2016/2017
www.standoutmagazine.co.uk
EVENT NEWS • EVENT EXPERIENCE • EVENT TENDERS
TEMPORARY STRUCTURES GUIDE
Best practice • Structure guidance • How to write a brief • Creative ideas • Industry opinion
Your events covered
Nomadic Spaces provide a wide range of flexible, total blackout temporary structures. From a single span to Europe’s only quad span. We can join all of our structures together in a number of different formats to give clear spaces capable of taking in excess of 10,000 guests. Our highly experienced team have worked all over Europe from helicopter launches to Formula 1 teams, conferences to awards ceremonies and charity balls, we have got you covered.
01376 346982 | 07778 835207 | info@nomadicspaces.co.uk | www.nomadicspaces.co.uk
W
WELCOME elcome to a brand new edition of Stand Out’s Temporary
Structures Guide. As is the nature of the events industry, many developments have been made in the way of temporary structures. Since 2015, structures have been
05 An industry view – Jon Parr, president of MUTA 07 How to write a brief – Richard Monaghan, director of PapaKata 09 Making the right structure choice 12 GL events 15 Timeless structures – Arena Group
getting bigger and better, as the
17 Quality time – Losberger
teams behind their creations
19 Transformation complete – The Events Structure
become bolder and more creative, as the briefs and vision adapts. I firmly believe that if it can be imagined, it can be made.
21 Event after event – De Boer
practice from across the events industry, whether it’s a singular saddlespan
23 Ready to deliver - Contemporary Event Structures
or a multi-deck structure, from motoring installations to national festivals.
24 Freegroup
The Temporary Structures Guide 2016/17 focuses on bringing you best
We’ve gathered the brightest minds from across temporary structures to impart their wisdom, and tell us what they’ve been working on recently, their opinions, and top tips for readers. We’ve got Richard Monaghan on page 7, owner of PapaKata, giving advice on how to write the perfect brief for your temporary structure company, what you can do to make your communications as clear and effective as possible. Joining him, Jon Parr, president of MUTA, gives his impressions on the changing face of safety within the industry, talking about CDM regulations and MUTA standards on page 5. Don’t forget to check out our best practice advice on how to choose a temporary structure for your event; we talk products and usage on pages 9-10. Plus, discover a host of case studies and best practice from industry leaders, which have taken their time to share some pearls of wisdom with you, our fabulous readers. Stand Out endeavours to bring our readers a useful guide to temporary
26 Add value with amazing structures - Actavo Events 29 Best practice case studies 33 Lasting impressions – Mar-Key Group 35 Looking forward – C6(n) Technology 36 Ingenious Inflatables 39 From strength to strength – Neptunus 41 It’s back – mo-systeme
structures that is not only free but also one that can be visited time and again throughout the year. Please treat this guide as a resource you can pass around your office, or simply enjoy over a cup of tea. Don’t forget to take a look at our great contributors too, which are truly a treasure trove of great industry contacts. They are forward-thinking and informed, bringing fresh and innovative temporary structures to the market, in which they are leaders.
Front cover: PapaKata
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No part of this magazine may be reproduced or stored in a retrieval system or transmitted in any form – electronic, mechanical or physical – without express prior permission and written consent of the publisher. Contributions are invited and when not accepted will be returned only if accompanied by a fully stamped and addressed envelope. Manuscripts should be typewritten. No responsibility can be taken for drawings, photographs or literary contributions during transmission or in the editor’s hands. In the absence of an agreement the copyright of all contributions, literary, photographic or artistic, belongs to Stand Out Multimedia Limited. The Publisher accepts no responsibility in respect of advertisements appearing in the magazine and the opinions expressed in editorial material or otherwise do not necessarily represent the views of the Publisher. The Publisher cannot accept liability for any loss arising from the late appearance or non publication of any advertisement. Information about products and services featured within the editorial content does not imply an endorsement by Stand Out magazine. © 2015. Stand Out Multimedia Limited, The Goods Shed, Jubilee Way, Whitstable Road, Faversham, Kent ME13 8GD.
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www.aganto.co.uk
An industry view
Wishing you a safe season Jon Parr, president of MUTA, the trade association for the marquee and temporary structures industry, looks at the brand new challenges facing the events industry, organisers and marquee hirers and provides an update on this important sector To continue reading, click here...
