iN
T H E L OCATION
LOGOS
PHASE 1
City of Boca Raton
rE
zoning DISTRICTS rE
commercial General
pL
public Lands
m2
pL
rE
rE
rE
general Industrial
rE
O C E A N
cG
A T L A N T I C
Downtown Distric cG rE
m2
rE
rE rE
Data source: City of Boca Raton Zoning Map Graphic Source: Camilo Lopez & Alex Biray
+15% LAND COVERAGE
LOPEZ + BIRAY 2014 MITSOVA
T H E L O CATION ++
iN
Z O OM IN
LOGOS PATHOS
Downtown Boca Raton
PLANNING LAND USE R1D
PUD
Study Area [Downtown]
DDRI
Downtown Development of Regional Impact
PUD
Planned Unit Development Light Industrial ATLANTIC OCEAN
MI
R1D
REC PL
LB
LB
ROAD PARK ALM AL PALMETTO P
Civic Center, Limited Business
DDRI D
PO&I R1D
One Family Dwelling
PL
Public Lands REC N F E D E R A L H I G H WAY
Project Proposal
DIXIE H I G H WAY
R1D
R3B
+ 50% RESIDENTIAL ADJENCENCIES
Data source: City of Boca Raton Zoning Map Graphic Source: Camilo Lopez & Alex Biray
R3B
BIRAY I LOPEZ 2014 I MITSOVA
TH E L O CATION ++
iN
Z O OM IN
LOGOS
Downtown Boca Raton
CONTEXT MAP Downtown Boca Raton Body of Water [lake Boca raton] Green open space [Boca resort and club] PALMETTO PARK ROAD
1/2
MILE
RA
DIUS
Major road ways
Landmarks Mizner Park
N FEDERAL HIGHWAY
FEC Railway
Sanborn Square Boca Raton Resort and Club City hall
KEY MAP
Data source: City of Boca Raton Zoning Map Graphic Source: Camilo Lopez & Alex Biray
BIRAY I LOPEZ 2014 I MITSOVA
TH E L O CATION
iN
+ + + S T UDY SITE
PATHOS
THE REAL VIEW
T H E S I TE EVOLUTION
rT
NOTHING
A LITTLE
source: Historic Aerials.com
source: Historic Aerials.com
1969
n. federal highway
1961
MORE THAN 50% OF THE AREA HAS BEEN REDEVELOP OVER THE PAST 20 YEARS
palmetto pk rd
source: Historic Aerials.com
1995
A LITTLE MORE
2011
A LOT MORE
T H E C U RRENT CONDITIONS ++
rT
ETHOS
STRENGTHS Places [element]
RPP
Royal Palm Palza [mix of restaurants]
SBS
Sanborn square [cultural]
TH
Town Hall [heritage + history]
BRR
Boca Raton Resort and Club [hospitality]
SPP
Silver Palm Park [landscaping]
CHL
City Hall Library [community development]
AM
Art museum [culture]
PALMET TO PARK RD
CU
Cultural
He
Heritage
N F E D E R A L H I G H W AY
Keywords
Downtown Boca Raton
S.W.O.T ANALYSIS
SOURCE: DOWNTOWN BOCA RATON MASTER PLAN UPDATE [CRA] GRAPHIC: LOPEZ + BIRAY
DIVERSE ACTIVITIES
T H E C U RRENT CONDITIONS --
rT
ETHOS
WEAKNESSES Places
Elements to consider PO
Pedestrian Oriented [not friendly]
DEE
Downtown Entrances and Exists [poor]
P
Parking [not designated site]
N F E D E R A L H I G H W AY
PALMET TO PARK RD
Downtown Boca Raton
S.W.O.T ANALYSIS CONNECTIVITY + SENSE OF PLACE
S
OURCE: DOWNTOWN BOCA RATON MASTER PLAN UPDATE [CRA] GRAPHIC: LOPEZ + BIRAY
TH E C U RRENT CONDITIONS ++
rT
ETHOS
OPPORTUNITIES Places [element]
NFH
N Federal Highway
Keywords DP
Diversity of Places
FP
Friendly Pedestrians
DC
Downtown Character
WA
Water Access
Downtown Boca Raton
S.W.O.T ANALYSIS
SOURCE: DOWNTOWN BOCA RATON MASTER PLAN UPDATE [CRA]
TH E C U RRENT CONDIT IONS --
rT
LOGOS
THREATS Places [element]
NFH
N Federal Highway
Keywords No Business
DG
Design Guidelines
CV
Clear Vision
PI
Private Investor
Va c a n t L o t s
Deserted Downtown [no lively community on the streets]
Private Investors [personal desires]
Isolated Development
Downtown Boca Raton
S.W.O.T ANALYSIS
THE SNOWBALL EFFECT!
