a Tips for Managing Stores During the Holiday Season by chrisbuckner | Jan 4, 2023 | Chris Buckner, Professional Overview
The holiday season is regarded as retailers’ most pro몭table time of year. According to studies, the Holiday quarter would have contributed 25% of total sales if the entire year had been divided equally. To maintain a smooth operation, store owners should follow these tips to manage their stores properly.
Automated Ful몭llment During the holiday season, warehouses are under tremendous pressure to ful몭ll orders. This process is time-consuming and labor-intensive, and it can get very stressful if the company cannot keep up with the demand. If you’re struggling with the market, it’s time to consider implementing automation. Point-of-sale systems allow businesses to automate speci몭c tasks, such as inventory control. They can also handle delivery requests and payment processing. This powerful tool can help them ful몭ll orders during the holiday season.
Smart Supply Decisions The decisions made throughout the holiday season can a몭ect a business’s success or failure. It’s also essential for retailers to analyze the factors that can in몭uence their
forecasts. Doing so can help prevent costly errors such as overstock or under-stocking.
Marketing Strategy Don’t leave it until the last minute to implement marketing strategies for the holiday season. If you’re planning on doing it on your own, give yourself a month to get it done. Other companies might require longer turnaround times. In addition, consumers no longer casually visit stores. Instead, they start their shopping experience online through their smart devices and laptops. You can reach out to your loyalty program members via newsletters with exclusive events and promotions.
Train New Employees Many retailers hire seasonal workers to handle the heavy tra몭c that comes with the holiday season. Although these individuals may not work for you in the long run, your store will still bene몭t from their services. In addition to being a part of the holiday operation, your temporary employees must also be trained to perform their duties e몭ciently.
Evaluate Sales Trends Data collected over the past several months can help retailers identify which products will be most popular during the holiday season. However, it’s also essential to remember that external factors such as the weather and the pandemic can a몭ect their sales.
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