the
ORIENTATION ISSUE
the
orientation issue
2013
Print Date: 01/23/14 11:32 AM
Page 1 of 2
The Michigan Daily Sales Report Criteria: hold = true and date = 6/11/12 and pubRef = Orientation
Display Ads Customer
Ad No.
Date
Ad Size
Col. In.
Pub.
L0357 Bd's Mongolian
1375
6/11/12
2 X 4.5
9.0
004
L0728 Dell
1335
Color 6/11/12 4X9
HOUSE House
1384
L0101 St Mary's Student Parish L0745 Verizon-Wireless Zone
H/M Description
Cost
Rep null Bd's
•$150.00
36.0
Full Color 004 Dell
$75.00 •$610.00
Color 6/11/12 4 X 4.5
18.0
Full Color 004 Football Book
1373
6/11/12
4 X 4.5
18.0
004
Orientation BW
1356
6/11/12
4 X 4.5
18.0
004
VerizonMain
Color
$75.00 $0.00 $324.00 •$305.00 $75.00
Display total for null
$1,614.00
Rep Accounts, Classified L0046 Zaragon Place (West)
1389
6/11/12
4X9
36.0
Color
004
Orientation 2012
Full Color
•$610.00 $75.00
Display total for Accounts, Classified
$685.00
Rep Ahmad, Alyssa U0159 Graphic Design SORC
U0159 Graphic Design SORC
1273
6/11/12
4X9
1274
Color Position 6/11/12 4X9
36.0
004
36.0
Full Color Back Cover Orientation 004 Front Inside Cover
Color Position
Back Cover Orientation
Front Inside Cover
Display total for Ahmad, Alyssa
•$1,200.00 $0.00 $0.00 •$900.00 $0.00 $0.00 $2,100.00
Rep Bergy, Brett U0153 Computer Showcase
1300
6/11/12
4 X 4.5
18.0
004
Computer Showcase
•$345.00
U0185 Marching Band
1338
6/11/12
4 X 4.5
18.0
004
Orientation
•$270.00
U0741 Michiganensian
1311
6/11/12
2X9
18.0
004
Orientation Half Pg.
Display total for Bergy, Brett
•$0.00 $615.00
Rep Chang, Linda L0173 M Den
1297
6/11/12
4 X 4.5
18.0
Color
004
*Orientation M Den
Full Color
•$305.00 $75.00
Display total for Chang, Linda
$380.00
Rep Derasmo, Lexi U0759 Student Book Exchange
1381
6/11/12
2 X 4.5
9.0
004
Orientation
•$135.00
U0193 U Move
1333
6/11/12
4 X 4.5
18.0
004
Orientation
•$270.00
Color
Full Color
$75.00
Display total for Derasmo, Lexi
$480.00
Rep Hogan, Ben L0085 Pizza House
1376
6/11/12
4X9
Color Display total for Hogan, Ben Rep Jain, Achin • - Denotes items with a price override
36.0
004 full color
Slice of chi
•$610.00 $75.00 $685.00
Print Date: 01/23/14 11:32 AM
Page 2 of 2
The Michigan Daily Sales Report Criteria: hold = true and date = 6/11/12 and pubRef = Orientation
Display Ads Customer L0756 Mr. Greeks
Ad No.
Date
Ad Size
Col. In.
Pub.
1367
6/11/12
2 X 4.5
9.0
004
H/M Description OrientationCoupon
Display total for Jain, Achin
Cost •$150.00 $150.00
Rep Linden, Robbie L0730 Whole Foods Market
1383
6/11/12
4X9
36.0
Color
004
TBD
Full Color
•$610.00 $75.00
Display total for Linden, Robbie
$685.00
Rep Muzaffar, Amal U0147 Campus Information
1347
6/11/12
2 X 4.5
9.0
004
Campus Information Ctrs
•$135.00
U0148 Campus Mindworks
1318
6/11/12
2 X 4.5
9.0
004
1/4 pg. ad
•$135.00
U0753 First-Generation College
1382
Position 6/11/12 2 X 4.5
9.0
Ad size in INCHESxINCHES 004 Orientation
U0752 Gargoyle
1361
6/11/12
4 X 4.5
18.0
004
Gargoyle
Display total for Muzaffar, Amal
$0.00 •$135.00 •$0.00 $405.00
Rep Nandi, Anisha L0117 Blimpy Burger
1354
6/11/12
2 X 4.5
9.0
004
BOAA Thankyou
Display total for Nandi, Anisha
•$150.00 $150.00
Rep Nelson, Kathleen L0186 TCF Bank
1334
6/11/12
4X9
36.0
Color Position
004
TCF Inside Back
Full Color Inside Back
Display total for Nelson, Kathleen
•$650.00 $175.00 $0.00 $825.00
Rep Pfennig, Matt L0484 Barre Bee Fit
1327
6/11/12
2 X 4.5
9.0
004
copy to follow
Display total for Pfennig, Matt
•$150.00 $150.00
Rep Wang, Hillary N0144-001 Bigger Markets Inc Display total for Wang, Hillary Display Total
• - Denotes items with a price override
1374
6/11/12
2 X 4.5
9.0
004
Big Words
•$160.00 $160.00 $9,084.00
Print Date: 01/23/14 11:33 AM
Page 1 of 2
The Michigan Daily Sales Report Criteria: hold = true and date = 5/27/13 and pubRef = Orientation
Display Ads Customer
Ad No.