T H E C U RRENT CONDIT IONS
rT
THE VIEWS
PATHOS MAJOR INTERSECTION
MIZNER PARK
SHOPS
aerial view looking northeast NE 2nd street looking north
SW 1st street looking east
NOT PEDESTRIAN ORIENTED
INTERSECTION AT FEDERAL AND PALMETTO
ENTRY WAY TO DOWNTOWN BOCA
Federal Highway looking north [near palmetto intersection]
N Federal Highway looking east
Palmetto Park Road looking east RD O PARK PALMETT
RUNDOWN PROPERTY
5STAR RESORT
TRAFFIC CONGESTIONS
palmetto park road looking west
E Camino Real looking north
Intersection of Palmetto and Dixie
T H E M E THOD
APPROACH
mD
ETHOS
QUALITATIVE + QUANTITATIVE Mixed Methods TYPE
DESCRIPTION
OVERVIEW
METHODOLOGY
TH E M E THOD
STRATEGY
mD
Phase
LOGOS
Research Outline Table
Type of Analysis
Description
Phase 1
Analyze City of Boca Raton
Demographics Zoning + Land-Use Population Growth Income Future Provisions Trnasportation Climate + Environment
Phase 2
Analyze Downtown Boca Raton
Demographics Zoning + Land-Use Population Growth Income Transportation Activities + Events Context Features
Phase 3
Analyze Immediate Site
Site Plan Setbacks + Heights Zoning restrictions Parking Vegetation Adjacent Buildings Land-Use
Phase 4
Past Records
10yr intervals Evolution Background
Phase 5
Case Study Assesment
Site visit Site Observations Field Analysis Timeframes+Days
Phase 6
Interviews
On site survey off site survey
Phase 7
S.W.O.T Analysis
Points of interest
Phase 8
RAM Project Proposal
Project Overview Drawings Analysis Value Analysis Social + Ecological
Phase 9
Tabulation of Results
Pros and Cons Conclusions
Phase 10
Counter Proposal
Proposal Overview Schematic Analysis Project Rationale Project Drawings Project Perspective
Phase 8
Research Submittal
City of Boca Raton FAU School of Urban and Regional Planning Published Edition
**note:additional material may be added to support research objectives
TH E M E THOD
STEPS
mD
LOGOS
TIMEFRAME
SITE
ANALYSIS TYPE
TENDENCY
TIMEFRAME
PROFILE
FIRST 3 DAYS ANALYSIS
DOWNTOWN BOCA RATON
DEMOGRAPHICS
PROFILE
SECOND 3 DAYS ANALYSIS
CITY WIDE
NOTE: AT THE END OF THE THIRD
ZONNING + LAND USE
DOWNTOWN
NOTE: AT THE END OF THE THIRD
INCREASE/DECREASE
DAY, ALL DATA SHOULD BE
POPULATION GROWTH
INCREASE/DECREASE
DAY, ALL DATA SHOULD BE
INCOME
LOW/MID/HIGH
TABLUTATED WITH HIGHLIGHTED
INCOME
LOW/MID/HIGH
TABLUTATED WITH HIGHLIGHTED
FUTURE PROVISIONS
MASTER PLAN
TENDENCIES + PROFILES.
FUTURE PROVISIONS
MASTER PLAN
TENDENCIES + PROFILES.
