Franchising Magazine USA October 2022

Page 46

VOL 10, ISSUE 10, OCTOBER 2022 The magazine for franchisees • WWW. franchsingmagazine U sa . com COVER STORY ann O un CE m E n TS fRO m T h E induSTRY lean, nimble & successful Exc E lling in Mal EDo M inat ED i n D ustri E s s tories from Women in f ranchising franchising ne Ws S pECial fE aT u RE food franchises

VOlumE 10, iSSuE 11, 2022

On the cover: b El F or FranchisE gro U p

pRES id E n T: colin bradbury. colin@cgbpublishing.com

publi S h ER : Vikki bradbury. vikki@cgbpublishing.com

E di TOR ial d E pa RT m E n T: editor@cgbpublishing.com

adVERT i S ing: vikki@cgbpublishing.com jasonb@cgbpublishing.com

Edi TOR ial TE am: Michelle Quinn rob swystun

pRO du CT i O n: usaproduction@cgbpublishing.com

dESign: Jejak graphics. jejak@bigpond.com

Cgb publiShing canadian o ffice: sidney b c canada

u.S. Office: 800 5th ave, #101 seattle, Wa 98104-3102 www.franchisingmagazineusa.com

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Welcome to our October issue of Franchising Magazine USA

This October we are delighted to have on our front Cover b elfor franchise g roup, The g roup is Excelling in m ale- d ominated i ndustries with Women in franchising, we meet some of these in our Cover story. You can read more about them on page 10.

a s always some great advice is covered in this issue from some of the top experts in the industry, to mention just a few we have, g eorge Knauf My perfect Franchise looks at how to be lean, nimble and successful. Jason g herke discusses Franchising’s moral hazard Moral hazard is a term used by economists to describe the greater likelihood that someone will take risks if they are subsequently not liable for those risks. lucas Frey b ella Vista Executive advisors discusses 6 r easons Why Franchisees n eed systems b eyond the o perations Manual

o ur Feature supplement for s eptember is Food and Franchising. You will find some great expert advice and our feature article in this section, we also look at some successes in this industry. also in this issue take a look at our Veterans in Franchising supplement which features big Frog T-shirts and More on the cover, U. s air Force Veteran Ethan corbin was exploring opportunities to start his own business when he first discovered big Frog custom T-shirts & More we learn more about his journey. i hope you enjoy this edition and don’t forget to keep sending your stories and questions to the editor or myself. happy r eading.

Franchising M aga Z in E Usa 3
The information and contents in this publication are believed by the publisher to be true, correct and accurate but no independent investigation has been undertaken. accordingly the publisher does not represent or warrant that the information and contents are true, correct or accurate and recommends that each reader seek appropriate professional advice, guidance and direction before acting or relying on all information contained herein. opinions expressed in the articles contained in this publication are not necessarily those of the publisher. The publication is sold subject to the terms and conditions that it shall not be copied in whole or part, resold, hired out, without the express permission of the publisher.
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VOL 10, ISSUE 10, OCTOBER 2022 The magazine for franchisees • WWW.franchsingmagazineUsa com COVER STORY annOunCEmEnTS fROm ThE induSTRY lean, nimble& successful ExcElling in MalEDoMinatED inDustriEsstoriesWomenfrom in franchising franchising neWs SpECial fEaTuRE
food franchises Vikki
Bradbury | Publisher Franchising Magazine USA
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Meet Top-Level Brands In Person at Franchise Expo Houston!

Ready to own your own business? This is your chance to see what’s out there. Franchise brands from every industry and every investment level will be in Houston, TX, wanting to meet YOU!

You’ll have the opportunity to meet with leading brands, compare costs, and take advantage of free seminars – all under one roof!

4 Franchising M aga Z in E Usa
www.FranchiseExpoHouston.com NRG CENTER 2022 IN PARTNERNSHIP WITH:

oc

ob E r

evey issue

Expert Advice

Evan Hackell:

to create a great onboarding

for Your Franchise

George Knauf:

nimble and successful

Lucas Frey:

reasons Why Franchisees need systems beyond

operations Manual

Jason Gherke:

Moral hazard

Edward Pim: putting EssEr Funds to good Use

Franchisee in Action

Fresh Coat Painters:

Franchisee is determined to become the brand’s First $3 Million Franchise

Franchisor in Depth

Childrens Lighthouse Franchise Company:

Future is bright for children’s lighthouse Franchise company

RedBox + Dumpsters: service brands Develop bullet-proof reputation in a recession-proof industry

Franchising M aga Z in E Usa 5
T
2022 contents Cover Story 10 Belfor Franchise Group: Excelling in Male-Dominated industries: stories from Women in Franchising In
6 Franchising News Announcements from the Industry 21 Special Feature Supplement Food and Franchising 49 Veterans Supplement News and Information for Veterans in Franchising 70 A-Z Franchise & Services Directory Q&A 12 46 38 40 21
12
how
plan
14
lean
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6
the
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Franchising’s
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Gotcha covered opens fourth location in Tennessee

Gotcha Covered, a leader in custom window treatment consultation in the U.S. and Canada, has increased its presence in Tennessee with the opening of Gotcha Covered of Chattanooga. With the opening of the new center, the franchise has four locations in the state.

The new center is owned and operated by r achel Miller. With an emphasis on end-to-end consultations, this business will provide the best in soft and hard window treatments to homeowners in chattanooga, cleveland and the surrounding areas while offering a variety of blinds, draperies, smart solutions and much more.

“at g otcha covered, we pride ourselves in providing the best customer experience to the consumer,” said paul linenberg, president of g otcha covered. “The residents and businesses of chattanooga are going to be thrilled with the window treatment solutions that are now available to them. This new center will truly be an asset to the community.”

While searching for business opportunities, Miller came across g otcha covered with the help of her father g ary Miller, who is a franchise broker. after vetting several franchises, g ary helped guide r achel to g otcha covered.

“ i decided to open my own business because i wanted to get out of the corporate america workforce,” said r achel. “ i wanted to continue growing personally, professionally and have more

flexibility with a work-life balance to pursue my overall life goals. g otcha covered stood out to me because of its flexible business model and excellent leadership team. adding 27 new franchise locations in 2021, g otcha covered currently has over 145 total franchises across the U. s . and c anada. The franchise has been operating under the g otcha covered name since 2009.

c hem - d ry Appoints Ann Norman as Director of Coaching

Carpet and upholstery cleaning franchise leader Chem-Dry today announced that Ann Norman has joined the company as the Director of Coaching.

she brings an impressive background in training and organizational development, communications, and financing. n orman will use her expertise to help drive franchisee performance and maximize unit-level profitability.

Ms. n orman brings a unique background to chem-Dry. she has been sharing her time between africa and the United states for nearly two decades. she has been instrumental in introducing U. s . companies into african markets, as well as showcasing and driving foreign direct investment in africa, particularly in the energy and infrastructure spaces. Most recently, she

served as president of s aqara Energy prior to joining the chem Dry family. Ms. n orman’s vast experience centers on a core set of skills in communication, training, and business development.

“a s a long-time, loyal chem-Dry customer myself, i ’m excited to join a brand in which i truly believe. i ’m anxious to use my business experience to support franchisees with the tools and resources they need to deliver on chem Dry’s brand promise as the leading domestic and global carpet cleaning brand,” said Ms. n orman. “ i ’m excited to lead the team of chem Dry coaches. We are here to help our franchisees meet their operational and marketing goals.”

“ann’s background and experience speaks for itself, and her values align with those

of the chem-Dry brand,” said Ed Quinlan, president of chem-Dry, part of the bElFor Franchise g roup family of brands.

For more information about the Chem-Dry franchise opportunity, visit chemdryfranchise.com

6 Franchising M aga Z in E Usa

e pic h ealth and Fitness Announces Location to Be Opened in St. Petersburg, Florida

The rapidly expanding Epic Health and Fitness gym franchise has announced today that they have secured their fourth location, coming soon to St. Petersburg, Florida. Epic Health and Fitness, who brings a unique approach to helping clients, is taking the major steps to be the go-to gym for people all over Florida looking to improve their health and wellness.

Epic h ealth and Fitness’s has seen major success with their first two facilities in West h ernando county and will now be continuing their journey in both st. petersburg and brooksville. This expansion into pinellas county is extremely exciting for cofounders r yan and Kelly Unger, as their hope and plan is to open locations all across Florida and other states as well.

About Epic Health and Fitness:

The Epic h ealth and Fitness Franchise is a 24-hour model with a laser focus on results through affordable and flexible personal training, nutrition planning, competition prep coaching, weight

loss, general fitness guidance and proper fitness equipment. The business model follows a lower membership per square footage cap to prevent crowding and give members the best possible experience and personalized attention for all members. h eadquartered in spring hill, Florida, Epic h ealth and Fitness was founded in 2018 by r yan and Kelly Unger who are both certified in personal training and nutrition and have a wide range of experience across various consumer service industries.

For more information on Epic Health and Fitness, visit EpicHealthandFitness.com

Floyd’s 99 Bar B ershop

for clientele to offer services to everyone, or continuing to grow their technical education department.

“Floyd’s is a proven brand with a rich history of superior client service, which aligns perfectly with our values at Fishman pr ,” said brad Fishman, cocEo of Fishman pr . “o ur pr experts are ready to help them further expand their franchise system by increasing brand recognition and attracting the right prospects.”

A unique, full-service haircare franchise specializing in expert cuts in an amplified environment, is partnering with Fishman Public Relations (Fishman PR), the franchise industry’s leading public relations and content marketing agency, to assist with the brand’s continued growth across the country.

“Much like Fishman pr , Floyd’s prides

itself on the ability to expand while maintaining that special, familyowned atmosphere of a close-knit community amongst our employees and franchisees,” said Joe Zemla, Floyd’s 99 b arbershop s enior Director of Franchising.

Floyd’s is always looking for ways to improve upon their business, whether it’s expanding the brand’s inclusivity

Each shop has its own vibe showcased by their exclusive hand-curated poster wall highlighting musical greats throughout the decades. Floyd’s offers a full range of services including haircuts, shaving, color, waxing and styling as well as its own retail line of grooming products. Floyd’s is known for its iconic barbershop straightrazor neck shave with hot lather and steamed towels and a complimentary shoulder massage after each service. Floyd’s carries a $1.198 million average unit volume (aUV) across its 127 locations.

To learn more Floyd’s 99 Barbershop, please visit: floydsbarbershop.com.

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Great h arvest Bakery c aFe

Great Harvest Bakery Cafe, a franchise and specialty bread concept known for fresh, made-from-scratch bread and desserts, has recently opened its first location with a fully-functioning drivethru.

located at 3000 Jerry Dove Dr., the owner saw the need the community had for a

more convenient dining option, and was happy to rise to the occasion.

The location is locally owned and operated by entrepreneur David Kesling, who also owns the g reat harvest b akery c afe location in Elkins. already being familiar with owning a business, Kesling was drawn to g reat harvest bread co. due

to their made-from-scratch philosophy.

“My son and daughter work in the shop and i ’m excited to be able to share this experience with them,” said Kesling. “o ur location in Elkins is thriving, and i knew this concept would positively impact the bridgeport community. We are the first g reat harvest b akery c afe with a drive-thru set up through the point of sales system, and if successful, i ’m eager to see the concept implemented in future locations.”

“We put as much care, time, and attention into our franchise owners as we do with our fresh baked products,” said Mike Ferretti, cEo of g reat harvest bread company. “We value what the community needs, and we listen to what they need from us. We are excited to have the first drive-thru implemented in West Virginia, and we look forward to seeing how this can grow throughout our future franchises.”

For more information, visit http:// greatharvestcentralwv.com/

Business leader to s peak to palm Beach atlantic u niversity’s t itus c enter For Franchisin G

The Titus Center for Franchising will welcome Dr. K. Shelette Stewart as keynote speaker at its Nov. 16 Advisory Board meeting.

h er topic is Driving business r esults by leveraging the 5th “ p ” of Marketing: Your plaTFor M. stewart’s talk is free and open to the public. it begins 10 a.m. in the l assiter r otunda of pba’s Warren library, 300 pembroke place in West palm b each. r s .V. p. to Titus_center@pba.edu.

stewart has more than 20 years of leadership experience as a business practitioner and academician, with organizations such as harvard business s chool, The coca- cola company and b ells outh /aT&T. h er experience is in strategic business planning, business development and marketing. she is an alumna of harvard University and earned a doctorate in business administration.

in 2007, she founded stewart consulting with a mission to help organizations with strategic planning and leadership development to drive performance, productivity and profitability, and ultimately help them achieve success and significance.

stewart is author of harvard business s chool cases and the award-winning book, r evelations in business: connecting Your business plan with g od’s purpose and plan for Your life. s everal industry leaders, including chick-fil-a chairman Dan c athy, endorsed the book.

stewart is among 50 women leaders from more than 100 countries who received the prestigious Women’s Economic Forum 2020 “ i conic Women creating a b etter World for all” award in n ew Delhi, india. she received the YWca of g reater atlanta & The coca- cola company s alute to Women of achievement award.

8 Franchising M aga Z in E Usa

u p G rade l aB s Announces New Location Coming to Meridian, Idaho

“We cannot wait to bring Upgrade l abs to Meridian and help the community achieve their health goals through biohacking,” said smith. “ biohacking has changed both mine and b ecky’s lives, and we are excited to be able to bring the innovative concept to our community.”

Upgrade Labs– the world’s first Human Upgrade™ Center and brainchild of Bulletproof Coffee founder Dave Asprey – recently announced a new location coming to Meridian, Idaho.

it will be located in Meridian at 2206 n Eagle r oad suite 110 and is expected to debut in Q1 of 2023. This location is anticipated to be the brand’s first franchisee-owned location.

Upgrade l abs Meridian will be owned and operated by business partners and friends hailey smith and b ecky g randen. The i daho natives have both personally experienced the health benefits of biohacking and are self-described fitness enthusiasts. Their passion for wellness and experience with biohacking make them ideal partners to introduce biohacking to the b oise metropolitan area.

Upgrade l abs helps members reach their highest level of physical, cognitive and cellular performance through unique technologies, giving their members dramatically better results in less time than they would spend exercising the old way. Upgrade l abs uses technologies, including ai, to “upgrade” members and help them reach their highest levels of performance, recovery, and cognition. Members will see stronger immunity, reduced inflammation, increased energy, enhanced longevity, improved sleep quality, and much more.

For more information about Upgrade Labs franchise opportunity, please visit https://ownanupgradelabs.com/.

Fully promoted Named a 2022 Top 40 Distributor by Counselor Magazine

Fully Promoted®, the world’s largest branded apparel and promotional products franchise, was named a 2022 Counselor® Top 40 distributor by the Advertising Specialty Institute®(ASI), the largest technology, media, marketing and education organization serving the $23.2 billion advertising specialty industry. Fully Promoted was ranked No. 20 on ASI’s exclusive ranking of the largest distributors in the industry, based on 2021 sales.

This is the thirteenth year Fully promoted has made the annual list by the industry support organization.

“We rose to many challenges in the past year; our team worked together and supported each other to get it done,” said Mike brugger, president of Fully promoted. “o ur franchisees are very collaborative and share their resources and expertise with each other, and they receive even more support through their association with United Franchise g roup.”

Fully promoted is part of the United Franchise g roup™ (UFg) family of affiliated brands, with almost four decades in the franchising industry and a global network of brands, suppliers, manufacturers, and vendors.

“asi is delighted to congratulate Fully promoted for once again making our prestigious list of the promo industry’s most successful companies,” said Timothy M. andrews, asi president and chief executive officer. “Two years of coV iD taught us many lessons – foremost among them is the certainty that we can triumph over anything. Through the counselor awards, we’re honoring our entire industry’s fortitude, self-reliance, and success.”

Franchising M aga Z in E Usa 9

Excelling in Male-Dominated Industries: stories from Women in f ranchising

or skillset, those who have a passion for serving others and are looking for a rewarding career with the ability to have a lifestyle with more freedom and control over their future, can find a home and happiness in a service-based franchise. Many women find strength in networks and support groups that help them gain industry insights to excel in their line of work. While there are many benefits to service-based franchising, operating a small business of any kind is not easy. Running a successful and profitable franchise takes exceptional skill and determination to achieve your goals.

To help address some of these challenges, BELFOR Franchise Group (BFG) and their accompanying brands provide strong networking opportunities, viable resources, and ongoing technical training so that female franchisees can continue to build their skills and make their footprint. Operating under the established BFG umbrella, BFG owners get the support of a reputable brand with numerous franchises across the U.S. and the globe.

Finding a career that offers both flexibility in work schedule and financial security is difficult to obtain in any industry.

Franchising is uniquely one of the few sectors that offer the ability to operate a self-owned business and provides the resources necessary for success – which is favorable to anyone who may be juggling any number of family or non-work-related

priorities. Owning and operating your own business can yield certain benefits for individuals looking for a way to live a more balanced life.

As such, the franchising industry has seen an increase in women interested in pursuing ownership opportunities over the past few years. With a national uptick in the demand for home services, there has been a unique opportunity for brands such as ours. Regardless of background

As more women seek entrepreneurial opportunities, they must be confident in sharing the value and expertise they can bring to the franchising industry. While starting a business is not for everyone, female franchisees can bring a unique background and diverse skillset that works for themselves and their employees. A strong foundation of knowledge and resources as well as support from other franchisees will help any woman start and run an effective and profitable franchise.

For women who are thinking about opening a franchise or have just started on their entrepreneurial path, here are a few women in the BFG network who found success in franchising.

10 Franchising M aga Z in E Usa
cover story: Melanie Parker | Senior Vice President | BELFOR Franchise Group

eleanor Brown, apprentice at Z plumBer Z of north america

With just under a year of experience in the plumbing industry, Eleanor already considers Z PLUMBERZ her new home. Having worked various odd jobs since she was 16, Eleanor is no stranger to rolling her sleeves up and learning on the job. Through the Z PLUMBERZ apprenticeship program, Eleanor joins a journeyman plumber on their jobs for the day, assisting when necessary. The projects and work vary from day to day, so Eleanor gets a variety of hands-o experiences throughout each week.

Having come in with limited mechanical plumbing knowledge, Eleanor has quickly moved through the ranks in her program as one of the top apprentices, and the only woman in her class. She is commended for the proactiveness and attention to detail that she brings into the workplace. When asked what her secret to success is, Eleanor points to the unparalleled support system at Z PLUMBERZ. “My supervisors let me and other apprentices have a say in what we’re most interested in and want to work on,” she says, “The journeyman we’re assigned to provides as much work as we are willing and able to handle, and they mold the training experience to what each apprentice is most interested in.” For any woman looking to enter the plumbing industry, Eleanor says that an apprenticeship is a great and smart way to start that journey. “It’s a lot of hard work, but if you’re motivated and have a passion for the trades, this type of program can open all the doors for you.”

Lauren had worked for her father, who previously owned the Texas franchise, and gained hands-on guidance from him and their team of technicians. Prior to supporting her father in his business, Lauren had no experience in the HVAC maintenance industry but was given more responsibilities over time, including business development, business operations, and financial decisions.

After five years as a technician, Lauren worked her way up to the position of vice president of operations. She then took ownership of the franchise to let her father enjoy retirement. Lauren credits her position with DUCTZ to giving her financial security and the flexibility to spend time with her two young sons. “As a single mother of two children, becoming a DUCTZ franchise owner enabled me to firmly establish my career path and provide a secure future for my children,” she says.

sarah peter, co-owner of the patch Boys of northeast indianapolis

Sarah co-owns the franchise with her husband, Kevin, which they opened together in 2021. With her prior business experience and his experience in the trades, Sarah and Kevin always knew they wanted to put their heads together to own and build a business that their two sons could ultimately run one day. While they were researching potential businesses to buy, franchising with The Patch Boys seemed to be the perfect fit in terms of price range, profitability and business support. When asked what makes her business different, Sarah points to the unique skills that the women in the company bring to the table. “Women have the ability to put a customer’s mood at ease,” says Sarah, “I think many people are pleasantly surprised when they learn that there is a woman at the head of a drywall repair company – I always get asked ‘Shouldn’t you be called The Patch Girls?’ - but I think as more women continue to join the industry, we can reshape the idea of what a traditional franchise owner looks like.”

melanie parker is a senior Vice president at bElFor Franchise group, a leading name in restoration and services franchise opportunities which operates franchises including 1-800 WaTEr DaMagE, chem-Dry, , DUc TZ, hooDZ, The patch boys, 1-800- boarDUp, blue Kangaroo packoutz, n hance, and ZplUMbEr Z. for more information on bElfOR franchise group, visit https://www.belforfranchisegroup.com.

