SEPTEMBER 16, 2016 | VOL. 5 ISSUE 38
THE DEATH OF THE
CUBICLE In today’s office, walls are coming down, while productivity and collaboration are going up
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TOP-OF-MIND AND IN THE MIX THIS WEEK
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VOLUME 5, ISSUE 38 Featured this issue: Automatic Taco looks for brick-and-mortar space ....................................................8 Design trends for today’s medical office....................................................................20 The bright side of Main Street vacancies....................................................................30
In the 1940s, 201 N. Main St. was home to Waldrep’s School of Beauty. Today, Brio Internal Medicine occupies the building’s second floor.
WORTH REPEATING “We are seeing trends that are trying to implement joy back into the workplace.” Page 15
“Expecting an implementer to innovate will result in frustration at the very least and more likely will result in failure.” Page 28
“We live in a new Greenville where, just as businesses need to compete with each other, Main Street needs to compete with other parts of downtown Greenville.” Page 30
VERBATIM
On Apple’s newest innovation “Apple Plug is the perfect solution. Fill in your archaic headphone connector with beautiful aluminum and plug yourself into the future.” Greenville’s Nicer Studio poking fun of the iPhone 7 on their hoax website, appleplugs. com, which had more than 1 million views in 24 hours.
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UConn instructor tapped to lead USC Upstate’s GreenHouse incubator TREVOR ANDERSON | STAFF
tanderson@communityjournals.com The University of South Carolina Upstate’s GreenHouse business incubator in downtown Spartanburg has a new director who is all about entrepreneurship and experiential learning. Brian Brady, a former instructor in residence at the University of Connecticut School of Business, has assumed leadership of the incubator on the third floor of the George Dean Johnson Jr. College of Business and Economics.
Brian Brady
“One of the things I’ve noticed since arriving here at USC Upstate is that we need to do a better job of promoting and raising awareness for the GreenHouse to businesses and the community,” he said. The GreenHouse was launched in 2014. It occupies almost 20,000 square feet atop the George, as the school is affectionately known. Since its inception, the facility has provided “incubation” workspace and mentoring for about a half-dozen startups and several affiliated companies, who use the GreenHouse’s services but do not have space there. Frank Rudisill, dean of the George, said the position was vacant for about six months before Brady was hired after a nationwide search. “Brian brings a wealth of knowledge, experience and enthusiasm to this position,” Rudisill said. “He has hit the ground running. He has a lot of ideas and understands what we want to do. We are very pleased.”
CURRENT GREENHOUSE RESIDENT BUSINESSES S.C. Community Loan Fund: nonprofit providing loans, technical assistance, and advocacy for affordable housing, healthy food, community facilities, and community business enterprises
Resiliency Technologies: tech startup providing gateway to mental health resources linking researchers, educators, corporations and individuals Alta Gracia Apparel: fair-trade clothing manufacturer
Five companies currently reside at the incubator. Among them are the S.C. Community Loan Fund, Resiliency Technologies and Alta Gracia Apparel. Also residing in the GreenHouse is The STUDIO – an in-house, student-run marketing and design agency working with GreenHouse clients, small businesses and nonprofits in the Spartanburg commu-
nity. It provides students with an opportunity to apply what they’re learning in the classroom in a real-world setting. The projects include logo development, creating brochures, web design and other marketing materials, as well as helping companies boost their social media presence. Brady, who taught graduate and undergraduate courses at UConn in
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entrepreneurship, marketing and management, said he hopes to involve more students at USC Upstate in addition to business majors. He is especially interested in helping students start their own businesses and giving them space at the GreenHouse while they’re still in school or after graduation. At UConn, Brady held a dual appointment as director of the UConn Stamford Learning Accelerator, an experiential learning lab that brought together students and faculty to help entrepreneurial ventures solve problems and exploit opportunities.
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He said he wants to make the GreenHouse more “inclusive” by working with other colleges and stakeholders engaged in promoting entrepreneurship in Spartanburg. Brady plans to market the facility to host more business events, perhaps hosting a Startup Weekend at the GreenHouse. He said he wants to talk with entrepreneurs about what programs and resources they need or what they would like to see at the GreenHouse to help them scale their business. Other possibilities include running workshops with angel investors or IP law firms to expose startups to professional resources and expertise
MBA PROGRAMS
Under his tutelage, the SLA completed projects for more than 20 companies, including startups, growth businesses and Fortune 500 companies like IBM Watson and NewsCorp. “We are thrilled to welcome Brian Brady to Spartanburg,” said Meagan Rethmeier, director of small-business and entrepreneurial development for the Spartanburg Area Chamber of Commerce. “Brian’s significant business acumen and experience in the entrepreneurial space make him a perfect fit for the job. Moreover, Brian’s vision of GreenHouse Incubator as a hub for more interactive and collaborative relationships between the community and the university will serve as an important resource for businesses and students alike.” Brady said he hopes to be involved, along with Rudisill and other faculty of the George, in efforts surrounding the Northside Initiative, a multi-entity endeavor focused on revitalizing the city’s Northside community.
and funding. The end goal is to create a steady flow of successful companies that will stay in Spartanburg once they have grown and moved out of the GreenHouse, he said. “There are a lot of great business initiatives going on [in Spartanburg],” Brady said. “I am so impressed by the commitment of all of the stakeholders – private businesses, the city of Spartanburg, the Spartanburg Area Chamber of Commerce, the Small Business Development Center and USC Upstate. There are a variety of resources coming together, sharing ideas and expertise to help build and promote an entrepreneurship ecosystem in Spartanburg. I look at the GreenHouse as contributing to this mission.” For more information, visit uscupstate.edu/greenhouse.
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The Upstate of South Carolina is a beautiful area home to many businesses. It is also home to severe thunderstorms in the summer and ice storms in the winter. As the weather warms up, as memories of recent winter storms melt away, it’s tempting to forget the cold, hard dread that the lights might Scott Kelly go out. President Carolina Heating Service Most of the Upstate felt Serving Greenville the effects since 1981 of no power due to ice and wind. But the potential for storm related power outages is a year-round sleeping trigger. While you cannot prevent power outages, you can prepare for them. As a business owner I know just how important having power is to stay profitable and keep that competitive edge, so do the folks at Rocky Creek Vet here in the Upstate. After losing power for nearly 18 hours caused by a car that had crashed into a utility pole several blocks away, they quickly learned they needed backup power ASAP. Virtually every function of their business is dependent in some way on a power source. From the call takers to the employee access to web tools, from the kennel housing that needs lighting and Air Conditioning and the power to sustain surgical procedures, everything needs power. In a competitive world, assuring their clients continued convenient service provides Rocky Creek Vet an advantage over many of their competitors who would be at the mercy of their local power grid. Any loss of power takes them out of communication with their clients and their employees. And power is needed to keep computer servers up and running. As peace of mind Carolina Generators installed an 80KW Generac Generator on location. And Rocky Creek Vet plans to install generators at any future locations. Power your peace of mind by installing an emergency generator.
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| ENERGY | 7
Step up to the plate. Glen Raven’s solar farm will offset 317 tons of carbon emissions annually, the equivalent of planting 2,500 treed seedlings annually.
Glen Raven to build $2M solar farm at Upstate facility ANDREW MOORE | STAFF
amoore@communityjournals.com Glen Raven Inc. plans to build a $2 million solar farm at its Anderson-based Sunbrella manufacturing center. The 1000-kW project will become the largest solar energy installation in South Carolina owned by a privately held company. The project is an effort to reduce the company’s carbon footprint. “We are committed to sustaining the communities where we live and work and are invested in seeing them thrive,” said Edmund Gant, sustainable development manager for Glen Raven Custom Fabrics. “Sustainability is a priority for our employees.” Built in 1994, the North Carolina-based company’s Anderson plant – called Glen Raven Custom Fabrics – is the largest manufacturing center for the Sunbrella brand of fabrics for awning, marine and upholstery applications, and employs more than 700 people. The company currently receives natural gas and nuclear power from Duke Energy to power its operation. Earlier this year, Glen Raven partnered with Hannah Solar, a Georgia-based solar tech company, for the project. In two weeks, Hannah Solar will install 3,225 solar panels on five acres
adjacent to the facility. The installation will be completed sometime in January. The solar farm is going to offset 317 tons of carbon emissions annually – the equivalent of planting 2,500 tree seedlings annually – and can supply energy to about 105 homes, according to Gant. In the U.S., carbon dioxide accounts for 82 percent of greenhouse-gas emissions, which can cause multiple health issues such as asthma and heart attacks. But many companies are adopting clean energy sources such as solar. These sources reduce the use of power plants, which account for 31 percent of U.S. emissions, according to the EPA. The company declined to share its current energy usage. The solar farm isn’t the first sustainable practice employed by the company. Glen Raven doesn’t dispose of its waste at landfills. Instead, it contracts with Wellford-based Leigh Fibers, which processes and trades recyclable fibers. The company also has a $3 million solar farm on the roof of its 175,000-square-foot plant in Norlina, N.C. Since 2011, the 500-kW solar farm has generated the power equivalent of 233,541 gallons of gas and 16,457 60-watt light bulbs, according to Randy Blackston, vice president of operations at Glen Raven Custom Fabrics. He added that Glen Raven Custom
Fabrics couldn’t add a rooftop solar farm because the 1 million-square-foot manufacturing center couldn’t sustain its weight. But the company has made sure to use sustainable practices to prepare the five acres of land for the large solar installation. “A lot of the trees were infested with pine beetles, which are a big pest here in the Upstate region,” said Gant. “We cut those down and mulched them for our nature trail. The healthy trees were carefully relocated across the property.” The company is building the solar farm through the Duke Energy Solar Rebate Program, which offers a rebate of $1 per watt of installed generating capacity direct current. Glen Raven estimates that it will receive a payback in less than five years. The solar farm could spur more sustainable practices at the company. “Any green energy options are worth exploring,” said Gant. “We’ll always be open to the idea. We’ve always been an industry leader in being green. If these panels are successful, we’d be open to the idea of expanding further in solar.” For more information, visit glenraven.com.
