The 10 Female Trailblazers to Follow in 2022 by ciolookmagazine

Kelly H. CarnesProviding Unique Insights with Award-Winning Strategies Kelly H. CarnesProviding Unique Insights with Award-Winning Strategies 1 Female Trailblazers to Follow in 2022 President and CEO VOL 07 ISSUE202203 T h e

Now that women leaders have achieved the peak of business growth and entrepreneurship, what more can they do to challenge Thethemselves?answerto

omen have broken into business bastions, delivering

Wexceptional growth standards over the years. They have challenged themselves to build a systematic ecosystem to play with, thereby pushing the boundaries of innovation and expansion. Armed with business growth ideas, women have led the business world for decades with immaculate execution, smooth work handling, and the futuristic vision they possess.

The million-dollar question now is, Where to go from here?

All it requires is a strong belief system and the courage to build, to transform a business into a path-breaking company. We tend to remember the trailblazers who ﬂipped the industry upside down when we talk about eras. We are talking about pathbreakers here. Leaders who dare to bring about a change. Leaders who have a vision. Leaders who have the power to execute that vision.

Challenging Norms, Breaking Barriers! EDITOR’S NOTE

The leaders who have a futuristic vision are often the ones who come out on top. Industry leaders are concerned about the target

this lies in the idea of trailblazers who create their path to success. Women leaders are not bound by the limitations of the traditional business world. New-age business leaders are not afraid to take risks and venture into unknown lands of uncertainty. When leaders have a business idea in mind which has the potential to break the norms, they set into motion a system of thoughts that transform that idea into a reality.

What's additionally inside are the articles and CxOs written by our in-house editorial team. So, dive inside for an informative, enriching, and trailblazing experience.

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they intend to achieve. Their targets have often set them apart from the normal. Trailblazers are never afraid of an idea that has the potential to do something big, even if the risk of failing is relatively Womenconsiderable.trailblazers

-Raunak Mhetre

are changing the business environment by constantly bringing new ideas and strategies. An essential aspect of creating a successful trial is having a ﬁxed plan for execution. The team they're working with must be on board with the set goal. A capable team and a dedicated management system can go a long way in bringing path-breaking innovation to life. Successful leaders often credit their colleagues who have helped them achieve their feat. A strong and capable workforce can help leaders achieve their goals in a much lesser amount of time.

Happy Reading! ak

Talking about the trailblazers who have left the remainder of leaders behind, Insights Success has curated the top women leaders who have achieved their best this year. The edition, “The 10 Female Trailblazers to Follow in 2022,” covers immaculate trailblazers who have scripted their way to the top. One common trait about them is their unparalleled dedication and hard work, making their dream work.

08 Cover Story Trucking Industry The Impacts of Pandemic on cxo Providing Unique Insights with Award-Winning Strategies KellyCarnesH. 36

Spearheading Upwards The Urge to Thrive in the Business World 24 Evolution of LeadershipWomen 34 Gloria Lee Leading Client Relationship Initiatives 20 Hilda Agajanian Optimizing Patient Satisfaction with Extremely Devoted and Caring Approach Rose AraghchyManna Kadar A Competent Entrepreneur Curating a Prestige Chain of Cosmetics Boutiques 26 4044 Shifting Tides CONTENTS Articles Anastasia Kuzmenko Empowering Communities with SatelliteSolutionsCommunication 14 Kami Guildner Helping Women#RaiseUp their Voice, Visibility, and Business 30 Being a value creator and game changer in ﬁnancial services industry

Visualizer Dave Bates Art & Design Director Revati Badkas Associate Designer Sonia Raizada SALES Senior Sales Manager Kshitij

CONTENT Senior Editor Alan Swann Executive Editors Raunak Mhetre Alex Spellman

DESIGN S. S.

Customer Success Manager Jack Ryan Sales Executives Shrinivas

July,

2022

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Editor-in-Chief

Cushman & Wakeﬁeld is a leading global real estate services ﬁrm that delivers exceptional value for real estate occupiers and owners.

Rutan & Tucker’s lawyers are widely known as among the best and most eﬀective attorneys in California.

Manna created a 'Beauty Simpliﬁed' routine for all the Boss Babes, Moms, and Ladies that do it all.

Hilda Agajanian Chief Growth Oﬃcer and Founder

Featured Person

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Hannah Vice-ChairOtt

TechVision21 is passionate for advancing clients’ leading-edge innovations.techvision21.comTechVision21

Kelly H. PresidentCarnes&CEO

IEC Telecom iec-telecom.comGroup

Anastasia Kuzmenko

Karen J r2advisorspc.comkarenjburge.comBurgeR2AdvisorsPC

DavidaPartnerBrook

Karen J Burge enables entrepreneurs expand their business with expert mentoring.

The Oncology Institute of Hope and Innovation (TOI) is advancing oncology by delivering highly specialized, valuebased cancer care in the community setting.

The Oncology Institute of Hope and theoncologyinstitute.comInnovation

KarenOwnerBurge

Kamisusmangodfrey.comGodfreyRutan&Tuckerrutan.comGuilderCoachingkamiguildner.com

Manna CPARoseFounderKadarAraghchyFounderandPresidentGloriaLeeClientRelationsPartnerKamiGuildnerFounder

BriefCompany Name

R2 Advisors PC helps organizations better manage their ﬁnance and accounting functions while mitigating threats that can pose signiﬁcant risks.

Helping YOU #RAISEUP your voice, visibility and business.

Susman Godfrey is America's premier litigation boutique.

VP of Marketing Communications&

IEC Telecom Group is one of the leading international satellite service operators. Renowned for supplying high quality satellite-based solutions to customers for more than 25 years.

Cushman & mannakadarcosmetics.comcushmanwakeﬁeld.comWakeﬁeldMannaKadarBeauty

Kelly H. Carnes President and CEO

for our

The Honorable

Kelly H. Carnes gap would be good for the American people, economy, U.S.

competitiveness, and the country! “ “ COVERSTORY

Providing Unique Insights with Award-Winning Strategies Narrowing entrepreneurshipthe

Then Kelly was recruited to work in the White House as an aide to First Lady Hilary Clinton in 1992. Kelly states that the Clinton Administration was implementing a groundbreaking national technology agenda, which she wanted to support. She transferred to the U.S. Department of Commerce, where she led some of the Administration's key technology initiatives. For example, Kelly served as a senior policy advisor to four Secretaries of Commerce. The President nominated, and the Senate conﬁrmed Kelly to be the Assistant Secretary of Commerce for Technology Policy. In that role, Kelly was a liaison to, and advocate for, the technology business community and led Presidential and Cabinet-level technology initiatives.

