Résumé - Chris Brune - 2015

Christopher Brune Profile I am a California native, digital native, and Gen Y echo boomer. I spent the early part of my formative years playing with Legos, coloring outside the lines, and collecting character building scrapes and scratches. Let's get acquainted, shall we?

Experience Digital Strategist, Glass Agency | Sacramento, CA (August 2014 - present) I'm responsible for leading digital strategy, keeping the agency up-to-speed on industry trends, analyzing channel activity using metrics driven reporting, presenting digital executions for campaigns in client presentations, and discovering high ROI tactics for maximizing engagement across our clients' various platforms and communities.

Social Media Specialist, Glass Agency | Sacramento, CA (May 2013 - July 2014) I worked with the agency's community managers in stewarding the myriad digital profiles of their clients. I played a mentor role in concepting for the digital space, got my hands dirty in implementation, and most importantly, lead concurrent/culminating measurement and analysis.

Director of Creative Services, Macer Media (SacramentoPress.com) | Sacramento, CA (August 2011 - January 2013) I oversaw the creative and practical direction of Macer Media's social marketing division, Agency M. I identified appropriate communities to interact with on behalf of our clients, investigated relevant channels for engagement, and developed social-focused strategies to build relationships with our target publics.

Social Media Lead, Macer Media (SacramentoPress.com) | Sacramento, CA (May 2010 - August 2011) I developed copy and audio-visual assets for distribution on our clients' social media platforms. I also supported the team in developing brand strategies and special initiatives for clients. I regularly contributed acute, quantitative findings and qualitative analysis for case studies and client reports.

Account Management Internship, gWave Consulting | San Diego, CA (April 2008 - September 2008) My indoctrination in the world of Internet marketing and startup culture. I acquired a practical working knowledge of SEO, social media marketing, and web analytics. I prepared case studies and collateral media for new clients. I authored the weekly company blog and drafted copy for client websites.

Brand Manager, Aarrow Advertising | San Diego, CA (September 2005 - March 2008) For me, it all started with guerrilla marketing. I started in account management where I acted as liaison between agency and client. I was later recruited to join the new business development team. During this time, the company experienced double-digit growth. Sales increased from $3.2MM in 2007, to $4MM million in 2008.

Education Miami Ad School, Account Planning Bootcamp | San Francisco, CA (Fall 2009) I started the program as a naturally intuitive voyeur of pop-culture and was transformed into a savvy brand strategist.

I learned how to distill insight from existing information and critically transform it into knowledge. I became idea literate.

I learned how to nurture creativity and develop the ideas of others. Focus groups, subculture insurgency, and ethnographies were just a few of the tradecraft I acquired. Simply put; I discovered how to find the right people, and how to ask the right questions.

Santa Reparata International School of Art, Study Abroad Program | Florence, Italy (Spring 2009) I studied International Cinema, Postmodernist Humanities and Creative Storytelling in the footsteps of the great renaissance masters. The city became a familiar home and jumping-o point for exploring the rest of Europe.

San Diego State University | San Diego, CA Bachelor of Arts, Communication: Emphasis in Media Studies Bachelor of Arts, Political Science: Emphasis in International Relations Volunteer TEDxSacramento (March 2015 - present) Social Media Club of Sacramento (February 2011 - November 2012) Skills New business development, branding, qual/quant research methods & software, focus group management, various CMS/ CRM platforms, Google Analytics, Facebook Insights/Ads Manager/Business Manager/Developers, Macintosh/Windows OS (expert), Adobe Creative Suite (journeyman), video production (journeyman), HTML5 & CSS3 (novice)