TRANSPORTATION
CAR/WALK/BICYCLE/TRANSIT
TRANSPORTATION
CAR/WALK/BICYCLE/TRANSIT
PRESERVATION
NATURAL ENVIRONMENT
PRESERVATION
NATURAL ENVIRONMENT
DIVERSITY
ETHNIC GROUPS
DIVERSITY
ETHNIC GROUPS
SITE
ANALYSIS TYPE
BOCA RATON
DEMOGRAPHICS ZONNING + LAND USE POPULATION GROWTH
TENDENCY
DATA COLLECTION
DATA COLLECTION
CITY DATA
CITY DATA
ZONNING MAPS
ZONNING MAPS
PUBLIC RECORDS
PUBLIC RECORDS
MASTER PLAN
MASTER PLAN
PROPERTY APPRAISER
PROPERTY APPRAISER
CITY OF BOCA RATON
CITY OF BOCA RATON
METHODOLOGY
METHODOLOGY
PHASE 1
PHASE 2
T H E M E THOD
STEPS
mD
LOGOSETHOS
SITE
ANALYSIS TYPE
TENDENCY
TIMEFRAME
PAST RECORDS
ANALYSIS CRITERIA
IMMEDIATE SITE
SITE PLAN
DIMENSIONS
THIRD 3 DAYS ANALYSIS
REDEVELOPMENT
PROJECT X
ADDRESS
DESCRIPTION
VALUE
ZONNING + LAND USE
CONTEXT + GUIDLINES
NOTE: AT THE END OF THE THIRD
LAND USE
TYPE
MAJORITY
CONTEXTUAL
VARIANCES
POPULATION GROWTH
INCREASE/DECREASE
DAY, ALL DATA SHOULD BE
LAND VALUE
TYPE
INCREASE
DECREASE
MEDIAN
INCOME
LOW/MID/HIGH
TABLUTATED WITH HIGHLIGHTED
ACTIVITIES & EVENTS
CULTURAL
CIVIC
PRIVATE
PUBLIC
FUTURE PROVISIONS
MASTER PLAN
TENDENCIES + PROFILES.
ARCHITECTURAL STYLES
TYPE
FEATURES
YEAR
TRANSPORTATION
CAR/WALK/BICYCLE/TRANSIT
DEMOGRAPHICS [DOWNTOWN]
NEIGHBORHOOD
PROFILE
PRESERVATION
NATURAL ENVIRONMENT
ECONOMIC GROWTH
INCOME
PROFESSION
DIVERSITY
ETHNIC GROUPS
REAL ESTATE
DEVELOPMENT
1990
2000
ANALYSIS TIME LINE
DATA COLLECTION CITY DATA ZONNING MAPS PUBLIC RECORDS
1950
1960
1970
1980
2010
METHODOLOGY
MASTER PLAN PROPERTY APPRAISER CITY OF BOCA RATON
PUBLIC RECORDS CITY RECORDS CITY DATA
METHODOLOGY
PHASE 3
PAST RECORDS
PHASE 4
criteria: Past records analysis will be conducted through a chronological approach. In ten years intervals each category will be examined using a criteria checklist. At the end of this analysis tendencies will enable us to predict future outcomes.
T H E M ETHOD
F I N A L S T EPS
mD
LOGOS
LOCATION INTERSECTION FEDERAL & PALMETTO
TIMEFRAME+DAYS
OBSERVATION
8AM-10AM MONDAY WEDNESDAY FRIDAY
GATHERING POINTS MOVEMENT [TRAFFIC+PEDESTRIAN] FREQUENT PLACES
12PM-1PM MONDAY WEDNESDAY FRIDAY
“ “ “ “
” ” ” ”
5PM-6PM MONDAY WEDNESDAY FRIDAY
“ “ “ “
” ” ” ”
DOWNTOWN ENTRY PALMETTO & NW 4TH AVE
“ “ “
” ” ”
“ “ “
” ” ”
MIZNER PARK W PLAZA REAL & NE 3RD ST
“ “ “
” ” ”
“ “ “
” ” ”
WATER WAY PALMETTO & SE 5TH AVE
“ “ “
” ” ”
“ “ “
” ” ”
RESULTS
PHASE
TYPE
1
Boca Raton
2
Downtown
3
Immediate site
4
Past Records
5
Case Study
6
Interviews
7
S.W.O.T Analysis
8
RAM Project
CRITERIA 1 RESULT
CRITERIA 2 RESULT
CRITERIA 3 RESULT
FINAL
Types of Conclusions Objective Subjective
NOTE: Analysis to be conducted after the six day of beginning day. And to be repeated for 3 weeks
PHASE 5
criteria: Observations on key points of interest on Downtown Boca Raton. Timeframe and days based on morning, noon, and afternoon/evening activities. Observations on site targeted on specific topics, such as, gathering points, movement of traffic and pedestrians, and frequent places.
TABULATION OF RESULTS
PHASE 6
criteria: The tabulation of results will generated the average/mean results of the previous phases. A clear profile of the site will be generated.
