EVENT: ASIAN EXPERIENCE AWARDS
Ingenious brands recognised at the Asian Experience Awards 2021
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elivering positive experiences for both customers and employees requires every company to utilise strategy and bring creativity into every initiative they roll out, as having a meaningful experience maintains loyalty and builds trust amongst all stakeholders. Outstanding experience initiatives were recognised at the Asian Business Review’s first-ever Asian Experience Awards 2021 held digitally. The awards programme aims to recognise the ingenious initiatives of creative companies in delivering meaningful brand experiences to their stakeholders.
The Asian Business Review congratulates the following winners: AIA Singapore Singapore Digital Experience of the Year - Financial Services ALIGN TECHNOLOGY Singapore Brand Experience of the Year - Healthcare Technology Allianz PNB Life Insurance, Inc. Philippines Brand Experience of the Year - Life Insurance AYA SOMPO Insurance Myanmar Customer Experience of the Year - General Insurance BC Card South Korea User Experience of the Year - Payments Certis Singapore Employee Experience of the Year - Business Services China Telecom Global Customer Experience of the Year - Telecommunications CIMB Bank Berhad, Singapore Branch Singapore Customer Experience of the Year - Banking Singapore Product Experience of the Year - Banking CTBC BANK Taiwan Digital Experience of the Year - Banking DirectAsia Insurance Singapore Singapore Distribution Experience of the Year - General Insurance FairPrice Group Singapore User Experience of the Year - Retail HSBC Philippines Philippines Brand Experience of the Year - Banking Philippines Partner Experience of the Year - Banking Infosys Australia Digital Experience of the Year - IT Services Nanyang Technological University, Singapore Singapore Digital Experience of the Year - Education
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THE ASIAN BUSINESS REVIEW
The event serves as a seal of excellence for the outstanding work and efforts put into ensuring memorable and meaningful brand encounters for today’s consumers. Amongst the esteemed judges for this year’s nominations were Guillaume Sachet, Partner, Head, Customer Practice at KPMG; Sam Lo, Partner, Asean EY Private Assurance Leader at EY; Dennis Lee, Partner at RSM Singapore; and Roger Loo, Executive Director, Head of Management Consulting Services at BDO Singapore. Below is the list of the winning companies. Congratulations!
NTUC Income Insurance Cooperative Limited Singapore Digital Experience of the Year - Life Insurance Singapore Product Experience of the Year - Life Insurance OCBC Bank (Malaysia) Berhad Malaysia Digital Experience of the Year - Banking Progresif Sendirian Berhad Brunei Employee Experience of the Year - Telecommunications Prudential Laos Laos Employee Experience of the Year - Life Insurance Lazada Indonesia Indonesia Digital Experience of the Year - E-Commerce Indonesia Product Experience of the Year - E-Commerce SAP Customer Experience APJ Singapore Brand Experience of the Year - Technology Singlife with Aviva Singapore Service Experience of the Year - Financial Services Studio Messa Australia Brand Experience of the Year - Dining & Entertainment Sun Life Malaysia Malaysia Customer Experience of the Year - Life Insurance TDCX Malaysia Employee Experience of the Year - Data Center UNITED OVERSEAS BANK (MALAYSIA) BERHAD Malaysia Customer Experience of the Year - Banking United Overseas Bank Singapore Employee Experience of the Year - Financial Services UOB Malaysia Malaysia Product Experience of the Year - Financial Services