GENNEXT STORE REVISITED Final Draft June 8, 2010
ARCHITECTURE
URBAN DESIGN
INTERIOR DESIGN
Creative
Café
Ideas & Inspiration
Color & B&W
Design Consultation Formats & Sizes Colors & Schemes Patterns & Textures Layout Ideas Paper Styles Project Design Development Cost Estimates
Full-Service Capabilities Short Runs Welcome Quantity Discounts Submit Files Online Self-Serve Available Specialty Paper Options
Digital Services
Binding Lamination Cutting Scoring & Folding Collating Stapling Hole Punching
Shipping
Services
Finishing
Graphic Design Scanning Services CD/DVD Duplication Computer Stations
Printed Media
Large Format
Business Cards & Letterhead Marketing Materials Training & Business Forms Cards & Invitations Calendards & Photo Books Signs & Banners
Standard Services Economy / Ground Priority Overnight Standard Overnight 2-Day Air 3-Day Air International Shipping Certified & Metered Mail
Packaging Services Fragile & Non-Fragile Custom Boxes & Cartons Packaging Supplies Complete Custom Packaing Serivces
Mailboxes
Black and White Color Gloss, Luster, or Matt Finish
Mail Services 24 Hour Service Secure, Private, & Confidential UPS & FedEx Pacakge Receiving Call-In Mail Check Mail Forwarding
Menu of Ser v i ces Bo ard s • Menu of services re-ordered with information presented in hierarchal format for ease of customer search and reduce identification time. • Major category verbiage expanded to better “portray” multitude of available PostNet services.
Creative
Café
Ideas & Inspiration
Color & B&W
Design Consultation Formats & Sizes Colors & Schemes Patterns & Textures Layout Ideas Paper Styles Project Design Development Cost Estimates
Full-Service Capabilities Short Runs Welcome Quantity Discounts Submit Files Online Self-Serve Available Specialty Paper Options
Digital Services
Binding Lamination Cutting Scoring & Folding Collating Stapling Hole Punching
Graphic Design Scanning Services CD/DVD Duplication Computer Stations
Printed Media Business Cards & Letterhead Marketing Materials Training & Business Forms Cards & Invitations Calendards & Photo Books Signs & Banners
Shipping
Services
Finishing
Large Format Black and White Color Gloss, Luster, or Matt Finish
Standard Services Economy / Ground Priority Overnight Standard Overnight 2-Day Air 3-Day Air International Shipping Certified & Metered Mail
Packaging Services Fragile & Non-Fragile Custom Boxes & Cartons Packaging Supplies Complete Custom Packaing Serivces
Mailboxes
Mail Services 24 Hour Service Secure, Private, & Confidential UPS & FedEx Pacakge Receiving Call-In Mail Check Mail Forwarding
• Printed brochure provides an overview of services containing pricing (optional) aiding in periodical updates and also pulls awkward numbers off the menu board and places it in the customer’s hands.
• Utilize your colors of specific category offering as the major panel on menuboards to enhance customer identification and create bolder visual within story. This is currently lost on the red menu with a narrow color band at top.
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
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Main Se rv ice Co unte r and “Imp a c t D isp l a ys” The service offering of PostNet is positioned as the “milk” of the store by displaying the production offering in optimized locations. The dual emphasis of this display is highlighting PostNet’s service offering, as well as creating customer connection and pride by having their projects on show.
• Space below Menu Board offering also serves for optional larger size business machine add-ons for varied stores. • Menu board graphics start at +44” to allow optional oversize business machines to occur below.
• Large Format - Located adjacent the service counter looking back into the store for ease visibility when assistintg customers. The “Impact” Display utilizes aircraft cable on aluminum stand-offs to display ‘best-of’ customer projects until they are picked up. • Small Format - Located to the right of the Service Menu Boards. Utiliizes low profile shelving or rails to display product. Because they occur behind the service counter, they are not subject to handling by other customers, yet still highly visible.
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
3
Maing Co unte r and “ Imp act Disp l a ys” The service offering of PostNet is positioned as the “milk” of the store by displaying the production offering in optimized locations. The dual emphasis of this display is highlighting PostNet’s service offering, as well as creating customer connection and pride by having their projects on show.
• Space below Menu Board offering also serves for optional larger size business machine add-ons for varied stores. • Menu board graphics start at +44” to allow optional oversize business machines to occur below.
• Large Format - Located adjacent the service counter looking back into the store for ease visibility when assistintg customers. The “Impact” Display utilizes aircraft cable on aluminum stand-offs to display ‘best-of’ customer projects until they are picked up. • Small Format - Located to the right of the Service Menu Boards. Utiliizes low profile shelving or rails to display product. Because they occur behind the service counter, they are not subject to handling by other customers, yet still highly visible.
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
4
Maing Co unte r and “ Imp act Disp l a ys” The service offering of PostNet is positioned as the “milk” of the store by displaying the production offering in optimized locations. The dual emphasis of this display is highlighting PostNet’s service offering, as well as creating customer connection and pride by having their projects on show.
• Space below Menu Board offering also serves for optional larger size business machine add-ons for varied stores. • Menu board graphics start at +44” to allow optional oversize business machines to occur below.
• Large Format - Located adjacent the service counter looking back into the store for ease visibility when assistintg customers. The “Impact” Display utilizes aircraft cable on aluminum stand-offs to display ‘best-of’ customer projects until they are picked up. • Small Format - Located to the right of the Service Menu Boards. Utiliizes low profile shelving or rails to display product. Because they occur behind the service counter, they are not subject to handling by other customers, yet still highly visible.