Franchising M aga Z in E Usa 11
“ Operating under the established BFG umbrella, BFG owners get the support of a reputable brand with numerous franchises across the U.S. and the globe.”
lauren culver, owner of ductZ of the houston Bay area
“ Owning and operating your own business can yield certain benefits for individuals looking for a way to live a more balanced life.”

h oW to c reate a g reat o nboarding Plan for Your f ranchise

The benefits of offering excellent onboarding to new employees are now well documented and well known. Employees who have gone through an effective onboarding process:

• Get up to speed and become productive more quickly, so both franchisee and franchise earn profits faster from the new employee.

• Experience less frustration and enjoy their jobs more. So they stay in their jobs longer and franchisees spend much less money on hiring replacement workers.

• Support a broad spectrum of hard-tohit franchisee goals including higher levels of customer service, better brand support, and more repeat business.

And yet for reasons I do not completely understand, franchise organizations have been slower than other businesses to embrace effective onboarding. Perhaps those of us in the franchise universe have not yet realized just what we can gain through onboarding, or perhaps we simply haven’t wanted to invest the time to plan and implement onboarding programs for our new owners and the personnel they hire.

In this article, I will outline a plan that will enable you to quickly plan an excellent

onboarding program so your franchise can enjoy all the benefits onboarding provides.

First, What are your Goals?

The first step is to identify what you want onboarding to achieve, which could include:

• Enrollment of new employees and owners in retirement and health care plans, if you offer them.

• A set of job-specific expectations, based on job descriptions.

• Training on the skills the new employee needs to know.

• Knowledge about the location they own, or where they will be employed.

• Training on the brand – its history, what it represents, and how it contributes to the company’s success.

• An understanding of customers’ motivations, needs, desires and expectations.

• Information about vendors.

• An overview of who the franchise company really is, because employees should be able to explain who they work for. This is important from a legal perspective.

e XPert ADvIce: Evan Hackel | Founder and CEO of Ingage Consulting, and CEO of Tortal Training
12 Franchising M aga Z in E Usa

• A comprehensive understanding of the support systems and resources that the franchise has in place to make sure franchisees succeed.

• Information about annual meetings, conventions, and membership in franchise councils.

• Knowledge about your franchise’s marketing and advertising programs.

• Excitement and motivation to succeed.

how to plan and deliver onboarding that hits those objectives

Start by reviewing your employee handbook. The information it contains is important to cover in the first days of onboarding – and you certainly do not want to omit important details such as vacation and sick day policies, parental leave, or participation in your company health plan.

But as you dig in and create a comprehensive onboarding program, what other topics should you cover? Instead of making one list on your computer or a sheet of paper, I recommend using sticky notes, because you can move them around freely and establish priorities and order as you plan.

Cr EATE on E STICKy noTE for:

• Each of the tasks and activities the person will perform. Some examples could be greeting customers, updating franchise-supplied displays and signage, keeping the premises clean and orderly, and operating cash registers and other equipment.

• Each company policy employees will be expected to know and support.

• Each benefit that is provided by the franchise to its customers.

• Each safety and security protocol the franchisee must know and practice.

• Procedures for dealing with product returns, dissatisfied customers, and related issues.

• Key features of the company’s brand.

• Critical technical information and operating knowledge of the franchise’s products and services.

evan Hackel, is a 35-year franchising veteran as both a franchisor and a franchisee. Evan leads both Ingage Consulting and Tortal Training. Evan is also host of the highly successful Training Unleashed podcasts and author of the book Ingaging Leadership Meets the Younger Generation. Evan is a frequent keynote speaker. For more information, visit https://www.evanspeaksfranchising.com and follow him on LinkedIn https://www.linkedin.com/in/evanhackel/

• required maintenance procedures for the franchise’s location.

• Information and policies about using approved vendors and suppliers.

• Training on the franchise’s systems, including cash registers, payment portals, inventory ordering systems, and more.

• H r policies such as job reviews and termination procedures.

• franchise system rules, such as nondisclosure and non-compete agreements for employees and franchise owners who leave or acquire franchises from other companies.

When you’re done, place your sticky notes on a large white board or piece of paper in a timeline order you will use to cover them in your onboarding training. Also decide how much time you should allot to each of them in your onboarding. The result will be a plan for your onboarding.

Best practices for your onboarding program

But there are still more decisions to make as you plan the best onboarding program you can.

• What is the best modality to deliver the training item on each of your sticky notes? Is it a concept or skill you can teach using a unit that you deliver via learning management system (LMS) on a computer or on mobile devices, does it require in-person training, or can you use blended training that mixes both approaches? Make additional notes about this on each of your sticky notes.

• Where should onboarding be delivered? In an outside training center, a quiet spot inside the franchise space, or at the franchisor training center.

“ I recommend using sticky notes, because you can move them around freely and establish priorities and order as you plan.”

• Is each skill or concept something that can be taught just once, or should its information be available indefinitely on your company LMS? Remember that making some concepts and lessons available for the long term can help employees feel supported in the future – and that will improve employee satisfaction and retention.

support your onboarding with mentoring

Consider matching each new employee with a mentor – someone who is already present and experienced in your franchise system. These mentors could be successful franchise owners, members of your sales team, or other executives at the parent company.

The mentors will always be available to answer questions and provide advice and support to your newest franchisees – and if appropriate, to their location managers and other key employees they hire.

in summary . . .

The approach I recommend in this article involves several steps. But the small amount of time you invest in planning will deliver superb results and increased profits for your franchise’s owners, employees and by extension, for your entire franchise company.

I wish you great success in your onboarding process and in your franchise’s future.

Franchising M aga Z in E Usa 13

lean, n imble and s uccessful

e XPert ADvIce: George Knauf | Senior Franchise Business Advisor | FranChoice

In almost any profession or major human endeavor we can analyze, there is a substantial benefit to being able to react and make changes fast and be where you need to be positioned for your best outcome. That counts for franchises as much as any other category.

When we look at all the franchise opportunities out there, some are built to be lean and nimble, others are built for one purpose, in one market and if the rules change then they may perish. Those big immovable brands have a hard time in markets that change. The lean and nimble brands will be around for a long time and offer franchise owners the greatest odds for years of hitting home runs. So, let’s talk about what to look for.

When I talk to my candidates about what they can change, and what they can’t they often bring up real estate. Yes, a fixed location is a hard or long-term change item. You can subdivide, expand or otherwise modify your physical location. In time, you can move to a different location. No matter the path you go down, it will take time and money to make that shift in your commercial real estate.

For this reason to eliminate that potential point of friction we look at businesses that have easier real estate like office or mixed use space where leases can often be shorter and easier to change if the nature of your business changes. The most common change for businesses in these types of locations is growth of the business requiring more space. Those businesses with commercial real estate are also sometimes the businesses with big staff requirements, think restaurants. While staffing can be limited or pared down in those operations, it can be a challenge like changing real estate.

George Knauf is a highly sought after, trusted advisor to many of the top franchise ownership groups in the world. With over 25 years of experience in both start-up and mature business franchise operations he is uniquely qualified to advise individuals that have dreamed of Building their own empires. Whether you have an existing portfolio or searching for your first franchise, he can help you to pursue your dreams.

www.MyPerfectFranchise.com

If you are going to be lean on staffing it is usually best to set a business up for that from the start, not to try to take a heavy staff business and try to lean it out. If you do find yourself is a spot where you are having trouble finding staff or with labor cost then automation with be your path, but it often comes with a set up cost. In restaurants you can use a cell phone app to either augment or replace your counter-based ordering. Both full service and quick serve restaurants can use QR codes to take a cell phone user to an online menu for ordering. Once the orders are complete then the restaurant staff can either deliver to-go bags to a staging area or deliver to the table they are dining at. This can help streamline the front of house staffing.

Streamlining the back of the house cooking, dishwashing, etc can be a different challenge in every operation. Restaurants can move to more prepared foods, they can cut down on what they need to wash and other labor cutting measures.

For our candidates that look at service bases businesses where the service is provided at the customers residence or place of business, labor is often very streamlined and often made up of professional staff that is easier to find and doesn’t turn over as often.

That said, there are still measures a franchise can take to improve how they operate and remain nimble.

One of the most forward thinking franchise companies I know is building solutions every time they find a need their franchisees have. One of their first nimble

solutions they built was when they saw that an outdoor lighting franchise they had acquired had very long lead times waiting for inventory to be made overseas then shipped to them for each franchisee.

They placed a massive order for custom lighting, rented a warehouse, put an inventory management system in place and now franchisees have immediate access to a supply of lighting because their franchisor made a huge investment on their behalf.

Next came trucks and equipment, then they acquired a staffing company, a marketing company, an accounting company, built an in-house customer service call center and more.

While they are selling franchises they are focused first on building the right system so those franchisees have the tools they need and don’t get bogged down trying to create them at the franchisee level. Because of their commitment to building those resources, they are getting a lot of attention from candidates and will have a long run of robust growth ahead.

Nimble solutions can cover a range of operational challenges. Having a supportive franchisor can be a big benefit if they will put them together for the entire franchise system. Trying to assemble solutions on your own can be time consuming and expensive. If you have to do that, find those that have gone before you.

In the coming years being lean and nimble will be critical to your success. What will your success story be? Let’s go find it!

Sarah Ross, a Texas-based owner of the residential and commercial painting brand, has been one of the system’s top performers for two years in a row.

Fresh Coat Painters, the residential and commercial painting franchise under the Strategic Franchising Systems umbrella, offers a low-cost, high-margin business model that trains franchisees on how to find and unite all painters, hire them as employees and provide customers with the security and professionalism they deserve. Since starting in 2004, Fresh Coat has expanded to over 170 franchise

locations nationwide and is well on its way to becoming a truly iconic painting brand thanks to dedicated franchisees like Sarah Ross, the owner of Fresh Coat of Marble Falls, Lakeway, Kyle and the Hill Country in Texas.

Prior to franchising, Ross spent most of her career in corporate America, working as a CPA in the Austin area for various start-up companies. “I spent 14 hours a day behind a computer looking at numbers, and I really got burnt out,” said Ross. “I knew I wanted to start my own business, and it was clear I had the time to dedicate to it if I tried — I could put those 14 hours a day towards myself and my own growth, instead of someone else’s.”

In 2013 Ross was ready to finally follow her entrepreneurial dreams, but she recognized that she couldn’t do it alone. “I had enough background knowledge to run a business, but I wasn’t comfortable when it came to marketing and sales,” she said. “I was too risk-adverse to start something from the ground up, so franchising was a perfect option.”

With that, Ross said she went franchise shopping and analyzed concepts across a wide variety of industries. Soon, Fresh Coat came across her radar online based on her specific goals, geography and financial metrics.

Fresh Coat is one of the most affordable

16 Franchising M aga Z in E Usa
Th Is Fresh CoaT PaIn T ers Fran C h Isee is determined to b ecome the b rand’s f irst $3 m illion f ranchise
Fr A nc HI see I n Act I on: Fresh Coat Painters

painting franchises available, Ross noted. Franchisees’ operating costs are significantly lower and their potential profits much higher, with a competitively low franchise fee, small branding and technology fees, royalty minimums and no training fees. For that lower investment, Fresh Coat franchisees like Ross don’t need to be painting experts or focused on reinventing the wheel — the team provides the business model, trusted brand name and support so they can be successful with Fresh Coat.

“Painting felt like an industry that I could learn more about and would be comfortable with,” said Ross. “It wasn’t super-techy, and I knew I’d be able to handle the business model. I was also looking for something that could withstand an economic downtown — COVID-19 actually helped the painting industry.”

Even during market downturns, demand for painting remains strong. Over the past two years, Fresh Coat has proven to be a uniquely pandemic-proof business, especially as homeowners spent more time investing in home services during lockdown. In fact, the brand grew its systemwide sales by 44% year-over-year, saw six record-breaking sales months and opened 30 new locations in 2021 alone.

In terms of standing out in the thriving painting industry, Ross says there were several benefits of joining Fresh Coat. “I liked that it involved background-checked employees and paid project-by-project,” she said. “That encourages the good painters to stick around and protects the owner from unnecessary expenses. I wanted to sell something I could believe in

as a homeowner and have a model behind me that could produce good results for customers.”

When it comes to support, Ross said Fresh Coat offered the marketing model and the sales coaching that she was looking for when initially analyzing franchise concepts. The Fresh Coat team is proud to be a marketing company first, and a painting company second. The brand’s goal is to drive more leads than franchisees can handle, compelling them to grow their staff and profits over time. Fresh Coat’s dedicated HQ marketing teams not only drive residential leads, but also provide access to National Accounts that are already signed, sealed and delivered.

Since officially opening her first territory in 2013 and second in 2019, Ross says growth has been strong and consistent, largely thanks to a principle taught by Fresh Coat during training: the rule of threes.

“The rule of threes is something all owners are trained on,” said Ross. “Always answer the phone within three rings, go on the quote within three days and be able to start a project within three weeks. I consistently use that as a principle to know when I need to scale the business. When we got too busy to go on a quote in three days, I knew we needed to hire an estimator. When we couldn’t start a project in three weeks, I knew I needed to hire my next crew.

Fresh Coat had the model in place — I just followed it.”

In terms of local marketing, Ross says she did the same thing: simply followed the Fresh Coat model. “We have been doing grassroots networking, reaching out to realtors, interior designers, etc. We built a reputation in the community with referral partners,” she said. “When COVID hit, more people were spending money on their

homes, so we continued to get those phone calls and the current real estate market has continued to thrive. We are in a highgrowth area of the U.S. and of Austin, so our population is growing exponentially, and the market always has more potential.”

All of these factors, Ross says, explain why she is currently one of the top-performing franchise owners in the Fresh Coat system. And looking ahead, she says she has no plans of slowing down.

“My goal is to become the first $3 million franchise with Fresh Coat,” Ross said. “It wasn’t my plan to achieve it this year, but based on our trajectory, anything could happen.”

Now, with plans to cross the 200-unit mark this year, the Fresh Coat team is looking to help more passionate and qualified entrepreneurs like Ross to achieve their goals while expanding the brand’s footprint across the country. The Fresh Coat team has identified several markets that are primed for franchise development, including Florida, California, Washington, Oregon, Nevada and Missouri.

“In order to be iconic, we need to be industry-leading in our customer service, our franchise system, our business model and our size,” said Fresh Coat president Tara Riley. “In five years, we want to be the number-one painting company in the U.S. We know that means we have to find the right franchisees, help them grow profitable businesses and continue to expand our footprint. Now, as we achieve those goals faster than ever, the time has never been better to join the Fresh Coat team.”

The total investment required to start a Fresh Coat franchise ranges from $53,850 to $76,750, including the $44,900 franchise fee. For more information, visit: https://freshcoatfranchise.com/

Franchising M aga Z in E Usa 17

Q& a

with

KaterY na t ser Kovniu K , of sarpino’s usa

A native of Ukraine, Kateryna, 25, began working in restaurants at the age of 16 and studied business management in Poland before moving to the U.S. six years ago. Franchising USA caught up with Kateryna to discuss her journey thus far and what’s in store for her promising future.

can you share more about your background and journey to the usa?

I was born and raised in Ukraine and grew up in Chernivtsi. I began working in restaurants at 16 years old and grew a love for the industry. I eventually moved to Warsaw, Poland to study at a university and graduated with a bachelor’s degree in business management and recreation. Shortly after graduating, I moved to the U.S. in 2016 and have called this country my home ever since.

how did you get involved with sarpino’s usa?

I started working at Sarpino’s USA in October 2018. Their Fort Lauderdale location was close to where I was living at the time, so I simply walked in with my resume and was hired a couple of days later.

Within a couple of weeks, I couldn’t imagine working anywhere else. I quickly fell in love with the brand and atmosphere and was pleasantly surprised to learn that several people involved with the company were Eastern European like me. My managers were very supportive during the onboarding and training process and through my first weeks of work.

Kateryna Tserkovniuk’s journey with Sarpino’s

USA began when she was hired as a cashier at its Fort Lauderdale location in 2018. She quickly rose through the ranks and today, just four years later she’s becoming one of the brand’s youngest franchisees and plans to open two locations in South Florida next year.

I started out as a cashier, taking orders, and worked my way up to regional manager. One of the things I love most about Sarpino’s USA is when you want to improve your knowledge about something, they will teach you. Throughout my four years with the company, I’ve learned how to cook all our menu items, pack food, do deliveries, execute marketing tasks, place orders, take inventory, and so much more. When I expressed an eagerness to learn, Sarpino’s USA took the time to develop me from the ground up.

18 Franchising M aga Z in E Usa
Q&A: Kateryna Tserkovniuk’s | Sarpino’s USA

Working your way up from a cashier to area manager in just four years is impressive on its own. What motivated you to become a multi-unit franchisee with the brand?

I’ve always loved the restaurant industry and working around food and people, so when Sarpino’s USA invested in my professional development and I had the opportunity to learn the ins and outs of the business, it was a natural next step. Plus, they have been focusing development efforts on South Florida, which is a market I’m already very familiar with, so it was a win-win.

Over the course of four years, Sarpino’s USA has taught me many skills that helped me advance quickly in my career but there were still several little steps I had to take before signing my franchise contract: heading up marketing; becoming a shift manager, general manager, and then area manager; being trained on how to do payroll; etc. So while things moved fast, they were never rushed, and I can

confidently say that I am fully prepared to be an owner and operator of my own restaurants.

What are your goals as sarpino’s usa’s newest multiunit franchisee?

Besides loving and believing in the Sarpino’s USA brand, I had my personal reasons to open my own restaurants and move forward in becoming a franchisee.

After war started in Ukraine in February, I began doing a lot of volunteer work and spearheading donation efforts to support people who have lost their homes. With so many Eastern Europeans involved in Sarpino’s USA – from the leadership team to franchisees, managers to employees – it was a cause close to the brand’s heart and it has been assisting my efforts.

The three restaurants I manage in South Florida have been donating $1 from each order on Mondays and Tuesdays to go to St. Nicholas Ukrainian Orthodox Church in Cooper City, Florida. The church provides humanitarian aid to Ukrainian refugees in Florida, medical aid for the army, as well as financial assistance to those displaced because of the conflict. Since beginning to collect donations at the end of April, we have donated thousands of dollars to help those in need through our two-day-a-week fundraising effort.

“ Franchising provides a proven system for success, so going through every step of that system is a sure way of being successful.”

In the future, I want to donate more money to support Ukrainian refugees as well as hire them in my Weston and Pompano Beach restaurants.

Franchising has helped countless immigrants achieve business ownership. What advice do you have for fellow ukrainians or other immigrants who want to become franchise owners?

There is a big wave of immigration not only from Ukraine but from other countries, as well. My advice to them –whether they want to own and operate their own restaurant franchise or another kind of franchise – is that they should learn how to work every piece of the business. Each workstation, each level, each touchpoint; learn the ins and out of the business. Franchising provides a proven system for success, so going through every step of that system is a sure way of being successful. To learn more about franchise opportunities with Sarpino’s USA, visit www.sarpinosfranchise.com.

Franchising M aga Z in E Usa 19
“ When I expressed an eagerness to learn, Sarpino’s USA took the time to develop me from the ground up.”

Create Connections with Franchising’s Most Qualified Prospects

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the next course: career o P tions after oW ning a restaurant necessit Y breeds innovation: new opport U nitieS in QSr And FAS t c ASUAl dining OCTOBER 2022 food franchising treat Yourself franchises that hit the fE aT u RE aRT i ClE laTEST n EWS Sweet Spot

F oo D F ranchsing

Conner:

Advice

Bisio:

breeds

Franchisor in Depth

Kolache Factory:

c

Snapshots

Boost Bowls:

based

brand…

Smokin’ Oak Wood-Fired Pizza

Taproom:

Texas Debut

Have Your Say

Robin Gagnon,:

next course: career options

owning a restaurant

Franchising M aga Z in E Usa 23
contents 32 34 36 32 What’s New 24 Franchising News Announcements from the Industry Feature Article 26 Chris
Franchises that hit the sweet spot Expert
30 Rick
necessity
innovation: new opportunities in Qsr and Fast casual Dining
28
historic
zech pastry stands the Test of Time
32
connecticut
boost bowls Expands its
nationwide Franchise opportunities 36
&
Makes
34
The
after
28

c apriotti’s sandW ich s hop Lands on Inc. Magazine’s List of America’s Fastest-Growing Companies

investment in innovation and technology and industry-leading aUV, c apriotti’s came in at n o. 4,641 on this year’s list.