Image Š Fanatic Creative
Jon Parr
Neptunus at work
PapaKata in action
Hard at work: Baconinflate
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Event structure specialists
Visit our website for the complete selection and a free quote
www.yestents.com Contact ~ Paul Wassell Company Director 07932 642 689 / Paul@yestents.com
CORPORATE EVENTS & FESTIVALS AND A WHOLE LOT MORE!
t o n y W h h ave an . . . ...they did! Phone: 01978 661449
06
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Email: info@event-in-a-tent.co.uk
Web: www.event-in-a-tent.co.uk
How to write a brief
Brief encounter How do you write an event brief for a temporary structure provider? Richard Monaghan, director and owner of PapaKata, and who sits on MUTA’s executive committee, provides some “brief” advice for organisers and planners that are looking to use a temporary structure for their event To continue reading, click here... Image © Ben Weeks
Richard Monaghan
Sperry Tents at Cowes Week
Keswick Mountain Festival
Image © Ed Peers
Teepees in a traditional setting
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MEHGIES MEHLER
TEXNOLOGIES
Unlimited Diversity
Technical textiles for • Temporary structures • Air supported structures • Event tents / Marquees • Industrial tents
www.mehgies.com
Best practice
Make the right structure choice
Looking to hire a temporary structure for your next event, party or campaign? If you’re an event organiser, brand manager or live event agency looking for the right structure, consider the following points and best practice guidance before you make your choice To continue reading, click here...
GL events in action
Heighten your event experience
Time for a tipi?
Stretch tents push creative boundaries
A Masterpiece by Neptunus
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09
Best practice
Frame marquees and tents at Northumberland County Show
Traditional tents at Hay Festival
RHS Hampton Court Flower Show
10
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Essential Supplies UK LTD 0800 0432 123 www.essentialsupplies.co.uk www.jackjaw.com
Tel: 01759 380190 Email: info@coopersmarquees.co.uk www.coopersmarquees.co.uk @coopersmarquees
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Supporting
The British Gr
GL events UK | Station Road | Castle Donington | DE74 2NL 01332 850 000 | info@glevents.co.uk
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Great Events
rand Prix at Silverstone Temporary Structures, Tiered Seating, Total Overlay and the Freedom to be Truly Creative. Bringing People Together for over 150 years.
More than a temporary structure
Made in Britain. Global Reach. www.arenagroup.com
ArenA Group
Timeless structures Looking for a tailored service that meets your needs? Arena Structures, part of Arena Group, puts the client’s brief first, delivering timeless structures again and again. With more than 40 years’ experience within the temporary structures industry, Arena Structures keeps its style dynamic and bespoke To continue reading, click here...
Hospitality at Cheltenham Festival
Aintree Grand National
In action at Goodwood FoS
BMW PGA Championship Pavilion
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Event Structure Rental
Event Structures, Branded Façades & Bespoke Interiors Commited to offering the best value for money when considering our level of finish, quality of materials, on site / structural safety, design and overall project delivery. Confident that once you have used our services you will want to use us again and again. Tel: 01949 845070 Email: losbergeruk@losberger.com www.losberger.co.uk
Losberger
Quality time Losberger, the temporary structure specialist, offers quality event structures that impress. The hard-working team listen and follow the client’s brief to deliver superior quality builds with superb finishes. It goes beyond the organiser’s expectations, and delivers perfection To continue reading, click here...
Jaguar Land Rover at Goodwood FoS
Quality facilities for Jaguar Land Rover customers
Mercedes-AMG at Goodwood FoS
Bentley at Goodwood Festival of Speed
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EVENT STRUCTURES ON YOUR TERMS Whatever you want to achieve with your event structure, our services make it easy to test, trial, train and transact, quickly and flexibly, with your audience.
EXHIBITION TRUCKS
CONTAINER STRUCTURES
SELF DRIVE PROMO VEHICLES
Get in touch to make an enquiry or for more information about our structures for event hire: Innospace, The Shed, Chester Street, Manchester, M1 5GD
+44(0)161 821 1010
@eventsstructure
THEEVENTSSTRUCTURE.COM Copyright © The Events Structure 2014. All rights reserved.
The evenTs sTrucTure
Transformation complete Need help transforming an event? Discover how The Events Structure can help you with your events and roadshow logistics. Justin Isles, MD of The Events Structure, talks about building a world-class event service, and what his company can do for event organisers To continue reading, click here...
Army recruitment drive
Adidas hits the road
MasterCard activation
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Game of Thrones Premiere, Tower of London 2015
FIRST CHOICE FOR FIRST CLASS EVENTS - MAKE A STATEMENT Prestigious client portfolio
Innovative products
Superior service
90 years experience
“We all know that the event itself was only a very small part of the journey and that the build up to the event in the previous years has required a huge amount of planning and dedication. Your team went above and beyond what we expected and we cannot thank you enough.” - Edward Kitson | Ryder Cup Tour Director
Ryder Cup, Gleneagles 2014
Mutua Madrileña Madrid Open 2013
De Boer UK, Castle Park, Boundary Road, Brackley, Northamptonshire NN13 7E +44 (0) 1280 846500 Sales.UK@deboer.com www.deboer.com
De Boer
Event after event De Boer, the temporary structure specialist, has delivered event after event this year, marking a number of anniversaries on its calendar with long-standing clients. It has delivered for charity walks, community events, high-profile airshows and infamous floral displays, and still keeps going To continue reading, click here...
