Living Guide We were fortunate to see an increase in Living Guide advertising from 2012-2013 because of a more aggressive sales push. Our sales staff had personal goals for the section, in addition to our team goal. We focused on building relationships that increased revenue from apartment complexes for the rest of the year, not just in Living Guide. We created social media campaigns and online house ad space to promote the section. Our staff was trained to think outside the box to include advertisers other than apartment complexes (we got Earthfruits Yogurt!) In this economy, we were very pleased with a 33% increase!
Sooner y1e2arbook’s
living guide
best of... pg. 5
recipes
pg. 14
decorating pg. 10
for more content visit oudaily.com/livingguide
house vs. apartments pg. 12
2012 University of Oklahoma Advertiser’s Agreement
LIVING GUIDE
The below advertiser and the University of Oklahoma, publisher, enter into agreement for publication of advertising, as specified below, in The Oklahoma Daily’s Living Guide Issue on February 16, 2012. BUSINESS NAME _________________________________________________________________________ ADDRESS ________________________________________________________________________________ CITY __________________________________________ STATE _______ ZIP CODE ________________ CONTACT PERSON _____________________________________ PHONE __________________________ FAX _____________________ EMAIL ________________________________________________________ Ad Size Options (per issue) FULL PAGE, 10 x 9.25 inches, $775 1/2 PAGE VERTICAL, 4.9375 x 9.25 inches, $450 1/2 PAGE HORIZONTAL, 10 x 4.75 inches, $450 STRIP 10 x 2 inches, $275 HALF STRIP 4.9375 x 2 inches, $195 Process Color is Included Position Requests 20% Premium for Placement
Payment Information For accounts with pre-pay status, please call the business office at (405) 325-2521. We accept VISA, MasterCard, American Express and Discover. _____________________________________ For accounts with approved credit, ads will be billed monthly. Payment is due by the last day of the following month. A service charge of 1.5% per month will be added to all accounts paid after the due date. OU DEPARTMENT (10% discount) Account #_________________
Payment/Ad Scheduling/Artwork Deadline: 01.19.12 The undersigned advertiser agrees to be held personally financially responsible for the advertising listed above: Accepted for Advertiser by: _______________________________________________________________________ Print Name & Title ADVERTISER’S AUTHORIZING SIGNATURE _____________________________________ DATE ________________ _______________________________________________________________________ Print Name & Title ACCOUNT EXECUTIVE SIGNATURE ___________________________________________ DATE ________________ [m] ASSOCIATE DIRECTOR’S APPROVAL________________________________________ DATE_________________
OU Student Media Mail: 860 Van Vleet, Room 149A; Norman, OK 73019 Phone: 405.325.2521 Fax: 405.325.7517 E-mail: dailyads@ou.edu Online: OUDaily.com
Run Sheet by Account The Oklahoma Daily Issue: 996.602 - 2/16/12 - Living Guide Type
Column Wd Ht Ornt.
PO: SMIO Living Guide-Strip Living Guide - Banner
Ad
4
28160
PO: SMIO Living Guide-Strip Living Guide - Banner
Process
1219
Campus Lodge
28159
PO: SMIO Living Guide-Back Pg Living Guide - Full Pg
Ad
28159
PO: SMIO Living Guide-Back Pg Living Guide - Full Pg
28159
PO: SMIO Living Guide-Back Pg Living Guide - Full Pg
2618
Capstone Development
28056
PO: SMIO Living Guide 1/2 Pg Living Guide - 1/2 Pg (H)
Ad
28056
PO: SMIO Living Guide 1/2 Pg Living Guide - 1/2 Pg (H)
Process
Ad ID
Ad / Rate Description
1084
Avalon Apartments
28160
Color Exp.
SubTotal
Tax
Total Run
Advertising:Exports: Graphics:996.602:28160Avalon Apartments.eps
Process 2/16/12
$275.00
$0.00
$275.00
2
Advertising:Exports: Graphics:996.602:28160Avalon Apartments.eps
2/16/12
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:996.602:28159Campus Lodge.eps
Process 2/16/12
$775.00
$0.00
$775.00
3
Placement
Advertising:Exports: Graphics:996.602:28159Campus Lodge.eps
2/16/12
$155.00
$0.00
$155.00
3
Process
Advertising:Exports: Graphics:996.602:28159Campus Lodge.eps
2/16/12
$0.00
$0.00
$0.00
3
Advertising:Exports: Graphics:996.602:28056Capstone Development.eps
Process 2/16/12
$450.00
$0.00
$450.00
2
Advertising:Exports: Graphics:996.602:28056Capstone Development.eps
2/16/12
$0.00
$0.00
$0.00
2
4
4
2
Logo / Box/File
9.25
4.75
Printed: Mon, Jan 27, 平平26 3:31pm • Page 1
Run Sheet by Account The Oklahoma Daily Issue: 996.602 - 2/16/12 - Living Guide Ad ID
Ad / Rate Description
Type
2319
Crimson Park-Pierce Property Mgmt
28210
PO: SMIO Living Guide- 1/2 Pg Living Guide - 1/2 Pg (V)
Ad
28210
PO: SMIO Living Guide- 1/2 Pg Living Guide - 1/2 Pg (V)
Process
1233
Lindsey Management Co.
28172
PO: SMIO Living Guide-The Links Living Guide - Full Pg
Ad
28172
PO: SMIO Living Guide-The Links Living Guide - Full Pg
Process
1058
OU General Housing
28060
PO: 1375130 Living Guide-1/2 Pg 10% Living Guide - 1/2 Pg (V)
Ad
28060
PO: 1375130 Living Guide-1/2 Pg 10% Living Guide - 1/2 Pg (V)
Process
1191
Post Oak Apartments
28173
PO: SMIO Living Guide Full Page Living Guide - Full Pg
Ad
Column Wd Ht Ornt. 2
4
2
4
9.25
9.25
9.25
9.25
Logo / Box/File
Color Exp.
SubTotal
Tax
Total Run
Advertising:Exports: Graphics:996.602:28210Crimson Park-Pierce .eps
Process 2/16/12
$450.00
$0.00
$450.00
2
Advertising:Exports: Graphics:996.602:28210Crimson Park-Pierce .eps
2/16/12
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:996.602:28172Lindsey Management C.eps
Process 2/16/12
$775.00
$0.00
$775.00
2
Advertising:Exports: Graphics:996.602:28172Lindsey Management C.eps
2/16/12
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:996.602:28060-OU General Housing.eps
Process 2/16/12
$405.00
$0.00
$405.00
2
Advertising:Exports: Graphics:996.602:28060-OU General Housing.eps
2/16/12
$0.00
$0.00
$0.00
2
Process 2/16/12
$775.00
$0.00
$775.00
2
Advertising:Exports: Graphics:996.602:28173-Post Oak Apartments.eps
Printed: Mon, Jan 27, 平平26 3:31pm • Page 2
Run Sheet by Account The Oklahoma Daily Issue: 996.602 - 2/16/12 - Living Guide Ad ID
Ad / Rate Description
Type
28173
PO: SMIO Living Guide Full Page Living Guide - Full Pg
1143
Reserve, The
28183
PO: SMIO Living Guide-Full Pg Living Guide - Full Pg
Ad
28183
PO: SMIO Living Guide-Full Pg Living Guide - Full Pg
Process
Column Wd Ht Ornt.
Process
PCI/Total Inches
Logo / Box/File
SubTotal
Tax
2/16/12
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:996.602:28183Reserve, The.eps
Process 2/16/12
$775.00
$0.00
$775.00
2
Advertising:Exports: Graphics:996.602:28183Reserve, The.eps
2/16/12
$0.00
$0.00
$0.00
2
4,835.00
0.00
4,835.00
Advertising:Exports: Graphics:996.602:28173-Post Oak Apartments.eps
4
9.25
212.0
/
212.0
Color Exp.
Grand Total
Total Run
Printed: Mon, Jan 27, 平平26 3:31pm • Page 3
living GUIDE 2013
R E N O OS TURES FEA
HOME sweet HOME
Run Sheet by Account The Oklahoma Daily Issue: 997.502 - 2/20/13 - Living Guide Type
Column Wd Ht Ornt.
Ad ID
Ad / Rate Description
2728
American Campus Communities- University Greens
30737
PO: SMIO Living Guide Living Guide - 1/2 Pg (V)
Ad
30737
PO: SMIO Living Guide Living Guide - 1/2 Pg (V)
Process
1084
Avalon Apartments
30683
PO: SMIO Living Guide Living Guide - Banner
Ad
30683
PO: SMIO Living Guide Living Guide - Banner
Process
1219
Campus Lodge
30669
PO: SMIO Living Guide TBD Living Guide - Full Pg
Ad
30669
PO: SMIO Living Guide TBD Living Guide - Full Pg
30669
PO: SMIO Living Guide TBD Living Guide - Full Pg
2
Color Exp.