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Meyer Tool will expand Greenville County operations TREVOR ANDERSON | STAFF
tanderson@communityjournals.com Meyer Tool Inc. announced last week it will invest $6 million to expand its operations in Greenville County and create 57 jobs. The company said it will add 44,000 square feet to its existing facility at 7640 Pelham Road. It will begin hiring for the new positions during the first quarter of 2017. “This expansion is necessary to continue growing our existing business, as well as adding new opportunities,” said Chris Urban, general manager of Meyer Tool’s Greenville plant, in a statement. “The growth reflects our continuing commitment to provide superior service to our customers. Without our strong team and partners none of this would be possible.” Founded in 1951, the Cincinnati, Ohio-based company supplies a range of precision components for the aerospace and gas turbine engine industries.
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Meyer Tool said it specializes in electrical discharge machining, laser machining and welding, water jet machining, abrasive grinding, coating and other processes required for a single-source solution for airfoils and other hot section turbine components. The company established its operation in Greenville in 1997, according to its website. It expanded those operations in 2014, investing $5 million to renovate its existing 85,000-square-foot facility and create 50 jobs. “Meyer Tool is a leader within the aerospace and power generation industry and a true ally of Greenville,” said Greenville County Council Chairman Bob Taylor in a statement. “We are excited to have them as part of our industrial community and applaud their continued growth.” The company said job-seekers should visit its career page online. For more information, visit meyertool.com.
ARIEL TURNER | CONTRIBUTOR
aturner@communityjournals.com Automatic Taco, one of Greenville’s favorite taco trucks, may be headed to a brick-andmortar location near downtown. Nick Thomas, owner of Automatic Taco, is currently looking for a 2,000 - to 3,000-square-foot home for a new restaurant, which he hopes to open in early 2017. “It’s all speculative right now,” he said. “But we’d like to be able to announce [the new location] in a month or so.” Thomas said he’s eyeing a variety of locations but hopes to stay as near to downtown as possible. He plans to add at least four more employees as well. The new concept’s menu would expand on
the truck’s offerings but still stay fresh and seasonal, while appealing to a variety of demographics, such as kids. It will also have a full bar of craft cocktails using freshsqueezed juices and simple ingredients. Like the truck, the new spot will offer counter service and casual food, but it’ll have a more refined environment. And never fear, Thomas said he plans to keep the truck running around town as long as he can manage both.
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Automatic Taco looking for brick-and-mortar space
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| RESTAURANT | 9
Table 301’s Jianna to open at Falls Park Place SHERRY JACKSON | CONTRIBUTOR
Imagine sitting on a second story veranda overlooking Falls Park dining on fresh oysters and modern Italian cuisine. Greenville diners will soon have that option when Table 301 Restaurant Groups’ latest concept, Jianna, opens early next year. The 5,800 square-foot restaurant will feature a 40-foot bar that offers both indoor and outdoor seating on the second story of the new Falls Park Place development at the corner of Main Street and Falls Park Drive. Jianna is also set to have an open kitchen and pasta making area. “One of the first lessons I learned in this business is location, location, location,” said Carl Sobocinski, president of Table 301 Restaurant Group. “When I saw the drawings and plans, I couldn’t think of a better location than this overlooking Falls Park. It’s got the highest foot traffic, hotels nearby, parking options and that wraparound deck.” “We all wanted to bring a new and unique dining experience to downtown Greenville and Falls Park Place is the perfect venue with its wraparound outdoor balcony seating that looks out over Main Street and Falls Park, said Ryan Peiffer, vice president at Hughes Investments. “Carl has a wonderful vision for the space and it fits in perfectly with the project. People will be amazed.” So why an Italian restaurant when there are other Italian eateries in downtown Greenville? “We took a look at Greenville, at what we have and what we don’t have. We wanted to do something Italian that was more approachable and more casual,” said Sobocinski. “This seemed like a great need in our community.” Jianna will offer four to five varieties of raw oysters, in addition to sliced-to-order prosciutto di Parma, house-made pasta, antipasto and crudo, and feature local, seasonal ingredients whenever possible. While the menu is still being finalized, expect to see items such as a Kobe beef tagliatelle with butternut squash, as well as polenta with mushrooms and parmesan cheese. “We’re going back to the roots of Italian cooking but doing it in today’s more modern flavors and accompaniments,” said Sobocinski. Jianna will be under the culinary leadership of Chef Michael Kramer, who came to the Table 301 Group in April 2013 as an executive chef of culinary operations. He also recently served as executive chef at The Lazy Goat. The new restaurant’s name, Jianna, comes from Kramer, who got his start in the business working at Jianna in
the North Beach neighborhood in San Francisco under chef Marc Valiani. Valiani died a few years ago and Kramer contacted his family to see if he could use the name and pay tribute to his mentor. Greenville’s Table 301 Restaurant Group also owns Soby's, Soby's on the Side, The Lazy Goat, Nose Dive, Passerelle Bistro, Papi's Tacos, Highway 301 Food
Truck, Southern Pressed Juicery and Table 301 Catering. Sobocinski says Kramer has developed great relationships and will be putting together a team of both internal Table 301 staff and new hires. Jianna is targeting an early January 2017 opening.
Jianna will be located on the second floor of Falls Park Place and features a large wraparound balcony.
Main St
Jianna will be above Lululemon at Falls Park Place
Passerelle Bistro
Chicora Alley
Falls Park
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Furman Insurance acquires Morgan Insurance Agency DAVID DYKES | STAFF
ddykes@communityjournals.com The Furman Co. Insurance Agency
When I started Concrete Connection in the fall of 2007, my mission was to exceed customers’ expectations, have integrity by doing what I said through fairness and ethical behavior, and to provide excellence in all Concrete Connection did. When it came to what bank would fit our needs best, there was only one choice-Greer State Bank. They exemplify each of these traits and make banking truly a relationship between people, not companies. Through the years, our relationship with Greer State Bank has enabled my company to become what it is today. Team, family, call it what you may-Greer State Bank and Concrete Connection sure do fit well together! Keith Herringshaw Owner, Concrete Connection, Inc.
LLC, a subsidiary of The Furman Co. Inc., said it has acquired Morgan Insurance Agency in Seneca S.C. Terms weren’t disclosed. All of the agency’s employees, including principal Lane Morgan, will join Furman Insurance while maintaining their office in Seneca. Founded in 1969, Morgan Insurance provides property/casualty insurance and life, health and risk-management solutions to businesses and individuals in the Upstate. The Furman Co. Insurance Agency is an independent insurance agency providing commercial property/casualty, personal lines and employee benefits to clients. “Morgan Insurance is a great partner for us and this addition further increases our presence in South Carolina,” said Harrison G. Cline, president of Furman Insurance. “Both agencies have a remarkable reputation for serving their clients with the kind of reliability and proficiency that we value.” “We are excited to embark on Morgan’s next chapter as part of Furman Insurance,” said Lane Morgan of Morgan Insurance. “By partnering with Furman Insurance, we will be even better positioned to help our clients identify, manage and transfer their risks.” “Our vision is to be the recognized leader in real estate and risk management, building on our legacy of providing strategic, innovative and sustainable solutions,” said Stephen Navarro, president and CEO of The Furman Co., Inc. The Furman Co. headquartered in Greenville, provides comprehensive solutions in real estate and risk management. The company was founded in 1888, when Alester G. Furman sold his first insurance policy.
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| EXPANSION | 11
The Cleaning Authority has its eyes on western Greenville TREVOR ANDERSON | STAFF
tanderson@communityjournals.com A residential cleaning company hopes to expand its services to western Greenville and Anderson counties. Iric Wexler, chief development officer for The Cleaning Authority, headquartered in Maryland, said the company is searching for a franchisee for the territory. The new service will complement The Cleaning Authority’s current services offered by franchise owner David Hildebrandt, whose market covers eastern Greenville and Spartanburg counties. “It’s a growing market,” Wexler said. “It’s a market that is like many others where we have achieved a great deal of success… The great news for us is that every house gets dirty. After we clean it, it gets dirty again. For homeowners it’s great because we’re a great company.” The Cleaning Authority’s operating system covers 41 U.S. states and includes 210 franchisees and more than
6,000 employees, Wexler said. He said the company’s business model is geared to provide customers with the highest level of service possible. The focus is on sophisticated training for franchisees and their employees to ensure professionalism, and developing relationships with homeowners that go above and beyond what most customers might expect, Wexler said. “We want to be the best part of a customer’s week,” he said. Wexler said the average franchise in the company’s system is about 30 employees and 500 active customer accounts. Those numbers vary depending on the market and franchise operator. He said 135 of the company’s franchisees have a Master of Business Administration degree. And there are several others who have doctorate and other postgraduate degrees. Wexler said The Cleaning Authority, founded in 1977, is fully bonded and insured. Franchisees are responsible for screening their employees
and are financially liable if they fail to meet the company’s requirements. The company pays its employees above average retail wages and many of its franchisees offer vacation, retirement and health insurance benefits, he said. Franchisees have access to an established corporate support network that includes a call center and other services, Wexler said. He acknowledged that the company’s rates are often not the lowest in any given market, but they’re usually not the most expensive. It means customers can have peace of mind when it comes to their property and
checking accounts, he said. “We’re never the cheapest,” Wexler said. “That is usually for companies that lack bonding, insurance and quality. Our customers don’t want that. We’re never the highest because we’re looking to develop long-term relationships with our customers.” Wexler said the company’s franchise fee is $20,000 and there is a territory fee of 75 cents per household within a given territory. The Cleaning Authority has about 90,000 active customers across the country, Wexler said. The company’s standard services include apartment cleanings, carpet cleaning, clean up after remodeling, post-construction cleans, basement cleaning, commercial cleaning, green cleaning, housekeeping, move in/move out cleaning, one time cleans, oven cleaning, refrigerator cleaning and house/residential cleaning. For more information, visit thecleaningauthority.com.