Unveil Kelly's passionate leadership that continues helping companies partner with the Federal government. This allows TechVision21 to focus on business development and growing the company

An Innovation Strategy Powerhouse

Up Until Now

When Kelly earned her law degree, she started working as an attorney at a national law ﬁrm to negotiate and structure technology business deals. This included joint ventures, strategic alliances, venture capital transactions, licensing and marketing agreements, and arrangements for systems integration projects.

During Kelly's tenure as Assistant Secretary, she learned that most organizations—whether start-ups or global giants—were not leveraging Federal Government policies, programs, and funding as well they could be to advance their business and competitive goals. Hence, after leaving the government, Kelly founded TechVision21 to help companies, universities and science and technology non-proﬁt organizations take advantage of Federal government support for research and technology development and deployment in an economy driven by technology and innovation.

Kelly is known for her entrepreneurial drive and is a nationally recognized technology policy expert. She is a thought leader who has spent three decades serving the high-tech industry in various ﬁelds.

Today, as the President and CEO of TechVision21, Kelly has led the company to become an innovation strategy powerhouse with a passion for advancing clients' leading-edge innovations.

n idea to leverage technology to help clients develop a strategy for engaging with the Federal government, shaping its research and technological agenda and creating compelling messaging for advocacy to advance client interests positioned the Honorable Kelly H. Carnes as the trailblazer to follow.

You

“ “

TechVision21 is a specialized consulting ﬁrm providing a wide range of services to its clients. It monitors and identiﬁes opportunities for Federal funding that can support projects to advance client technologies or initiatives. Kelly asserts, “When those opportunities arise in the form of Federal Requests for Proposals, we provide intensive support in developing high-quality, competitive, must persevere, work through the tough problems, constantly assess what you are doing right or wrong, listen to the customer, and keep your eye on the future.

Clients at the Forefront

Our staff and network of experts nightworkingevenandqualitytoprofessionalsarededicatedprovidingthehighestworkproductsmeetingdeadlinesifthatmeanslateintotheorweekends.

Waving the Technological Wand

has sponsored numerous conversations and brieﬁngs with people who can help their clients during the pandemic.

and compliant proposals. Also, our staff performs thinktank quality research and draft talking points, fact sheets, and reports in support of our clients. My philosophy is that we can do well at TechVision21 while doing good by supporting clients that contribute to U.S. economic growth, prosperity, and competitiveness.”

TechVision21 has helped its clients secure more than $100 million in grant funding to advance their cuttingedge technologies in areas such as microelectronics, nanotechnology. clean energy, and manufacturing. It also helped clients support research centers and regional technology-based economic development initiatives. TechVision21 also provides analysis to help several Federal departments better understand their STEM workforce and the challenges they face in meeting their needs for scientists and engineers. Based on this analysis, the team helps them develop and execute STEM workforce development strategies.

Kelly mentions that she is fortunate to have an outstanding staff with decades of experience in Federal technology policy, the U.S. innovation system, and the dimensions of U.S. competitiveness. She shares, “We also have a network of independent experts and consultants we can bring into large projects or when the speciﬁc knowledge needed is not resident in our permanent staff. Our values are to provide our clients with our best and most honest advice based on our experience and customized services that meet their specialized needs.”

“Our staff and network of experts are professionals dedicated to providing the highest quality work products and meeting deadlines even if that means working late into the night or weekends,” explains Kelly.

“ “

According to Kelly, the past two decades have been a tough time for U.S. manufacturing. Tens of thousands of manufacturing establishments closed, resulting in millions of people losing manufacturing jobs. Kelly believes that there is a golden opportunity to strengthen manufacturing by leveraging emerging technologies to create new products and transform the manufacturing process. She says, “A host of new technologies—artiﬁcial intelligence, sensors, the Internet of Things, autonomous systems and robots, biotechnology, nanotechnology, AR/VR, and more—are revolutionizing the way we make things. So, I would like to see widespread deployment of these technologies to lower costs and make manufacturing smarter and more ﬂexible to make it easier

TechVision21's work involves a high level of collaboration with clients and its staff. Kelly expresses that collaboration is made easier as they all work remotely and can connect virtually. One result of the pandemic is that TechVision21 clients can now engage with busy Federal policy makers and program managers without coming to Washington. The TechVision21 team

“You must persevere, work through the tough problems, constantly assess what you are doing right or wrong, listen to the customer, and keep your eye on the future. Also, do not hesitate to get a mentor or ask for advice from a seasoned business owner or expert in your ﬁeld. Many are happy to share their hard-won wisdom. Also, in many regions, economic development agencies have established a range of services to help entrepreneurs and business networks share information. Take advantage of them.”

Bequeathing Brilliance

Kelly understands that nanotechnology has been advancing but under the public's radar. Many consumer products incorporate nanotechnology in many cases —clothing, cosmetics, batteries, sports equipment, food packaging, even toothpaste. It is also a foundational technology in advanced microelectronics. “Manufacturers are just getting warmed up, and we are going to see many new nano-based products on the market with unique properties. Nanomedicine is poised to scale and will likely revolutionize diagnostics, therapeutics, and drug delivery. In fact, nanoparticles are instrumental in the mRNA COVID vaccines that have saved millions of lives. When nanotechnology started being commercialized, we helped several nanotech start-ups engage with the Departments of Defense and Energy. We stand ready to help other companies that may need some Federal support to develop new products applying this remarkable technology,” notes Kelly.

Kelly knows that starting and running a business is very rewarding, and she encourages those who have a promising idea or invention and are hungry to start their business to take a risk and try. With numerous game-changing technologies emerging, the

opportunities for developing and commercializing innovative products and services have never been more Butsigniﬁcant.ontheﬂip

“We have many latent entrepreneurs in this country. About two-thirds of U.S. adults believe they have the knowledge and skills to start a business, but only 12 percent of adults intend to start a business in the next three years. Narrowing that gap would be good for the American people and building generational wealth, for our economy, U.S. competitiveness, and the country!” Kelly concludes.

to introduce new products, and more energy-efﬁcient. All of this would make us more competitive in global technology markets for manufactured products.”It is critical that the United States returns to a “Made in America” philosophy.”

side, running a business is hard work. Kelly says, “Don't expect success overnight; building a business takes time. You will have great days with successes, but you will also face challenges, perhaps even failures, that set you back, and, some days, you will feel like throwing in the towel. Even Steve Jobs, with revolutionary technology, struggled for years to get backers and Apple off the ground. Eventually, it changed the world, and now is one of the world's most valuable companies.”

IEC publicindustry-leadingGroupTelecomofferssatellitecommunicationsolutionstogovernments,institutions,businessenterprises,andindividualsacrosstheworld. July 2022 | 14 | www.ciolook.com

In an interview with CIO Look, Anastasia shares her journey and contributions to the satellite communications industry through IEC Telecom Group.