SubTotal
Tax
Total Run
Advertising:Exports: Graphics:997.502:30737American Campus Comm.eps
Process 2/20/13
$450.00
$0.00
$450.00
2
Advertising:Exports: Graphics:997.502:30737American Campus Comm.eps
2/20/13
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:997.502:30683Avalon Apartments.eps
Process 2/20/13
$275.00
$0.00
$275.00
2
Advertising:Exports: Graphics:997.502:30683Avalon Apartments.eps
2/20/13
$0.00
$0.00
$0.00
2
9.25 Back Pg Advertising:Exports: Graphics:997.502:30669Campus Lodge.eps
Process 2/20/13
$775.00
$0.00
$775.00
3
Process
Advertising:Exports: Graphics:997.502:30669Campus Lodge.eps
2/20/13
$0.00
$0.00
$0.00
3
Placement
Advertising:Exports: Graphics:997.502:30669Campus Lodge.eps
2/20/13
$155.00
$0.00
$155.00
3
4
4
9.25
Logo / Box/File
2
Printed: Mon, Jan 27, 平平26 3:31pm • Page 1
Run Sheet by Account The Oklahoma Daily Issue: 997.502 - 2/20/13 - Living Guide Type
Column Wd Ht Ornt.
PO: SMIO Living Guide Living Guide - 1/2 Pg (V)
Ad
2
30762
PO: SMIO Living Guide Living Guide - 1/2 Pg (V)
Color Special
2319
Crimson Park-Pierce Property Mgmt
30822
PO: SMIO Living Guide Living Guide - Full Pg
Ad
30822
PO: SMIO Living Guide Living Guide - Full Pg
Process
3579
Earthfruits Yogurt
30768
PO: SMIO Living Guide Living Guide - Banner
Ad
30768
PO: SMIO Living Guide Living Guide - Banner
Color Special
1233
Lindsey Management Co.
30801
PO: SMIO Living Guide Living Guide - Full Pg
Ad ID
Ad / Rate Description
2618
Capstone Development
30762
Ad
4
4
9.25
2
9.25
Logo / Box/File
Color Exp.
SubTotal
Tax
Total Run
Advertising:Exports: Graphics:997.502:30762Capstone Development.eps
Process 2/20/13
$450.00
$0.00
$450.00
2
Advertising:Exports: Graphics:997.502:30762Capstone Development.eps
2/20/13
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:997.502:30822Crimson Park-Pierce .eps
Process 2/20/13
$775.00
$0.00
$775.00
2
Advertising:Exports: Graphics:997.502:30822Crimson Park-Pierce .eps
2/20/13
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:997.502:30768Earthfruits Yogurt.eps
Process 2/20/13
$275.00
$0.00
$275.00
2
Advertising:Exports: Graphics:997.502:30768Earthfruits Yogurt.eps
2/20/13
$0.00
$0.00
$0.00
2
Process 2/20/13
$775.00
$0.00
$775.00
2
Advertising:Exports: Graphics:997.502:30801Lindsey Management C.eps
Printed: Mon, Jan 27, 平平26 3:31pm • Page 2
Run Sheet by Account The Oklahoma Daily Issue: 997.502 - 2/20/13 - Living Guide Ad ID
Ad / Rate Description
Type
30801
PO: SMIO Living Guide Living Guide - Full Pg
1115
Northstar Properties
30799
PO: SMIO Living Guide Living Guide - 1/2 Pg (H)
Ad
30799
PO: SMIO Living Guide Living Guide - 1/2 Pg (H)
Process
1058
OU General Housing
30745
PO: 147510100 Living Guide, page Ad 2 10% Living Guide - Full Pg
30745
Column Wd Ht Ornt.