TH E R E SULTS
rU
City of Boca Raton
PHASE 1
PROFILE Female
2010 census
White Median Age 43 yrs
Median Income $67,531
Service Worker
Married [46.9%] Professional
Data source: United States Census Bureau Graphic Source: Camilo Lopez & Alex Biray
T H E R E SULTS
rU
ETHOS
City of Boca Raton
zoning TRANSPORTATION AIR
:
PHASE 1 22.3 MILES
BCT [Boca Raton Airport] PBI [Palm Beach International Airport] FLL [Fort Lauderdale International Airport]
O C E A N
Florida’s Turnpike [south to north] Interstate 95 [south to north] Military trail [south to north] Federal Highway [south to north]
2.3 MILES
A1A [south to north] Palmetto Rd [west to east]
1.9 MIL ES
Yamato Rd [west to east] Camino Real [west to east]
Rail
:
Tri-Rail commuter Florida East Coast Railway
Bus
:
Palm Tran
Water
:
Lake Boca Raton [intracoastal] Lake Wymam [intracoastal] Lake Rogers [intracoastal]
Data source: City of Boca Raton Zoning Map Graphic Source: Camilo Lopez & Alex Biray
19.1 MILES
A T L A N T I C
Highways:
TH E R E SULTS
rU
ETHOS City of Boca Raton
PHASE 1
GROWTH
+3,444
Data source: City data Graphic Source: Camilo Lopez & Alex Biray
+12,015
1920 CITY iNCORPORATION
1930
2010 2020
1940
1950
1960
1970
X
1980
1990
2000
2020 2030
2010
2012
TH E R E SULTS
rU
PHASE 2
ETHOS Downtown Boca Raton SEGMENT 4 NE PORTION
RAW DATA
2,054 Median income Non family White
SEGMENT 3 NW PORTION
Asian Median Age Male Female
Median income Non family White
45
SEGMENT 2 SW PORTION
Median income Non family White
N F E D E R A L H I G H WAY
PALMETTO ROAD PARK
DIXIE H I G H WAY
Median Age Male Female
SEGMENT 1 SE PORTION 4,444 Median income Non family White Asian
Median Age Male Female
Data source: United States Census Bureau Graphic Source: Camilo Lopez & Alex Biray
23.5
Median Age Male Female
TH E R E SULTS
rU
PHASE 2
LOGOS
Data source: City data Graphic Source: Camilo Lopez & Alex Biray
DEMOGRAPHICS POPULATION
s2
RACE s1
s2
s3
s4
s1
s2
s3
s4
778 +
MEDIAN INCOME Total
white hispanic + downtown median income is MEDIAN AGE
s4
60%
+
1232
5,343
GENDER s1
s2
s3
s4
Total
male +
DOWNTOWN
TABULATION
TH E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 2
PROFILE Male
2010 census
White Median Age 38 yrs
Median Income $45,000
Service Worker
NonFamily [58%] Professional
Data source: United States Census Bureau Graphic Source: Camilo Lopez & Alex Biray
TH E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 3
immediate site Site Description total sqft
= 31,262
zoning
= DDRI
PA L M E T T O R D
11
1
2 3
multistory setbacks
10
= 15’ rear = 10’ front = 20’ side
= 200’ max
land value = $15,900,000
F E D E R A L H I G H WAY
height
203’-0”
= 20’ side
approx. 90 parking spaces 4 5 Data source : City of Boca Raton Graphic Source: Camilo Lopez & Alex Biray
154’-0”
T H E R E SULTS
rU
PATHOS 1
2
4
5
10
3
PHASE 3
11
VIEWS
NO CHARACTER
TH E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 3
immediate SITE
STUDY AREA
SW 1ST AVE
F E D E R A L H I G H WAY
DIXIE
HIGHW
AY
PA L M E T T O R D
R O YA L PA L M R D
AERIAL
what to be analyzed
Data source: City of Boca Raton Planning and Zoning Graphic Source: Camilo Lopez & Alex Biray
FIGURE GROUND
solid = building
vs.