“The last few years have been a time of incredible growth for our brand as we have expanded to more than 175 locations across the country with another 285 in development. This growth is a testament to the strength of our business model and the dedication of our incredible team,” said David b loom, chief Development and o perating o fficer for c apriotti’s and Wing Zone.

“To be ranked amongst some of the most powerful companies in america is a true honor and we look forward to seeing our brand continue to strengthen and expand through innovation, ingenuity and resilience.”

in addition to the inc. 5000 ranking, c apriotti’s has maintained strong sales and continues to attract investors in markets across the country. The brand celebrated its 46th birthday in June, taking time to commemorate having been named one of the top 25 most successful brands on Fast c asual’s 2022 Top 100 Movers & shakers list

Capriotti’s Sandwich Shop (Capriotti’s), the award-winning fastcasual sandwich franchise, announced today that it has been recognized for the first time ever on Inc. Magazine’s annual Inc. 5000 list, the most respected ranking of the nation’s fastestgrowing private companies.

o

n the heels of impressive growth so far this year, major

Earlier this year the international Franchise a ssociation (iFa) named Javier g omez, franchisee of c apriotti’s in Fresno, c alifornia, as Franchisee of the Year for 2022.

For more information about the Capriotti’s franchise opportunity, please visit http://www.ownacapriottis.com.

c hip cookies Sets Sights on Denver for Expansion

Chip Cookies – the original gourmet cookie delivery company – has announced plans to expand to Denver so more guests can enjoy their signature warm, fresh cookies.

having established the foundation for what is now the booming cookie market, chip cookies is continuing to stand out by using high-quality ingredients and delivering happiness, one perfectly baked cookie at a time. The newly franchising gourmet cookie company currently has 10 locations across Utah and i daho and is now targeting Denver and the surrounding metro area for growth, with plans to open 25+ locations there in the coming years. This next step in the brand’s expansion comes after they recently sold out all territories in their home state of Utah.

“Denver is one of the fastest-growing cities in the country, and we’re confident that Denverites and the influx of families moving there will appreciate the sweet moments that chip cookies provides,” said s ean Wilson, cEo and co-Founder of chip cookies. “We are excited to find new franchise partners in the community who will help us achieve our mission of delivering happiness.”

“We are confident that our loyal customers and proven business model will make chip cookies and our franchise partners a huge success in Denver,” said s arah Wilson, co-Founder of chip cookies. “There will always be a need for a pick-me-up, so we can’t wait to find more franchisees who will help us become the go-to spot for a warm, fresh cookie in Denver.”

To learn more about Chip Cookies, visit www.chipcookies.co/. For more information on their franchise opportunity, please go to https://www. chipcookies.co/pages/franchising-withchip.

24 Franchising M aga Z in E Usa
F oo D F r A nc HI s I n G F e A ture

aroma J oe ’s Announces Fall Seasonal Menu

Aroma Joe’s, one of the nation’s leading handcrafted beverage chains, announced today its fall seasonal menu items, which is being offered September 6 through November 6, or while supplies last. All seasonal offerings are as follows:

• NEW: Campfire Latte: The latte includes flavors of hazelnut, peanut butter and real Maine Maple syrup with whipped cream and graham cracker sprinkles, richer and more indulgent flavors as we transition from summer into fall. s erved both hot or iced.

• Maine Maple Latte: This fan favorite uses real Maine Maple syrup from aroma Joe’s home state. This is available hot or iced and maple can also be added to all coffee/espresso drinks.

• Perfect Pumpkin Latte: it isn’t fall without some pumpkin in the mix. For those who love the flavor and spices of pumpkin pie, this will be the go-to drink of the fall; available hot or iced, and the flavor can be added to all coffee/ espresso drinks.

• Apple Cider: aroma Joe’s fresh apple cider tastes refreshing and delicious as it generates reminders of the fall crisp air and apple picking with family and friends. s erved both hot or iced.

• Belgian Waffles: These are made with the secret ingredient that makes them so irresistible: pearl sugar (don’t tell!) These can be served with or without real Maine Maple syrup and all aroma Joe’s fall drinks are the perfect pairing.

The chain’s proprietary coffee blends are craft roasted and r ainforest alliance certified which means they are sustainably grown and ethically sourced. and their signature a J’s rUsh ® Energy drinks have resonated with a new generation seeking their daily energy in new and unique beverages.

For more information, please visit www.aromajoes.com

island Fin pok É co. Makes Big Waves In The Poke Industry

island Fin poké co. recently Hosted its Second Annual n ational Franchise conference At d isney world

Island Fin Poké Co., one of the fastest growing fast-casual franchises in the country, recently hosted its second annual national franchise conference at Disney World Resort in Orlando. The conference featured guest speakers and sessions and team building activities with 45 franchisee attendees, while offering the opportunity to connect with each other and expand on the unified brand, vision and plans for their future growth.

island Fin poké co. is accelerating its national expansion, recently entering into four new markets, with 24 locations open, 58 sold, and multiple franchise areas under development. island Fin poké co. is a Florida-based fast-casual concept known for its hawaiianstyle build-your-own poke bowls that are more than just a bowl, but a lifestyle. From boat to bowl and farm to fork, the brand uses the freshest ingredients to capture the taste of the islands and transfer the vibrant flavors into the hearts and souls of each guest who visits in a welcoming and friendly environment that makes them want to keep coming back.

From the curated music to the friendly service at each counter,

the smiling team members carrying food to each table and the genuine farewell each guest receives upon leaving, island Fin poké co. offers a full-service experience to each and every guest that walks through their doors. To learn more about Island Fin Poké Co., please visit https://www.islandfinpoke.com/.

Franchising M aga Z in E Usa 25

f ranchises that h it the

Sweet Spot

treat Yourself

America’s got to eat — and the food service industry is ever evolving to meet the tastes of the public. From a full suite vegan burger selection at places like Daily Veg to unique Lebanese cuisine at Evoo Fresh Mediterranean Kitchen, all palates of all generations will find no shortage of things to sink their teeth into.

The treats, sweets, and desserts space is no different. Franchisors have found innovative ways to twist and improve traditional menu items to create something new and different.

all about the ube

Totally tubular has a whole new meaning thanks to the fresh Ube craze sweeping the nation. Leading the foray into this inspiring, exciting new purple yam space is Cafe 86, a Pennsylvania-based concept developed by Chopped Champion, Chef Ginger Lim-Dimapasok. Ube, which is a

staple in Filipino desserts, offers eyecatching color and unexpected flavor twists. The brand launched into franchising in 2022 and boasts the honor of being one of the first, if not only, franchises to carry Ube desserts as a headliner. Franchisees gain ongoing support plus tons of PRbacked brand power. Read more about Cafe 86 at cafe-86franchise.com.

26 Franchising M aga Z in E Usa Fe Ature ActIcLe: Chris Conner | Founder | Franchise Marketing Systems
F oo D F r A nc HI s I n G F e A ture

simplified Business for sweets

Donuts are an all time American favorite, taking their place alongside coffee, at the breakfast table, and during just about any type of event. Simply Done Donuts has taken this public fav and made it even more inviting through a quick size change. That’s right — Simply Done Donuts’ treats are mini-sized. Customers rave about the accessibility of the menu, no longer limited to just one or two flavors, but getting a generous sampling of various tastes. This brand offers not only a quick serve model but a popular food truck option for its franchisees too. Check out more information at simplydonedonutsfranchise. com.

Boba tea is Bubbling

The global boba tea market is expected to reach $4.3 billion by 2027, according to a recent report from Allied Market Research. Teacupfuls is on the forefront of this growing industry, offering a menu ripe with innovation and traditional favorites. Franchisees gain a model that is built for simplified operations and backed by ongoing support. On trend with insta-worthy creations, Teacupfuls stars larger-than-life drinks, complete with cotton candy, Pocky sticks, and other fun accessories. To learn more about Teacupfuls, visit their franchise site at teacupfulsfranchise.com.

Business Baked to perfection

Keto. Paleo. Gluten-free. These terms all have one thing in common — they are all high-demand markets with hard-tofind supply. Half Baked Goodness is one who has mastered the delivery of sweet treats that meet this burgeoning market — literally. That’s right. This Texasbased company gives its franchisees an additional revenue stream through delivery and offers catering too. Plus, their menu carries traditional cookies made with premium ingredients. With lower overhead and upfront costs than other comparable franchises, this brand is a fun business venture that makes it affordable to step into this sweet industry. First steps to ownership can be found on their site at halfbakedgoodnessfranchise.com.

The food service industry is a staple in all cities — and franchises like the ones above make the deal that much sweeter.

To learn more about food service franchises available in your area or to learn more about franchising your own business, contact my team and I through our website at www.fmsfranchise.com

chris conner has worked in the franchise development industry for almost 20 years and helped over 600 brands franchise their brand and develop franchise distribution channels. He founded Franchise Marketing Systems in 2009, which now includes a team of 27 franchise consultants based in and Canada and supports brands around the world to grow and scale through franchise expansion. visit www.fmsfranchise.com for more information

Franchising M aga Z in E Usa 27

h istoric c zech Pastr s tands the t est of t

Kolache Factory Celebrates 40 Years of Sweet Success

When John Banks and his late wife Jerilyn opened the first Kolache Factory store in Houston back in 1982 — during a recession — he had no idea what it would grow into, but he believed in his c oncept of a small handheld Czech pastry filled with fruits, meats, and cheeses that could be eaten on the go.

the bakery-café’s 25 kolache flavors, which are made fresh daily, have proven to be recession-resistant and pandemic-proof. Kolache Factory’s business model helps with that, too.

Forty years later, Banks marvels at the brand he built with his family. His wife is now gone, but his daughter Dawn Nielsen serves by his side as Chief Operating Officer.

On the 40th anniversary on September 13, 2022, father and daughter showed up at one of the Houston-area stores to celebrate with their customers and serve up 40¢ fruit and cream cheese kolaches to loyal customers, special kickback pricing to celebrate the milestone. And what’s more, there were 60 other Kolache Factory stores coast to coast doing the same thing.

“It was an amazing day! So much energy and kolache love in the air,” exclaimed John Banks, President and Founder

of Kolache Factory. “And all of our franchisees around the country really embraced this with us, which meant a lot to me, and of course, our customers appreciated it.”

Building a Brand

After experiencing fast local growth in Texas, where the Czech heritage and love for kolaches are strong, Banks decided to start franchising Kolache Factory in 2000 — also during a recession. In 2008, another recession hit, but the bakery chain kept chugging along. Then in 2020, COVID hit, and yet 2021 saw the best year of sales in Kolache Factory’s 40year history! Today, Kolache Factory has 33 franchises from California to South

“Our price points are low, our products are unique and fun to eat, and are very filling. The fact that we are not full-service, dine-in restaurants really helped us during COVID when no one wanted to be sitting in a restaurant,” explained Nielsen. “When inflation is high, the first thing folks cut out are the high-ticket items, but kolaches are a quick breakfast and lunch option that can feed people for only $2 to $4 a person. That is a comfortable place to be considering all other options out there. So, I feel really good about where we are and the value we provide for a great-tasting product.”

Family values and generational loyalty also contribute to the company’s growth. A third generation of the Banks family is about to join the corporate team, as Nielsen’s daughter Sabrina prepares to follow in her mother and grandmother’s footsteps. Long-time franchisees are also bringing the next generation of their families on as owners, and new franchisees are already planning to make their Kolache Factory store a generational legacy for their children.

“Franchising is key to our growth. Kolaches are very well known in Texas, but

Fr A nc HI sor I n D e P t H: Kolache Factory
F oo D F r A nc HI s I n G F e A ture
John Banks and his late wife Jerilyn

them,” says Nielsen. “There is so much opportunity for growth across the country, and franchising is the way to make that happen. If we stay true to offering our customers a great experience with a great product for a great value, there will always be entrepreneurs who want to join our family.”

Kolache Factory is expanding nationwide by adding franchise units and receives national attention for its concept and product. Food Network recognized Kolache Factory as one of the Top 5 Drive-thru’s in America, and Modern Baking magazine named them one of the top 50 food service bakeries in the United States, making it one of the fastest growing companies in Houston! Kolache Factory was even anointed the #1 Baked Good franchise in 2022 and among the top 200+ food-based franchises last year by Entrepreneur magazine.

Nielsen keeps the company on the cutting edge by keeping the best of what her dad started and adding to it with the latest in technology, a constant array of new flavors, and an eye toward future trends in what customers want out of their dining experience.

This forward-thinking mindset has helped Kolache Factory thrive and continue to soar to new heights. The franchise enjoys being part of a 12-billion-dollar market as bakery-cafes are expected to expand over

the next five years, according to industry market research site IBISWorld.com.

“My team embraces change and is always looking for ways Kolache Factory can offer the best customer experience while holding onto the principles my parents started the company with four decades ago,” says Nielsen. “I cannot wait to see what the next generation of Kolache Factory will look like!”

born. It became a tasty and beloved treat throughout Eastern Europe and arrived in America in the 1850s when Czech settlers came to Texas. By the 1900s, the Czech immigrants were holding yearly celebrations to honor their beloved culinary treat — the kolache.

Kolaches (pronounced koh-lah-chees) were born in Czechoslovakia centuries ago when a young girl nabbed some soft, sweet bread dough from her mom, added plums, and tossed it in the oven. Her dad grabbed one for a snack, and when he took a bite, the hot plum juice made him circle like a wheel in delight. The Czech word for wheel is “kola” — so the kolache was

It should be noted that traditional kolaches are fruit-filled, while the meat varieties made popular by the Czech Texans were known as klobasneks, or in plural, klobasniky. Now, that Texan twist includes savory meats, cheeses, and spices, and the term kolache has become a catchall for anything wrapped in the soft, semi-sweet dough! Kolache Factory has taken the iconic Texan delicacy and made it available from coast to coast.

Headquartered in Katy, Texas, Kolache Factory is privately owned and operated. For more information on Kolache Factory and franchising opportunities, please

still don’t know what a kolache is? here’s a kolache 101:
visit https://kolachefactory.com
Banks and his daughter d awn n ielsen serves by his side as chief o perating o fficer

n ecessit Y b reeds i nnovation: New Opportunities in QSR and Fast Casual Dining

For anyone considering owning a restaurant franchise, right now is great time to put those plans in place and move forward. Perhaps no industry was impacted more in its day-to-day operations than restaurants. But through adversity comes change and many in the sector have bounced back as a result.

As customers’ expectations and preferences have shifted, many restaurants had to do the same, or risk going out of business. While some segments of the restaurant industry have struggled to evolve, others have done well, even flourishing with the changes. As a franchise coach, I have seen the best examples of this trend coming in the quick-service restaurants (QSRs) and fast casual restaurants.

QSR and fast casual restaurants have become a fast-growing and increasingly profitable business concept, with growing markets with openings for new franchisees. Market experts anticipate the fast casual market alone will grow from $125.6 billion in 2019 to $209.1 billion by 2026. A large part of this is due to fast casual restaurants and QSRs being able to adapt quickly. Most of these restaurants are parts of franchises, which provide their locations with technology services to stay on top of the latest trends and developments. The

franchisors also handle market research to know what practices are bringing in the most customers, something that independent restaurants tend to struggle with.

Get it to Go

One reason QSRs and fast casual franchises are profitable concepts is the last three years takeout and delivery services have grown in popularity. QSRs and fast casual restaurants have been able to add or expand drive thru services, and third-party delivery services like GrubHub and DoorDash have sprung up to provide such services to restaurants that previously haven’t provided delivery or takeout.

Additionally, many QSRs and fast casual franchises have adopted curbside takeout, which has become popular for those who prefer limited-contact or no-contact pickup. As an example, Texas Roadhouse reported its off-premises sales have risen from 7% in 2019 to 14-15% by 2022. Meanwhile, customer engagement technology company Medillia Zingle stated a recent survey of its users show 87% of consumers want restaurants that provide curbside pickup to continue to provide the service and to limit in-person contact. QSRs and fast casual franchises have capitalized on these consumer trends.

There has also been a steady shift to online ordering which was only accelerated by the pandemic. According to Statista.com,

a market and consumer data reporting website, the online food delivery market is projected to reach $63.02 billion in 2022 and grow to $96.5 billion by 2027. Again, this is an area where QSR and fast casual restaurant franchises have flourished, as franchisors are well equipped to handle websites and internet services, like online ordering, while the franchise owners and their staff focus on providing quality food and customer service.

cutting- edge tech

QSR and fast casual franchises are among the earliest adopters of technological innovations in the restaurant industry. Ordering online is the most obvious example, but even in-person ordering has seen technological upgrades. Ordering kiosks have been added to many national

30 Franchising M aga Z in E Usa e XPert ADvIce: Rick Bisio | Franchise Coach & Author
rick Bisio
is one
of
the countries most
respected franchise coaches and author of the Amazon best
seller, The Educated Franchise – 3rd
Edition.
Since becoming
a franchise coach
in 2002,
Bisio
has assisted thousands of aspiring entrepreneurs nationwide through franchise resales and helping them explore the dream of business ownership. www.afranchisecoach.com
F oo D F r A nc HI s I n G F e A ture

Why own when you can rent?

QSRs are good concepts for a growing industry trend: ghost kitchens. This is a remote space in an existing restaurant rented out to handle delivery and/or takeout orders. This practice has gained a lot of interest with restaurants equipped for high-volume deliveries, particularly restaurants with large kitchens which have had to limit their dine-in capacity. When creating these ventures, the restaurant providing the kitchen space usually looks for concepts that mesh well with their in-house fare, making similar cuisine that requires the same sort of ingredients and kitchen equipment.

new ideas, new challenges

These innovations have helped QSR and fast casual restaurants succeed in difficult times. However, all new ideas take time to get the bugs worked out, and there are challenges to consider before opening your own QSR or fast casual restaurant.

Curbside takeout, delivery, and drive-thru services help franchises keep serving their customers, but order accuracy is very important. If a dine-in order is mixed up, it’s simply a matter of exchanging the incorrect food. But when your customers pick up their food and leave, they may not discover the mistake until they get home, requiring them to drive back or accept what they were given. In either case, it’s an inconvenience that can cost a restaurant further business if it happens too frequently.

Order accuracy is also important with self-service kiosks, but with a different twist. Kiosks can ensure orders are accurate because the customers themselves are putting in the information. However, it depends on the interface being user friendly. Customers who aren’t tech-savvy, such as older customers, may be confused by a complicated ordering system. Ghost kitchens help restaurants make use of unused space and allow QSRs to serve

their customers without having to manage a physical location. However, it’s important for the host restaurant to have the space and equipment available and for the QSR to find a location with sufficient online orders and access to third party delivery services.

new service, same Quality Fare

The events of the last three years have seen the restaurant industry go through a period of rapid evolution. Sometimes change and growth is painful and difficult, but ultimately those who can adapt will come through it stronger than before. QSRs and fast casual franchises have risen to the occasion. They are a good franchising opportunity for those willing to adopt new practices while maintaining the qualities that keep customers coming back, even when times are tough. While some have had to close their doors, these enterprising businesses have found their time to shine.

Franchising M aga Z in E Usa 31
restaurant chains, including McDonald’s, Panera Bread, Subway, and others.
“ One reason QSRs and fast casual franchises are profitable concepts is the last three years takeout and delivery services have grown in popularity.”

connecticut based b oost b oW ls e x Pands its b rand… Offering Nationwide Franchise Opportunities

The Instagram-worthy fun spot to meet and eat is on a global move

Newtown, Ct. Boost Bowls, serving up their unique brand of fresh fruit feasts and salads in an artist designed selfie- perfect atmosphere, is offering Acai Bowl and Smoothie Franchise opportunities taking the brand from the East to West coasts and beyond.

The brainchild of Tatiana and Val Mehmeti, the couple’s aim is to make Boost Bowls a signature entrant in the current hot growth industries –Health and Wellness, Quick Service Restaurants and the burgeoning 720 million-dollar Acai Berry industry predicted to reach 1 billion within the next 5 years. Initially, Boost Bowls opened its doors to fill a gap... a feel-good place serving fresh ingredients in unique blends to everyone from kids after school to seniors on a shopping break… “Our vision, was to create an inclusive brand with a youthful vibe appealing to a young at heart clientele without excluding Mom and Dad or their Moms and Dads.

