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2012 Dining Guide ISSUE HIGHLIGHTS More than 600 campus and Philadelphia-area restaurants are listed free in a comprehensive guide for students, faculty and staff.

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Reviews of restaurants are included, from food trucks to fancy French cuisine

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8,000 copies of the Fall Dining Guide are inserted into the Wednesday issue of The Daily Pennsylvanian.

34st.com

DININFGALL 2011 GUIDE

Dining Guide

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October 26, 2011

YUMMY IN MY TUMMY

The Noodle House whose name don’t lie. By STepH wiT

ummy Lan Zhou Hand Drawn Noodle House sits in inconspicuous harmony with its Chinatown neighbors. On an ordinary Wednesday night, the brightly lit restaurant was not teeming with customers, but the few in attendance seemed to be regulars. From a page–long menu of appetizers, noodle soups and plates, it was difficult to decide what to order. Our party of five settled on steamed pork dumplings (9 pieces for $4.75), an egg and vegetable hand drawn noodle soup ($4.50), a sliced beef hand drawn noodle soup ($5.75), a roast duck hand drawn noodle soup ($5.75) and Beef Chow Hand Drawn Noodles ($6.95). Not daring enough, I

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84% of Penn’s undergraduate students read The Daily Pennsylvanian.

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Daily Pennsylvanian readers spend $90 million each year dining out.

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More than 60% of the Penn community reads The Daily Pennsylvanian at least once a week.

34TH STREET Magazine October 26, 2011

YOUR CUSTOMERS

yummy lan zhou hand drawn noodle house 131 N. 10th St. (215) 923–2222

don't miss: the dumplings skip: beef —go for duck instead $$$$$

abstained from the more exotic dishes like Spicy Pig Ears ($7.50), Ox Tail Noodle Soup ($6) and Beef Tripe Noodle Soup ($5), just to name a few. Self–proclaimed “five star” prices, all dishes remain within a $5–9 price range, and the food is unquestionably worth its price. A sizable portion, my Sliced Beef Hand Drawn Noodle

chrIsTINa wU

bowl consisted of slender beef shavings and spinach leaves swimming in a quenching miso–based broth. After a bite of unpleasantly crunchy beef, I chose instead to savor the subtly sweet flavor and delectable texture of my noodles. Observing the slurping technique employed by

my next–door tablemates, I was able to consume the soup fluidly, despite the occasional appearance of fat deposits. I recommend the roast duck as a meat choice given its full flavor and more uniform texture. Complimenting the noodles, the dumpling plate’s doughy consistency

concealed shredded pork and herb flakes, which melted atop my tongue — these did not disappoint. Undeniably superior to an unexciting Ramen Noodle Cup, the homemade noodles at Yummy Lan Zhou are worth a ChiTown adventure.

New location now open in University City! Open for Breakfast, Lunch, and Dinner (Breakfast served all day) -------------------------------------------34th & Powelton Philadelphia, PA 19104 (215) 222-1022 www.sabrinascafe.com

Issue Date:

Wednesday, October 31

Hungry for More Customers? Contact Us:

Ad Deadline:

Friday, October 19 at 3:00 p.m.

phone: 215-898-6581 • email: advertising@theDP.com

2012 Dining Out Guide — Wednesday, October 31 Ad Size Information

Common Sizes

Ad sizes are expressed as the number of columns wide by the number of inches tall (i.e. a “2 x 4” ad is 2 columns wide by 4 inches tall). Multiplying columns by inches gives the total number of column inches (i.e. 2 x 4 = 8 column inches). Multiplying column inches by the ad rate gives the cost of an ad.

Although many ad sizes are available, some of the most common sizes are: Half Page (Vertical) ............................ 3 col. x 8 1 ⁄2” Half Page (Horizontal) ........................ 5 col. x 5 1 ⁄2” Quarter Page (Vertical) ....................... 2 col. x 6 1 ⁄2” Quarter Page (Horizontal) ..................... 3 col. x 5” Eighth Page ......................................... 2 col. x 3 1 ⁄2”

1” tall

Sample Column Inch Sample Ad Costs

1 column wide (1.729”)

Any size ad can be created according to these rules:

The diagrams below represent several common ad sizes. The prices shown are based upon the local open (one-time) ad rate, $11.90 per column inch. For customers with annual contract rates, multiply columns by inches by the applicable rate to determine the cost.

• Widths are in full columns (no halves or fractions). • Heights are in 1 ⁄2” increments, 1” minimum. • Minimum size: 2 column inches (1 x 2 or 2 x 1).

Full Page

5 col. x 10 1⁄2 ” $624.75

Half Page

Column Sizes

Half Page

5 col. x 5 1⁄2 ” $327.25

ADVERTISING COLUMN WIDTHS Columns Inches Picas 1 2 3 4 5

1 3 5 7 9

⁄ ⁄ 3⁄8 1⁄4 1⁄ 16 34

9 16

or or or or

1.729 3.558 5.388 7.217 9.046

10p4 21p4 32p4 43p4 54p

3 col. x 8 1⁄2 ” $303.45

1 ⁄4

Page 2 col. x 6 1⁄2 ” $154.70

Color Rate •

Color ........................................... $160.00

Any display ad using color — whether single or full color — incurs a flat charge of $160 for color printing. The cost applies to any size ad. Regular deadlines apply for all color advertising. Press configuration may occasionally limit the location of color ads in an issue.

phone: 215-898-6581 • email: advertising@theDP.com

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The Housing Guide is inserted into all 8,000 copies of The Daily Pennsylvanian and distributed to more than 80 locations around campus. The Housing Guide is a great source of information about available housing in both Center City and the campus area. The Housing Guide covers everything from realtors to storage and shipping to furniture shopping.

For int'l students, housing hurdles Those who choose not to make the trip home find available rooms on campus BY RACHEL FINKEL Assistant News Editor

HOUSINg gUIDe

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In addition to securing housing for the school year, some international students have the added burden of finding a place to stay during breaks. All college houses are open during fall and Thanksgiving breaks, but only the high-rise apartments and Sansom Place are open during winter break. While some international students decide to make the long trip home, others choose to stay on campus or with student hosts. College junior Max He, who is from China, said he usually travels around the United States during the time off. He sometimes lends his Harnwell College House room to fellow international students, who re-

side in college houses that are not open during breaks. “I don’t think Penn really helps them find places,” He said. In its annual Winter Housing Project, the Assembly for International Students recruits volunteers who are willing to host international students over winter break or will lend their high-rise rooms. The student group has also planned a social gathering on Dec. 9 for students who are staying on campus in the high rises, Sansom Place or in off-campus residences during the break. There are only a few housing options specifically tailored to international students in Penn’s housing system. Some students decide to apply to residential programs, such as the East Asian and the International Residential Programs in Harnwell, He said. Others choose to live in the International House, which accommodates over 350 Ameri-

can and international students, at 37th and Chestnut streets. However, the building, which houses Penn and Drexel University students, as well as non-students, has garnered mixed reviews. College and Wharton senior Veena Raju called it a “huge ripoff ” and “unfair to international students who don’t know any better.” Raju, who lived there despite being a domestic student, listed complaints such as communal bathrooms, unresponsive staff members and lack of wireless internet. Wharton senior Caleb Bradham, however, enjoys living in International House because of the “cultural exchange” it provides. “I get to meet a lot of different people from all over the world,” he said. “The facilities aren’t that great, but the community is nice.” Overall, many international students do not see housing as a big source of concern.

Henry Chang/DP Staff Photographer

The International House, one of few campus residences open for winter break, hosts 350 Penn and Drexel students in addition to city residents. Engineering freshman Zhi- break, summed up his sentiyi Zhang, who plans to travel ment toward Penn’s housing: home to China over winter “I think it will be fine.”

Greeks consider 'living in' Chapter houses often foster close community among organization members BY ELLEN FRIERSON Sports Photo Editor

P age 10 WeDnesDay, nOveMBeR 30, 2011

ISSUE HIGHLIGHTS

T he D aily P ennsylvanian

Housing Guide Issue

Living in a sorority house had never been a part of my college plans. I hadn’t even planned on joining a sorority. Before I came to college, I had a very negative impression of Greek life as my mind equated sorority houses with being run down, dirty and reeking of alcohol. When I was eventually convinced to rush, I was surprised at how beautiful the sorority houses were. The other girls and I were repeatedly asked if we wanted to “live in.” Every time, I explained that I had already committed to live with other friends. Without being guaranteed a bid, we were all hesitant to commit. Henry Chang/DP Staff Photographer When we were offered bids, The Chi Omega sorority house, located at 39th and Spruce streets, houses 16 there was the issue of roomgirls. Monthly rent is about $300 cheaper than on-campus housing options. mates. Many girls were wary

of planning to live with people they had known only for a few weeks. Additionally, Penn’s on-campus housing deadline was a mere two weeks after the sorority house leases had to be signed. Few girls were willing to risk last minute decisionmaking that could land them in Hill College House or the Quad for their sophomore year. There was also a huge variety in the sizes and atmospheres of the sorority houses. While some houses could accommodate 35 girls, others could only hold 16. Some had their own chef, while others shared with other Greek organizations. Given these concerns, it is no surprise that some organizations had trouble filling their houses. Half an hour before my

sorority president was scheduled to pick girls randomly to live in, I rearranged my housing plans and decided to live in the house. Although I was initially concerned over my impulsive decision, I can safely say that I am happy with my choice. Being in the house has helped me become more involved in the sorority, which would not have been easy otherwise. It has also brought me much closer to the girls in my pledge class and allowed me to meet new girls in the sorority. We have created a very home-like atmosphere that I am glad to return to night after night. I have also saved money living in the house — rent is about $300 cheaper than other on-campus options. Penn Greeks should not hesitate to live in their chapter houses. It is an experience only available during your college years and is key to keeping our Greek system strong.

YOUR CUSTOMERS •

25,829 Penn students, faculty and staff read The Daily Pennsylvanian weekly.

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More than 66% of DP readers have access to cars for easy travel to all areas of Philadelphia, the suburbs, and beyond.

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HOUSING GUIDE 2011

More than 60% of the Penn community reads The Daily Pennsylvanian at least once a week.

Use your business to help students feel at home! Contact Us:

Issue Date:

Wednesday, November 28

Ad Deadline:

Friday, November 16 at 3:00 p.m.

phone: 215-898-6581 • email: advertising@theDP.com

Housing Guide Issue — Wednesday, November 28 Ad Size Information

Common Sizes

1” tall

Sample Column Inch Sample Ad Costs

1 column wide (1.729”)

Any size ad can be created according to these rules:

• Widths are in full columns (no halves or fractions). • Heights are in 1 ⁄2” increments, 1” minimum. • Minimum size: 2 column inches (1 x 2 or 2 x 1).

Full Page

5 col. x 10 1⁄2 ” $624.75

Half Page

Column Sizes

Half Page

5 col. x 5 1⁄2 ” $327.25

ADVERTISING COLUMN WIDTHS Columns Inches Picas 1 2 3 4 5

1 3 5 7 9

⁄ ⁄ 3⁄8 1⁄4 1⁄ 16 34

9 16

or or or or

1.729 3.558 5.388 7.217 9.046

10p4 21p4 32p4 43p4 54p

3 col. x 8 1⁄2 ” $303.45

1 ⁄4

Page 2 col. x 6 1⁄2 ” $154.70

Color Rate •

Color ........................................... $160.00

phone: 215-898-6581 • email: advertising@theDP.com

The DP App: “Home Screen Tiles” The Daily Pennsylvanian Mobile App offers Penn students, faculty and staff a unique mix of news content, links to local businesses and coupon offers.

Introducing Home Screen Tiles, a powerful branding opportunity for your business to occupy one of only three exclusive locations on the main screen every DP App user sees each time they open the app.

iPhone (left) iPad (below)

Offers

Home

Key Features • Customizable Tile Board: The home screen features 12 The DP App: “Home Screen Tiles” Tiles representing the news, entertainment, and events for The Daily Pennsylvanian Mobile App offers Penn students, Penn students, and staff. faculty and staff a unique mix offaculty, news content, links to local Three of those Tiles are available businesses and coupon offers. to a select few businesses to make Introducing Home Screen a powerful their logo visible to Tiles every,user of branding opportunity for your business to occupy one of only three the DP App. exclusive locations on the main screen every DP App user sees • Our Home to Yours: The home each time they open the app.

iPhone (left) iPad (below)

Your Tile Ad appears here Offers

Home

Only

$300/month

screen Tile links to your website. One click brings to your Key users Features home page or any section your • Customizableof Tile Board: site. The home screen features 12 the news, • Get statistics:Tiles Yourrepresenting DP entertainment, and events for representativePenn can students, provide stats faculty, and staff. at any time about how many Three of those Tiles are available people have used the app to a select fewand businesses to make seen your tile,their andlogo howvisible manyto every user of App. have clicked itthe to DP visit your website. • Our Home to Yours: The home screen Tile links to your website.

• Great branding: a perfect OneThis clickisbrings users to your option for business looking to section of your home page or any promote theirsite. brand and identity.

• Get statistics: Your DP Extremely limited Tile Ad can a provide stats More than 90% of Pennrepresentative students use Availablity on a first-come basis. at any time about how many smart Your Tile Ad appears here phone. Will your business be people have used the app and Contact us for current availability.

in their hands this fall?tile, and how many seen your

Only

Phone: 215-898-6581 • Email: advertising@theDP.com

have clicked it to visit your website. • Great branding: This is a perfect option for business looking to

The DP App: Banner Ads The Daily Pennsylvanian Mobile App offers Penn students, faculty and staff a unique mix of news content, links to local businesses and coupon offers.

SPORTS Green Bay Packers sign Greg Van Roten

Placing Banner Ads on content pages puts your business name in key places where customers are reading.

Tony/The question of ethics for PSU, NCAA The Chief of Boathouse Row

iPhone (left) iPad (below)

Perseverance and pride on the ice Barreiro signs with PR Islanders

Key Features • Prime location: Banner ads appear at the bottom of both headline and article pages. • 2 Banner Sizes: The DP App works for the Android, iPhone and iPad. Banner ads come in 2 sizes: 320 x 50 pixels for the iPhone and Android and 300 x 250 pixels for the iPad. • Limited banners: Banner ads rotate randomly throughout the pages of The DP App. With only a few banner positions available, your ad will receive a high amount of exposure.

Your Banner Ad Here

Only

$150/month December/January is

FREE

• Get statistics: See how many times your banner ad has been viewed. • Great branding: This is a perfect option for business looking to promote their brand and identity.

More than 90% of Penn students use a smart phone. Will your business be in their hands this fall?

Phone: 215-898-6581 • Email: advertising@theDP.com

2012 Welcome Back Issue WELCOME BACK ISSUE THE INDEPENDENT STUDENT NEWSPAPER OF THE UNIVERSIT Y OF PENNSYLVANIA

online at theDP.com

ISSUE HIGHLIGHTS •

• •

3 sections packed with campus and local news, sports and an introduction to life in Philadelphia. 8,000 copies distributed to more than 80 campus locations. The Welcome Back Issue is available during move-in week to new and returning students as they settle in and begin establishing their buying habits.

INSIDE

AUGUST 31 – SEPTEMBER 5, 2011

MAPPING PENN LIFE

PAGE B4 GUIDE

Locust Walk work delayed until Dec. Heavy rain and sewer damage hindered the $5.4M construction BY YAMINI NABAR Staff Writer Construction on Locust Walk, initially slated to be completed by Sept. 30, will instead continue into the end of the semester. The construction was delayed due to a record amount of rain in August and two instances where the storm sewer under the Walk collapsed, said Edward Sidor, director of Design & Construction Management at Facilities and Real Estate Services. The 3800 block will now be completed by Oct. 30 and the 3900 block on Dec. 1.

BY KELSEY MATEVISH Staff Writer Incoming freshmen need not worry that the temporary 9 p.m. Philadelphia curfew will interfere with New Student Orientation. The citywide curfew, enacted by Philadelphia Mayor and Penn alumnus Michael Nutter on Aug. 9, subjects all minors aged 13-17 to a 9 p.m. curfew on weekends in Cen-

FOOTBALL

Alum Jon Huntsman, Jr. enters the GOP race

Can the Quakers stay perfect for a historic three-peat?

PAGE C1 SUMMER RECAP

PAGE D5 SPORTS

Hurricane Irene leaves Penn unscathed

Though the Philadelphia Water Department assessed the storm sewer before the project began, the sewer’s age and additional strain from the construction meant that it had to be rebuilt. Rainy weather in August also presented difficulties. Despite precautions, Hurricane Irene — which brought torrential rains and high winds to campus last weekend — caused flooding near the 38th Street bridge, Sidor said. He added that the construction team is working extended hours and on Saturdays to make up for lost time. Two men with water removal pumps were stationed on site during the hurricane to prevent major damage, according to Sidor. SEE LOCUST WALK PAGE A3

City curfew spares NSO Penn Police plans to keep the curfew from affecting New Student Orientation

POLITICS

GUIDETO

The Schuylkill River crested to 13.56 feet on the afternoon of Aug. 28 following Hurricane Irene’s arrival in Philadelphia the previous night. Various roads in the region were shut down by city officials and police due to flooding. Both the city and Penn’s campus made it through the weekend relatively undamaged.

