CHLOE NICOLE JACKSON
WHAT I LIKED ABOUT THE MODERN BUILDINGS WAS THAT THERE SHAPE WAS REALLY UNIQUE, THEY LOOK SHARP. I WANTED THIS TO COME ACROSS IN MY FINAL OUTCOME.
MY INSPIRATION FOR THE WHITE SHIRT PROJECT CAME FROM ARCHITECTURE. I MAINLY LOOKED AT THE GHERKIN AND OTHER LONDON BUILDINGS. I WANTED TO FOCUSED ON MODERN BUILDINGS AS THEY LOOKED MORE SOPHISTICATED.
WHITE SHIRT PROJECT CREATIVE PRACTICE
THE MAIN LONDON BUILDINGS I LOOKED AT WAS THE GHERKIN, LONDON ST PANCRAS TRAIN STATION, THE SHARD, TOWER PLACE, LLOYDS BUILDING AND THE CITY HALL.
WHITE SHIRT PROJECT CREATIVE PRACTICE
HERE I LOOKED AT MODERN HOUSES, THE SHAPES OF THEM ARE VERY WELL STRUCTURED AND THEY'RE MORE SIMPLE COMPARED TO OLDER HOUSES. BY NOT ADDING TOO MUCH DETAIL WITHIN THEM, THE SHAPES OF THEM GIVES A SMART ELEGANT LOOK TO IT.
WHITE SHIRT PROJECT CREATIVE PRACTICE
ONE DESIGNER THAT I TOOK INSPIRATION FROM WAS DZHUS WHO DESIGNED PIECES FROM ARCHITECTURE. I LOVED THE WAY SHE USED SUCH STRUCTURED MATERIALS TO SHOW THE SHAPING OF BUILDINGS.
DZHUS IS A CONCEPTUAL WEAR BRAND LAUNCHED IN 2010 BY URKRAINIAN DESIGNER IRINA DZHUS
DZHUS AUTUMN-WINTER COLLECTION 2013
WHITE SHIRT PROJECT CREATIVE PRACTICE
I ALSO WANTED TO CHANGE THE SHAPE OF MY PLACKET, AND HAVE IT DIAGONALLY DOWN TO THE BOTTOM OF THE SHIRT.
MY FINAL DESIGN WAS MOSTLY INSPIRED BY THE SHARD. I TOOK THE ELEMENTS OF THE SHARD AND FOUND A WAY TO RECREATE THEM ONTO MY WHITE SHIRT. I CHANGED THE SHAPE OF MY COLLAR. I MADE THE BACK OF MY COLLAR HAVE A SHARP TRIANGLE SHAPED POINT TO IT.
WHITE SHIRT PROJECT CREATIVE PRACTICE
FINAL OUTCOME OF THE WHITE SHIRT PROJECT. ONE DENIM TOILE AND ONE FINAL WHITE SHIRT WITH PERSONAL FEATURES.
WHITE SHIRT PROJECT CREATIVE PRACTICE
DRAPING ON THE STAND, MAKING SHAPES WITH THE MATERIALS. ALSO WORKING WITH KNITTING, USING STITCHES TO MAKE THE HOOPS LOOSER.
CREATIVE REALISATION
LIGHTER COLOURED TEXTURES. I WANT MY FINAL SIX DESIGNS TO BE A SPRING SUMMER COLLECTION WITH LOTS OF COLOUR.
CREATIVE REALISATION
PIN TUCKS
FOR MY CREATIVE REALISATION UNIT I WAS INSPIRED BY TEXTURES. I WANTED MY DESIGNS TO SHOW SOME SORT OF TEXTURE WITHIN THEM.
CREATIVE REALISATION
SOME OF MY FAVOURITE DESIGNS THAT SHOW TEXTURE. I WANTED ALL MY DESIGNS TO HAVE A PERSONAL TOUCH TO MAKE PEOPLE RECOGNISE WHO THEY HAVE BEEN MADE BY.
CREATIVE REALISATION
MAKING MY OWN TEMPLATE. I WORKED WITH DIFFERENT MATERIALS TO FIND WHAT WORKED BEST WITH MY TEMPLATES. I FOUND TRACING PAPER OR WORKING ON TOP OF PATTERNED PAPER WORKED WELL. I ALSO LIKED ELONGATING THE LEGS AND FEET.