The result, now the brand: a vibrant, welcoming space with a youthful vibe complete with bold artist designed murals, dramatic lighting and an acai-powered menu. The Brand which embodies

simplicity, convenience and fresh, wholesome choices enters the competitive world of franchising as a “genuine turnkey” concept complete with a low entry cost. According to the Mehmeti’s, Boost Bowls ideal franchisee for the young at heart with an entrepreneurial spirit, motivated by success and the drive and passion to grow.

Boost Bowls owners are committed to ensuring the success of every franchisee, working directly with them along with a team of experienced franchise pros, each with their own set of skills. From day one, the team works with franchisees to help select the optimum location, ensure training, marketing, coaching and lend continuing support. “Together, our goal is to help every one of our freshmen owners not only succeed but thrive and grow…it’s a team effort,” they added.

Boost Bowls is located at 16 PT Square in Bethel, Ct and 6 Queen St, Newton, Ct.

more

32 Franchising M aga Z in E Usa
Boost Bowls ideal franchisee for the young at heart with an entrepreneurial spirit, motivated by success and the drive and passion to grow.”
F oo D F r A nc HI s I n G F e A ture sn AP s H ot: Boost Bowls
For
info www.Boostbowls.com.

n ext

Automotive Services

our
f eature:
next month our Special feature on automotive Services in 2022 provides the perfect opportunity to showcase your franchise. for advertising opportunities please contact Vikki bradbury at: vikki@cgbpublishing.com magazine usa

THE NE x T Cour SE: cAreer oP t I ons AF ter own In G A r estAur Ant

Over the past several years, many people have considered a career change, both by choice and out of necessity. Recent events have made this a difficult time for the restaurant industry.

The pandemic resulted in costly restrictions for restaurants, and even after they were allowed to reopen their doors, they were required to limit seating for dine-in customers. Other factors like supply chain delays, hiring shortages, high gas prices, and other rising costs have added to the stress and frustration of restaurant operators.

Despite the resurgence of restaurant industry over the past year, the challenges that came about following the pandemic resulted in a feeling of weariness and burnout among many operators. Some have evaluated exit strategies to potentially leave the field but have often wondered what career options are possible. Luckily, there are a lot of great opportunities for those with experience in owning or operating a restaurant.

Buying and selling

We Sell Restaurants is the nation’s largest business brokerage franchise

34 Franchising M aga Z in E Usa HAve your s Ay: Robin Gagnon | Co-Founder and CEO | We Sell Restaurants
F oo D F r A nc HI s I n G F e A ture

robin Gagnon is the Co-Founder and CEO of We Sell Restaurants, the nation’s largest restaurant brokerage firm and the only business broker franchise specializing in restaurant sales.

also have the firsthand experience in the field to provide valuable advice to others. They understand the financials of operating a restaurant which translate to determining its market value.

Former owners understand that having to sell a restaurant can be an emotional experience. The owner may not want to sell, but needs to sell, for financial, family, or health reasons. They might be letting go of a restaurant that’s been in their family or was something with deep roots and sentimental ties. Being able to empathize with the seller will help make the process less stressful for them.

a Wealth of opportunities

simultaneously or one after the other.

• Hospitality Manager – Hotels, motels and inns deal with a lot of the same needs and requirements as restaurants. A former restaurant owner puts their budgeting, staff coordinating, customer service and conflict resolution skills to work providing customers with a place to stay while they’re away from home. If the business has an in-house restaurant, the manager may even get to relive their restaurant days occasionally.

an easier pace

specializing exclusively in restaurant sales. The company assists others in both the purchase and sale of restaurants. The growing brand has sold thousands of restaurants across the 45 states in its twodecade existence.

They have found former restaurant owners and managers make great restaurant brokers. More than 40% of their franchisees are former or current restaurant owners with several others having backgrounds in the food industry. Many of the skills they acquired and honed over the years with restaurant management have served them well as brokers.

For example, customer service always translates, whether it is with customers or clients. Multi-tasking experience is important when trying to sell multiple restaurants. Communication and staff management are crucial when working with other brokers and keeping in touch with clients on sales. Knowing the accounting behind running a restaurant is vital in restaurant valuation analysis and pricing.

e xperience matters

A deep knowledge of the industry and understanding of the market is essential regardless of a role one occupies. Former restaurant owners not only have the skills to be good brokers or consultants, but they

There are many different potential careers in which former restaurant owners can apply the skills and knowledge they have gained in the years in the industry. These are just a few examples:

• restaurant Supplier – Knowing what supplies and ingredients restaurants need, when they need them and in what quantities, as well as being skilled in inventory management and multi-tasking makes former restaurant owners well suited for this job.

• Consulting – Restaurant technology companies often look for people who know about the needs of restaurant owners and their staff. Restaurant franchisors are often interested in expert advice on creating or improving their business models.

• facilities Management – Former restaurant owners know about staff coordination, scheduling, and inventory management. These are all skills useful to managing the maintenance of a large facility.

• Event Manager – Once again, former restaurant owners are good at multitasking, coordinating staff, setting and maintaining schedules, and conflict resolution. All of this makes them wellsuited to organizing large events where there are multiple activities going on

There are a lot of benefits that come with being a restaurant owner. They are providing people with a fun, social experience with friends and family on a daily basis. Restaurant owners can also make a very nice living. But let’s face it – the long hours and pressure to keep customers coming through the door can take its toll.

Many of these other careers are far less stressful than managing a restaurant. There are more standard 9-to-5 hours or flexible scheduling so more time can be spent at home. Some jobs, such as a business broker, don’t even require an office or physical workspace. They can work remotely or from home with a phone and a laptop, giving them greater control over their daily schedule.

the right person for the right Job

The restaurant industry can help people prepare for many different types of careers, from sales to business advising. Finding the right position is all a matter of doing the proper research and deciding on which career choice has the most appeal. It’s important that for whatever job someone aspires, they have not only the skill and know-how to do it, but the interest and the drive to succeed and flourish.

Everybody has a dream job, as well as jobs they’d be comfortable doing. It’s up to whoever is doing the work to decide for themselves what feels right.

Franchising M aga Z in E Usa 35
“ The restaurant industry can help people prepare for many different types of careers, from sales to business advising.”

The Austin community has been growing rapidly these days and residents need a restaurant that provides an experience for the whole family to enjoy.”

s mo K in’ oaK

Wood- f ired Pizza & ta P room m a K es t exas d ebut

Local Family of Entrepreneurs Brings Fast-Casual Concept to Austin

Smokin’ Oak Wood-Fired Pizza – the fastest-growing woodfired pizza franchise in the U.S., is happy to announce the opening of its first Lone Star State location. This will be a true family-run business, locallyowned and operated by Tiffany Lauchlan and her brother, Ed Juline, with Tiffany’s husband, Gary, assuming the role of General Manager.

This will be the first Smokin’ Oak WoodFired Pizza & Taproom the Lauchlan family intends on opening, with plans for additional locations in the near future.

Tiffany and Gary Lauchlan are involved members of the Lake Travis community, belonging to both the local chamber of commerce, The Hills Country Club & World of Tennis and the Freedom Boat Club. The couple wanted to make a bigger difference in their hometown and decided to go into franchising. When a franchise business broker introduced the Lauchlans to Smokin’ Oak Wood-Fired Pizza and Taproom, they instantly fell in love with the restaurant’s energetic, family-friendly atmosphere and thought it would be a

perfect fit for Austin. With Tiffany’s expertise in commercial real estate, Gary’s experience in the fast-casual restaurant space spanning over 40 years, and her brother Ed’s background in finance and entrepreneurship, this trio brings strong leadership skills to ensure that the Austin restaurant is a success.

“The Austin community has been growing rapidly these days and residents need a restaurant that provides an experience for the whole family to enjoy,” said Tiffany Lauchlan. “At Smokin’ Oak Pizza, you can have a delicious meal in either 15 minutes or enjoy the self-pour taproom and linger for longer, so it’s perfect for every occasion. I know local families will love this concept because kids can have fun watching their food being made while parents relax with a drink from the Taproom.”

Smokin’ Oak Wood-Fired Pizza and Taproom features a full menu of woodfired pizzas, sandwiches, salads, starters, and even desserts. The oven, fueled by oak wood, gets to about 900 degrees and cooks pizzas in about two minutes. The brand delivers an enjoyable pizza experience through the use of its open-plan kitchen, which allows customers to be able to customize and watch their pizzas being

made right in front of them. The dough and sauces are made in-house, veggies are cut fresh throughout the day, and even the meats are roasted in the wood-fired oven to infuse real oak wood flavor.

The Taproom features a self-pour tap wall that offers beer, wine, and cider. To use the Taproom, a guest will start a tab, be provided with an RFID-enabled bracelet, and then be free to explore the tap wall. Guests can pour anywhere from one to 16 ounces at a time, which provides them an opportunity to try different wines, beers, ciders and other drinks they may not otherwise try. It’s a great way to do beer tasting with friends of local breweries without the need to travel from Blanco to Dripping Springs to East Austin, instead we bring it all to you in one Taproom. A Taproom Attendant will be available to answer any questions on how to use the tap wall and to provide recommendations.

“We are thrilled to open our first location in Texas and Tiffany, Gary, and Ed are the perfect Franchise Owners to do so with,” said Matt Mongoven, CEO and Co-Founder of Fourth Avenue Restaurant Group, the Franchisor of Smokin’ Oak Wood-Fired Pizza. “I am confident that our unique restaurant concept will become a regular spot for the Austin community, and they’ll truly remember our woodfired signature menu items and have fun exploring the drinks on the taproom wall.”

The team bringing this location together is Architect, Andrea Corn of Nuvu Interiors ATX, General Contractor, Robert Juarez of DKC Construction Group and Construction Manager, Ty Estes of ECR.

The opening of the Austin location marks an important step in Smokin’ Oak Wood-Fired Pizza & Taproom’s continued national expansion.

For more information, please visit www.smokinoakpizza.com.

36 Franchising M aga Z in E Usa
F oo D F r A nc HI s I n G F e A ture sn AP s H ot: Smokin’ Oak Wood-Fired Pizza & Taproom

Join the Leading Computer Service Franchise

“The military prepares you for this kind of transition in a civilian role,” said Turnbow. “For me, you have to be a good teammate and a good follower before being a great leader. I can be a great leader now because my service taught me what it means to be a good follower and how to play a role on a team.

“It can be difficult, especially if you start from scratch as I did,” he added. “But the best thing about being plugged into NerdsToGo is that a network of franchises and upper management are here to help. Everything about owning a business is learning, and I am learning every day.”

Roger Turnbow | NerdsToGo - San Antonio NW, Texas

“ Anyone can serve food, clean homes, and deliver goods. While those are worthwhile ventures, there is something different about helping our oldest generation and, in turn, removing the stress from their children or loved ones.”
nerdstogo.com • 855-951-3840 NerdsToGo is honored to offer 50% Off our Franchise Fee for Veterans
• Extensive business, marketing, and management training • Operational infrastructure tools, templates, and manuals • Our proven approach to sales and customer service • National conferences, training meetings, and information exchanges • Toll-free telephone support • NerdsToGo copyrighted marketing programs As a NerdsToGo franchisee, our entire team supports you and your business with the following:

6 r easons Wh Y f ranchisees n eed sYstems b e Yond the oPerations m anual

In 1989, Stephen R. Covey published the famous book “ the 7 Habits of Highly effective people.” Since then, it has sold more than 40 million copies in 40 languages.

So why is a book about personal habits in an article about business systems? The answer is simple; the systems, or “business habits,” you either intentionally create or are naturally produced, define your business and are a significant component of its value when you sell.

But you purchased the franchisor’s operations manual. Why do you need to create your business systems? The operations manual is just that: focused on delivering the product or service most efficiently to your customers. Operations

are just one element of what makes your franchise successful.

1Well-designed systems create repeatability for your products or services. The franchisor’s operations manual is the primary source for these systems. Wendy’s and other restaurant franchises have this down to a science. As a result, there is minimal variation on your Single Bacon-Cheeseburger, whether in Bangor, Maine, or San Diego, California.

For many franchise systems, the operations manual doesn’t cover all or the operations necessary for your franchise. For instance, some franchisees, like me, are not the “ideal franchisee.” In my

case, ImageFIRST wrote the operations manual for currently established businesses (regional dry cleaners) in the laundry industry looking for an additional revenue stream. They have processing systems, the equipment required, and their backof-the-house systems. My company had none of that during my 20 years owning the business. So along with our laundry contractor, we designed a system to track our product through their facility and avoid mixing with their hospital products.

2Your systems keep your team focused on the daily mission-driven activities that keep your franchise moving ahead. These systems also set boundaries for your employees. Checklists and follow-up systems indicate what is accomplished and what yet needs to be done. Documented procedures make it easier to look at your

38 Franchising M aga Z in E Usa e XPert ADvIce: Lucas Frey | CEO | Bella Vista Executive Advisors
6 reasons successful franchisees create systems for their business that owns a franchise:

Luke Frey improves franchise owners’ businesses where corporate support alone fails. He brings 26+ years of varied professional experiences including 20 years as a franchise owner of ImageFIRST Cincinnati, 6 years as an industrial engineer for a Fortune 250 company and 19 years as a volunteer firefighter. All of these experiences, in addition to his drive to learn, have brought him to be a positive driving force for other franchise owners’ successes. to learn more about Luke and how Bella vista executive Advisors can help, please click ere www.bellavistaexecutiveadvisors.com

business overall and ensure each design is aligned with your vision and incentivized to accomplish your goals. For example, what does your compensation system reward; individual success, team success, or a combination of both?

3Your systems that consistently deliver repeatable value to customers are sellable. When you’re ready to sell your franchise, the primary valuation is in your systems, customer contracts, and a dash of goodwill. The designs you create are valuable intellectual property and ensure the repeatability of your services. Without systems, businesses in the service industries typically have a 5-year earn-out. You take on the majority of the risk. Most of the pay-out is at the end of the 5 years, depending on performance now out of your control.

their current validity. The critical point is that you have a starting point based on your experience and past analysis.

6You and the franchisor have done your due diligence, and you purchase the operations manual and use of their brand and proprietary products and services. Follow the operations manual, and you’ll be successful like them and their other franchisees. And, when franchisees fail, the franchisor often blames the franchisee for not following their systems.

Operations are one part of success for any business. Successful franchise owners create efficient systems for every aspect of their business. For example, administrative activities need systems for the consistent and open flow of information, most franchisees need systems for local and regional marketing, and the list goes on for your specific market.

particular tool helps you see what inputs you control and those dependent on others, like cut goods sent to the Red Kap facility in Honduras and made into work shirts.

• New technology makes it easier than ever to document your systems. Loom and Zoom are two examples.

Value-adding systems have the 4 following elements:

• Repeatability: Your system is repeatable when the same techniques and identical inputs are given to 2 different people (with similar mental and physical abilities), and the outputs are within a specified range.

• Effectiveness: Does the system produce the desired output? Your customers’ requirements define the ultimate work of your franchise.

• Efficiency: Is the current system time and cost-efficient? What improvements can we make? A system can be repeatable and effective and not be efficient. You can analyze the elements of a documented procedure to ensure there are no gaps or unnecessary redundancies.

4

The systems you create help define the personnel skills necessary for your business to succeed. Head Coach, Luke Fickell’s, systems for the University of Cincinnati Bearcat Football Team measure each player’s physical talent (strength, speed, size, and more) and mental abilities. Putting the proper skills in the correct roles leads to success for the team and individual.

5Like Grandma’s lasagna recipe, your systems allow your business to scale upward. A simple example: Your franchise currently serves a population of 1 million. Your business is most efficient with 3 outside and 2 inside salespeople. In the next 18 months, you want to expand your franchise population by 50%. As a result, your revenue should increase proportionately, and you have a proven sales ratio to customers required for peak profit.

Constantly challenge the ratios to check

The Terrace Park Fire Department developed a process to ensure all equipment was cleaned, inspected, and returned to its proper place on Engine 94, or taken out of service for repair after each emergency call. The goal was to have the engine ready for the next emergency within an hour of returning to the station.

there are many ways a franchise owner can create systems, and here are 3 examples:

• “How to” descriptions defining the inputs, processes done to the inputs, and outputs. Video documentation focuses on each step in the process. Your production quality doesn’t have to be Oscar-like. The key is to start the process by documenting how and why your business is successful.

• A fish-bone diagram is an excellent method to map out processes. This

• Reliability: A reliable system produces the same output range over time when the inputs are within their scope. Designs must be constantly measured to ensure effectiveness doesn’t drift. When the outputs vary within the range to one limit, drift occurs. Over time the system balances around the drift.

The systems you create for your franchise define your company’s daily habits. For example, the operations manual you purchased from the franchisor shows you how to deliver your service to customers. It is one system of many required to lead your business consistently over time. And, when it’s time for you to sell your asset, your financial reports and systems are the starting point for the buyer’s due diligence.

Bella Vista Executive Advisors has the proven framework to help you engineer, define, document, and communicate your systems to take your franchise to the next level of success. Email me today and start your discussion.

Franchising M aga Z in E Usa 39

t he future is bright for c hildren’s lighthouse f ranchise com Pan Y

completes CLFC’s Lighthouse Pathways™

Approach to Learning, structured to help children progress down the learning path as they become lifelong learners. Our three proprietary, research-based curriculums build upon each other from infancy through 12 years of age. The curriculums introduce Learning Areas in our classrooms for infants and toddlers, progressing to Learning Centers in our preschool classrooms, and Learning Labs for school-age children through our proprietary curriculums: Lighthouse BRIGHT™, Lighthouse CARES™, and xSTREAM Quest®.

The Lighthouse BRIGHT™ curriculum has been four years in the making. CLFC has extensively reviewed curriculums within the early education industry in search of a comprehensive product that met the needs of today’s families with infants and toddlers. It became evident that there wasn’t a curriculum on the market that was skills-based, used scaffolding for infants and toddlers and was also rooted in relational care, so we created one.

As a leading franchise in the early education space, we understand the importance a strong curriculum can play in the success of our franchisees.

The mission of Children’s Lighthouse Franchise Company (CLFC) is to give our franchisees the tools, guidance and opportunity to operate a profitable business that is designed to give children a safe, loving place to learn, make friends and build confidence. We do this by partnering with parents to develop children through age-appropriate curriculums designed with specific needs of children in mind. As an extension of that, we were thrilled to recently launch our new proprietary curriculum for infants and toddlers, Lighthouse BRIGHT™.

Lighthouse BRIGHT™is a unique concept in the early education field and provides relational curriculum in an environment that establishes a foundation for learning during the first two years as a child develops basic self-help skills and autonomy. Simultaneously, infants and toddlers will acquire the formative skills needed to participate in the structure of our preschool program, Lighthouse CARES™. We recognize that quality relationships during custodial care, such as feeding, diaper changing and potty training, are full of positive language communications, and are a huge part of developing healthy young brains. Because of this, we believe that custodial care, when done relationally, is an important element of the learning environment.

Stakeholder involvement was paramount in this project, so I began a series of information gathering from all partners within CLFC including franchisees and the staff and families they serve. We also hosted a live forum with CLFC Franchise Support Center staff, franchisees, and their administration teams. The results gave us the guidance to develop Lighthouse BRIGHT™ as a cutting-edge curriculum for infants and toddlers based on current real-life needs of our franchisees, the young children and families of their communities, and today’s employees.

Along with CLFC’s other curriculums, this new addition fulfills the brand’s Curriculum Philosophy Statement: Childrens Lighthouse Franchise Company is an accredited early learning organization that is committed to excellence in early

40 Franchising M aga Z in E Usa
The release of Lighthouse BRIGHT™ Fr A nc HI sor I n D e P t H: Dr. Kristi Smith | Director of Education and Training | Children’s Lighthouse Franchise Company

childhood education. All children deserve a safe environment that allows them to be expressive, independent learners as they develop in their own learning styles. We strive to deliver such an environment by providing opportunities for individualized skill development, group learning, selfregulation, and inquiry-based investigation.