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TODAY'S OFFICE
THE DEATH OF THE
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CUBICLE In today’s office, walls are coming down, while productivity and collaboration are going up SHERRY JACKSON | CONTRIBUTOR
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In today’s world of remote workers, flexible space needs and spirited collaboration, office space no longer resembles a scene from “Mad Men” with private offices, nor is it a sea of cubicles as was the trend in the 1990s and early 2000s. Businesses today need office space to be efficient, multitasking work areas with an eye toward maximizing productivity. So what does that mean exactly? UBJ asked six Upstate experts to give us an inside look at the latest trends, what’s in (and what’s out) and the story that today’s office tells us. What are the current trends in office design? K.J. Jacobs: One of the biggest trends is the shift to smaller individual workspaces. Both private offices and open office cubicles are being reduced in size to make room for a greater variety of collaboration spaces. Phone booths as small as 4 by 6 feet provide space for employees to make calls or quiet space for uninterrupted work. Slightly larger rooms serve as two- to four-person “war rooms” while midsize and larger conference rooms are still in high demand. Even leftover spaces such as the end of a corridor are now being converted to informal gathering spaces.
Scott Powell: Office design today is all about collaboration and connectivity. Businesses today have realized that employees learn from each other. Rather than dictating that employees sit in offices or cubicles, wireless technology allows employees to work wherever they wish. Casual seating areas and break areas have proven to be popular areas for employees to work. Comfortable chairs with tablets or café tables have become common. Jessica Burgess: The biggest office trend right now is making the office feel more residential and comfortable. Flexibility is a key factor in design. Multiple styles in the workplace support each generation’s preferences
New office design trends have placed an emphasis on incorporating natural lighting.
in how to work. You will see everything from height-adjustable work surfaces to sofas and coffee bars.
Whitney Swafford: Flexibility with adaptable spaces that can change as needed, such as movable walls and modular furniture. Adjustability for individual comfort, supporting different postures such as ergonomic seating, adjustable-height work surfaces and lighting control are also highly requested. Integrated technology to make it easier for employees to share information and collaboration spaces are also in demand. Sandy Gibbs: Authentic collaboration is a recent trend. An open concept is often talked about, but rarely achieved – the office is only as good as the culture in which it exists. If you want to see a good open concept, go to any architectural school in the country. You'll see students laughing together yet diligently working together in achieving great things – at all hours. But there is joy in it. I think that is a good way to put it. We are seeing trends that are trying to implement joy back into the workplace. Alison Hollstegge: Despite the alternatives, the office is still the home base for productive work and collaboration. Design trends are responding to this research by creating spaces that
give employees choices: outdoor spaces, coffee bars, telephone booths, gaming areas, standing height work areas and more. Empowered by choice, individuals are writing their own script on how they want to work.
Shannon Sowers: Companies are faced with the task of finding and retaining the best talent. There has been a shift to where it is an employee’s market. Technology has allowed us to keep flexible work hours; work now happens around the clock. If management wants to attract the best in the industry, they will have to offer a space that supports technology and encourages engagement and communication. We are seeing more collaborative lounge spaces and relaxing “Starbucks” environments in an effort to keep employees inspired and engaged.
What story does today’s office need to tell? Jacobs: Today’s corporate office environment is all about recruiting and retention. With shifting demographics and an unprecedented war for talent, a company’s physical space needs to be appealing to several generations of workers. A variety of spaces within an office gives employees choices on how and where to work. In addition to individual workspaces and a variety of areas for collaboration, our corporate
MEET THE EXPERTS K.J. Jacobs, principal and corporate studio director, McMillan Pazdan Smith Architecture As MPS’s corporate studio director, Jacobs oversees the firm’s corporate office, retail, restaurant, adaptive reuse, hospitality and industrial manufacturing design work.
Scott Powell, architect and principal, Craig Gaulden Davis Powell is a graduate of Clemson University and has lived in Greenville for 29 years and been with CGD for 22 years. In addition to serving on several architectural boards, Powell is CGD's resident K-12 school design expert.
Jessica Burgess, interior designerassociate IIDA, LS3P Burgess works in LS3P’s Greenville office specializing in interiors for commercial, health care and higher education projects.
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behind the scenes the everyday work environment is not in line with those same standards, it will create a disconnect. Employees and customers alike can spot this, so it is important for a company to design a workplace that supports their external image
What materials are in and why? Jacobs: We are using more interior glass than ever before. Whether as a clerestory window or the walls of a conference room, glazing allows natural light to make its way deep into a building’s footprint. Films applied to the glass allow us to achieve both privacy and transparency. With acoustical privacy as important as ever, we are using sophisticated modular wall systems with glass panels that still achieve high STC [sound transmission class] ratings. These modular wall systems can be removed or reconfigured with minimal operational disruption when an office user’s needs change.
Interior glass allows for privacy and transparency.
office clients are introducing as many amenities as possible. Fitness centers, yoga studios and coffee bars help even midsize corporations attract talent and enable those workers to maximize their productivity during the workday. Even companies that are only occupying a few thousand square feet of space can provide showers and changing facilities for employees within a minimal footprint.
Powell: Today’s office needs to reflect that the employees of today are about ideas and not production. Computers can do many of the calculations and processing that were demanded by many office workers in the past. We have learned that people work best where they are most comfortable, so we are designing offices to be more comfortable. The millennials are more concerned about quality of life rather than salary, so there is increased importance on the office environment. Many millennials would prefer to work on their laptop at Starbucks, so we are seeing the “coffee shop” atmosphere repeated in office buildings. Spaces where employees can collaborate and share ideas are critical. Burgess: Today’s office designs reflect the need for a space that supports diverse work modalities, increased employee mobility and flexible work schedules. Wellness and sustainability are high priorities for today’s workforce, and spaces for brainstorming and collaboration are integrated throughout the office.
hitney Swafford, erior designer, DP3 chitects
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Gibbs: Every company has a story, a history. It's this story that is the foundation of the culture and DNA of that company. Whatever that culture is, the space needs to reflect it. This goes beyond mission statements on the wall and pictures in the lobby. The office space needs to reflect the whole approach to what the organization does and who is making it happen. This usually boils down to process and people (and ultimately a product). I think that the story of the individuals that work there might be one of the greatest stories that an office needs to grasp. The employees need to be able to be themselves and do what they are called to do. If the environment can assist in that and not feel imposing or overly demanding, then that's a success and will ultimately lead to a better working environment.
Powell: Glass has become more common in office design – both exterior and interior. Businesses realize that natural light and transparency creates a healthier work environment. Natural light improves mental clarity, reduces headaches, improves vision and allows for more productive employees. In addition to the health benefits, people are drawn to spaces where they can see activity. If we are driving down the road and we can see a bright display and people in a shopping center, we are more likely to stop. The same is true in offices. Interior glass can allow for verbal privacy while promoting collaboration. We are also
Hollstegge: Change is inevitable. The biggest factors effecting this change are warp-speed technology, innovations, competitive economy and a diverse workforce. It is critical for today’s office to respond to these changes, while also maintaining their DNA – their culture. The current trends may not work for everyone. You should be able to walk in the door of any office, and get a sense for a company’s brand and their message they are trying to communicate. Sowers: Today’s office needs to reflect a company’s brand, culture and identity. If a company is presenting themselves to the public in a certain manner, but
Sandy Gibbes, partner, Equip Studio Gibbes earned a B.S. degree in architectural design from Clemson University in 2002, with an emphasis on design and business practice. He also attended the University of North Carolina at Charlotte to acquire his professional degree in architecture. He has helped nearly 100 churches through the process of facility design and construction.
Open areas serve as meeting and collaboration spaces for employees.
Alison Hollstegge, market leader, CBI Greenville Hollstegge specializes in workplace strategy and furniture solutions for corporate, health care and higher education environments. She received her BA in communications at Furman University and MA in interior design at Savannah College of Art and Design.
Shannon Sowers, director of sales, PMC Commercial Interiors Sowers graduated from Appalachian State University with a bachelor's degree in interior design and comes from a family that has strong roots in design and the furniture industry.
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to be honest. We have found that one of the most common elements that people request when it comes to working environments is the ability to be outside. Raw authentic materials are becoming more and more prominent in new office design — letting brick, wood and steel be what they were meant to be, and not covered up with drywall. The office materials really create the mood for a space, so creating spaces with natural light is huge as well. Simple materials that are well-used are in, instead of ornate over-the-top interiors.
Offices are moving away from neutral tones and are incorporating more color into workspaces.
seeing more plastic and foam. These materials add needed color to the office environment and provide unique, cost-effective seating options. Most recently, we have seen a surge in plants and even green walls in offices. In existing buildings, the trend is to expose brick or wood framing to create a rustic feel. Wooden barn doors on metal tracks are popular.
vinyl tile or cork will often be used throughout a common space. These materials are durable, but have a warm wood feel. We add area rugs under soft seating to give people a reason to stop and collaborate during a busy day. We call these areas “collision spaces.” These are less like break rooms and more like “working cafes” where people can interact and have informal conversations.