Empowering Communities with Satellite Communication Solutions

Since I had to start from square one in a new country, I take much pride that I grew from an Operational Executive in a local events agency into the role of VP of Marketing & Communications with an international organization in less than nine years. I am still in awe that I found the courage to leave my hometown despite good career prospects and the comfort of having family and friends around. I had to

xceptional leaders ﬁnd the courage to lose sight of

Below are the highlights of the interview:

Brief our audience about your journey as a business leader until your current position at the Company. What challenges do you have to overcome to reach where you are today?

Ethe shore to discover the new oceans. Such leaders constantly seek growth, exploration, and innovative solutions. Anastasia Kuzmenko started her career in Ukraine, but at the age of 23, she courageously challenged herself to travel abroad to the UAE to put her knowledge to the test. As the VP of Marketing & Communications at IEC Telecom Group , Anastasia is systematically increasing the brand value of the IEC Telecom Group within the satellite industry by scaling up marketing communications worldwide. IEC Telecom is empowering communities with satellite communication solutions.

July 2022 | 15 | www.ciolook.com

July 2022 | 16 | www.ciolook.com

Enlighten us on how you have made an impact in the industry through your expertise in the market?

In my journey with IEC Telecom, there are quite a few accomplishments about which I feel excited. IEC Telecom used to have a diversified marketing communications system, whereby each office defined a strategy of its own. Undertaking a global marketing role, I set an objective to centralize communications and develop a strong internationally recognized brand with unified positioning. In four years, IEC Telecom's

“We keep you connected beyond limits" is more than a motto; it's a strategic vision that is deeply rooted in the corporate DNA. IEC Telecom Group is committed to going the extra mile. Instead of offering 'one size fit all' service packages, the global team takes the time and effort to define technical requirements for each case and subsequently delivers cost-effective solutions that aim to resolve project-specific needs.

relearn everything from professional norms in the UAE to ways of socializing in a multicultural environment. I would happily repeat it all over again. This journey has not only provided me with fantastic opportunities for professional growth but also made me a better person.

Tell us something more about the Company and its mission and vision.

IEC Telecom Group is one of the leading international satellite service operators. Renowned for supplying highquality satellite-based solutions to customers for more than 25 years, IEC Telecom delivers eﬃcient end-to-end voice and data service and enables digitalization for the maritime industry and remote units on land (where GSM coverage is not available). Its portfolio includes many satellite products (from handsets to VSAT services), solutions, and value-added services. IEC Telecom Group has ofﬁces across eight countries: Denmark, France, Kazakhstan, Norway, Singapore, Sweden, Turkey, and UAE.

Where do you envision yourself to be in the long run and what are your future goals for the company?

Overcompetition.thepast

The power of IEC Telecom as a brand is growing. In less than four years, we've scaled up our marketing communications from region-by-region to a truly global scale. I wish to further advance in the Satcom industry, be able to engage industry inﬂuencers, and bring to life effective ESG projects, serving communities while ensuring the sustainable growth of our business.

At IEC Telecom, we believe that Satcom can bridge this digital divide to empower communities with education, public services, and corporate development, aiding tremendous growth in developing regions across the world.

marketing infrastructure has undergone many changes, including rebranding, launching global PR campaigns, developing thought-leadership through exposure at leading conferences, and expanding our digital IECpresence.Telecom has received international appreciation within the satellite industry, and we are especially honored to be awarded by Thuraya Telecommunications (one of the major global Satcom operators) for the "Best Marketing Campaign" twice: in 2021 and 2018.

Describe in detail the values and the work culture that drives your organization.

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What would be your advice to budding women entrepreneurs who aspire to venture into the industry?

First, stay up to date with industry trends as key leverage. It is particularly essential in the marketing world, where losing momentum can leave even the most seasoned professional behind the competitive curve. Second, step out of your comfort zone. Print advertisement is fading away, giving way to paid social media ads. The latter, in turn, will lose the battle to new ways of marketing promised by the Metaverse. Progress is ﬂuid. Dare to experiment, yet do it wisely.

If given a chance, what change would you like to bring to the industry?

At IEC Telecom, we're gradually shifting our focus from the material world of hardware to the virtual space of smart apps and digital services. We believe this is crucial to success in an ever-evolving business landscape that is being deﬁned by adaptability long into the future. We've been observing two signiﬁcant trends in connectivity – (1) the increasing number of Satcom players will lead to an oversupply of satellite services, thus, earmarking airtime as an essential element of the communications infrastructure, and (2) the Metaverse is the near future, not just a futuristic concept, increasing the demand for 'always-on' connectivity.

What, according to you, could be the next big change in the industry? How is your company preparing to be a part of that change?

ﬁve years, we have invested in the development of specialized applications that are optimized for the low-bandwidth environment. Speciﬁcally talking about videoconferencing, it's facilitating corporate communications and staff welfare

During. the pandemic, it became inherent to a new range of smart services in telemedicine, e-learning, and remote maintenance. We were especially thrilled to bring on a state-of-the-art solution, OneAssist, to the market, which empowered ﬁeld workers to conduct multi-party video calls over a head-mounted device and resolve 80% of their technical concerns over remote access.

There's a famous quote from the novel The Three Musketeers by Alexandre Dumas: "All for one and one for all!" This is the way we treat each other at IEC Telecom Group. The company is built on a strong feeling of belonging and mutual support. I believe this is one of the key drivers of our success.

Today, 'being online' is a basic requirement. At IEC Telecom, we're committed to transcending the basics and bringing cutting-edge technologies to our customers to ensure not just operational continuity but a thriving enterprise that is way ahead of the

Undeniably, technology is playing a signiﬁcant role in almost every sector. How are you leveraging technological advancements to make your solutions resourceful?

1 Year 12 $250Issues 66MonthsIssues$130 33MonthsIssues$70 11MonthIssue$25 CHOOSE OUR SUBSCRIPTION Stay in the known. Subscribe to CIOLOOK Get CIOLOOK Magazine in print, and digital on www.ciolook.com

I worked at a large real estate ﬁrm to help with the development of ﬁnancing of real estate projects in California. I was fortunate to have a great network of colleagues and friends that helped me through the various downturns in the economy and real estate cycles.

Even within the conservative legal industry, there are ways to innovate your brand and career trajectory. “

Gloriaopportunities.servesas

the Client Relations Partner at Rutan & Tucker, LLP, where she implements new and creative initiatives for developing client relationship initiatives for the ﬁrm. Her dedication and expertise in her work have been recognized and honored with several national and state awards for her legal skills and her community

Below are the highlights of the interview.

I graduated from Stanford University in 1999, the early days of the internet. I worked at an educational start-up which was later sold to Kaplan. I loved working in an entrepreneurial start-up environment and advising families, so I decided to attend law school at UC Berkeley to continue counseling companies and businesses.

