DC RoadToRio by cmcpresentation

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#RoadToRio

01 GOLDEN MILICA 02 KING MOMO Taekwondo jin Milica Mandić won Serbia's first ever gold medal in Olympic history as an independent nation in London in 2012.

The Carnival starts on the Friday, when the mayor hands over the keys to the city to a man crowned as King Momo, a mythical jester who acts as the head of the festivities.

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WILL CARIOCAS 03 MAKE A RECORD! 04 IVANA TAKE THE FLAG 05 Serbia usually wins 2 to 4 medals in the Summer Olympics, but this time plans a record and the basketball team has good chances.

Ivana Anđušić Maksimović will be the flagbearer at the opening ceremony.

The citizens of Rio are called The Cariocas, named upon River Carioca which now runs under the city.

IS NAMED FOR A RIVER 06 RIO THAT DOESN’T EXIST Europeans first encountered Guanabara Bay on 1 January 1502, hence Rio de Janeiro, "January River". Of course, it was not the river, just a river-like bay.

IN T ERV I EW

Mutual admiration

AND INTERESTS

H.E. Isabel Cristina De Azevedo Heyvaer Ambassador of Brasil to Serbia

Summer Olympic Games in Rio de Janeiro will be a new opportunity for Brazilian and Serbian citizens to learn more of each other either in the sport arenas or before their TV sets. But as good bilateral relations and strong cultural affinities show, ties between our two countries already have strong fundamentals

Brazil’s candidature. By the way, Brazil truly incorporates the Olympic ideals in terms of being a strong example of cultural and people diversity, in a highly praised atmosphere of peace, tolerance and mutual respect. Rio, also known as the “Wonderful City”, is an iconic city in this regard. The warmth and hospitality of its people, its natural beauties and lifestyle are legendary. I am convinced that athletes, visitors and fans, local and foreigners, will be delighted to be there to take part in the most important global sportive event.

How Olympic Games changed Rio de Janeiro, in terms of city development, tourism and expectations of sport fans?

rasil and Serbia continue to have excellent bilateral relations, as a result of the work of many dedicated diplomats in the past. The only minus in the present common agenda is in the economic field, says Isabel Cristina De Azevedo Heyvaer new Brazilian ambassador to Serbia. Before going into details of these issues in this interview, we asked the ambassador whether she is going to be in Rio de Janerio during the first Olympic Games, taking place in Latin America and Brasil. Although the answer is no, as she is on duty in Belgrade, we devoted the first part of our conversation to this magnificent upcoming event which importance goes far beyond a sports event.

What does organisation of Summer Olympic Games means from Brasil and what do you expect from this spectacle of sport? — Hosting the Olympic Games has long been viewed by Brazilian society as an objective to achieve. We are a sporting nation, famous not only for our impressive performance in football and other team modalities, such as volleyball, but also for remarkable performances in athletics and swimming, for example. Sports are an integral part of our lives and culture, shaping even our language

and way of expressing ourselves. Regarding Rio2016, the city of Rio de Janeiro, particularly, has a solid expertise in hosting mega-events, be it music shows, be it the New Year’s Eve or the visit of Pope Francis, in 2013, that, alone, gathered more than 1,5 million people. In the sport field, Rio hosted the Pan-American Games (2007) and, more recently, the FIFA World Cup (2014). In a very competitive scenario for the 2016 Olympic Games, the Brazilian Government sup-

— The Olympic Games, as you know, can act as a catalyst for the modernization of host-cities and implementation of highly effective public policies, as it was the case, in 1992, with Barcelona, that is very inspiring. These are the basic guidelines, regarding Rio2016 preparatory works. So our parallel goal, besides providing comfort, accessibility and security, for the more than 500.000 visitors, is to improve Rio’s overall facilities and infrastructure, rising at the same time the standard and quality of living of “cariocas”, as are named those from Rio de Janeiro. These measures include renovation of pre-existing sport venues and the construction of new ones. Infra-

I am convinced that athletes, visitors and fans, local and foreigners, will be delighted to be in Rio de Janeiro to take part in the first modern Olympic Games in South America. I`m sure that Serbians will be very proud of their athletes there too! port to Rio`s bid, was decisive to its choice as host city by the International Olympic Committee in 2009. I would like to remark an additional value of Rio’s choice that is the fact that it will be the first time, in the history of the modern Olympic Games, that they will take place in South America. So, it is not only an honor for Brazil, but also for the whole Region, that has also strongly supported

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structure development and improvement of transportation system have been prioritized by Rio’s authorities, in order to answer, even ahead of the Olympics, the needs of the city in those fields. In terms of figures, US$ 3,6 billion, mostly funded by the private sector, have been directed to the improvement or construction of the Olympic facilities, such as the ones in Barra da Tijuca and

in the Deodoro Olympic Parks; the Rio Olympic Velodrome and the Olympic Village. Besides that, 1,79 million of direct and indirect jobs were created in the context of Rio 2016 preparations. Also in partnership with private enterprises, the local Government have been working on large-scale urban infrastructure projects, which include the revitalization of the port (“Porto Maravilha”), the urban regeneration of areas near the Olympic clusters and low revenue communities, the construction of a new subway line (Line 4) and of a light rail train, from downtown to the Port Zone, the deployment of new lines of Bus Rapid Transit (BRT) and the environmental restoration of the Jacarepaguá area, just to mention a few examples. The total investments in these infrastructure projects amount to US$ 7, 5 billion, assembled under different PPP modalities.

