M FA P O R T F O L I O — C H A M M I K W O N
NE XT
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S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ DEGREE ]
[ INTRO ]
MFA School of Graphic Design & Digital Media
Hi! My name is Emily Cham Mi Kwon. I’m a graphic designer based in the San Francisco Bay Area. I’m looking for new opportunities for my next career. I hope you enjoy this book and understand my design perspective more deeply.
[ YE AR]
Fall 2015 – Fall 2018 [ INSTUCTOR]
Mary Scott [ SCHOOL]
Academy of Art University
[ CONCEPT]
As a designer, I always try to move on to the next step to continually improve between design projects. I want my design work to have a positive influence and solution. Furthermore, I hope the results of my work bring improvements to the world. This portfolio contains my efforts to move on to the next level of design over the last three years.
[CHAPTER 01]
Deep End of The Pool
6
[CHAPTER 02]
Sarah’s Science
28
[CHAPTER 03]
Type Anatomy
42
[CHAPTER 04]
Intergrating Plants Into Architecture
50
[CHAPTER 05]
Unexpected Journey
68
Table of Contents
[CHAPTER 06]
Clean The Ocean
98
[CHAPTER 07]
Fun Clean Up
114
[CHAPTER 08 ]
Share Your Story — Life
132
[CHAPTER 09]
Cosmetics and Ingredients
156
[CHAPTER 10 ]
Thesis — Fact Guide
166
TA LK
01 02 03 04 05 06 07 08 09 10
Deep End of The Pool
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Type System
This project was planning a type system through the flow of stories, themes, and observation. The story that I chose was from the This American Life podcast, and it was divided into three parts which are a prologue, act one, and act two.
[ YE AR]
Fall Semester 2016 [ INSTUCTOR]
Tim Carpenter [ CATEGORIES ]
Book Design
TA L K — DE E P E N D OF THE P OOL
[APPROACH ]
The goal of this project was to show the theme and concept through typefaces and type setting throughout the book and through all design elements. The plot of the story was being confused from an unexpected situation. With this plot, I chose a messy manual book for the concept. I used diverse manual book style illustration and typefaces. In addition, I used a different point color for each story which are blue, red, and green.
6 7
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
8 9
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
10 11
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
12 13
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
14 15
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
16 17
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
18 19
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
20 21
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
22 23
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
24 25
TA L K — DE E P E N D OF THE P OOL
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
26 27
TA L K — DE E P E N D OF THE P OOL
PL AY
01 02 03 04 05 06 07 08 09 10
Sarah’s Science
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Visual Literacy
Sarah’s Science has offered science programs for children for 30 years. They continue to develop and shape their unique approach to stimulating children’s curiosity. However, their design system wasn’t enough to convey their great program well.
[ YE AR]
Fall Semester 2016 [ INSTUCTOR]
Hunter Wimmer [ CATEGORIES ]
Brand Identity
PL AY — SA R A H’S SC IENC E
[APPROACH ]
The purpose of this project was making a clear brand identity system for Sarah’s Science. In this process, I created an overall design system that included their graphic elements, typography, and image tone, and I also created more diverse deliverables such as a booklet, a poster series, and a website. I used yellow, blue, and orange, and I also used small square shapes. The overall brand identity has bright and active mood, and it represents the brand philosophy effectively.
28 29
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
30 31
PL AY — SA R A H’S SC IENC E
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
32 33
PL AY — SA R A H’S SC IENC E
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
34 35
PL AY — SA R A H’S SC IENC E
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
36 37
PL AY — SA R A H’S SC IENC E
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
38 39
PL AY — SA R A H’S SC IENC E
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
40 41
PL AY — SA R A H’S SC IENC E
NE AT
01 02 03 04 05 06 07 08 09 10
Type Anatomy
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Type Form
Learning and understanding every aspect of the anatomy of typography is essential. These advanced skills will enable to clearly communicate complex messages effectively with limited means, especially when the whole design only uses typography.
[ YE AR]
Fall Semester 2016 [ INSTUCTOR]
David Hake [ CATEGORIES ]
Poster Series
N E AT — T YPE A NATOM Y
[APPROACH ]
The purpose of this project was to make type anatomy posters. By making posters I learned type anatomy deeply. I chose three typefaces Didot, Futura, and Adobe Garamond. With these type fonts, I used three main colors which are blue, red, and green. In the poster, each type font’s alphabets are organized by size. It makes a big square shape which gives a stable feeling. I pointed to parts of the alphabet with a circle to identify the type anatomy.
42 43
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
44 45
N E AT — T YPE A NATOM Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
46 47
N E AT — T YPE A NATOM Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
48 49
N E AT — T YPE A NATOM Y
TE ST
01 02 03 04 05 06 07 08 09 10
Integrating Plants Into Architecture
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Type Experiment
Most people feel better and more comfortable with the presence of a few green plants. That’s the reason many buildings are built with plants and trees. This project started with the idea of the relationship between plants and architecture for city residents.