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
5
Ship p ing Se rv ice s • Introduce “Shipping Services & Supplies” as a category with a modified panel, not just a menu board.
• New proposed configuration allows better visibility to service menu and saves space in store layout.
• Shipping/Packaging supply merchandise is suggested to flank the “pick-up” cabinet. • Low cabinet proposed for shipping items waiting to be picked up, reduce visual clutter and infer security of packages rather than simply laying them on floor. • Printed brochure accessible across store services
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
6
Intr oduci ng th e “Cre ative Cafe ” • The Creative Cafe brings a dynamic customer engaging environment that provides Ideas and Inspiration to assist in Project Development. This wall is supplied with design resources covering all potential aspects of one’s creative vision. This new service area becomes the welcoming Point-of-Contact to walkin clients which allows staff to immediately showcase PostNets capabilities. • The primary service panel utilizes a “bullet” table with product catalogue and binder storage below. It is usable by store staff and customers in selecting from a variety of creative offerings. This table serves as a counter to receive or “dock” customers’s laptops or graphic personnel’s laptops to access the internet and conduct design reviews .
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
Redefining “Digital Services” as “Design & Media” • Flip Chart Display - Framed 2-sided displays showcasing work samples, layout ideas, large format capabilities, and other creative services.
• Today the majority of design and print services are produced digitally. In order to keep p to date with today’s technology Digital Services is redefined as “Design & Media” Services.
• Media - Framed wall displays showing paper color, style, weights, and finishes.
• When a project has been developed at the Creative Cafe or a ready to print file is ready for production a designated workstation is available to handle these tasks
• Menu board graphics start at +44” to allow optional oversize business machines to occur below.
• The “Design & Media” menu provides a list of general Services and Printed Media Products.
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
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R etail “Sup p lie s” Are a • The “Supplies” area of the store is recommended for larger stores or for stores that are successful in merchandise sales. This area can also provide display for Cards, Gifts, Novelties, and Promotional Items. Placed at the front of the store, visible through the storefront windows and being adjacent to the Creative Cafe creates those easy to approach and engaging, “Can I help you with anything” opportunities.
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
8
• Place Printing and Copying at back wall as this is PostNets primary service The back wall is the strongest visual spot in the store.
• “Bullet” table suggested for collate between copiers in lieu of the current smaller circular model. Not enough customer space within existing shape.
• Panel graphics start at +44” to allow optional oversize business machines to occur below.
• An aluminum shelf highlights a portion of the numerous print paper options. The shelf is to occur above printers as shown on attached views.
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
• Secondary signage identifies both service and products.
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
9
40’ S TORE - MA I N WA LL
40’ S TOR E - MA I N WA LL OP TI ON
60’ S TOR E - MA I N WA LL OP TI ON
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
10
60’ S TOR E - S I DE WA LL
40’ S TORE - S I DE WA LL
BA C K WA LL - PRI N TI N G & C OPYI N G
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
BA C K WA LL - LA R G E FORMAT
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
11
Digital
Supplies I D E A CEN T ER / M EDIA U pg rad e
Copying
Services
Idea Center
• No Additional Service Panel Signage • Optional: Re-skin green panel from “Digital Services” to “Design & Media” • Install New “Idea Center” Signage and Flip Chart Display • Install New “Media” Signage and Size Chart / Media Sample Frames
Self/Full Self/Full Serve Serve
*Opt i onal
Typeface & Fonts
Media
Patterns & Borders
S I DE WA LL
Digital
Creative C R E AT IVE C AFE U pgra de • Remove yellow Supplies Panel • Install green “Creative Cafe” Panel in place of Supplies Panel • Optional: Re-skin green panel from “Digital Services” to “Design & Media” • Optional: Re-skin purple Panel from “Self/Full Service Copying” to “Printing & Copying” • Install New “Idea Center” Signage and Flip Chart Display • Install New “Media” Signage and Size Chart / Media Sample Frames
Idea Center
Self/Full Self/Full Serve Serve
Copying
Services
Café
Typeface & Fonts
*Opt i onal
REA R WA LL
*Op ti on a l
Media
Patterns & Borders
S I DE WA LL
REA R WA LL
S I DE WA LL
REA R WA LL
Creative N E W STOR E C onfi gura ti on • • • • • • •
Tan Slat Wall behind All new Service Panel Signs New green “Creative Cafe” Panel New green “Design & Media” Panel New purple “Printing & Copying” Panel New “Idea Center” Signage and Flip Chart Display New “Media” Signage and Size Chart / Media Sample Frames Red accent wall in back of store
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
Café
Idea Center Typeface & Fonts
Media
Patterns & Borders
ENVIRONMENTAL GRAPHICS
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
12
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
SERVICE COUNTER
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
13
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
LARGE STORE BACK WALL
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
14
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
LARGE STORE SIDE WALL
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
15
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
STANDARD STORE BACK WALL
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
16
URBAN DESIGN
GENNEXT STORE REVISITED
INTERIOR DESIGN
POSTNET | 109085.00 • FINAL DRAFT • JUNE 8, 2010
ARCHITECTURE
STANDARD STORE SIDE WALL
PHONE: 303.449.8900 FAX: 303.449.3886 WWW.OZARCH.COM
PAGE
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