In my prior roles, the requirement to be behind your desk doing client work while actively networking to develop a book of business was challenging, especially for me because I had difficult pregnancies and was trying to raise two young children in a client service industry. Fortunately, the organic relationships I invested in through bar associations, non-profit organizations, and other networking groups paid off into business development opportunities. After about ten years of legal practice, my current firm Rutan allowed me to create a unique role as its

CIO LOOK caught up with Gloria in our quest to seek “The 10 Most Successful Businesswomen to Watch, 2021.” We talked with her to get more insights into her work and understand how she has made her mark in the industry.

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or sustainable business growth, building and maintaining strong client relationships is most important. Strong relationships allow businesses to focus their resources on developing new strategies for success. Gloria Lee works closely with clients to involve experienced legal counsel to address a wide range of legal issues for strategic growth of business development

Brief our audience about your journey as a business leader until your current position at Rutan & Tucker. What challenges have you had to overcome to reach where you are today?

“ July 2022 | 20 | www.ciolook.com

Gloria Lee Leading Client Relationship Initiatives G lor ia L ee July 2022 | 21 | www.ciolook.com

Describe in detail the values and the work culture that drives your organization.

Where do you envision yourself to be in the long run, and what are your future goals for Rutan & Tucker?

Rutan is one of the largest full-service law ﬁrms in California, with approximately 150 attorneys in Orange County and Silicon Valley. We advise clients from startup companies to multi-national corporations with middle-market corporate and real estate transactions, litigation, employment, and intellectual property matters.

business environment. I also want to support each client in their professional goals by connecting individuals to new career opportunities. This may be helping them with new jobs, introducing them to potential investors or business opportunities or connecting them to a public or private company or nonproﬁt board seats.

Enlighten us on how you have made an impact in the law practice niche through your expertise in the market.

What would be your advice to budding entrepreneurs who aspire to venture into the law sector?

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Tell us something more about Rutan & Tucker and its mission and vision.

Our ﬁrm has an entrepreneurial partnership model that allows and encourages each attorney to develop their own unique practice area and personal brand.

I'm a business development professional that doesn't look like a “typical” law ﬁrm partner. I am an Asian American woman doesn't play golf or drink or know much about sports, but I have been able to draw from my interests and experience as a working parent to connect with people in a meaningful way.

My goal is to provide value to our clients by providing practical, cost-efﬁcient, and expert legal services that anticipate future needs in the constantly evolving

Undeniably, technology is playing a signiﬁcant role in almost every sector. How are ﬁrms leveraging technological advancements to make their solutions resourceful?

Some law ﬁrms are reimagining the billable hour and incorporating AI and using outsourced resources for diligence and practices outside of their core practices to leverage technology and provide clients with the best value proposition for their business needs.

Chief Business Development Ofﬁcer, originating clients for the ﬁrm and connecting the business community to new opportunities.

Prior to my new role as a Client Relations Partner at Rutan, it was not very common to have designated business development officers at law firms. Instead, practicing lawyers were responsible for growing their own individual practices. The success of Rutan's investment in a role like mine where I provide a platform for the entire firm by curating industryspecific events and roundtables and coordinate initiatives for the entire firm has been getting noticed, and in the past few years, I have seen more firms invest in business development roles both with lawyers and marketing professionals.

Even within the conservative legal industry, there are ways to innovate your brand and career trajectory. There are new ways to bring value to clients and create roles within large law ﬁrms, such as positions in diversity, equity, and inclusion, corporate social responsibility, and data analytics. Don't be afraid to leverage your strengths and passions to deliver what clients need in a novel way.

TheUrgeto THRIVEinthe BUSINESS WORLD

Self-conﬁdence - Self-conﬁdence is another factor that is necessary when making big decisions and making any changes. This brings a positive approach to the team and a belief among the team members in the leader.

SPEARHEADING UPWARDS July 2022 | 25 | www.ciolook.com

hat are the things that shape the journey ofWany entrepreneur? When you understand the roles and responsibilities in the organization, you indirectly evolve as a leader. For a businesswoman, there are important factors to consider like – work-life factors, risk factors, conﬁdence factors, and many more. Through this article, we’ll see such factors that impact businesswomen’s success.

Technological Factor – The technology platforms like AI, Cloud Computing, IoT, or Machine Learning solve complex issues and meet the changes of the business world. Thus, businesswomen need to stay updated with emerging technological trends. There are many women leaders who have made their marks in the tech space, and others are following. Technology has become an important factor because the platform provides a competitive edge and holds a greater capacity to drive success for entrepreneurs and the organization.

Environmental Factor – A lot of things depend upon the culture and its impact on the entrepreneur. Creativity boosts in an environment where an individual feels promoted to do so. To create a positive culture, you have to support the individual, respect their thoughts and ideas and celebrate their achievements. Having such an environment gives the best results creating a pool of talented women leaders for the industry. That is why environmental or cultural factor is a big differencemaker in the life of businesswomen.

Diversity and Inclusivity – If we want everyone to have equal opportunities in life, diversity and inclusivity should be encouraged in the organization. This is also an important factor because everyone deserves to be successful. This should not be limited to the workplace but at all places for fair competition.

Work-Life Factor – You cannot be present at two places at one time, can you? Being a woman, you have to fulﬁll

every role; you have to look after your home as well as the work, so keeping the balance becomes crucial. In this journey, the family members can help to cooperate, and businesswomen can maintain the worklife balance. This may be tough for the initial years, but life becomes much easier once that balance is maintained.

Such businesswomen are setting the example for coming new women leaders and are here to make their mark in the world. We are seeing businesswomen ticking all the boxes of leadership, and soon there will be a world where businesswomen can thrive in all the ﬁelds. The only thing, they need to consider these above factors, and they can bring transformation in the world.

Things to Consider

Above all, the thing that reﬂects in the businesswomen is their never-giving-up attitude and their energy in handling things. They never let go of things that easily. If they are assigned some tasks, they will give their heart and soul into it, no matter the task is small or big. Even their approach is always helping and bringing new ideas and perspectives to the table. Not only are they a big asset to the team, but they have also become a big force of the industry today, and their contribution is worth appreciating.

Community Factor – Your passion for your work is valued even more when you serve the community. Giving back to society is actually a part of the organization now termed Corporate Social Responsibility. For women, this comes quite naturally, because being a mother in most cases, she always has a caring heart.

Hilda Agajanian

Optimizing Patient Satisfaction with Extremely Devoted and Caring Approach July 2022 | 26 | www.ciolook.com

Providing Best-in-class Medical Care

Inspired by her vision, we at CIO Look caught up with Hilda to learn more about her journey and contribution to healthcare.

Healing and Empowering Patients with Value-based Approach

Hilda is committed to providing optimal care for her patients during their most challenging times. Through her diverse background, she cultivates a patient-centric culture and optimizes patient satisfaction.