Early move-in, pre-orientation programs were postponed due to the hurricane last weekend BY SHELLI GIMMELSTEIN Staff Writer Despite fearsome predictions and precautionary measures, Hurricane Irene left the Penn campus relatively undamaged.

ter City and University City from 38th to 43rd streets between Baltimore Avenue and Market Street . Aimed to combat recent flash mob violence, the curfew is in effect until Sept. 3. While it applies to Penn students under 18, it should not create any problems during NSO, according to the Division of Public Safety. “ No one should have any problem going to any of the NSO orientation events,” Vice President of Public Safety Maureen Rush said. NSO coordinators are

Throughout the weekend, the Division of Public Safety worked with Business Services and Facilities and Real Estate Services to minimize

and catalog damage done on campus. According to Facilities and Real Estate Services Vice President Anne Papageorge, the brunt of the damage caused to buildings on campus was in the Quad, with approximately 25 rooms experiencing some leaking. Other minor damage, Papageorge said, included a

fallen tree at College Green and a cracked window at the Richards Medical Research Laboratories located behind the Quad that has since been boarded up. Meanwhile, the storm also posed a threat to the students planning to move in early. Ear-

PENNAND PHILADELPHIA Welcome Back Issue | August 31 – September 5, 2011

SEE IRENE PAGE A8

proﬁling the CLASS of 2015 2,467 students will enter the freshman class this fall The overall acceptance rate was 12.4 percent Of those accepted, 62.4 percent chose to attend Penn 51 students were admitted from the waitlist International students comprise 12 percent of the freshman class

Minority representation increased by 9 percent States with the highest representation: Pennsylvania: 403 New York: 279 New Jersey: 243 California: 217 Florida: 134

Sports

See theDP.com/multimedia for an interactive look at the incoming class

SEE CURFEW PAGE A8

Reporting by Rachel Finkel

Quad revamps dining options

On Sept. 7, the new dining facility in McClelland Hall will open to students | By Yamini Nabar ■ The cafe will feature sushi, salads,

■ The cafe will feature a

yogurt,5,fruit and a wafﬂe station. In AUGUSt 31 – SEPtEMbER 2011

retail side, where students can purchase snacks to go, as well as a meal-plan equivalency side, which will provide access to warm breakfast options.

addition, there will be made-to-order omelettes, crepes and pasta.

■ The dining area will hold up to 150

students. New conference rooms and gathering spaces have been added to McClelland Hall.

■ The information center and Ware

College House ofﬁce were relocated to the entrance to the Upper Quad.

online at theDP.com/sports

O-line, where art thou?

■ Student feedback from ■

Construction began as soon as students left campus in the spring and ﬁnished last week.

Welcome Back Penn Students!

focus groups and the new Dining Advisory Board will shape food offerings.

radianapartments.com

Visit us online at theDP.com

Send story ideas to newstip@theDP.com CALDER SILCOX

YOUR CUSTOMERS •

•

84% of Penn’s undergraduate students read The Daily Pennsylvanian. Daily Pennsylvanian readers spend $90 million each year dining out.

Penn football (left) is searching for its third consecutive Ivy League championship trophy and a shot at another undefeated Ivy season. Junior quarterback Billy Ragone (top right) — a first-team All-Ivy selection last season — talks with reporters during Monday’s media day. Junior running back Brandon Colavita (bottom right) returns at the top of the depth chart.

Football chasing history in 2011 nOtEbOOk | Penn could become first Ivy ever to win three straight titles without a loss

complacency that comes with being a two-time champ, the Red and Blue will be pushed by another special source of motivation: a shot at history. Though Penn has threeing their title, and more impor- peated as outright champs tantly, playing in honor of their before (1984-1986), never have fallen captain, Owen Thomas, the Quakers — or any squad who died months before the in Ancient Eight history — 2010 campaign began. done so with three undefeated This year, in order to ward seasons. off the all-too-common ill of This group will have that

BY kEVIn EStEVES AnD bRIAn kOtLOff Sports Editors If there was anything easy about Penn football’s run to a second straight Ivy League championship last year, it was finding a source of motivation. The Quakers were defend-

opportunity, something that is not lost to the team’s head coach of 19 years, Al Bagnoli. “It’s something that motivates you, it’s something that challenges you [and] it’s something that very few teams ever get a chance to do,” he said at the team’s media day session Monday. “We’re embracing this more than we’re afraid of it.” Junior defensive tackle

Brandon Copeland, a firstteam All-Ivy selection last year, said the fire is already present at camp. “If you look at us in the weight room, people are … doing things on the side. People are running extra after practice,” he said. And with Thomas and his other accomplished predeces-

More than 60% of the Penn community reads The Daily Pennsylvanian at least once a week.

Your Customers are Back! Contact Us:

SEE SILCOX PAGE D7

This summer, senior back Thomas Brandt was named one of 30 candidates for the 2011 Lowe’s Senior CLASS award. He is also a secondteam Preseason All-American selection.

VOLLEybALL | Twotime champs will have to go for three without last year’s top players

Madison Wojciechowski, Julia Swanson and last year’s Ivy Player of the Year, Megan Tryon. “We did lose a lot of influential players from our 2010 c h a mpion sh ip t e a m , but BY ChAn PARk Senior Staff Writer we’re really focused on recreating this 2011 team with a The Penn volleyball team different set of goals because that has won two straight we’re so young,” senior capchampionships will have to tain Logan Johnson said. go for a three-peat with a “We’re pretty much starting new-look roster. fresh.” The Quakers lost three SEE VOLLEYBALL PAGE D6 first-team All-Ivy players in

Getting Around Minority Groups Dining

M. Soccer’s great expectations After falling short last year, talented seniors welcome No. 9-ranked freshmen class BY jOhn PhILLIPS Staff Writer

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Traditions Extracurriculars Greek Life

SEE FOOTBALL PAGE D7

See page D5 for a detailed Penn football infographic and theDP.com/sports for an interactive version

Frosh take on three-peat task

y the time Major League II rolled into theaters in 1994, five years after the release of one of the greatest baseball movies ever made, the cracks in the franchise were showing. While Charlie Sheen, Tom Berenger and even a mustachioed Dennis Haysbert had signed on for round two, missing was Wesley Snipes as the lovable base-stealer Willie Mays Hayes. Instead of simply writing the character off, trading him, demoting him or using any other reasonable plot invention, the producers opted to replace Snipes with actor Omar Epps. Unfortunately, Snipes and Epps don’t look at all alike. This is the obstacle that every sequel must face. You can’t always capture the same magic the second time around (Hangover II, anyone?). Penn Football hit a home run with its sequel, winning a second undefeated Ivy title last season (Major League II did gross over $30 million.). The question is: can they keep the franchise rolling for title number 3? If so, they’re going to have to do it with a breakout performance from an Epps of their own.

Volleyball captain Logan Johnson is the lone senior on a Penn squad that graduated three All-Ivy players. The Quakers are two-time Ivy champions.

Sports Desk (215) 898-6585 ext. 147

Following an hour and a half of practice on a scorching hot August morning, men’s soccer coach Rudy Fuller blew his whistle, and his team began to run. Twenty minutes. No stopping. Each individual ran at a

different pace, but the team fought through the fatigue together. They run together to win together. Throughout the offseason, individuals on the team have been recognized for various honors. Senior Thomas Brandt, a two-time captain,

Visit us online at theDP.com/sports

was nominated as a finalhOnOR ROLL ist for the Lowe’s Senior - Brandt named Preseason AllCLASS award and named as American a second-team Preseason All- Barreiro, Levin regarded as American, while seniors Jake MLS draft prospects Levin and Christian Barreiro - Penn ranked No. 23 in nation were ranked as MLS draft prospects. But in their minds, the team still comes first. focus right now,” Brandt said. “It’s good recognition for While Penn failed to claim our individual performances the Ivy League title last year, so far, but as far as the sea- the Red and Blue went 13-6, son goes, it doesn’t win us any SEE M. SOCCER PAGE D2 games and that’s our primary

Send story ideas to dpsports@theDP.com

Issue Date:

Wednesday, August 29

Ad Deadline:

Wednesday, August 22 at 3:00 p.m.

phone: 215-898-6581 • email: advertising@theDP.com

2012 Welcome Back Issue — Wednesday, August 29 Ad Size Information

Common Sizes

Although many ad sizes are available, some of the most common sizes are:

1” tall

Sample Column Inch 1 column wide (1.729”)

Any size ad can be created according to these rules: • Widths are in full columns (no halves or fractions). • Heights are in 1 ⁄2” increments, 1” minimum. • Minimum size: 2 column inches (1 x 2 or 2 x 1).

Full Page ............................................... 6 col. x 20” Two-Thirds Page (vertical) ................... 4 col. x 20” Two-Thirds Page (horizontal)............ 6 col. x 13 1⁄2” Half Page (vertical) ............................... 4 col. x 15” Half Page (horizontal)........................... 6 col. x 10” Third Page ............................................. 4 col. x 10” Quarter Page (vertical) ......................... 3 col. x 10” Quarter Page (horizontal) ................... 4 col. x 7 1⁄2” Eighth Page (vertical) .......................... 2 col. x 7 1⁄2” Eighth Page (horizontal) ........................ 3 col. x 5” Sixteenth Page ........................................ 2 col. x 4”

Sample Ad Costs The diagrams below represent several common ad sizes. The prices shown are based upon the local open (one-time) ad rate, $11.90 per column inch. For customers with annual contract rates, multiply columns by inches by the applicable rate to determine the cost. Full Page 6 col. x 20” $1,428.00

Column Sizes

Quarter Page

ADVERTISING COLUMN WIDTHS Columns Inches Picas 1 2 3 4 5 6

1 3 5 7 9 10

⁄ 9 ⁄16 3⁄8 1⁄4 1⁄ 16 7⁄ 8 34

or or or or or or

1.729 3.558 5.388 7.217 9.046 10.875

10p4 21p4 32p4 43p4 54p 65p3

1⁄16 Page

Half Page 4 col. x 15” $714.00

3 col. x 10” $357.00

2 col. x 4” $95.20 1⁄8

Page 2 col. x 71⁄2”

Half Page

$178.50

Color ........................................... $160.00

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2012 Football Preview Issue

•

The Football Preview is the complete guide to the Quakers’ 2012 season. 8,000 copies distributed to more than 80 campus locations

•

This tabloid pull-out section has the season schedule, player profiles, scouting reports, player photos, features, and much more. The Football Preview is published one day before the season opener against Lafayette.

YALE BULLDOGS

PRINCETON TIGERS

Record last year (Ivy ﬁnish): 2-8, 1-6 Ivy (7th)

Record last year (Ivy ﬁnish): 6-4, 3-4 Ivy (5)

Record last year (Ivy ﬁnish): 7-3, 5-2 Ivy, (tied for 2nd)

Record last year (Ivy ﬁnish): 1-9, 0-7 Ivy (8th)

Record last year (Ivy ﬁnish): 7-3, 5-2 Ivy, (tied for 2nd)

Player to watch: Sophomore quarterback Jeff Matthews

Player to watch: Senior running back Nick Schwieger

Player to watch: Senior defensive tackle Josue Ortiz

Player to watch: Senior defensive end Mike Catapano

Player to watch: Senior linebacker Jordan Haynes

The Skinny: The Big Red will be looking to bounce back from last season’s disappointing ﬁnish with the help of 2010’s Rookie of the Year Matthews. All-Ivy honorable mentions senior defensive end Zack Imhoff and senior defensive back Rashad Campbell will anchor Cornell’s defense this season.

The Skinny: The return of coBushnell Cup award winner and tri-captain running back Schwieger, who tallied 1,133 yards last year, will surely help Dartmouth’s offensive production this season. The Big Green’s defense consists of eight returning starters, including tri-captain senior cornerback Shawn Abuhoff, who recorded four interceptions in 2010.

The Skinny: The Crimson have earned at least seven wins in each of their last 10 seasons, the first Ivy football team to put together such a successful stretch. If senior quarterback Collier Winters, who missed the first five weeks of last season due to injury, can stay healthy, Harvard has the best shot at dethroning the Quakers.

The Skinny: The Tigers are yet again predicted to ﬁnish in the bottom half of the Ivy League, but a bright spot on offense is senior kicker Patrick Jacob, a preseason All-America selection. Jacob only missed once inside 44 yards during his ﬁrst season as a starting kicker, and he averaged 62.9 yards per kickoff.

The Skinny: Yale returns senior quarterback Patrick Witt, who led the league in passing yards in 2010, with 246.2 yards per game. Combined with running back Alex Thomas, who averaged nearly 80 yards per game last season, the Bulldogs have a potent offense as they look for their ﬁrst Ivy title since 2006.

Ivy Media Poll predicted ﬁnish: Tied for 7th

Ivy Media Poll predicted ﬁnish: 5th

Ivy Media Poll predicted ﬁnish: Ivy Media Poll predicted ﬁnish: Tied for 7th 2nd

DP Swamis

Follow the three M's

So here we are at the beginning of our 59th year. We've had our ups and downs, good years, bad years and really bad years (we call those 'Glen Miller years' — oops! wrong sport). And somehow we're still here, nearly six decades in. Mom always asks us, "Swami, how

do you put up with the stress of picking Ivy football winners each week?" Well, mother, it's the three M's: Meditation, Massages and Massive amounts of alcohol. With the season nigh, and the stress building, we took to our program and did some yoga breaths. Then we called our masseuse, Tralissa, but she was

straight booked through basketball season. Then we turned to the sauce. We asked Troy, the security guard at Pa. Wine and Spirits for some recommendations. "Go with the top shelf." Penn it is. Pick: PENN I-V-Y Champs.

Watch the throne

First Week Winner gets a free Penn Park t-shirt, loser gets “the best dirt money can buy”

Ivy Media Poll predicted ﬁnish: 3rd

Calder

“My mom is cooler than me”

Silcox (0-0) PENN Harvard

Yale Brown

Dartmouth Cornell

Dartmouth Cornell Columbia

Princeton Yale Columbia

Princeton

Brown

“Old”

“You know”

McDonald (0-0)

Dass (0-0)

PENN Harvard Yale

Cornell Princeton

Brown Dartmouth Columbia

Columbia Brown Dartmouth

Princeton Cornell

“Philadelphia Phillies 2011”

Scuteri (0-0)

“Happy Birthday”

Kress (0-0)

”Betches love sass”

Soisson (0-0)

PENN Harvard

Yale Brown

Brown Yale

Columbia Dartmouth

Dartmouth Cornell Columbia

Columbia Cornell Dartmouth

Princeton

Cornell Princeton

“i am amsterdam”

Alter (0-0)

“I wish I had a pet turtle”

Kotloff (0-0)

“Great day for dogs”

Esteves (0-0)

“Nice toes”

Goodman (0-0)

“Raising the Bar”

Plotnick(0-0)

“Hindi is not the new English”

Modi (0-0)

PENN Harvard Yale Brown

PENN Yale Harvard Brown

PENN Harvard Brown Yale

PENN Harvard

Cornell Columbia

Dartmouth Columbia Cornell

Columbia Dartmouth Princeton

Dartmouth Columbia Princeton

Princeton

Cornell

PENN Harvard Brown Yale Dartmouth

Yale Brown

“Kentuckah”

Fleischman (0-0)

“Pizza Editor”

Nessenson (0-0)

Harvard Brown Columbia

PENN Harvard Columbia Princeton

Yale Dartmouth

Yale Cornell

Cornell Princeton

Dartmouth Brown

PENN

59 YEARS OF GRIDIRON GENIUS

P AGE 11

PENN Harvard

Unnati AlexbeenDan Jared Quakers' Jennifer Meganprogram's Ethan Brian Kevin outright Jess Lauren Sushaanhas The questAlyssa for the second three-peat 25 years in the making

F RIDAY , S EPTEMBER 16, 2011

•

HARVARD CRIMSON

Coach (years): Kent Austin (2) Coach (years): Buddy Teevans (11) Coach (years): Tim Murphy (17) Coach (years): Bob Surace (2) Coach (years): Tom Williams (2)

FOOTBALL PREVIEW

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DARTMOUTH BIG GREEN

CORNELL BIG RED

T HE D AILY P ENNSYLVANIAN

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More than 60% of the Penn community reads The Daily Pennsylvanian at least once a week.

Ivy League Football is Back! Contact Us:

2011 Football Preview

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Friday, September 14

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Friday, September 7 at 3:00 p.m.

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The DP App: “DP Deals” The Daily Pennsylvanian Mobile App offers Penn students, faculty and staff a unique mix of news content and interactive coupon offers from local businesses.

