EDITORIAL CALENDAR
Editorial Calendar
2015 MEDIA KIT | CHIEFEXECUTIVE.NET
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EDITORIAL CALENDAR
2015 Editorial Calendar JANUARY/FEBRUARY 2015 Cover: Leslie Wexner, Chairman & CEO, L Brands Best Companies for Leaders
Making Technology Work
How CEOs can avoid misconnecting with customers when marketing digitally. An expert focuses on this critical technology issue facing many CEOs and how best to address it.
Annual ranking of 40 best global and 10 best private companies for developing and growing leaders within. Examines leadership development ROI and direct involvement of the CEO.
Executive Life
Regional Economic Development Report: Midwest
MARCH/APRIL 2015
A state-by-state look at what the region has to offer businesses and why CEOs choose to locate or operate there. In addition to new developments and incentives, the report examines changing competitiveness within the region and how incentives compare among areas.
ERPs for SMEs
What are the best practices when it comes to implementing Enterprise Resource Planning systems? Some CEOs complain about cost overruns, not having the right people with the right skills sets, and about the difficulty of integrating an ERP system with other legacy systems. Here are the solutions.
Gigafactory Ripples
Nevada has been given unprecedented credibility as a manufacturing site just because Tesla decided to break ground in Reno on a site for its proposed “gigafactory.” California is being given a fresh look because of how assiduously it chased the gigafactory; and the siting community is taking a closer look at some of the “soft” factors that Tesla considered because of its progressive clientele, including states’ stands on gay marriage.
Eight Technologies That Will Change Your Business Event Coverage: Highlights of CEO2CEO Leadership Summit Columns and Departments In Every Issue: Sonnenfeld Sounds Off
Yale School of Management’s Jeff Sonnenfeld opines on topical leadership, governance and enterprise issues facing business leaders.
Chief Concerns
RHR International CEO Tom Saporito comments on organizational and leadership issues and what CEOs can do about them.
CEO Passions
Profiles of CEOs exhibiting their passion for collectibles, art and specific items of rare or personal interest.
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2015 MEDIA KIT | CHIEFEXECUTIVE.NET
Concierge services for CEOs.
Cover: Andrew Liveris, Chairman & CEO, Dow Chemical Regional Economic Development Report: Northeast
A state-by-state look at what the region has to offer businesses and why CEOs choose to locate or operate there. In addition to new developments, the report examines changing competitiveness within the region and the role incentives play.
When Second-to-Market Beats First-to-Market
Companies like Boeing, Kia and Samsung have found great merit in a second-to-market strategy, waiting for key competitors to launch a market-disrupting product and then quickly following up with a more substantive offering that includes many of the innovations from the earlier market entry. While there are often patent issues to consider, as the Apple-Samsung odyssey in the courts illustrates, this process of adaptive architecture can yield substantial financial gains. Being the first kid on the line, in fact, can backfire.
Taking 3D to the Next Level: What CEOs Need to Know
Three-dimensional printing has been a promising technology for years, but finally it seems to be becoming a reality for certain types of companies and products, including those who are small and mid-sized. It’s gone beyond mere prototyping to making real B-to-B products for real customers. Here’s a guide to what advanced firms are doing and what CEOs need to know.
If I Knew Then What I Know Now
We asked seasoned CEOs one question: What one piece of advice or information have you learned in the course of your career that you wish you could have given your younger self? The article would ideally include two photographs of the CEO: a contemporary photo and one from the beginning of his/her career to underscore the passage of time and the point that the featured CEO is talking to him- or herself. Readers will find this approach appealing as we all wish we could speak to our younger selves.
Event Coverage: CEO2CEO Leadership Summit
EDITORIAL CALENDAR
Columns and Departments
Columns and Departments
Making Technology Work
Making Technology Work
What to do about runaway projects that too often exceed cost estimates and important deadlines. An expert focuses on this critical technology issue facing many CEOs and how best to address it.
Executive Life
Time-to-Market—What to do when systems are too rigid, inflexible, or hard to change, causing product or service offerings to be delayed.
Executive Life
What Five CEOs Drive to Work—and What They Drive for Play .
Getaways: Exclusive vacation resorts and escapes.
MAY/JUNE 2015
JULY/AUGUST 2015
Cover: 11th Annual Best & Worst States for Business
Cover: 30th Annual Chief Executive of the Year
Special report on Chief Executive’s annual survey of CEO perception of the competitiveness of the states based on: tax and regulation, quality of workforce and living environment. Explores why some states “get it” and others, well, not so much.
Who will be the peer-driven choice for the most outstanding CEO of the year? Will highlight what business leaders generally can learn from 2015’s beacon of excellence.
Time for Economic Development to Make the Next Great Leap
In the face of gridlock at the federal level, states and cities are turning to the economic development profession as never before for help in spurring their regional economies. The success of Austin, Tex.; San Diego, Calif; Research Triangle Park, N.C.; and Orlando, Fla. prove that what happened in Silicon Valley, Calif., can be replicated elsewhere. Dynamic innovation ecosystems do not have to occur as an accident.
M&A Case Study: Growth Through Acquisition— How Hain Celestial Does it Without Tears
Research shows that over 50 percent of M&A transactions fail. So why are some companies and CEOs better at it than others? Irwin Simon has built Hain Celestial into the world’s biggest natural foods company through acquisitions, blending numerous small companies into a profitable multi-brand smoothie.
Is Right-to-Work Changing the Competitive Landscape?
Right-to-work is beginning to make the Upper Midwest more competitive in business siting and expansion. And while Indiana and Michigan so far have benefited from switching their status, pressures are building on Ohio, Wisconsin and other states as well not to be left behind. Are companies influenced in their plant location decisions and how are non RTW states affected?
