Portfolio - Sylvia Mou by SylviaMou

For Cheil Sylvia Mou 2024

Applying for E-Commerce Operation Specialist

Portfolio.

Resume | Skills Showcase | Project Highlights

Tailored Introduction

E-Commerce Specialist Portfolio

Welcome!

Welcome to my portfolio! I'm excited to share with you my journey and expertise in the dynamic world of e-commerce operations. With a passion for digital innovation and a keen eye for detail, I've spent the last few years honing my skills in managing online stores, crafting compelling marketing campaigns, and optimizing user experiences.

This portfolio showcases my ability to navigate the complex landscape of e-commerce, from stakeholder communication to data-driven decision making.

As you explore my work, you'll see how I blend creativity with analytical thinking to drive results. I'm eager to bring this enthusiasm and expertise to your team!

My Resume

Sylvia Mou

Luckily, I’ve become an eCommerce Specialist who ready for next challenge . And keep learning on Coursera to become an expert!

in School of Design,

Then stayed at a Berlin designer ﬁrm & HK OEM company to design various lighting ﬁxture.

However, I found that my passion are focus on the E-commerce part !

So I joined a MNC newly-developed eCom team.

My Role in the eCom team

Manage an online shop called StayTuned.online

Cooperated w/ 3 rd party marketplace

Joined as a teammate to execute client’s marketing campaigns

Cooperated w/ 3 rd party marketplace

Cooperated w/ brands Account Management for

Skills Showcase @ StayTuned.online

Responsible for day-to-day

eCommerce operations

☑ Page Mockup

☑ Building page UI

☑ Take profession product pictures

☑ Make short video for introduction

☑ New product listing

☑ Generate SEO-Friendly content

Skills Showcase @ StayTuned.online

Responsible for day-to-day eCommerce operations

☑ Page Mockup

☑ Building page UI

☑ Take profession product pictures

☑ Make short video for promotion

☑ New product listing

☑ Generate SEO-Friendly content

Skills Showcase @ StayTuned.online

Responsible for day-to-day

eCommerce operations

☑ Page Mockup

☑ Building page UI

☑ Take profession product pictures

☑ Make short video for promotion

☑ New product listing

☑ Generate SEO-Friendly content

Skills Showcase @ StayTuned.online

Responsible for marketing / promotion campaign & content update

☑ Develop creative assets

☑ Copywriting for products

☑ Promotion campaigns

☑ Campaign pages

Campaign Proposal

Campaign Proposal

Carousel Ads

Copies

Skills Showcase @ StayTuned.online

Campaign Report & Analysis

Sum up my experience @ StayTuned.online

From building a online store to daily updates & operation

Propose monthly advertising plan strictly with regards to cost & performance

Prepare monthly report for analysis & insight

Prepare new product listings by tailor-made professional pictures / video & content

PROJECT HIGHLIGHTS!

Let’s swipe to my LEGO eCommerce store operations & updates

JAL 1st Anniversary online store campaign

LEGO eCommerce

store operations & updates

My primary responsibility involves managing and updating the LEGO online store across both YOHO and The Club platforms. This encompasses orchestrating promotional campaigns and creating diverse, engaging graphic content tailored for multiple digital channels.

LEGO eCommerce store operations & updates

These include Google and Meta advertising platforms, email marketing (eDM) initiatives, and on-site promotional materials. My role requires a strategic approach to content adaptation, ensuring optimal performance across various digital touchpoints while maintaining brand consistency and driving customer engagement.

Client’s direction & My design outcome >

JAL 1st Anniversary online store campaign

e+Solutions is in charge of JAL HK online store’s logistics services. We also act as an agent to co-operate on their marketing strategy. Here’s the anniversary campaign promotion details I received: