CHAU NGUYEN Current Address: 22 Hawthorne Circle, Ithaca, NY 14850 (607) 216-‐7109 Email: chaunguyen.nm@gmail.com
EDUCATION Ithaca College, Roy H. Park School of Communication, Ithaca, New York May 2014 Bachelor of Science in Integrated Marketing Communications GPA: 3.4 Honors: Dean’s List 2 semesters Peggy R. Williams Award for Academic and Community Leadership Spring 2013
RELATED EXPERIENCE Marketing Intern, The shops at Ithaca Mall, Ithaca, New York January 2013 – present • Develop and implement short and long term innovative marketing plans and programs to promote the center • Plan, coordinate, and execute Mall hosted events such as Wedding Expo, Pet Expo, Health & Wellness Fair, etc. • Update the leasing packet and marketing materials, and review current social media outlets Survey Conductor, WB&A Market Research, Ithaca, New York January 2013 – present • Conduct surveys in English and Vietnamese via telephone in a standardized manner • Gain insights about different types of surveys for various industries/clients to improve business practices Marketing Intern, Career Services, Ithaca College August 2012 – present • Construct and execute multiple marketing campaigns on different scale to promote the office and its service to students • Design print and on-‐screen materials for different events and workshops that the office organizes • Research to understand students’ perception about Career Services to increase usage Communication Intern, Standard Chartered Bank (Vietnam) Ltd., Hanoi, Vietnam June 2012 – July 2012
• Prepared press releases and promotional materials for the Bank’s external and internal communication • Translated global research and group reports from English to Vietnamese for pitching media coverage for the Bank • Supported organizing social events and sustaining the Bank’s brand image Marketing and Promotion Intern, Project Look Sharp, Ithaca College January 2012 – May 2012 • Designed promotional materials for advertising purposes • Brainstormed creative ideas to promote the organization to educators worldwide and to increase service usage Public Relations Chair, Asian American Alliance, Ithaca College August 2011 – May 2012
Promoted club’s events weekly through the college’s social network and social media to students Developed a campus-‐wide advertising campaign to address and eliminate stereotypes on Asians/Asian Americans Organized Asia Night -‐ a three-‐hour-‐long event to showcase Asian cultures through performances, activities, and cuisines which attracted 250 people from the college and the Ithaca community ADDITIONAL EXPERIENCE Peer Career Advisor, Career Services, Ithaca College August 2012 – present • Assist students in writing résumés and cover letters, internship and job searches, and business etiquette • Consult students on utilizing resources effectively for professional development General Consultant, Information Technology Service, Ithaca College August 2011 – present • • •
• Supervise the public computer labs on campus and provide general support for software, hardware, and printing needs • Provide problem-‐solving, troubleshooting and customer service for faculty, staff and students LEADERSHIP President, International Club of Ithaca College, Ithaca College January 2013 – present • Manage the club overall from financing for various events to maintaining presence on campus and on social media, and delegate tasks efficiently to executive members • Organize multiple diverse events to showcase international cultures and create platform for global issues discussions such as International Education Week event series, One World Concert, International Fashion show, etc. • Renovate the club’s structure and image, with the focus on building a strong community for international students Vice President, International Business Association, Ithaca College August 2012 – present • Plan and lead student body meetings, and assist the President in delegating tasks to executive members • Initiate reward system to motivate members’ participation SKILLS • • •
Computer: proficient in Microsoft Office, Photoshop, InDesign, iMovie, Prezi Language: Fluent Vietnamese Social media: knowledgeable about multiple social media platforms