COLOUR PINK

X PINK the colour PINK DEEPLY ROOTED IN FEMININE IDEOLOGY . THE COLOUR PINK IS SAID TO BE ASSOCIATED WITH PINK

LOVE AND KINDNESS, BRINGING

TO MIND ROMANCE. (CHERRY, 2020) SOMETHING THAT GLAM PINK

ROCK CHALLENGED, OFTEN WITH ITS SPARKLY BODYSUITS AND

FEATHER BOA DRENCHED MALE FIGURES. PINK

STUSSY HOWEVER, IS NOT

KNOWN FOR PINK BUT THIS COLLABORATION AIMS TO CHANGE THAT. CHALLENGING PINK

THESE PRECONCEIVED LINKS

THAT COME WITH THE COLOUR PINK. A BOLD COLOUR THAT WILL NOT ONLY GRAB THE ATTENTION PINK

OF THE CONSUMER. BUT WILL

ALSO SIMULTANEOUSLY BREAK STUSSY OUT OF ITS CASUAL, TYPICALLY WEARABLE COLOUR PINK

PALETTE. BRIDGING THE GAP

BETWEEN GLAM ROCK AND THE STREETWEAR PHENOMENON PINK

STUSSY, AS WELL AS THE GENDER RULES THAT COME WITH

IT. PINK

PINK PINK PINK PINK PINK PINK PINK PINK PINK PINK