[ YE AR]
Spring Semester 2017 [ INSTUCTOR]
Kathrin Blatter [ CATEGORIES ]
Poster Series
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
[APPROACH ]
The purpose of this project was to find and explore new typographic styles using the environment and objects around us. I made a poster series with the concept which integrates plants into architecture. The typography in the posters represents plants and architecture with three concept words, exterior, interior, and material. Each poster shows the relationship between architecture and plants through typography.
50 51
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
52 53
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
54 55
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
56 57
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
58 59
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
60 61
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
62 63
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
64 65
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
TEST — INTE GR ATING PL ANTS INTO ARC HITECTURE
66 67
TR IP
01 02 03 04 05 06 07 08 09 10
Unexpected Journey
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Integrated Communication
A film festival project to celebrate the films of director Cameron Crowe. The objective was to create a complex set of deliverables in one concept. In addition, all items represent multiple messages with diverse formats.
[ YE AR]
Fall Semester 2017 [ INSTUCTOR]
Christopher Morlan [ CATEGORIES ]
Communication Design
TRIP — U N E XPECTED JOURNE Y
[APPROACH ]
The title was Unexpected Journey and the subtitle was twists and turns on the way to self-realization in the films of Cameron Crowe. The thread is that troubled and confused men find themselves on roads that hold challenging surprises and eye-opening adventures. Their travels contain many personal tests, but in the end, bring happy resolution to their fears and uncertainties. The overall tone of the festival is from the title, the thread, and five movies.
68 69
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
70 71
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
72 73
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
74 75
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
76 77
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
78 79
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
80 81
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
82 83
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
84 85
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
86 87
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
88 89
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
90 91
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
92 93
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
94 95
TRIP — U N E XPECTED JOURNE Y
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
96 97
TRIP — U N E XPECTED JOURNE Y
HE LP
01 02 03 04 05 06 07 08 09 10
Clean The Ocean
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Type Experiment
The oceans are among our biggest resources for life on earth, and also our biggest dumping ground. The ocean garbage problem has been known for a long time, but people don’t know how they can help this problem specifically, even though it’s really simple.
[ YE AR]
Spring Semester 2017 [ INSTUCTOR]
Kathrin Blatter [ CATEGORIES ]
Website Design
HE L P — CL E A N THE OC E AN
[APPROACH ]
The goal of this project was to show my thoughts about the issue through reactive typography system in a new media environment. Also, convincing people to clean the ocean is another purpose of the project. With the topic, I used diverse type settings to represent wave shapes and made some trash shape elements for the Clean The Ocean website. In addition, I made some gif design elements to show the ocean trash problem effectively.
98 99
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
100 101
HE L P — CL E A N THE OC E AN
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
102 103
HE L P — CL E A N THE OC E AN
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
104 105
HE L P — CL E A N THE OC E AN
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
106 107
HE L P — CL E A N THE OC E AN
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
108 109
HE L P — CL E A N THE OC E AN
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
110 111
HE L P — CL E A N THE OC E AN
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
112 113
HE L P — CL E A N THE OC E AN
GA ME
Fun Clean Up
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
E
01 02 03 04 05 06 07 08 09 10
[ COURSE ]
[ OBJECTIVE ]
Visual Thinking
As thousands of new residents move into the city, urban parks and open spaces like Dolores Park are getting trashed. It has a big effect on the people who tend the 224 parks in SF. Through the Fun Clean Up brand, I suggest how to clean public places in fun ways.
[ YE AR]
Spring Semester 2017 [ INSTUCTOR]
Sandra Isla [ CATEGORIES ]
Brand Identity
G A ME — FU N CL E A N UP
[APPROACH ]
The goal of this project was solving trash issues in the city through the brand Fun Clean Up. The most representative word for expressing the Fun Clean Up brand is “Fun”. It conveys a fun and energetic mood to get rid of the perception that it is tedious and annoying to throw away trash and clean public places. For this brand, I made a visual system and diverse deliverables such as a poster series, family events, and a mobile game application.
114 115
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
116 117
G A ME — FU N CL E A N UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
118 119
G A ME — FU N CL E AN UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
120 121
G A ME — FU N CL E A N UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
122 123
G A ME — FU N CL E A N UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
124 125
G A ME — FU N CL E A N UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
126 127
G A ME — FU N CL E A N UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
128 129
G A ME — FU N CL E AN UP
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
130 131
G A ME — FU N CL E AN UP
LI FE
01 02 03 04 05 06 07 08 09 10
Share Your Story — Life
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
The Nature of Identity
Spring Semester 2018
Select a brand that is defunct, dying or dead and analyze their philosophy. Revive the brand by expanding the new brand identity and creating new brand extensions while still keep their original philosophy.