Although our countries are far from each other, over the years warm bilateral relations were developed. What were your first impressions of Serbia since you came to Belgrade? — In my opinion, in a global world, there aren’t countries that are “far away” any longer. And that applies perfectly to our two countries. It’s extremely impressive that many Serbs I’ve had the pleasure to meet express a great knowledge about Brazil’s politics, economy, science and, last but not least, culture. Concerning this last point, it’s really remarkable the number of cultural activities that have Brazil or Brazilian art production as the main target. Laguna, to mention an example, has published most of the books of Paulo Koeljo; the Brazilian martial art (“Capoeira”), coupled with Portuguese lessons, has been followed by a great number of Serbs, of all ages, in the courses promoted by Prof. Marcelo Pulmao, a respected Brazilian master in this area. It’s really amazing to testify the high potential of these kind of activities to create bonds, among people, considering that the referred courses are also followed by Brazilians nationals. Even Brazilian Carnival is being promoted here, in Serbia. And Novi Sad, next August, with the support of the Embassy of Brazil, will organize the 8th. Edition of Dani Brazila, for a whole weekend. Needless to say, how much honored we feel to be in the

core of this annual celebration. Besides that, the Brazilian Embassy offers Portuguese courses as well, that count with an impressive number of regular and dedicated students. The Radio Laguna, in its turn, is transmitting, since last June, one hour of Brazilian music, every Saturday afternoon. Belgrade is a very nice city, endowed with a very hospitable people. Besides that, is particularly special for me, in the sense that it raises in me a lot of good memories of my hometown, Belo Horizonte, in the State of Minas Gerais: the human dimension and the scale of the city, as well as the tramways are the same of my childhood! In a nutshell: all those elements create a very positive environment, that really makes me feel comfortable and welcomed in Belgrade, since the very first moment I arrived here last December.

structural changes in the framework of international relations, so that a more prosperous, equitable and just world order may emerge. Our political cooperation on the bilateral and multilateral level continues to be excellent; the dialogue is very fluid. It means, I’m building up on a very good basis erected by my

Although Serbia’s economic relations with Latin America are not advanced, Serbia has relatively vivid trade activity with Brasil. How we can further develop our mutual trade relations? — Brazil is indeed the main economic partner of Serbia in Latin America. According to the Brazilian statistics, Brazil

Are you going to Rio to cheer Brasil sportsmen? As well, did you have a chance to see some of the Serbian Olympic players and who among them made the strongest impression on you?

In which areas cooperation between Brasil and Serbia advanced the most? — The diplomatic relations between Brazil and Serbia, which date back to the time of the Kingdom of the Serbs, Croats and Slovenes. The first Brazil’s representation, at the level of Legation, existed from 1939 to 1941, when it evolved to the level of Embassy. Since then, we have been continuously in the country. Our relations have always been distinguished by cordiality and a high degree of mutual respect and understanding between both governments and societies. The non-Aligned Movement has been a remarkable platform of political cooperation between our two countries. We continue to share many fundamental principles and to converge on most of the core issues of the international agenda. Both countries are fully committed to peace and international law and have long been supporting

through the involvement of both Governments trade and commercial authorities, of the Chambers of Commerce, Universities and of our Parliaments, via the representatives of both Brazil and Serbia, that integrate the respective Group of Friends, or have the mission to follow international issues. I have to say that there is a growing and common interest in change the actual scenario.

Belgrade is a very nice city, endowed with a very hospitable people. Besides that, is particularly special for me, in the sense that it raises in me a lot of good memories of my hometown, Belo Horizonte, in the State of Minas Gerais predecessors. The only minus in our present common agenda, is in the economic field, that needs improvement. It is also important to note the mutual admiration and interest between the Brazilian and the Serbian peoples. We both share a strong passion for sports and music for example, and are very similar in the way we enjoy life.

absorbs more than half of the Serbian exports to Latin America and is in the origin of more than half of the Latin American exports to Serbia. On our side, we export to Serbia mainly coffee, orange juice and tobacco. I would say both sides are far to tap their mutual potentiality. For this, we have to promote mutual knowledge and rise the interaction,

— “Nažalost”, I`m not going to Rio for the Olympic Games (laughing). My work is here! Anyway, answering your question about meeting some Serbian Olympic players, yes, I had the chance to meet some of them, on the occasion of the celebration of the 100th Anniversary of the Serbian Olympic Committee and of the launch of the countdown to Rio2016, last April. At this point in time, I really do not think that I could indicate one or another athlete without being unfair. I might say, though, that those I`ve met, men and women, as well as the organizers, overall, transmitted me a really good and positive impression. An impression of good organization, commitment and joy for the opportunity to go to Brazil to take part in this one of a kind event. One last thing, that I wish to add, is that I had also the opportunity to see the launch of the uniforms of the Serbian athletes to the Olympic Games. I really have to say that the Serbian Olympic Committee and the designer have done a very stylish and beautiful work. Everyone looked and will look great in the Opening Parade in Rio 2016! I`m sure that Serbians will be very proud of their athletes on that occasion!

