Best seo course

Page 1

BEST SEO COURSE

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CONTENTS

About seo working process SEO Copywriting SEO tactics SEO methods SEO website domain SEO relevant filenames SEO design and layout


CONTENTS

1 SEO optimized

keywords Title Optimization Practices for creating titles Optimized Anchor Content is the king W3C Compliance Hiring an expert Link building


ABOUT SEO

ABOUT SEO Search engine optimization is the process of increasing the visibility of web page or website by bringing the highly qualified site at the top place in search results. In other words, SEO is the process of optimizing the websites to make the particular site at the high position in search results. SEO is a part of search engine marketing. If you are budding entrepreneur, you can learn the following SEO techniques and use these new techniques to increase the traffic of your internet site. This will be very helpful for you to learn many things and also gain more money. BESTONLINECOURSESCOUPON.COM


WORKING PROCESS

WORKING PROCESS The search engine plays a vital role, and it is COMPANY MISSION-VISION responsible for bringing the high-quality website at the top position by performing several activities: crawling, indexing, processing, calculating relevancy and retrieving results.

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WORKING PROCESS

WORKING PROCESS Crawling is the process of collecting all web pages of a COMPANY MISSION-VISION particular website. Usually, this action is performed by the software named crawler or spider. Indexing is the process of creating the index for all fetched web pages. Then keep the indexed web pages in the database so that the data can be retrieved easily.

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WORKING PROCESS

WORKING PROCESS Processing, the search engine compares the search string Cwith O MallPindexed ANY M I S S in I Othe N -database. VISION pages Calculating Relevancy process, the search engine checks whether the search keyword is present in all web pages or not. Now the search engine is calculating the relevancy of each page. Retrieving results and the search engine usually displays the content in the browser. BESTONLINECOURSESCOUPON.COM


SEO COPYWRITING

SEO Copywriting MAIN TYPEFACES It is the process of writing viewable text on the web page only then the surfer can skim the content.

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SEO METHODS

SEO methods White hat SEO : The techniques under white hat SEO is more recommended for the search engines to make good quality of web pages. The users are requested to follow the white hat SEO so that you can increase the traffic of your website. Black hat SEO: The techniques under the black hat SEO are not recommended by the search engine. These methods are also called as spamdexing. BESTONLINECOURSESCOUPON.COM


SEO WEBSITE DOMAIN

SEO website domain If you are going to do online business, first you have to select the attractive and impressive website domain name. Don’t make the long sentence to fix the domain name. Your domain name should be easily memorable, catchy, and more applicable to your business.

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SEO RELEVANT FILENAMES

ABCDEFGHIJKLMNOPQRSTUVWXYZ Seo relevant filenames abcdefghijklmnopqrstuvwxyz Selecting best file names is one of the best ways to improve your website traffic. The file name should be short and use similar keywords in the filename as well as the page title. The website developers should not use more than four words to file names. Your file name should be descriptive.

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SEO DESIGN AND LAYOUT

Seo design and layout The users have to use the following guidelines to make the active website More HTML content should be needed Avoid using frames and ads and javascript Avoid using unnecessary directories

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SEO OPTIMIZED KEYWORDS

SEO optimized keywords The developers have to use the best and qualified keywords so that your website will come first place in search results. The following points are used to optimize the keyword on the web page. Keyword Keyword Keyword Keyword Keyword

frequency prominence placement weight proximity

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TITLE OPTIMIZATION

Title Optimization There are some considerations available while designing the title web page; it is vital. The title should not have more than nine words or about 60 characters, and then the keywords must be used at the very beginning of the title. do not include the name of your company in the title unless your business is very well known to all.

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PRACTICES FOR CREATING TITLES

Practices for creating titles Some best practices should be followed in creating titles in pages they are each page should have the individual title and try to include primary keyword in every title of the page. Use a more specific variation on your product, service, or content pages and if there is in need of mentioning the company name use them at the end of the title.

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OPTIMIZED ANCHOR

Optimized Anchor Use anchor text for your entire text link, most of the search engine considers the anchor text in ranking pages. There are some important points to note about the anchors; the anchor title is the important thing in most of the search engines. it helps the site visitors using the balloon and displays the written test. BESTONLINECOURSESCOUPON.COM


CONTENT IS THE KING

Content is the king Content is the king comprises of text, graphics, and links to the other website. There are thousands of articles available to give the details to make your website search engine as unique, high-qualified, unduplicated content in the king. Tips: The content should be directed to the specified target audience, keyword density strictly adheres, the titles should always be eye catching, then the words should be confusing, ambiguous, and complex language.

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W3C COMPLIANCE

W3C Compliance It is the worldwide consortium provided the guidelines by which websites and web pages should be structured and created. There are some links to validate HTML file, CSS file against the W3C standard. There are some rules such as use HTML declaration statements to start the XHTML page; every tag must be closed, head and body tags are mandatory then the empty tag does not require an empty tag. BESTONLINECOURSESCOUPON.COM


HIRING AN EXPERT

Hiring an expert Experts should follow the certain tasks they are code validation and clean up, site structure, on-page optimization, quality link building, keyword research, and creating quality content and off page optimization. There exist some steps in choosing the SEO expert mainly do not go for companies doing automated submission, black hat tricks and don’t go for cheap SEO.

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LINK BUILDING

Link building There are certain ways to increase your website link popularity such as submit your site in popular search engine, then get your site listed in the open directory projects like yahoo.com. Provide the high-quality content so that everyone can link your site. There are two misc techniques such as To-don’t list and To-do list, the mobile SEO techniques involved in the process of designing a website to make suitable for the mobile devices. BESTONLINECOURSESCOUPON.COM


LINK BUILDING

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