void = non building
TH E R E SULTS
rU
PHASE 3
ETHOS
11
15 14
13
12
10
PA L M E T T O R D
2
DIXIE
HIGHW
AY
3
4
F E D E R A L H I G H WAY
I
CONTEXTUAL
LAND USE Data source: Palm Beach Property Appraiser Graphic Source: Camilo Lopez & Alex Biray
T H E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 4
TRAJECTORIES
ARt
Royal Palm Place
200 East Place
1963
1964
1969
1983
1991
1994
1997
1999
2001
2002
2003
Boca Raton City Hall
2004
2008
5 Palms
Residences of Royal Palm Place
Boca Raton City Hall
2009
REDEVELOPMENT PLACE
TYPE
Data source: City of Boca Raton Past Records Graphic Source: Camilo Lopez & Alex Biray
PLACE
TYPE
RESULT TYPE
QUANTITY
TIMEFRAME
VALUE
T H E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 5
OBSERVATIONS LOCATION
TIME + DAY
OBSERVATION
RESULT
monday
going east
monday
non
going east
LOCATION
TIME + DAY
OBSERVATION
RESULT
going west
going east
Data source: Camilo Lopez & Alex Biray Graphic Source: Camilo Lopez & Alex Biray
LOPEZ + BIRAY 2014 MITSOVA
TH E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 7
TYPE
Data source: Camilo Lopez & Alex Biray Graphic Source: Camilo Lopez & Alex Biray
DESCRIPTION
LOCATION
RESULTS
T H E R E SULTS
rU
ETHOS Downtown Boca Raton
PHASE 4
TRAJECTORIES
1950
1960
1970
1980
1990
2000
2010
LAND USE MAJORITY
Boca Raton
Downtown Boca
iNCORPORATION
1950
1990
1999
2004
2006
2008
2010
ACTIVITIES + EVENTS
1950
1960
1970
1980
1990
2000
2010
ARCHITECTURAL STYLES Data source: Boca Raton Historical Society Graphic Source: Camilo Lopez & Alex Biray
LOPEZ + BIRAY 2014 MITSOVA
TH E R E SULTS
ETHOS
rU
Downtown Boca Raton
PHASE 6
SURVEYS SURVEY TYPE
PEOPLE
PLACES
1 TYPES OF BUILDINGS
OWNERS GENERAL PUBLIC CITY OFFICIALS DEVELOPERS
MIZNER PARK ALONG PALMETTO ALONG FEDERAL ROYAL PALM PLAZA
2 LAND USE
“
”
“
”
3 ACTIVITIES
“
”
“
”
SURVEY TYPE
MIZNER PARK YES - NO
1BUILDING TYPES MAX HEIGHT 10 STORIES 5 STORIES 3 STORIES 2 STORIES 1 STORY 2LAND USE RETAIL MIXED-USE RESIDENTIAL HOTEL COMMUNITY 3ACTIVITIES EATING DRINKING SHOPPING WORKING LIVING
Data source: Camilo Lopez & Alex Biray Graphic Source: Camilo Lopez & Alex Biray
ALONG PALMETTO YES - NO
ALONG FEDERAL YES - NO
ROYAL PALM YES- NO
TH E P L AN
COUNTER PROPOSAL
pL
PATHOS
PHASE 10
Downtown Boca Raton
PALMET TO PARK CITY CENTER LOPEZ + BIRAY 2014 MITSOVA
Data Source: skyscraper images Graphic Source: Lopez + Biray
T H E P L AN
pL
LOGOS Downtown Boca Raton
PROCESS
2
TH E P L AN
pL
LOGOS Downtown Boca Raton 2 DECK
THE YARD
LOBBY
OFFICE
SKY LOBBY
HOTEL
LIVING
OBSERVATION
PROGRAM
The main programmatic components addressed the issues arise in the research results.Such as, the need to incorporate a community based entity with the mixed-use zone + the yard [public gathering space}. The tower fosters the idea of living, working and playing, as an economic stimulus.
TH E P L AN
pL
PATHOS Downtown Boca Raton
THE CAFE
STREET: CAFE:
LIVELY PLACE OFFICE EMPLOYEES
2
COMFORT [SHADED] BREAKFAST + LUNCH + DINNING
+
+
LOPEZ + BIRAY 2014 MITSOVA
A render of the cafe/restaurant serving the N. Federal Hihway activity. It is an entry point to the lower level community amenities + it serves in conjunction with the near by bus stop as a gathering space
TH E P L AN
pL
PATHOS Downtown Boca Raton
INSIDE THE YARD
STREET: MOVEMENT:
GATHERING SPACE CONNECTION
THE HEART OF DOWNTOWN URBAN FABRIC
2
LOPEZ + BIRAY 2014 MITSOVA
A render of the public space. The Residences at Royal Palm Place can be seen in the background, beaconing pedestrians to other areas of interest downtown.