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2013 Final Exams Issue ISSUE HIGHLIGHTS •

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At the end of the school year, students are busy studying for finals. They’ll look to the Final Exams Issue for places to go to get a break from the rigors of studying and stressing. The Final Exams Issue is your last chance to reach Penn students and faculty before the spring semester ends. The Final Exams Issue will be distributed to dorms, libraries and other areas where students will be studying.

N E WS

THE DAILY PENNSYLVANIAN

WEDNESDAY, APRIL 25, 2012 PAGE A5

Design students study ‘Philadelphia’s Ellis Island’

COLUMBIA SUMMER 2012

The students have been researching Lazaretto, located just outside the city BY ADITI SRINIVAS Staff Writer “If you can ignore the planes flying overhead, it looks like you could be transported back in time,” said David Barnes , associate professor in the Department of History and Sociology of Science, describing his first visit to Lazaretto. Established in 1799 , Lazaretto, a little-known monument that lies on the banks of the Delaware River just outside Philadelphia, is the oldest quarantine station in the Western Hemisphere. It served as an inspection point for ships and cargo for immigrants over the years. Despite Lazaretto’s somewhat rundown, rustic exterior, the building is a historical treasure trove — and a site of preservation for a course taught at Penn’s School of Design. Over the past semester, historic preservationists Christina Carter and John Milner have been co-teaching a course called “Architectural Archeology.” As part of the course, they have been working with their students to study different aspects and preservation strategies for Lazaretto. Carter, who is a principal at the firm John Milner Architects , said the course allows her students to study various architectural elements of Lazaretto. “For this course each year, we look for a building that is not occupied, has an interesting history and is available for study,” she said. Ba r nes, who ca lled the site an “architectural gem,” ex pla i ned t hat L a za retto was the first port of entry for many Americans, and, for this reason, is often called Philadelphia’s equivalent to Ellis

CHOOSE FROM 52 DIFFERENT PROGRAM AREAS TO ADVANCE YOUR ACADEMIC PATH.

AMERICAN STUDIES ANTHROPOLOGY ARABIC SUMMER PROGRAM ART HISTORY AND ARCHAEOLOGY ASTRONOMY BIOLOGICAL SCIENCES BUSINESS CHEMISTRY CLASSICS COMPOSITION AND RHETORIC COMPUTER SCIENCE CREATIVE WRITING DRAMA AND THEATRE ARTS EARTH AND ENVIRONMENTAL SCIENCES ECOLOGY, EVOLUTION AND ENVIRONMENTAL BIOLOGY ECONOMICS ENGLISH AND COMPARATIVE LITERATURE FILM STUDIES FRENCH AND ROMANCE PHILOLOGY FUNDRAISING GERMANIC LANGUAGES AND LITERATURES

Students in a School of Design course have been researching the history of Lazaretto, the oldest quarantine station in the Western Hemisphere. Island. However, Barnes, who is currently working on a book on the history of Lazaretto, believes the monument is “even rarer and more precious,” since it is a century older than Ellis Island. Before becoming a quarantine station, Lazaretto was part of a 1643 Swedish settlement , the first permanent European settlement in Pennsylvania. Because of this deep history, the Lazaretto building was a perfect fit for this semester’s course. “I hope the course will contribute to overall and backg rou nd k nowledge of t he structure,” Carter said. “This should help guide any future restoration and renovation.” Paul Steinke, the representative of Preservation Pennsylvania on the Lazaretto Preservation Association of Tinicum Township , said the PennDesign course will help provide historical context to the building as many continue with efforts to preserve it. “We are hoping the course will provide more detail as to how the building has evolved,” he said. “ We hope it will fill up

GREEK HINDI-URDU HISTORY HUMAN RIGHTS INTERNATIONAL AFFAIRS ITALIAN JOURNALISM LATIN LATIN AMERICAN AND CARIBBEAN STUDIES MATHEMATICS MIDDLE EASTERN, SOUTH ASIAN AND AFRICAN STUDIES MUSIC PHILOSOPHY PHYSICS POLITICAL SCIENCE PRELAW PREMED PSYCHOLOGY RELIGION RUSSIAN PRACTICUM SLAVIC LANGUAGES AND LITERATURE SOCIOLOGY SPANISH AND PORTUGUESE STATISTICS VISUAL ARTS WOMEN’S AND GENDER STUDIES

gaps in the narratives we currently have as to the building’s history.” According to Steinke, who is also general manager of Reading Terminal Market , the building forms an important part of the city’s and the nation’s history. He said the current plan for the building is for it to serve as Tinicum Tow nship’s headquar ters, with a part of it being a police station. Sections of it will also be devoted to the building’s history. The decision to maintain both a functional and historical use, he explained, was made with the realization that there has to be a “viable avenue to support [Lazaretto’s] upkeep.” Barnes said that Penn is trying to support Lazaretto in a “multifaceted” manner. Next semester, Barnes will be teaching a graduate workshop on public history, all of the assignments for which will be related to Lazaretto. “These courses bring free labor to Lazaretto,” Barnes said, “and the students get an incredible learning experience.”

Students will be required to swipe PennCards at most entrances BY MANOLA GONZALEZ Staff Writer

SUMMER SESSIONS

In the future, students will need to keep their PennCards close at hand when running to class. For the past six months, the Division of Public Safety has been piloting Operation Building Safe — a new initiative designed to manage visitor entry into buildings on campus. The new program will restrict door use during the day by allowing visitors to only enter through one door. That door will have a concierge installed to monitor entry and exit. All other doors will be PennCard-access only. “The goal is to have the outer perimeter of our buildings secured,” Vice President for Public Safety Maureen Rush said. By doing so, DPS is able to “cut down on possible suspects.” An issue Rush hopes to combat with this new program is office theft. With the new system, individuals with offices do not have to worry about theft of unattended items as they did before, she said. Rush understands the issues associated with this new initiative. For example, she does not

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expect every individual to swipe in. Instead, she assumes one student will swipe and hold the door open for those behind him or her. However, she isn’t concerned that this would allow a criminal to enter the building. “The greatest desire of a criminal is to not be identified,” she said. A perpetrator would not come in with such a large group for fear of being noticed, according to Rush. The implementation of this initiative is being undertaken on a building-by-building basis. DPS is currently in discussion with the School of Arts and Sciences about their security measures. Under the initiative, “SAS and DPS are working to improve the security of our highest risk facilities and to install electronic security in locations where none presently exists,” SAS Executive Director of Facilities Planning and Science Operations Matthew Lane wrote in an email. He added that presently, SAS cannot estimate a cost for implementation. Van Pelt Library implemented a “fast pass” system last September involving a digital archive of photos and information of all visitors. This falls under the larger OBS initiative. The School of Nursing has had a similar program running in Fagin Hall since 2004,

WEDNESDAY, APRIL 25, 2012 PAGE A3

FOOD ON THE MENU

according to Vice Dean for Finance and Administration Patrick Burke. The total cost of the security systems implemented was $455,000. Additionally, there is an $83,000 annual ongoing cost for the building’s security. Burke highly recommends the system to other schools. Prior to the security mea-

said. College junior Celinne Da Costa agrees this change would cause problems for students rushing to class. “It’s time consuming, especially if you’re late and don’t go through the main door,” she said. She added, “There are too many [students] for it to work.” Burke, on the other hand, hasn’t seen students having problems with the security systems in Fagin Hall. “It’s not much of an inconThe goal is to have the outer perimeter venience, especially for their safety,” he said. of our buildings College sophomore Caraline Cugley does not consider secured.” it an issue. “It only takes two — Maureen Rush, seconds to swipe your card and Vice President for Public Safety only one person has to swipe in anyways,” she said. Cugley does not necessarily believe the security measure sures, Fagin Hall experienced will reduce crime, though. “rashes of theft,” he said. Since “It’s good in theory but in then, “[we’ve] had an outstand- practice people can walk in being record.” hind [students],” she said. This summer, Fagin Hall will undergo renovations to develop new classroom space that will house new technology and will be secured by similar means. Students are not necessarily sure the new security measures will be beneficial, however. “In Huntsman people use both doors so it would slow things down and people would be late for things,” Wharton freshman Ericka Bautista

‘‘

A Bon Appétit chef serves a dish at Taste of Penn in Bodek Lounge. Students tasted dishes for free to decide what foods will make it on next year’s menu.

hummus grill fresh

delicious

mediterranean

WEDNESDAY, APRIL 25, 2012

Try it!

online at theDP.com

FINALS ISSUE

GRAD GOODBYES

‘DP’ editors, columnists reﬂect on the last four years PAGES A6 & A7 OPINION

A STRONG SIGN

3931 Walnut Street Philadelphia, PA 215-222-5300 | www.hummusrestaurant.com

Penn approves new ASL/ Deaf Studies minor

OFF TO THE RACES: GUIDE TO PENN RELAYS

PAGE B3

THE RED & BLUE YEAR IN REVIEW

PAGE B1

PAGE A10 NEWS

NOTE TO READERS: The DP has completed regular publication for the academic year. As always, check theDP.com for breaking news and sports updates.

Election2012

PENNSYLVANIA PRIMARY

Romney sweeps five states Polls see

low voter turnout

In Pennsylvania, the former Mass. governor won about 58 percent of the vote BY SARAH SMITH Staff Writer

YOUR CUSTOMERS

N E WS

THE DAILY PENNSYLVANIAN

Buildings to tighten security

Yesterday’s Pennsylvania primary results brought few surprises. Former Massachusetts Gov. Mitt Romney won the presidential primary and is well on his way to securing the Republican nomination to face President Barack Obama in November. Romney gained 58 percent of the vote, according to The New York Times when 99 percent of the vote was counted. Former Pennsylvania Sen. Rick Santorum , despite dropping out of the race on April 10, came in second with 18.3 percent of the vote. Former Speaker of the House Newt Gingrich won 10.5 percent of the vote and Texas Rep. Ron Paul won 13.2 percent of the vote. Romney also won the Delaware, New York, Connecticut and Rhode Island primaries yesterday, raising his delegate total to 844 as of 2 a.m. Gingrich collected remained at 137 total delegates and Paul ended at 79 total delegates. “Thank you, America,” Romney said in Manchester, New Hampshire after his victories. “I can say with confidence — and gratitude — that you have given me a great honor and solemn responsibility. And, together, we will win on November 6.” On Monday, Gingrich said he would “reassess” his campaign pending the results in Delaware, according to the Times. Gingrich came in second in Delaware with 27.1 percent of the vote but did not receive any delegates, as Delaware is a winner-take-all

Yesterday’s turnout a dramatic decrease from ’08 primaries BY PRAMEET KUMAR Senior Staff Writer

Invites the Class of 2012 to a

ClamBake

Penn President Amy Gutmann (top left) votes in Steinberg-Dietrich Hall, one of several voting locations on campus. A campaigner (bottom right) for Penn graduate Fatimah Muhammad, who ran for the 188th district representative, encouraged students to vote.

PRIMARY RESULTS President (Republican Nominee) Rick Santorum Newt Gingrich Ron Paul 18.4%

Senator (D)

Attorney General (D)

Joseph

19.2% Vodvarka

10.5%

BOB CASEY

MITT ROMNEY 58.0%

39.5%

47.2%

52.9%

Marc Senator (R) Scaringi 6.9 20.8% Steven Welch % David 10.5% TOM Christian 22.3% SMITH

Patrick Murphy KATHLEEN KANE

80.8%

13.2%

188th District Rep. (D) JAMES ROEBUCK

55.8%

Fatimah Muhammad

44.2%

Attorney General (R)

188th District Rep. (R)

DAVID FREED 100%

ERNEST ADKINS 100%

With no major disputed races on the ballot in yesterday’s Pennsylvania primary, few voters went to the polls on or near campus. According to unofficial city results, less than 2,000 people voted in Philadelphia’s Ward 27, which contains Penn. This figure is a stark decrease from the more than 6,000 people who voted in the area during the 2008 primary. Almost all of those 2008 ballots were cast in the Democratic primary, which was hotly contested by then-Senators Barack Obama and Hillary Clinton. Yesterday’s major races, by contrast, were all but predetermined. Obama is the unchallenged Democratic incumbent, and — with former Pennsylvania Sen. Rick Santorum out of the race — former Massachusetts Gov. Mitt Romney is the presumptive Republican nominee. When Penn President Amy Gutmann cast her ballot at Steinberg-Dietrich Hall around 6 p.m., an election judge said she was just the 12th person to vote at the location all day. “It’s been very quiet,” said Sheila Ballen, an election judge stationed at Steinberg-Dietrich. “There’s no contested primaries here in Pennsylvania today. The presidential candidates have been already decided.” Robert Joyce, another election judge working at Steinberg-Dietrich, expressed his disappointment with the low voter turnout. “I’ve been here most of the day, and I was expecting a little more,” he said. “I understand that there’s not a lot of attention to [the race] since a couple of people dropped out a few weeks ago, so it’s really dropped out of the national media attention.” One of the few students who voted was Engineering sophomore Surya Murty, who said it was his “civic duty to vote.” Daniel Flaumenhaft , an election judge stationed at the David Rittenhouse Laboratories

HeySAFE, Final Toast and pledge aim to curb messy ‘traditions’

Phila. schools may see major rehaul SRC announced intention to close 64 schools in district over the next five years

BY ANDIE DAVIDSON Contributing Writer

BY LALITA CLOZEL Contributing Writer

The Class of 2012 raises their canes to their upcoming final year at Penn outside College Green. The juniors traditionally wear styrofoam hats, which they bite holes in as they march down Locust Walk.

Editorial (215) 898-6585 • Business (215) 898-6581

President’s House I 3812 Walnut Street

SEE TURNOUT PAGE A15

Clearing the Hey Day haze

and senior classes. When the march comes to a close, the two classes will have symbolically stepped into their future shoes — juniors as reigning seniors on campus and seniors as proud gradu-

Tuesday, May 8th 6:30 - 8:00pm

Please RSVP by May 4th to prespic@pobox.upenn.edu Penn ID required. You must be a member of the Class of 2012 to attend.

Sam Rohrer

SEE PRIMARY PAGE A15

Dandy straw hats and canes may normally be reserved for old-fashioned barbershop quartets, but this morning they will see a moment of fame. Wednesday morning, the hats and canes will come out in the thousands to form a procession across campus from Rodin Field to College Hall, marking Penn’s 96th annual Hey Day. What began as a formal ceremony in 1916 has developed over the years into a somewhat tongue-in-cheek celebration complete with fake straw hats and canes. Though today’s celebration is a far cry from the original Hey Day, which mostly included speeches and recognitions, the purpose has endured the years: to mark the “moving up” of the junior

President Amy Gutmann

ates. Throughout the years, the ceremony has moved from Irvine Auditorium to Locust Walk, fake straw hats and canes have replaced graduation caps and gowns, and

the volume level has significantly increased. Yet tradition remains the heart of the event. “While it has evolved, I SEE HEY DAY PAGE A9

Visit us online at theDP.com

The Philadelphia School District might see some fundamental changes starting next year. In a news conference yesterday, School Reform Commission Chair Pedro Ramos said there will be fundamental changes to the district. In a move to rein in spending, officials have been discussing plans to close 64 schools over the next five years and make radical administrative changes for the remaining schools. Forty of the worst performing schools would close as early as next year, and six schools would close every year for the next four years. Additionally, the central office staff would be cut from 650 to 200 people. Groups of 20 to 30 schools will be clumped together into “achievement networks.” Net-

work leaders will be contracted based on the network’s achievement. Through such measures, the school hopes to close a $218 million budget gap for the coming year. College junior Allyson Even, chair of the West Philadelphia Tutoring Project, said the plan would overcrowd schools and decrease the quality of education. “The new plan is just focused on saving money,” she said, whereas in the past, there was an effort to make positive changes in the education system. The plan is a move toward privatization that is “unprecedented nationally,” she added. College junior Lee Marcus, director of Community School Student Partnerships, volunteers in two local schools and believes this plan would have strong repercussions in students’ lives. He said it brings a “fear of the unknown” for families living in lowperforming districts. Moreover, it sends a bad message to students who may be relocated that their schools or communities are “in■ herently bad,” he said.

Send story ideas to newstip@theDP.com

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* Ask your Account Executive about sizing and pricing options

CALL 512-471-1865

Orientation

EMAIL ADVERTISE@TE XASSTUDENTMEDIA.COM

TEXASNT STUDDEIA ME

Back to School Package

Fall 2012

Add-on Special

Add KVRX, TSTV, or Texas Travesty to a Daily Texan buy for only $75/week!

THE DAILY TEXAN’S

Back to School Package! Fall Preview Monday, August 6

(mailed home to incoming students) space deadline: noon, 08/01 ad art deadline: noon, 08/03

Mooov-In Weekend Edition Friday, August 24 (on stands for 3 days)

• The Fall Preview is mailed directly to the homes of incoming freshman and their families right before they leave to come to UT. Includes Double Coverage Season Preview edition.