40% fewer acute care facility deaths

25% Lower median total healthcare costs from diagnosis to death

During Hilda’s time at TOI, she has spearheaded a number of innovative new programs, bringing best-inclass medical care into the community setting. She helped co-found Innovative Clinical Research Institute (ICRI) in 2011, which serves as the research arm to TOI. Today, ICRI manages 100+ clinical trials and serves as a leader in the advancement of new cancer treatments. It allows thousands of patients to access cutting-edge treatment in their local communities. Clinical trials aren’t the only specialized treatment Hilda has brought to her clinics. In 2019, TOI launched outpatient transfusion and stem cell transplant programs.

Hilda Agajanian Chief Growth Ofﬁcer and Founder The Oncology Institute of Hope and Innovation

July 2022 | 27 | www.ciolook.com

As one of the largest community-based oncology practices in the country, TOI is delivering on the promise of value-based healthcare and putting patients ﬁrst.

As the demand for their services increased, The Oncology Institute grew alongside its payor partners, innovating new ways to expand access to high-quality cancer care. When Hilda and Richy started TOI, valuebased cancer care was uncommon and relatively unknown, but that did not deter them. They saw the potential of reimagining cancer care and what it could mean for patients and relentlessly pursued that goal.

75% fewer ER visits in the last month of life

All while improving patient satisfaction by 14%

The Oncology Institute is dedicated to healing and empowering patients through compassion, innovation, and state-of-the-art medical care. TOI is helping to rebuild the healthcare system in the U.S. by replacing costly, inefﬁcient Fee for Service care with a valuebased approach that aligns physicians, patients, and payors to simultaneously enhance quality and manage costs. TOI’s High Value Cancer Care (HVCC) model has been validated through research conducted by Stanford University which concluded that patients in the HVCC program:

Experienced 30% lower inpatient admissions

TOI is the ﬁrst community-based provider on the West Coast to offer outpatient stem cell transplants, allowing patients and their families to avoid the hospital and recover in a more comfortable setting. Transfusions are

alue-based care can make a huge difference in the lives of patients. An ardent leader, Hilda Agajanian has aptly exempliﬁed it through her institute, The Oncology Institute of Hope and Innovation.

A Switch to Healthcare

Hilda started her career in ﬁnance but made the switch to healthcare when she and her husband, Dr. Richy Agajanian identiﬁed a gap in the healthcare system. They saw the cost of oncology care skyrocketing and knew it was unsustainable. Together, they decided to start their own practice, focusing on patient satisfaction and outcomes. After opening the practice in 2007, they found that their model of highly specialized, community-based care delivered excellent outcomes while managing costs.

Creating Beneﬁcial Environment for Patients and Each other

Expanding Value-based Approach for Beneﬁting Patients Everywhere

The mission, vision, and core values at TOI inform every decision by leadership and every interaction between teammates and patients. The team at TOI is driven by four core values – genuine empathy, better together, strive for excellence, and unwavering integrity. By keeping the experiences and needs of others at the forefront, collaborating with colleagues, remaining committed to continual improvement, and serving as an honest and reliable partner, TOI teammates create an environment that is beneﬁcial for patients and each other.

Constantly Improving and Enhancing Patient Care

TOI’s technology team is always looking for ways to

Havingpayors.

enhance the care that patients receive. Whether it is rolling out a translated, ADA compliant website, expanding telehealth capabilities, or improving connectivity at clinics so patients can stream their favorite show during treatment, they are always looking for new ways to improve.

“To date, The Oncology Institute has served more than 150,000 patients with personalized, precision cancer care tailored to each patient’s unique needs.”

Staying Committed to Vision

Hilda believes outcomes-based cancer care is the future of oncology, so the biggest change she would recommend for the industry is expanding that model across the country. While value-based care has become commonplace in California, there is still opportunity to educate payors in other regions of the US about the beneﬁts of this model to patients, providers, and

Moreover, TOI is at the forefront of innovative programs like research into clinical trials. ICRI hosts hundreds of trials, and TOI physicians serve as Primary Investigators, enrolling patients and contributing to research. As for cancer prevention, patient education and early detection are two of the most important tools available. In addition to promoting both methods at TOI clinics, TOI’s foundation, The Foundation of Hope and Innovation, historically contributes to organization leading research, education, and early detection.

Being at the Forefront of Innovative Programs

dedicated her career to innovation in the oncology space, Hilda remains committed to that goal. She aspires to bring TOI’s cancer care model across the country, ensuring patients everywhere can beneﬁt from the specialized, cutting-edge care TOI clinicians provide.

Hilda’s best advice to women starting their careers in healthcare is to stick to their vision. “Hard work pays off, and though the long days won’t be easy, there is nothing more fulﬁlling than knowing you made an important impact on your industry and on the lives of patients,” she concludes.

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a common element of a treatment plan for cancer and blood disorder patients that typically requires a trip to the hospital. By conveniently offering transfusions at all TOI clinics, patients enjoy the convenience and comfort of a familiar setting. TOI’s world-class cancer specialists deliver quality care that is compassionate, easy to access, and personalized to the needs of cancer patients.

Kami is on a mission to uplift and empower one million women into their passions and purpose so that they live into their full potential and leave a legacy that matters.

hen a woman steps up and thrives, she also takes her peers along. Kami Guildner is the epitome of the above statement.

Helping Women #RaiseUp their Voice, Visibility, and Business

A connector, a storyteller, and a business coach for changemaker women of inﬂuence, Kami believes that women's voices matter. She leads high-vibe entrepreneurs to give voice to their most important messages and create a ripple effect of worldly impact. Kami is the Founder of the Extraordinary Women Ignite Conference, Extraordinary Women Connect events, and Extraordinary Women Radio™—a podcast featuring wildly successful women who are making an impact on the world. She is also the author of Firedancer: Your Spiral Journey to a Life of Passion and Purpose. She was named to the 2020 Twenty-Five Most Powerful Women in Business List by the Colorado Women's Chamber of Commerce.

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Below are the excerpts from the interview:

Brief our audience about your journey as a business leader. What challenges you had to overcome to reach where you are today?

I left the corporate world after a 20-year marketing exec journey that took me around the world. I always say two gifts took me away from the corporate world. First, I got laid off, and second, I got laid off in 2008, when there were no other VP Marketing roles readily available. I had to take time to slow down and reconnect to myself. My father passed away one month after I was laid off, and as I reﬂected on the life values he taught me, I embarked upon a 17-month reﬂective journey of reconnecting to

At CIO Look, we got into conversation with Kami to know more about her entrepreneurial journey and how she is impacting women everywhere.