CREATIVE DRAWING AND DIGITAL APPLICATION
DRAWING FIGURES AND MAKING STENCILS FROM THE FIGURES. I WORKED INTO THE DRAWINGS AND CUT OUT CERTAIN SECTIONS TO KEEP THE SHAPE OF THE FIGURE.
CREATIVE DRAWING AND DIGITAL APPLICATION
ANOTHER ONE OF MY EXPERIMENTS WAS COPYING CATWALK IMAGES AND PUTTING YOUR OWN TOUCH TO THEM. I LIKED DRAWING THE IMAGES IN PENCIL AND THEM ADDING WATER COLOUR. I LIKED LETTING THE WATER COLOUR DRIP DOWN, I WOULD THEN WORK ON TOP OF THE IMAGE ADDING MORE DETAIL, USING FINE LINER FOR THIS WORKED THE BEST
CREATIVE DRAWING AND DIGITAL APPLICATION
I ALSO DID DRAWINGS FROM A LIVE FIGURE, THIS HELPED ME TO START TO GET THE RIGHT PROPORTIONS OF THE HUMAN FIGURE.
RE CREATING A DIFFERENT IMAGE. I WORKED WITH CRAP BITS OF MAGAZINE TO CREATE A DIFFERENT IMAGE. FITTING DIFFERENT PIECES TOGETHER AND SEEING IF THEY WORKED WELL.
CREATIVE DRAWING AND DIGITAL APPLICATION
I HAVE ALWAYS BELIEVED THAT SOME OF THE MOST UNIQUE, BEAUTIFUL, INTERESTING, PHOTOGENIC, CATWALK WORTHY MODELS DO NOT FIT THE CURRENT AND VERY LIMITING MODELLING INDUSTRY STANDARD. -ALEXANDRA GROOVER
WITHOUT INDIVIDUALITY OR IDENTITY, WE HAVE NOTHING THAT MAKES US SPECIAL OR IMPORTANT. -DAVID KOMA
CREATIVE DRAWING AND DIGITAL APPLICATION
I CREATED MY PUBLICATION FROM BEING INSPIRED BY BODY IMAGE. I FELT THIS HAS INFLUENCED A LOT OF PEOPLE AND WANTED TO WRITE A PIECE ON POTENTIALLY HELPING PEOPLE'S CONFIDENCE WITH THE WAY THEY LOOK. THE FASHION INDUSTRY HAS ALWAYS HAD A BIG AFFECT ON THE WAY PEOPLE SHOULD LOOK. MOSTLY MAKING GIRLS FEEL LIKE THEY DON'T LOOK A PARTICULAR WAY.
CREATIVE DRAWING AND DIGITAL APPLICATION
JAEGER JAEGER IS A UNITED KINGDOM BASED FASHION BRAND OF MENs AND WOMENSWEAR. THEY ARE A VERY TRADITIONAL CLASSIC CLOTHING BRAND, WHICH WORKS WELL. IT HAS FOCUSSED ON EXCEEDING THEIR COMPANY IMAGE IN A SOPHISTICATED WAY SINCE 2008.
DIGITAL FASHION
MY DIGITAL FASHION UNIT I TOOK MY INSPIRATION FOR MY PRINTS FROM FLOWERS. I WANT TO CREATE A SPRING SUMMER COLLECTION USING BRIGHT FLORAL PRINTS
FINAL SIX T-SHIRT DESIGNS
COMPETITORS
DIGITAL FASHION
PRIMARY RESEARCH
I FIRST RESEARCHED INTO WHO THE CUSTOMER WAS GOING TO BE, AND WHAT THE COLOUR SCHEME WAS. THIS GAVE ME A GOOD START SO I KNEW WHO I WAS SUPPOSEDLY SELLING THE PRODUCTS TO.
DIGITAL FASHION
CREATING THE T-SHIRTS I USED THE KALEDO TO DESIGN WHAT I WANTED THE SHIRTS TO LOOK LIKE. FOR MAKING THE PATTERN OF THE SHIRT I USED THE LECTRA SOFT-WEAR. ONCE I HAD DIGITISED THE PATTERN PIECES IN I THEN HAD TO STITCH THEM TOGETHER. AFTER CREATING THE PIECES TO STITCH I WAS ABLE TO CHECK IF THE PATTERN HAD COME TOGETHER CORRECTLY BY FITTING IT ON TO THE AVATAR.