• The Mooov-In Edition is on the stands the entire three-day period parents are moving students into the UT dorms.

space deadline: noon, 08/17 ad art deadline: noon, 08/20

Welcome Back Edition Monday & Tuesday, August 27 & 28 (on stands for 2 days)

space deadline: noon, 08/10 ad art deadline: noon, 08/13

First Class Day Wednesday, August 29 space deadline: noon, 08/22 ad art deadline: noon, 08/24

Double Coverage Texas vs Wyoming Friday, August 31

• The Welcome Back Edition will be published twice at the single-issue rate and will be on stands Monday and Tuesday as students gear up to begin classes.

• Reach the entire UT community with the First-Class-Day issue of The Daily Texan as 70,000+ students, faculty and staff start the new school year.

• Reach thousands of faithful UT Football fans with Double Coverage. Ask your rep about a season-long Double Coverage package.

space deadline: noon, 08/24 ad art deadline: noon, 08/27

CALL 512-471-1865 email advertise@texasstudentmedia.com

TEXASNT STUDDEIA ME

Longhorn Life

Add-on Special

2012 & 2013

99 name mentions on KVRX or 113 TV announcement breaks on TSTV for $175 (within one week).

onghorns continue to live large semester after semester, and Longhorn Life is here to cover every aspect of it! With coverage ranging from professor profiles and advice for students to housing tips and studying tricks, this special edition is inserted into The Daily Texan and reaches more than 50,000 readers.

APRIL 27, 2012

Fall 2012 Publication Schedule SPACE DEADLINE

ART DEADLINE

ON STANDS

8/22

8/24

8/29

9/19

9/21

9/26

10/24

10/26

10/31

11/07

11/09

11/14

11/28

11/30

12/05

an advertising special edition of

The Daily Texan

Including...

Throwing a graduaTio

n ParTy

BY PERSON NAME

alT grad PrograMS BY PERSON NAME

grad PrograMS BY PERSON NAME

Regular Features Will Cover

• Student organizations • Food and drink

TEST PREP

• Housing on and off campus • Faculty and staff • Entertainment • And much more!

...and Much More!

Email: advertise@texasstudentmedia.com

Web: www.utexas.edu/tsm/ JKG July 6, 2012 9:27 AM

How to participate IN THE

r i a F g n i s u Ho

The Info

F e b r u a r y 2 2 , 2 0 12

The Daily Texan’s Housing Fair gives you a once a year opportunity to market directly to students on UT’s campus. The Housing Fair will be held February 22, 2012 on the Gregory Gym Plaza, which receives foot traffic of approximately 20,000 students daily (according to RecSports data). Becoming a participant in The Daily Texan’s Housing Fair is easy! We require a minimum print commitment in our Spring 2012 Longhorn Life publications and a $600 sponsorship fee, which includes the following great benefits in the chart below.

SPONSORSHIP BENEFITS PRIN T: The Daily Texan, Longhorn Life

Logo inclusion on 10 half page promotional ads that publish in The Daily Texan for two weeks leading up to event Logo inclusion in one full page, full color ad that publishes the day of the event in the Daily Texan

Radio: KVRX 91.7 FM

4 announcements per day, for one week leading up to The Daily Texan’s Housing Fair 4 announcements per day thanking participants the week following The Daily Texan’s Housing Fair

TSTV: Dorm station: Channel 15

Live interview, filmed at event: Feature airs during the Spring 2012 semester Commemorative DVD for promotional use

Cost: $600

plus print commitment

Online: DailyTexanOnline.com and LonghornLifeOnline.com Logo inclusion on promotional Web button for one week leading up to the event

HOUSING FAIR 2012 Total media value: $19,500 There are lots of ways to save!

Super Exposure Package!

Prime tabling position: Choose A, B, C or D for only $600 more or choose E or F for only $300 more. See map for locations. First come, first served.

Daily Texan Housing Fair Contract Spring 2012 • February 22 • Gregory Gym Plaza Company ___________________________________________________________________________________________________ Name ______________________________________________________________________________________________________ Street Address _______________________________________________________________________________________________

City ____________________________________________________State_ ____________________Zip ________________________ Contact Person _ _________________________________________ Phone ( Fax (

) ______________________________________________________________________________________________

) ________________________________________________________________________________________________

E-mail_____________________________________________ Web site_ _________________________________________________

AGREEMENT For the purpose of this contract, “we” shall refer to the Advertiser. We agree to abide by all the requirements and restrictions in the Official Regulations and Conditions of the Contract (see reverse side of contract). We understand that this is not a binding contract until officially accepted by Texas Student Media. Advertisers will be assigned space in the order in which Texas Student Media receives their contracts.

In the event that two or more contracts are received at the same time, prioritization will be based on the amount of the advertising purchased. Texas Student Media will assign what it considers the best space available upon confirmation from the exhibitor. The Housing Fair exhibits are for informational purposes only. No leasing contracts can be signed at the Housing Fair.

TERMS OF CONTRACT Advertiser agrees to purchase the following Housing Fair Print Package + Housing Fair Fee:

 PACKAGE ONE 2–F ULL PAGE

 PACKAGE T WO 4 –H A LF PAGE

 PACKAGE THREE

 PACKAGE FOUR

F ULL COLOR A DS 5 COLU MNS X 11.5 INCHES $280 0

F U LL COLOR A DS 5 COLU MNS X 5.5 INCHES $280 0

8– QUA RTER

1–F ULL

 PACKAGE five

 PACKAGE SIX

PAGE F ULL COLOR A DS 3 COLU MNS X 5 INCHES $280 0

8–1/8

PAGE F ULL COLOR A DS 2 COLU MNS X 4 INCHES 8 weeks of online buttons on daily texanonline .com & longhornlifeonline .com

$280 0

PAGE F ULL COLOR A D 4 weeks of 15-second TV commercials on TSTV $280 0

(TA BL OI D)

4 –1/4

PAGE F U LL COLOR A DS 3 COLU MNS X 5 INCHES 1 insert into daily Texan (client must provide fly er ) $280 0

FALL 2011 & SPRING 2012 LONGHORN LIFE PUBLICATION DATES  November 17  December 1

 Janua r y 20  Febr ua r y 10

 Febr ua r y 22  Ma rch 9

Advertisers are not required to run only in Longhorn Life to fulfill contract.

 Ma rch 30  April 13

 April 27  May 4

Housing Fair Package $2800 + Housing Fair Fee ($1,200 -A,B,C,D) ($900 - E,F) ($600 - 1-24) See Map Total_ _________________ accepted by advertiser ____________________________________________________ accepted by tsm ________________________________________________________

signature date ___________________

OFFICIAL REGULATIONS AND CONTRACT CONDITIONS For the purpose of this contract, “TSM” shall refer to Texas Student Media.

ELIGIBILITY TSM shall have the sole right to determine the eligibility of booths, including, but not limited to: companies, products, systems, services, booth graphics, printed matter distributed, souvenirs and giveaways, costumes and booth personnel attire, and all other exposition features and activities.

PROMOTIONAL MATERIAL Sample articles, premiums, novelties, publications, souvenirs, printed educational and promotional materials may be distributed from the advertiser’s booth. All such materials must be made available to all attendees so long as the materials are offered. Prizes, contests or drawings are permitted. Samples of handout materials other than literature pertaining to advertiser’s products and services must be approved in advance. TSM may withdraw permission to distribute any material it considers objectionable. Any food or beverage distribution must be approved in advance. Only prepackaged food and beverages will be allowed.

RESTRICTIONS TSM reserves the right to alter or close any booth that does not conform to the provisions of this contract. No refund shall be due under such circumstances. TSM also reserves the right to exclude any nonconforming party from participating at any future TSM program or to give lowest priority for future events.

BOOTH STAFFING Booths must be staffed during fair hours.

ADMISSION TSM shall have sole control over admissions policies at all times.

ARRANGEMENT OF BOOTHS TSM reserves the right to assign the booth location for each vendor. One six-foot long table will be provided for each advertiser.

INSTALLATION Set up time begins at 9 am.

Sales Deadline: 3/26

TEXASNT STUDDEIA ME

Art Deadline: 3/28

R THE UNIVERSITY OF TEXAS AT AUSTIN SCHOOL OF HUMAN ECOLOGY DIVISION OF TEXTILES AND APPAREL

FASHION SHOW APRIL 19 AT 8 P.M.

each your audience with style. As the Official Program of the 2012 “Contour” Senior Fashion Show, the publication showcases this year’s student designers and guides you through the night’s events, while the show’s Fashion Alley serves as the premiere expo of fashionable local retailers. This packaged buy offers you the opportunity to target fashionforward Austinites and 70,000 UT students, faculty and staff.

EXPOSITION AND FASHION ALLEY AT 6:30 P.M. FREE ADMISSION | FRANK ERWIN CENTER

The largest university-sponsored fashion show in the nation, this annual event for UT senior designers brings together thousands of fashionistas, boutique owners, style critics and shoppers to view creations made right on campus.

The Official Program will be distributed: • on campus inside The Daily Texan a week before the show • at boutiques, shops and salons around Austin • at the doors of the Fashion Show on April 19

FASHION ALLEY TABLES This popular corridor of local boutiques, shops and salons greets attendees as they enter, receiving foot traffic from the Fashion Show’s 5,000 spectators. Participating retailers will have one 8-foot table and space to create an attractive and persuasive display. * * Fashion Alley participants may display and showcase any items from their business. No sales or contracts. No distribution of food and beverages.

PA CKAG E ONE

PACKAGE tw o

(1) 1/4 page, 4-color ad in contour-official program

(1) 1/2 page, 4-color ad in contour-official program

(2) an 8 ft. table and chairs for fashion alley

(3) name in the daily texan ads promoting

the fashion show

$600

$1000

Contour Fashion Edition Sizing.indd 1

PACKAGE THREE (1) full page, 4-color ad in contour-official program

$1500 As the “uncensored voice” of the University of Texas at Austin, Texas Student Media serves the UT and Austin communities with several student-run, student-produced media properties. TSM is made up of: The Daily Texan (the daily newspaper), KVRX 91.7 FM (the radio station), Texas Student Television (the TV station), Texas Travesty (the humor publication) and the Cactus yearbook.

2/24/12 10:44:04 AM

TEXASNT STUDDEIA ME

Fashion Edition Sizing

2012

512-471-1865

advertise@texasstudentmedia.com www.utexas.edu/tsm

PRINT + FASHION ALLEY TABLE

Fashion Edition Sizing SIZING

Final Size to Submit with Bleed (at 300 ppi)

Final Size

Full Page

8.75“ x 11.25”

8.5” x 11”

1/2 Page Horizontal

N/A

8” x 5.125”

1/4 Page Vertical

N/A

3.875” x 5.125”

1/4 PAGE VERTICAL $600

FULL PAGE VERTICAL WITH BLEED $1500

INCLUDES FULL COLOR + FASHION ALLEY TABLE

1/2 PAGE HORIZONTAL $1000

INCLUDES FULL COLOR + FASHION ALLEY TABLE

Contour Fashion Edition Sizing.indd 2

2/24/12 10:44:04 AM

TEXASNT STUDDEIA ME

The Daily Texan Online

Add-on Special

Spring 2012

Add KVRX, TSTV, or Texas Travesty to a Daily Texan or Longhorn Life buy for only $75/week!

he online version of The Daily Texan provides readers with breaking and Web-exclusive coverage. The Daily Texan Online is the perfect interactive complement to any campaign targeting the UT community locally and nationally.

Impressions:

MONTHLY IMPRESSION AVERAGE 200,000

Avg. Daily 10,5000 Avg.Weekly 73,500

169,000

150,000

Impressions EXPLAINED The number of times an ad loads on a page. Example: A unique user session to a website may include views of several pages, which translates to multiple impressions for ads that appear on those pages.

ADVERTISING OPTIONS banner 468 x 60 pixels

rectangle 300 x 250 Pixels

but ton 125 x 125 Pixels

Approved File Formats Animated GIF, JPEG or Flash. Submission Deadline Two full business days before start of campaign if submitting a camera-ready ad. Five full business days before start of campaign if ad will be created in-house by our design team.

TEXT LINK ADS Appear in lower, LEFT-hand corner of site; four-word maximum; payment required in advance; company supplies URL.

Email: advertise@texasstudentmedia.com

Web: www.utexas.edu/tsm/ JKG January 17, 2012 1:25 PM

TEXASNT STUDDEIA ME

Super Tuesday Coupon

Add-on Special

2012 & 2013

99 name mentions on KVRX or 113 TV announcement breaks on TSTV for $175 (within one week).

SUPER .net/coupons/

print COUpOnS Online at: http://www.dailytexanonline

TEXAS STUDENT MEDIA

The Daily Texan • TSTV • KVRX • The Cactus • The Texas

ublished weekly in The Daily Texan and available on the dailytexanonline.com, Super Tuesday Coupons are an incredible value for advertisers. Reach more than 50,000 readers and receive a quarter-million online impressions.

Travesty

SUPER

Sign up to receive coupons via email at dailytexanonline.net/coupons. included in your package... • A weekly coupon in our printed Super Tuesday Coupons section, published every Tuesday with free spot color around the border when available. • 24/7 online exposure for your coupon at dailytexanonline.com • Coupons are sent out to email subscribers every Tuesday morning. • Available in 4-week Packages.

cost 4-Week Package: $400 Contact Us Phone: 512-471-1865

Email: advertise@texasstudentmedia.com

Web: www.utexas.edu/tsm/ JKG July 6, 2012 9:51 AM

TEXASNT STUDDEIA ME

Double Coverage

Add-on Special

Fall 2012

99 name mentions on KVRX or 113 TV announcement breaks on TSTV for $175 (within one week). Supplement ad purchase required.

rom game previews and analyses to player profiles and special features, The Daily Texan’s Double Coverage tackles every Longhorn football season with outstanding sports reporting.

Reach more than 20,000 Longhorn fans before EVERY game! Double Coverage is distributed: • on and around campus in The Daily Texan on Fridays • at the Texas Exes Alumni Center • at the Kickoff Countdown Tailgate event at home games

Double Coverage Publication Schedule PUBLICATION

SPACE DEADLINE

ART DEADLINE

ON STANDS

Season Preview

07/30

08/01

08/06

Wyoming

08/24

08/27

08/31

New Mexico

08/31

09/03

09/07

Ole Miss

09/07

09/10

09/14

Oklahoma State

09/21

09/25

09/28

West Virginia

09/28

10/02

10/05

10/3

10/5

10/10 & 10/12

Oklahoma Baylor

10/12

10/16

10/19

Kansas

10/19

10/23

10/26

Texas Tech

10/26

10/30

11/02

Iowa State

11/02

11/06

11/09

TCU

11/14

11/16

11/21

Kansas State

11/21

11/27

11/30

Season Review

11/30

12/04

12/07

Regular Features

Power Rankings, Matchups, Players to Watch and Games to Watch Ask your Account Executive for details on these special sponsorships.

Interested in Kickoff Countdown Tailgate Sponsorships? Contact Carter Goss at cartergoss@austin.utexas.edu

As the “uncensored voice” of the University of Texas at Austin, Texas Student Media serves the UT and Austin communities with several student-run, student-produced media properties. TSM is made up of: The Daily Texan (the daily newspaper), KVRX 91.7 FM (the radio station), Texas Student Television (the TV station), Texas Travesty (the humor publication) and the Cactus yearbook.

September 11, 2012 12:20 PM

TEXAS TRAVESTY 2012-2013

NEW: ADVERTISE WITH US ON TWITTER!

DUD

E, WH

ERE’S

MY S

INCE

1997

APRIL

012 UARY 2

FEBR

E 199 TE SINC

EARS LA

THREE Y

he largest college humor publication in the nation, the Texas Travesty boasts a cult following of more than 90,000 readers. The loud, lewd and utterly uncensored Texas Travesty is published once in the summer and three times each spring and fall semester both in print and online at texastravesty.com. Started in 1997, the Travesty has been awarded the Austin Chronicle’s Best Local Non-Chronicle Publication 7 of the last 9 years (2011, 2010, 2009, 2006, 2005, 2004, 2003).

TWITTER

Advertising Sizing Options SIZING

COLUMN INCHES

TABLOID

3+ (PER EDITION)

1/8 (8 ci)

8 ci

$168

$150

1/4 (15 ci)

15 ci

$315

$281

1/2 (30 ci)

30 ci

$630

$562.50

Full Page (57.5 ci)

57.5 ci

$1207.50

$1078

dvertise on our official Texas Travesty Twitter page. @TexasTravesty has a cult following with 3,000+ followers! Your ad can be featured as the Twitter background for two weeks at $1,000.

Color Changes Full Color

$300

Spot Color

$210

3x = Semester, 8x = Year, Back Cover and Front Cover also available

PLUS! All editions of the Texas Travesty are hand-distributed by Travesty staffers and have a one-month shelf life in boxes around campus.

