Summer Excellence Health

Page 1

Health Doctor builds school in India See page 2

First Lady takes the plate

Eagle Newspapers

Excellence – A Mid-year Report

See page 3

July 6, 2011

Switching sources: Go local with the staples By Ami Olson

editor@theeaglecny.com

For all the well-intentioned emphasis put on buying locally and supporting independent business, the concept can be overwhelming to the point of discouraging. But Martin Butts, owner of Small Potatoes Sales & Marketing, says there’s an easy starting point: walk into your pantry, (or open your cupboards), and pick one item to switch. Select just one item to routinely purchase from a local source, something you can find

from a local producer, or that you can purchase from an independent seller. Then, when you get used to it, pick another. The key to “switching your sourcing,” Butts says, is finding a way to do it in a manageable, sustainable way. Overhauling the way you eat entirely, all at once, is too much to expect from the average consumer. “I hear from people all the time, that ‘that’s just unreasonable’,” says Butts. “And I would never ask people to do that.” See Go local on page 4

“A lot of the reason is to support local business. If it doesn’t grow here but it is produced here, it makes the cut.”

- Martin Butts, owner, Small Potatoes Sales & Marketing, a boutique sales, marketing and advocacy firm in Syracuse geared toward helping grow CNY-based small scale food and body care producers

Plastic surgery gets a ‘lift’ Cosmetic procedures up 5 percent in 2010 As the U.S. economy pulls out of the recession, so are nips, tucks and lifts. According to statistics released earlier this year by the American Society of Plastic Surgeons 13.1 million cosmetic plastic surgery procedures, including those that are minimally-invasive or surgical, were performed in the United States in 2010, up five percent from 2009. In addition, more than 5.3 million reconstructive plastic surgery procedures were performed last year, up two percent. “The economy is showing signs of improvement and, financially, things are a little better for people this year,” said ASPS President Phillip Haeck, MD. “The financial markets are at a two year high, we’re seeing a double digit increase in the percentage of auto sales over a year ago, and as the aging population continues to grow, people are investing in plastic surgery procedures to

From left, Amy Tetrault, RN, Daniel Villarreal, MD, Timothy Ford, MD, Luna Bhatta, MD,Steven McClintic, Matthew Wallace, and Paul Seale, of Upstate University Hospital, officially open the HVC during ribbon-cutting ceremonies June 10.

All heart (and vessels) Upstate University Hospital opens Heart and Vascular Center

Men fuel rebound in cosmetic surgery Sizeable increases shown in procedures for men

Statistics by ASPS show that more men are going under the knife. Overall cosmetic plastic surgery procedures in men were up two percent in 2010 compared to 2009. However, many male

surgical procedures increased significantly. Facelifts for men rose 14 percent in 2010 while male liposuction increased seven percent. 2010 ASPS statistics show

that men underwent more than 1.1 million cosmetic procedures, both minimally-invasive and surgical. The majority of the Men’s Top 10 fastest-growing cosmetic See Men on page 5

See Heart on page 6

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See Plastic surgery on page 7

Upstate University Hospital has officially opened its new Upstate Heart and Vascular Center, a $15 million, 18,500-square foot facility that features technological advancements for the treatment of cardiac and vascular conditions. The HVC also integrates the hospital’s cardiac and vascular services into one patient-friendly location. The HVC is located on the renovated sixth floor wing of Upstate University Hospital, 750 E. Adams St., in Syracuse. Cannon Design of Buffalo designed the facility. The HVC provides a welcoming environment for all patients. It consolidates invasive and non-invasive cardiac diagnostic testing into one location while integrating data management systems for maximum efficiency. “It is wonderful to have all of these vital services in one location,” said Upstate’s Luna Bhatta, M.D., F.A.C.C., director of the Stereotaxis program and the Electrophysiology Lab at the HVC. “The center allows for greater collaboration among our colleagues and enhanced care for our patients.” Among the HVC’s features are: • an Endovascular Imaging Suite that provides a vast range of procedures and interventions of the vascular system.