Burgess: Materials are durable, with touches of home. For example, luxury
Gibbs: One of the biggest materials that is in right now is the outside air,
Hollstegge: With hospitality and residential influences entering the workplace, user comfort and wellness are emphasized. We are seeing throw pillows, rocking chairs and lighting fixtures in the workplace. Also, the modern/industrial aesthetic is very on-trend right now. Materials such as reclaimed woods and distressed metals are extremely popular. Sowers: The workplace today is representing more of a residential feel. Materials such as wool and felt help with acoustics, especially when companies are working in an open plan and casual meeting lounges are introduced.
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What are some office design features that are on their way out? Why? Jacobs: Rows of enclosed, private offices on outside windows. While the private office may never totally go away, their sheetrock walls and solid wood doors are being replaced by floor-to-ceiling glazing that lets in natural light and increases transparency across layers of an organization. The private office is also moving off of the exterior wall and toward the building core, shifting the office areas toward the exterior walls where more employees can take advantage of the natural light. Powell: Gone are dark cherry desks in private offices. In the past, a dark wood desk was a symbol of power. Today we see more metal and laminate in office furnishings with bright fabrics on seating and panels designed for privacy when it is needed. The woods that we do see are light such as maple or bamboo. Gibbs: The office is a direct reflection of the culture. With that in mind, the items that we see on the way out are hard-walled offices in exchange for
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and-greet in the evening.
Powell: The live, work, play mentality has forced designers to be more creative. Technology allows people to work anywhere, anytime. By the same token, employees expect more from their work environment. The millennials are more health-conscious. Desks with height adjusters allow employees to sit or stand where they can burn more calories and prevent backaches. Adjustable seating promotes movement, which is so important in today’s office environment. Tilting stools can strengthen an employee’s core while they work.
Cubicles are being phased out in favor of workspaces that are still private but not isolating.
themed-out collaboration spaces that take on different functions. Our office is a mix of standing desks and collaboration spaces, as we feel these approaches encourage activity and integration. One thing that is definitely on the way out is stuffy environments.
Hollstegge: The traditional hierarchy in the workplace has been gradually changing for years now. There are fewer private offices, especially on the
perimeter of a floorplate. This creates a denser floor plan, as well as a greater distribution of daylight and outdoor views. While most offices still provide an employee a “home-base” workspace, the footprint of the primary workspace is decreasing. In most scenarios, there is no longer the need for extensive storage and filing. Since group-based work is the norm, the square footage of team meeting areas and community spaces is increasing.
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Sowers: We are seeing high cubicle panels being in less demand than they were previously — tall workstations are on their way out. High panels not only block daylight from reaching employees, but they also create an enclosed environment where employees cannot easily interact with each other. Not to mention, it can make the space feel small and closed-in—not always the best environment to encourage creativity and problem solving! The need for companies to collaborate is more important than ever. We are also seeing companies who are changing their environment to have private offices and meeting spaces on the core of the building. Numerous studies have come out on access to daylight views and the benefits of a more open work environment. By planning for workstations on the perimeter of the building, it allows workers to have their desk closer to natural light.
How does the live, work, play mentality affect office design trends in today’s market? Jacobs: In today’s society, personal and professional lives are often blurred. Just as the traditional 8-5 office hours are being eroded from both ends, the physical office environment is being challenged. Today’s workplace needs to be flexible, comfortable and adaptive to the changing needs of its users. Wireless coverage throughout a building is now a given. Formal conference room furniture is being replaced by smaller, more nimble tables and chairs that can be set up for a training session in the morning, a board meeting in the afternoon and an after-hours meet-
Gibbs: Business happens at a faster rate than it ever has before. The ability to do work at all hours of the day is both a blessing and a curse, as the line between living and working begins to diminish. With that in mind, we have to design spaces that allow for the families to be integrated into the workplace, not just the other way around. If you bring work into the home life, you should be able to bring home into the work life. At Equip Studio, we designed our new office space where families are welcomed – encouraged, even – to be a part of the culture. We designed a room for them if, for instance, one of the parents needs to drop the kids off for a little while. This space also serves as a way for the employees to unwind, watch TV on the couch and play video games or just have some quiet time in the middle of the day. Burgess: Live, work, play: all in the same space. This generation has incorporated the Starbucks atmosphere into the office. We work everywhere; we might as well have fun and enjoy every moment. Sowers: As companies face hiring the next generation of workers, they are faced to create a culture that provides a live, work, play environment. This could mean adding a gym, or designing their office to have a track around the perimeter of their space to incorporate fitness initiatives for their employees, providing a coffee lounge atmosphere where employees can engage with co-workers from different departments they may not normally run into, or even in some cases we are seeing companies who allow employees to bring their dog to work.
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now have hubs with connectivity so people can bring their laptops or charge their phones while waiting. “There are so many different types of functions that happen in a waiting room, for example, that a lot of hospitals and medical practices pay attention to that and try to create a space that will accommodate almost anyone who comes through their doors,” Williams said. Natural light is an essential element in design for new health care facilities, said Karen Schwartz, vice president of performance management and support services at BSSF Health System. “You look at placement for natural light and also look at when you get morning and evening light, and you position the building on the property to take that into account,” Schwartz said. “We want a really beautiful building, and we also want it to be efficient to operate.” Research has shown that natural light helps to improve and enhance patient outcomes, Dillard-Spann said. “It’s more expensive to add windows than to put in concrete walls, so it’s a little more investment on the front end,” Dillard-Spann said. “But it provides more benefits on the back end.”
Brio Internal Medicine’s office highlights the building’s original brick walls, which were whitewashed to preserve the texture, graining and knotholes.
Some Upstate doctor’s offices ditch sterile designs for more at-home appeal MELINDA YOUNG | STAFF
myoung@communityjournals.com Most people visit a doctor’s office or see a dentist because they must, not as a desire. This is why for multiple generations, these were sterile, no-frills places that focused entirely on utility. No more. The 21st century has brought a fresh whiff of natural light, interesting materials and beautiful colors to medical office design. “The trend has been born from the interest we have as Americans in our health and time efficiency,” said Kathy Lenser of Kathy Lenser Interiors. “We want to try to maintain our health while in a very beautiful, soothing, calming space, where patients enter and understand they’re very important to the practice.” Health care spaces are evolving from the generic, sterile environment into a space that makes patients feel comfortable, at home. Attractive features, such as oversized photographs, original art and plants, enhance a feeling of health and wellness, noted Katie Skoloff, owner and principal designer with In Site Designs. In some health care spaces, the plants are the artwork: “They’re integrated into a system that’s self-watering and designed with patterns and shapes,” Skoloff said. “Usually, these are small plants like in the Hosta family and they’re low maintenance, like succulents, which are in the cactus family.”
None of the plants used in living art have pollen, and they’re clean and simple to maintain, she said. “Artwork in a health care environment sets the stage for hope and healing,” said Terra Dillard-Spann, administrative director of oncology services for Bon Secours St. Francis (BSSF) Health System. “Besides being good stewards of our environment and meeting patients’ needs, we want to make this building not feel like clinical space,” said Dillard-Spann, speaking about the Bon Secours St. Francis Cancer Center, which opened in 2014. “Cancer treatments are sometimes for years at a time, and we didn’t want to have people feel they were walking into a harsh, clinical, sterile environment every day,” she said. Medical office furniture also has evolved. It combines the warmth of a homey environment with the need to perform and last, said Laura Williams, director of corporate accounts with CBI (Carolina Business Interiors). “We’re seeing a trend toward more residential aesthetics, but with commercial durability,” she said. “With a hospital that is open 365 days a year and never shuts down, the furniture has to stand up to that.” Waiting rooms where families and patients once were packed in like people at a bus station now are moving in the direction of a more collaborative, inviting space. Many new medical office buildings
The Constantine Consult Room, part of the Bon Secours St. Francis Cancer Center, offers a patientcentered experience with elements such as natural light and large windows.
Interior design is a central feature of these Upstate medical offices If you visit a recently built or renovated doctor’s or dentist’s office, medical building or even a research laboratory, expect to find some unexpected visual pleasures. Several Greenville designers and others offer this inside look at some creative uses of medical space in the Upstate: • Bon Secours St. Francis Cancer Center: “Our center is very patient-centered, so we wanted to make sure the entire experience was centered around the patient and not around the staff,” said Karen Schwartz, vice president of performance management and support services at Bon Secours St. Francis Health System. “Some of the design elements built into this center do have a positive impact on staff and productivity
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The waiting room of the AnMed Cosmetic and Plastic Surgery Center features hardwood flooring, a wood paneled wall and a stone wall. Large windows provide views of green lawns, trees and stones.
and what I’d call human sustainability,” Schwartz said. “They coordinate with a design principle called the well-being standard.” Since Bon Secours St. Francis is a faith-based health care organization, that Catholic faith also has been incorporated in the design, most notably with the commissioned sculpture, Ascending Christ by Charlie Pate, Schwartz notes. “It definitely lends to that feeling of hope and healing that we wanted to make sure our patients and visitors felt when they come to this campus.” The cancer center is infused with natural light
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Exterior windows brighten collaborative spaces at the Clemson University Biomedical Engineering Campus. The colors of the floor and chairs are a salute to the lab’s ties to the university.