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IN T ERV I EW

Athletes the

TOP PRIORITY

Perhaps the biggest change is the complete redirection towards athletes and the placing of athletes as the top priority in all plans that are made

Đorđe Višacki

Secretary General of the Olympic Committee of Serbia and what we have the support of the Ministry of Youth and Sports for, is the Development Programme that aims to recognise the young athletes with the greatest potential, monitoring their performance and development, as well as financial support. Best testifying to this programme is the fact that some young athletes who participated in this programme over the past two or three years, such as Viktor Nemeš, Jovana Crnogorac and Andrija Šljuić, are today members of the Serbian Olympic Team for Rio.

How much do the State and companies help our athletes in their preparations?

hen it comes to preparations for Rio, they practically started two months after the end of the Games in London, with organised preparations in Rio de Janeiro, when at that time some of our best athletes had the opportunity to get to know the terrain where they will now fight for the highest placement, says Đorđe Višacki, Secretary General of the OCS.

Serbian athletes won 15 medals at the European Games in Baku and took 12th place in the overall standings. What is planned for Rio; what is our aim when it comes to the medal count? — The result we achieved at the European Games in Baku is another indication that on the road to Rio de Janeiro we are far ahead of where we were prior to the Games in London. Apart from at the European Games, the medals we also won at the World and European championships in Olympic sports in the last two years clearly show that we can hope and have reason to believe in better results than that which we achieved in London. We will not speculate on the number of medals, but it is certain that all conditions exist for the result to be better than at the previous Games.

Athletes from Serbia previously dominated in team sports and, to an extent, in shooting. Now we have become a superpower in athletics and tennis. Is that a reflection of changes in the spirit of the nation from the collective to the individual? — There is definitely a major improvement in individual sports, but what is interesting is that we are still recording

— This kind of support, from both of the sources that you mentioned, is something that is essential not only when it comes to preparing for the Olympics, but for the development of sport in general. The programmes of the Olympic Committee of Serbia are to a great extent always supported by the Ministry of Youth and Sports and the MOS is certainly our biggest partner in a programming sense. On the other side, member companies of or sponsor pool, led by company Delhaize Serbia, as the general sponsor of our Olympic Team, primarily represent the assuredness of all of our programmes. We thank them for everything they have done in the previous four years,

What we insist on all these years, and what we have the support of the Ministry of Youth and Sports for, is the Development Programme excellent results in team sports, although in the meantime we have become a country with a significantly smaller population than we had in the past. It is certain that the system of financing established in 2009 is a prerequisite for athletes who have the highest potential for results to implement their programmes unhindered.

because it is this triangle, with our parent institution of the International Olympic Committee, which always accompanies us, forming a team that provides our athletes with everything they need when it comes to their preparations for the Olympic Games.

What measures is the OCS taking with regard to far-reaching preparations of athletes for the Olympics and can there be further progress?

How much has the work of the OCS changed since the current set of people have been at the top, yourself included? In your opinion, who has contributed the most to change among the current leadership?

— What we insist on all these years,

— What I can say with certainty is that

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in 2009 we took over a stable and well established organisational institution. At the same time I think we have introduced some new energy and new ideas, which created new value on the good that the OCS already had. What is perhaps the biggest change is the complete redirection towards the athletes and placing athletes in the first place with all plans that are made. This is something that is primarily felt and seen through the system of financing, where we brought clear criteria and where every penny set aside by the ministry of youth and sport for the OCS arrived directly in a predefined programme of each athlete.

When you compare Beijing, London and Rio, what are the specificities of the hosts of these three Olympics, in your opinion? — The mere fact that the Games are being held in South America for the first time is a challenge for all of us. The host country and the people carry with them their own specificities and that always impacts on a lot of things. As has always been the case to date, these Games will also be special, but the only thing that is of essential importance for us is that the athletes will lack nothing for achieving their best results when they themselves are ready for this.

To what extent does the country utilise athletes in promoting a positive image after several decades of a poor media image in the world? — I think that when we talk about the values that athletes bring when they represent our country at the international level the mere fact that they are performing at major events, carrying the name of Serbia and performing under the flag of Serbia, that in itself has a massive positive effect for the whole country. This is something we talk about very often when we say that athletes are the best ambassadors of our country. Novak Đoković is someone who has absolutely, so to speak, disrupted the global sports scene, not only through his results but also through his behaviour and generally in public relations. This is certainly the best possible way to construct an even more positive and beautiful image of our country.