YOUR AD HERE

EMAIL: advertise@texasstudentmedia.com

WEB: www.utexas.edu/tsm/ Last Revised: November 5, 2012 - CJ

2012

UPTOWN

NORMAL 5 COLUMN INCHES X 2” 10” without supplement contract

$200 per supplement ad

10” with 8 supplement contract

$140 per supplement ad

10” with 4 supplement contract

$160 per supplement ad

10” with 2 supplement contract

$360 per supplement ad

2.5 COLUMN INCHES X 2” 5” without supplement contract

$100 per supplement ad

5” with 8 supplement contract

$60 per supplement ad

5” with 4 supplement contract

$75 per supplement ad

5” with 2 supplement contract

$90 per supplement ad

If you have any questions, please contact Andrea Whitton at dv_anwhitt@ilstu.edu.

daily VIDETTE

Illinois State University - Campus Box 0890 | Corner of Locust & University - Normal, Il 61790-0890 | Phone: 309.438.7685 - Fax: 309.438.5211

SURVIVAL GUIDE

eat. PLAY* live. shop.

After a long summer, students return to Illinois State eager for a new school year. Advertising in the Survival Guide is a perfect way to showcase your business to thousands of students in the beginning of the fall semester.

COLOR SPECIALS

25’’+

Full Color - $300 2 Colors - $200 1 Color - $100

24’’ or smaller

Full Color - $250 2 Colors - $150 1 Color - $100

DIRECTORY LISTING & MAP

DEADLINES

Map & Directory

Run Date:

Map & Directory

Entry Deadline:

Directory Listing

Artwork Deadline:

(with display ad) - $20

(no display ad) - $50

(no map) - $15

daily VIDETTE

8/20/12

7/23/12

7/27/12

309.438.7685

http://www.videtteonline.com

SURVIVAL GUIDE

eat. play. live. SHOP*

COLOR SPECIALS

25’’+

Full Color - $300 2 Colors - $200 1 Color - $100

24’’ or smaller

Full Color - $250 2 Colors - $150 1 Color - $100

DIRECTORY LISTING & MAP

DEADLINES

Map & Directory

Run Date:

Map & Directory

Entry Deadline:

Directory Listing

Artwork Deadline:

(with display ad) - $20

(no display ad) - $50

(no map) - $15

daily VIDETTE

8/20/12

7/23/12

7/27/12

309.438.7685

http://www.videtteonline.com

SURVIVAL GUIDE Beauty Page

8”

Beauty Page

After a long summer, students return to Illinois State eager for a new school year. Advertising in Survival Guide is a perfect way to showcase your business to thousands of students in the beginning of the fall semester.

4”

Pricing

8” = 4” =

$70 $35

Color Spot color - $50 (includes background color purple)

2 colors - $95 Full color - $125

daily VIDETTE

309.438.7685

http://www.videtteonline.com

SURVIVAL GUIDE Worship Directory* PRICE

$90 (includes full-color map & directory listing)

Please contact your Daily Vidette Marketing Consultant to purchase an advertisement in the Survival Guide for maximum exposure to readers.

Please fill out the information below the line as it should appear in the directory. Place of Worship: Address: Service Times: Phone Number: Website: Accepted by the Daily Vidette Marketing Consultant ______________________ Signature

Accepted by Advertiser ______________________ Signature

daily VIDETTE

309.438.7685

http://www.videtteonline.com

SUMMER SPECIAL AD RAX* 24 LOCATIONS AVAILABLE FOR SALE BONE STUDENT CENTER (1st Floor Info Desk) BONE STUDENT CENTER (Burger King Entrance) COLLEGE OF BUSINESS (Basement Bistro) CVA 1 CVA 2 DE GARMO HALL EDWARDS EAST FELL HALL FELMLEY HALL HALL HAYNIE HALL HORTON FIELD HOUSE JULIAN HALL MANCHESTER HALL MOULTON HALL ROPP SCHROEDER EAST (Entrance off of Quad) SCHROEDER WEST (Entrance off of College Ave.) NELSON SMITH BUILDING STEVENSON HALL 2 STUDENT SERVICES BUILDING TURNER HALL WATTERSON TOWERS WILKINS HALL

SUPER SIZE AD RAX

STANDARD SIZE AD RAX

24’’

17’’

21’’ 48’’

4 LOCATIONS AVAILABLE FOR SALE ALAMO II BONE STUDENT CENTER (Barnes & Noble) CARDINAL COURT COLLEGE OF BUSINESS (Entrance off of Quad) MILNER LIBRARY OLD UNION

$500.00 / SUMMER 5+ month commitment = $400.00 / SUMMER Creative included in monthly fee Printing costs not included - $56.00 / poster printed

daily VIDETTE

$300.00 / SUMMER 5+ month commitment = $200.00 / SUMMER Creative included in monthly fee Printing costs not included - $21.00 / poster printed

309.438.7685

http://www.videtteonline.com

RENTAL GUIDE Signing a lease for an apartment or house is exciting, but with so many options, the search can be difficult. The Rental Guide is a helpful resource for students to use throughout the leasing process to find a home away from home.

eat. play. LIVE* shop.

COLOR SPECIALS 25’’+ Full color: $300 2 Colors: $200 One color: $100

DEADLINES

24”-

Run Date: 9/26/12

Full color: $200 2 Colors: $100 One Color: $75

Deadline to Reserve Space: 9/12/12 Artwork Deadline: 9/17/12

MAGAZINE FORMAT SIZES FULL PAGE

HALF PAGE

QUARTER PAGE

EIGHTH PAGE

SIXTEENTH PAGE

(5x16) · 80” 7.25” W x 9.75” H

(5x8) · 40” 7.25” W x 4.875” H

(4x5) · 20” 3.5415” W x 4.875” H

(2x5) · 10” 4.0516” W x 5” H

(1x5) · 5” 1.68725” W x 2.4375” H

Purchase space in both Rental Guide and Homecoming Guide, and receive 20% off your Homecoming Guide advertisement!

daily VIDETTE

309.438.7685 videtteonline.com

ROADRUNNERS BASKETBALL

600

Be part of one of the most exciting traditions at MSU Denver—the Roadrunners basketball season. As an exclusive sponsor, your message will reach thousands of sports fans – including students, alumni and members of the university and Colorado community during games and online in post-game coverage.

Here’s the breakdown:

EXCLUSIVE SEASON SPONSOR GUIDE

AVG. spectators each game

50% Alumni, visitors & misc

Opening, halftime & closing recognition at Denver games Opening, midway & closing shout-outs on The Coaches Show Two prerecorded acknowledgments per day for 6 weeks Your logo on “Listen Now” button at kmetradio.org Your logo on all marketing materials for The Coaches Show Your logo on kiosk ad for KMet Radio sports coverage

A 60% savings! & it’s tax-deductible

Total individual value: Sponsor package terms:

$1,596

$650 donation

MSU Denver is a member of NCAA Division II and competes in the Rocky Mountain Athletic Conference.

HIGHLY RANKED RECORD-BREAKING

SUPPORT YOUR LOCAL POWERHOUSE

SPONSOR BENEFITS +

RMAC & NCAA

Both teams ranked #5 in the NCAA Division II Bulletin polls.

Your donation of $650 signals your support for athletics and communications endeavors at MSU Denver.

This season, MSU Denver’s men and women are both ranked No. 5 in the NCAA Division II Bulletin preseason basketball polls. The men’s team will fight to defend its regional title in the NCAA Division II Elite Eight. The women’s team will battle to win its third consecutive Rocky Mountain Athletic Conference title after back-to-back Sweet Sixteen appearances at the NCAA.

ROADRUNNERS FACTS

25% Season Pass Holders

25% Students

Frequency: 2.66 impressions Reach: 4,500 people

· In the 2008-2009 season, men’s basketball reached the NCAA Tournament for the 11th time in 12 years, becoming the only NCAA Division II school to do so. · Women’s Coach Tanya Haave was nominated RMAC Coach of the Year her first two years at MSU Denver.

WOMEN’S HOME SCHEDULE MEN’S HOME SCHEDULE 7 p.m., Friday, Nov. 16 vs. Lubbock Christian

7 p.m., Friday, Nov. 9 vs. Minot State

Across

7 p.m., Saturday, Nov. 17 vs. Colorado Christian

7 p.m., Tuesday, Nov. 20 vs. Johnson & Wales

6Coaches Shows, &84 recognitions That’s 12,000+

5 p.m., Saturday, Dec. 1 vs. Regis University

7 p.m., Saturday, Dec. 1 vs. Regis University

5 p.m., Friday, Jan. 18 vs. Adams State

7 p.m., Friday, Jan. 18 vs. Adams State

5 p.m., Saturday, Jan. 19 vs. Fort Lewis

7 p.m., Saturday, Jan. 19 vs. Fort Lewis

5 p.m., Friday, Feb. 8 vs. Colorado Mines

7 p.m., Friday, Feb. 8 vs. Colorado Mines

5 p.m., Saturday, Feb. 9 vs. Colorado Christian

7 p.m., Saturday, Feb. 9 vs. Colorado Christian

5 p.m., Friday, March 1 vs. Colorado State-Pueblo

7 p.m., Friday, March 1 vs. Colorado State-Pueblo

5 p.m., Saturday, March 2 vs. UC-Colorado Springs

7 p.m., Saturday, March 2 vs. UC-Colorado Springs

18games,

HIGHLY TARGETED impressions over 5 months.

Don’t miss this unique opportunity!

239 2

All-American Athletes Olympians

NCAA Division II

2 7 4

NATIONAL TITLES

ELITE EI

APPEAR

GHT

ANCES

FINAL

FOUR

ANCES APPEAR

*All home games are hosted in the Auraria Event Center

Tivoli 313 303.556.2507 www.metrostudentmedia.com studentmedia@msudenver.edu

RMAC CONFERENCE CHAMPIONSHIPS

Scary Pricing Halloween Multimedia Package (New Advertisers Only) Four-week package including: Metropolitan dates:

Oct. 4 Oct. 11 Oct. 18 Oct. 25

Met Report dates: Oct. 5 Oct. 12 Oct. 19 Oct. 26

Color option:

Discounted Price

You Save

(4) 1/4 page color Metropolitan ads @ $6.66/column inch.

$772.96

$131.04

4 Met Report acknowledgments (4 weeks)

$125

$25

20 KMetRadio.org acknowledgments (4 weeks)

$130

$30

Total $1,027.96

$186.04

Black and white option:

Discounted Price

You Save

(4) 1/4 page B/W Metropolitan ads @ $6.66/column inch.

$372.96

$131.04

4 Met Report acknowledgments (4 weeks)

$125

$25

20 KMetRadio.org acknowledgments (4 weeks)

$130

$30

Total $627.96

$186.04

Valid only for the Halloween edition—Oct.25 Price $7.50/column inch (Regular price $9/column inch)

Call or email an advertising representative today. student-media-advertising@msudenver.edu

Tivoli 313 • 303-556-2507 • MetroStudentMedia.com

We’re coming back to school and we’re planning something special ... Thousands of MSU Denver students (about 22,976 to be more exact) will return to class this January. Reach them through one of our newest campus resources – the .

kiosk

week of classes Purchase a Rowdy Bucks listing for the ﬁrst 28) FREE. That’s a (Jan. 21) and get the second week (Jan. boatloads deal for the books – targeted marketing to of 18-35 year-olds for $30.

New ways to reach college kids!

Call or email an ad rep for more details.

du 303-556-2507 | studentmedia@msudenver.e

KIOSK ADVERTISING

Our touch-screen kiosk is located in one of the busiest places on campus, the Student Success Building. It’s a one-stop shop for students seeking information, from class schedules to restaurant locations. During peak times, an estimated 400 students visit the building per day.

ROWDY BUCKS LISTING

Bring in new customers with a kiosk Rowdy Bucks discount (think Groupon, but more targeted). You decide the terms of your discount and we’ll do the rest: • Add your business to our Rowdy Bucks section. • Create a personalized landing page for your reward. • Market your reward via our social media network and The Metropolitan weekly newspaper.

... k a e r b g in iv g s k Over Than ys 24,000 students have 5 da That’s

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e to:

ee tim extra hours of fr

nds over catch up with frie t, en tm ar ap an r doctor’s shop, search fo at long overdue th t ge or , ils ta over a coffee and cock nt Media and disc de tu S ith w e tis e corner! checkup. Adver k is just around th ea br , ry ur H t. ke whole new mar

ey (no one likes cold turk ) l an advertising representative today.

Call or emai

er.edu

dentmedia@msudenv

StudentMedia.com / stu

507 / Metro Tivoli 313 / 303.556.2

Student Media Audience Profile Auraria population

48,825 students

Average spending trends Retail

$92.6 million/yr

Housing

$75.1 million/yr

Medical care

$26 million/yr

Transportation

$3 million/yr

Coffee

$100/month

Important dates Upcoming Fall break

Nov. 17–25

Upcoming Metropolitan issues

Nov. 29/Dec. 6

Upcoming Met Report broadcasts

Nov. 30/Dec. 7

Investigative Reporting Contest The Quad L A C O Lis yowurs?

w Ho

Overview

Turn the Quad/Lawrence St. Plaza into a promotional zone, showcasing the variety of work and opportunities available at Metro Student Media through an Investigative Reporting Contest. The center would bear a 5’x5’x8’ cube wrapped in contest and office promotional materials.

Who

MSU Denver Student Media staff reaching out to Auraria

When

8 a.m.–8 p.m. August 27–28, 2012

Where

Center of the Auraria Campus

What

A contest to interest MSU students in campus events and encourage them to get involved

Why

Increase awareness of MSU Denver Student Media and spark campus dialogue

LisOyoudia? me

w Ho

L CAr

Contest

The

Student Media is hosting a contest in which students seek the who, what, where and why of a fictional story. Those who seek the answers through our websites, social media avenues, posters and contest booth will be entered to win a prize. That’s where you come in!

Find out:

Seek the

answers

AND WIN

What is the story? Where is the missing reporter? Who stole it? Why were the files stolen?

Reporters from Student Media have been working on a big news story. After an exhaustive

Contest answers will be:

month of interviewing and fact finding, they are ready to publish the story. When editors meet for the final review the next morning, they find that Tivoli 313 has been burglarized. The story files have been deleted, and the reporter is nowhere to be found.

On our websites On Facebook On Twitter On posters throughout campus On the Structure (see below)

Submit your answers to MetroStudentMedia.com and enter to win.

Launch

The

AurariaQuestions MetAnswers IQuestionSmellyElevators IQuestionTivoliGhosts IQuestionWaterConsumption

Reporters question everything: why an event occurred, sources in interviews, the veracity of information. Now, it’s MSU Denver students’ turn to ask the questions – about the Auraria Campus. Students can share their questions, whether zany or serious, through our most popular social media avenues: YouTube, Twitter and Facebook.

Display Structure

If more than 50 students ask the same question, Student Media pledges to look for an answer. We will also try our best to answer questions throughout the contest on Twitter and Facebook. We’ll encourage students to use the Twitter hashtag #AurariaQuestions to pose questions. To answer, we’ll use the Twitter hashtag #METanswers.

Become a Sponsor What You Get

Mass exposure for an affordable in-kind donation Roughly 50,000 students are enrolled at the tri-institutional Auraria Campus in downtown Denver. The outdoor Quad is one the highest traffic areas on campus. Thousands of students will pass by the Student Media Investigative Reporting booth. As a sponsor: •

Your logo will appear on our contest marketing materials.

•

Your company name will be repeatedly broadcast as we raffle prizes and honor sponsors over a 48-hour period.

•

Your company representative(s) can arrange to be interviewed by KMet Radio DJs.

•

Your company will be acknowledged as a sponsor on Twitter and Facebook. Our social media network has a fan base of nearly 2,000.

•

Your donation is tax-deductible. A Student Media representative will provide our tax ID number at the time of your donation.

•

Your company can receive 30 percent off your next Student Media advertising campaign.

What You Give

Student Media is seeking prizes to raffle on the radio throughout this exciting two-day event. We also hope to draw students to our contest with a few big-ticket items, such as iPads or iPod shuffles, which would be presented to the winners of our Investigative Reporting Contest.

What We Need Gift certificates

Food and drinks iPads iPod shuffles Flip cameras

achin jain I am a junior at University of Michigan studying at the Ross School of Business. My concentration is Strategy and Finance. Apart from my work at The Michigan Daily, I am involved with the Delta Sigma Pi Business Fraternity and Michigan Cricket Association. As an Account Executive at The Michigan Daily, I will be working with businesses on East William and the Packard/South State Street area. My previous business experience includes working as an e-commerce project manager for a home-furnishings company and as marketing intern at an IT services company. With my skills, knowledge gained at the business school, and my internship experience, I can help your business benefit from an effective advertising program. I look forward to learning more about your business so I can best utilize our resources at The Michigan Daily to match your interests.

