Practice OpportUnity '24 Sponsorship Deck

SPONSORSHIP OPPORTUNITIES We are going HYBRID!

PRACTICE OPPORTUNITY '24

In collaboration with the Ontario Chiropractic Association

IN-PERSON Wednesday, February 14, 2024 VIRTUAL Wednesday, February 28 & Thursday, February 29, 2024

About the event At Practice OpportUnity meet and interact with approximately 500 CMCC students, faculty and chiropractors.

The event consists of a panel discussion delivered by chiropractors, followed by a keynote address and trade show.

The trade show introduces students to exhibitors and vendors who supply industry products and services but also to chiropractors who may be looking to sell their practice or hire new graduates.

The OpportUnity Practice OpportUnity provides access to a valuable demographic of the next generation of chiropractors. Among those in attendance are 200 students from the Year IV Class, who will graduate in June 2024.

Through sponsorship, your brand will be showcased to a large captive audience. Your additional support will be recognized and appreciated by the students, many of whom could be your client for the duration of their careers.

Gold Sponsor - $5,000 IN-PERSON • • • • •

Two six foot premium sponsor booths* Three reserved parking spots Six exhibitor seats (three at each table) Four additional lunch vouchers, six vouchers in total Verbal recognition during introductory remarks

*Electrical is guaranteed for sponsors but is still limited – please let us know if you will need it.

Additionally, if you only need one table, please let us know.

VIRTUAL • • • • •

Lead generation report for the virtual event Customizable booth with six panels* Top tier booth placement Up to six virtual exhibitor seats Upload up to six of each of the following: documents, external links, & videos

*If you do not wish to attend virtually or have a virtual booth, please let us know.

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Gold Sponsor - $5,000 MOBILE APP • Lead generation report of all users who logged into the app • Splash ad: will pop up with your logo on it for every new user who logs into the event* • Dedicated title on home screen that will link directly to your profile, booth, chat room, or an external link* • Banner ad: static graphic will continually roll at the bottom of the app • Up to three in-app push notifications • Premium Location on the Sponsor Hub: logo that links to your profile – includes description, links: website & social media, & option to link to your virtual booth. *Offered only to Gold sponsors

ADDITIONAL LOGO & SPONSOR CATEGORY RECOGNITION • CMCC’s Practice OpportUnity webpage & social media • CMCC’s Primary Contact Alumni magazine • Virtual lobby wall with direct access link to virtual booth • Listed on virtual landing page (sign in page to access virtual event)

Silver Sponsor - $2,500 IN-PERSON • • • •

One six foot premium sponsor booth* Two reserved parking spots Four exhibitor seats Two additional lunch vouchers, four vouchers in total

*Electrical is guaranteed for sponsors but is still limited – please let us know if you will need it.

VIRTUAL • • • • •

Lead generation report for the virtual event Customizable booth with five panels* Second tier booth placement Up to five virtual exhibitor seats Upload up to five of each of the following: documents, external links, & videos

*If you do not wish to attend virtually or have a virtual booth, please let us know.

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Silver Sponsor - $2,500 MOBILE APP • • • •

Lead generation report of all users who logged into the app Banner ad: static graphic will continually roll at the bottom of the app* Up to two in-app push notifications* Location on the Sponsor Hub: logo that links to your profile – includes description, links: website & social media, & option to link to your virtual booth

*Offered only to Silver Sponsors and above

ADDITIONAL LOGO & SPONSOR CATEGORY RECOGNITION • • • •

CMCC’s Practice OpportUnity webpage & social media CMCC’s Primary Contact Alumni magazine Virtual lobby wall with direct access link to virtual booth Listed on virtual landing page (sign in page to access virtual event)

…or increase your brand awareness by upgrading to an exclusive lunch sponsorship for only $500 more!

Exclusive: Lunch Sponsor - $3,000 • Signage at all lunch and drink locations • All benefits listed under the Silver Sponsorship

Bronze Sponsor-$1,500 IN-PERSON • • • •

One six foot premium sponsor booth* One reserved parking spot Three exhibitor seats One additional lunch voucher, three vouchers in total

*Electrical is guaranteed for sponsors but is still limited – please let us know if you will need it.

VIRTUAL • • • • •

Lead generation report for the virtual event Customizable booth with four panels Third tier booth placement Up to four virtual exhibitor seats Upload up to four of each of the following: documents, external links, & videos

*If you do not wish to attend virtually or have a virtual booth, please let us know.

CONTINUED...

Bronze Sponsor-$1,500 MOBILE APP • Lead generation report of all users who logged into the app • Location on the Sponsor Hub: logo that links to your profile – includes description, links: website & social media, & option to link to your virtual booth

ADDITIONAL LOGO & SPONSOR CATEGORY RECOGNITION • • • •

CMCC’s Practice OpportUnity webpage & social media CMCC’s Primary Contact Alumni magazine Virtual lobby wall with direct access link to virtual booth Listed on virtual landing page (sign in page to access virtual event)

Additional information Product Donation All sponsors are required to donate one product from their company for a raffle drawing at their inperson booth. The students will ‘enter’ the draw by getting their QR code scanned, thus you will receive their contact information. At the in-person event, you will receive instructions on how to select a winner!

If your company does not have a product, we recommend a donation worth $75.

Lead Generation Report For sponsors only - the lead generation report for the virtual event includes the name and email of every person who visited your booth, clicked on your banner, your chat button, your external links, and your videos. For the mobile app, it will include every person who logged into the app.

Virtual Booth Set-up You will receive directions on how to set up your virtual booth soon after you register – an email will come from vFairs with a clickable link from which you can build your booth. (You will be able to access step-by-step instructions and videos for guidance).

If you do not wish to attend virtually or have a virtual booth, please let us know!

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Additional information Tiers Booths will appear in the virtual exhibit hall according to tiers, with gold sponsors shown first, followed by silver, bronze and then vendors/chiropractors.

Sponsor Logos Sponsor logos will be posted on the CMCC Practice OpportUnity event webpage, however, as we are using a third party to host the virtual event, there will be an additional waiting period of about a week before the logos are uploaded onto CMCC’s virtual landing page. Sponsor logos will remain on the landing page and in the virtual lobby for 30 days, following the event, while all participants continue to have access to the booths for that time.

Avatars & Customization The avatars shown in the booth pictures are not included in the booths. However, almost all the booths can be colour- customized to reflect your brand (with the exception of booths with the “wooden” floors, as those cannot be changed).

Thank you for your sponsorship!

Contact us David Coleman, Director of Alumni Relations sponsorship@cmcc.ca or 647 805 1744 Kristin Earle, Special Events Coordinator events@cmcc.ca or 647 265 4186

Canadian Memorial Chiropractic College 6100 Leslie Street Toronto, ON M2H 3J1 416 482 2340 www.cmcc.ca