Ranelagh Restaurant at RHS Chelsea
Great Pavilion at RHS Chelsea Image Š Guy Aubertin
MoonWalk London 2016
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0121 748 3377 info@contemporaryeventstructures.co.uk www.contemporaryeventstructures.co.uk
Contemporary event StruCtureS
Ready to deliver Want an inflatable structure that is versatile and quick to assemble? Contemporary Event Structures’ enterprising team is a breath of fresh air in the events structure hire market. With an innovative approach for all its clients, Contemporary Event Structures (CES) has delivered for prestigious clients including leading car manufacturers, Bentley and Lamborghini, as well as the BBC and Molson Coors UK To continue reading, click here...
Giant inflatable structures created breakout areas
CES created seven-foot models of the new Pravha glass
CES projection mapped the inside of the dome structure for the Pravha launch
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BRAND ACTIVATION
Add value with amazing structures Successful brand activation events can depend heavily on the structures they are built around so, not surprisingly, getting those right is a pretty fundamental step in the planning phase. Barry Lawford, regional manager for Actavo Events, points to four key things that brands should consider To continue reading, click here...
Images Š Sebastian Marko/Red Bull Content Pool
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Stand Out ad v4.qxp_Layout 1 30/06/2016 13:43 Page 1
Tel: 0115 9899 899 www.lhwoodhouse.co.uk
Complete marquee service. Marquees, interiors, furniture, toilets and generator from one source.
Our professional service is now available nationwide.
01978 755 433
info@elan.uk.com www.elan.uk.com
Tradestands and Stables
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ITA ROBUST Models • 45 Kw and 75 Kw outputs • Fuel tank for 16 hours burning duration • Large ball bearing wheels • Fork lift slots • Fuel Gauge • Optional lifting hook
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11 & 12 Buckingham Close, Bermuda Industrial Estate, Nuneaton, Warwickshire, CV10 7JT Andy Wallis 07850 988382 • Steve Jones 07810 805935 • John Hall 07775 635527 Tel: 02476 357960 Email: sales@thermobile.co.uk www.thermobile.co.uk
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The “Infinite” Moving Venue From A3 Events
The Infinite Moving Venue is unique. It is the only one in Europe. 6m x 6m internal space plus 2m decking area. Deployed in less than one hour on site. • Ideal for Exhibitions & Promotional Roadshows • Fully Mobile • Infinite Uses • Unique • Excellent Branding Opportunities
www.a3events.com
07894282878
jon@a3events.com
Best practice
Structured approach Ever wondered just what you could create with a marquee or temporary structure? Discover a raft of best practice examples and learn how some big brands have used temporary structures creatively To continue reading, click here... Image Š Fanatic Creative
Neptunus at Taste of London
Inside the Hyundai FanDome
De Boer for MoonWalk Scotland
Gorilla Marketing and Events
Produce UK appointed Star Events to design the Hyundai FanDome
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Best practice
Losberger for Vodafone Foundation
Hockey Champions Trophy
The Events Structure for MasterCard
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Losberger at Somerset House
Peek @
01786 880578
www.e-ek.co.uk
www.arcmarquees.com
architectural.
Clarke, Nicholls & Marcel Ltd Cheltenham are consulting structural engineers with many years experience dealing with Temporary Demountable Structures including marquees, hospitality units, seating stands, CDM advice etc. Director Paul Blakeman sits on the Institution of Structural Engineers’ AGOTS Group also the Racecourse Association Safety Group.
01242 528232
paul@cnm-cheltenham.co.uk
www.cnmcheltenham.co.uk www.standoutmagazine.co.uk
31
EVENTS INDUSTRIAL M A N U FAC T U R I N G
Celebrating 25 Years of Temporary Spaces and Lasting Impressions. Mar-Key Group are the UK’s leading temporary structure specialists.
www.mar-key.com
Mar-Key Group
Lasting impressions Want a company that does it all? Mar-Key Group designs, creates and manufactures all its temporary structures. So if an organiser is looking for a truly bespoke build, that will transform their dreams into reality, then Mar-Key Group is a cut above the rest To continue reading, click here...