MY OFFICE HOURS m t w th f

9-10am, 4-5pm 10am-1pm 9-10am, 4-5pm 1-4pm 9-11am

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

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27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

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24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

kathleen NElson I am a junior pursuing a degree in Marketing/Strategy at the Ross School of Business. Apart from working as an Account Executive, some of my interests include art, music, and traveling. I also serve as the VP of External Communications for Michigan Business Women. As an Account Executive at The Michigan Daily, my focus is working with businesses in the South University area. My previous business experience includes internships with both J.P. Morgan and the Community Foundation for Southeast Michigan. With my skills gained through these experiences and my time at the business school, I can help you benefit from advertising with The Michigan Daily. I look forward to working together to utilize our resources at The Michigan Daily and help your business reach its potential.

MY OFFICE HOURS M t w th f

9-10am, 2-4pm 10-12pm, 1-2pm 9-10am, 4-5pm 3-5pm 11am-1pm

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

MY OFFICE HOURS m t w th f

9-10am, 4-5pm 10am-1pm 9-10am, 4-5pm 1-4pm 9-11am

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

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24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

Amal muzaffar I am a sophomore studying at the Ross School of Business. In addition to taking class and working at the Daily, I am a member of the fashion team at Michigan’s student-run magazine, SHEI. I am also an associate leader at Dance Marathon as a morale captain. This past summer, I worked as an intern at Ann Magnin, Inc, a full-service Fashion Public Relations firm, where I learned valuable skills in marketing and press relations. At the Daily, I specialize in University Accounts. I enjoy working with my clients to create the most effective advertising campaign that meets their objectives and budget. I keep up to date on the University of Michigan Events Calendar and check in with my clients to let them know about our latest promotions. The Michigan Daily offers a unique opportunity to University Accounts, as most of our readership occurs on campus by students of varying programs of study. Our high circulation and popularity both online and in print proves to present great opportunities for University Accounts to reach not only students, but faculty and staff as well.

MY OFFICE HOURS m t w th f

12:30pm, 2:30pm 9-10am, 11:30am-1pm 1-2:30pm, 4-5pm 9-10am, 11:30am-1pm 10am-12:30pm

I look forward to working with you this semester!

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

nana kikuchi I am a junior pursuing a Dual Degree as a BBA and B.S. in Financial Mathematics. In addition to working at The Michigan Daily and taking classes, I am also the Finance VP for my sorority, Alpha Delta Pi and a defender on the Women’s Lacrosse Team! This past summer I interned at Sony Music Entertainment in the Marketing Strategy Division, working closely with current and future clients to develop new business ideas and increase profit for both SME and their clients. While my specialty is classified advertising, I also work with clients on putting together effective and affordable campaigns that include classified, display and online advertising. I look forward to getting to know you and your business better so I can utilize my skills and knowledge to help your business succeed.

MY OFFICE HOURS m t w th f

9-10 am, 2:30-5pm 11:30am-1:30pm 4-5pm 11:30am-2pm 11am-1pm, 2-3pm

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

Doug solomon I am currently a sophomore and will be graduating from the University of Michigan’s Ross School of Business in 2015. In my free time I really enjoy playing squash and tennis, as well as watching Wolverines’ football and basketball. My previous work experience includes working in sales as a tour guide for my high school, eventually becoming the head guide prior to graduation. As an Account Executive at The Michigan Daily, I will be working with businesses in the State Street area and Nickels Arcade. The Michigan Daily offers you a unique opportunity to reach Michigan students, faculty, staff, alumni and parents, as well as Ann Arbor residents, through our print edition and online advertising at MichiganDaily.com. We now offer additional advertising capability through our new website, TheBlockM.com, which is solely dedicated to Michigan sports coverage.

MY OFFICE HOURS m t w th f

11:30am-1pm 2-5pm 10am-12:30pm 2-4pm 9am-12pm

I look forward to getting to know you and your business better so I can utilize my skills and knowledge to help your business succeed.

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

Hillary Wang I am a junior pursuing a degree in Business Administration with a concentration in Strategy and Finance. In addition to working at The Michigan Daily, I am highly involved in Community Consulting Club and Best Buddies. As an associate of the Community Consulting Club, I work closely with a group of MBAs to determine marketing and finance solutions for our non-profit clients. As an account executive at The Michigan Daily, I will use this experience to figure out the best marketing strategy to promote your business effectively and affordably. I love getting to know new people and would appreciate the opportunity to learn more about your business in order to determine whether advertising in The Michigan Daily and online at michigandaily.com will help your business succeed.

MY OFFICE HOURS m t w th f

10-11:30am, 1-2:30pm 9-10am, 2:30-4pm 9-10am, 4-5pm 11:30-1pm 12-3pm

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

Leah Louis-Prescott I am currently a sophomore pursuing an Organizational Studies major, which is a combination economics, sociology, and psychology. In addition to working at The Michigan Daily, I am the secretary of a community service club, Michigan Helping Hands. As an account executive at The Michigan Daily I will be working with real estate agencies and other businesses that advertise in the classified section of our print edition, as well as online. The skills gained from working as an office manager allow me to help my clients formulate advertising programs that best fit their needs and budgets. I look forward to learning more about your business so I can utilize my knowledge and abilities to help your business succeed.

MY OFFICE HOURS M t w th f

10-11:30am, 2:30-4pm 1-2:30pm 11am-12pm, 2-4pm 10am-12:30pm 1-3pm

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september

10 11 12 13 14

16 17 18 19 20 21

winter 2013 october

january

10 11 12

february 3

10 11 12

13 14 15 16 17 18 19

10 11 12 13 14 15 16

14 15 16 17 18 19

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26

27 28 29 30 31

24 25 26 27 28

28 29 30 31

november

march

december

april 4

10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16

10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

23 24 25 26 27 28 29

28 29 30

25 26 27 28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

(consult your Account Executive)

H = Home football game

A = Away football game

HANK GLICK I am a freshman at the University of Michigan and am undecided as of now. I will be applying to the Ross School of Business in the spring. On top of working at The Michigan Daily and taking classes, I am a member of the Phi Gamma Delta (FIJI) fraternity. My previous experience includes working on my high school newspaper in advertising sales. I’m excited to be working with local businesses on the development of their advertising and marketing plans. Beyond work, I also played hockey all four years in high school at the varsity level and became a certified EMT while volunteering on my town’s ambulance corps.

MY OFFICE HOURS m t w th f

I am looking forward to my first semester working at The Michigan Daily and getting to know you and your business better so I can utilize my skills and knowledge to help your business succeed.

9-10 am, 12-2 pm 12-1 pm 12-1 pm, 2:30-4 pm 12-1 pm, 4-5 pm 9-10:30 am

contact

Fall/Winter Office Hours

dailydisplay@gmail.com (734) 418-4115 (734) 661-4391 (fax)

Monday – Thursday: 9:00 am – 5:00 pm Friday: 9:00 am – 3:00 pm

publication dates fall 2012 september 2

winter 2013 october

january

9 10 11 12

february 3

9 10 11 12 13 14 H

9 10 11 12 H

13 14 15 16 17 18 19

10 11 12 13 14 15 16

16 17 18 19 20 21 A

14 15 16 17 18 19 H

20 21 22 23 24 25 26

17 18 19 20 21 22 23

23 24 25 26 27 28 29

21 22 23 24 25 26 A

27 28 29 30 31

24 25 26 27 28

28 29 30 31

march

november

december

april 3

9 10 11 12 13

10 11 12 13 14 15 16

11 12 13 14 15 16 H

9 10 11 12 13 14 15

17 18 19 20 21 22 23

14 15 16 17 18 19 20

18 19 20 21 22 23 A

16 17 18 19 20 21 22

24 25 26 27 28 29 30

21 22 23 24 25 26 27

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23 24 25 26 27 28 29

28 29 30

30 31 = Publication day

= Non-publication day

= Publication day with early deadline

H = Home football game

A = Away football game

September!2012!|!The!Minnesota!Daily!|!DIRECT:!612>435>5870!

Back!to!School! with!the! Minnesota!Daily! Get!to!know!your!Marketing!Consultant! !

My!name!is!Lisi!Arnstrom,!and!I!have!been!working!for!the!Minnesota!Daily!since! May!2012.!I!am!currently!a!junior!in!the!School!of!Journalism!and!Mass! Communications,!pursuing!a!degree!in!Professional!Strategic!Communications! with!a!minor!in!Leadership.!When!I!am!not!in!school!or!at!the!Daily,!you!could! find!me!at!Starbucks,!listening!to!country!music,!or!cuddling!with!my!puppy.!I! love!roller!coasters,!scary!movies,!waterskiing,!and!the!Minnesota!Twins,!and! when!Iâ&#x20AC;&#x2122;m!older!I!would!love!to!be!able!to!travel!the!world.!! I!hope!that!provides!a!little!more!insight!as!to!who!I!am,!and!I!look!forward!to! getting!to!work!with!you!over!the!course!of!the!spring!semester.!Donâ&#x20AC;&#x2122;t!ever! hesitate!to!call!me!with!any!questions!about!advertising!with!the!Daily,!and!I!will! definitely!be!in!touch!with!you!to!let!you!know!about!new!and!upcoming! opportunities!!!

!! Fall!Semester!Schedule!

Lisi!Arnstrom! Marketing!Consultant!

! !

W:!612>435>5870! C:!763>498>2478! larnstrom@mndaily.com!

Dates!to!Remember! Fall!Special!Issues! Back!to!School!Issue!

!!9/4!

(With!Survival!Guide)!

In!order!to!communicate!more!effectively!with!each!other,!here!is!what!my!typical! week!looks!like.!If!you!are!unable!to!reach!me!at!my!office,!feel!free!to!call!me!on! my!cell!phone!at!763U498U2478.!! !

Monday'

Tuesday'

In!the! Office/! Available!

9"am%" 1pm"

" 11:30am% 2:30"pm"

In!Class/! 8"%9am"&" Unavailable! 1:10"pm%" 4pm" " ! !

Wednesday'

Thursday'

9"am%" 11am,"" 4pm"% 5:30pm" 9:45"% 8"%"9am," 11:00am,"" 11:15am%"" After"" 3:45pm,""" 4"pm" After"6"pm" "

" 11:15am% 1:15"pm"

Friday'

9"am%"""" 11am," 1pm%4pm" " 9:45am% 8"%"9am," 11:00am,"" 11:15am% 1:25pm% 12:30pm," 5pm" After"" 4pm" "

During!the!school!year,!the!Minnesota!Daily!publishes! 20,000!copies!daily,!Monday!thru!Thursday,!distributed! to!over!200!rack!locations!

Fall!Sports!Preview!!

!!9/6!

Bar!and!Beer!Guide!!

9/27!

Homecoming!Issue!!!!!!!!!!!!!!!!!!!!10/11! Game!Issue!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!11/15! Final!Fall!Issue!!!!!!!!!!!!!!!!!!!!!!!!!!!!!12/13!

Looking!Ahead! MN!DAILY!CLOSED!!!!!!!!!!!12/17U1/21! First!Day!of!Spring!

1/22!

SexUUUMah!

2/7!

Housing!Guide!

2/21!

Grapevine!Awards!

3/28!

SkiUUUMah!

5/10!

First!Day!of!Summer!

5/29!

Survival!Guide!

6/3!

! !

The!Minnesota!Daily! 2221!University!Avenue!SE!! Suite!450! Minneapolis,!Minnesota!55414! DIRECT:!612U435U5870! FAX:!612U435U5865! larnstrom@mndaily.com! ! The"Minnesota"Daily"is"the"3rd" largest"newspaper"in"the"Twin" Cities"metro"area"and"proud"to"be" named"the"2011"Best"All%Around" Daily"Student"Newspaper"by"the" Society"of"Professional"Journalists" ! Find!us!on!the!Web:! www.mndaily.com! !

! Tips!for!placing!your!2012!Fall!Semester!Ads! After!a!long!summer!on!campus,!it’s!time!for!the!transition!from!the!onceUaUweek! summer!publication!back!to!our!MondayUThursday!full!distribution!!Some! reminders!going!forward:!! •

Final!deadline!for!placement,!payment,!and!artwork!of!any!print!display! advertisement!is!at!3:30pm!TWO!business!days!prior!to!run!date.!

•

Special!Issues!have!earlier!deadlines;!keep!in!touch!with!your!rep!to! avoid!missing!these!opportunities!!

NEW!at!the!Minnesota!Daily! !

With!the!new!semester!come!some!great!new!additions!to!the!Minnesota!Daily! offerings,!be!on!the!lookout!for!the!following:! ! • The!2012U2013!Media!Kit!is!in!the!process!of!being!completed!and!will! be!sent!out!immediately!upon!arrival,!look!for!it!around!midUSeptember.! •

! !

The!Minnesota!Daily! 2221!University!Avenue!SE!! Suite!450! Minneapolis,!Minnesota!55414!!

New!advertising!opportunities!have!been!added!to!the!mndaily.com,! check!out!the!new!Pencil!Banner,!Story!Banner,!and!Page!Curl!!

BACK TO SCH OOL 2012

i ssue

D a t e o f Issue. . . . . . . . . . . 0 9 . 14 . 12 R e t a i l A dvertising Deadli ne. . . . 0 8 . 24 . 12 C l a s s i f i ed Advertising De adline. . 0 8 . 24 . 12 Size . . . . . . . . . . . . . . . B r o a d s h e e t + S u r v i v a l G u i d e ( M a g a z i n e / Ta b l o i d ) R e t ail Advertising Ra tes L o c a l : $ 12 . 5 0 / c o l u m n i n c h Description

Uni v e rs i t y : S t u d e n t O r g a n i z a t i o n s : $ 10 . 0 0 / c o l u m n i n c h

Th e firs t D a il y i s s u e hi t s n ew s -

Uni v e rs i t y D e p a r t m e n t s a n d B u s in e s s e s :

s ta n d s o n S e p t e m b e r 4 , a n d

$ 10 . 5 0 / c o l u m n i n c h

s t u d e n t s d efini t e l y ta ke n o t i ce .

N a t i o n a l : $ 19 . 15 / c o l u m n i n c h

Thi s i s t h e firs t re g ul a r i s s u e t h a t f re s h m e n a n d t ra n s fe r s t u -

C l a s s ified Advertising Rates

d e n t s a re ex p o s e d to a n d t h e

D i s p l a y : $ 16 . 5 0 / c o l u m n i n c h

a nn u a l S u r v i v a l G uid e i s s u e i s

Lin a g e Ra t e s :

a l s o in s e r t e d in to t hi s e d i t i o n of

B i l l e d : $ 3 . 10 p e r l i n e

t h e p a p e r . Thi s i s s u e h e lp s

Pre p a id : $ 2 . 70 p e r lin e

in co min g s t u d e n t s re - fa mili a r ize

Benefits 7 , 5 0 0 n ew f re s h m e n a n d t ra n s fe r s t u d e n t s a re l o o k in g to g et a cq u a in t e d w i t h ca m p u s a n d t h e s u r ro u n d in g b u s in e s s e s 30,000 undergraduate students and 15 , 0 0 0 g r a d u a t e s t u d e n t s a r e r e t u r n i n g t h e Uni v e rs i t y fo r t h e fa ll s e m e s t e r I t i s o u r m o s t re a d i s s u e of t h e ye a r , w i t h t h e S u r v i v a l G uid e in s e r t e d to a t t ra c t ev e n m o re re a d e rs hip !

t h e m s e l v e s w i t h ca m p u s a n d g et b a ck in to t h e h a bi t of cl a s s e s a n d t h e ir ro u t in e s . Th e B a ck to S ch o o l I s s u e i s a n exce ll e n t wa y to a t t ra c t t h e a t t e n t i o n of s t u d e n t s a n d e s ta bli s h a re l a t i o n s hip w i t h t h e co ll e g e d e m o g ra p hi c .

Fall Sports Preview 2012 Date of Issue: September 6, 2012 Retail Advertising Deadline: August 24, 2012 Classified Advertising Deadline: August 25, 2012 Cover Deadline: August 13, 2012 Distribution Number: 20,000 Size: Tabloid with glossy cover Advertising Rates

Full page: $900 Half page: $500 Quarter page: $275 Eighth page: $150 Color: $150 (normally $250)

Premium Placements

Back Cover: $2,200 (free color) Inside Front Cover: $1,500 (free color) Inside Back Cover: $1,500 (free color)

Description

The Fall Sports Preview is a tabloid-style publication with a glossy cover that is published

Benefits 1.

BAR & BEER GUIDE 2012 Date of Issue:

September 27, 2012

Retail Advertising Deadline:

September 20, 2012

Distribution Number:

20,000

Size:

B-section

Retail Advertising Rates: Local: $12.50/column inch University Student Organizations: $10.00/column inch University Departments and Businesses: $10.50/column inch National: $19.15/column inch Color: $250.00

Description: This will be the third annual edition of the Bar and Beer Guide, which serves to educate the student body on the various excellent brews and bars. This will be a B-section in our September 27, 2012 publication with 20,000 copies distributed as normal. Some of the content featured includes beer reviews, bar specials, and stories surrounding bars and beers of editorialâ&#x20AC;&#x2122;s choice.