2 / Health/Excellence 2011 July 6, 2011

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Profiles of Excellence

North Medical doctor builds school in India Underprivileged children gain education at Jamuna Mishra Academy Dr. Suman Mishra and her put more than $2 million into husband Brij have seen what developing this school and the can happen when children be- continual advancements. The come stuck in the lower caste school has expanded from 60 that they were born into. Dr. pupils to 504 in seven years and Mishra knew they could help now with this new addition it the community in Pilani, India will include high school classes. by building a school for poor The rapid progress speaks for children that do not have the itself. opportunities to get a good “Right now there is an educaeducation or move up the social tional revolution in India, said ladder. Mishra. Every year, so many So that is exactly what they parents are asking to bring their did. It is called the Jamuna kids there. It has become the Mishra Academy. best school in the area.” The MishIn India, ras believe technology is that children improving and s h ou l d h ave evolving at an the right to deextremely fast termine what pace. their future The chilholds. Howevdren have so er, the first step much more to - Dr. Suman Mishra to this is struclearn if they tured and organized learning. want to be able to keep up. According to Dr. Mishra, The Mishras are g iving English is the gateway for these them the chance to acquire this children to get out of the lower knowledge that is very valuable castes. This is why all classes are today. conducted in English, in hopes “I will help in education, but that it will provide them the I can’t help India,” Brij said. tools needed to get into college “The graduates, they will be the and obtain a stable job. ones to help India.” “We always wanted to do Before Brij and Suman were this; it really has been a dream married and became physicians come true,” said Dr. Mishra, a in the United States, they were gynecologist at The Women’s both encouraged by their parPlace at North Medical in ents to help others. Dr. Mishra Liverpool. The Mishras have recalled her father, a member

“We always wanted to do this; it really has been a dream come true.”

The Jamuna Mishra Academy, which has expanded from 60 pupils to 504 in seven years, will now include high school classes, thanks to a new addition. of India’s “Freedom Fighters,” telling her that if she wanted to help her country, she should become a doctor. Dr. Mishra’s father built a 1,000-bed hospital in the town of Sikar that is supported by donations. She frequently volunteered at her father’s hospital and still helps when she can. With the high rate of death for both the child and mother during birth, Dr. Mishra chose to go into gynecology want-

ing to lower these alarming numbers. Gynecology practices in India have a substantial number of patients due to the large population. Dr. Mishra said that despite the vast patient load, the doctors in India provide each of their patients with personal care and compassion. Once the Mishras are finished with the additions to the school, they plan to focus their efforts on building a gy-

necological hospital in Pilani. Their son Gautan, an ophthalmologist, will develop the eye care department in the future hospital and follow his parents’ wonderful example. Pilani can look forward to great additions to their community in the near future, thanks to the help of a few dedicated doctors that desire to improve the quality of living in any way possible.

From the editor

Nothing new comes with MyPlate…so what gives? Please correct me if I’m wrong, but I really don’t see where the new MyPlate symbol is worth the obvious time, effort and attention it has received (see story, page 3.) Less than seven years ago, the MyPyramid Food Guidance System was introduced, touting the same basic tenets upon which MyPlate is based, such as “Enjoy your food, but eat less” and “Avoid oversized portions.” Maybe we needed a refresher course on the fact that vegetables, grains, protein, fruit and dairy should make up our daily diet? These guidelines, again, have been covered throughout most of the last

Health Excellence 2011

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century (see sidebar, page 3.) I understand the thought behind the new icon – simple is best, with Americans of all ages able to decipher that a portion of your plate should be occupied by certain food groups. I understand that First Lady Michelle Obama cares about our children and their health. It is admirable that Jennifer Wing, Eagle she wanted to address childNewspapers managing hood obesity in the U.S. and editor and editor of Ex- took the time to fine-tune cellence, Syracuse Parent this project. and Prime, lives in ManWhat I don’t understand lius with her husband is the $2 million the New and two children. York Times reported the USDA spent on the project, with its corresponding “website and related educational materials,” money also earmarked to “help pay for an educational campaign about the plate over the next year.” As a mom already inundated with so much information about what my child should or should not eat, this is all old ground covered, if you’ll pardon the expression, ad nauseum. I think that instead this could possibly have been a great opportunity to bring American moms and dads together in becoming more realistic about what’s out there for our kids to eat and how to best plan our meals around what’s available. The simple fact is that eating healthy, many times, is much more expensive than not eating healthy.

