering an atmosphere where all are welcoming and takes pride in its commitment to giving back to its local communities.

For more information on franchise opportunities, please visit https://h TeaO.com/franchise/.

With daily practice, Kumon’s son gradually expanded his mastery of mathematical skills and by sixth grade was able to solve differential equations and integral calculus problems.

Today, at locations throughout north america, Kumon franchisees apply this method of daily practice and self-paced advancement to children’s math and reading skills.

Phone: 201-928-0444

Website: Kumonfranchise.com

m c m illan

P llc

McMillan PLLc is an innovative law firm focusing on commercial real estate law, financial services, and business law.

Our attorneys are licensed in north carolina, south carolina, g eorgia and Tennessee, and serve our clients from the firm’s charlotte and charleston offices.

We represent tenants in commercial lease negotiations and are particularly attuned to the

n erds toGo

Build a future with the computer service industry pioneers and accomplish your business dreams with NerdsToGo!

computers, handheld devices, tablets, and mobile phones are all things that only continue to grow and change the landscape of the technology industry in the 21st century. That is why nerdsTo g o is such a lucrative concept. With businesses, homeowners, and individuals continuing to rely

n ext h ealth

next health is your partner for vitality, longevity, and personalized health. We believe health is not the absence of disease.

health is the abundance of vitality.

The next health journey is a medical, data-driven approach empowering you to live healthier, longer. conveniently offering the latest in technology and medical services in a vibrant atmosphere with white glove hospitality, next health Members and guests can enjoy: naD Therapy, iV Therapy, cryotherapy, infrared Therapy, hyperbaric Oxygen

specific needs of franchisees. Our founder, shawn McMillan, began his legal career over 20 years ago and has represented small businesses to national corporations in the commercial lease space. McMillan PLLc prides itself on providing legendary service at fair rates.

For more information contact shawn McMillan at: Phone: (980) 585-1260

Email: shawn@McMillanpllc.com Website: https://mcmillanpllc.com/

on technology, handling the repairs, computer service and support, and other computer services that can accompany a technologically based society seems like second nature. This means franchise owners can tend to the high demands of a reliable customer base and reap the financial benefits by taking advantage of a constantly innovative, inventive, and lucrative industry. contact us today to learn why nerdsTo g o is one of the fastest growing computer service and technology franchises in the United states!

Therapy, hormone Optimization, Ozone Therapy, and aesthetics.

a s a one-stop shop of premium wellness services and technology, next health gives you the tools you need to live your healthiest life. Our experienced medical team empowers you to achieve optimal vitality & longevity through our personalized, data-driven approach to health optimization. We take health to the next level.

For more information contact Vanessa Kekina at: Phone: 310-295-2075

Email: marketing@next-health.com Website: www.next-health.com

ohm Fitness

OhM Fitness is a franchise that provides a revolutionary fitness experience using wireless electrical muscle stimulation (EMs) technology integrated into a small group setting.

The EMPower suit allows customers to complete an intense 2–3-hour workout in just 25 minutes. it is a low-impact workout that puts minimal stress on the joints, ligaments, and muscles, making it suitable for all fitness levels. OhM Fitness is the first fitness franchise to offer this wireless EMs technology in a group setting.

Puro c lean

Puro clean, known as the “Paramedics of Property Damage ®,” is a leading provider of emergency restoration services, passionately dedicated to serving communities affected by water, fire, mold, and biohazard conditions. central to Puro clean’s commitment to community and excellence is the PuroVet program, specifically designed to support U. s. military veterans.

