Paisley Magazine 2016 media kit

For Ponies & Smaller Equines

T H E

PAISLEY

For Ponies

&

Smaller Equines

M A G A Z I N E

T H E

PAISLEY INSIDE:

For Ponies

&

Smaller Equines

M A G A Z I N E

Sugarland - Multiple World Champion Hackney Roadster Pony!

Expanded photo gallery Sandra Brown ~ from Hunters to Cutting Junior Rider Spotlight~ Charlie Orona

INSIDE: Pacific Coast Classic M&M Show Results Miniature Regional Highlights Volume 9, Issue 3

Louisville Highlights National Dressage Pony Cup Results Polo Coverage, Pony Riders Headed to Indoors

Volume 9, Issue 4

The Paisley Magazine showcases and highlights the great many pony and smaller equine breeds & disciplines. We have a very diverse readership that includes both children and adults of all ages.

Distribution

Readership

Media Partners

What we offer

How is The Paisley Magazine distributed? *Free of charge to horse shows, select tack shops and relevant events * By our Ambassadors * Paid subscriptions * Available in its entirety online, on our website and our Facebook pages Who reads the Paisley Magazine? * Juniors/their friends/family members * Trainers/show managers * Breeders/owners *Anyone with an interest in ponies! * The Washington International Horse Show * The Pennsylvania National Horse Show * Horse Shows in the Sun * Blenheim EquiSports * Langer Equestrian Group * Classic Company

* Free ad design * Great rates * Multiple insertion/page discounts * Product Reviews * New Product Write-ups * Additional exposure on social media (at no extra charge) * Contests/giveaways

The Paisley Magazine...

Join our family...

Catering to our friends, their families and their ponies for over a decade

About The Paisley Magazine: The Paisley Magazine was created two years after we launched The Plaid Horse. The idea behind both magazines was affordable, effective advertising with a bit of fun thrown in! We wanted magazines that people enjoyed and looked forward to reading. We figured, if they read the magazines- they see your ad!

In 2014 we were approached about selling The Plaid Horse. After much thought, the decision was made to sell it and keep The Paisley Pony. We felt the market of ponies and their riders/owners/ handlers/breeders still had so much untapped potential. By only having one magazine- we are able to fully devote our time and attention to the market of ponies and their people! We have a staff of experienced, knowledgeable and creative people...happy to help in any way. Friendly customer service is something we have always made a priority.

As we now head into our 11th year of publishing the Paisley Magazine- we are extremely excited about both it’s growth and potential. Our Ambassador program is exploding! The involvement of the kids helps us keep our finger on the pulse of what the juniors want! We also have reps that are involved in the breeding world. This helps keep us up to speed on what matters to breeders and stallion owners.

If you are looking for a magazine to work with, we hope you consider us. We cater to your needs and think outside the box. We know our readers and advertisers appreciate value for their dollar... regardless if they show locally or at the top shows across the country.

If you would like additional information, just contact us. We are happy to tell you what we can offer and how we can help you with your marketing!

The Paisley Magazine Proudly serving the equestrian community since 2004

2016 ADVERTISING RATES PAGE SIZE FULL PAGE 1/2 PAGE 1/3 PAGE 1/4 PAGE MARKETPLACE BUSINESS CARD DIRECTORY

PREMIUM PLACEMENT FRONT COVER BACK COVER INSIDE FRONT COVER INSIDE BACK COVER CENTER SPREAD (2 pages) PAGE 3 (FIRST RIGHT HAND PAGE)

4-COLOR $625 $354 $253 $202 $50 $210

(6 ISSUES)

(WHEN AVAILABLE)

$2875 $1700 $1375 $1375 $1100 $750

* ALL ADS ARE PRINTED ON GLOSSY STOCK * Cover includes a feature * The CENTER SPREAD includes a one page write up * Discounts are available for multiple pages in one issue and for multiple insertions throughout the year.

FULL PAGE W/BLEED 8.25 X 10.50 FULL PAGE LIVE IMAGE AREA 8 x 10.5

Specifications The Paisley Magazine is printed using 4-color process. Specify all colors in your ads are CMYK process colors. RGB will be converted to CMYK before printing. Using rich black is not recommended. Use 100% black.

The Paisley Magazine is created in both PC and Macintosh environments using InDesign.

1/2 PAGE VERTICAL 3.875 x 10.5

1/3 PAGE VERTICAL 2.6 x 10.5

1/2 PAGE HORIZONTAL 8 x 5.2

1/4 PAGE HORIZONTAL 8 X 2.53

1/4 PAGE VERTICAL 3.875 x 5.047

BIZ CARD 3.875 x 2.53 MARKETPLACE 3.875 x 3.4

The Paisley Magazine...helping you broaden your advertising market

Sales Representatives: Shelly Fisher: sfpaisleymag@gmail.com - 561-797-9199 (EST) Sue Haag: thepaisleymag@gmail.com -803-448-5017 (EST) Brie Quinn: showpony750@gmail.com - 856-266-6693 (EST) Cindy Taylor (Publisher) * thepaisleypony@aol.com * 732-684-4565 Barbara Delano (Office Manager) * 732-489-3591 Shelly Fisher (Advertising Manager) * 561-797-9199 Fax: 856-506-8115 Facebook: The Paisley Magazine * Instagram: paisley_magazine and teampaisley

The Paisley Magazine * PO Box 262 * Millville, NJ 08332

Ambassador Program We started The Paisley Magazine Ambassador Partnership Program this year.

We have both Ambassadors and Team Members from all over the country and at different levels of competition. They are actively involved with the magazine. They help with distribution, magazine awareness, content ideas, product reviews, articles and even video commercials!

They are a wonderful asset to the magazine.

For our Ambassador Program, we currently partner with PonyTail Bows, Equestrian Team Apparel, Southern Equestrian, Fluff Monkey, Noble Outfitters, KBC International, The Treat Barn, Clever Jumps, Huntley Equestrian, Rauschenbach Tack and It’s a Haggertys.

An example of what we love about our Ambassador Program: From Team Member Maddie Rauschenbach : How has being a Paisley Team Ambassador helped you?

Being a Team Paisley Ambassador has been a wonderful experience for me. I have been able to meet lots of important people in the business, including Bob Cachione, head of the IHSA, and Roxanne Rheinheimer, head of the IEA. When I was at IEA National Finals I got a chance to meet Mr. Cahione and take a picture with him and the current copy of the Paisley Pony Magazine. I wouldn’t have just walked up to him and said Hi, but since I was able to introduce myself as a Paisley Pony Ambassador it was easier to do. Also, being an Ambassador has opened other doors for me as well. ECE now sponsors me, and that connection started because I was affiliated with the Paisley Pony.