6. Reference List

Reference List

Bowen, H. R., 1953. Social responsibilities of the businessman. New York: Harper, [online] Available at : < https://www.researchgate.net/publication/290915036_Social_responsibilities_of_the_ businessman> [Accessed 01 March 2020]

BlueMC., 2018. Observation of pop-up shops. BFG-blueview, [online] Available at : <https://www.digitaling.com/articles/38510.html> [Accessed 01 March 2020]

Binne., 2019. Why are so many fashion pop-up stores popping up in China. Tnc.com.cn, [online] Available at: < https://www.tnc.com.cn/info/c-060002-d-3680088.html> [Accessed 02 March 2020]

BoF Team., 2015. LVMH, Boosting Women. Business of fashion, [online] Available at: <https://www.businessoffashion.com/community/voices/discussions/how-canfashion-develop-more-women-leaders/lvmh-boosting-women> [Accessed 02 March 2020]

BoF Team., 2019. Why is Prada still sticking to the "literary" line? Business of fashion, [online] Available at: < https://cn.businessoffashion.com/articles/news-analysis/1213476-prada-art-cn> [Accessed 02 March 2020]

Baan, W., Mu, L., Poh, F. and Zipser, D., 2017. McKinsey China consumer survey report 2017: "double click" on Chinese consumers. McKinsey&Company, [online] Available at: < https://www.mckinsey.com.cn/%E9%BA%A6%E8%82%AF%E9%94%A12017%E4 %B8%AD%E5%9B%BD%E6%B6%88%E8%B4%B9%E8%80%85%E8%B0%83% E6%9F%A5%E6%8A%A5%E5%91%8A-%E5%8F%8C%E5%87%BB%E4%B8%A D%E5%9B%BD%E6%B6%88%E8%B4%B9%E8%80%85/> [Accessed 02 March 2020]

Bulgari., 2020. Bulgari Necklace. Bulgari, [online] Available at: < https://www.bulgari.com/enus/350554.html?gclid=Cj0KCQiAs67yBRC7ARIsAF49CdVDMDpBBO9Xs0G9CDf 7c5_IE7I3gP-0K7tNJYiHEzYSTGPWplNp320aAs04EALw_wcB&gclsrc=aw.ds > [Accessed 02 March 2020]

Chen, Z., 2010. On the brand of youth. Books.google, [online] Available at: < https://books.google.com/books?id=hq79CwAAQBAJ&pg=PA23&lpg=PA23&dq=% E4%B8%AD%E5%9B%BD%E5%AF%B9%E6%84%9F%E7%9F%A5%E8%B4% A8%E9%87%8F%E7%9A%84%E7%9C%8B%E6%B3%95&source=bl&ots=tyIlutq 0Au&sig=ACfU3U3bY2XvCuCGBS2GxKkTadHK5bFniA&hl=zhCN&sa=X&ved=2ahUKEwiv9Juf4_TnAhXXITQIHSSJBagQ6AEwAHoECAgQAQ #v=onepage&q=%E4%B8%AD%E5%9B%BD%E5%AF%B9%E6%84%9F%E7%9 F%A5%E8%B4%A8%E9%87%8F%E7%9A%84%E7%9C%8B%E6%B3%95&f=fal se> [Accessed 02 March 2020]

Chernev, A. and Blair, S., 2015. Doing Well by Doing Good: The Benevolent Halo of Corporate Social Responsibility. Journal of Consumer Research, 2015; 41 (6): 1412 DOI: 10.1086/680089

Christopher., 2018. MARNI ARK -the 2018 Christmas charity project. Vogue.com.cn, [online] Available at: < http://www.vogue.com.cn/invogue/brand-news/news_1543c46d4ca5bc32.html> [Accessed 02 March 2020]

Deng, X., 2005. How to improve customer satisfaction and cultivate customer loyalty. Cnki.com.cn, [online] Available at: <http://www.cnki.com.cn/Article/CJFD2005- XDGL20050400A.htm> [Accessed 02 March 2020]

Fan, J. and Tian, Z., 2010. Research on the influence of brand and good cause matching on cause-related marketing. Contemporary economic management, [online] Available at : < https://wenku.baidu.com/view/c8c912ea590216fc700abb68a98271fe900eaf48.html> [Accessed 01 March 2020]

Guan, H. and Dong, D., 2008. An empirical study on the influence mechanism of Chinese local brand image on perceived quality, customer satisfaction and brand loyalty, from consumers perspective. Cy.cnki.net, [online] Available at: < http://cy.cnki.net/DocView?fid=1.4.2.&filename=GLXB200804020> [Accessed 02 March 2020]

Garvin, D. A., 1987. Competing on the Eight Dimensions of Quality. Harvard Business Review, 1987, 65 (11-12):101-109.