Lighthouse Br IGHT™ also instills “ five C’s” that are important to Childrens Lighthouse franchise Company:

con Fidence

We believe in building confident, independent children through inquirybased, hands-on learning and positive interactions with highly trained teachers. We guide each child as a dignified individual with their own unique set of passions, strengths, talents, and creativity on a pathway of educational excellence. We are committed to fulfilling our Brand Purpose of building confident children who make a positive impact on the world.

connection

We believe in being community stakeholders with strong relationships within our schools and the neighborhoods around us. An emphasis on teamwork between school and home is paramount in developing healthy brains, bodies, and best behaviors in children. At each Children’s Lighthouse Early Learning School, children are taught character-building

lessons and are empowered to become confident, well-rounded individuals within their global communities.

consistency

We believe that consistency for children is important, now more than ever, based on current research. Consistency supports brain connection and emotional stability in a more meaningful way for children. To provide emotional support and deepen each child’s learning, Children’s Lighthouse Early Learning Schools are committed to providing consistent classroom environments, schedules, learning opportunities, and teacher interactions. continuous i mprovement

We believe that consistent expectations, environments, interactions, routines, and relationships develop brain connection and emotional stability in a more meaningful way for children. Children’s Lighthouse Early Learning Schools are committed to providing consistent classroom environments, schedules, learning opportunities, and teacher interactions to deepen each child’s learning.

curriculum

We believe our comprehensive proprietary curriculums provide a pathway from infancy to childhood to prepare children for the real world. Infants develop their individuality as they grow to be selfregulating toddlers with our Lighthouse BRIGHT™ curriculum through skillfocused, development-based learning. In our preschool classrooms, children explore using higher-thinking skills with components like Centers That

Shine, Learning Lesson Session, and 3E Outdoor within our Lighthouse CARESTM curriculum. This combination of large group instruction, small group instruction, and individualized learning prepares children for elementary school readiness. For our school-age children, the exciting xSTREAM Quest® curriculum allows for self-managed learning experiences that encourage freedom of choice and independence. Our early learning professionals are committed to teaching strong social-emotional and communication skills. Our Lighthouse Pathways™ approach to Learning is followed to fulfill our Brand Promise of creating a comfortable environment for children to become lifelong learners with strong friendships within their communities.

Our curriculum specialists within the CLFC’s Department of Education and Training are experts in their fields and lifelong students of early childhood education, research, and best practices. Because of their dedication and expertise, our franchisees, their teams and the families that they serve are able to benefit from our proprietary curriculums like Lighthouse BRIGHT™. At the end of the day, the success of the students in our care is our number one priority, and we’re thankful to be able to provide an educational foundation that sets our future leaders up for success.

Franchising M aga Z in E Usa 41

f ranchising’s moral hazard

Moral hazard is a term used by economists to describe the greater likelihood that someone will take risks if they are subsequently not liable for those risks.

The term has been used by the insurance industry since the 17th century, but took on new life during the Global Financial Crisis (GFC) as governments in major economies such as the United States and the United Kingdom bailed-out banks and large corporations who were at risk of collapse.

The GFC demonstrated that moral hazard exists when banks engaged in high-risk lending to uncreditworthy borrowers, then packaged-up and sold these risky loan portfolios as investments, which subsequently proved to be worthless. The government bailouts in the US and UK then transferred the consequences of the banks’ risky lending behaviours to the taxpayers of those countries.

Insurers have historically used the concept of moral hazard to mitigate risk. By increasing premiums according to risk, and by requiring the payment of an excess whenever a claim is made, the insurer moves some of the risk back to the insured

party. Without this partial assignment of risk, an insured party could behave with outright abandon in the knowledge that any consequences of their actions or neglect will be borne by the insurer.

so does moral hazard exist in franchising?

The answer is yes, and in more ways than one.

Franchisors are faced with moral hazard as their businesses depend on growth provided by the human and financial capital of franchisees. Start-up franchisors and those without any company-operated outlets are more prone to moral hazard as the consequences of their actions pose a greater risk to their franchisees, rather than themselves.

Such actions could involve the franchisor’s method of selecting franchisees, training and supporting them. Other actions involve the franchisor’s choice of location for a franchisee to operate, the business model itself, as well as marketing and supply chain economics.

On an individual and isolated basis,

franchisees bear the primary risk of decisions made by franchisors. However the risk is eventually transferred to the franchisor if the franchisor’s decisions result in the failure of the majority of franchisees or even entire network, resulting in such loss royalty income to make the franchisor unviable.

Unlike the banks during the GFC, governments don’t bail out franchisors in financial distress. The moral hazard for franchisors whose behaviours transfer all risk to franchisees is that the widespread failure of franchisees will ultimately have consequences for the franchisor.

Mature franchisors who see value in fewer but happier franchisees understand this better than enthusiastic newcomers whose sole focus is on building outlet numbers, regardless of individual outlet performance.

However despite the obvious perspective of moral hazard applying to franchisors, it also applies to franchisees.

Franchisees invest in franchises rather than starting their own independent

e XPert ADvIce: Jason Gehrke | Director | The Franchise Advisory Center

Jason Gehrke is a director of the Franchise Advisory Center and has been involved in franchising for more than 30 years at franchisee, franchisor and advisor level. He provides training and professional development services to franchisor teams and regularly conducts franchise education programs.

The idea that someone else bears the consequences of risks undertaken by one party is the basis of moral hazard. This article has identified how moral hazard can apply to both franchisors and franchisees.

small business in order to mitigate risk.

The moral hazard is that the business model in a franchise is fully developed, comprehensively proven and has such substantial market demand that the franchisee need only open their doors to commence trading and the customers will come pouring in.

The moral hazard here is the free-riding of the franchisee on the franchisor’s brand name and reputation, without additional local effort by the franchisee to ensure the success of their business. In other words, the franchisee contributes only their financial capital, but applies little or none of their human capital to the success of their business.

So if the business doesn’t work, the moral hazard of the franchisee is to attribute the failure to the franchisor, and seek redress accordingly.

a mutual form of moral hazard applies for multipleunit franchisees

A franchisor who grants additional outlets to an existing franchisee faces little risk

themselves initially in doing so. The risk of the additional outlets is all borne by the franchisee as an increase of their capital invested in the franchise (usually through additional borrowings). The franchisee’s own human capital is already fully invested in the franchise at this stage anyway.

But moral hazard applies to the franchisee too. For each additional outlet granted to them by the franchisor, the franchisee transfers the risk of that decision to the franchisor as the franchisee becomes larger and dominates a particular market or region. Franchisors can’t afford for multiunit franchisees of major size and market dominance to fail, for reasons of market share, prestige and so on.

(The franchisee can thus exert a level of influence over the franchisor akin to the tail wagging the dog, rather than the other way around.)

Moral hazard is poorly understood by non-economists outside banking and insurance industries, but is relevant to help understand the perspectives of both franchisors and franchisees.

However the key difference between the moral hazards of the banking sector in the US and UK during the GFC and the franchise sector today is that governments are unlikely to ever offer bailouts to the franchise sector in the same way that bailouts have been offered in the banking sector.

Furthermore, governments have sought to reduce moral hazard in franchising through reducing information asymmetry (ie. the extent to which one party has more information compared to another) to help potential franchisees better assess the risk of joining a franchise. One way of addressing this information asymmetry was the introduction of the Franchise Rule which requires franchisors to produce a Franchise Disclosure Document (FDD) to a potential franchisee before a franchise sale can occur.

While a FDD reduces information asymmetry prior to a franchisee entering a franchise, it does not change the power dynamics in the franchise relationship thereafter, and so moral hazard still applies.

For details of upcoming education events for franchisors click here

s ervice b rands d evelo P b ullet-Proof r e Putation in a r ecession-Proof i ndustrY

Due to the unprecedented COVID-19 crisis, the U.S. economy has reached a road it has never been on before. In the wake of any economic uncertainty, consumer spending naturally tends to lean towards essentials versus non-essentials, causing a ripple effect on businesses worldwide.

Now, with the presence of inflation, a healthy job market, and increased spending, a rumored recession is looming. The question is when will it come, and which brands will survive?

As economists figure out a “soft landing” from a potential recession, it’s valuable to point out which industries are relatively insensitive to this type of uncertainty and instability. When analyzing economic trends, some businesses tend to do

reasonably well or even thrive due to changing patterns of consumption and behavior. Oftentimes, these are industries where demand is inelastic to changes in prices and income—where consumer demand is relatively stable. Some more obvious essential industries include healthcare, food, consumer staples, and everyday transportation.

One less observable, though indeed essential, industry in particular is the residential and commercial services sector. Since 1948, the sector has had a relatively cyclical insensitivity to signs of economic downturn. Plus, steady growth has led the service industry to account for nearly 20 percent of total employment. BELFOR Restoration is one example of the service industry’s recession resistant model.

Serving a need will never deteriorate; and residential and commercial service brands like BELFOR, the leading restoration company, are simply essential to the health

and safety of the community. What drives repeat business is the relationship before the need. The real service is being the servant - restoring order from chaos.

Some economists conclude that a servicedominated economy promotes stability over the business cycle. Furthermore, the bulk of employment growth has been in the service sector, accounting for nearly 67% of GDP in the U.S. last year.

Now in recent times, while the impacts of COVID-19 continue to linger on, the industry plays a vital role in response to crisis and recovery. Steady growth has made it apparent that the sector continues to be resistant to economic uncertainty. Historically, during a recession, consumers are likely to spend more on repairing rather than buying new, as well as embarking on do-it-yourself home improvement and garden work. Companies like redbox+

Dumpsters, part of BELFOR Franchise Group, can benefit from this consumer

44 Franchising M aga Z in E Usa
Fr A nc HI sor I n D e P t H: redbox+ DUMPSTERS

trend. Not only does the brand’s innovative, patented roll-off dumpster position it as a market disruptor in its sector, but its exceptional service of delivering dumpsters on time and as scheduled has ultimately led to their success and growth. As consumers still engage in these DIY projects, redbox+ Dumpsters wrapped up 2021 with upwards of 300 franchise territories and over 80 franchisees across the country.

When times are tight, one way to cut costs is to repair what you own rather than replace it, and to do maintenance yourself. We can look back throughout history to see this first hand. Starting with the recession in the early 1980s, my father tapped into the residential and commercial services industry, which paved the way for me to follow suit. Furthermore, on to the financial crisis of 2008, the service industry continued to see strong performance from services such as home and garden retailers. BELFOR restoration around this time, was able to strengthen its market position in Asia, was able to enter the Slovakian market, and acquired Alexander Wall Corporation (AWC) from Long Island, NY, to better serve the Greater New York City metropolitan area.

During the height of COVID-19, while the U.S economy shrank by 3.5 percent in 2020, spending on home improvement and repairs grew more than 3 percent to nearly $420 billion. For redbox+ Dumpsters, the business has a symbiotic relationship with the construction industry, which represents 13 percent of global GDP playing a critical role in responding to the crisis and in the recovery. Strong performance from increased demand for construction and DIY projects brought on by the pandemic created an even greater demand for the

waste hauling industry.

To illustrate redbox+ Dumpsters’ role as a disruptor, the brand’s innovative business model mends the gap between the construction and waste hauling industries. Historically, the waste removal industry was plagued by a lack of innovation, poor customer service, and issues with toilets on construction sites. redbox+ Dumpsters caters to its audience’s needs by delivering exceptional customer care and service with its patented combined roll-off dumpster and portable toilet design, focusing on safety and cleanliness on job sites.

redbox+ Dumpsters saw its best year yet for container rentals in 2021 and continues to see steady growth. The brand holds a 90 percent retention rate with contract partners and is positioned as a market differentiator in a growing sector. By the end of 2022, redbox+ Dumpsters is expecting another year of double-digit unit growth and will be adding individuals to the franchise system who are hardworking, have a desire to be independent, and are dedicated to providing the highest level of customer care and service.

aBout BelFor Franchise Group

aBout tim Fagan:

Mr. Fagan has been in the restoration industry for over 25 years, having been the CEO of a predecessor water mitigation/contents company, which became part of the BELFOR family of companies in 2010. He has managed emergency losses in residential, hospital, university, business, manufacturing, multi-family and K-12 school facilities.

Mr. Fagan is the principal instructor for BELFOR’s continuing education courses for insurance agents and real estate licensees. He also manages the internal “BELFOR Boot Camp” training program for BELFOR Estimators, Project Managers and General Managers from around the US and Canada. Mr. Fagan is a licensed builder as well as a Restoration Industry Association Certified Restorer (CR) and Water Loss Specialist (WLS) – the highest level of training and certification available in the restoration industry.

BELFOR Franchise Group is the world’s largest residential and commercial services franchise group based on geographic footprint and number of units. The privately held, multi-concept franchise system is a division of BELFOR Property Restoration, the world’s largest disaster restoration company. For over a decade, BELFOR Franchise Group has empowered entrepreneurs by offering industry-leading training, support and equipment, turnkey business models, and ongoing coaching and business development. BELFOR Franchise Group is the parent organization for 11 of the strongest service-based franchise opportunities for home and commercial cleaning and restoration. The franchise brands include: 1-800 WATER DAMAGE, Chem-Dry & Upholstery Cleaning, DUCTZ International, HOODZ International, N-Hance Wood Refinishing, Blue Kangaroo Packoutz, The Patch Boys, redbox+ Dumpsters, WINMAR, 1-800- BOARD UP, and Z PLUMBERZ. For more information, please visit https://belforfranchisegroup.com/.

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“ What drives repeat business is the relationship before the need. The real service is being the servant - restoring order from chaos.”

Putting esser fu nd s to g ood u se: 5 W AYS TO C REATE C LEANER E N v IRONMENTS FOR S TUDENTS AND T EAC h ERS Wh ILE R ETURNING B ACK TO S C h OOL

Funding is often the biggest obstacle in the way of schools when it comes to enhancing the learning environment beyond the basics.

The Elementary and Secondary School Emergency Relief (ESSER) fund is providing a significant influx of resources for schools across the nation. However, an interesting problem revealed itself as schools find themselves struggling to decide how to spend the largely unexpected funds. In fact, according analysis of the federal ESSER data by the National Conference of State Legislatures, only 19.1% of the program’s funding has been used as of Feb. 28, 2022.

The relief package, which provided nearly $190.5 billion to the ESSER Fund through

three separate stimulus bills, is incredibly helpful and impactful in addressing the impact that COVID-19 has on schools across the U.S. For many schools, which are historically underfunded and lacked resources, this money gives them the opportunity to make facility updates that have been needed for years.

And as the pandemic continues to burden schools for more than two years into the

initial outbreak, many schools are choosing to allocate resources towards cleaning, disinfection, and other safety measures that will prevent the spread of disease and ensure there is a plan in place should a case occur at their school. The hope is that these measures will reduce the frequency of at-home learning, which is difficult for teachers and students alike.

46 Franchising M aga Z in E Usa e XPert ADvIce: Edward Pim | Senior Vice President of Operations & Experience | OpenWorks
dward Pim is Senior Vice President of Operations & Experience of OpenWorks, a national leader in facilities management, providing unparalleled quality and customer service through robust technology solutions and a proven network of elite service providers. OpenWorks’ facilities maintenance services include cleaning and disinfecting, landscaping, supply replenishment, HVAC service and more.

creating cleaner, safer schools using esser Funds

From thorough cleaning to indoor air quality improvements, there are many ways schools can use their ESSER funding to create a safer learning environment for students and staff. But to ensure that schools are taking the best first step forward, and one that will be attainable for the long-haul, school operations should zero in on five key areas of focus regarding regular cleaning and disinfection, deep cleaning, periodic disinfection, long-lasting surface protection and indoor air quality. By strategically budgeting for each of these categories, schools can minimize disruptions by ensuring all necessary measures are taken to prevent the spread of illness and restore a safe environment quickly if an outbreak does occur. Specifically:

Regular Cleaning and Disinfection

How effective is your school’s current cleaning routine? Do you have regular disinfection practices in place to remove the germs that spread illness? Ensuring a routine is in place is important, but equally critical is the need to use tools and chemicals that are both safe and effective, especially in learning environments. The EPA provides a list of disinfectants, List N, which are proven to kill the virus that causes COVID-19.

Deep Cleaning

A deep cleaning should be completed periodically to address any areas that are difficult to clean while school is in session. Some of these services require wait periods in which the surfaces can’t be walked upon or would otherwise disrupt students and staff, which is why they should be completed over breaks. A deep cleaning usually includes carpet cleaning and extraction, strip and floor wax, high dusting, and tile scrubbing, among several other services.

Periodic Disinfection

If the Coronavirus outbreak taught schools anything, it’s that periodic disinfection isn’t something that should be taken lightly. In fact, the pandemic ensured that is just

as essential as regular cleaning. Periodic disinfection means having a plan in place and a service provider in the event of a COVID-19, or other virus outbreak, event at a school. High-quality providers have access to advanced technology, such as electrostatic sprayers, which are safe and effective for killing the germs that cause viruses. Periodic disinfection should be used as both a prevention strategy, as in the case of COVID-19, the flu and common cold, and an emergency response.

Long-Lasting Surface Protection

Even if those schools or districts that prioritize frequently disinfecting hightouch areas, it’s impossible to ensure they are wiped down between each and every person touching them. Technology now exists to protect surfaces for longer periods of time. Products like Continuous Care use cutting-edge technology to disinfect and create a long-lasting antimicrobial coating and surface protectant that is applied after cleaning is complete. The disinfectant and antimicrobial coating used with Continuous Care is an EPA List N approved disinfectant, confirmed to be effective in killing SARS-CoV-2, the virus associated with COVID-19. Applying it with an electrostatic sprayer provides 360-degree coverage, killing viruses and inhibiting the growth of bacteria and microorganisms.

Indoor Air Quality

It goes without saying, but properly operating ventilation is vital to maintain the ongoing health and wellbeing of everyone at a school. For school leaders, it’s important to consider Ventilation Mitigation strategies as part of the disinfection process. Indoor Air Quality (IAQ) monitoring devices report on the levels of common pollutants and other air conditions in real-time. They also help reduce costs by identifying areas of overspending on heat and air conditioning and improve employee happiness by increasing air quality. Portable air cleaners can help reduce airborne contaminants, including particles containing viruses. They may be particularly helpful when additional ventilation with outdoor air is not possible

without compromising indoor comfort (temperature or humidity), or when outdoor air pollution is high.

That said, an air filter is not nearly enough by itself to fully protect people from COVID-19 and other viruses. The CDC recommends HEPA fan/filtration systems be used only to enhance air cleaning, especially in high-risk areas. Dry Hydrogen Peroxide (DHP) systems turn humidity from the air into hydrogen peroxide that can safely and effectively reduce microbes in the air. In addition to being safe for human exposure, it is used in occupied settings and provides an effective no-touch addition to a manual cleaning process, which assists with ongoing decontamination in high-traffic areas.

making the most of every esser dollar

At a time when every dollar spent is scrutinized, it becomes more important than ever to ensure discussions about cleanliness and disinfection are part of a larger operational conversation. Getting leadership’s buy-in will be critical to not just launching a sound program but maintaining it for years to come.

Start by creating a committee of advocates whose expertise and vision from diverse areas of the school can strengthen your cleanliness and disinfection plan. Bringing different points of view to the table, they’ll likely bring up questions that are otherwise not considered.

Next, create a realistic budget. Leveraging the strength of a national facility management provider like OpenWorks helps build a framework for a right-sized budget. They also help identify priorities by building out “must-haves” and “nice-tohaves” based on individual needs.

know you’re not alone

The idea of implementing and maintaining an effective advanced cleaning and disinfection regimen is daunting. But the existence of ESSER funding, which currently needs to be spent by Sept. 30, 2024, creates an opportunity for facilities and operations managers to leverage the many resources that exist to put them on the path to continued success.

Franchising M aga Z in E Usa 47

The public and policymakers need to understand franchising.

Our purpose

@OurFranchise is an industry-wide campaign created to spread the word about the value of franchising and share the stories of men and women just like you, who are leading the way as franchisors, franchisees, and franchise employees. The franchise business model has been proven time and time again to work, but it’s threatened when the public and politicians don’t understand how it operates to benefit local, independent franchise establishment owners and their communities. Putting a spotlight on real leaders succeeding with the franchise model is how we’ll ensure franchising is stronger than ever before.

Follow us

Share the tools and resources offered on

Help us keep the momentum going

Since our launch in June 2016, we’ve reached 1.7 million people through outreach efforts, including events in key cities and states, where we spoke directly with business owners, employees, policymakers, and the media. Additionally, we’ve reached people across America through our website and social media channels, digital advertisements, and the promotion of We the Franchisees on Politico – but there is much more work to do. As a franchisor, franchisee, or franchise vendor, you are a leader in your community – and we need your support, now more than ever.

b a x

You benefit by joining

By joining @OurFranchise, you’ll get access to exclusive stories and resources that can help grow your franchise business, educate employees at all levels about the franchise business model, and share the economic importance of franchising with consumers. You will also have the opportunity to share your franchise success story with your peers.