Date
Ad Size
Col. In.
Pub.
2657
5/27/13
4 X 4.5
18.0
004
H/M Description
Cost
Rep null L0101 St Mary's Student Parish
*Orientation Guide
Display total for null
•$305.00 $305.00
Rep Accounts, Classified L0194 American Campus
2635
5/27/13
36.0
004
*Orientation 2013
•$610.00
2683
Color 5/27/13 4X9
36.0
Full Color 004 *Orientation 2013
$150.00 •$610.00
2631
Color 5/27/13 4X9
36.0
Full Color 004 *2013 Orientation
$150.00 •$610.00
L0850 The Varsity Ann Arbor
2641
Color Position 5/27/13 4X9
36.0
Full Color 4 004 *Orientaion 2013
$150.00 $0.00 •$610.00
L0046 Zaragon Place (West)
2686
Color 5/27/13 4X9
36.0
Full Color 004 *Orientation 2013
$150.00 •$610.00
L0535 CMB Property L0102 Sterling 411 Lofts
4X9
Color
Full Color
$150.00
Display total for Accounts, Classified
$3,800.00
Rep Accounts, University U0153 Computer Showcase
2652
5/27/13
4X9
36.0
004
*Inside Front Cover
•$900.00
U0153 Computer Showcase
2653
5/27/13
4 X 4.5
18.0
004
*Orientation
•$305.00
U1000 Dean of Students Office
2704
Color 5/27/13 4 X 4.5
18.0
Full Color 004 *Orientation
$150.00 •$305.00
U0753 First-Generation College
2655
Color 5/27/13 2 X 4.5
9.0
Full Color 004 First Gens
$150.00 •$150.00
U0070-002 Graham Institute of
2718
5/27/13
2 X 4.5
9.0
004
Planet Blue Stu Leader
•$175.00
U0189 K Grams
2644
5/27/13
2 X 4.5
9.0
004
*Orientation
•$150.00
U0185 Marching Band
2649
5/27/13
4 X 4.5
18.0
004
*Orientation
•$305.00
U0999 Michigan A Cappella
2699
5/27/13
2 X 4.5
9.0
004
*Acarush
•$150.00
U0409 Organizational Studies
2696
5/27/13
2 X 4.5
9.0
004
Orientation
•$150.00
U0486 Outdoor Adventures
2642
Color 5/27/13 2 X 4.5
9.0
004
First Ascent Program
$150.00 •$175.00
U0192 Pre-Medical Club
2689
5/27/13
2 X 4.5
9.0
004
*Mass Meeting
•$150.00
U0470 Recreational Sports
2700
5/27/13
2 X 4.5
9.0
004
Employment
•$150.00
U0193 U Move
2702
5/27/13
4 X 4.5
18.0
004
*Classes
•$305.00
U0158 University Library
2688
5/27/13
2 X 4.5
9.0
004
Party for your mind
•$150.00
U0200 University Unions
2650
5/27/13
4X9
36.0
004
*Orientation- Back Cover
Display total for Accounts, University
•$1,200.00 $5,170.00
Rep Anterasian, Jason L0484 Barre Bee Fit
2695
5/27/13
2 X 4.5
9.0
004
*Barre Bee Fit Orientation
Display total for Anterasian, Jason
•$150.00 $150.00
Rep Benaglio, Jamie L0649 Hiller's Market • - Denotes items with a price override
2710
5/27/13
4 X 4.5
18.0
004
*Orientation
•$305.00
Print Date: 01/23/14 11:33 AM
Page 2 of 2
The Michigan Daily Sales Report Criteria: hold = true and date = 5/27/13 and pubRef = Orientation
Display Ads Customer
Ad No.
Date
Ad Size
Col. In.
Pub.