Heckler, S.E. and Childers, T.L., 1992. The role of expectancy and relevancy in memory for verbal and visual information: what is incongruency? Journal of Consumer Research. 18(4) (1992) 475-492.

Hsieh, M.H., Pan, S.L. and Setiono, R., 2004. Product-, corporate-, and country-image dimensions and purchase behavior: a multicounty analysis. Academy of Marketing Science, Vol. 32 No. 3, pp. 251-70.

Hwang, J.M., 2017. How to Use Pricing and Promotions to Improve Customer Satisfaction. Blog.wiser.com, [online] Available at: <https://blog.wiser.com/how-touse-pricing-and-promotions-to-improve-customer-satisfaction/> [Accessed 02 March 2020]

Ifabiao.net., 2016. Analysis on the influence of corporate social responsibility on consumer behavior. Ifabiao.net, [online] Available at : < https://wenku.baidu.com/view/5f4768242cc58bd63086bd15?pcf=2&re=view> [Accessed 01 March 2020]

Ifeng.com., 2019. Faw -Volkswagen guangzhou digital brand retail center opened, onestop car life super APP launched. Ifeng.com, [online] Available at:< https://auto.ifeng.com/quanmeiti/20191101/1342827.shtml> [Accessed 02 March 2020]

Jones Lang LaSalle., 2019. Pop-up shops have become a marketing method that cannot be ignored by both the brand and the owner. Jones Lang LaSalle, [online] Available at: <https://www.joneslanglasalle.com.cn/zh/newsroom/pop-up-store-2019>[Accessed 01 March 2020] Sasha., 2014. Selling flowers and bags, Marni flash flower market with love. Thefemin, [online] Available at: <http://thefemin.com/2014/10/marni-flower-market/> [Accessed 02 March 2020]

Keller, K.L., 1993, Conceptualizing, measuring and managing customer-based brand equity. Journal of Marketing, Vol. 57, January, pp. 1-22.

Kent, R.J. and Allen, C.T., 1994. Competitive interference effects in consumer memory for advertising: the role of brand familiarity. Journal of Marketing, 58(3) (1994) 97- 105.

Keller, K. L. and Kotler, P., 2012. Marketing Management, 14 th Education. [online] Available at: < Edition. Pearson

https://www.pearson.com/us/higher-education/product/Kotler-MarketingManagement-14th-Edition/9780132102926.html> [Accessed 02 March 2020]

Kravis Leadership Institute., Riggio, R., Orr, S. S. and Shakely, J., 2003. Improving Leadership in Nonprofit Organizations. Wiley, [online] Available at: < https://www.wiley.com/en-us/Improving+Leadership+in+Nonprofit+Organizations-p9780470401798 > [Accessed 02 March 2020]

Li, L. and Feng, F., 2005. Theoretical analysis of brand evaluation method. China asset appraisal, [online] Available at: <http://kdoc.cnki.net/kdoc/docdown/pubdownload.aspx?dk=kdoc%3apdfdown%3ad6 5516486109355c488ef49276772c5b&lang=GB> [Accessed 01 March 2020]

Li, L., 2018. Shanghai rongzhai, what kind of "artistic ambition" does Prada show? Q daily, [online] Available at: <https://www.qdaily.com/articles/52014.html> [Accessed 02 March 2020]

LVMH., 2018. LVMH 2018 Social Responsibility Report. LVMH-static, [online] Available at: < https://r.lvmh-static.com/uploads/2019/05/2018-social-responsibility-report.pdf> [Accessed 02 March 2020]

Latif, B.W., Islam, A. M. and Halim, A., 2015. Outcomes of Brand Image: A Conceptual Model. Research gate, [online] Available at: < https://www.researchgate.net/publication/273886862_Outcomes_of_Brand_Image_A _Conceptual_Model> [Accessed 02 March 2020]

Mao, Y., 2016. Rei kawakubo, runs a pop-up shop "guerrilla warfare". Global People, [online] Available at: < http://paper.people.com.cn/hqrw/html/2016-05/06/content_1725319.htm> [Accessed 02 March 2020]

Maul, K., 2008. Pop-up stores enhance a customer’s brand experience. PR week. [online] Available at: < https://www.prweek.com/article/1252179/pop-up-stores-enhance-customers-brandexperience> [Accessed 02 March 2020]

Mckinney, M. E. and Benson, A., 2013. The value of brand trust. Journal of Brand Strategy. 2(1) (2013) 76-86.