Visit AtOurFranchise.org

Contact Erica Farage, Senior Director of Political Affairs and Grassroots Advocacy and Multi-Unit Franchisee Engagement International Franchise Association

This is just the beginning

Make sure you stay up to date with the campaign’s latest efforts through email updates and social media. Visit our website to read and share the latest stories of franchisors and franchisees making an impact in their communities. Become a franchise advocate to help ensure Americans, now and in the future, have the opportunity to start franchise businesses. Take the lead today!

AtOurFranchise.org/resources Our Franchise @OurFranchise
@OurFranchise
efarage@franchise.org (202) 662-0760
COVER STORY E M bark IN g ON a N E w M I s s IO N : From v eterans to big fro g Franchise oW ners laTEST n EWS in veteran franchising t hin G s to consider Be Fore b ecoming a f ranchisee OCTOBER 2022
50 Franchising M aga Z in E Usa Leadership. Teamwork. Executing SOPs. Connecting veterans with education, resources and opportunities at vetfran.org

VETE rans s U ppl EME n T

Cover Story

Big Frog T-Shirts & More:

Embarking on a new Mission: From Veterans to big frog Franchise owners

What’s New

Franchising News

Latest News from Veterans in Franchising

Franchise In Depth

Dogtopia:

Dogtopia continues supp ort for Veterans through new campaign and partnership

Snapshots

58 Handyman Connection: army Veteran John brock

64 Dripbar: iV Therapy Franchise Extends presence Throughout ohio

68 Threshold Brands: Eliminating the hurdles of becoming a Franchisee

Have Your Say

66 Neighborly’s®: Mr. appliance® to Enter Kansas city Market, bringing the area’s hub for home services™ to 15 Total neighborly brands

Expert Advice

62 Catherine Monson: Things to consider before becoming a Franchisee

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I T’ S CRUNCh T IME: Bonchon Opens New Location in Skokie; First Fast Casual Bonchon Location in the Market

With its fan-loved Korean double-fried chicken, Bonchon is continuing to grow in the Chicagoland area.

The wildly popular restaurant, known for its crispy, hand-brushed Korean fried chicken, has announced a new opening at 5237 West Touhy ave. The location owned and operated by Zia g hani, officially opened on s eptember 26th. b onchon is on a rapid growth trajectory in illinois with another location opening in aurora in o ctober and Tinley park before the end of the year, as well as recently signed a lease for an upcoming location in Melrose park.

“chicagoland loves b onchon, so we’re thrilled to be a part of expanding the crunch o ut loud movement in the n orthshore to bring fans delicious eats even closer to home,” said g hani. “We can’t wait to welcome the skokie community to our new location and spread the love of Korean fried chicken throughout it. i look forward to continuing to

since its inception in busan, s outh Korea in 2002, b onchon’s mission to share Korean comfort food around the world has been more than a success. With more than 390 locations worldwide and more than 115

locations in the U. s ., the Korean chicken brand is a global sensation. o n top of the cult-favorite fried chicken wings, drumsticks and strips, the brand also provides a variety of flavorful offerings and pan a sian favorites including japchae, kimchi, Korean tacos and potstickers.

a s strategic expansion continues and b onchon locations sustain consistent sales growth, multi-unit operators have placed a high priority on adding the concept into their portfolios.

For information on franchising with Bonchon, visit franchising.bonchon.com.

Wrapmate’s Franchise Wraps and Graphics Program

standardized logistics and nationwide installation coverage for wraps & graphics on any vehicle type or quantity.

“We are beyond excited to provide franchisors across all U. s markets with the effortless ability to offer wraps and graphic products to their franchisees, no matter where they are located,” says Javier lozano Jr., chief Marketing o fficer of Wrapmate. “Thanks to Wrapmate’s logistical prowess behind-the-scenes, we can ensure color consistency, branding perfection and flawless installation across every single franchisee’s wrap project.”

Wrapmate is excited to announce that it’s bringing its vast network of over 1,400 vehicle graphics professionals to franchisors nationwide in an all-new product offering for franchises to receive vehicle wraps for all their company vehicles across all U.S. markets. Now, franchisors nationwide can wrap anywhere from one to 10,000 vehicles quickly and efficiently, in every major market. The core components of Wrapmate’s turnkey program provides all U. s .-based franchisors with flexible pricing, branding consistency,

Jeremy s eiley, a franchisee of That 1 painter based in h ouston, Texas, says, “Working with Wrapmate to put wraps on both my franchise vehicles has been incredibly simple and streamlined. since getting my wraps completed, i literally have potential customers approaching my vehicles on a daily basis asking for price quotes and it’s grown my sales pipeline substantially.”

“Franchisees, in many cases small business owners, are generally not familiar with how onsite and offsite graphics have a very positive impact on the business growth, nor do they know where to go to get these solutions.

To receive an exclusive invitation to the franchise program or to learn more, visit wrapmate.com/franchise today.

52 Franchising M aga Z in E Usa veter A ns su PPL e M ent
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U l A r U.S.-B AS ed Kore A n Fried cH ic K en r e S tAU r A nt g ive S S K o K ie t H e o pport U nity to c r U nc H oU t lo U d

9 r ound Levels Up Customer Experience with New In-Studio Features and Membership Options

9Round, the world’s largest kickboxing fitness franchise, is kicking its members’ experience up a notch with a variety of in-studio enhancements including Daily Workout Screens, heart-pumping music by FitRadio, and updated membership options at participating studios. These innovative additions to 9Round, part of the brand’s customer-centric approach to fitness, are set to expand members’ options and enhance the workout experience, whether in-studio or at home.

“Our new innovative digital display technology and music curated by FitRadio will enhance the member experience,” says Shannon Hudson, founder and CEO of 9Round. “The Daily Workout Screens help our members know what to do on each round and allow the trainer to coach them more efficiently. FitRadio makes the in-studio atmosphere fun with cutting-edge DJ mixes. Together, these studio updates will help members working to achieve optimal results.”

9Round has also recently rolled out access-based memberships, which provide more options for members to customize a plan that works best for their fitness lifestyle. This includes memberships that allow access to 9RoundNOW, the brand’s official on-demand app that provides trainer-led workouts via video instruction, and in-studio packages for four workouts per month, eight workouts per month or unlimited training.

“We are constantly looking for ways to create a more dynamic and rewarding experience for our members to reach their personal best,” adds Hudson.

Customers can experience 9Round’s elevated studio features at participating locations by signing up as a member, with flexible workout programs designed to fit any lifestyle.

For more information about 9Round Fitness, please visit https://www.9round.com.

rnr t ire e xpress

Awarded with Prestigious honors at RTO World 2022

RTO World 2022 just recently wrapped up its 5th annual National Tradeshow & Convention in Indianapolis, Indiana. Cohosted by APRO and TRIB Group, the yearly event is meant to bring together some of the leading brands, innovators, and individuals within the rent-to-own space for the opportunity to reconnect with one another, collaborate, share in their successes, and learn from each other for the continued development of the sector.

The entirety of the weekend was filled with symposiums, guest speakers, panel discussions, and much more. h owever, perhaps the most significant moment of this year’s convention was the 2022 hall of h onor inductees ceremony, which saw rnr Tire Express recognized for its unparalleled operations and advancement of the rent-to-industry when it received two of the year’s most prestigious awards.

Tracy cintron, the Franchise Director for rnr Tire Express, took home the apro steve Kruse award in recognition of her extraordinary lifelong service and commitment to the r To industry.

c andice hill, an rnr Tire Express franchisee out of springdale, arkansas and the president of the arkansas r ental Dealers a ssociation, won state a ssociation of the Year for her work to advance the industry within her home state. adam sutton, president of rnr Tire Express, was named 2022s apro r ental Dealer of the Year. n ot only for his work to expand the boundaries of rent-to-own and aid in the growth of one of the nation’s leading tire and wheel franchise retailers, but for having served as a mentor and a “beacon” for emerging industry names and concepts over the years.

The sustained growth of the multi-billion-dollar rent-to-own industry is largely dependent on the progress of the brands that exist within it. Their work to introduce the niche sectors flexibility and cost-conscious nature to consumers nationwide is a key driver toward the prosperity of r To as a whole. and with 170+ locations across 27 states, rnr Tire Express is a leader in that charge.

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E M barking on a nE w Mis sio n: f rom v eterans to big fro g f ranchise oW ners

Like many veterans transitioning from military service into civilian life, U.S. Air Force Veteran Ethan Corbin was exploring opportunities to start his own business when he first discovered Big Frog Custom T-Shirts & More.

A retail franchise concept that specializes in Direct-to-Garment Printing and custom apparel decorating, Big Frog appealed to Corbin not only because the franchise

54 Franchising M aga Z in E Usa cover story: BIG FROG
veter A ns su PPL e M ent

brand is veteran-friendly, but also because Corbin is passionate about t-shirt printing.

After serving in the U.S. Air Force for six years, Corbin started pursuing his creative passion: printing t-shirts in his Sioux Falls basement in small quantities for families and friends. This passion naturally led him to explore the world of franchising for a business opportunity that would allow him to combine his creativity and business know-how.

In partnership with his dad, Ryan (who helps manage the financial side of the

business), Corbin decided to open Big Frog Custom T-Shirts & More of Sioux Falls, SD in November 2019.

“When we found the Big Frog franchise concept, I was all in because the brand is built on a ‘no minimum’ business model. The franchise concept also involves strong community support,” said Corbin, whose military experience included a deployment in 2012 to Oman in the Middle East. “One t-shirt fundraiser we launched helped an 18-day-old baby who was struggling to hang onto life. Those parents still send me photos of a thriving ‘Toddler Trey.’ If that’s not a reason to be in business, I don’t know what is!”

As his way of giving back to other veterans like him, Corbin actively supports veteran groups, including Calm Waters Veterans Village & Retreat Center that works to end veteran homelessness and reduce veteran suicide.

Family-Friendly Franchise Business

For veterans looking to invest in their family’s future, Big Frog’s family-friendly concept can be a major deciding factor.

One of the many benefits of operating a Big Frog retail store is its limited weekend hours, allowing veteran store owners to spend quality time with family

This work-life balance appealed to Mark Maniscalco, owner of Big Frog Custom T-Shirts & More of New Braunfels, TX.

A former aircraft technician for the U.S. Coast Guard, Maniscalco was stationed in

California, Oregon and Alaska and spent four years of contract work in Afghanistan. Just before discharge, he and his wife, Jenni, were raising their young children in the small Texas community of New Braunfels and decided to put down roots. Big Frog’s limited nights and weekend hours of operation appealed to them, and they launched their shop in 2015. Nearly seven years later, the Maniscalco family enjoys the entrepreneurial freedom of owning a Big Frog franchise retail store.

veteran-Friendly Franchise

Big Frog Custom T-Shirts & More proudly supports veterans toward fulfilling their dreams of starting a business.

“Launching a new business is very challenging but franchising makes this path a little easier because you don’t have to go at it alone or start from ground zero,” said Big Frog Franchise Group President & CEO Tina Bacon-DeFrece.

A military brat, Bacon-DeFrece’s father was a commander in the U.S. Coast Guard

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Mark Maniscalco and his wife, owner of Big Frog custom t Shirts & More of n e w Braunfels, t X .

so she practically grew up in military bases, which greatly explains her natural inclination to support veterans.

“I was fortunate to visit my dad on various ships and bases where I saw dedicated and hard-working people focused on accomplishing the tasks at hand,” BaconDeFrece said. “It was inspiring for me to witness the efficiency and productivity of my father’s units. Every member knew they were making valuable contributions, which empowered the team to be successful.”

Her own military upbringing has given her a perspective on the valuable skill sets veterans bring into franchising and entrepreneurship. From having strong organization skill sets to adaptability to follow proven-and-tested concepts and solid team building and leadership abilities, veterans make for the perfect franchise owners.

the Big Frog story

Nearly 15 years ago, Bacon-DeFrece— along with co-founders Leeward Bean and Ron DeFrece —launched a novelty item shop in Clearwater, FL. Big Frog was born from their idea to offer quirky slogans on T-shirts. The retail shop eventually morphed into a high-tech franchise concept that specializes in “clean and green” directto-garment (DTG) printing.

To date, Big Frog has more than 80 locations in 25 states and recently expanded internationally with the opening of its first Big Frog retail store in Canada.

employees to follow disciplined systems which has been a critical component to our growth,” Bacon-DeFrece said. “Creativity, passionate customer service and dependability as well as being able to strike a balance between systemized protocol and community engagement has shaped our tight-knit company and franchise family.”

veteran- e xclusive incentives

A proud member of VetFran, Big Frog Franchise Group recently launched a veteran-focused initiative, which aims to support and provide exclusive incentives to military servicemen, women, spouses, national guards/reserves and first responders with a mission to empower them to own a Big Frog store.

“During the pandemic, we eliminated royalty payments for 14 months— the equivalent of an $800,000 abatement for our franchisees, and invested more than 2,200 hours in business coaching,” BaconDeFrece said. “Our average store sales were up 19% over 2019 numbers, so we know some of these incentives for veterans can translate into similar success.”

The veteran incentive program includes:

• 20% discount on the initial investment at the time of franchise agreement;

• Waived annual royalty fees for one year.

The financial incentives could add up to more than $15,000 for qualified candidates,

depending on the location of the shop. The incentive is available through September 2023 and, while the brand has set its sights on expansion areas with a strong military presence (i.e., Arizona, Florida, Virginia and Texas), it is offering the incentive nationwide for veterans, military spouses, national guard/reserves, and first responders.

serving those Who serve

For the Big Frog Franchise Group, launching the veteran initiative is the brand’s way of thanking and serving those who serve.

Big Frog has always made it a mission to help veterans, whether through its t-shirt fundraising efforts that give back to veteran organizations or providing veterans the training and support when launching their own Big Frog store. In addition, Big Frog store owners also provide employment opportunities to veterans. In fact, Big Frog Custom T-Shirts & More of San Marcos and Big Frog Custom T-Shirts & More of Edwardsville both actively employ veterans and national reserve guards.

Big Frog of Edwardsville’s manager, Kris Duhachek, is a U.S. Army veteran for years. The store helps local causes like Support Up Veteran Ventures, a mental health group that provides opportunities for veterans to get into the outdoors and on adventures like hunting and fishing.

“As a brand, we take our mission of supporting veterans to heart. We are proud of our store owners who give back to causes that support our brave veterans. In the same way, we are also eager to help many other veterans with an entrepreneurial drive to start their own business. With multiple revenue stream opportunities, Big Frog is truly the perfect fit for veterans looking for a business opportunity with unlimited revenue potential,” says Bacon-DeFrece.

To learn more about franchising opportunities in the United States, visit BIGFROG.COM. For Canadian franchise information, visit Big Frog Canada Corp. at BIGFROG.CA.

56 Franchising M aga Z in E Usa
cover story: BIG FROG veter A ns su PPL e M ent
t ina Bacon- d eFrece, Big Frog Franchise g roup president & ceo

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10 Franchising MagaZin Usa Eleanor Brown, apprentice at Z PLUMBERZ of North America With just under a year of experience in the plumbing industry, Eleanor already considers Z PLUMBERZ her new home. Having worked various odd jobs since she was 16, Eleanor is no stranger to rolling her sleeves up and learning on the job. Through the Z PLUMBERZ apprenticeship program, Eleanor joins a journeyman plumber on their jobs for the day, assisting when necessary. The projects and work vary from day to day, so Eleanor gets a variety of hands-o experiences throughout each week. Having come in with limited mechanical plumbing knowledge, Eleanor has quickly moved through the ranks in her program as one of the top apprentices, and the only woman in her class. She is commended for the proactiveness and attention to detail that she brings into the workplace. When asked what her secret to success is, Eleanor points to the unparalleled support system at Z PLUMBERZ. “My supervisors let me and other apprentices have say in what we’re most interested in and want to work on,” she says, “The journeyman we’re assigned to provides as much work as we are willing and able to handle, and they mold the training experience to what each apprentice is most interested in.” For any woman looking to enter the plumbing industry, Eleanor says that an apprenticeship is a great and smart way to start that journey. “It’s a lot of hard work, but if you’re motivated and have a passion for the trades, this type of program can open all the doors for you.” Finding a career that offers both flexibility in work schedule and financial security is difficult to obtain in any industry. Franchising is uniquely one of the few sectors that offer the ability to operate a self-owned business and provides the resources necessary for success which is favorable to anyone who may be juggling any number of family or non-work-related priorities. Owning and operating your own business can yield certain benefits for individuals looking for way to live a more balanced life. As such, the franchising industry has seen an increase in women interested in pursuing ownership opportunities over the past few years. With a national uptick in the demand for home services, there has been unique opportunity for brands such as ours. Regardless of background Sarah Peter, co-owner of The Patch Boys of Northeast Indianapolis Sarah co-owns the franchise with her husband, Kevin, which they opened “ Operating under the established BFG umbrella, BFG owners get the support of a reputable brand with numerous franchises across the U.S. and the globe.” cover story: Melanie Parker Senior Vice President BELFOR Franchise Group Excelling in Male-Dominated Industries: StorieS from Women in franchi
or skillset, those who have a passion for serving others and are looking for a rewarding career with the ability to have lifestyle with more freedom and control over their future, can find home and happiness in service-based franchise. Many women find strength in networks and support groups that help them gain industry insights to excel in their line of work. While there are many benefits to service-based franchising, operating small business of any kind is not easy. Running a successful and profitable franchise takes exceptional skill and determination to achieve your goals. To help address some of these challenges, BELFOR Franchise Group (BFG) and their accompanying brands provide strong networking opportunities, viable resources, and ongoing technical training so that female franchisees can continue to build their skills and make their footprint. Operating under the established BFG umbrella, BFG owners get the support of reputable brand with numerous franchises across the U.S. and the globe. As more women seek entrepreneurial opportunities, they must be confident in sharing the value and expertise they can bring to the franchising industry. While starting a business is not for everyone, female franchisees can bring a unique background and diverse skillset that works for themselves and their employees. A strong foundation of knowledge and resources as well as support from other franchisees will help any woman start and run an effective and profitable franchise. For women who are thinking about opening a franchise or have just started on their entrepreneurial path, here are a few women in the BFG network who found success in franchising. VOL 10, ISSUE 10, OCTOBER 2022 The magazine for franchisees WWW.franchsingmagazine U sa com COVER STORY annOunCEmEnTS fROm ThE induSTRY lean, nimble & successful ExcElling in MalE DoMinatED inDustriEs stories from Women in franchising franchising neWs SpECial fEaTuRE food franchises

a handY connection

Handyman Connection –America’s premier home improvement franchise for professional and reliable handyman services is announcing plans to continue the brand’s expansion in the Tar Heel State by opening its newest territory in Fayetteville.

This new Handyman Connection business is owned by Army veteran John Brock and will service local residents throughout the greater Fayetteville area.

Prior to working in the home improvement industry, John Brock served in the U.S. Army for 11 years, including in Special Forces as an 18C (Special Forces Engineer Sergeant). During that time, he was deployed to several locations, including South America and Africa. After his time in the military, Brock wanted to leverage the experience and field skills he developed throughout his enlistment and decided to become a licensed home inspector, a position he worked for eight years before eventually discovering Handyman

Connection’s franchising opportunity. Brock truly felt that joining the home improvement industry and the Handyman Connection family was the perfect fit for his skill set.

Handyman Connection services a variety of home improvement and repair needs from carpentry, flooring, and electrical work to painting, plumbing, and remodeling. Even if Handyman Connection can’t provide a specific service for any reason, the brand’s expansive network of local craftsmen allows them to refer one who can get the job done right. Handyman Connection’s core values of delivering on its commitments, respecting its connections, practicing continuous improvement, and having pride in what they do have allowed the brand to uphold its standard of quality assurance for over three decades.

The opening of Handyman Connection in Fayetteville marks the next step in the franchise’s continued expansion throughout the U.S. and Canada, as it aims to open 20 new territories by the end of 2022.

For more information about Handyman Connection or its franchising opportunity, please visit https://franchiseopportunity. handymanconnection.com.

58 Franchising M aga Z in E Usa sn AP s H ot: Handyman Connection veter A ns su PPL e M ent
Brock truly felt that joining the home improvement industry and the Handyman Connection family was the perfect fit for his skill set.”

expansion

With direct experience of the North American, UK and Australian/ New Zealand Franchise markets we have been in the business of selling franchise systems direct to franchisees for over 35 years.

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We can help to put your franchise system in an operational position to attract successful franchisees.

We are members of the IFA and other respected organisations.

The transition process can be daunting, but we know the trusted business and legal players who can take you through the first minefield.

Constant changes within the codes of conduct can create a massive challenge to franchise systems wanting to move outside of their established markets.