H/M Description
Display total for Benaglio, Jamie
Cost $305.00
Rep Birchmeier, Olivia L0357 Bd's Mongolian
2632
5/27/13
2 X 4.5
9.0
Color
004
*Orientation
Full Color
•$150.00 $150.00
Display total for Birchmeier, Olivia
$300.00
Rep Hogan, Ben L0150 China Gate
2707
5/27/13
2 X 4.5
9.0
004
*Orientation
•$150.00
L0085 Pizza House
2645
5/27/13
4X9
36.0
004
Slice of chi
•$610.00
Display total for Hogan, Ben
$760.00
Rep Hulteng, Meryl L0186 TCF Bank
2595
5/27/13
4X9
36.0
Color
004
*Inside Front PP
Full Color
•$900.00 $0.00
Display total for Hulteng, Meryl
$900.00
Rep John, Nick L0835 Spice Merchants
2705
5/27/13
2 X 4.5
9.0
004
Orientation
Display total for John, Nick
•$150.00 $150.00
Rep King, Colin L0025 City of Ann Arbor
2716
5/27/13
4 X 4.5
18.0
Color
004
*Orientation
Full Color
•$335.00 $150.00
Display total for King, Colin
$485.00
Rep Lacey, Madeline L0998 Bell Tower Hotel
L0173 M Den
2687
5/27/13
4X9
2620
Color Position 5/27/13 4 X 4.5
36.0
004
Orientation
•$650.00
18.0
Full Color Center Spread 004 Orientation
$150.00 $0.00 •$305.00
Color
Full Color
$150.00
Display total for Lacey, Madeline
$1,255.00
Rep Nandi, Anisha L0129 Barnes and Noble at U of
2713
5/27/13
4 X 4.5
Color Display total for Nandi, Anisha Display Total
• - Denotes items with a price override
18.0
004
*Orientation Ad
•$305.00 $150.00 $455.00 $14,035.00
Orientation Orientation is a magazine introducing the students and their parents to the University, The Michigan Daily, and your business! A copy of this special edition is mailed home to all incoming freshman before their orientation session and an additional 2,000 will be distributed in and around Ann Arbor. Total Circulation: 7,000 5,000 mailed directly to all new students’ homes on June 11th 2,000 distributed in Ann Arbor
Deadline: May 25th
Mailed and Distributed: June 11th
Ad Sizes and Rates: Size ¼ Page ½ Page Full Page
Measurement 3.5 x 4.625” 7.25 x 4.625” 7.25 x 9.5”
Cost $160 $325 $650
Full Color: $150
Premium Pages- Include free color Back Cover: $1,200 Inside Covers: $900 Run in The New Student Edition and SAVE! Purchase an ad in both the Orientation and the New Student Edition and receive the following pricing in Orientation: Size ¼ Page ½ Page Full Page
Measurement 3.5 x 4.625” 7.25 x 4.625” 7.25 x 9.5”
Cost $150 $305 $610
And receive the following pricing in NSE: Open Rate: $21 Full Color: $6.00 per column inch. 11
420 Maynard Ann Arbor, MI 48109
Ph: 734-418-4115 Fax: 734-661-4391
2013 ORIENTATION GUIDE The Orientation Guide is a magazine introducing the students and their parents to the University, The Michigan Daily, and your business! A copy of this special edition is mailed home to all incoming freshmen before their orientation session and an additional 2,000 will be distributed in and around Ann Arbor.
TOTAL CIRCULATION:
5,000 mailed directly to all new students’ homes on June 11th
7,000
2,000 distributed in Ann Arbor
DEADLINE May 21st
MAILED AND DISTRIBUTED May 27th
Ad Sizes & Rates Size 1/4 Page 1/2 Page Full Page SOLD OUT!
Measurement 3.5 x 4.625” 7.25 x 4.625” 7.25 x 9.5”
Cost $ 175 Full color $150 $ 335 $ 650
Premium Pages -- Includes Free Color Back Cover: $1,200 Inside Covers: $900
Run In The New Student Edition and SAVE! Purchase an ad in both the Orientation and the New Student Edition and receive the following pricing in Orientation: Size Measurement 1/4 Page 3.5 x 4.625” 1/2 Page 7.25 x 4.625” Full Page 7.25 x 9.5”
Cost $ 150 $ 305 $ 610
And receive the following pricing in NSE: Open Rate: $22 Full Color: $7.00 per column inch
S2_Best Sales Increase of a Special Section The Michigan Daily reintroduced its Orientation Guide in 2012, after a two-‐year hiatus. Building on the momentum of the 2012 issue – combined with a strong summer sales team – the 2013 Orientation Guide surpassed expectations. The sales team focused on two key items: 1. Reaching out to incoming freshmen and their parents prior to arriving on campus, as the Orientation Guide is mailed to their homes. 2. A combination package with our New Student Edition – also mailed to incoming freshmen in early August and available on campus the first day of classes. 2012 Orientation Guide = 32 pages 2013 Orientation Guide = 40 pages