Enlighten us on how you have made an impact in the coaching niche through your expertise in the market. I weave soulful inspiration into mindful business strategies, helping my clients succeed in business. With decades of leadership, marketing, strategic planning, and business growth expertise, I guide my clients to master their marketing, money, and mindset. My soulful spirit leads my clients to unleash their magical manifestation powers of manifestation and to live out loud, fueled with vitality and courage.

myself and discovering that I had a different purpose beyond being a corporate exec. It was not an easy journey … I had signiﬁcant self-perceptions and fears to break through... Then, on one particular day, when it all felt like my life was falling apart, the simple breath of my horse helped me ﬁnd the clarity and courage to start my own business. From that moment, I never looked back. I knew there was a different journey ahead for me.

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“I have a passion for bringing together a sisterhood of inuential women to learn, connect and inspire, each dedicated to raising up her voice, vision, and visibility to lead soulful, wildly successful businesses of impact.”

Kami Guildner Founder

The way we market coaching businesses has to shift. Instead of using the old antiquated formulas of speaking to your clients' pains, fears, and scarcity mindset, speak to your clients' desires and aspirations. Speak to their love language, not their pain language. There was a time in my business that

What, according to you, could be the next big change in Coaching industry? How is your company preparing to be a part of that change?

I followed a lot of the formulas and shiny stars out there – teaching the pain-based conversations. I got caught into the shiny claims of success and switched my business over to this approach several years ago, and with that came a drop in business. I also sounded like all the other mundane coaches out there following the same formulas. When I switched my marketing back to speaking to my clients desires and all that was possible, my business grew exponentially. I love helping my clients expand what they think is possible in their business, and speak their own clients' love language. So much more powerful – and together we're raising up the energetic vibration of our world to a much higher frequency, instead of playing to uncertainty, fears and doubts.

Philanthropy

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Describe in detail the values and the work culture that drives your organization. Making a difference Community and Collaboration Abundant Mindset Connection to Nature Delight in Life Leadership Learning

Where do you envision yourself to be in the long run and what are your future goals for Kami Guildner Coaching?

Continue to build a ripple effect of impact! I'm going to keep doing what I'm doing, reaching more people in my goal to impact a

My clients have raised up their voices, their visibility, and their businesses. They have landed on TedX stages, been named to Most Powerful Women in Business lists, grown their bottom line exponentially, and carried on the vision of my ripple effect aspirations.

Passion & Purpose Freedom

million women! I am completely aligned with this mission and calling!

If you spend time on each of these elements every day, you will #RaiseUp your #RFactor – you will show up in high vibration mode.

Create Community and Collaboration with inﬂuence. Relationships are the heart of every business. Seek out win:win partnerships with others and create spaces where you can bring together the many people you know and meet in your business dealings. There is magic in the powerful introductions you can make. Nurture relationships.

Build a brand that is uniquely yours. This means building your brand from the inside out from your very essence: your strengths, passions and values. Your life experiences have guided you to this point in your life, and if you build a brand that weaves together all the best parts of you, no one can serve exactly like you. This eliminates competition –because no one is exactly like you! It also opens the door to more collaboration – as you bring your best gifts forward and they bring their best gifts forward – your impact is multiplied. No longer does one plus one equal two; one plus one equals much grander combined strength.

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What would be your advice to budding entrepreneurs who aspire to venture into the Coaching sector?

Mindset – meditation, awareness, ﬁlling our minds with good content Body – nourishment, movement, energetic self care Spirit – however you spirit – playing in your inner wisdom and purpose Community – choosing community that uplifts and empowers you

Your energetic presence is your secret sauce. We can have all the right branding and marketing in place, the right packaging and pricing and be showing up on stages and more – and if we're not resonating in high vibe energy – your business can get stuck. To attract your ideal clients into your business, your inner ﬁre needs to be burning bright and strong. I call how we resonate our #RFactor™. There are four elements to #Rfactor:

ong ago, there was a perception that women could not lead and play effective roles in society or businesses. But today, we can see that they have gone beyond all prejudices and are playing a pivotal role in every ﬁeld. They have crossed over all the barriers, and today women are the drivers of most successful businesses and are the most resourceful asset to many businesses all over the world. The leadership of women is evolved over the years and is continuing to evolve. They might have faced challenges in their evolution, but they have been determined to thrive in the world of business, and they have proved their value to the world.

Understanding how female leadership has evolved over time can help us tap the potential for their advancement in the future. The evolution of women's leadership is not an abrupt thing. It has been happening for long years, and this evolution will continue to happen in the future. Since the event of the collapse of Lehman Brothers in September 2008, progress for women leadership has proven quite more substantial. Women leaders have proved that they are capable of taking the right decisions. They have proved that they understand the strategy and are rational in their approach. They have the vision, mission, and guts to play the role of leadership without being afraid and drive the businesses in the appropriate direction of growth and development.

Today, women realize their potential and act on their greatest strengths to address the challenges that minimize their efforts to build successful, rewarding, and sustainable careers. Women leaders today are choosing not to give in to the thought process of someone else. They have their own thought process and the opinions of wrong people do not provoke them. Women’s perception of themselves as potential leaders today has undergone a remarkable shift. They address

Evolution of LeadershipWomen

Today in 2021, almost 24 countries are being led by women

has also contributed to the evolution of women's leadership. As there is an increasing shift towards remote work culture, there is an opportunity to include a number of women in the Todayworkforce.women

leaders are creating many opportunities for themselves and are seizing the opportunities when they are available. They are not casual and are ready to play a key role by being in leadership positions. They are demonstrating their excellence by leading effectively and producing successful results. They are strengthening their capabilities and resolve to push through all the barriers and come out victorious. They are defeating all prejudices and biases, setting the standard of exemplary leadership, contributing to the businesses profoundly, and proving their excellence. Over the years, the leadership of women has evolved incredibly and will continue to evolve more in the future.

Women leaders have become more confident that they can contribute significantly to any field. They are not limiting themselves to any field, but they are thriving even in the male-dominated industries also and setting an exemplary example for many women to come ahead and be a part of the workforce. They have learned the value of female solidarity and supporting each other. They are open to learning from each other. They are comfortable working with men allies, and they are proving themselves as a capable and resourceful asset to the organizations with their leadership abilities and soft skills. The women lead movements and government support have also contributed significantly to the rise of women's leadership.

SHIFTING TIDES

Today no one can dare to underestimate the value women leaders bring to the table. Many women today are in leadership positions of global institutions and inﬂuential companies. More women leaders have also been elected to represent the high ofﬁce in the world.

the needs that are to be addressed much diligently and calculatedly. They don’t take irrational decisions but are capable of taking high-value decisions that drive the proﬁtability of the businesses.