For an initial discussion, please contact globalpublishers@icloud.com

Franchising M aga Z in E Usa 59 Our GLOBAL CONNECTIONS are trusted operators in their markets and will enable a smooth entry into NEW TERRITORIES.
GLOBAL

dogtopia has already demonstrated its commitment to veterans this year through its support of the purdue university College of Veterinary medicine study that provided further evidence about the benefits of service dogs for veterans with p TSd. however, this month the leading national dog daycare, boarding and spa franchise not only doubled, but tripled down on its efforts for veterans with two new initiatives.

d ogto Pia continues s u PP ort for v eterans through n e W c am Paign and Partnershi P

In early September, Dogtopia launched the Dogs Save Lives campaign, which runs through veterans Day on November 11, with retired Command Sergeant Major (CSM) Gretchen Evans leading the way. The campaign includes national speaking engagements and a limitededition Dogs Save Lives T-shirt that will benefit the brand’s charitable arm, Dogtopia Foundation, and its mission to provide service dogs for veterans.

60 Franchising M aga Z in E Usa Fr AncHIsor In DePtH: Dogtopia veter A ns su PPL e M ent
c SM g retchen evans, a US Army veteran

I’ll wear this T-shirt proudly as both an ambassador and as a personal testimony to the incredible healing power that dogs have in the lives of their humans.” - gretchen Evans

The Dogs Save Lives campaign is an effort to raise the public’s awareness of the benefits of service dogs for veterans by highlighting the experience of CSM Gretchen Evans, a US Army veteran whose 27-year military career ended abruptly in Afghanistan when a rocket blast threw her headfirst into a concrete bunker, leaving her with a traumatic brain injury and total hearing loss. Evans was feeling hopeless and without purpose when America’s VetDogs introduced her to Aura, a service dog who would become her ears and loyal companion on a journey of healing. America’s VetDogs is a national nonprofit that trains and places guide and service dogs with veterans, first responders and active-duty service members, with disabilities, free of charge. Evans credits Aura with saving her life and is now on a mission to amplify the importance of service dogs for veterans as the ambassador of Dogtopia’s Dogs Save Lives campaign.

“I am living proof that dogs save lives,” said Evans. “I’ll wear this T-shirt proudly as both an ambassador and as a personal testimony to the incredible healing power that dogs have in the lives of their humans.”

Over the next two months, Evans will be wearing a Dogs Save Lives T-shirt

as she shares her inspirational story and engages supporters at fundraisers hosted by Dogtopia franchisees in select markets across the country.

Gretchen also can be seen sharing her story and wearing the Dogs Save Lives T-shirt in a video on the campaign website, where supporters across the country can join the effort by purchasing the limited-edition Dogs Save Lives T-shirt for $22.99. One hundred percent of all net proceeds from the T-shirt sales will support the Dogtopia Foundation’s efforts to unite service dogs with veterans through its partnerships with America’s VetDogs, K9s For Warriors and other Assistance Dog International (ADI) certified nonprofit organizations.

Each limited-edition Dogs Save Lives T-shirt is delivered with a Buy It. Wear It. Share It. call-to-action postcard insert encouraging purchasers to share their tees on social media using the #DogsSaveLives hashtag and engaging friends to join the campaign.

Dogtopia also recently announced a partnership with Painting with a Twist, the nation’s leading paint and sip brand, to raise proceeds for the Dogtopia Foundation to train service dogs for America’s heroes. Painting with a Twist will donate 50% of the proceeds from participating Paint your Pet events to the Foundation.

This charitable partnership aligns with Painting with a Twist’s mission to make a positive impact in its communities. As part of the brand’s Painting with a Purpose Foundation, each franchise location hosts one painting event per month where 50% of the proceeds are donated to a local charity of its choice. To date, the Painting with a Purpose Foundation has donated over $7 million.

“Our wildly popular Paint Your Pet event is an excellent way to give back to our veterans. Not only is it fun, but it’s easy to get involved,” said Painting with a Twist Founder Cathy Deano. “All you have to do is send a photo of your pet to your local studio, and our team of talented artists will sketch the outline onto a canvas or other surface you choose. Upon your arrival to the studio, they will provide you with the supplies you need to finish your pet portrait, including step-by-step guidance. The end product is amazing and adorable.”

Liz Meyers, Executive Director of the Dogtopia Foundation, added, “Sponsoring service dogs for our veterans is a cause that is near and dear to our hearts, and together, Dogtopia and participating Painting with a Twist locations are looking forward to making a difference in the lives of our nation’s heroes.”

Since its inception in 2017, the Dogtopia Foundation has raised money to help sponsor over 200 service dogs. The 200th dog was sponsored this September, just in time for National Service Dog Month. Notably, over 100 of the dogs were sponsored in the last year as the Foundation has ramped up efforts for this cause, with some daycares sponsoring their 6th and 7th dogs.

Franchising M aga Z in E Usa 61
“ Our wildly popular Paint Your Pet event is an excellent way to give back to our veterans. Not only is it fun, but it’s easy to get involved.”

t hings to consider b efore b ecoming a f ranchisee

Franchising gives people the opportunity to get into business for themselves: giving them the opportunity to control their own destiny, become their own boss, build wealth for their families, create economic growth, create jobs and make a difference in their local communities.

The franchising model is quite different from a traditional small business model. With franchising, you are in business for yourself but not by yourself. When you buy a franchise, you should be getting a proven business model with brand identity and ongoing support. In the FASTSIGNS® network, for example, we have grown to over 760 locations. We have a proven business model with a well-recognized brand. We provide training and support in business and financial management, sales and marketing management, production

c AtHerIne Monson, cFe, Propelled Brands, ceo Immediate Past chair of the International Franchising Association, IFA

Catherine Monson brings 30 years of franchising and management experience to her role as CEO of FASTSIGNS International, Inc., and Propelled Brands, the multi-unit franchisor that includes FASTSIGNS®; SIGNWAVE® in Australia where FASTSIGNS centers operate under the SIGNWAVE brand; NerdsToGo® and Suite Management Franchising, LLC, the parent company of MY SALON Suite® and Salon Plaza®.

management and employee management. In addition, the franchisees and teams at the 760 FASTSIGNS centers provide incredible peer support. As you search diligently for the best franchise fit for yourself, here are just a few of the things to consider:

Get the Brand’s Franchise disclosure document and read it!

Every franchise brand is required to give prospective franchisees their Franchise Disclosure Document (FDD). This is an important document to thoroughly read

and understand. The FDD is designed to give the prospective franchisee transparent disclosure and information about the franchise opportunity. It lists your obligations as a franchisee, the franchisor’s obligations, all of the expected costs to get your franchise open, and the sales volumes, margins and costs of their U.S. franchise network. Look carefully at the Brand’s Item 19 Franchise Disclosure Document; this is the only information the franchisor can legally give you regarding potential earnings. A best practice in franchising is to give actual profitability results of the franchise network; we do this for all of our brands in Propelled Brands (FASTSIGNS®, NerdsToGo®, and MY SALON Suite®); if a franchisor does not disclose actual financial performance of their franchise network in their FDD, you would ask why; the best franchise brands do! If a franchisor gives you any information other than what is in their Item 19, they are violating franchise law and it should be a major red flag!

a strong Franchise Brand and model

Look for a franchise that has a recognized, respected brand that consumers like and use, that has proven operational practices, a strong business model, and solid marketing and advertising. With due diligence and time spent validating with existing franchisees, you will have a better feel for what your future can be with that

62 Franchising M aga Z in E Usa e XPert ADvIce: Catherine Monson, C FE | Ceo | Propelled Brands veter A ns su PPL e M ent

brand. It’s also important to find out the franchisee satisfaction ratings the franchise brand receives from its franchisees. Finally, make sure to talk to many of the brand’s existing franchisees and ask them about their profitability, satisfaction with their franchisor, and if their franchise agreement was up for renewal now, would they renew.

let’s talk about money

The range of financial investments varies from franchise brand to franchise brand. It’s imperative that you take time to read the entire franchise disclosure document before signing with any franchisor. If you do not understand certain components of the FDD and the Franchise Agreement, make note of those and ask detailed questions of the franchise sales team you are communicating with, as well as with the existing franchisees you are speaking with. Be sure to thoroughly review the Item 7 and Item 19.

consider Growth opportunities

When looking into franchising, it’s important to find an industry that has growth potential with a strong demand for the product or services. You will be well served to consider the demand for the particular industry, as it can give you an advantage if you tap into an industry with less saturation. At the same time, you also want to consider the positioning and competitive nature of the brand you are considering; a strong franchise brand could have an advantage in a crowded market.

variety in products and services

Does the franchise you’re interested in have a wide variety of products and services that they offer to their customers? Multiple product lines mean more opportunities for additional revenue through a range of options for customers. This diversity of selling options can separate a successful and resilient business from an average business. If the franchise you are considering doesn’t have a good product mix, it can be challenging to entice a returning customer base or reach new customers as well.

passion for the industry

One of the most important things to consider when becoming a franchisee is whether or not you have a passion for the industry you are entering. It is extremely important that as a franchisee, you are 100% buying into the brand and the industry. While you may be new to the industry, it’s valid to ask yourself whether this industry is interesting to you and something you are open to learning about daily.

Focus on leadership and Building a Great team

Do you enjoy helping others grow their skills and reach their goals? A truly great franchisee is someone who has the desire to build a great team that enjoys collaborating and coming to work every single day. Creating a positive work environment and a culture of support for your employees starts with you. If you cultivate an environment where creativity, hard work and innovation are valued and rewarded, the sky’s the limit on the success you can achieve with your team. At the end of the day, there is great reward in helping your employees grow into better, more successful people.

resilience

Franchisees, just like other business owners, must handle daily business challenges and overcome obstacles such as recessions and even a pandemic! The difference is that the right industry and franchise brand can play a role in determining success. To get the full picture of the franchise, request business data collected during turbulent economic times from the brand you’re considering. With metrics, you can assess how they did. Ask about the innovative ways they pivoted or overcame obstacles. For our FASTSIGNS franchisees throughout the pandemic, our corporate team rolled up their sleeves to support franchisees as they supported each other. The corporate team created new products and services and the marketing materials to sell them, from the production of COVID-related signs and PPE to pivoting to B2C products. Our FASTSIGNS franchisees embraced these new products and services. Our franchisees persevered

and found ways to focus on the positive, practice courage, and relentlessly refused to give up.

Franchisor support

In an industry that’s experiencing unprecedented growth and rapid innovation, you want a leadership team that can provide strong strategic direction. At FASTSIGNS, we provide our franchisees with dedicated support in site selection, center design, build-out, and four weeks of initial training (including one week of training in a FASTSIGNS center, followed by two weeks at our Dallas Headquarters, and one week of onsite training in their new center). We also provide pre-opening marketing to drive sales. We have dedicated Business Consultants and Marketing Services Managers to assist with business/finances, training, marketing and sales, production and staff management. In addition to these, our Franchisee Mentor Program guides newer franchisees by pairing them with an experienced franchisee who can lend support in every aspect of their business.

As we are aware that new franchisees have an incredibly busy schedule as they open a business, we offer a 24-hour web-based learning management system that keeps franchisees and their teams up-to-speed and in-the-know in this fast-paced market.

are you ready to take the next step into franchising?

When you factor everything from the strength of the franchise brand, competition in the market, your passion for the particular industry, and more, you are better positioned to make the correct decision of whether franchising is the right choice for you and what franchise brand is best for you. FASTSIGNS provides candidates with an attractive business model with business-to-business hours, low staffing requirements, professional business clientele and attractive profit margins. By taking a close look and weighing all of the options in front of you, I believe you can make the most informed decision in your journey to becoming a franchisee.

Franchising M aga Z in E Usa 63

iv t hera PY f ranchise e xtends Presence t hroughout o hio

The DRIPBaR Signs Franchise Development Deal for Cincinnati, Columbus, and Neighboring Towns

Looking to change the way people perceive intravenous IV therapy and turn cellular health into a lifestyle, The DRIPBaR, an IV nutrient therapy franchise growing rapidly across America, is serving up vitamins via IV.

Providing the cells with the nutritional “fuel” through IV therapy, the franchise has experienced tremendous growth throughout the nation and is now targeting the Buckeye State. The DRIPBaR is excited to announce that they have signed a talented and driven franchisee who plans to expand the brand to ten new locations throughout Ohio.

“Now more than ever, people are starting to recognize the power of intravenous therapies to maintain their best health and are seeking new ways to complement conventional treatment options,” said DRIPBaR CEO, Ben Crosbie. “This has always been the mission of The DRIPBaR and I can’t wait to see the continued growth throughout the country and provide our services to people in need.”

The brand is targeting Ohio for its continued economic development as well as continued growth in population throughout the state. The continued expansion of the franchise comes at a time when the public is more cautious about their health and more invested in finding ways to stay healthy. The DRIPBaR is expected to open as many as 50 locations in 2022 in areas across the country with nearly 450 in various stages of development.

“People of all ages are realizing now more than ever the importance of proactive healthcare. The DRIPBaR is allowing our clients and members to be the best version of themselves by treating the mind and body directly,” said Chief Development Officer, Candace Byrnes. “The DRIPBaR is bringing a modern and accessible approach to help individuals live their best lives and

it is our mission to maintain the high standards we have set forth to continue to be the most professional IV therapy franchise with the highest quality out there. We are excited to be able to bring The DRIPBaR to Ohio and move one step closer in our goal of turning cellular health into a lifestyle.”

Each DRIPBaR location offers 20 IV Lifestyle or Health Support drips including the Jet Setter, Time Machine, Restoration, Flu Fighter, and High C. All IV drips are handled by registered nurses under the guidance of a licensed medical director. For those who don’t have time for a full IV vitamin infusion but are looking for the benefit, The DRIPBaR can give your body a boost in just five minutes with one of its five IM Quick Shots. IV therapy provides positive nourishment for conditions such as the common cold, headaches, cancer, and chronic illness and even helps slow the signs of aging.

Including a franchise fee of $55,000, the initial investment to open a 1,000 - 1,500 square foot location is around $136,500 to $338,300. The DRIPBaR is proud to offer first responder and military discounts. For more information about the franchise opportunity, visit www.thedripbar.com/own-a-dripbar.

64 Franchising M aga Z in E Usa sn AP s H ot: DRIPBaR veter A ns su PPL e M ent
“ People of all ages are realizing now more than ever the importance of proactive healthcare.”
Franchising M aga Z in E Usa 65 S UBSCRIBE TO Franchising USA’s newsletter and receive all the latest franchising news delivered straight to your inbox, every week! wA nt to S tAy on top o F t H e l Ate S t new S A nd w HAt S HA ppening At t H e F ore F ront o F F r A nc H i S ing? To subscribe visit: www.franchisingmagazineusa.com

World’s largest franchisor of home service brands

targets aspiring business owners in Kansas City, Kansas, and Kansas City, Missouri, with Mr. Appliance network growth opportunities

Neighborly®, the world’s largest franchisor of home services, announced today its plans to introduce national industry leader Mr. Appliance® to the broader Kansas City area. The brand is actively seeking both multi- and single-unit development agreements across the market in territories spanning both Kansas and Missouri with the goal of opening four new Mr. Appliance locations by the middle of 2023, effectively bringing Neighborly’s Kansas City presence to 15 brands in the area with more than 40 franchises serving the local community.

“Fewer homeowners are choosing to put their homes on the market as interest rates climb, but with more people choosing to improve their current homes rather than sell, Mr. Appliance is expanding its footprint in Kansas City at an opportune time,” said Brad Stevenson, Chief Development Officer of Neighborly. “Potential franchise owners will be joining an established network of brands in a market where Neighborly has an established history of success, because even as the housing market in Kansas City evolves, homeowners continue looking to our trusted brands for their home service needs. The entrepreneurs we partner with to bring Mr. Appliance to this market will play a critical role in taking the Neighborly Hub for Home Services™ for Kansas City homeowners to a whole new level.”

As a Neighborly brand, Mr. Appliance strives to deliver superior service to homeowners by repairing essential household appliances, taking the extra steps needed to fully care for and protect the homes in the local communities the brand serves. The brand takes pride in its high quality of work, which is reflected in

66 Franchising M aga Z in E Usa HAve your sAy: Neighborly® veter A ns su PPL e M ent n eighborlY’s® m r. aPPliance® to Ent E r k ansas c ity Mark E t, b ringing th E a r E a’s h ub for h o ME sE rvic E s™ to 15 t otal nE ighborly b ran D s

how it treats homeowners, as well as their homes.

In seeking out potential franchise owners to drive the expansion of the Mr. Appliance brand into Kansas City, Neighborly is looking for goal-oriented candidates who are committed to leading, mentoring and growing a team, ultimately fostering a strong Mr. Appliance presence in the Kansas City communities they serve by following Neighborly’s established franchise model.

Kansas City and its surrounding areas are ripe with growth as the population and infrastructure continue to climb year after year, with flexibility for franchise owners to design prime Kansas City territories open to Mr. Appliance franchise development.

“The addition of a quality appliance repair company like Mr. Appliance will complement our business and be a wonderful addition to the family of Neighborly brands here in Kansas City,” said Mark Farmer, owner of Mr. Electric® of Paola, Overland Park and Lee’s Summit. “As a Neighborly company, if there is a service Mr. Electric doesn’t offer, we want to be able to recommend other quality companies to our customers, and Neighborly’s Done Right Promise™ ensures that each brand is held to the highest standard.”

Neighborly’s franchising brand initial investments range from $70,800 to $652,980 depending on the specific Neighborly brand, with incentive programs available for veterans. Interested prospects can find out more information here. To learn more about owning a Mr. Appliance franchise, visit MrApplianceFranchise.com.

Franchising M aga Z in E Usa 67
“ The addition of a quality appliance repair company like Mr. Appliance will complement our business and be a wonderful addition to the family of Neighborly brands here in Kansas City.”

e liminating the h urdles of b ecoming a f ranchisee:

t hreshold b rands f inances f ranchise f ee

Through the balance of 2022, each individual brand under the multibrand franchisor will offer financing on franchise fees. New franchisees will be required to only put down 25% of the franchise fee.

When Threshold Brands landed on its brand promise of “Opening doors for franchise owners, customers and employees to pursue their dreams”, they meant it.

Through the rest of 2022, the 500-plus unit multi-brand franchisor of MaidPro, Men in Kilts, USA Insulation, Heating + Air Paramedics, Plumbing Paramedics, Granite Garage Floors, Pestmaster, Patio Patrol and Sir Grout, is changing the franchisee game, launching a franchisee-first model in which franchisees pay 25% of the franchise fee upon signing and begin paying the remainder 1 month after they open their unit. In addition, the deferred fees will be paid back interest-free.

“This model does two things. First, it eliminates a cash barrier for franchisees choosing to partner with our brands to achieve the dream of business ownership.. We wanted to give each new franchise owner more cash flow flexibility versus having a large sum of cash tied up prior to opening. Second, it allows the franchisee to secure multiple units on day one, meaning, they can start laying the foundation for a multi-unit/multi-brand portfolio,” said R.

In franchising, the franchise fee is used to offset the costs of getting a franchisee up and running. For the well capitalized Threshold Brands, this is not a necessary cash flow stream, rather, an opportunity to partner alongside the franchisee as they start their pathway to franchise ownership. Sutton noted that his team is still diligent in the selection process.

“We have incredible franchisees driving the growth inside of our world-class brands. This is an opportunity to provide more cash flexibility for our franchisees as they get open. We want to eliminate as many hurdles and stress points for our

franchise owners as possible, especially when going from signing to opening. We want our franchisees focused on training, staffing, marketing, opening and driving value for our consumers,” he said.

aBout threshold Brands:

Threshold Brands is a holding company of a growing number of franchised service brands: USA Insulation®, MaidPro®, Sir Grout®, Patio Patrol, Men In Kilts®, Pestmaster Services,® Plumbing Paramedics®, Heating + Air Paramedics® and Granite Garage Floors. More information about Threshold Brands and its franchising opportunities is available at http://www.thresholdbrands.com.

68 Franchising M aga Z in E Usa sn AP s H ot: THRESHOLD BRANDS veter A ns su PPL e M ent
Scott Sutton, Chief Growth Officer.

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please contact Vikki
vikki@cgbpublishing.com

Beans & Bre Ws co FFeehouse

b eans & brews coffeehouse has been around since 1993, when the l aramie family opened shop next to s alt l ake city’s beloved hangout, liberty park.

The family refined the process of high-altitude roasting™, which required special tweaks just like high-altitude baking. They soon got the process just right, and they built a reputation for uniquely smooth coffee in a friendly neighborhood setting. b eans & brews—or “ b eans,” as friends call us for short—is now a staple around Utah and its friends, idaho and nevada.