RIO 201 6

South America’s

FIRST OLYMPIAD We are getting close! The Olympic Games are about to be held in South America for the first time, and only the third time in the Southern Hemisphere, after, of course, two Australian megacities: Melbourne and Sydney

Text: Žikica Milošević

or many decades, South America was hampered by obstacles of a bad economy, security issues and the like, but Brazil was the first to rise from the gloom and become one of the world’s most vibrant economies and a founding member of BRICS. It was logical, and about time. And that time is right now! Bem-vindos! The 2016 Summer Olympics (Portuguese: Jogos Olímpicos de Verão de 2016), officially known as the Games of the XXXI Olympiad, and commonly known as Rio 2016, will be held from 5th to 21st August 2016, with a record number of countries participating in a record number of sports. More than 10,500 athletes from 206 National Olympic Committees (NOCs), are scheduled to take part. The host city of Rio de Janeiro was announced at the 121st IOC Session held in Copenhagen, Denmark, on 2nd October 2009, after beating off bids from Chicago, Madrid and Tokyo. These will be the first games to be held in a Portuguese-speaking country, the first to be held entirely during the host country's winter season. It will, however, not be the first Olympics to be held in Latin America, since the 1968

Games were held in Mexico City. With 306 sets of medals, the games will feature 28 Olympic sports — including rugby sevens and golf, which were added by the International Olympic Committee in 2009. Unfortunately, the rugby lover will not be able to enjoy “classical rugby”, but the “small version” of the game. Nevertheless, this is a giant step forward for this sport. And golfers will finally get their satisfaction, with the “gentlemen's sport” having gained full recognition. More than 10,000 athletes will compete in the first edition of the Olympic Games in South America. More than 100,000 people will be directly involved in the Games, including 70,000 volunteers. The first mascot of the Olympic Games in Rio de Janeiro will be a cute creature called Vinicius, an animal that represents a combination of a cat, a monkey and a bird, and it (he, to be more precise) was named after legendary musician Vinicius de Moraes, but there is another one too, equally “simpatico”. The official story goes that the mascots were born out of sheer joy when the Brazilians discovered that they had won the right to organise the Olympics. Brand director

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Beth Lula stated that the mascots are intended to reflect the diversity of Brazil's culture and people, which is in fact a mixture of Native Brazilian (Indigenous Brazilians), Afro-Brazilians and European Brazilians, and it reflects the fact that Brazil is one of the most racially mixed countries in the world, and therefore even the mascot animals are like that. Sporting events will take place at 33 venues in the host city and at five venues in the cities of São Paulo (Brazil's largest city), Belo Horizonte, Salvador, Brasília (Brazil's capital), and Manaus. Thus, the Games will not be localised at all. The official emblem for the 2016 Summer Olympics was designed by Brazilian agency Tatíl Design and unveiled on 31st December 2010. The logo is said to represent three figures, in the yellow, green and blue of the Brazilian flag, joined at the arms and in a triple embrace, with the overall shape reflecting that of Sugarloaf Mountain. They say that the logo was based on four concepts: contagious energy, harmonious diversity, exuberant nature, and the Olympic spirit, but we can also see the harmonious blend of the three races that have made and shaped

Brazil for a century, making it the country with perhaps the least racism in the world, which is something we should all be striving towards. The logo itself is quite obviously an homage to a classical painting: Henri Matisse's painting “Dance". Olympic Broadcasting Services serves as the host broadcaster for these Games. Interestingly, thanks to their expertise in broadcasting these sports, NBC and Sky New Zealand staff will handle the production of the golf and rugby sevens events. The Olympics are approaching, and approaching quickly. Neither mosquitos, nor economic problems, nor any politics, should ever mess with the Games. The Games have been, from their very beginning, a time and place where all hostilities should stop and all lunacy must be paused. We are living in a crazy world that is much crazier now than it was in 2012 or 2008, but we are praying for peace, health and joy for all participants and all people around the world. And if anyone can bring you joy, the Brazilians can. Anyone can be a Brazilian, and everyone can feel happy and welcome in Brazil. Therefore these could be the happiest Games in the history of the world, apart from being the largest and most tropical.

OUR OLYM P I ANS

Searching for a Record

MEDAL HAUL

Text: Žikica Milošević

Serbia will compete at the Olympic Games in Rio de Janeiro for the fourth time as an independent nation, after making its first appearance in 1912 and two consecutive appearances in 2008 and 2012

erbia will send 104 athletes, 58 men and 46 women, to compete in 14 different sports. Surprisingly, many of them arose from a sport in which Serbia hasn't had success for years: athletics. However, now we have a tremendous opportunity to win medals in this sport, especially considering the magnificent results of Ivana Španović. Is that feasible? Well, it just well might be! According to a specialised website for predicting the results of the upcoming Olympics, olympicmedalspredictions.com, which makes its predictions based on evaluations of athletes and their results in the Olympic year, Serbia should come away with a haul of three gold medals, two silvers and six bronzes, which is amazing, but mathematically quite logical. That would be by far the most successful performance of Serbian athletes since the breakup of Yugoslavia – with Yugoslavia, Serbia and Montenegro, always underperforming from 1992 onwards, with just two to four medals, this will be a smash success indeed. Serbia as an independent state has continued the tradition of the Federal