We recognize the invaluable skills and discipline veterans bring to franchising, offering a 25% discount on the initial franchise fee as a gesture of gratitude for their service to the country.

s teri- c lean i nc.

steri- clean inc. is a leading specialist in extreme cleaning services, offering solutions for crime scenes, hoarding situations, meth lab and fentanyl contamination, infection control, and homeless encampments. Founded in 1995, steri- clean has become a trusted name in the industry, now with over 60 locations that have cleaned over 200,000 scenes. The company is recognized for its compassionate and professional approach, making it a top choice for clients facing challenging circumstances.

steri- clean operates a 24-hour corporate call center and uses proprietary software to manage jobs and customer

su PPly P ointe

sUPPLy POin Te™ is a home-Based, B2B Logistics Franchise providing professional Transportation services and packaging supplies to industrial america

The sUPPLy POin Te business model is the culmination of years of industry experience, with a team of specialists providing manufacturers and distributors with a single solution for their shipping needs.

Over the years, we have developed a network of freightforwarding, trucking, shipping, pallet, and packaging companies in multiple markets, supported by some of the industry’s best technologies and communications strategies.

syner G y h ome c are

synErgy home care is the fastest-growing national franchisor of home care services with over 200 franchises operating in more than 450 territories across the U. s

The company provides a broad range of non-medical services including personal care, companion care, memory care and specialized care for individuals who are living with physical

The technology helps individuals work their muscles more effectively than with conventional workouts, producing better results in less time. OhM Fitness is ideal for health enthusiasts looking for real results without enduring the high-intensity stress of hii T training. it is also a perfect fit for those in recovery or fitness newbies, as well as busy parents and professionals. it doesn’t produce damaging cortisol spikes associated with stress, making it ideal for everyone.

contact: Doug Payne

Phone: (480) 582-2900

Email: franchisees@ohmfitness.com

Website: www.ohmfitness.com

Puro clean has also introduced the PuroVet Forum—an exclusive community platform where veterans can connect, share experiences, and support one another.

With one in seven Franchise Owners being veterans, this Forum serves as a vital resource, enhancing the veterans’ network within Puro clean and ensuring that they have the resources to thrive as entrepreneurs in the restoration industry.

With Puro clean’s PuroVet program, veterans have a clear path to success, backed by a community that truly understands and values their service.

PuroVet.com

interactions, ensuring efficient and reliable service nationwide. The company has national contracts and is prominently featured on the Emmy-nominated TV show “ hoarders,” showcasing its expertise in extreme cleaning.

Franchise partners receive comprehensive training, including classroom and hands-on field experience, equipping them with the skills needed to succeed. stericlean’s dedication to excellence and client satisfaction makes it a leader in the specialized cleaning industry.

For more information contact cory chalmers at: coryc@steri-clean.com https://steri- clean.com

With the sUPPLy POin Te franchise business model at your fingertips, you can leverage this unique opportunity and help manufacturers, service companies, and a range of other enterprises maximize their efficiencies and improve their bottom lines - while you maximize your own potential as an independent business owner in an immense and growing market.

Owning a sUPPLy POin Te Franchise is the perfect way to own and grow a professional sales and service-focused business.

For more information contact adam cahill at: adam.cahill@supplypointe.com www.supplypointe.com

or developmental disabilities, chronic health conditions or recovering from illness or surgery. no matter what each person’s circumstances are, synErgy home care steps in with effective, comforting, life-affirming care that moves people emotionally and physically forward.

For more information please contact Mike steed at: 888-578-5357 mikesteed@synergyhomecare.com synErgyhome careFranchise.com

t he Goddard s chool

g oddard systems, LLc, is the manager of The g oddard school® franchise system. The g oddard school is the acknowledged leader in the premium early childcare and education market segment. The g oddard school has been consistently named one of the top childcare franchises in the United states by Entrepreneur Magazine and one of the Top 200 franchise systems (in worldwide sales) by Franchise Times.

children learn best through experience. For 35 years, The g oddard school has employed

v ictra

Victra was founded as a partnership by richard and David Balot in October 1996 in Wilson, north carolina. Victra was incorporated as aBc Phones of north carolina, inc. in 1999. Today, Victra is independently owned and operated in raleigh, north carolina, with more than 200 people in the store support center.

in 2020, Victra opened its Victra contact center in greenville, nc, employing hundreds of team

well B i Z B rands inc.