from floor-to-ceiling windows in as many clinical and work areas as possible. “One really interesting design is we have natural light in the corridors of the radiation department,” said Terra Dillard-Spann, administrative director of oncology services for Bon Secours St. Francis. The actual radiation rooms have to be surrounded by 7-to-8 feet of concrete in all directions, so most radiation departments are placed in basements because it’s more economical to design them this way, Dillard-Spann said. “What we did instead was build our vault above
ground and then we built out the thickness of the walls necessary to still be safe,” she explained. “And this allowed us to put windows in the main corridor areas in the department.” The cancer center’s artwork also was selected for the works’ healing and hopeful qualities. “We were very intentional on the art,” Schwartz said. “When you come into the building to the right, there’s a staircase and we had a hanging sculpture that looks like birds in flight.” • Dentists and plastic surgery offices: Young physicians and dentists are putting more attention
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of Dr. Terrence W. Bruner. Patients enter a space with large windows and views of green lawns, trees and stones. The waiting area also has hardwood flooring, a wood paneled wall, a stone wall, an abstract painting and flowers. “The doctors want their clients to have that boutique experience,” Skoloff said. • Brio Internal Medicine downtown: Brio, which is part of Tribe 513 medical offices, is located on the second floor of a 1920s building at 201 North Main Street in downtown Greenville. The old building’s new design included retaining its original brick walls and replicating its original windows. The building’s 12-foot ceilings were opened up with trusses and exposed beams. The beams and walls were whitewashed, meaning they were painted with white paint that was thinned out so the texture, graining and knotholes would show through, said Kathy Lenser of Kathy Lenser Interiors. “It’s a fascinating space, and we felt very honored to come into that space and bring it back to life,” Lenser said. “Brio’s is an excellent response to the fast, upbeat culture and youthful energy of downtown Greenville,” Lenser said. “At the same time, it honors the history of the 1920s building.” The office’s historic character meshes well with its modern purpose. It was designed with red oak flooring, and over-sized black-and-white photographs that depict images of healthy lifestyles. “There’s a subliminal message that you’re in a space that promotes life, health and vitality, and it’s very effective,” Lenser said. A beautiful setting with natural light can improve patient outcomes and help a medical office retain staff, Lenser said, citing research she’s read. “When you have beautiful artwork, it can lead a patient, psychologically, to a better place.”
Brio Internal Medicine’s office features 12-foot ceilings, natural light and red oak flooring.
into their offices’ interiors, opting for several notches up from the standard, basic materials, said Katie Skoloff, owner and principal designer of In Site Designs. “They’re all working to dress up their spaces to satisfy patients and clients, so they can feel more at home while waiting for their services,” she said. “They’re bringing in colors and materials that you’d see in a more high-end environment than a commercial office.” A doctor’s office’s cabinetry once was a standard stainless steel tubular. “Now we’re dressing up the cabinets with custom paint colors and different finishes,” Skoloff said. Constantine Dental, for example, has a patient exam room with textured cabinets that would look
at home in a high-end house. Also, there is a large living art feature, a luscious plant, placed within a patient’s line of sight. “Waiting rooms in the hospitality spaces are having more technology with televisions and iPad stations that keep patients interested and occupied while they wait,” Skoloff said. The lobby areas also create a boutique atmosphere with furniture that has comfortable fabrics, coffee tables and pieces that are not identical. For instance, the Constantine Dental lobby has the sort of soft plush sofa that might be found in a family room, as well as a bookshelf with art and magazines. A plant sits on a side table, and patients can watch a big screen television. “Lobby” is an inadequate word to describe the waiting area at the AnMed Cosmetic & Plastic Surgery center
• Clemson University Biomedical Engineering Campus: The biomedical facility is housed in Greenville Health System University Medical Center’s Patewood campus. Lenser, then working with Design Strategies, received the 2013 ASID Carolinas Chapter “Excellence in Design” Award for the building’s design. A key feature of the laboratory building’s design is the use of borrowed light through exterior windows to brighten collaborative spaces in the interior of the building. Natural light moves through the lab, across the collaborative area and through the lab on the far side of the building, Lenser said. The lab has decidedly non-beige colors and materials, including a patterned linoleum product on the floor with purple and orange colors, in a salute to its ties to Clemson University. The cabinet tops where some microscope work is conducted uses a greenish-teal color glass that is chemically resistant, Lenser said. “We couldn’t use art in the lab itself because there are large hoods that take up wall space,” she noted. “But there are glass door fronts as you enter each of the labs, and the natural light comes through external windows.”
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Instead of a large office building or coffee shop, Coldwell Banker Caine’s agents conduct business inside one of their galleries.
Coldwell Banker Caine’s real estate galleries: personal but professional DAVID DYKES | STAFF
ddykes@communityjournals.com Unlike your typical art gallery, Coldwell Banker Caine’s real estate galleries aren’t filled wall-to-wall with art – although you’ll still find some pieces. Instead, Coldwell Banker Caine’s galleries are professional and functional places where real estate agents can access the latest technology and current listings but also meet in private with clients to close a deal. That’s key, company officials say, as they continue to refine the concept of office space for real estate employees who are constantly on the move. Earlier this year, the company celebrated the opening of its newest and largest gallery at 3608-B Pelham Road in Greenville.
During his remarks, Coldwell Banker Caine Chairman Brad Halter said the opening of the fifth Upstate gallery was part of the company’s vision to create a state-of-the-art space for sales associates, staff members and clients to use as an office and community information center. “This business is highly mobile. The public’s highly mobile and the technology is available to make you a lot more efficient,” Halter said last week. He wants his agents to “be able to move about the community as their clients and the opportunities avail themselves,” Halter said. Since agents spend little time in an office, the gallery concept was designed to give them a strategic location where they can get whatever they need, CEO Stephen Edgerton said.
One key card can access any office and the surroundings will be familiar in each, right down to the office copier, Halter and Edgerton said. An experienced manager runs the office and sits up front in the lobby-reception area. None of the 115 Greenville market agents are assigned to Pelham Road, but they can come and go as needed, Edgerton said. For clients, the offices are located in areas where they live, work and shop so they should feel more comfortable walking in there to conduct business with an agent rather than going to a large office building or a coffee shop, he said. Since beginning the endeavor, Halter said Coldwell Banker Caine has been recognized regionally and nationally for the concept. “This office is not just a space,”
Edgerton said. “You cannot open a new kind of office and expect it to work immediately. We asked our agents to change the way they work because we all know real estate does not get done in the office. It gets done in the community.” Company officials watch agents at work and ask them what they like and don’t with the office space, he said. “Each time we open a new office, we feel we get just a little bit better as it relates to both the design and the functionality of the space,” said Edgerton, a former IBM employee who joined Coldwell Banker Caine in 2008. The design, look and feel at Pelham Road continue the concept the company rolled out in 2010, Edgerton said. The first gallery was on Main Street
24 | COVER |
UBJ
REAL ESTATE GALLERIES
Coldwell Banker Caine’s Pelham Road gallery location opened earlier this year.
in Greenville. Others are on Butler Road, in Easley’s Old Market Square and on Trade Street in Greer. Expanding the company’s strategy to better facilitate real estate operations, the Pelham Road Real Estate Gallery offers agents the technology and flexibility they need to conduct business in an inviting space with stylish interior design features, Edgerton said.
The gallery was built and designed in collaboration with Creative Builders and Amy Emery Designs. The modern space features multiple conference rooms and sitting areas, with eight private offices to accommodate agent and client meetings. Inspiring quotes are on the office walls to motivate agents. A high-tech kitchen offers acces-
The Pelham Road gallery was built and designed in collaboration with Creative Builders and Amy Emery Designs.
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09.16.2016
Inspiring quotes were painted on the walls to motivate the firm’s agents.
sories that make it easy to entertain in or enjoy the space. In addition, special events are often hosted in the gallery for staff and clients. “Regardless of the technology that’s in place, our business, when it comes down to it, is a personal relationship,” Edgerton said. “It’s that face-to-face contact and that ability to communicate, looking each other straight in the eye, sit down in a warm
and comfortable and inviting environment to really discuss and execute a very significant transaction.” Clients can view real estate online, but in the end they need an advisor to collaborate with, he said. The company’s galleries were designed for people to come in “and sit down with their advisor and view this process in a little bit different way,” Edgerton said.
The gallery provides agents with a space to conduct business in an inviting setting with stylish interior design.
NEW FALL 2016
In the next decade, the U.S. manufacturing economy will need an estimated 3.5 million workers.
At the same time, 7 out of 10 executives already report a shortage of workers with adequate technology, computer and technical training skills.
Here, we will help build that next generation of talent. Meet the new Greenville Technical College Center for Manufacturing Innovation, an environment that gives employers the skilled workforce required for commercial success, while providing students the tools needed to succeed in advanced manufacturing careers. Located on the Millennium Campus adjacent to CU-ICAR, this Greenville Technical College center offers students real-world projects with convenient access to all of our partners. Our programs are flexible and customizable, ensuring that students can find their place within advanced manufacturing and start working while they continue to grow as life-long students of the industry. Learn more at CMIgreenville.com
26 | SQUARE FEET |
UBJ
REAL ESTATE DEALS AND DEVELOPMENTS ACROSS THE REGION
DAVID DYKES | STAFF
|
09.16.2016
ddykes@communityjournals.com
Matrix industrial park acquired by private investors; new capital infusion planned to attract new business Private developers have acquired The Matrix, a 1,100-acre industrial park in Greenville County, and plan a new name and a new look for corporate development. Terms of the sale weren’t disclosed. The Matrix is one of the largest industrial parks of its kind in the Upstate. The park’s new ownership entity, Augusta Grove-Greenville LLC, is a partnership led by TPA Group of Atlanta and Appian Investments, a Greenville-based investment group, together with Greenville County Business Park Public Facilities Corporation as a minority partner. TPA/Appian will manage the venture that owns more than 700 acres that remain undeveloped within the park. NAI Earle Furman will take over management, marketing and development while overseeing a rebranding effort to reintroduce the park as “Augusta Grove – A Greenville SC Business Park.” The park also will receive a number of improvements including new signage, landscaping and lighting plans. The Matrix was created more than 15 years ago to expand economic development opportunities in Greenville County and until now has been owned and marketed by a county-led initiative. The Matrix has attracted a mix of manufacturing and logistics owners such as GE Aviation, KI Logistics, Roy Metals, The Blood Connection, Sun City Produce, JTEKT, Magna Industries and others. At least 13 undeveloped sites remain, totaling approximately 709 acres of the 1,100-acre park. While the county’s southern half includes some economic drivers – such as the South Carolina Technology and Aviation Center – the area has lagged behind in development compared to its northern counterpart in the last few years. The Matrix is located at the corner of U.S. 25 (Augusta Road and Interstate 185, also known as the Southern Connector). The connector, which crosses U.S.
