DE
SI G N P O R TF
OL
Ching Yin Hsu
IO
Jody
Presentation
Package
Product Design AA
2012 - Current
Product Design
Poster
UNI
Flyer Subject Name
Process
Poster Design
300 Ă— 590 cm Wall-Mounted Poster
2013 Computex Show
Objections • Raise up awareness on the connection between the brand and products with wireless charging technology. • Attention-getter. • Provider of the new products’ first-hand information.
Key Points
The company and the brand are known to clients but new to end user. Company brand logo is large and centered to raise up brand awareness as the first objection.
Use the same theme color of Wireless Power Consortium to bring up the connection in audience’s mind.
Subject Name 2013 Computex Show
Arrange products in catalogue-like orders with key features listed to bring sense of completeness and richness to audience.
Poster Design Process
Front
Material 300 g White Paper Card + Clear Plastic Cover
143 mm
172 mm
Package Design
Back
Power Bank
Objection Renew the digital presentation of company introduction for visiting clients. Present in front of company clients.
Key Tricks
Before
After
|
clear, energetic, positive
Unified logo tag and all-white background
Concise and vivid color graphs keep audience’s attention focused
Color differentiation drives focus on desired points efficiently
Subject Name Company Intro
Presentation Design Process & Present
Main Audience Company clients Potential dealer Potential agent
Content Demonstrated
|
Backup Power Bank for Samsung™ Galaxy S III
Content Demonstrated
|
Universal Wireless Charger TX II
Main Message Main features and technical specifications of each new product. Pointing out the usability and versatility of the wireless charging feature .
Flyer Design
Demonstrate product specifications and features.
Digital Flyer
Content Demonstrated
|
Backup Power Bank for iPhone™ 5
Content Demonstrated
|
Universal Wireless Charging Product Series
Subject Name Digital Flyer
Flyer Design Process
Initial Ideation Providing start-up ideas on mid-size portable power banks for later discussion with clients.
...
Adjustment
Integrating feedbacks from clients.
Scattered LED projection + Clear Acrylic Block + Electroplated Surface
...
Color Glass Block
...
Product Design
Power Bank: UNI
Key Chain Type
Power Bank
Carry it everywhere easily!
Name PowerSubject Bank: AA
L W H
60 mm 40 mm 7 mm
Super compact 7mm thick design! Yet fullyequiped with built-in micro USB cable too!
Clean, glossy plastic material.
Based on client’s preliminary requirements on dimension and battery capacity.
Product Design Process
7
mm
Credit Card Type
thin
Power Bank
Super Compact Sleek and Subtle
Plastic + Plastic
Product Design
Based on client’s preliminary requirements on dimension and battery capacity.
Plastic + Stainless Steel
Power Bank: AA
4 LED lights for power indication
Built-in Mircro-USB cable.
Black transparent plastic over the LED for a nice sense of cleanness and technology.
Power button’s surface is slightly concave for a nice touch of detail.
Name PowerSubject Bank: AA
Micro USB input port’s opening is kept flat to make sure easy plugging and effective connection.
Product Design Process
Bench Toy
Faucet
2009 - 2012
ID Works
And more on website Coroflot
Subject Name
Ear Protection
Process
Play with other kids
Sit and play
Pulling around
A folding bench toy for kids age from 5 to 8.
Criteria+Mission Summary
Target User: 5-8 years old kids. Interaction
Independence
•D evelopment focus and milestone at this age range are more about growing and encouraging independence. •T hey learn especially through interactions with other kids. •T hey also learn through manipulating and accomplishing tasks by themselves. Such as preparing their own meal and organizing toys or room on their own.
User Contexts: Kindergarten / School Playroom
A place provides lots of chances of interaction with other kids. Kids learn and grow a lot in this environment.
Research Process
Knowing kids’ needs better, more solid the design process and concept.
Folding bench
Age 5 - 8
Encouraging
Retail at Target
Interactive
Independence
2-inches Thickness
Kindergarten Playroom
Subject Name
How can a bench stimulates
Interaction
+ Independence
!Puzzle
?
Always being a great way of learning and interaction for kids.
Key features for solution
Puzzle + Wheel
Non-stop question asking stimulates more ideas for better solution.
Brainstorming
Lock Legs
Wheel
Bigger wheel, higher mobility, extra fun!
Brainstorming
Pulling handle 3/8in
angle 4.505 0.25’’ thick 0.25’’ thick
TOP
Simple locking system can be managed by kids on their own.
Further adjustments on different details for more enhanced and kid-suited solution.
.75’’ thick .75’’ thick
0.5’’ thick
Elastic plastic component secured on the 3 legs for locking system.
1in 0.25in
rounded puzzle corners from 1.58’’ circle
9.25in
0.5in 1in
0.25’’ thick 3/8 dell rods at least 1’’ long
Bench Seat
0.25’’ down >>> 0.5in thick
Wheel
BASE
3in 3in 1in
TOP button
0.5’’ cut down >>> 0.25 thick
1.2in for putting legs easier
Textured surface for
MID
all 0.5’’ thick
Detail, variations, design check through prototype with CNC machine.
Production Process
Push the concept towards real world manufacture.
Chair legs with easy locking mechanism Screws
Subject Name
Designed for kids from 5 to 8. It’s a bench, a toy, yet also a new solution for more learning and FUNNESS!
Solution
Design with mobility gives a sense of ownership and more independent managing.
Pulling around
Solution Process
Sit and play
Simple folding design can be handled by kids.
Play with other kids
Subject Name Process
Moercy
A “tranquil� faucet designed for new mothers.
