Tapping into demand

TAPP’D COCKTAILS SECURES DEALS AS FIRST UK BASED BOTTLED/CANNED COCKTAIL COMPANY IN US AND IBIZA - EXPANSION IS SET TO INCREASE

TURNOVER BY £10 MILLION IN 2023.

Tapp’d Cocktails, creators of the UK’s only mixologist quality, ready to drink cocktails, have secured two deals for overseas expansion which are set to increase turnover by £10 million in the next year, as part of their global growth plan.

The company has already seen roaring success in the UK, with D2C sales booming and a trial launch into Morrisons in East Anglia which is set to expand nationwide in 2023. In terms of on-trade success, the cocktails are also available in over 15,000 UK pubs, having forged strong partnerships with key wholesalers such as Molson Coors.

As well as securing a lucrative deal to expand into the US in early 2023, the brand are also going to be stocked in 5 key Ibiza locations including Ocean Beach Club, Hard Rock Hotel and Concept Hotels - to target summer party goers. Tapp’d Cocktails will be the first UK based bottled and canned cocktail company selling in both America and Ibiza. These two initiatives are set to increase turnover from £5 Million in 2022 to £15 Million in 2023 - which is part of the brand’s five year plan to increase turnover to £55 Million, before launching the product on the IPO stock exchange.

Tapp’d Cocktails was set up in 2018 by James O’Hara, who spent the majority of his professional career in mathematics and software engineering. Noticing a gap in the market for high quality, pre-mixed cocktails, he spent a year in research and development creating the unique mixologist quality bottled cocktail range that is now Tapp’d Cocktails.

Having originally launched bottled ready to drink cocktails as a more premium offering, the brand have also expanded into the canned market to target younger drinkers and increase availability at more portable occasions such as festivals. They will be further targeting the younger market in their deal with Cambridge University - where they will work to educate students on drinking responsibly.

Managing Director, Tony Plato commented, “These awards are clear recognition to all the hard work that the Tapp’d family have undertaken in recent years. Our overseas expansion is a fundamental and strategic part of our 5 year business plan. I would like to take this opportunity to thank everyone of our customers and consumers for their help and support to date on our business journey. “

For more information, please visit www.tappdcocktails.com