WellBiz Brands, Inc. is a category leader in experience-based businesses that change lives.

With five separate franchise brands, amazing Lash studio®, Drybar®, Elements Massage®, Fitness Together®, and radiant Waxing™ and more than 900 locations, we help build profitable businesses by franchising emerging, growth-oriented consumer brands that

w in G s e tc.

Founded in 1994 in northern indiana, Wings Etc. grill & Pub began as a single location dedicated to creating a casual, welcoming atmosphere where friends and families could enjoy great food, ice-cold beer, and sports on TV.

Over three decades later, Wings Etc. has grown into a thriving brand with more than 80 locations in 13 states, offering a community-focused alternative to big-box sports bars and trendy micropubs. guests know us for our award-winning jumbo and

xP onential

Xponential is the largest global franchisor of health and wellness brands.

Through its mission to make health and wellness accessible to everyone, the company operates a diversified platform of eleven brands spanning across verticals including Pilates, indoor cycling, barre, stretching, rowing, dancing, boxing, running, strength training, metabolic health, and yoga.

in partnership with its franchisees, Xponential offers energetic, accessible, and personalized workout experiences led by highly qualified instructors in studio locations throughout the U. s. and internationally, with

academically endorsed methods to ensure that children have fun while learning the skills they need for long-term success in school and in life. The g oddard school serves more than 90,000 students from six weeks to six years old in more than 600 g oddard schools in 37 states and Washington, D.c

To learn more about The g oddard school, please visit g oddardschool.com.

For more information about The g oddard school franchise system, visit g oddardschoolFranchise.com.

members who handle consumer, Business, and customer care calls, along with Victra store support. a s a company, Victra employs thousands of people and serves guests in more than 1,600 locations nationwide. The Victra team is proud of its legacy of creating secondto-none customer experiences and is excited about the future.

For more information contact Michael Dugger on: 774-253-9387, Michael.dugger@victra.com or visit: Total.victra.com

offer exceptional, service-based experiences through recurring revenue models.

Our vision is to establish a sustainable growth plan for each independent brand, and use our value-adding platform to extend to additional brands.

We do this work because we believe in making life better and building profitable experiencebased businesses in spaces that can’t be delivered online.

boneless wings, in a variety of signature sauces and rubs. Our menu also features hand-smashed diner-style burgers, grilled and crispy chicken sandwiches, wraps, salads, and an incredible lineup of appetizers. Kids’ meals, daily specials, local craft beers and signature cocktails round out an experience everyone can enjoy.

From our laid-back atmosphere to our Big-Flavor menu, we’re proud to be the neighborhood spot for “g ood Food, great Times” over 30 years—and counting.

For more information contact g eorge Pasick at: gpasick@wingsetc.net https://wingsetcfranchise.com/

franchise, master franchise and international expansion agreements in 49 U. s. states and 22 additional countries. Xponential’s portfolio of brands includes club Pilates, cycleBar, stretchLab, row house, aKT, yogasix, Pure Barre, s T riDE Fitness, rumble Boxing, BFT, and Lindora. With many of our brands ranked in industry growth awards like Entrepreneur Magazine’s Franchise 500 and the inc. 5000 list each year, our brands continue to lead in the boutique fitness, health and wellness space.

For more information contact rachel Engel at: Phone: 949 346 3000

Email: salesinfo@xponential.com

Website: www.xponential.com/franchising

Making an appearance every month in Franchising USA magazine. Each detailed, 4 color A-Z listing comes with a 150 word write up and your logo. Excellent for branding and recognition.

Choose a 12 or 6 month package or simply add the a-Z directory onto your FOCUs, pROFILE or ad!

to learn about the a-Z directory or any other products, please contact Vikki bradbury: vikki@cgbpublishing.com

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.