ATM Yearbook 2022 - Middle East

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AN OFFICIAL ARABIAN TRAVEL MARKET PUBLICATION

ATM yearbook Tourism for Sustainable Growth


Clinique La Prairie, Montreux, Switzerland

The place where time stands still It’s Montreux on the Swiss Riviera, home to uber-luxurious spa destination, Clinique La Prairie, where bespoke programmes help guests to live their best life – for longer – reveals CEO Simone Gibertoni

Simone Gibertoni

ATM YEARBOOK 2022

Q: What makes Clinique La Prairie different to other dedicated health and wellness destinations? Clinique La Prairie, an award-winning spa clinic, has been a pioneer in longevity since 1931. Through our programmes and holistic approach to health and wellness, we slow time, capture energy, and preserve youth. What makes us unique is our expertise and methods to help guests live a fuller, healthier and longer life, based on evidence-based medicine and wellness. Our week-long programmes balance science, nature and technology to help guests feel their absolute best and live better. The two flagship programmes – Revitalisation and Master Detox

– are the essence of this philosophy. They use the power of genetic, cellular and nutritional science to offer the best stay and results. We offer the most advanced longevity and wellness programmes in absolute luxury. Our exclusive holistic approach combines leading preventative medicine and wellbeing with bespoke lifestyle and nutrition plans, led by 50 medical specialists and a team of holistic experts. Guests can expect the most complete regenerating and detox experiences, exceptional diagnostics, innovative sciences and technologies, in the highly stimulating environment of the Swiss Riviera, surrounded by the very best of nature. Another strength of Clinique La Prairie is that all that guests need to look and feel radiant on site is available. They can add on aesthetics medicine, spa, specific medical checks, and more. We believe our clients are unique and their health partner should be too. In an ever-faster world, Clinique La Prairie can be their sanctuary, and when they leave, they step into a different future. Q: How do you inspire guests to live a healthier, longer and better life and what is your success rate? Our success rate is high: more than 60% of guests return time and again for a programme in Montreux.


our signature Revitalisation and Master Detox programmes using the power of nutrigenomic science, integrating more sophisticated health assessments (such as epigenetics testing, for example), more wellbeing technologies, and an even more bespoke approach.

Above: Clients are surrounded by “the very best of nature” Left: Tailored fitness coaching is available

Our main goal is to offer them a stay utilising our scientific expertise and knowledge. From bespoke treatments to one-to-one sessions with our nutritionists, our guests have the most personalised experience, during and after their stay, as the programmes include follow ups. One key aspect is giving very specific insights for a better lifestyle, and his is why we offer genetics and epigenetics screenings. Another key aspect is nutrition. Its role in wellbeing and longevity is crucial, with the gut considered to be our second brain. Our team of nutritionists and doctors works with guests on how food influences and improves genetic expression. We do the same for every aspect of the health and lifestyle, from how to keep

Programmes are bespoke

moving to how to integrate relaxation and stress management into life. To help our guests stick to their healthy routine after their stay, we have also introduced a range of pioneering supplements, called Holistic Health, including the core longevity product, Age-Defy. These supplements are the product of years of research and provide true benefit to support the wellbeing of people who are living busy lives, offering a bespoke routine they can trust. Q: How are you evolving to meet the current lifestyle and wellbeing demands of your clients, particularly in a pandemic-driven world? The pandemic has made us all prioritise health. Our recent research has shown that 79% of people feel that their own health has been affected in some way by COVID-19. Perhaps unsurprisingly, as a result of the pandemic, 92% of people are now consciously taking better care of their health. With health front and centre, there is also growing consumer demand for more personalised, meaningful and all-encompassing preventive wellbeing programmes, directly linking body and mind health. As a result, we have seen that the boundaries of medicine and science have been pushed more than ever before. Over the two last years we have enhanced

Q: What type of clients does Clinique La Prairie suit and why? Our clinic suits international guests who choose the best. Our holistic and longevity approach – spanning science, medicine, nutrition, movement, wellbeing – is one that fits demanding clients from across the world. Q: What are the most popular programmes and why? Our most popular and flagship programme is the seven-day Revitalisation, based on our pioneering cellular approach. The week includes the best anti-aging treatments to regenerate and rejuvenate the body and spirit, strengthen the immune system and enhance physical and mental performance. The most complete version of it, called Revitalisation Premium, is the most comprehensive longevity programme we offer. It is based on the Revitalisation programme’s powerful foundations, targeting cell regeneration and immune defences, and enhances it with a supertargeted medical approach to deeply regenerate the body’s seven key systems and functions: brain, heart, circadian rhythm, skin, metabolism, immunity, and microbiota. Another successful programme is the Master Detox. This seven-day programme focuses on cleansing toxins from the body, through detox diet, detox wellness treatments (far-infratherapy, wraps and more) and a proprietary CLP method launched by our science team, the CLP Genomic Detox, working on the interactions between genes and nutrients to purify the body. Q: Do you offer any packages for Middle East clients? All of our programmes are suited to Middle East clientele. From experience, we know this market also appreciates the ‘Check-up Wellness’ stay, as well as the aesthetics protocol called ‘Beauty Stems Cell’ – a four-day programme including a light aesthetic surgery to extract stem cells from the abdomen and reinject them into the face for a rejuvenating effect.

ATM YEARBOOK 2022


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