More than 700 out of 1,100 acres at the newly renamed Augusta Grove industrial park are undeveloped. The property borders the underused Southern Connector.
25 south of SC TAC, also known as the Donaldson Center, has struggled to become a main road artery. Still, southern Greenville County has hundreds of acres of large, industrial zoned tracts available for development along the connector, Greenville Economic Development Corporation President and CEO Mark Farris said last year. While many tracts may not be “shovel
ready” for companies, others with access along the connector such as the Matrix were some of the most frequented site visits, officials said. NAI Earle Furman, a commercial real estate firm specializing in the office, industrial, investment, land, multifamily and retail sectors represented the buyer, Augusta Grove - Greenville LLC – in the sale. “We have all worked very hard for a
prolonged period of time to craft a unique opportunity to attract and retain local, national and multinational commercial and industrial business owners and users to what will be the highly visible Augusta Grove; this newly reintroduced park is truly a win for Greenville,” said Tom Daniel, a NAI Earle Furman shareholder. According to market data, there is a significant shortage of industrial property in the Upstate and the Southeast, Earle Furman officials said. The Greenville/Spartanburg market has close to 200 million square feet of existing buildings, the officials said. Citing data from CoStar, the area’s industrial demand is validated by a vacancy rate of 6.9 percent, down from nearly 11 percent in 2009, the officials said. Said Grice Hunt, who will lead the sales brokerage team for NAI Earle Furman: “We are encouraged by our initial activity – the new improvements together with our marketing, sales and development team are creating an overall enhanced appeal for Augusta Grove, generating not only returns to the ownership, but creating additional jobs and advancing the economic base of the County while providing an ever increasing quality work environment for employees.” Formed through the merger of two Atlanta real estate firms, TPA Group is a private real estate investment, acquisitions and development firm whose principals have acquired and developed more than 25 million square feet and 27,000 acres – all valued at more than $5 billion. Appian Investments is a private real estate investment group focused on identifying and structuring unique investment opportunities that create value for its investors and partners. The group targets industrial, office, flex and retail properties primarily in the Upstate and other South Carolina markets.
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REAL ESTATE DEALS AND DEVELOPMENTS ACROSS THE REGION
| SQUARE FEET | 27
Greenville development: firing on all cylinders, panelists say DAVID DYKES | STAFF
ddykes@communityjournals.com Greenville’s
mixed-use
residential and retail development engine is humming along nicely, fueled by job growth and a solid economy, and more is to come, real estate experts said at a recent CREW Upstate luncheon. “You could say the same thing about any market right now in the Southeast,” said Dan Doyle, vice president of development at the Charleston-based Beach Company. The firm is behind the Main + Stone and South Ridge projects in Greenville. “We have been on an aggressive mode of expansion in terms of where we can grow outside of Charleston,” Doyle said. “When you look at the infrastructure that’s in place to set up a great place to live and to work, Greenville checks that box and then some. There are very few locations in my opinion that can compete with the setting that you all have here in town.” Speaking during a panel discussion
CREW Upstate panelists said they expect commercial real estate development in Greenville to continue gaining steam.
at the Poinsett Club downtown, Doyle cited the city’s “very progressive” leadership as a key to Greenville’s development success. Shelby Dodson, senior associate for CBRE, moderated the discussion. Doyle and another panelist, Donna Brashier, a portfolio manager at Beach, were upbeat in talking about Main + Stone and South Ridge. South Ridge, a mixed-use residential and retail development at South
Church Street and University Ridge, has 350 apartment units. In choosing the location, Beach Company officials noted the development was “situated between the highly desirable Augusta Road neighborhood and the unique urban parks of downtown Greenville.” Now 81 percent occupied, South Ridge has one-, two- and three-bedroom units in the proximity of Cleveland Park, the Swamp Rabbit
Trail and Falls Park. Its residents include doctors, nurses and medical students who work or study at local hospitals, Brashier said. It also includes retail and commercial space, as well as a parking garage at the center of the property. Main + Stone is a 292-unit mixeduse development under construction in Greenville’s downtown submarket. In addition to apartment homes, it will add 20,800 square feet of retail and commercial space to the North Main area. The first building is fully occupied, and the project is exceeding expectations with an older demographic than South Ridge, Brashier said. Tommy Molin, senior associate with CBRE and the third panelist, said multifamily projects with commercial components are “100 percent the new norm” for developers. “In particular in the Southeast, but across the country, urban apartment projects all are basically required or the cities all want them to have commercial space,” he said. “The trend’s certainly going to continue.”
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28 | INNOVATE |
MOVERS, SHAKERS AND DISRUP TORS SHAPING OUR FUTURE
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How to make innovation work (and not let work kill innovation) By BRENT WARWICK
SEPTEMBER 22
UBJ
that they actively work against innovation. Most of the time, you hear the concept of innovation praised by business and civic leaders. Conferences, books and entire sections of media publications are devoted to what innovation is, how we innovate and why we should innovate. Innovation’s virtues are extolled as the future. And yet, many organizations, and more specifically many folks in positions of authority, kill innovation softly through the mundane daily routines of work. It’s not as if anyone sets out to kill innovation. Many well-intentioned individuals believe in good conscience that they are facilitating innovation. But much like personal relationships that degrade over time due to emotional malnourishment, the innovative culture of an environment can degrade with three very subtle oversights that effectively starve those who might possibly innovate.
1) Expect innovation to happen within folks’ strengths not their weaknesses. We live in a culture that has come to generally embrace the idea that there is potential in everyone (the “if you dream it, you can do it” mantra). And while that is true on some level, we more often than not apply the same type of potential to everyone. For instance, when it comes to the concept of innovation, we broadly apply our expectations of potential to everyone without regard to their actual aptitude for that particular discipline (I use the word discipline here intentionally, because innovation is a discipline, but that is a topic for another article). We treat innovation like a generalist skill (similar to the misguided idea that since everyone learns to write in school to complete assignments, everyone must have the inherent potential to be a writer).
However, it is not a generalist skill. While innovation is sometimes stumbled upon, it is mostly the result of inherent aptitude, polished skills, opportunity and a conducive environment. Too often, when improper expectations are placed on folks who don’t possess strength, or at least potential strength, in the realm of innovation, we inadvertently cause them to whither in the sun rather than thrive. Just as both introverts and extroverts are equally valuable, but shouldn’t be confused as being energized by the same things, so too there are innovators and implementers. Expecting an implementer to innovate will result in frustration at the very least and more likely will result in failure.
2) Govern your reactions. While the previous point may not be that surprising to you, this next one has taken me years to learn (and I still have a long path ahead of me). There is a ton that gets communicated in our reactions to the efforts that others make and share with us. Intentionally or not, consciously or not, we train others through our reactions. This swings both ways, positive and negative. And with each even tiny reaction that we deliver, we influence the ways in which others proceed. It’s much like parenting. When we show interest in what our children cherish, we validate their choice. When we criticize (without the motive of being constructive and encouraging), we cause them to doubt their choice and even worse doubt themselves. Innovation is particularly tricky in this regard, because by its very nature, innovation is perched on the edge of the unknown. That is a fragile, or at least unstable, place to be. It’s difficult enough given the inherent uncertainty, but it can be a near impossible place to be in the face of unconstructive reactions. It’s important to note in terms of being practical, that it is often remarkably difficult to govern one’s reactions
09.16.2016
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MOVERS, SHAKERS AND DISRUP TORS SHAPING OUR FUTURE
| INNOVATE | 29
“It’s much like parenting. When we show interest in what our children cherish, we validate their choice.”
in a positive way when you are under stress or mentally scattered. Most of my poor reactions occur at these times, and I cause others to lose confidence in themselves or confidence in me as a facilitator of innovation.
3) Cultivate small wins into more small wins that incrementally grow into larger wins. If you lead just about anything, you probably expect, or at least hope for, significant progress as soon as possible. The reality is that we can crush others in this expectation. The most effective methods of innovation utilize an emphasis on small wins. Another way of putting it is incremental success. Small wins focus on achievable goals
and then use the momentum of the successful accomplishment of that goal to spring toward the next achievable goal. All the while, you have the opportunity to authentically praise other’s efforts, which spur them on to achieving the next milestone. Eventually, a critical mass is “achieved” and a productive inertia is established. That’s when larger wins start to come into focus on the horizon. Like many things in life, we may already know the information. The devil is in the details of “doing.” And we must remind ourselves of these simple truths on a regular basis if we are to cultivate a culture of innovation rather than a culture that unintentionally harms the very thing we cherish.