The l aramie family still owns and operates our headquarters, and many baristas from our earlier days have grown into senior roles as managers, directors, and V ps. They carry on our best

Bi G Fro G c ustom t s hirts & m ore

big Frog custom T-shirts & More is locally owned and operated and specializes in Direct-to- garment (DTg) printing, a clean and green apparel printing technology. big Frog is a onestop-shop for “un-frog-ettable” custom apparel with a wide selection of services including screen printing, embroidery, vinyl, and Ultra print (heat press). Established in 2008 by co-founders leeward b ean, Tina b acon-DeFrece and ron DeFrece, the franchise brand has since expanded to nearly 100 locations in 25 states and canada offering free 15-minute, inperson design help, no minimums, and fast turnaround (often 24-hours) on DTg printing.

traditions and work to create new ones too. Meanwhile, around the region, locally owned franchises brew up our beloved recipes for their own neighbors. o ur guests are our reason for getting up in the morning. We love greeting regulars with their favorite drinks, made just the way they like ‘em. and we dig getting to know newcomers and welcoming them to the b eans community.

come in for a cup, alone or with a friend, and make yourself at home. and let us know how we can make your day a little brighter—whether it’s adding extra whipped cream or it’s donating a gift basket to your little-league fundraiser. cheers, and stop by soon.

Email: kfalk@beansandbrews.com

a proud member of VetFran and named “Top Franchise 500 for Veterans” by Entrepreneur Magazine, big Frog has set its sights on arizona, Florida and Texas for expansion but is offering a nationwide incentive for veterans and first responders now through september 2023. The incentive program includes a 20% discount on the initial investment at the time of franchise agreement and waived annual royalty fees for one year. The financial incentives could add up to more than $15,000 for qualified veterans or first responders, depending on the location of the shop. big Frog launched the veteran-focused initiative to help veterans and first responders fulfill their dreams of owning a small business. To learn more about big Frog and our veteran-exclusive incentive, visit https:// bigfrogfranchise.com/franchise-for-active-duty-military/.

Business Finance d epot

business Finance Depot specializes in packaging equipment leases and sba Express Working capital loans for start-up and existing businesses.

our main clients are franchisors seeking financing for their new franchisees and manufacturers seeking financing for their equipment purchases.

our company also works with sba 7(a) lenders, alternate financing sources, crowd funding financing sources and companies that specialize in using retirement funds to capitalize a new business. please visit our website for more information.

Website: www.businessfinancedepot.com Email: paul@businessfinancedepot.com phone: (800) 788-3884

contact: paul bosley

carin G transitions

caring Transitions is a solution-oriented company, and we accomplish this by bringing three services under one roof that are normally all accomplished by separate companies. The three services we combine to provide unique solutions for our customers are:

• Senior Relocation

• Estate Sales

• Downsizing & Decluttering one final thing – we are noT a medical service company. a s a franchisee, you will not be dealing

with the hassles or laws that involve elderly medical care, though you might want to invest in knowing the companies that do supply such services in your area. Many times our services are needed in order to fulfill the lifestyle changes recommended by healthcare professionals, so putting your leads into contact with upstanding medical professionals can create a favorable impression that causes them to return to you for help with non-medical side of their changing circumstances.

phone: 1-800-647-0766

Email: caringTransitionsFranchising@gmail.com Website: https://caringtransitionsfranchise.com

c layton k endall

clayton Kendall provides a simple, easy to use e-store platform that connects your franchisees to our integrated front-to-back inventory management system.

our system controls the creation, production, fulfillment, distribution and shipping of all your marketing and sales

materials including uniforms, signage, branded merchandise and print collateral. clayton Kendal is the single source marketing solution for dozens of national franchises.

contact: Dan broudy, cEo

Email: dan@claytonkendall.com phone: 412-798-7120 (1-888-799-4757) Website: claytonkendall.com

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e xecutive h ome c are

in-home care is, simply put, everyday assistance for your loved one provided by a kind, compassionate, and well-trained person.

This assistance can come in the form of help getting dressed, preparing meals, doing some light housework, or just relaxing and enjoying a friendly conversation.

Executive home care places screened, qualified caregivers with people who need a helping hand with common tasks that many of us take for granted.

The goal is to maintain a comfortable, safe, and happy living environment while providing for as much independence as possible.

www.executivehomecare.com

Email: jason@executivehomecare.com

Fastsi G ns®

now more than ever, businesses look to Fas Tsigns for innovative ways to connect with customers in a highly competitive marketplace.

o ur high standards for quality and customer service have made Fas Tsigns the most recognized brand in the industry, driving significantly more traffic to the web than any other sign company.

We also lead in these important areas: • #1 Ranked Sign Franchise in Entrepreneur Magazine Franchise 500 three years in a row

Franchise Business Review FBR50 Franchisee Satisfaction award 2006-2015

G irlkin lashes

The girlK in l ashes experience provides an eyelash extension franchise opportunity like no other. You will offer lash extension and lash lift services, with expansion possibilities for even more beauty services. Empower yourself and your future with girlK in l ashes! We pride ourselves on comprehensive lash artistry training. We don’t “sell” lash extensions, we provide the highest quality of lash extension services within the eyelash artistry industry.

The girlK in l ashes franchise was built on a premium experience paired with the highest quality lash services – and a little sparkle! plus, girlK in l ashes Franchise

i maG e o ne usa

image o ne Usa is a commercial cleaning services business. The image o ne franchising model was formed on the principles of transparency, training, and top-notch financial and customer service support. it is regularly recognized as a top franchise by third-party franchise and business publications, including cnbc.com, Entrepreneur. com and Franchise business review. image o ne franchisees work for themselves in a unique relationship with the franchise company. image o ne provides them with customer support for their business, ongoing training, along with assistance with billing, equipment and sales training. image o ne

Franchise Research Institute World Class Franchise 20112015

Franchise Research Institute #1 Rated Sign & Graphics Franchise 2014-2015

CFA Franchisees’ Choice Designation 2004-2015

FASTSIGNS is one of only a handful of franchises approved for $21 million in sba financing for approved franchise candidates

FasTsigns has over 400 markets approved for development in the Us and canada and is also seeking Master or area Developer expansion in markets worldwide. For more information: phone: 1-214-346-5679 Email: mark.jameson@fastsigns.com o r visit our Website: www.fastsigns.com

offers an exciting way to empower other women and entrepreneurs in your community. girlK in l ashes provides an initial training program for franchisees and one manager. We then provide an onsite representative before you open to help train your stylists, as well as ongoing support and training. in addition, we present you with a copy of our confidential operations manual to help you start a lash extensions business and run it properly on a day-to-day basis. We seek like-minded franchise owners who share our vision of empowering women through business ownership and community outreach Website: https://www.girlkinfranchise.com/

provides necessary training, tools and support to help franchise affiliates build their business, including teaching franchisees the latest cleaning techniques and empowering them with insights on best-in-class equipment and technology. ongoing training is delivered both at image o ne’s corporate headquarters and onsite at existing client locations to ensure that franchisees continue to grow their own businesses.

image o ne has commercial cleaning franchise locations covering chicago, cincinnati, Dallas, Denver, Detroit, Fort Myers, nashville and o rlando. Franchise territories are available nationwide.

For information on the franchise, visit http://image o neUsa .com

k umon n orth a merica i nc.

high school math teacher Toru Kumon developed the Kumon Method of learning more than 60 years ago in Japan, when his son was struggling with second-grade arithmetic.

realizing that a strong foundation in the basics-addition, subtraction, multiplication and division-was essential for higher-level math, Kumon created a series of math worksheets for his son to work on after school.

With daily practice, Kumon’s son gradually expanded his mastery of mathematical skills and by sixth grade was able to solve differential equations and integral calculus problems.

Today, at locations throughout north america, Kumon franchisees apply this method of daily practice and self-paced advancement to children’s math and reading skills.

phone: 201-928-0444

Website: Kumonfranchise.com

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mind C hamp S uSa

here’s your unique opportunity to own a brand that is transforming education globally and kick start your dream business! hailed as the education movement of the 21st century by new York Times & Wall street Journal bestselling author, Dr Joseph Michelli, Mindchamps started as an education research centre in sydney.

b ased on over two decades of research, our unique 3-Mind approach forms the foundation of our educational programs in over 80 Mindchamps Early learning and preschool centers across australia, singapore, the philippines, Myanmar, Malaysia, indonesia and now the Us!

a s the only early learning organization to develop its own unique, research-based curriculum, Mindchamps’ programs are backed by the work of world-renowned experts in Education, neuroscience,

m uSE um O f i lluS i O n S

rp illusions corp. is a U. s.-based corporation that develops and franchises Museums of illusions across the world. The company’s primary goal is to provide memorable and exciting educational opportunities while evolving its approach to creativity, art, and entertainment. Founded in 2015. in Zagreb, croatia, the Museum of illusions quickly became a global leader in the “edutainment” sector and the largest chain of private museums worldwide.

The original concept offers an interactive, immersive, and fun experience for all age groups while teaching about science, vision, and perception through mind-bending illusions and tricks. The Museum of illusions is thus globally recognized for its inventive way of combining entertaining and educational activities, as well as countless amazing photo opportunities for visitors to create unforgettable memories.

psychology and Theatre. We are also the only organization worldwide to have Emeritus professor allan snyder, Fellow of the royal society and founder of the centre for the Mind at the University of sydney and the australian national University as our chair of research.

a s a multi-award-winning international Early learning franchisor, Mindchamps is committed to your success. This commitment is backed by years of experience, research and development, and a powerful, global brand that is hailed as a 21st century Early learning Movement. We are keen to find the right business partners who want to contribute to their community while creating prosperity for their own family in the Us

To discover more about why Mindchamps international preschool is your dream business, visit https://franchise.mindchamps.org/usa/

Each state-of-the-art museum is designed to create a mentally stimulating journey through the human mind for all generations with fascinating exhibits including 3D holograms, astonishing art pieces, and brain-puzzling optical illusions.

at this time the Museum of illusions has locations in 37 cities, 25 countries, and 4 continents, including franchises in tourist capitals such as new York, paris, Madrid, shanghai, and Dubai, where they are continually ranked among the top city attractions.

The Museum of illusions team plans to continue expanding globally by providing unique educational, visual, and entertaining experiences for visitors, as well as ongoing support and guidance to franchising partners at every step of the way.

For more information about the Museum of illusions or franchising opportunities please visit www.museumofillusions.com or email at info@museumofillusions.com.

n erds toGo

Build a future with the computer service industry pioneers and accomplish your business dreams with NerdsToGo!

computers, handheld devices, tablets, and mobile phones are all things that only continue to grow and change the landscape of the technology industry in the 21st century. That is why nerdsTo g o is such a lucrative concept. With businesses, homeowners, and individuals continuing to rely

on technology, handling the repairs, computer service and support, and other computer services that can accompany a technologically based society seems like second nature. This means franchise owners can tend to the high demands of a reliable customer base and reap the financial benefits by taking advantage of a constantly innovative, inventive, and lucrative industry.

contact us today to learn why nerdsTo g o is one of the fastest growing computer service and technology franchises in the United states!

r emedy s pa & salon s uites

remedy spa & s alon suites first opened its doors in atlanta, g eorgia in 2018. a s an attempt to enter the highly profitable health and beauty industries, remedy spa & s alon suites came equipped with 22 fully leased salon suites. To date, they have opened three locations through Metro-atlanta. amenities and perks to leasing include: 24/7 access, private upscale studios, spacious single/double suites, private parking, valet parking and premium fixtures, finishes and appliances.

Franchisees will obtain access to the brand, tested and proven processes and support, purchasing power and distribution

chains, cooperative marketing, new product research, development and roll-out, experienced training staff, and continuing training and education.

Franchising opportunities are available to entrepreneurs and investors in all industries but will be particularly appealing to health and beauty enthusiasts.

remedy spa & s alon suites already has an established market presence and substantial market penetration in atlanta. From this successful platform, the company is looking to expand the brand in select key areas domestically.

T h E C amp TR an S fOR maT i O n

CE n TER

Founded by alejandra Font, luis Font and sam bakhtiar in 2010, The camp Transformation center (The camp) was born out of the realization that despite universal knowledge of how to lose weight — eat healthier and work out regularly — millions of people still struggle to get results.

During an era of skyrocketing obesity, The camp created a proven system to help this massively underserved audience achieve their goals. home of the free “20- pound Weight loss challenge,” The camp Transformation center’s flagship program consists of group training with dynamic interval workouts, nutrition and supplement plans, highly qualified trainers, and a ton of positive emotional support.

The camp is a community of people who treat fellow members like family. The camp Transformation center is an industry leader in the weight loss and wellness niche. The franchise currently has nearly 150 locations in more than a dozen states.

The fitness brand’s goal is to provide its outstanding services to people who wish to lose weight and improve their health in 500 communities by 2030. Each camp employs the company’s signature challenge, a six-week initial entry point for members, that aims to be a transformative moment in the lives of those who join and a launching pad for long-term membership. The camp Transformation center is known for its enthusiastic staff members, a clean environment, an open, spacious, and colorful design, supplement plans, and fitness training that is motivating and affordable.

To learn more about the camp Transformation center, visit www.thecamptc.com.

www.remedysalonsuites.com/franchise remedysalonsuites@gmail.com
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t he red c hick Z

We’ve Done the heavy lifting for You

We know the restaurant business and have done our homework. From the homestyle kitchens of nashville to The red chickz restaurants that will be popping up everywhere, we’ve created something really special in an untapped, sizzling market.

We make it simple. o ur team has worked our tails off to create a superior business model that is streamlined and simple to operate. We designed

this with systems and growth in mind, so you can become the next proud owner of a The red chickz restaurant franchise with ease.

an investment in a restaurant franchise like The red chickz is an excellent way to break into the foodservice business or expand your already existing restaurant portfolio. We seek qualified business owners who understand or appreciate the restaurant industry and are fired up about our brand. www.theredchickz.com

s lim c hickens

slim chickens, a leading fast casual franchise which features dine-in and drive-through in the better-chicken segment, opened in 2003 in Fayetteville, arkansas.

o ffering high-quality food with a focus on fresh, delicious ingredients, the brand prides itself on its southern flair and commitment to hospitality, all in a fast-casual setting.

Food is cooked to order, and the differentiated menu features chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items, alongside 17 house-made dipping sauces.

Today, there are more than 145 slim chickens locations open and 700 restaurants in development. The brand, which recently launched a strategic multi-unit franchise growth initiative to reach 700 units in

V ETER an S ERV i CE bR and S

Veteran service brands (Vsb) is the umbrella organization for four distinct, but affiliated service brands - all of which are exclusive to military veterans.

capitalizing on our success with g -ForcE (the first franchise brand exclusive to veterans), we are adding Mach onE Epoxy Floors, FiElD ops athletic Field Markings, and pain T corps (like Marine “corps”) franchise systems to the Vsb family of veteran-only franchises. initial investment starts as low as $20,000 for FiElD ops (assuming possession of a suitable pickup truck) and runs as high as $150,000 depending upon which brand, size of territory, truck choice, and equipment package.

Franchise Fees are deeply discounted for the first five franchise partners of our new brands (some are already spoken for).

Z ip S

Zips is the leading low-cost player in a $10.5 billion laundry and drycleaning industry, caring for items our customers use every day, and others they reserve for special occasions. We offer five concepts in one, in a compact footprint, including: pressed laundry, dry cleaning, Wash n Fold laundry, alterations and caring for household items. o ur business was founded when eight of the baltimore -Washington, D.c. area’s premier dry cleaners banded together to pool their expertise and resources to create a powerhouse brand. They established an “in by 9, out by 5,” one-low-price-to-dry-clean-anygarment approach that is affordable and convenient for customers to use and easy for operators to sell. We have nearly 70 locations open across the United states, commitments to open more than 100 more, and many territories available immediately for multi-unit development. We’re ready to help you get set up with full-service processing locations, satellite “drop” stores, sophisticated locker systems and processing of items for commercial organizations and

10 years, is targeting qualified and experienced multi-unit groups to develop in dynamic markets across the country.

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “ slimthusiasts.” Fans also resonate with the southern contemporary look and feel and open and inviting layout of slim chickens restaurants, which speak to the hospitality mindset that anchors the brand.

The slim chickens franchise opportunity differentiates itself with prime markets available for multi-unit development, a passionate leadership team and world-class franchisee support system. a s slim chickens expands, it is awarding franchise opportunities to qualified, experienced and passionate multi-unit groups looking to add a dynamic segment to their portfolio.

For more information on the slim chickens franchise opportunity, visit slimchickensfranchise.com

Mach onE and pain T corps normally have a $25,000 Franchise Fee (some of the lowest in their industries), but offer the first five a steep $15,000 discount.

FiElD ops, already a low $10,000 Fee, offers a 50% discount for the first five takers.

Veterans joining the Veteran service brands family enjoy instant camaraderie, proven systems in high demand businesses, group discounts, and more.

Vsb is actively recruiting qualified veterans across the country to join our team.

Vsb is already the largest veteran-only franchise system and expects to triple its size in the next 12-18 months.

For more information, visit www.Veteranservicebrands.com

even other garment care businesses. and we’ll support you every step of the way, from getting up and running to keeping things going strong for years to come.

at Zips we’re committed to being an environmentally responsible organization: Every location accepts hangers for recycling, is illuminated by energy-efficient lED lights, uses 100% biodegradable plastic bags and an odor-free hydrocarbon solvent, and captures by-product in clay filters that are disposed of through a third-party government compliance specialist. We also avoid individually wrapping using each garment or adding tissue paper in the sleeves, which cuts down not only on waste but on cost as well. independent garment care operators and growth-minded, entrepreneurial investors alike can capitalize on our systems, buying power, investment in innovation and improvement, and our brand. contact our Director of business Development, abhi parikh, at aparikh@321zips.com or (717) 495-7995 today to learn how you can look your best with a Zips franchise opportunity.

fR an C hi S ing uSa a-Z listings are a great way to promote your business, giving you a presence within our publication and also the Franchising Usa website.

Each detailed, full colour a-Z listing comes with a 150 word write up and your logo.

Excellent for branding and recognition. choose a 12 or 6 month package or simply add the a-Z directory onto your Focus, profile or ad! To learn about the a-Z directory or any other products please contact Vikki bradbury: advertising@cgbpublishing.com or 778-426-2446

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ZIPS didn’t invent the consumer garment care business; we perfected it. Garment care is a $10.5 billion a year business in a highly fragmented market where 98% of the competitors are mom-and-pop shops. The industry is primed for a national brand offering comprehensive services and a solid value proposition to consumers.

ZIPS is here to deliver.

If you’re looking to become part of America’s first national garment care

• 5 Businesses in One! Pressed Laundry, Wash N Fold, Dry Cleaning, Alterations, Household Item Care

• Nearly 70 units strong, with 100+ commitments in the pipeline

• $1.1M AUV annually for mature fullservice and drop (satellite) locations*

• 3-Store Minimum; markets available nationwide

• 2:1 sales-to-capital ratio for drop/fullservice store

• Over 20 million items cleaned last year

ZIPS did not invent the consumer garment care business; we perfected it.

business

garment

fragmented market.

74 Franchising M aga Z in E Usa
Y OR CARE
The
care
is a big 10.5 billion dollar a year business in a highly
98% of the competitors are mom nd pop type small businesses. The industry is ripe for the emergence of a nationally branded chain offering a consistent suite of services and a value proposition to consumers. If you are looking for an opportunity to create a successful business and become part of America’s first national garment care brand, new territory is open for development! LET’S GET TO WORK CREATING A BRIGHTER FUTURE TOGETHER! JOIN THE INDUSTRY DISRUPTOR IN GARMENT CARE. To inquire about opportunities contact: Abhi Parikh, Director of Business Development aparikh@321zips.com • 717.495.7995 www.321ZIPS.com/franchise ZIPS BY THE NUMBERS * This advertisement is not an offering. An offering can only be made by a Franchise Disclosure Document filed with the referenced state, which filing does not constitute approval. ZIPS franchises will not be sold to any resident of any such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and approved by, such jurisdiction and the required Franchise Disclosure Document has been delivered to the prospective franchisee before the sale in compliance with applicable law. The following states regulate the offer and sale of franchises: CA, HI, IN, IL, MD, MI, MN, NY, ND, RI, SD, VA, WA and WI. If you reside in one of these states, you may have certain rights under applicable franchise laws.

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