DIGITAL FASHION
MY FINAL SIX PRINTS WHICH I DESIGN ON KALEDO PRINT, I MADE MY PRINTS LOOK LIKE A COLLECTION BY MAKING THEM HAVE SIMILAR ELEMENTS TO THEM. I WANTED THEM TO BE A PATTERN SO I ADDED LINES AND CREATING STENCILS TO PUT THE PRINT BEHIND.
DIGITAL FASHION
FINAL OUTCOME OF DIGITAL FASHION UNIT. COMPLETED PLAIN WHITE TEE WITH 6 FINISHED DESIGNED PRINTS AND DIGITAL BOOKLET.
DIGITAL FASHION
OLIVIA IS MAINLY FOCUSED ON WOMEN'S WEAR. THE REFINED IMAGE OF THE BRAND, CREATED BY A WOMAN FOR A WOMEN, AND ITS COMPLETE DEDICATION TO QUALITY AND COMFORT ESTABLISH THE OLIVIA STYLE AS PERFECT PARISIAN ELEGANT DAY-WEAR. THE PRODUCTS WILL ESSENTIALLY JUST USE WHITE, GREY AND BLACK DENIM. THE OTHER FABRICS MY BRAND WILL USE WILL BE LEATHER, SILK, COTTON AND KNIT. THESE WILL WORK WELL WITH THE DENIM AND ALSO USING THE SAME COLOURS. I WANT THE OTHER COLOURS OR THE PRODUCTS STILL TO BE DARK SUCH AS BROWNS, GREENS AND BLUES. THIS WILL STAY THE SAME DURING THE SPRING SUMMER COLLECTIONS.
DESIGN PROCESS AND APPLICATION
DENIM +
AIMED AT EARLY TWENTIES TO LATE FORTIES. BRANDS SUCH AS CELINE, PHILLIP LIM AND DIOR WILL COMPARE TO MY BRAND OLIVIA IN THE SAME CLOTHING STYLE. THE PRICE COMES WITH THE QUALITY OF THE ITEM, I WANT MY PRICES TO RANGE WITHIN HIGH END HIGH STREET TO LOW END DESIGNER.
DESIGN PROCESS AND APPLICATION
WINTER IS HERE.
THE PRODUCTS WILL BE WORN IN WORK, FORMAL EVENTS AND SMART CASUAL OCCASIONS. SIZES WILL RANGE FROM SIX TO FOURTEEN. HELPING TO PROMOTE HEALTHY ACTIVE WOMEN.
DESIGN PROCESS AND APPLICATION
. OUR COMPANY WILL HAVE A CODE OF CONDUCT WHERE ALL FACTORIES THAT PRODUCE THEIR GOODS MUST ABIDE BY AS WELL AS WORKING WITH SUPPLIERS AND OTHER ORGANIZATIONS TO MAKE SURE THEIR WORKERS ARE TREATED FAIRLY. ALL PACKAGING WILL BE MADE OUT OF RECYCLED PRODUCTS INCLUDING CLOTHING TAGS LABELS AND BAGS
DESIGN PROCESS AND APPLICATION
I AM DENIM
I WANT SOME OF MY CLOTHING PRODUCTS TO INCLUDE LITTLE TOUCHES OF TEXTURE, THIS WILL MAKE MY BRAND STAND OUT FROM OTHERS BY PUTTING A PERSONAL TOUCH ON THEM.
DESIGN PROCESS AND APPLICATION
MY FIRST COLLECTION WILL BE CALLED 'I AM WHAT I AM'
DESIGN PROCESS AND APPLICATION
LAYERED CLOTHING SWING TAGS MADE WITH THE LASER CUTTER. I WANT MY TAGS TO LOOK PROFESSIONAL.
DESIGN PROCESS AND APPLICATION
FINAL OUTCOME OF MY BRAND WITH BE MY CATALOGUES, BUSINESS CARDS, PACKAGING, DENIM SAMPLES AND ADVERTISEMENT.
DESIGN PROCESS AND APPLICATION