Republic of Yugoslavia and the shortlived State Union of Serbia & Montenegro, in that on the eve of the Olympics its expectations in terms of medals always far exceeds what is eventually shown at the end on the final medal table. Since 2000, when the volleyball team won gold under the name of Yugoslavia, Serbia has won only one gold medal – that came four years ago, when women’s taekwondo fighter Milica Mandić sang the national anthem with sheer joy. In addition to often unrealistic examinations of the possibilities of our athletes, overwhelming and unrealistic optimism have often contributed to experts and sporting predictors assessing that many of our athletes will shine when they start competing under the Olympic banner of the five circles. The Olympics, however, are not specific, because in many sports, especially individual disciplines that offer the most medals, they are by far the most important moments in the careers of athletes, and the vast majority of competitors pace their form just for those two weeks, showing what they are really capable of in the months preceding the

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event. Unfortunately, these are often the participants who fail to be our aces. It is only on the eve of the Olympics that all possible predictions say Serbia will shine. And these are not only our predictions. In fact, if all goes according to “law and order” and according to the logic that Serbia should win three gold medals, two silvers and six bronzes. It should not be difficult to guess who the three predicted gold medals will go to, according to experts and sports wizards. They are: Novak Đoković, No. 1 on the ATP list for the last few years and the winner of the most grand slams and tournaments; the water polo national team; and air pistol sharpshooter Zoran Arunović. One silver is predicted for women basketball players - following the logic that the best in Europe must be at least second in the world, and one silver in the canoe (K2-500). Canoeists should also bring us two bronze medals on the basis of these predictions, along with wrestler Davor Štefanek. Serbia’s most famous athlete, Ivana Španovic, is expected to be a bronze medallist, due to the competition outside of Europe (since she is our continent’s best). Rowers should bring at least one bronze medal and the aforementioned Milica Mandić is expected to be on the podium once again, though this time with a bronze medal (interestingly enough, since Russians athletes are banned in athletics, according to these forecasts the U.S. will win a

maximum of 39 gold, followed by China and the United Kingdom, with 27 and 22 gold medals respectively). We should not forget our basketball players, who are still second in the world and who stand a good chance of avoiding the U.S. Dream Team until the final match, or another handful of athletes like Mihail Dudaš in the decathlon, Asmir Kolašinac in shot put, and Milan Ristić in the 110m hurdles. Amela Terzić and Olivera Jevtić are almost “classical” members of our team, but take note of Tamara Salaški too, who will compete in the 400m race. Dragana Tomašević will be there for the discus throw and the Moldovan sisters are already famous in canoeing. Our shooters have always brought us medals when no one else could, so Damir Mikec, Stevan Pletikosić, flagbearer Ivana and others represent our hopes for new medals, as well as Emirati-Serbian swimmer Velimir Stjepanović and our “local” Čaba Silađi. Our tennis players are a special story, including Đoković, Troicki, Zimonjić, Ana Ivanović, Jelena Janković and Aleksandra Krunić. Serbia has been a tennis superpower for more than a decade, so we have high hopes in what is incidentally or best sport! Serbia has great chances now, due to good work carried out during the Olympic cycle and the efforts of the Olympic Committee of Serbia, and we simply cannot wait! Let the Games begin! Let the best people win!

OLYMPIC E V E NT S

NOT ONLY RIO

WEDNESDAY, AUGUST 3 17:00 First event Women’s football first round match between Sweden and South Africa FRIDAY, AUGUST 5 23:15 Opening ceremony begins and lasts until around 3am SATURDAY, AUGUST 6 12:30 First gold medal of the Games will be won in the women’s 10m air rifle 14:00 First beach volleyball games played on Copacabana Beach 02:00 Swimming: Finals include women’s 400m IM, men’s 400m IM - likely to feature Hannah Miley and Ryan Lochte (USA) SUNDAY, AUGUST 7 02:00 Swimming: Finals include men's 100m breaststroke, women's 400m freestyle MONDAY, AUGUST 8 20:00 Gymnastics: Men’s artistic team final - likely to feature Great Britain’s men 21:30 Women’s rugby: Sevens final 02:00 Swimming: Finals include women’s 100m backstroke, men’s 200m freestyle TUESDAY, AUGUST 9 14:00 Equestrian: Team eventing final 17:30 Canoeing: Men’s canoe single 20:00 Gymnastics: Women's team final 02:00 Swimming: Finals include men’s 200m butterfly,

vents will take place at eighteen existing venues (eight of which require some redevelopment), nine new venues constructed for the Summer Games, and seven temporary venues which will be removed following the games. Each event will be held in one of four geographically segregated Olympic clusters: Barra, Copacabana, Deodoro, and Maracanã. The same was done for the 2007 Pan American Games. Several of the venues will be located at the Barra Cluster Olympic Park. The largest venue at the games in terms of seating capacity is the Estádio do Maracanã, officially

known as Jornalista Mário Filho Stadium, which can hold 74,738 spectators and will serve as the official Olympic Stadium, hosting the opening and closing ceremonies as well as football finals. In addition, five venues outside Rio de Janeiro will host football events, in the cities of Brasília, Belo Horizonte, Manaus, Salvador and São Paulo. For the first time since the 1900 Summer Olympics, the Opening and Closing Ceremonies for the Summer Olympics aren't being held in the same place as athletics events, and all gymnastics events will take place in the same arena .