Benefits: 1. Used as a reference guide for students to learn about and experience new bars and beers â&#x20AC;&#x201C; this is something students will hold on to! 2. Contains editorial content based around entertainment 3. Published at the start of a new semester with several thousand eager new students looking for on-campus entertainment

October 11, 2012 October 5, 2012 October 5, 2012

t t

$150

Game Issue the mn daily

Distributed by Rack: Thursday, November 15 – Sunday, November 18 Distributed by Hand: Thursday, November 15 in front of Coffman Union Retail Advertising Deadline: November 7, 2012 Classified Advertising Deadline: November 7, 2012 Size: Broadsheet, B-section PRICING :

Sponsorship: Sponsor a Sudoku or Crossword Puzzle and get a 3x2 ad above the game IN COLOR for a flat rate of $200 Special, Discounted Rates: Retail and Classified: $12.50/column inch University Business or Student Group: $10.00/column inch Color: $150.00 ($250 value)

description:

It’s game time! November marks the release of the Minnesota Daily’s second annual “Game Issue”, which will be inserted into the regular publication as a B-section and will contain no editorial content except games. The Backtalk section is undoubtedly a popular section among readers, so we want to surprise the University community with a one-day-only expanded Backtalk section! Activities in this issue will include, but is not limited to: crosswords, word finds, mind games, tic-tac-toe, connect the dots, Sudoku, and mazes! Additionally, we will be distributing the issue in front of Coffman Union along with coffee and donuts on the day of publication, increasing your exposure!

game on:

CFGPSF XJOUFS CSFBL IJUT

RATES 2.5” x 5”” V or 5” x 2.5” H

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BACK TO CAMPUS ISSUE

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the-standard.org

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AD SPECS File Format: PDF Resolution: 200 dpi Color: CMYK (no process or rich black) Maximum Ad Height: 20" Email Submission: msu.standard@gmail.com We confirm receipt of all email submissions.

CALL US TO RESERVE YOUR SPACE! Dayle Duggins Derek Locascio Wil Brawley

DEADLINES Space: 5 pm Friday, July 13 Ad design materials: Thursday, July 19 Print Ready: Noon Friday, July 20

417.836.5048 417.836.5477 417.836.5048

Advertising Manager: Sandy King 417-836-5524

EMAIL US: msu.standard@gmail.com

3" x 2"

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DISTRIBUTION: PRINT & ONLINE FOR ONE PRICE! The Standard prints 7,000 copies every Tuesday during the school year (except for holidays). Print copies are distributed free of charge at more than 50 campus and downtown locations. Every print issue is also available in a digital edition for online readers. Your ad appears in the print and online editions for one price!

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Publication Dates Fall 2012 Aug 21 Aug 28 Sep 4 Sep 11 Sep 18 Sep 25 Oct 2

Oct 9 Oct 23 Oct 30 Nov 6 Nov 13 Nov 27 Dec 4

MORE INFO Call us to reserve your banner spot! Student Advertising Representatives: Dayle Duggins Wil Brawley Derek Locascio

417.836.5048 417.836.5048 417.836.5477

Advertising Manager: Sandy King 417.836.5524

Publication Dates Spring 2013 Jan 15 Jan 22 Jan 29 Feb 5 Feb 12 Feb 19 Feb 26 Mar 5

Mar 19 Mar 26 Apr 2 Apr 9 Apr 16 Apr 23 Apr 30 May 7

Weekly Puzzles

WEEKLY PUZZLES Crossword: $55/week one-at-a-time $50/week if you sponsor for a semester Space is 5" × 2"

by Chris Richcreek

WEEKLY FEATURES

1. Entering 2011, name the last pitcher to toss a no-hitter for the Seattle Mariners. 2. Who was the last player to have at least 50 stolen bases and 100 RBI in the same season? 3. Who holds the NCAA Division I record for most consecutive games intercepting a pass? 4. When was the last time the Philadelphia 76ers had a player average at least 20 points per game for a full season? 5. How many 200-point seasons did Wayne Gretzky have in his NHL career, and when was his last one? 6. Danica Patrick finished fourth in a NASCAR Nationwide race in 2011, the highest finish by a female driver in a national NASCAR race since when? 7. In 2010, Serbia became only the second unseeded nation to win tennis’ Davis Cup. Name the first country to do it. 1. Chris Bosio, in 1993 versus Boston. 2. Barry Bonds, in 1990 for Pittsburgh (52 stolen bases, 114 RBIs). 3. Al Brosky of the University of Illinois (15 games -- 1950-52). 4. Allen Iverson averaged 33 points per game in the 2005-06 season. 5. Four, with the last being in the 1985-86 season. 6. Sara Christian was fifth in a race in 1949. 7. Croatia, in 2005.

SportsQuiz

Sudoku: $50/week one-at-a-time $45/week if you sponsor for a semester Space is 3" × 2"

CUSTOM WEEKLY FEATURES We can create custom weekly features! Quizzes, cartoons, word search, puzzles, top 10 lists, hints/tips...and more!

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Thursday is College Night!

Mon–Sat 11AM–1:30AM Sun 11AM–12:30AM • 1218 East Trafficway • 831-2551

Publication Dates Fall 2012 Aug 21 Aug 28 Sep 4 Sep 11 Sep 18 Sep 25 Oct 2

Oct 9 Oct 23 Oct 30 Nov 6 Nov 13 Nov 27 Dec 4

MORE INFO Call us to reserve your banner spot! Student Advertising Representatives: Dayle Duggins Wil Brawley Derek Locascio

417.836.5048 417.836.5048 417.836.5477

Advertising Manager: Sandy King 417.836.5524

Publication Dates Spring 2013 Jan 15 Jan 22 Jan 29 Feb 5 Feb 12 Feb 19 Feb 26 Mar 5

Mar 19 Mar 26 Apr 2 Apr 9 Apr 16 Apr 23 Apr 30 May 7

FREE TUITION CONTEST! The Standard’s WIN FREE TUITION contest runs all semester! Students have to check The Standard every week to find out how to enter. If they enter every week, they’ll have 12 chances to win free tution for Spring 2013! They can win weekly prizes, too!

We’ll send students to you to enter the contest! Just $199 to sponsor a week! Here’s what you get: Be the contest entry point for one week! We’ll send students to your business, website, facebook page--your choice! (Cannot require purchase for entry.) Get a 3.5 x 3 ad space in the weekly contest feature. This is the ~only~ place students can find out how to enter! Your ad will be featured on The Standard’s facebook “deals” page. Contest promoted on our website, digital edition, facebook/twitter pages and with on-campus posters, emails and handouts. You get to provide prizes for weekly winners! Gift cards, free food, tickets-whatever helps promote your business! You choose what prizes, and how many. Weekly winners announed in The Standard. FREE TUITION winner announced in our Best of MSU issue on December 4.

Available Weekly Sponsor Dates Aug 21 Aug 28 Sep 4 Sep 11 Sep 18

Sep 25 Oct 2 Oct 9 Oct 23 Oct 30

Nov 6 Nov 13 Nov 27 Dec 4

MORE INFO

Call us to reserve your spot! Student Advertising Representatives: Dayle Duggins Wil Brawley Derek Locascio

417.836.5048 417.836.5048 417.836.5477

Advertising Manager: Sandy King

417.836.5524

ON-CAMPUS POSTERS Put your ad on a poster where more than

20,000 students

live, study, work and play!

MONTHLY RATE

$100

PER POSTER FREE PRINTING!

Reserve 3 or more posters and we'll provide your first set of identical posters FREE!

CHOOSE YOUR LOCATION!

POSTERS AVAILABLE DORMS • Blair • Freddy • Hammons • Hutchens • Shannon • Wells • Sunvilla CLASSROOMS • Cheek • Craig • Ellis • Glass • Karls • Strong • Temple GATHERING SPOTS • Carrington • Meyer Library • Hammons Center • PSU (student union) PARKING GARAGES SHUTTLE STOPS • Bear Park North • Bear Park South

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Spring LANDLORD Special

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Reach more than 15,000 MSU students who live off campus! Index 5" Wide 3" High

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Ads can run in any issue through May 8, 2012. All four ads are the same size--your choice! (Or buy six ads, get TWO ads free--and get maximum exposure for the rest of the semester! (Or buy six ads, get TWO ads free--and get maximum exposure for the rest of the seme We print 7,000 copies of The Standard every Tuesday. Copies are free at 50 campus and downtown locations. The digital edition is free online, too!

the-standard.org MECHANICAL REQUIREMENTS File Format: PDF Resolution: 200 dpi Color: CMYK (no process or rich black) Maximum Ad Height: 20" Email Submission: standard_ads@yahoo.com We confirm receipt of all email submissions. Offer does not apply to other previous ad buys.

INFO DEADLINES Space: 5 pm Friday before each Tuesday issue Materials for ad design: Friday before Tuesday issue Print-ready ads: Noon Monday before Tuesday issue

CALL US TO RESERVE YOUR SPACE! Student Advertising Representatives: Dayle Duggins 417.836.5048 Wil Brawley 417.836.5048 Mike Manganelli 417.836.5477 Advertising Manager: Sandy King 417-836-5524

EMAIL US: standard_ads@yahoo.com

Basketball season preview Lots of new names on roster for Bears and Lady Bears

Special inside

Who made the news on campus?

Residents in limbo

Tuesday, Nov. 6, 2012 | Volume 106, Issue 11 | the-standard.org

Briefs

MSU’s purchase of The Monroe raises questions about tenants’ next move

Half-price movie Tuesdays return

You did!

Half-price Tuesdays are back at Hollywood Theaters College Station 14 in downtown Springfield. Every Tuesday, students with ID will pay $3.50 for a regular movie and $5 for a 3-D film. Student tickets are usually $7.25. College Station is located at 415 W. College Street.

Deadlines approach for dropping classes

Nov. 9 is the last day to drop a full semester fall class and Nov. 20 is the deadline to drop a second block fall class. Contact the Office of the Registrar in Carrington 320 before the deadline day if a hold on your account prevents you from dropping a class. The registrar can also be contacted by email at registrar@missouristate.edu or 417-836-5520.

Board members elected to office

Missouri State’s Board of Governors elected new officers at its Oct. 26 meeting. Orvin Kimbrough was elected chair and Beverly Miller was elected vice chair. Steve Foucart, current interim chief financial officer, was elected treasurer and John McAlear was reelected as secretary. The officers’ new terms will begin Jan. 1, 2013.

Correction

In last week’s issue, Garrett Mueller’s name was misspelled in the brief “Homecoming king crowning mishap.” Mueller was elected homecoming king, but a miscommunication led to the wrong name being announced.

Calendar Tuesday, Nov. 6

Design and Image 2012: Graphic Design Illustration Student Exhibition, 1-5 p.m., Student Exhibition Center, 838 E. Walnut St., through Nov. 10 Graduate College Workshop Series: Human Subjects in Research, 4-5 p.m., PSU 317A

SAC Meeting, 4-5 p.m., PSU 313 SGA Meeting, 5:30-7 p.m., PSU 313

Wednesday, Nov. 7 Study Skills Workshop Series: The Practices of Successful College Students, 2-2:50 p.m., Meyer Library 101

Caving Clinic, 4-6 p.m., Foster Rec Center 2 Entertainment Management Association Meeting, 5-6 p.m., Glass Hall 108

Gerontology Club Meeting, 7-8 p.m., Professional 227

Thursday, Nov. 8

Faculty Senate Meeting, 3:30-5 p.m., PSU 313

Students for a Sustainable Future Meeting, 4-5 p.m., Temple Hall 105

Friday, Nov. 9

Theatre & Dance BFA Program Auditions, 8:35-10:25 a.m., McDonald Arena 203

Monday, Nov. 12

Conflict Resolution in College Student Meeting, 7:45-9:15 p.m., PSU 315C

By Amber Duran The Standard

Residents of The Monroe who aren’t Missouri State students will be kicked out of the building on Dec. 3 this semester, almost seven months before their lease would expire in July 2013. MSU’s Board of Governors met on Oct. 26 and approved the purchase of the apartment building from the Miller O’Reilly Real Estate Developers for $8 million, allowing the university to include apartment-style living options for students who want to live on campus. The university is set to close on Sarah Hiatt/THE STANDARD the sale on Dec. 3, 2012, and, once Iris Liu, a junior finance major, studies in the gathering room at The Monroe. Missouri State recently it does, residents who aren’t MSU purchased the apartment building from Miller O’Reilly Real Estate Developers for $8 million. students will be forced to move out and find an alternative living concerns they had about the MSU have to find a new place to live meeting.” arrangement. takeover. Callen said she considered because of MSU’s purchase of the Denise Mathisen, director of Abby Callen, a student at Ozarks property. enrolling in a class at MSU just to operations and development for Technical Community College, is “I had no idea that I (a non-MSU be able to stay in her current resiMiller O’Reilly, hosted a meeting currently a resident of the building student) would have to be out by dence. for Monroe residents to explain the who will be forced to leave come Dec. 3. I thought my lease would be Missouri renters law requires change in ownership on Friday, Dec. 3. honored until July,” she said. “I am Nov. 2, and answered questions and u See MONROE page 2 Callen is one of three that will more frustrated now than before the

Free money for students MSU awarded students $1.3 million in scholarships just this year By Dayle Duggins The Standard

Nelson Mandela once said, “Education is the most powerful weapon which you can use to change the world.” But what if you aren’t able to afford the luxury of higher education? Over time, higher education costs thousands and thousands of dollars — depending on the involvement of scholarships, grants and loans.

On average, Missouri State costs $6,792 per year, whereas four-year private institutions average $29,056 — a stark contrast. While an education at MSU is not comparable in price to that of an Ivy League school, the majority of students are unable to afford a $27,168 investment. MSU’s Foundation often presents a solution to the burden of an affordable education, providing about 1,100 students with tuition assistance annually. Andrew Garton, Missouri State University’s Foundation scholarship coordinator, said the General and Departmental Online Scholarship Appli-

Scholarship breakdown Missouri State’s General and Departmental Online Scholarship Application puts students in the running for a variety of monetary awards. Here are some examples:

Mike Jungers, MSU’s dean of students, said the university had anticipated the increase in the number of veterans as President Barack Obama decreased the number of U.S. troops fighting overseas in Iraq and Afghanistan. “We anticipated it with the conflicts the U.S. has been involved in,” he said. “With those scaling down, veterans are wanting to start a different u See VETERANS page 2

u See DUNN page 8

College-level: College of Business, College of Natural and Applied Sciences Non-departmental: High school-specific, financial need, campus organizations

have a successful and fulfilling career, but one of the keys for students in making that possible is finding all the financial pieces that can make that u See MONEY page 8

Veterans seek higher education GI Bill allows for affordable education, increases vets at Missouri St. By Megan Gates The Standard

A few times a week, Dan and Courtney go to class together, eat lunch together and spend time together on the weekend. They’re like many Missouri State students attending the Springfield campus, but with one notable difference: Dan is Courtney’s grandpa and a Vietnam veteran. Dan McMurray, a senior anthropology major at the age of 65, is attending MSU on the GI Bill after serving in the United States Army, retiring as a sergeant first class and working as an accountant. He went back to school at the same time as his granddaughter Courtney McMurray, a junior criminology major. One of Dan’s main reasons for going back to school is the value the military stresses on education, he

Steph Anderson/THE STANDARD

Cpl. Dustin Walker gives Austin Suddarth a tour of an up-armored Humvee on Nov. 5. Military machinery tours were part of Veterans Week on campus. opportunity to go back to said. “Going back to school school. According is common for to a Sept. 6, veterans,” Dan Veterans 2012 census said. “The miliWeek Events report by tary stresses MSU, there education … Page 9 were 621 vetand it helps that erans enrolled it gets paid for.” The payment he’s at the university for the referring to is his GI Bill, spring 2012 semester — which covers his tuition, an increase of 65 veterans fees, $1,000 for books and from the spring 2011 $1,000 for expenses each semester when there were month at MSU. And he’s 556 and spring 2010 when not the only veteran tak- there were 452 veterans ing advantage of the enrolled.

