the
LUXURY portfolio TOTAL GLOBAL INVENTORY 12,000
Luxury Portfolio
10,500
represents the largest
7,500
KWLuxuryHomes.com
ColdwellBankerPreviews.com
Based on Q4.2013 Mintel International Group Ltd. website comparison of international properties for sale $1 million or greater.
ChristiesRealEstate.com
any luxury network.
SothebysRealty.com
million-plus homes of
9,000
LUXURYPORTFOLIO.COM
online inventory of $1
6,000 4,500 3,000 1,500 0
MARKETING STRATEGY
Luxury Portfolio ensures affluent buyers searching for luxury homes find LuxuryPortfolio.com first. With an ongoing commitment to search engine optimization and a multi-million dollar brand advertising campaign targeting publications such as Wall Street Journal, Luxe Interios + Design, Veranda, Velocity and more, luxury consumers know where to find their next dream home. LOCAL MARKET SHARE
The Hasson Company knows luxury. The top 5 firms with the greatest market share represent 50% of the total
Average sales volume per agent of the 5 firms with the greatest market share RE/MAX Equity Group Keller Williams
Realty Trust
market share of deals closed at
Hasson Company, Realtors速
$1 million+plus. Hasson ranks first in average sales volume per agent for homes $1 millionplus.
Windermere/Stellar
Information provided by RMLS for all firms closing $1 million-plus properties in 2013. Information deemed reliable but not guaranteed.
learn more at www.hasson.com