Melanie., 2017. How Your Pricing Strategy Affects Customer Satisfaction. Unleashed, [online] Available at: < https://www.unleashedsoftware.com/blog/pricing-strategy-affects-customersatisfaction> [Accessed 02 March 2020]

Marni., 2020. Woman Crossbody Bags. Marni, [online] Available at: < https://www.marni.com/us/shop-online/women/crossbody-bags> [Accessed 02 March 2020]

Marni., 2020. Marni Charity Basket –Limited Edition. Marni, [online] Available at:< https://www.marni.com/us/shopping-bag_cod45283980fi.html> [Accessed 02 March 2020]

Nass, R., 2019. Bulgari Launches After School Arts Program With Save The Children. Forbes, [online] Available at: < https://www.forbes.com/sites/robertanaas/2019/10/21/bulgari-launches-after-schoolarts-program-with-save-the-children/#33b6d880110c> [Accessed 02 March 2020]

Questionnaire Wang-wang., 2019. What do you think of popular pop-up stores? Questionnaire web, [online] Available at:<https://zhuanlan.zhihu.com/p/56777862> [Accessed 02 March 2020]

RET., 2016. The power of silence, research report on Chinese pop-up shops. Jianshu, [online] Available at: < https://www.jianshu.com/p/1de2cd4f9e26> [Accessed 01 March 2020]

Shen, H., 2017. Corporate social responsibility report 2017. Wenku.baidu, [online] Available at: < https://wenku.baidu.com/view/40ed2d4a59fb770bf78a6529647d27284a733743.html> [Accessed 01 March 2020]

Song, L., 2019. An analysis of the PR marketing strategy of Chinese luxury goods market. National circulation economy, [online] Available at: < https://www.ixueshu.com/document/b6a0a2e89f6b9322bd4619c5e43b0e29318947a1 8e7f9386.html> [Accessed 02 March 2020]

Save the Children., 2018. Bulgari saving children’s lives worldwide. Save the Children, [online] Available at: <

https://www.savethechildren.org.uk/about-us/who-we-work-with/corporatepartners/bulgari> [Accessed 02 March 2020]

Shanghai charity development research center., 2010. On the connotation and basic characteristics of charity brand. Shanghai charity development research center, [online] Available at: < http://www.scf.org.cn/csjjh/node4/node23/node2406/node2453/u1a10679.html> [Accessed 02 March 2020]

Save the Children., 2018. Bulgari saving children’s lives worldwide. Save the Children, [online] Available at: < https://www.savethechildren.org.uk/about-us/who-we-work-with/corporatepartners/bulgari> [Accessed 02 March 2020]

Tian, M., Li, C. and Chen, Y., 2016. The influence of CSR behaviour on consumers' attitude. Economic problems, 2016.8.74-79,102

Tian, M., Li, C. and Xiao, Q., 2014. The influence of CSR behavior on consumer brand evaluation. Nankai management review, [online] Available at: < https://www.1xuezhe.exuezhe.com/Qk/art/578283?dbcode=1&flag=2> [Accessed 02 March 2020]

Trimble, CS. and Rifon, NJ., 2006. Consumer Perceptions of Compatibility in Causerelated Marketing Messages. International Journal of Nonprofit and Voluntary Sector Marketing, 2006, 11(1): 29-47.

Tian, M., Li, C. and Chen, Y., 2016. The influence of CSR behavior on consumers' attitude. Economic Problem, [online] Available at: < https://wenku.baidu.com/view/f5e08f52b80d6c85ec3a87c24028915f814d8404.html> [Accessed 02 March 2020]

Wang, S. and Zhang, Y., 2005. The New Retail Economy of Shanghai. Wiley Online Library, [online] Available at : < https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1468-2257.2005.00266.x> [Accessed 01 March 2020]

Wang, J., 2018. The Rise Of The Pop-Up Economy. Forbes.com, [online] Available at: <https://www.forbes.com/sites/jennawang/2018/09/29/the-rise-of-the-pop-upeconomy/#350625ee2a18> [Accessed 02 March 2020]

Zeirhamlv, A., 1988. Consumer Perception of Price, Quality, and Value: A Means end Model Synthesis of Evidence. Journal of Marketing, 1988, 52(7): 2 ~ 22.

Zhang, L., Zhang, G., Zhu, J. and He, L., 2015. Research on the influence of corporate philanthropic motivation perception on consumer attitudes. Journal of Zhejiang university of science and technology (social science edition), [online] Available at: < https://www.ixueshu.com/document/814a23b6b51168d49140de8183ae49ea318947a1 8e7f9386.html> [Accessed 02 March 2020]