men’s 4x200m freestyle relay, women’s 200m IM

Women’s singles final

WEDNESDAY, AUGUST 10 12:30 Rowing: First gold medal races including men’s quadruple sculls 20:00 Gymnastics: Men's all-round individual 02:00 Swimming: Finals include men’s 100m freestyle, women's 4x200m freestyle

SUNDAY, AUGUST 14 11:00 Golf: Men’s final round 16:00 Tennis: Men’s singles final 18:00 Gymnastics: Men’s pommel horse and women's vault 20:00 Cycling track: Men’s sprint 00:55 Athletics: Women’s triple jump final 02:00 Athletics: Men’s 400m final 02:25 Athletics: 100m final

02:30 Athletics: Women’s 200m final 02:55 Athletics: Women’s 100m hurdles

THURSDAY, AUGUST 11 11:30 Golf: First round of men’s competition 12:30 Rowing: Finals include men’s pair, men’s lightweight four 20:00 Gymnastics: Women's all-round final 20:00 Cycling, track: Finals include men’s team sprint 00:30 Table tennis: Men’s singles finals 02:00 Swimming: Finals include men’s 200m IM, women’s 100m freestyle FRIDAY, AUGUST 12 12:30 Rowing: Finals 13:35 Athletics: Women’s heptathlon begins 16:00 Tennis: Men’s doubles final 20:00 Cycling track: Finals include men’s team pursuit final 02:00 Swimming: Finals include men’s 100m butterfly and women’s 800m SATURDAY, AUGUST 13 12:50 Rowing: Finals include men’s eights and women’s eights 16:00 Tennis:

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00:50 Athletics

MONDAY, AUGUST 15 13:00 Swimming: Women’s open water 18:00 Gymnastics: Women's balance beam 20:00 Cycling track: Men’s omnium final 02:25 Athletics: Men’s 800m 02:45 Athletics: Women’s 400m final TUESDAY, AUGUST 16 18:00 Gymnastics: Women's floor final 22:00 Diving: Men’s 3m springboard 00:30 Athletics: Men’s high jump final WEDNESDAY, AUGUST 17 14:00 Equestrian: Team jumping final 17:00 Sailing: Women’s and men’s 470 01:15 Athletics: Women’s long jump final

THURSDAY, AUGUST 18 02:15 Beach volleyball: Men's final 02:30 Athletics: Men's 200m final FRIDAY, AUGUST 19 16:00 Synchronised swimming: Free routine 21:00 Hockey: Women's gold medal match 21:30 Football: Women's gold medal match 02:15 Athletics: Women's 4x100m relay 02:35 Athletics: Men's 4x100m relay SATURDAY, AUGUST 20 11:00 Golf: Women's final round 15:00 Triathlon: Women's race 16:30 Cycling, mountain bike: Women's final 21:30 Football: Men's gold medal match 01:15 Athletics: Women's 800m 01:30 Athletics: Men's 5,000m 02:00 Women's 4x400m relay 02:35 Men's 4x400m relay SUNDAY, AUGUST 21 13:30 Athletics: Men's marathon 19:45 Basketball: Men's gold medal match 23:15 Closing ceremony

OLYMPIANS GET NEW EQUPIMENT THANKS TO MAXI SUPERMARKETS DELHAIZE

As a general sponsor of the Serbian Olympic team, Maxi, its customers and suppliers have joined forces to buy new equipment for Serbian athletes. Ivana Anđušić Maksimović, who will be the Serbian flag bearer at the opening of the upcoming Olympic Games, got an air rifle. The celebrated coxless pair Miloš Vasić and Radoje Đerić were given a new rowing boat in order to better prepare for this ultimate sports competition. Zorana Arunović got an electronic target while our famous swimmer Ivan Lenđer will now be

able to rest and rejuvinate after exhausting training sessions in a cryotherapy bath. Aleksandar Maksimović was given wrestling training props. Apart from acquiring new equipment, Maxi also made sure that our athletes had adequate scholarships in order to exclusively focus on training and preparation and thus achieve the best possible results at competitions. „We are proud to be able to help these athletes who represent Serbia in the best possible way. As much as their hard work is important, they also need healthy food which is the trademark of the Maxi supermarkets“, said John Kyritsis, CEO of Ahold Delhaize Group Serbia.