“Purveyors of Classic American Style” 864.232.2761 | rushwilson.com 23 West North St. | Downtown Greenville
30 | PROFESSIONAL |
UBJ
STRATEGIES FOR HONING YOUR PROFESSIONAL SKILLS
|
09.16.2016
When vacancy is good The “space available” signs on Main Street are actually signs of opportunity By BOBBY BARRETO President and CEO, Asterisk Development
Whether we want to acknowledge it or not, Main Street Greenville was once a run-down skeletal mess of wig shops, boarded-up storefronts and abandoned hotels – I’m looking at you, Poinsett Hotel – that you only ventured to on Sunday mornings. Since then, downtown Greenville has seen a revitalization that has earned recognition from all over the world as the next big thing. As a community, we’ve seen buildings torn down and replaced with tall structures of steel and glass, small companies grow from an innovative idea to multimillion-dollar businesses and the cultural influence of Greenville’s art transcend our once-stale reputation. In other words, we’re killing it. In the last year or so, though, people have come out claiming that we’re slowly losing our luster, pointing to the “space available” signs that have been popping up periodically on Main Street. It would be irresponsible to sit and ignore this observation. Over 2016’s second quarter, downtown Greenville’s vacancy rate has increased 1.3 percent, bringing the rate to 3 percent, according to Colliers International. That’s the fact. Now, let’s look into what that really means: what caused it, what can be done and what this will lead to. The easiest thing to point at is how expensive prime retail real estate is on Main Street. While that certainly has its place in the discussion, it’s lazy to blame the
For the first time in a very long time, businesses in downtown Greenville are required to compete for business. These higher rental rates that businesses are paying aren’t putting them out of business; they just expedite the process.
rising vacancy rates solely on rising rental rates. There are other economic factors that can lead to a business leaving the comforts of their Main Street retail location: one is a harsh reality, the other is an exciting realization. My mother always raised me to lead with the bad news. So, here goes: Consumers, not rental rates, will dictate whether your business succeeds or fails. In business school, I learned about a concept called “The Scotch Tape Store” – a hypothetical business in a consumer-driven economy that sells one thing: Scotch tape. Of course, people need (and want) Scotch tape, but how many times per week (or month or year) do people need to go to a store that only sells Scotch tape? I’m not going to insult your intelligence by answering that. However, I think it’s pretty safe to say that, at the end of the day, The Scotch Tape Store was destined for failure from the start because consumers want more than one thing out of a store or restaurant. In the context of Main Street (and the rest of downtown Greenville, for that matter), take note of the thing that separates every business that you’ve seen succeed from every business that you’ve seen fail: Successful businesses know that they can’t win as a one-trick pony. This is a good thing, though. This means that, for the first time in a very long time, businesses in downtown Greenville are required to compete for business. These higher rental rates that businesses are paying aren’t putting them out of business; they just expedite the process. Now that we’ve gotten the tough love over with, let’s look at the positive reason why businesses could be leaving Main Street. The growth of this city has created boroughs that extend beyond the famous confines of Main Street, and, as a result, businesses are finding
value throughout downtown – not just on Main Street. Think about it: If you have the option to pay $2 for something that will get you 10 customers or $1 for something that will get you 10 customers, which would you choose? The latter, obviously. That’s the kind of opportunity that businesses are finding. With the rise of places like the West End, the Village of West Greenville and Stone Avenue in downtown Greenville and the emergence of smaller towns like Travelers Rest and Greer as places to gather, Main Street’s success has created some serious competition. Rental rates are rising everywhere, not just on Main Street, so we can take price out of the equation. What should really be looked at is value as a measure of relative price. It used to be that, if you wanted your restaurant or retail business to succeed in downtown Greenville, you better be on Main Street – not one block off, not a half of a block off, on Main Street. Welcome to 2016, folks. We live in a new Greenville where, just as businesses need to compete with each other, Main Street needs to compete with other parts of downtown Greenville. Our town, once bordered by what is now known as NOMA Square on one end and City Hall on the other with nothing to the east or west, is now a full-fledged city that demands as much from its local businesses as it does the urban planners, developers and architects that literally build the environment. We are now in the middle of a beautiful dance between money and creativity where money talks and creativity listens. As members of this inclusive community, we should be excited about our healthy economy and continue to demand the best out of one another.
09.16.2016
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PLAY-BY-PLAY OF UPSTATE CAREERS
HIRED
HIRED
HIRED
| ON THE MOVE | 31
HIRED
Robin Aiken
Amanda Thompson
Lawson Still
Alex Butterly
Joined Artisphere as visual arts program coordinator. She is a graduate of Savannah College of Art & Design and an artist with five years of experience in marketing, event planning and community relations.
Named residential sales agent at Coldwell Banker Caine’s Greenville office. She has extensive property management experience with multiple top companies in the Upstate and holds a bachelor’s degree from Lander University.
Joined SUMMIT Engineering, Laboratory and Testing Inc. as the South Carolina client development manager, with a focus on business development for the Greenville, Columbia and Charleston offices. He has a degree in business administration with a concentration in marketing.
Named an associate accountant with Scott and Company LLC’s assurance and advisory services team. Butterly graduated with honors from New York University with a bachelor’s degree in accounting and finance.
LAW Smith Moore Leatherwood announces the addition of Megan Early and Kate Laffitte to the firm’s Greenville office. Early will practice in the firm’s transportation industry group, focusing on representing commercial motor vehicle
companies and motor carriers. Laffitte is joining the firm’s real estate team and will primarily focus on commercial real estate transactions, representing lenders, property owners and developers in the acquisition, disposition, financing and refinancing of commercial properties.
LEADERSHIP Gene M. Gallivan, an executive coach active in graduate-level academic circles, was selected to speak on “Maximizing Board Dynamics” in London at the annual meeting of the Board of Governors for the Chartered Financial Ana-
VIP Don S. Clardy, a wealth management advisor with Northwestern Mutual, was recently elected to the board of the Greenville Estate Planning Council (GEPC). As a GEPC board member, Clardy will join five officers and three directors to provide educational programs and networking opportunities for 150 council members representing legal, accounting, life insurance, trust administration and financial planning.
lysts Institute. Gallivan is founder of Leadership Center East, a leadership coaching and organizational development firm in Greenville.
REAL ESTATE
and leasing. Rachel Veltri has joined the commercial brokerage team in their Greenville office. She graduated from Southern Wesleyan University and is pursuing an MBA at North Greenville University.
Cushman & Wakefield | Thalhimer announces two new hires. Clemson graduate Mackenzie Moser has joined the Greenville office’s industrial brokerage team and specializes in industrial sales
CONTRIBUTE: New hires, promotions & award winners may be featured in On the Move. Send information and photos to onthemove@pstatebusinessjournal.com.
Greenville Industrial Team
www.thalhimer.com 864 370 8155
IMPACT, DIVERSITY & EXPERIENCE
Cushman & Wakefield | Thalhimer is a leading full-service commercial real estate firm in the Mid-Atlantic. We have a unique balance of local flexibility and global reach by leveraging our partners in the Cushman & Wakefield alliance. Our clients benefit from the combined talents of over 400 associates with expertise in all product types. Together, we tirelessly strive to build the right solutions for every one of our clients’ unique needs. No matter what the requirement, we’ve got the solution!
32 | NEW TO THE STREET |
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THE FRESHEST FACES ON THE BUSINESS LANDSCAPE
|
09.16.2016
Open for business 1
It’s no about finding a job.
IT’S ABOUT FINDING YOUR PURPOSE. 1. Magnolia Dental recently opened at 119 W. Antrim Drive. Pictured: Melanie Aranda, front office; Brigette N. Zebro, dentist; Krista Clayton, certified dental assistant. Visit magnoliadentalsc.com. Photo provided
2
OCTOBER 6-7 The Kroc Center /// Greenville, SC 2. Massage Envy Downtown Greenville recently opened at 120 N. Laurens St., Ste. 100. Learn more at massageenvy.com.
E X C L U S I V E LY F O R V E T E R A N S I N C A R E E R T R A N S I T I O N
InsideBlackBox .com/ R E C O N
Photo provided
CONTRIBUTE: Know of a business opening soon? Email information to aturner@communityjournals.com.
09.16.2016
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BUSINESS BRIEFS YOU CAN’ T MISS
| THE FINE PRINT | 33
State’s first community solar farm goes live The first community solar farm in South Carolina began producing energy on Aug. 31. The community solar program of Laurens Electric Cooperative, 1201 E. Butler Road, is set up so that customers can participate in solar energy without installing panels on their rooftop, offering a renewable energy option to homeowners who cannot or choose not to install panels on their own homes. Community solar makes it possible for more of the state’s residents to participate in this popular renewable energy option. Visit communitysolar. laurenselectric.com for more information.
New event space announced in downtown Easley A new event space, South & West, will open late this fall on the corners of South First Street and West First Avenue in downtown Easley and is currently accepting reservations. “There is nothing like South & West in the area,” said Chris Robinson, founder. “We offer indoor and outdoor spaces, a conference room and the convenience of the city center, all at a great value.” Located in the former Southern Bank & Trust building across the street from Robinson Funeral Home-Downtown, South & West will have a seating capacity of 100-plus people and will be available for weddings, family events, social gatherings, parties and corporate gatherings and fundraisers. Catering teams will have access to a large, modern kitchen, enabling them to accommodate a variety of events. Other features include an open floor plan with a new sound system, a coffered ceiling, a covered patio with an outdoor fireplace, a conference room and convenient parking for guests. For more information, contact Chris Robinson at 859-3030 or info@thesouthandwest.com, or visit thesouthandwest.com.
CAPTURING STORIES IN MOTION IS VITALLY IMPORTANT.
i p s o ki n e tic .co m
34 | #TRENDING |
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INFORMATION YOU WANT TO KNOW
OVERHEARD @ THE WATERCOOLER SEPTEMBER 9, 2016
| VOL. 5 ISSUE 37
> Zach Hines “Congrats to the owners!!! Can’t wait to eat some crepes.” REIT expert and former developer Brad Thomas tries to divine
> CT Newsom “Vegan…yes!”
Donald Trump's net worth
> Summer P Carr “Thank you for including VEGAN options! We will see you soon!”
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We’re looking for expert guest bloggers from all industries to contribute to the UBJ Exchange. Send posts or blog ideas to dcar@communityjournals.com.
> Jennifer Dumouchel Sigling “I can’t wait to try out this new restaurant.” > Stacy Powers “Gluten free crepes! Yay!” > Emily Hutchings “Dear Heaven above, there goes my spending money.”