Mar-Key delivers turnkey solutions
Mar-Key at the Tower of London
Bespoke build for Jägermeister
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C6(n)Â
C6(n) MESR-TECNICS system, coming home to our Local Bournemouth 7’s tournament. After a 5 year extensive pilot program both at home and overseas. Reconfigurable parts designed to accommodate a huge range of topographical conditions and have been tested in many different shapes and sizes. Early adopters have further assisted with the system allowing the gateway to indoor events and on the move projects. Above All, Have Fun! Please contact sales@c6n.co.uk for details or visit www.c6n.co.uk
C6(n) TeChnology
Looking forward C6(n) Technology, the temporary structure specialist, believes in creating a truly spectacular view at an event. To do that, it tried and tested methods, using strong and scalable materials to do so. Charlie Hall, MD of C6(n) Technology, discusses the amazing journey the company went on, to produce the great product it is soon to announce To continue reading, click here...
Elevate your brand
Heighten your guests’ experience
Multi-level event structures turn heads
The London Classic Car Show
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Take your event from ordinary to extraordinary Taking your event Bespoke event structures from ordinary to
extraordinary!
Ingenious Inflatables is the UK’s premier supplier of custom made inflatable structures. Perfect for promotional events, marketing suites, product launches and exhibitions.
Custom made to meet every brief
From conception to completion, however unconventional, our team will work alongside you to create a structure that adheres to the specific requirements of your event.
Inflated brand awareness
Fully customisable, available in a range of colours and easily branded. Each structure is built to create an immediate ‘WOW’ impact, sure to generate press and social media attention.
Beautifully crafted and intricately designed Behind each inflatable structure is a team of architectural greats and indulgent designers who create the upmost quality designs built with cutting-edge technology, guaranteed to impress.
Sophisticated engineering
The only inflatables which meet EU and BS Standards for temporary event structures. We ensure that even the most advanced temporary event inflatables are structurally sound, complete with full engineering reports to support and guarantee our claims.
Enquire today
www.ingeniousinflatables.com E: enquiries@ingeniousinflatables.com T: +44 (0) 20 7183 7842
Neptunus, specialist in event structures and temporary buildings.
These days event organisers demand the very best. When it comes to event structures, Neptunus delivers the very best. NEPTUNUS Ltd
Cob Drive | Swan Valley
Northampton NN4 9BB | United Kingdom
@neptunusUK
sales@neptunus.co.uk | www.neptunus.co.uk
neptunusgroup
T (+44) 01604 593820
the netherlands
belgium
united KingdOm
germany
france
pOland
austria
NeptuNus
From strength to strength Neptunus, the temporary structure specialist, caters to an organiser’s needs, finding the right solution for customers first. With state-of-the-art equipment and a fantastic team, Neptunus has worked with high-profile clients from across the UK To continue reading, click here...
Ford Engine launch
Evolution II at Rugby World Cup 2015
Unibet EuroHockey Championship
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INTRODUCING THE NEXT GENERATION OF BRAND ENVIRONMENTS
modulbox is an innovative space system that is set to challenge the “container market”. It is a taketo-market event space offering that is more portable, more versatile and more economical. In its most basic form it is a compact box that transforms into an adaptable experiential venue, with numerous configuration and branding options to allow the environment to be personalised to your needs.
CONTACT JOHN HART
CHORD UK OPERATIONAL PARTNER
+44 (0)1483 906080 UK@MO-SYSTEME.COM WWW.MO-SYSTEME.COM
Mo-systeMe
It’s back Mo-systeme is back in the UK! Together with its new operational partner, Chord Event, it has brought back its award-winning product range to serve and support your brand activations. If you’re looking for products that are mobile and great for brand activations, read on To continue reading, click here...
modulbox in action
DJI activation at Goodwood FoS
mo pop
mo5
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The Great Pavilion – it takes just 12 hours to lift the 10,500m² Delta roof using De Boer’s unique robotic lifting system. De Boer’s design for the Great Pavilion at RHS Chelsea Flower Show includes 205 mesh panels and 5m butcher doors to regulate the inside humidity and air circulation, keeping horticultural exhibits at peak Chelsea condition.
“
The Great Pavilion and Floral Marquee lie at the heart of the RHS Chelsea and Hampton Court Palace Flower Shows. It has been a pleasure working with De Boer for the 2016 Shows and we look forward to another busy year next year.
“
David Edwards, RHS Head of Show Operations
“
I am incredibly proud of our long association with the RHS. These projects encapsulate everything that is great about temporary structures; flexibility, speedy construction and the ability to provide a bespoke solution.
DE BOER CELEBRATES LONG STANDING PARTNERSHIP WITH ROYAL HORTICULTURAL SOCIETY
“
Peter Spruce, Managing Director, De Boer
The Floral Marquee is created using De Boer’s Jumbo Hall and is the focal point for the largest annual flower show in the world, the RHS Hampton Court Palace Flower Show.
This year De Boer celebrated its 16th consecutive RHS Chelsea Flower Show, building the Great Pavilion and four years supplying the Floral Marquee at the RHS Hampton Court Palace Flower Show in July.
To discuss your event requirements, visit deboer.com or call the team on 01280 846500.