BA (Hons.) GRAPHIC DESIGN Module Code
OUGD30
Module Title
LEVEL
Semester Doc. Code
06
OUGD30
Brief/Session/Document Title Reaction – Live Brief Brief Produce a Brand & Identity for a new night coming to leeds called Reaction. The design should reflect the type of music which will be played on the nights - Experimental house / Electronic beats and Live bands. Background / Considerations The music on the night is not only DJ's behind a booth but actual live bands. The Image of the night should reflect a range of music with a focus on new and experimental, this can be done through images/texture & typography to outline the music played. The night will need promotional material for the first night scheduled for January. Consider inventive ways to draw attention to the night and make it stand apart in the crowd of new music nights of Leeds.
Mandatory Requirements
Deliverables
Produce a Logo Typeface Promotional Posters Gig Posters Youtube video
A2 boards
Studio Deadline
Module Deadline
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.
Skills Layout & Grid Stock Print Web Image Software Content Branding & Identity Web Photography Context Print In and around Leeds Retail Products Promotional Poster Gig Poster / Flyer / Merchandise Online Interface Logo & Brand A type & image based investigation on electronic and experimental house music with a focus on print and promotion. I am going to produce an image for a new night with a range of promotional material and an online interface. Time Scale Week 1 – 3: Research & Correspond with Client Week 4 - 7: Start with logo mock ups and Image Development Week 8: Finalise Logo and Posters & Print Week 9: Mock up boards