TH E P L AN
pL
ETHOS Downtown Boca Raton 2
SITE PLAN
THE SQUARE PROGRAM:
OUTDOOR GREENSPACE LEISURE RESTAURANTS RETAIL
AA
RETAIL COMMERCIAL CAFES RESTAURANTS
BB
THE TOWER PROGRAM:
HOTEL OFFICE RESIDENTIAL AMENITIES
SE 1ST AVE
THE SHOPS PROGRAM:
N FEDERAL HIGHWAY
PALMETTO PARK RD
E ROYAL PALM RD
THE BACK PROGRAM:
PARKING OUTDOOR MARKET
A site plan of the Palmetto Park City Center, showing the unique design and shape of the tower, public space, and associated parking and retail components fronting Federal Highway and 1st Street.
T H E P L AN
pL
ETHOS
ADJACENCIES
Downtown Boca Raton
FIGURE GROUND
CONTEXTUAL AA
11
15 14
13
12
PA L M E T T O R D
2
BB
DIXIE
HIGHW
AY
3
4
F E D E R A L H I G H WAY
I
PROPOSED PROJECT
PALMETTO PARK CITY CENTER
10
2
T H E P L AN
pL
LOGOS Downtown Boca Raton 2
SECTION BB
PALMETTO PK RD
JEWELERS
E ROYAL PALM RD
FURNITURE
Section BB reveals the project’s relation to the urban context going south to north on N. Federal Hihgway. It illustrates the streetscape treatment to Palmetto Pk Rd + the treatment on E Royal Palm Rd.
TH E P L AN
pL
LOGOS Downtown Boca Raton 2
SECTION AA
SE 1ST AVE
BANK + OFFICE
N FEDERAL HIGHWAY
COMERICA BANK
An section/elevation of the center at Palmetto Park Road. Note the setback from Federal Highway to utilize an efficient sky plane.The tower positioning is intended to fit within the urban realm.The scale relationship on the east with the bank + office at 128 E Palmetto Pk Rd, and on the west on N. Federal Highway with the Comerica Bank.
TH E P L AN
pL
PATHOS Downtown Boca Raton
THE BACK
STREET: ADJANCENT RELATION: PARKING:
MARKET CONNECTION HIDDEN
SMALL STORES URBAN FABRIC BACK RETHINKING
SCALE
2
LOPEZ + BIRAY 2014 MITSOVA
A render of the “back yard” garage side of the building. Retail will mask the parking structure to create an inevitable environment and better land utilization.
TH E P L AN
pL
PATHOS Downtown Boca Raton
THE YARD ENTRY
STREET: RETAIL:
LIVELY PLACE REASON TO BE
OPEN INVITING UNIQUE PLACE IN DOWNTOWN
2
LOPEZ + BIRAY 2014 MITSOVA
Grand entry to the center public space/plaza. Located on Palmetto Pk Rd looking west to N. Federal Highway. An invitation to the community to gather an celebrate the downtown’s heart.
TH E P L AN
pL
PATHOS Downtown Boca Raton
THE SHOPS
CLEAR FACADE: SHOPS:
TRANSPARENCY WOMAN APPAREL
SEEING PEOPLE [MOVEMENT] DEMOGRAPHIC PROFILE
2
+
LOPEZ + BIRAY 2014 MITSOVA
A render of the retail atrium area at the Palmetto Park Road entrance. Cater for woman’s apparel and pedestrian visibility. Addressing demographic profile + interaction.
TH E P L AN
pL
PATHOS Downtown Boca Raton
THE LOBBY ENTRY
STREET: ADJANCENT RELATION:
LIVELY PLACE CONNECTION
INVITING URBAN FABRIC
SCALE
2
LOPEZ + BIRAY 2014 MITSOVA
Tower lobby/dropoff zone. Located on SE 1st Ave near Palmetto Pk Rd. This area is being reserved for a more private use for the tower residents, workers, and visitors. It also responds to the urban context by creating privacy on private zones.
TH E P L AN
THE GOODBYE
pL
PATHOS Downtown Boca Raton
ICON
TALLEST IN DOWNTOWN MAGNET POINT
CHARACTER VIEWS
SENSE OF PLACE [REFERENCE POINT] ECONOMIC GROWTH
2
LOPEZ + BIRAY 2014 MITSOVA
The iconic view of the Palmetto Park City Center by the train tracks. The photograph was taken on Palmetto Pk Rd looking east to the site. The height + the architectonic style emphasizes on the creation of character with such elements.It is a reference point for locals and visitors.
TH E E N D
pL
THANK YOU LOPEZ + BIRAY