ANNUAL FUND IPTAY 2022 DONORS DOLLARS OF ANNUAL GIVING NEW IPTAY DONORS 18,720 $39.1M 4,135 PAW $60 PURPLE $180 ORANGE $450 CHAMPION $900 TIGER $1,700 HOWARD $2,600 IPTAY $3,500 JERVEY $5,000 McFADDEN $6,500 FIKE $8,000 HEISMAN $12,000 RIGGS $25,000 RETURNING DONORS 775 2,433 1,892 1,942 2,054 863 1,855 820 460 622 784 85 NEW DONORS 630 2,785 340 112 121 13 44 21 17 14 23 15 TOTAL 1,405 5,218 2,232 2,054 2,175 876 1,899 841 477 636 807 100 IPTAY 2022 QUICK COMPARISON: RETURNING DONORS VS. NEW DONORS $18.9M//2012 $20.5M//2013 $22.5M//2014 $25.6M//2015 $29.4M//2016 $34.3M//2017 $38.2M//2018 $35.8M//2019 2022 DONORS BY YOUTH PROGRAM 1,610 8,373 2,964 11 YEAR ANNUAL GIVING TREND TOTAL ANNUAL FUND DOLLARS IN CASH BY YEAR $38.7M//2020 $40.7M*//2021 $39.1M//2022 *THIS TOTAL INCLUDES ONE-TIME REVENUES TOTALING $1.3M OF 2020 FOOTBALL SEASON TICKET DOLLARS DONATED TO IPTAY. IPTAY 2022 YEAR IN REVIEW
TYPES OF PLANNED GIVING
GIFTBEQUESTSOFRETIREMENT ASSETS LIFE INSURANCE POLICIES BARGAIN SALE CHARITABLE GIFT ANNUITIES GIFT OF REAL ESTATE CHARITABLE REMAINDER TRUSTS
Block C Club helps to enhance the lifelong experience of Clemson student-athletes. Block C Club has four main purposes as a part of its mission - to provide fellowship among all letterwinners, recognize and honor former student-athletes, provide outreach to letterwinners in an effort to re-engage them with Clemson University and to educate current coaches and student-athletes about the history of Clemson athletics.
MAJOR GIFTS
The Cornerstone Partners concept was implemented in IPTAY 2015. The goal of the initiative was to secure 10 partners with gifts of $2.5M or above. 14 partners were secured in the first five years of the program including the largest gift in Clemson history at the time. Three Cornerstone Partner gifts were added in 2022 for an IPTAY total of 25.
DOLLARS OF MAJOR GIFTS
PLANNED GIVING
BLOCK C CLUB
Planned gifts are a means of ensuring that the priorities of IPTAY continue for years to come. These visionary gifts ensure that opportunities exist for future generations of student-athletes through bequests, life insurance, charitable gift annuities, charitable lead trust, charitable remainder trusts and a number of other instruments that continue long into the future. Many planned gifts are part of major gifts.
BLOCK C CLUB DOLLARS GIVEN $90,697 BLOCK C CLUB MEMBERS 1,084 IPTAY 2022 YEAR IN REVIEW
CORNERSTONE$22.3MPARTNERS
Clemson depends on the generosity and foresight of donors to build and maintain collegiate athletic excellence. Gifts that build an endowment and support major facilities and large-scale initiatives leave a lasting legacy and are vital to the future and the quality of athletics at Clemson. Major gifts may be in the form of cash, real estate, securities, gifts-in-kind and a number of other options.
DOLLARS OF PLANNED GIFTS
$3.4M
HEAR HER ROAR
The Hear Her Roar initiative raises awareness and financial support specifically for Clemson’s women student-athletes, providing them a premier collegiate experience both athletically and academically. IPTAY is committed to the growth of opportunities and access for the 12 NCAA Division I women’s programs sponsored by Clemson University. Groundbreaking Title IX legislation which paved the way for women in college athletics turned 50 in June of 2022. The Hear Her Roar initiative celebrates this milestone, while setting up future generations for success at Clemson.
SUPPORT YOUR SPORT - SPORT SPECIFIC GIVING
ONE IPTAY TOTAL DOLLARS RAISED BY THE “ONE-IPTAY” ENTERPRISE IN 2022 $74.1M ‘13: $26.6M ‘14: $32.3M ‘15: $60.1M ‘16: $56.6M ‘17: $60.1M ‘18: $64.9M ‘19: $63.7M ‘20: $73.3M ‘21: $76.3M COMPARISON BY YEARS PREMIUM SEATS PREMIUM SEAT DONATION IPTAY$9.3M2022YEARINREVIEW“IPTAY SUPPORTS” WOMEN’S SPECIFIC FUNDRAISING LAUNCHED SPRING 2022
Sport specific giving was released during the IPTAY 2022 year. Today all donors have the opportunity to make gifts that will directly impact a specific program and its student-athletes. IPTAY in conjunction with coaches and athletic department administrators are able to identify needs for their respective programs and solicit support for those needs.
IPTAY 2022 YEAR IN REVIEW
COMMUNICATIONS
Clemson athletics and IPTAY launched Clemson+, a streaming service dedicated to showing what it’s like to be a Tiger. Clemson+ showcases the best video content, and is available on all major streaming platforms, via the ClemsonTigers app and web browser. The subscription is included as an exclusive benefit to more than 26,000 IPTAY and Collegiate Club members.
CLEMSON+
IPTAY continues to expand its footprint in the digital and social space. During IPTAY 2022, the flagship IPTAY Twitter handle crossed the 14,000 follower mark. While the Instagram account following has grown to over 21,000. In addition, IPTAY’s Facebook account continues to grow with over 2,400 likes and 2,700 followers. Follow us on all platforms!
McCARTER FAMILY IPTAY CENTER
INSTAGRAM FOLLOWERS 21.1K TWITTER FOLLOWERS 14.5K 20,100 FOLLOWERS IN 2021 4.7% GROWTH RATE 13,900 FOLLOWERS IN 2021 4.3% GROWTH RATE FACEBOOK LIKES 2.7K 2,000 FOLLOWERS IN 2021 26% GROWTH RATE ORANGE: THE EXPERIENCE AUG MAILING LABEL Published exclusively donors the Clemson University IPTAY scholarship fund 2021SEP MAILING LABEL Published exclusively donors the Clemson University IPTAY scholarship fund NOV 2022JAN MAR 2022JUN The 64-page glossy magazine, Orange: The Experience, is delivered six times a year. Orange: The Experience is packed with exclusive features on student-athletes, coaches and IPTAY donors, as well as up-close and behind-the-scenes photography.
John N. “Nicky” McCarter, Jr., a 1980 graduate of Clemson University through his generous Cornerstone Partner pledge of $2.5M to IPTAY and Clemson athletics in 2017, officially named the IPTAY Center in March of 2020; the McCarter Family IPTAY Center. His gift has been used to further the success of the Clemson student-athlete experience.
CLEMSONTIGERS.COM/IPTAY 1-800-CLEMSON @ IPTAY @ IPTAYCLEMSON SUPPORTING CLEMSON STUDENT-ATHLETES SINCE 1934!