Are Incubators Effective?
There are about 1,000 technology incubators in the United States, but very few of them are truly effective. The big problem is churn. They are created by governors or mayors and when the next election rolls around, funding often dries up. The best incubators have multiple sources of income and enmesh themselves into the fabric of a high-tech community. Here are lessons for how to operate a successful incubator.
Special Edition: Manufacturing Supplement Featuring Chief Executive’s 2015 Manufacturing Buyers Guide
Regional Economic Development Report: West
A state-by-state look at what the region has to offer businesses and why CEOs choose to locate or operate there. In addition to new developments and incentives, the report examines changing competitiveness and emerging developments within the region.
Will Franchising Falter?
How is the McDonald’s decision by the NLRB affecting the great American franchising system? How are franchising CEOs and franchisee chiefs adjusting to the big change on the labor front? Are there other forces that are straining a system that has led to tremendous wealth creation in the U.S. and elsewhere in the post-World War II era?
Has Amazon Overreached?
The online retailer has long seemed like the most formidable Internet competitor. It continues to grow, forcing publishers and even rivals to bend to its will. It even jumped into the development of a smartphone. Yet despite this, the company isn’t meeting profit forecasts. Has Amazon overreached? Is it trying to be everything instead of doing what it does best? Could it be headed toward a fall?
2015 MEDIA KIT | CHIEFEXECUTIVE.NET
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EDITORIAL CALENDAR
Event Coverage: Smart Manufacturing Summit III in Indianapolis, featuring manufacturing partner Cummins Columns and Departments Making Technology Work
Are you concerned that your company’s use of Big Data and analytics isn’t state of the art? An expert focuses on this critical technology issue facing CEOs and how best to address it.
Executive Life
Second homes for CEOs.
SEPTEMBER/OCTOBER 2015 Cover: Excellence in Corporate Giving & Philanthropy
Which companies exhibit best practices in their giving, volunteerism and in-kind donations? How does giving dovetail with a company’s mission and goals? Which firms, large or small, are particularly clever and creative in involving one’s entire workforce? What is the nature of the CEO’s involvement and support? Do companies that give more perform better than others within their industry?
Compensation Report
Chief Executive’s proprietary research on private company CEO compensation will examine pay differentials by type of ownership, as well as by a variety of dimensions: company revenue size, number of employees, growth rate, and level of profitability.
Regional Economic Development Report: Southeast
A state-by-state look at what the region has to offer businesses and why CEOs choose to locate or operate there. In addition to new developments and incentives, the report examines changing competitiveness within the region and how CEOs view the region compared with other areas.
How Distribution and Logistics Technology Is Transforming Business
More powerful software is becoming available that allows manufacturers to simulate what a product would look like and how it would perform. This is greatly speeding up delivery of new products and is also speeding up the process of innovation even at SME firms.
Event Coverage: Chief Executive of the Year celebration at the NYSE and CEO Roundtables Columns and Departments Making Technology Work
How best can a CEO measure his company’s investment in IT? One can’t manage what one cannot adequately measure. An expert will focus on this critical technology issue facing CEOs and how best to address it.
Executive Life Private Aviation.
NOVEMBER/DECEMBER 2015 CEO Outlook 2016
Chief Executive asks CEOs of companies of various industries and firm size to opine on the challenges ahead for their firm and for business in general.
CEO Wealth Creators
Who is generating real value? This is the 7th annual ranking of CEOs who have generated real economic—as opposed to accounting—value as measured by EVA Dimensions’ metrics, economic value added (EVA) and market value added (MVA). These identify top companies that create real returns in excess of their risk-adjusted cost of capital.
Regional Economic Development Report: Southwest
It’s been promised to transform how companies do business. Which CEOs and industries are harnessing it in the most promising ways? Where are big opportunities being missed?
A state-by-state look at what the region has to offer businesses and why CEOs choose to locate or operate there. In addition to new developments and incentives, the report examines changing competitiveness within the region and how CEOs view it compared with other areas.
Are Patents More Trouble Than They’re Worth?
Instructive Failure
Time for Big Data’s Payoff
Elon Musk, CEO of Tesla, announced that the electric car maker is giving up its patents, returning them to the public domain, because their benefits no longer compensate for their costs. Are patents still the crown jewels of intellectual property? Do the costs of defending patents make sense? Is there a better way to protect intellectual property? Silicon Valley CEOs, especially, are dubious about patents and the costs of defending them against infringers and patent trolls. A discussion of the entire patent issue, pro and con, driven by CEOs with skin in the patent game.
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2015 MEDIA KIT | CHIEFEXECUTIVE.NET
All CEOs are afraid of failure, but the best CEOs know how to manage that fear and engage with the reality of failure. This is an article about success—about how CEOs and their organizations can more effectively drive innovation, disrupt markets, improve operational effectiveness and grow. Not simply by relying on the usual levers of leadership: charismatic inspiration, committed teamwork, brilliant strategy or technological wizardry. But by exploiting a different resource altogether—the often discussed but still poorly understood territory of failure: the “other ‘F’ word.
EDITORIAL CALENDAR
The Proliferation of Media and the Risk of Over-Communication
Are some companies over-communicating with their constituencies, especially customers and consumers? At a time of social-media mania, do all their tweets, Facebook messages and email blasts have too much to say—and risk really important messages getting lost?
Columns and Departments Making Technology Work
How to rapidly incorporate new technology into product or service lines. An expert will focus on this critical technology issue facing CEOs and how best to address it.
Executive Life
Corporate Incentives.
2015 MEDIA KIT | CHIEFEXECUTIVE.NET
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