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charlotte parry - de boltz. fashion marketing undergraduate. graduating july 2023. 1.
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Studying for my fashion marketing degree at the University of Leeds has given me great insight into the value of working hard and striving for uniqueness within such a compet itive industry. Having always had a desire to study and work in fashion, I am extremely excited and grateful to broaden my horizons to achieve a successful career in fahsion promotion. This portfolio is a showcase of my work that has shaped me into the creator I am today.
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PROMOTIONAL CAMPAIGN PROMOTIONAL CAMPAIGN PROMOTIONAL CAMPAIGN PROMOTIONAL CAMPAIGN PROMOTIONAL CAMPAIGN PROMOTIONAL CAMPAIGN PROMOTIONAL CAMPAIGN 4.
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The full assignment can be accessed here: https://is suu.com/home/published/nude_ethics_promotional_campaign_final-
The brief was to design a promotional campaign for a chosen brand, and create a set of marketing, communication, creative and media objectives as well as a set of creative materials to support our justifications. I chose to create a collaboration between inde pendent brand Nude Ethics, and Urban Outfitters. These images are just part of the professional document that was created to showcase my campaign.
Project 1 is an assignment that was completed as part of a level 2 uni versity module titled ‘Fashion Promotion and Creative Communica tion Strategy’.
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A capsule collection was created by collating silhoiuettes, colours and fabrics that deemed appropriate for the brand. package was for athlesiure brand Maniere De Voir, and using the trend of digital clothing, I create a sportswear collection. full assignment can be accessed
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The brief was to design a trend package for a brand of our choice after extensively researching the fashions of 2023.
Project 2 is another university assignment tha was part of a level 2 module titled Trends and Forecasting’.
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here: issuu.com/charlotteparry33/docs/final_trend_packagehttps://
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Project 3 is a level 2 university assignment that was completed as part of the module Fashion Promo tion and Creative Communication Strategy. The brief was to analyse the marketing strategies of a chosen brand; mine of which was Calvin Klein. The report was to be presented as an infographic layout, and so the next page will showcase my graphic design skills ac companied by the research and analysis undertaken.
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I was given the fantastic opportunity of being the makeup stylist for Leeds RAG fashion show 2022. My role included designing the makeup for 100 models, sourcing 20 MUAs for 5 photoshoots and 2 show nights, as well as managing them as a team for two 8 hour days. This gave me valua ble experience and insight into the industry, and I am very grateful that I was able to showcase my creativity for a professional event. These images were taken professionally behind the scenes and during the show.
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Outside of my studies, I enjoy ex periementing with digital illustra tion, moodboaring, and graphic design. The following pages are some examples of pieces I have created over the last few years, and showcase my skills and pas sion outside of educational work.
The moodboards are a collection of different personal, academic, LFRS and even my A* textiles a-level work.
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https://www.linkedin.com/in/charlotte-parcharlotteparrydeboltz@live.co.uk@charlotte_parry@charlotteparry_fashionry-473948221/ 83.
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