Moreover,leaders.thepandemic

AssociationTrucking July 2022 | 36 | www.ciolook.com

Ellen Voie CEO and President In

Women

About the Author

July 2022 | 37 | www.ciolook.com

The Impacts of Pandemic on IndustryTrucking

Ellen founded the non-proﬁt organization, Women In Trucking Association Inc. to encourage and support women in the trucking industry. The mission is to make women aware of career opportunities and to mentor and assist them as they become more successful in their roles. Ellen's most recent position was Manager of Recruiting and Retention Programs at Schneider National, Inc. Her role included identifying issues that caused driver turnover and then promoting corporate initiatives to retain and engage drivers

he pandemic has had both positive and negative

Shippers and receivers were also hesitant to accommodate drivers' biological needs and closed their washrooms as well. Some oﬀered outdoor temporary potties, but these were typically unisex and often unheated (not to mention Tounsanitary).makematters

That's when the hero driver was suddenly ostracized for not being in compliance with the vaccine mandates. Early mandates required companies with one hundred or more employees to require vaccinations, so drivers left the larger companies and turned to those not aﬀected by the mandate. Many drivers became owner-operators, so they had more autonomy over their careers.

heroes at the beginning of the pandemic have now left the industry to avoid these mandates, and as evidenced by recent protests, they have decided to resist. This is created even further divide between drivers and often their carriers, but speciﬁcally with the government. The future will reveal whether our professional drivers will return to hero status in the coming years. The pandemic showed the importance of the industry but resulted in a more divided work force.

worse, it was hard to get personal protective gear to our drivers on the road. They couldn't ﬁnd hand sanitizer or masks at most truck stops and unless they could return to their home terminal, they just didn't have the items they needed to protect themselves and to keep their trucks sanitized.

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Timpacts on the trucking industry, and these have changed as the virus has progressed through its successive variants. From hero to being unemployed, the industry has been both honored and then marginalized by the politics surrounding this epidemic.

Manychallenges.ofthe

The initial reaction was to prohibit people from gathering to halt the spreading of the virus. Restaurants were closed as sit-down seating was banned. This meant that professional drivers who formerly could stop at a truck stop and enjoy a relaxing meal could no longer have this luxury. The problem was that a tractor trailer cannot ﬁt through a driver through fast food restaurant, and no one was allowed inside to order, so that food option was no longer available.

An independent and self-reliant type of person is also less likely to accept directives from their government or employer, which was reﬂected in the low vaccination rates of professional drivers. Some estimates are as low as half of the driving population were, or are, fully vaccinated.

Suddenly rest areas were closed because the states did not want to provide facilities for fear of spreading germs. This aﬀected all drivers, but for our female commercial drivers the consequences were more dire. Without a place to stop for relief, drivers had to resort to other measures, such as port-a-potties in the trucks or aligning routes to ﬁnd available facilities.

During the early months of 2020 there was a great deal of uncertainty surrounding COVID 19. No one could be certain if they were taking the proper precautions and drivers were especially vulnerable. Not only were they expected to continue delivering the nation's freight, but they were also experiencing unbelievable challenges just to do their jobs.

Over the months, as the virus transitioned into various names and levels of impact, the trucking industry continued

Once a vaccine was available, things changed. Everyone was encouraged to become vaccinated to protect themselves and their families and colleagues. The typical driver spends many hours alone in the cab of a truck. Many are attracted to the trucking lifestyle because they are independent and self-suﬃcient and resist working in an environment that requires a great deal of supervision.

to deliver the products consumers demanded. While the trend to work from home increased, it didn't apply to our professional drivers.

Some companies required drivers to be vaccinated to even pick up or deliver on their property. Others had mandates because they were government contractors. The lists changed often as mandates were subjected to legal

Manna Kadar Founder Manna Kadar Beauty

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I entrepreneurship has increased exponentially, but when one is born with a knack for entrepreneurship, nothing can stop oneself. The above statement wholly resembles Manna Kadar and her entrepreneurial venture Manna Kadar Beauty. She is a natural-born leader who proved herself as a successful young entrepreneur in the competitive sales and marketing realm early on in her career.

We at CIO Look caught up with Manna in our expedition to ﬁnd ‘The 20 Most Successful Businesswomen to Watch, 2021.’ We got into a conversation to have an insight and understand how the thought process behind her high-quality beauty and wellness products.

Manna is a well-known persona in the cosmetics industry for her evolutionary line of product produce with the motto Beauty Simpliﬁed. She aims to simplify her consumers’ beauty routine!

Better than the Rest

A Competent Entrepreneur Curating a Prestige Chain of Cosmetics Boutiques

Seeking to maximize revenues creatively, Kadar turned her tanning salon lobby into a beauty bar. The idea quickly gained traction, giving Kadar her ﬁrst opportunity to develop an original cosmetics line. By really listening to the needs of her customers, she was able to craft products that delivered real-world beauty solutions, growing the small company into what is today a family of six brands with more than 600 SKUs in 40,000 stores nationwide - all without outside investment.

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Journey Until Now

At age 16, Manna purchased her ﬁrst cosmetics store at the local mall, and at 18, she became one of the handfuls of students accepted into college. She stayed close to home, studying Finance and Distribution Management at USC. She implemented what she learned to grow her mall-based cosmetics chain to

Dive right in.

n recent years, the shift of women leaders towards

The motto of Manna Kadar Beauty – “when you look good, you feel good” - means something different to everyone. She designed products to suit multiple concepts of beauty, from minimalist to glam. Understanding that makeup can feel time-consuming and too technical for some, she developed her signature three-step Beauty Simpliﬁed System, coordinating instructions with numbered products to streamline application. More than the opportunity for proﬁts,

Manna Kadar

Manna was born in the world’s fashion capital, Paris. Her courageous single mother and grandmother raised Kadar in California. She grew up in a tough neighborhood and witnessed ﬁrst-hand the battle to survive and viewed education and enterprise as the way out of the struggle.

seven stores in six years in her entrepreneurial drive. After college, Manna sold her beauty business to enter the world of corporate banking. Over the next six years, she excelled rapidly yet missed the fulﬁllment and purpose that entrepreneurship provided. In 2007, she exited the ﬁnance world, taking everything she learned and applying it to her new venture: developing a chain of tanning salons that would one day lead to the Manna Kadar Beauty empire.

Putting Pedal to the Metal

cosmetic ﬁnestformulatedproductswiththeingredientsandmostinnovativetechnology.” July 2022 | 42 | www.ciolook.com

prestige

Manna Kadar has become a celebrity in the entrepreneur world, carving her name and brand out in Orange County, California, for over a decade now as the GO TO in all thing’s affordable luxury for life! She has become a reliable resource for her cult following, delivering high-quality beauty and wellness products that perform.

Manna advises budding entrepreneurs aspiring to venture into the cosmetics sector to be true to themselves. She says, “Create a brand that you believe in and shoot for stars. There may be days where you want to give up but don’t. You can’t win the lottery if you don’t buy a ticket.”