By Dayle Duggins The Standard As Clif Smart officially moves into his presidential office on the first floor of Carrington Hall, Randy Dunn, Murray State University’s president, is settling back in as well. After applying to be Missouri State’s 11th presiDunn dent, Randy Dunn was announced as a finalist, visited the campus, spoke at an open forum and later withdrew his application for the position. Gordon Elliott, chair of Missouri State’s Board of Governors, commented on the withdrawal before the board’s meeting on Oct. 15, explaining he was “disappointed” Dunn didn’t decide to stay in the race. Earlier that day, at 2:04 p.m., Dunn emailed a withdrawal statement to The Standard and other media outlets, explaining he was pulling out of the search — an announcement that came on the coattails of Murray State’s homecoming weekend. “It’s become increasingly clear to me in the past few days from various statements, reports and editorial commentary that the Springfield community has wanted ‘one of their own’ to provide the next era of leadership for Missouri State,” Dunn wrote. “I wish MOSU (Missouri State) and the next President the best in their future endeavors. It has the potential to be a great public mid-major institution.” Reed Olsen, an economics professor and member of MSU’s Faculty Senate, said he was surprised Dunn didn’t withdraw his application sooner, explaining he believed the presidential search was “fake” from the beginning. “It has been obvious since he was named interim President that he (Smart) would be named president eventually,” Olsen said in an email. “I am offended by the inherent dishonesty of the board in running a fake search for such an important position.” According to John McAlear, secretary for the Board of Governors, three of the 41 applicants,

Departmental: Department of Nursing, Department of English

cation gave out $1.3 million in financial awards this school year. “It can be a key for them financially in paying for their education,” Garton said. “You’re working to get a degree so you can

Randy Dunn remains at Murray State

the-standard.org We hope you enjoy the article on page _______ of The Standard! The Standard is MIssouri State University’s campus newspaper, produced by students and supported by advertising revenue. We publish 7,000 copies every week during the school year, and we hand out nearly 2,000 copies directly to students on campus every Tuesday morning! Newsstand copies are available free of charge at more than 50 campus and downtown locations. Every issue can be read online in a digital edition, too. Between issues, we update readers on our website, Facebook and Twitter pages. Please contact us if you’d like to submit a story idea for future issues, or to request advertising rates. Thanks!

The Standard Missouri State University 901 S. National Springfield, MO 65897 Editor-in-Chief: Megan Gates 417.836.5390 standard@missouristate.edu Advertising Manager: Sandy King 417.836.5524 sandyking@missouristate.edu

Postcard mailed to clients after Graduation 2012 issue

Front

Back

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space JANUARY 20th copy JANUARY 24th

publish FEBRUARY 1st 2012 CONTACT YOUR ACCOUNT EXECUTIVE TODAY 517.432.3010

Career iesta F

2012 1

CAREER FIESTA

2011

CAREER GUIDE The State Press in partnership with ASU Career Services brings you the official guide to the 2012 Career Fiesta. Inserted into The State Press and available at the event, maximize your recruiting efforts to thousands of ASU students with your message in this valuable career resource.

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Issue Date September 17, 2012 Deadline September 12, 2012 Artwork/Ad Approval September 14, 2012

2012

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ASU Student Media’s two biggest issues of the year hit the stands beginning August 15. The Move-In edition reaches over 9,000 new freshmen and will be distributed all week long. The Welcome Back issue hits the racks the first day of class, August 23 and stays on high-traffic locations during Welcome Week. (Special section rates apply.)

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Special Issue Rates

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$1,000

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7+ Issues

$900

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$75

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Color Charges Extra

Memorial Union Union Advertising

ASU Student Media offers various advertising options in the Memorial Union. The ad options are clearly visible to all Union visitors and a great compliment to your print and online advertising. For reservation forms go to http://asuadvertising.com/pages/ mudisplay.html

Campus Rates

1 mo.

3 mo.

6 mo.

Poster Case

$200

$150/mo. $100/mo.

Display Case

$100/mo.

LCD Screens

$250/mo (ASU Departments) $50/wk (ASU Student Orgs.)

Local Commercial Rates

1 mo.

3 mo.

6 mo.

12 mo.

Poster Case

$250

$190/mo. $150/mo.

$85/mo.

Display Case

$600

$500/mo. $375/mo.

$300/mo.

LCD Screens

$450

$375/mo. $300/mo.

$195/mo.

A r i z o n a S tat e U n i v e r s i t y

for info call 602-496-2166

Holiday Gift Guide HAPPY HOLIDAYS!

As the semester comes to a close, The Holiday Gift Guide is the last paper students get before Finals and heading home for the winter break. This section is a look back on the semester with photos and stories. This is a must read for students and makes it a great way for you to market your business to them. Special section rates apply.

Issue Date December 14, 2012 Deadline December 10, 2012 Artwork/Ad Approval December 12, 2012

A ri z o n a S t a t e U n i v e rsi t y

for info call 602-496-2166

2012

1 1 20

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G t f i G

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$105

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State Press agazine M BEST OF A ASSUU Th e m u s t-sto

SPM A special full-color printed edition of statepressmagazine.com will hit the ASU campus twice during fall and spring semesters. The issue will be filled with Hot Spots, how to articles, reviews and essays focusing on culture at ASU. Special targeted distribution all week long (on all four campuses) will deliver your message and the best magazine journalism ASU has to offer. Plus additional distribution will extend the shelf-life of your message in news racks and tabletops all over campus. Check out the website for what to expect in the highly anticipated print edition.

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Fall 2012

Size

Specs

Price

Reserve Date

Published

Full Page

7.25” x 9.75”

$450

September 3

September 17

Half Page

7.25” x 4.75”

$300

October 29

November 13

Inside Cover

7.25” x 9.75”

$500

Back Cover

7.25” x 9.75”

$625

A r i z o n a S tat e U n i v e r s i t y

for info call 602-496-2166

New n! Desig

Devil Deals oupons C DEVIL DEALS Money Saving Coupons With the only official ASU coupon book, your business will get the best distribution strategy out there! Your deals will be available all semester long on racks, handed out at special events and on the State Press mobile app. Now this is a deal!

Coupon specs: Full: 3.75” wide x 5” tall Half: 3.75” wide x 2.45” tall Full color included. All ads are double-sided.

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Double Sided

Full Page

Half Page

Fall 2012

$850

$600

Spring 2013

$850

$600

SY 2012-13

$1,400

$1,000

Fall 2012

Spring 2013

Reserve Date

Published

Reserve Date

Published

July 25

August 13

December 13

January 8

A r i z o n a S t a t e U n ive r si t y

f o r i n f o call 6 0 2 - 4 9 6 - 2 1 6 6

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The State Press Homecoming edition is a perfect way to reach potentially lucrative customers! Every year thousands of ASU Alumni, current students, faculty, staff and others come together for a celebration of all things ASU. This section comes out on Monday in The State Press and will be available throughout the week at Homecoming related events.

Issue Date October 22, 2012 Deadline October 16, 2012 Artwork/Ad Approval October 18, 2012

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A r i z o n a S tat e U n i v e r s i t y

for info call 602-496-2166

Frequency

Full

1/2

1/4

1/8

1/16

2-4 Issues

$1,200

$600

$300

$150

$100

5-6 Issues

$1,000

$500

$250

$125

$85

7+ Issues

$900

$450

$225

$105

$75

Downtown ampus C Connection Make Night

Date

Sizzle. Make

Date Night

downtown phoenix This new program will deliver your message directly to students at monthly campus events, kiosk postering, flier distribution plus promotional ads in The State Press. Enrollment at the Downtown Campus has reached 8,000 students. Taylor Place, downtown’s residential hall, houses its highest number of students this fall semester. Students have arrived and want to know where you are!

Only $

295

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Program Includes

Product/Service

Description

Postering

on Downtown Phoenix Campus kiosks

Fliers

400 B&W fliers designed, printed and distributed at monthly promotional table on campus

State Press Ads

Four single spot color ads in The State Press running four consecutive Wednesdays

Social Media

Facebook/Twitter announcements

A r i z o n a S tat e U n i v e r s i t y

for info call 602-496-2166

KANSAN.COM STATISTICS

VISITOR OVERVIEW Visitors come from... 43% Search Engines

2.8 MILLION

Google, Bing, Yahoo, Etc.

31% Referring Sites Facebook, Twitter, CNN, Etc.

average number of page views per year

25% Direct Traffic Type in Kansan.com into browser

10% Mobile Droid, Iphone, Samsung, Etc.

VISITOR GEOGRAPHY

770,000 average number of unique visitors per

0 to 20,000 visitors/year 20,000 to 300,000 visitors/year 0ver 300,000 visitors/year

2.5 PAGES average number of pageviews per visitor

Total Kansas Vistors: 530,000/year Lawrence: Lenexa: Wichita: Topeka: Kansas City:

315,000 33,000 30,000 27,000 20,000

TOP CONTENT Top 5 content in 2010 is ... 1. Homepage 2. Story: Drug Remains Legal Despite Concern 3. Sports Index 4. Story: Lunar Eclipse Visibe Tonight 5. Free For All

2 MINUTES average time on site per visitor

WEEKEND

WHAT IS IT? LarryvilleKU Weekend is the enterntainment section of The Kansan. It is the entire Thursday daily paper, as well as the four-page insert that is in the daily paper. Thursday paper will have some of the same content as Monday through Wednesday, however, it will also contain more enterntainment articles that are geared toward the weekend whether that be concerts or a home football game. The four-page insert will have a feature entertainment story on the front page, a weekly calendar in the middle and weekly specials on the back cover.

WHO IS THE TARGET? LarryvilleKU Weekend is targeted toward students that want to make the most of their weekend. They want to try new restaurants and bars, they want to go to concerts, they want to go to events and most importantly they want to switch it up! These are the students that determine where themselves and their friends are going! This section also reaches alumni, parents and vistors to The University of Kansas. They either haven’t been to Lawrence before or don’t live in Lawrence and are not updated on everything that is going on! They are in town to experience Lawrence’s culture: food, drinks, football, basketball, etc.

BENEFITS OF ADVERTISING - This is where students are looking for ads to inform them about different events or specials happening on the weekend. - The three day shelf life allows students and other viewers to see your ad multiple times - As an insert, this part ofthe paper will allow your ad to easily fall on the laps of students reading the paper Thursday. - The limited ad space, allows your brand to be noticed and also allows you to brand yourself with what’s happening on the weekend. - You can expand your audience base because this edition will be on Safe Bus as well as Football Gameday Buses

COVER BANNER: $350/week or $1,200/4 weeks INSIDE BOX: $200/week INSIDE RECTANGLE: $250/week EVENT LISTING: $100/month for print and digital listing

4 PAGES The insert is only four pages long, and will contain a calendar of events and weekly specials

THURSDAY This section of the paper is published every Thursday and lasts through Saturday

CLASSIFIEDS

WHAT IS IT? The Classifieds section is a place where students look for housing, job and anncouncement posts in The University Daily Kansan. As an advertiser you have the option of placing a line ad or display ad in this section targeting students who are looking for that specific catagory.

BENEFITS OF ADVERTISING • The Classifieds section is the only section where people go to specifically look at ads. If you are in this sections, the people looking for houses, jobs or other anncouncments go there to look for your ad.

• The nature of this section allows you to give more details about your offering.

• If you purchase a line ad in this section, it will also appear on our classifieds website: hawkchalk.com for free.

RATES 3 LINES

4 LINES

5 DAYS

$24.75

$33.00

$40.84

10 DAYS

$44.70

$59.60

$73.76

15 DAYS

$67.05

$89.40

$110.64

20 DAYS

$83.40

$111.20

$137.62

DEADLINE Two days before it runs in the paper

5 LINES

BASKETBALL SCHEDULE

WHAT IS IT? The Basketball schedule is a great way to reach students at the beginning the season and brand yourself with a huge KU tradition. Students at the University of Kansas love anything and everything having to do with KU Athletics, especially basketball. This glossy poster will have the schedule for the season as well as a design to appeal to any KU fan. Every time the Kansan releases a special section involving KU Athletics, it flies off the racks. Take this opportunity to brand your business with the positive image of KU Basketball and catch the students’ attention throughout the season.

BENEFITS OF ADVERTISING EXPOSURE: The basketball schedule will be hanging in dorm rooms, apartments, fraternity and sorority houses and local businesses all over Lawrence, allowing your logo to be seen numerous times throughout the season. AWARENESS: Develop top of mind awareness with a one time investment. The more recognition your logo establishes with students, the better awareness you achieve among your target market which is key in driving business. SHELF LIFE: Students utilize the schedule from November through March and often hold on to the poster well after the season ends, giving your single investment a stronger impact. TRADITION: After winning the National Championship, students at KU are already pumped for this year’s season. Associating your business with such a strong KU tradition earns trust among fans.

RATE: $250/logo $200/logo

with purchase of a 10” ad in Basketball Preview sdfasdf

DEADLINE October 25, 2012

RUN DATE November 8, 2012

WHAT IS IT? In a time where hipsters and Instagram are “in” the University Daily Kansan presents the The Retro Section. November 12th the Kansan is Celebrating 100 years of producing daily news in print or online. Because of this we are celebrating the history of both the University and Lawrence as well as that of local businesses have. The Retro section is a special section that will be designed to look like a vintage paper “a retro look.” The content will be interesting stories about the history of Lawrence and University of Kansas.

BENEFITS OF ADVERTISING

• This is your chance to advertise to customers and potential customers that your business has a rich history in Lawrence and its still going! • Show that previous Jayhawks loved your business and they should to! • Alumni will experience a nostalgic effect and want to re-visit their college years and show their current Jayhawks or future Jayhawks your business • Lawrence is all about tradition so if you are newer business this is your chance to start your legacy and build your tradition to students, parents, alumni, and faculty

DEADLINE November 2, 2012

EXPOSURE

• 11,000 copies distributed on campus and select off campus locations • 3,000 extra copies bagged and hung on apartments and some student houses • The Retro Section has a four-day shelf life and will be in the racks for the Iowa State home football game and a home basketball game vs Chattnooga. This means added exposure to alumni and parents.

IDEAS

Business could offer prices that they did in the olden days. Example: In 1980 a burger costs $2.00. Any customer that mentions the ad in the retro section could get a burger for $2.00.

RUN DATE November 15, 2012

THE UNIVERSITY DAILY KANSAN Jayplay Jayplay is The University Daily Kansanâ&#x20AC;&#x2122;s weekly lifestyle & entertainment magazine. Five out of every 10 students read the Jayplay every week (out of 12,000 distributed copies). Advertising in Jayplay is the way to reach students as they enter into the weekend, earning the attention of a $4.2 million disposable income per month audience. Weekly Specials are featured on the back page of Jayplay, offering you premium placement to reach an optimum number of students. Weekly Specials are a way to promote your daily food and drink deals to students who love to go out with friends.

Frequency For Month oF Jayplay:

Full Page Half Page Quarter Page Eighth Page

$405 $215 $120 $60

$435 $235 $135 $80

$465 $260 $155 $100

$490 $280 $170 $115

*Contract required to receive frequency discounts.

color:

Open Rate-

Spot: $115

Full : $150

*Extended campaign color rate applies to advertisers running semester-long campaigns in Jayplay. Running in twelve or more issues of Jayplay qualifies as a semester-long campaign.

weekly specials

Jayplay advertiser Non-Jayplay advertiser

Spring 2011

$20 per week $75 per week

Kansan Coupons

university daily Kansan

Kansan coupons drive student business into your door with a trackable deal. Students love deals, and Kansan coupons are an affordable opportunity to entice KU’s 26,599 students into directly walking into your door.

BENEFITS OF KANSAN COUPONS Trackable. Know exactly how many students are responding to your deal, so you control your return on investment. Strengthen an existing campaign. Increase the effectiveness of your current campaign by offering a deal students will act on and complementing any other advertising. Affordable. To drive results with the same campaign in the daily paper, the investment would be $1,022. SAVE $612! Coupons break down to $4.27 per thousand and not even one penny per reader reached, at .4 cents per reader. Frequency, which is the key to driving results. For only $410 for an entire month, you receive full color, glossy coupons in 96,000 papers in a product students look forward to and look for in the paper on Wednesdays and Fridays. Kansan coupons are $410 for an entire month. Size (2x2) with full color, twice a week for 4 weeks. Kansan coupons run as a full color, glossy insert every Wednesday, a full color, ad in the paper on Mondays and 24/7 on Kansan.com and Guide.kansan.com.

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couPons

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• with the purchase of a pita • offer valid in store only

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55 years

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THE UNIVERSITY DAILY KANSAN

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ANSAN couPons

Presented By

THE UNIVERSITY DAILY KANSAN

King of the Hill is readership rewards with a royal twist. Every week marketing team members will pick one lucky student who is reading the Kansan to be the next â&#x20AC;&#x153;King of the Hill.â&#x20AC;? This student will receive a crown, sword, shield. prize and will be dubed King of the Hill just for reading the Kansan. The weekly prizes are only the beginning. At the end of the semester, we will give away one huge giveaway with multiple items to one student who will be named the ultimate King of the Hill for the semester.

Being involved in our King of the Hill project will allow your business to be promoted to the student body in a creative way, meaning the prizes should be fit for a King or Queen of the Hill. The following are ways that you can be apart of royalty; - For weekly prizes a client must dontate a prize valued at no less than $30 - For semester prize a client must dontate a prize valued at no less than $75

If you participate in the weekly rewards you will get the following: - Your logo, basic information and prize will be featured in two house ads - You will recieve three social media posts the week of the giveaway If you participate in the semester reward you will receive the following: - Your logo, basic information and prize will be featured in five house ads - You will recieve three social media posts two weeks going up to the giveaway - We will chalk about your business on campus the week of the giveaway Also, by participating in our promotion you will also have the option of taking advantage of the following: - Half-priced advertising in the daily paper the week of the giveaway - Half-priced advertsing on Kansan.com the month of the giveaway - Half-priced LarryvilleKU for three months