VOJVOĐANSKA BANKA

ALWAYS WITH OLYMPIANS Vojvođanska banka is for the fourth Olympic cycle official bank of the Olympic Committee of Serbia, with the aim to support sport culture and the Olympic values. After Athens, Beijing and London, Vojvođanska banka will be with our athletes this year on the Olympic Games in Rio de Janeiro. Therefore, the Bank has additionally supported preparation of our five Olympians which will present Serbia on this prestigious World’s competition, in order to achieve the best results. we are talking about Andrea Arsovic representative in Shooting, Marko Novaković and Nebojša Grujić kayak, Anja Crevar our representative in swimming and Slobodan NIkić water polo player. “I am very proud that Vojvođanska banka for 16 consecutive years supports Olympic Committee of Serbia, team of our best athletes who represent Serbia on the best possible way. These people are best ambassadors of Olympic values and sport spirit. We are honored to be true partner of

the Olympic Committee, our cooperation is much more than providing financial support, we are there to assist our athletes in every possible way. Finally, we are there to cheer for them in Rio and hope for the best results" said Marinos Vathis, president of the Executive board of Vojvođanska banka. Considering that sport is important part of development of every personality, Vojvođanska banka, for ages behind organizes sport-entertainment manifestations around Serbia, which are primarily intended to the youngest. Vojvođanska banka has created a special product – affinity VISA Olympic credit card, which beside providing numerous discounts in sport equipment stores, sport and recreation centers, centers for beauty and health, cinemas, theatres and museum in Serbia, enable to all sport funs to give their support. With each paying by VISA Olympic credit card part of transaction amount is donated to Olympic Committee of Serbia, without additional expenses for the client.

UNIQA

SUPPORT THAT ENSURES MEDALS

UNIQA has become an official insurance company of our Olympic team which is just a continuation of the company's investments in sport. Not only are the Serbian athletes insured and ready to go to Rio, UNIQA and its employees are also ready for the Olympic Games. The company's HQ and 35 of its branches have been branded with the Olympic insignia while special uniforms have been provided for the employees. UNIQA thought of its clients too and has created an Olympic travel insurance card for them. With a view of making its clients feel like a part of the Olympic team,

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UNIQA has also prepared Olympic gifts. Those clients who buy a life insurance policy in the period between 15th July and 15th August will be given an original gift from the Olympic collection. The members of the national water polo team, the coach of the Serbian basketball team Aleksandar Saša Đorđević, kayaker Marko Tomićević and swimmer Velimir Stjepanović will be UNIQA’s promoters in Rio. UNIQA Insurance is a company that recognizes sport as the right place for investments. We are wholeheartedly supporting our Olympic team and wishing them many medals and victories.

MILŠPED

WINNING TOGETHER

The Milšped Company is an official logistics partner to the Serbian Olympic Committee. The company is promoting winning spirit and supports our Olympians on their way to winning medals. The Milšped Group is the leader in freight forwarding and logistics while erasing borders and bringing together the best from the world of sports and business just like the Olympics, one of the most prestigious sports events.

WHO ARE WE? The regional leader in freight

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forwarding and logistics, the Milšped Group has been successfully operating for 23 years and has over 1,800 employees. On the solid foundation of achieved success and immaculate business operations, Milšped is expanding its network by conquering new markets and offering groundbreaking services to its clients. Milšped is a company that is globally recognized for its top quality logistic solutions and services. The company meets the clients’ needs by offering tailor-made logistic solutions and having an

innovative approach to the logistic chain that links the entire world. We are constantly finding new and improved solutions for our clients with whom we have been building long-term partnership relations. Our company’s growth is based on providing the best possible services and new market expansion with a goal of implementing the latest business trends which constantly require adaptation and expert action. Furthermore, we have substantial experience, know our business thoroughly and are exceptionally professional.

REGIONAL OPERATIONS

Albania; Milšped AML Belgrade, Serbia; Milšped Mercurio Belgrade, Serbia; Milšped BH d.o.o. Sarajevo, Bosnia and Herzegovina; Milšped Moscow, Russia, and Milšped GmbH Munich, Germany. Our regional companies render services that are in accordance with the highest international standards and provide an adequate answer to complex requirements coming from our clients regarding integrated services on the regional level. Our regional operations cover the following industry segments – auto-logistics, FMCG, fashion, pharmaceutical products and cosmetics, production and electronics.

All our companies in the region provide customs brokerage services and freight forwarding both in the international and domestic transport, as well as distribution services. They also have their own warehouses and provide storage services. There are 10 companies operating in our system: Milšped Belgrade, Serbia; Milšped Montenegro Podgorica, Montenegro; Milšped Zagreb, Croatia; Milšped Tržin, Slovenia; Milšped Albania, Tirana,

In addition to the aforementioned, our extensive groupage transport network will find an adequate solution for those clients who need to have smaller quantities of goods transported. In order to fully meet the clients’ needs, Milšped offers groupage transport services while adhering to the following imperative – optimal transport time at minimal costs.