[ INSTUCTOR]
[APPROACH ]
[ YE AR]
Hunter Wimmer [ CATEGORIES ]
Brand Identity
L IFE — SHA RE YOUR STORY
I chose Life magazine for this project. Life was an American weekly magazine. The brand soul is that Life tells the everyday human stories of happening all around us. The mission is that to bring positive change in society, Life makes people empathize, learn, and have indirect experiences through the stories of the everyday realities of the people around us. With this soul and mission, I made new brand identities and brand extension.
132 133
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
134 135
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
136 137
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
138 139
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
140 141
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
142 143
L IFE — SHA RE YOU R STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
144 145
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
146 147
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
148 149
L IFE — SHA RE YOU R STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
150 151
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
152 153
L IFE — SHA RE YOUR STORY
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
154 155
L IFE — SHA RE YOUR STORY
KI ND
Cosmetics and Ingredients
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
D
01 02 03 04 05 06 07 08 09 10
[ COURSE ]
[ OBJECTIVE ]
Digital Design Studio
Analyzing an issue and solving a problem through application. Many cosmetic products are exist in the world. However, we don’t know which products are good for each skin type specifically. Cosmetic and ingredient app provides ingredients of products information.
[ YE AR]
Fall Semester 2017 [ INSTUCTOR]
Bob Slote [ CATEGORIES ]
Application Design
KIN D — C O SME TIC S & INGREDIENTS
[APPROACH ]
The goal of this project was making an application to give information about cosmetic ingredients. Through the app people can avoid cosmetic products that don’t fit their individual skin type. I used mint and baige for my main color system and a simple design style. It makes it easy to find information and gives a luxurious mood. The app not only has ingredients info, but also has many useful functions such as a best item recommendation feature.
156 157
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
158 159
KIN D — C O SME TIC S & INGREDIENTS
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
160 161
KIN D — C O SME TIC S & INGREDIENTS
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
162 163
KIN D — C O SME TIC S & INGREDIENTS
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
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KIN D — C O SME TIC S & INGREDIENTS
FA CT
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Thesis — Fact Guide
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ COURSE ]
[ OBJECTIVE ]
Thesis
According to Pew Research, about two-thirds of American adults say they at least occasionally get news on social media. The outcome of this thesis project is decreasing impact of misinformation on social media.
[ YE AR]
Summer Semester 2017 Fall Semester 2017 Spring Semester 2018 Fall Semester 2018 [ INSTUCTOR]
Phil Hamlett Wioleta Kaminska Carolina De Bartolo [ CATEGORIES ]
[APPROACH ]
Develop the brand Fact Guide, and through the brand, provide systems to the decrease impact of the issue. The main keywords are reliable, trusted, and detail. There are also three steps, which are awareness, help, and education, to help people get involved this issue carefully. The Fact Guide brand has deliverables to help people effectively, such as news searching app, a campaign, and a media literacy education website.
Thesis Project
FACT — THESIS FACT GUIDE
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01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
168 169
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
170 171
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
172 173
FACT — THESIS FACT GUIDE
N E X T — M FA P O R T F O L I O
FACTGUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
174 175
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
176 177
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
178 179
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
180 181
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
182 183
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
184 185
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
186 187
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
188 189
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
190 191
FACT — THESIS FACT GUIDE
01 02 03 04 05 06 07 08 09 10
S E L EC T E D W O R K S — C H A M M I K W O N
N E X T — M FA P O R T F O L I O
192 193
FACT — THESIS FACT GUIDE
Thank you for being there for me.
S E L EC T E D W O R K S — C H A M M I K W O N N E X T — M FA P O R T F O L I O
[ GRATITUDE ]
I've experienced and learned a lot of things over the last 3 years in San Francisco. I wouldn't be here without all of you. Every single step you were here for me. Now I'm at another start line for the next step. I'll try hard to live up to your expectations. Thank you. [ PEOPLE ]
To my beloved husband Scott Kunho, who always supports me, my loving family, my friends, and my lovely cats Qiu and Tom—I'd like to thank all of them. In addition, to the Academy of Art University School of Graphic Design and Digital Media faculty, Mary, Phil, Hunter, Tim, Bob, Sandra, Wioleta, David, Carolina, Kathrin, and Christopher.I appreciate all the inspiration and passion that you have given me.
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[ CONTACT]
Cham Mi Kwon [TELEPHONE ]
415-940-4011 [ EMAIL]
chammm31@gmail.com [ WEBSITE ]
chammikwon.com
[ SCHOOL]
Academy of Art University Graduated School of Graphic Design & Digital Media
[ INSTRUCTOR]
Mary Scott [TITLE OF BOOK]
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