Warm
Clean
Clean
Healing Service
Light
Dry
Warm
Institutional & On-Site
Tonic
Warm
Vulnerable
Spacious Single Bedroom
Healing
Cautious
Calm
Rest & Recovery
Food
Hygiene
Health
Confinement Service
Visualize the Design Mood: Tranquil
Research: Know More about New Mothers
Based on traditional Japanese culture, “Tranquil” fits to smoothen and calm one’s mind and body.
Asian postpartum confinement traditions are developed based on scientific, experiential, and also emotional perspectives. Making it now a highly integrated data base of knowledge about new mothers and methods of caring them.
What new mothers NEED ?
Clean
Protection
Warm
Space
1
2
3
4
5
6
7
8
9
Sherry, a new mother who lived in the confinement center, is relaxing on her bed. Her new son is sleeping in another special room under the cares of nurses. She feels happy and warm and suddenly likes to see her baby. She asks the nurse if her baby is awake. The nurse than brings her baby to Sherry. She gently takes her son over, leaves the bed, and walk towards the refrigerator
Surveys: Personal Experiences and Wisdoms
Tell Stories about a New Mother and a New Father
New mothers are easier to feel lonely and weak. They highly demand safeness, calmness, and cleanness.
Solidify the image of the design mood in mind and enhance inspiration on ideas.
Research Solution Process
Pull together new mother’s emotional needs and the sense of “tranquil” for integrated design target.
Moercy
Subject Name Process
Transfer Moods to Forms
Define symbolic images from “tranquil” and other moods related to new mothers.
Generate ideas from the symbolic images so they can visually express and relate to desired moods.
Refining Details Stages of reconsideration on emotional symbols and user experiences.
Features of Controlling Button • Control water output which default temperature is warm • Temperature control buttons on two sides
Inspired from “Hand Curve” and sense of protection The shape expresses symbolic ideas with its circular centerhollow form: • “Zen-complete surrounding” • “Cleansing Water Bowl”
Bottom form inspired from maternal’s body curve • Enlarged faucet base • More rounded form
Reduced thickness for lighter visual weight.
Moercy
Subject Brainstorm Name
Integrate User Feedback • How can the Finger-Sliding button function smoothly? • The button is too small to apply force comfortably? • The slit at center is okay and would not create too much water stain because the sliding of button. • Finger-sliding button for water amount control • Panels at two sides for temperature control
• Prefer to control temperature with a wheel button rather than panels at two sides.
Finalize
Features Matte nickel gives a warmer sense of touch. Slide the wheel forward for water output .
Turn the wheel for temperature control. Default temperature is warm.
Water runs out from the circular slit and flows through the surface to the basin.
Matte Nickel
Subject Solution Name Process
Moercy
Subject Name Process
Open!
Ear Protection for Construction Worker Meets and encourage the correct working habit when using a jackhammer.
Sound + Air Ear
Pop-up Button & Ventilated Holes
P
OP
Muff Slit for Goggles
Click-In Attachment on Construction Helmet
A team design project that focuses on the protection and convenience for construction workers.
Using Jackhammer Encounters...
5
min
130 dB
Research Process
See My Problems?
Current Products Are...
Vibration and Safety Goggles
Unstable
Vibration and posture of using jackhammer cause safety goggles to slide off from face and interrupt working process.
Safety goggles sliding off can disturb working process.
Safe Work-Rest Frequency
Inconvenient
Jackhammer user needs to stop working every 5 minutes for a rest to prevent harms such as Raynaud’s Disease caused by vibration.
Loud Noises
The noise level caused by jackhammer is worse than noise from airplanes running on runway, thus a more advance protection is necessary.
Bulky ones are less convenient when one needs to frequently taking it down and wearing it back.
Insufficient
Regular ear buds only cover 31dB.
P
Subject Name
OP
Solution for us?
5
min Encourage the 5 min work-rest
Design Mission
130 +
dB
Better ear protection in
+
Keep safety goggles stay in
frequency for worker’s health
comparison to ordinary ear
place during vibration from
and safety consideration.
plugs.
jackhammer..
Potential Solution
Pop-up button like alarm clock’s
Air holes on the side
Pop-Up Button Style Muff Cover Big ear muff style protection that can presses and secure goggle frames
Spring Referencing Mechanism of the OXO Pop Container
P
OP
Button
Special cap interior structure Air-tight silicone edge sealer
Brainstorm
Which form is more comfortable? secures goggles more? is easier to wear?
Appropriate Shape
• Comfortable • Big enough for fitting in button mechanism • Symmetrical shape gives lower manufacture cost.
Prototype & Adjustment
Slit on Muff Secure Goggles Better
Open a slit on side of the muff for securing goggle frame. More comfortable to wear and universal for different goggles.
Brainstorm Process
P
Subject Name
OP
Simple Attachment: Click-In and Go! • Squeeze and click into the hole on the helmet • Fits to any construction helmet
5
min
130 dB
Muff Cover is a Pop-Up Button: Take the 5 min Short Break more Conveniently! Muff Slit Secures Goggles: Simple and Universal • A small slit design on the muff • Secure any types of safety glasses
• When muff cover is opened, sounds flows into the holes without removing the muff • Convenient for quick break every 5 min. • Keeping it on your ear prevents dirty muff or losing the muff
Break Time
Work Time
sound + air go through air holes to ears
P
OP
Subject Name Solution
Plastic
Rubber » Edge sealing for better sound blocking » Cover button can be pushed down
Symmetrical Design » Easier and faster manufacture » Lower manufacture cost
Plastic
Foam with leather surface
Plastic Iron Spring
Solution Process
P
Subject Name
OP
Thank
Yo
u
!
S ee Mo re
C o n ta ct
Website
e
. ..
Jody
M
www.coroflot.com/jodyhsu
Ching Yin Hsu
Click!
Email LinkedIn
chingyin.hsu@gmail.com Go to LinkedIn page
Click!