Olympics. “We have huge expectations and everyone wants us to win gold because that is the only medal we are missing in our collection. I do hope that we are going to manage to win it”, says Sava Ranđelović, a member of the Serbian water polo team. He adds that the team is very grateful for the support from one of the biggest insurance companies in Serbia – UNIQA. His teammate Nikola Jakšić, who is competing at the Olympics for the very first time, says: “These are my first Olympic games and I do hope that everything will go as it should. I am aware that we are the favourite for winning a medal but let’s see how things progress”. Kayaker Marko Tomićević is also

going to defend the colours of the Serbian flag at the Olympics: “We are getting ready both mentally and physically. We are leaving for the Olympics in the best possible shape and I am sure that we are going to win one of the medals”. UNIQA Insurance has been repeatedly investing in the Serbian sports and has been a sponsor of many sporting events. The company is also a sponsor of the Serbian Water Polo Federation, has been supporting the Belgrade Marathon and cooperates with the Nataša Kovačević Foundation. Our celebrated athlete and now the head coach of the Serbian basketball team Saša Đorđević is the main promoter of UNIQA Insurance.

GROUPAGE TRANSPORT

OUR OLYMPIANS HAVE SAID...

Our athletes are excited, ready, and, most importantly, insured because UNIQA is the official insurance company of the Serbian Olympic team. The Serbian basketball team, with Saša Đorđević as the head coach and UNIQA ambassador, were among the last to qualify for the Olympic Games in Rio. „The expectations from our participation in the Olympic Games are great because basketball is one of the favourite sports in Serbia. We want to represent our country to

the best of our abilities. We have big ambitions and we are ready to fight for a medal. UNIQA has chosen us as promoters in this endeavour, not only in basketball but in other sports too. Further from having UNIQA as a partner, it is absolutely crucial for us to accomplish our dreams and achieve the best possible results and, in order to do this, there has to be a cooperation between top companies and sports teams“. Serbian water polo team is also eager about participating in the

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ZLATIBORAC

COMMITMENT TO PRODUCT TOP QUALITY Supporting sports is important for Zlatiborac and, since April 2014, the company has been an official food supplier to the Serbian Olympic team.

HISTORY The Zlatiborac Company was built on the foundation of centuries-old tradition of drying and curing meat which started in 1885 in a rather unusual setting of the Mačkat village on Zlatibor. Thanks to its commitment and product quality which has been consistent since the company's inception, Zlatiborac became the leading company in Serbia in the cured meat product market segment. In addition to exporting its products to regional markets – Bosnia and Herzegovina, Montenegro and Macedonia – Zlatiborac has very successfully positioned itself on the Russian, Byelorussian, Kazakh, Turkmen, Azerbaijani and Iraqi markets. The recently commenced export to the EU just verifies the fact that our products are top quality. Since its beginnings, the Zlatiborac Company has been continously investing in optimisation and standardisation of its production process. As a result, we are now certified with the most important quality and production safety certificates like HACCP, GOST-R and HALAL.

Furthermore, we have received countless awards on the account of our product quality. The German Agricultural Society, which is one of the most renowned institutions for evaluation of taste and quality of food products, has awarded the Zlatiborac Company for its quality at the annual Ham and Sausage Quality

Zlatiborac is the market leader in its product category is also recognised by consumers. For six consecutive years, the consumers awarded us with the My Choice gold medal as top products in the Meat and Meat Products category in Serbia. There are very few companies that can boast about the good price to quality ratio. We can! To corroborate this, let

Competition for the past six consecutive years. Over 30,000 products from all over the world are submitted at the competition every year. The products that bear the Zlatiborac seal have won over 40 medals for their superior quality. The fact that

us just mention that we have been given the Best Buy 2015/2016 consumer award recently for the best price to quality ratio in the salami segment. On top of this, we have received over 100 gold medals for o ur product quality by the Novi Sad Fair

AWARDS

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including the Grand Prix Business Partner for 2010, 2013 and 2016, and Corporate Superbrands 2012-2013 and 2015-2016, as well as the gold medal for product quality from the World Food Ukraine in 2013.

CSR AND SPORT ACTIVITIES It is important to mention that the Zlatiborac Company cares about its local community while nurturing and promoting corporate social responsibility.We have contributed to our society through many donations, sponsorships and charity events. In 2015 alone, we gave over 100 donations and provided various assistance to different sporting, cultural and educational events. Supporting and investing in sports is one of the aspects of our mission to nurture the real values and promote healthy living. So far, Zlatiborac has supported several mountain climbing exhibitions, both group and individual, as well as the Basketball Club “Zlatibor”, Karate Club“Užice”, Rhythmic Gymnastics Club“Gracija”,Women's Handball Club“Podgorica 2013” from Podgorica,race driver Milovan Vesnić, and, asof recently, a young Serbian racedriving hopeful Nikola Miljković.Supporting sports is important forZlatiborac and, since April 2014, thecompany has been an official foodsupplier to the Serbian Olympicteam.