SubTotal
Tax
2/20/13
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:997.502:30799Northstar Properties.eps
Process 2/20/13
$450.00
$0.00
$450.00
2
Advertising:Exports: Graphics:997.502:30799Northstar Properties.eps
2/20/13
$0.00
$0.00
$0.00
2
Advertising:Exports: Graphics:997.502:30745-OU General Housing.eps
Process 2/20/13
$697.50
$0.00
$697.50
3
PO: 147510100 Living Guide, page Process 2 10% Living Guide - Full Pg
Advertising:Exports: Graphics:997.502:30745-OU General Housing.eps
2/20/13
$0.00
$0.00
$0.00
3
30745
PO: 147510100 Living Guide, page Placement 2 10% Living Guide - Full Pg
Advertising:Exports: Graphics:997.502:30745-OU General Housing.eps
2/20/13
$139.50
$0.00
$139.50
3
1143
Reserve, The
30618
PO: SMIO Living Guide- TBD Living Guide - 1/2 Pg (H)
Ad
Advertising:Exports: Graphics:997.502:30618Reserve, The.eps
Process 2/20/13
$450.00
$0.00
$450.00
2
30618
PO: SMIO Living Guide- TBD Living Guide - 1/2 Pg (H)
Process
Advertising:Exports: Graphics:997.502:30618Reserve, The.eps
2/20/13
$0.00
$0.00
$0.00
2
Process
Logo / Box/File Advertising:Exports: Graphics:997.502:30801Lindsey Management C.eps
4
4
4
4.75
9.25 Pg 2
4.75
Color Exp.
Total Run
Printed: Mon, Jan 27, 平平26 3:31pm • Page 3
Run Sheet by Account The Oklahoma Daily Issue: 997.502 - 2/20/13 - Living Guide Type
Column Wd Ht Ornt.
PO: SMIO Living Guide Living Guide - Full Pg
Ad
4
PO: SMIO Living Guide Living Guide - Full Pg
Process
Ad ID
Ad / Rate Description
3556
The Grove Norman
30746
30746
PCI/Total Inches
9.25
239.0
/
Logo / Box/File
Color Exp.
SubTotal
Tax
Total Run
Advertising:Exports: Graphics:997.502:30746-The Grove Norman.eps
Process 2/20/13
$775.00
$0.00
$775.00
2
Advertising:Exports: Graphics:997.502:30746-The Grove Norman.eps
2/20/13
$0.00
$0.00
$0.00
2
6,442.00
0.00
6,442.00
239.0
Grand Total
Printed: Mon, Jan 27, 平平26 3:31pm • Page 4
2013 University of Oklahoma Advertiser’s Agreement
LIVING GUIDE
The below advertiser and the University of Oklahoma, publisher, enter into agreement for publication of advertising, as specified below, in Sooner yearbook’s Living Guide Issue on February 20, 2013. BUSINESS NAME _________________________________________________________________________ ADDRESS ________________________________________________________________________________ CITY __________________________________________ STATE _______ ZIP CODE ________________ CONTACT PERSON _____________________________________ PHONE __________________________ FAX _____________________ EMAIL ________________________________________________________ Ad Size Options (per issue) FULL PAGE, 10 x 9.25 inches, $775 1/2 PAGE VERTICAL, 4.9375 x 9.25 inches, $450 1/2 PAGE HORIZONTAL, 10 x 4.75 inches, $450 STRIP 10 x 2 inches, $275 HALF STRIP 4.9375 x 2 inches, $195 Process Color is Included Position Requests 20% Premium for Placement
Payment Information For accounts with pre-pay status, please call the business office at (405) 325-2521. We accept VISA, MasterCard, American Express and Discover. _____________________________________ For accounts with approved credit, ads will be billed monthly. Payment is due by the last day of the following month. A service charge of 1.5% per month will be added to all accounts paid after the due date. OU DEPARTMENT (10% discount) Account #_________________
Payment/Ad Scheduling/Artwork Deadline: 01.21.13 The undersigned advertiser agrees to be held personally financially responsible for the advertising listed above: Accepted for Advertiser by: _______________________________________________________________________ Print Name & Title ADVERTISER’S AUTHORIZING SIGNATURE _____________________________________ DATE ________________ _______________________________________________________________________ Print Name & Title ACCOUNT EXECUTIVE SIGNATURE ___________________________________________ DATE ________________ [m] ASSOCIATE DIRECTOR’S APPROVAL________________________________________ DATE_________________
OU Student Media Mail: 860 Van Vleet, Room 149A; Norman, OK 73019 Phone: 405.325.2521 Fax: 405.325.7517 E-mail: dailyads@ou.edu Online: OUDaily.com