Kadar brand made Inc. Magazine’s 2020 “Top 5,000” list and is published among the fastestgrowing enterprises in the LA Business Journal. The U.S. Small Business Administration (SBA) recently named her 2020 Young Entrepreneur of the Year.

“A line of luxury

Never Give Up

Manna has worked hard to curate beauty products that ﬁll a void—being able to produce products that are multi-functional and easy to use sets Manna Kadar Beauty apart from other beauty brands.

Kadar is drawn to the hope and self-conﬁdence she can encourage others through her work. She has found that providing people with multi-functional, high-quality cosmetics can change their whole outlook on life, helping them become the best version of themselves.

The Wide Range of Manna Kadar Beauty

The self-made, self-funded minority mompreneur behind the Manna Kadar Cosmetics family includes Manna Kadar Beauty, Goddess by Manna Kadar, Beauty and the Bump, Haute Dog luxury pet products, Mason Man Skincare, and Manna Kadar Luxe Bath and Body. She is the creator of the “7 Minute Face,” Kadar’s three-step, award-winning Beauty Simpliﬁed System, and a Life Stylist host for MKB’s weekly Amazon live. Driven by a philanthropic DNA, Kadar gives back 10% of the company’s annual proﬁts to a variety of organizations she supports year-round.

business has earned her a spot among the Orange County Business Journal’s “2021’s Top 50 most inﬂuential people”, “Top 40 Under 40 Beauty CEOs,” along with being named 2018’s USC Alumni Member of the TheYear.Manna

Manna states that her venture has dedicated various marketing efforts to all things digital in the last year. It has found great success engaging its current and future customers with video. She adds that you can discover Manna Kadar Beauty streaming all things beauty on Instagram to Amazon and all the channels in between.

Awards and Accolades

Kadar’s innovative approach to both beauty and

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Rose Araghchy, CPA Founder and President

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tartingthe business from scratch to become a prominent business leader in the financial services industry, Rose Araghchy is an inspiration to numerous women through her leadership. She is the Founder and President of R2 Advisors PC, leading with the motto to manage, compete, and sleep better knowing your finances are in their hands. Rose wants the company to be ata place that is smarter, innovative, more dynamic, and more flexible.

R2 Advisors PC provides financial advisory services, consulting services, compliance services, and asset management services to organizations, improves organizational effectiveness, and addresses clients' most complex problems. The company is embracing change and want to help their partners tackle their challenges and improve their organizations by helping them adapt.

Rose says, "The challenge of starting my own company had its complexities, but the shift from working for someone to

Providing a More Flexible Consulting Model

Building a Business from the Ground Up

Rose says, "Gaining access to financial professionals with our background is hard. The average small to midsized business won't be able to just contact a person at one of the big accounting firms or speak to an elite portfolio manager who has had that big corporate experience. At R2 Advisors, we wanted to change that."

Rose started working for various firms, learning to climb the corporate ladder at a young age. She worked with some of the best leaders in the industry and came across others that she would never follow into battle. She learned a lot about leadership working at the 'Big 4' and their clients. Among those, the most difficult challenge to overcome was not the late nights, difficult deadlines, or complex financials; it was daring to step away and build a business from the ground up.

building a brand and legacy you are responsible for has it's a constantly evolving game of chess. The biggest thing to overcome is how you manage people both to create loyalty and hold them accountable for results. Many of the challenges were not taught in an academic environment and are skills that I have started to acquire with more experience."

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R2 Advisors ensures that they use and partner with the best technological solutions for their clients. They try to access tech that the "big boys" only have access to. They negotiate and try to get the best possible costing models before implementing any technology that brings value to their clients.

Rose says, "We love what we do. To be successful, you need to work with a team that shares the greater vision you have. How to get from A to B and navigate through obstacles in between."

Process automation and streamlining different functions at an organization can tremendously improve bottom lines at businesses. Deciphering data through

Streamlining Different Functions of Organizations

Rose wants to take an approach that motivate R2's most "valuable asset our people.", and tries to take on

Rose truly believes that adapting to technological change for any business is what ultimately keeps a company thriving in the current market.

Ensuring Collaboration, Efficiency, and Effective Management

different tasks that motivate R2's people. They evaluate what type of benefits their employees want and where they want to be in the next 5 years and allow everyone to have a voice in shaping the future of R2 Advisors. R2 and its future growth rely on the vision of everyone on the team. They try to listen as much as possible and see how they can build a better company together.

R2 Advisors wanted to create a smaller scale firm that provides significant experience and access to the tools, technology, and investments that big firms have access to. R2 Advisors also offer a more flexible consulting pricing model by eliminating and reducing the frustration of "surprises" sometimes found in professional services work. R2 Advisors PC's models adapt to the needs of its customers and are elastic.

She adds, "Because our industry is highly regulated and includes a lot of deadlines, stress, data, and information; we try to tackle all these things through collaboration, communication, efficiency, and effective management."

Rose says, "At the end of the day, Leaders need to be both value creators who execute strategy and game-changers who innovate, and we live by that mantra."

Reducing Barriers for Small Firms and Encouraging Female Leaders

Providing Value to Clients in Innovative Ways

better analytics can enable leaders to make much better decisions. R2 Advisors PC brings those tools, implements them, and works with its clients to be able to adapt.

Alternative Investments and adaptation to the remote work revolution are the biggest changes that R2 Advisors PC is preparing for, and it wants to create and maintain an inclusive working world. Rose wants R2 Advisors to scale with client trust in mind. In the next couple of years, they are looking for more innovative ways to provide value to their clients and create a unique and inclusive culture internally.

Making the Working World a Better Place through Diversity

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Internally, R2 Advisors PC uses the best technology to create efficiency as well.

R2 Advisors want to be able to gain more significant market share through institutional investments and fund administration services for their private equity clients as they are placing a huge focus on these areas. A lot of exciting new projects are in the works at R2. All while incorporating and trying to add an innovative edge to it.

Rose says it is a very tough world to get heard as a woman. She shares precious wisdom for women entrepreneurs, "While you set on your entrepreneurial journey, keep in mind that occasional setbacks are inevitable. Keep your head up high and be confident because women who start businesses are usually the ones that help make the world a better place. Don't ever lose a sense of integrity, empathy, and compassion. As more and more women become leaders, we will see an innovative business landscape that is diverse, tolerant, and looking to better the world.”

"We are in a new era where female leaders are just starting to feel more empowered. Keeping up with this momentum and supporting women in the financial services industry is important for future generations. I would love to see more women in finance lead the way."

Rose would like to reduce barriers to the market to gain momentum for newly emerging financial services firms. She expresses that smaller firms need to be given a greater chance to service institutions, grow their base, and gain access to more resources because they drive the Roseeconomy.says,