Tom Marchant-Realtor “Sign me up…”
> Leigh Brandenburg “Crepe du Jour is coming soon... hope you’re ready for delicious!!!!”
> Stephen Laurence “The beginnings of a new village center in Greenville?” > Michele Truscott Hawkins “What a great addition to that community!”
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> Melisa Miller Nordmeyer “Love this! My favorite food truck and owners.”
@UPSTATEBIZ
> Stuart Stenger “Will be a nice welcome! Papas Fritas!”
@CWHaire
@daviddykes
@AndersonTrev
@melindagyoung
@andrewmooreGVL
@EPietras_CJ
@clandrum
@jerrymsalley
>> 1,300 1. Stella’s expands to Verdae, with eye on February opening
>> 955 2. New creperie planned for downtown Greenville
>> 145 3. Automatic Taco looking for brick-and-mortar space
>> 67 4. Brad Thomas knows Donald Trump’s secrets
>>26 5. Meyer Tool will expand Greenville County operations
> Diane Allen Eldridge “GREAT news!!” > Kerry Plum “So excited-love Stella’s and rarely get there!”
We’re great at networking.
The top 5 stories from the past week ranked by shareability score
RE: STELLA’S EXPANDS TO VERDAE, WITH EYE ON FEBRUARY OPENING
> Renie Gault “Memories of Paris!! Yummy.”
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09.16.2016
BIZ BUZZ
Distilled commentary from UBJ readers
RE: NEW CREPERIE PLANNED FOR DOWNTOWN GREENVILLE
|
> Patricia Grissinger “Come to Easley. We have space.” > Adrienne Ola Hawkins “My vote is TR!” > @Deplorable KingChris “Gotta love a small biz incubator on wheels!!”
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09.16.2016
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DATE Monday
9/19
WHERE DO I GO?
HOW DO I GO?
Piedmont SCORE Basic Small Business Start-Up Workshop
NEXT Innovation Center 411 University Ridge, Greenville 6–8 p.m.
Cost: Free Register: bit.ly/bsbs-sept2016
YP night at the Warehouse Theatre
The Warehouse Theatre 37 Augusta St. 7 p.m.
YP discounted tickets: $25 239-3730 eaustin@greenvillechamber.org warehousetheatre.com/urinetown
NEXT Venture Pitch
ONE Auditorium 2 W. Washington St., Greenville 1:30–6 p.m.
Cost: $50 Register: bit.ly/next-venture-pitch
Greenville Chamber Friday Forum
Embassy Suites Golf Resort & Conference Center 670 Verdae Blvd. 8–9:30 a.m.
Info: 239-3728 tjames@greenvillechamber.org Register: bit.ly/FridayForum
Greenville Top Guns Event 2016
The Poinsett Club 807 E. Washington St. 5:30–6:30 p.m.
RSVP: Stephanie Lewis jana.jones@jacksonlewis.com or 232-7000
Thursday
9/22 Friday
9/23 Wednesday
9/28
| PLANNER | 35
EVENT INFO
Thursday
9/22
EVENTS YOU SHOULD HAVE ON YOUR CALENDAR
CONTRIBUTE: Got a hot date? Submit event information for consideration to events@upstatebusinessjournal.com. DIRECTOR OF EVENTS & ACCOUNT STRATEGY Kate Madden
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UBJ milestone jackson Marketing Group’s 25 Years 1988 Jackson Dawson opens in Greenville at Downtown Airport
1988
Holly Hardin
ADVERTISING DESIGN
1997 Jackson Dawson launches motorsports Division 1993
1990 Jackson Dawson acquires therapon marketing Group and moves to Piedmont office Center on Villa.
LAYOUT OPERATIONS
OCTOBER 14 THE HOME BUSINESS ISSUE When your boss is the person in the mirror.
1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
UBJ milestone
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with a majority of them utilizing the general aviation airport as a “corporate gateway to the city.” In 1997, Jackson and his son, Darrell, launched Jackson Motorsports Group. The new division was designed to sell race tires and go to racetracks to sell and mount the tires. Darrell Jackson now serves as president of the motorsports group and Larry Jackson has two other children and a son-in-law who work there. Jackson said all his children started at the bottom and “earned their way up.” Jackson kept the Jackson-Dawson branches in Detroit and others in Los Angeles and New York until he sold his portion of that partnership in 2009 as part of his estate planning. The company now operates a small office in Charlotte, but its main headquarters are in Greenville in a large office space off Woodruff Road, complete with a vision gallery that displays local artwork and an auditorium Jackson makes available for non-profit use. The Motorsports Group is housed in an additional 26,000 square feet building just down the street, and the agency is currently looking for another 20,000 square feet. Jackson said JMG has expanded into other verticals such as financial, healthcare, manufacturing and pro-bono work, but still has a strong focus on the auto industry and transportation. It’s
Chairman larry Jackson, Jackson marketing Group. Photos by Greg Beckner / Staff
Jackson Marketing Group celebrates 25 years By sherry Jackson | staff | sjackson@communityjournals.com
Solve. Serve. Grow. Those three words summarize Jackson Marketing Group’s guiding principles, and according to owner Larry Jackson, form the motivation that has kept the firm thriving for the past 25 years.
Jackson graduated from Bob Jones University with a degree in video and film production and started his 41-year career in the communications industry with the U.S. Army’s Public Information Office. He served during
Vietnam, where he said he was “luckily” stationed in the middle of Texas at Fort Hood. He left the service and went to work in public affairs and motorsports at Ford Motor Company in Detroit. After a stint at Bell and Howell, where he was responsible for managing Ford’s dealer marketing and training, the entrepreneurial bug hit and he co-founded Jackson-Dawson Marketing Communications, a company specializing in dealer training and product launches for the auto industry in 1980. In 1987, Jackson wanted to move back south and thought Greenville would be a good fit. An avid pilot, he
learned of an opportunity to purchase Cornerstone Aviation, a fixed base operation (FBO) that served as a service station for the Greenville Downtown Airport, providing fuel, maintenance and storage. In fact, when he started the Greenville office of what is now Jackson Marketing Group (JMG) in 1988, the offices were housed on the second floor in an airport hangar. “Clients would get distracted by the airplanes in the hangars and we’d have to corral them to get back upstairs to the meeting,” Jackson said. Jackson sold the FBO in 1993, but says it was a great way to get to know Greenville’s fathers and leaders
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2003 motorsports Division acquires an additional 26,000 sq. ft. of warehouse space
1998 1998 Jackson Dawson moves to task industrial Court
also one of the few marketing companies in South Carolina to handle all aspects of a project in-house, with four suites handling video production, copywriting, media and research and web design. Clients include heavyweights such as BMW, Bob Jones University, the Peace Center, Michelin and Sage Automotive. Recent projects have included an interactive mobile application for Milliken’s arboretum and 600-acre Spartanburg campus and a marketing campaign for the 2013 Big League World Series. “In my opinion, our greatest single achievement is the longevity of our client relationships,” said Darrell Jackson. “Our first client from back in 1988 is still a client today. I can count on one hand the number of clients who have gone elsewhere in the past decade.” Larry Jackson says his Christian faith and belief in service to others, coupled with business values rooted in solving clients’ problems, have kept
2009 Jackson Dawson changes name to Jackson marketing Group when larry sells his partnership in Detroit and lA 2003
2009-2012 Jackson marketing Group named a top BtoB agency by BtoB magazine 4 years running
him going and growing his business over the years. He is passionate about giving back and outreach to non-prof non-profits. The company was recently awarded the Community Foundation Spirit Award. The company reaffirmed its commitment to serving the community last week by celebrating its 25th anniversary with a birthday party and a 25-hour Serve-A-Thon partnership with Hands on Greenville and Habitat for Humanity. JMG’s 103 full-time employees worked in shifts around the clock on October 22 and 23 to help construct a house for a deserving family. As Jackson inches towards retirement, he says he hasn’t quite figured out his succession plan yet, but sees the companies staying under the same umbrella. He wants to continue to strategically grow the business. “From the beginning, my father has taught me that this business is all about our people – both our clients and our associates,” said his son, Darrell. “We have created a focus and a culture that strives to solve problems, serve people and grow careers.” Darrell Jackson said he wants to “continue helping lead a culture where we solve, serve and grow. If we are successful, we will continue to grow towards our ultimate goal of becoming the leading integrated marketing communications brand in the Southeast.”
2011 Jackson marketing Group/Jackson motorsports Group employee base reaches 100 people
2008 2012 Jackson marketing Group recognized by Community Foundation with Creative spirit Award
pro-bono/non-proFit / Clients lients American Red Cross of Western Carolinas Metropolitan Arts Council Artisphere Big League World Series The Wilds Advance SC South Carolina Charities, Inc. Aloft Hidden Treasure Christian School
CoMMUnitY nit inVolVeMent nitY in olV inV olVe VeMent & boarD positions
OCTOBER 28 QUARTERLY CRE ISSUE The state of commercial real estate in the Upstate.
lArry JACkson (ChAirmAn): Bob Jones University Board chairman, The Wilds Christian Camp and Conference Center board member, Gospel Fellowship Association board member, Past Greenville Area Development Corporation board member, Past Chamber of Commerce Headquarters Recruiting Committee member, Past Greenville Tech Foundation board member David Jones (Vice President Client services, Chief marketing officer): Hands on Greenville board chairman mike Zeller (Vice President, Brand marketing): Artisphere Board, Metropolitan Arts Council Board, American Red Cross Board, Greenville Tech Foundation Board, South Carolina Chamber Board eric Jackson (Jackson motorsports Group sales specialist): Salvation Army Boys & Girls Club Advisory Board
November 1, 2013 Upstate bUsiness joUrnal 21
20 Upstate bUsiness joUrnal November 1, 2013
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