Scenthound

scenthound is on a mission

With over 90 million dogs in the united States, consumers spend an average of more than $100 billion per year on their furry companions. Looking for a first-of-its-kind opportunity to break into this lucrative and rewarding industry? Look no further than Scenthound.

What is scenthound?

In 2015, founders Tim and Jessica Vogel developed the revolutionary concept intended to reinvent the traditional grooming model. After a decade in the industry, they realized there are many misconceptions about dog grooming. The grooming industry is focused on stylized haircuts, but only 10% of the most popular dog breeds need regular trims. Yet, 100% of the 90 million dogs in the U.S. need regular maintenance, leaving a massively under-served market of dogs who need basic hygiene and routine care to stay clean, comfortable, and healthy. Scenthound’s membership-based business model is designed to create a scalable and sustainable source for routine and preventive dog wellness that makes regular care accessible and affordable for all dog parents. The brand’s services are elevated through the integration of innovative technology; following each visit, members receive a digital S.C.E.N.T. Check™, a detailed assessment of their dog’s overall external health. This trackable, datadriven health record has helped countless Scenthound members identify and address

small issues before they escalated into lifethreatening problems. Scenthound is on a mission, through each franchise partner in every market, to transform the dog grooming industry on a global scale. Many dogs aren’t getting the care they need because either their parents don’t know they need it, or they can’t find an easy and affordable way to get it. Routine care programs not only help dogs stay on schedule with necessary care, but also deliver recurring revenue and cultivate fierce customer loyalty. Dog parents choose a membership option that works for their budget and schedule to maintain their dog’s health and happiness. The Scenthound business model is built on a customer retention framework for longterm profitability and has tapped a vast white space in the pet industry, creating a new market space and a huge opportunity.

Why scenthound?

The pet wellness pioneer offers an ideal opportunity for those looking to venture into franchise entrepreneurship. With ongoing training and support, alignment with a trusted brand, and the chance to create a fulfilling career for the entire team, Scenthound has created a niche in the pet industry that franchisees and customers alike can truly benefit from. The company focuses on health over beautification and offers customers a way to keep dogs clean, happy and healthy. Scenthound’s blue-ocean strategy, innovative business model, and proprietary technology has continually attracted established multi-unit operators from a variety of industries. The first membershipbased dog grooming franchise in the country focused on pet wellness, Scenthound offers a unique opportunity to bring a wellness-driven concept to dogloving consumers in markets around the U.S.

markers of success

Getting in on the ground level with Scenthound is a viable opportunity for anyone looking to become a franchisee. In fact, in 2021 alone Scenthound saw major markers of success including:

• A total of 77 Scenter units sold across 12 states in 2021, which helps account for 113 units sold since the brand’s inception in 2015.

• A rise in franchising as open franchise

Scenters grew from 1 unit in 2020 to 17 units in 2021.

• The impressive 283% increase in open units year-over-year with 17 units opening in the last twelve months in major U.S. cities.

• Financial backing from investors including Groupon Co-Founder Eric

Lefkofsky and Orangetheory Fitness

CEO and Co-Founder David Long, who also serves on the Scenthound advisory board.

• Development and implementation of a consumer-facing mobile app with the digital S.C.E.N.T. Check that helps to provide users with a trackable digital health record of their dogs.

• Scenthound’s proprietary technology and blue-ocean strategy have helped bolster the brand’s overwhelming success, including their debut on the Inc. 5000 this year.

Who is scenthound looking For?

With the APPA (American Pet Products Association) projecting that the pet industry will continue to see growth and with no signs of the booming niche slowing down, Scenthound is looking for franchise operators around the country. Ideal candidates are business-minded individuals who love the idea of improving the health and lives of every customer’s fun-loving, four-legged friends. Additional Qualifiers:

• must love dogs: People who share a love for dogs and enthusiasm for taking a holistic approach to their wellness. Being a Scenthound franchise owner will offer the chance to help dogs lead happier, healthier lives.

• People-People: As much as Scenthound talks about dogs — and that is a lot — it’s the pet parents, human customers, who ultimately choose Scenthound for their dog care needs. Every prospective franchisee is expected to deliver outstanding service to customers of all breeds.

• The One Pack Rule: Scenthound operates under a value of One Pack — one company, one team, with one mission. One advantage to a franchise vs. a startup is the proven systems, processes, and branding that comes along with it. At Scenthound, the trail has already been blazed. Yet, that also means that all franchisees follow the system in order to maintain operational efficiency and deliver a consistent customer experience. Scenthound wants team players who understand the company’s mission, what makes them unique, and how they can best have fun and grow together.

how do i Franchise with scenthound?

Opening a new Scenthound franchise is serious business for everyone and adding a new member to the Pack is a big deal. Ideal franchise partners are customer service-focused team leaders, businessminded “early adopters”, financially sound individuals seeking an investment, and people-people — not just dog lovers! Fit that description? Then Scenthound wants to meet you.

Scenthound currently has franchise opportunities in markets across the United States. For more information about development opportunities, visit Franchise.Scenthound.com.

For more information about Scenthound’s unique membership offerings, visit Scenthound.com or follow the brand on Instagram, Facebook and LinkedIn.