Case in point: You decide to turn on the barbecue grill to whip up some burgers, but what should you serve with them? You can buy a large bag of Doritos right now at Wegman’s for $1.99 a bag – enough for a generous side to any meal. If , conversely, you want to make sure your children get their share of fiber and other nutrients, you can whip up a great salad, complete with arugala, spinach, cucumbers, tomatoes and garbanzo beans tossed in a nice light vinaigrette dressing and spend as much as $10 for your side dish, $8 more than what that bag of chips cost. So, faced with the trying economic times we’re in, and how busy families are, what do you think happens? We need to look at how families are able to bolster the nutritional value in their children’s diet despite a lack of time and money. To look at what works not only once or twice a week, but every day. We know what is healthy – that’s been covered. But educating people on how to take that knowledge and make it work for them – now that’s a project I can get behind. I’m not saying we shouldn’t address the overall health of our citizens; I am saying it has been addressed, over and over. If there is something new to be done, let’s do it; but I don’t see anything new or earth-shakingly different that goes along with MyPlate, just a waste of $2 million that could have gone elsewhere – maybe into teaching ways to eat healthy on a budget. In other words, the USDA should figure out the best way for us to put our money where our mouth is. What do you think? Email me at jwing@eaglenewsonline.com and tell me your view on MyPlate.


Health/Excellence 2011

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July 6, 2011/3

First Lady takes the plate New food icon a ‘quick, simple reminder’ of what makes up a healthy diet

First Lady Michelle Obama and Agri- and “how-to” resources. culture Secretary Tom Vilsack unveiled The 2010 Dietary Guidelines for Amerthe federal government’s new food icon, icans, launched in January of this year, MyPlate, to serve as a reminder to help form the basis of the federal government’s consumers make healthier food choices. nutrition education programs, federal MyPlate is a new generation icon with nutrition assistance programs, and dietary the intent to prompt consumers to think advice provided by health and nutrition about building a healthy plate at meal professionals. times and to seek more information The guidelines messages include: to help them do Balance that by going to Calories ChooseMyPlate. As part of this new initiative, the USDA is • Enjoy your g ov. T h e n e w encouraging consumers to take a photo of food, but eat less. My Pl ate i c on their plates and share on Twitter with the •Avoid overemphasizes the hash-tag #MyPlate. sized portions. fruit, vegetable, The USDA also wants to see where and grains, protein Foods to when consumers think about healthy eatand dairy food ing. Increase groups. Take the Plate [link to downloadable plate •Make half your “This is a quick, image] and snap a photograph with Myplate fruits and simple reminder Plate to share with the USDA Flickr Photo vegetables. for all of us to Group [flickr.com/people/usdagov/]. •Switch to fatbe more mindful free or low-fat (one of the foods that percent) milk. we’re eating and as a mom, I can already •Make at least half your grains whole tell how much this is going to help parents grains. across the country,” Obama said. “When mom or dad comes home from a long day Foods to Reduce •Compare sodium (salt) in foods MyPlate illustrates the five food groups using a familiar mealtime visual, a place setting. of work, we’re already asked to be a chef, a referee, a cleaning crew. So it’s tough to like soup, bread, and frozen meals, and message at a time starting with “Make Vilsack. “This new campaign calendar be a nutritionist, too. But we do have time choose foods with lower numbers. •Drink water instead of sugar y Half Your Plate Fruits and Vegetables.” will help unify the public and private to take a look at our kids’ plates. As long “What we have learned over the years sectors to coordinate efforts and highas they’re half full of fruits and vegetables, drinks. is that consumers are bombarded by so light one desired change for consumers Coupled with these messages will be and paired with lean proteins, whole many nutrition messages that it makes at a time.” grains and low-fat dairy, we’re golden. the “how-tos” for consumer behavior it difficult to focus on changes that are Source: ChooseMyPlate.gov. change. A multi-year campaign calenThat’s how easy it is.” necessary to improve their diet,” said “With so many food options avail- dar will focus on one action-prompting able to consumers, it is often difficult to determine the best foods to put on our plates when building a healthy meal,” said Vilsack. “MyPlate is an uncomplicated symbol to help remind people to think about their food choices in order to lead 1916 to 1930s: “Food for Young Children” 1992: Food Guide Pyramid healthier lifestyles. This effort is about Total diet approach—goals for both nutrient adequacy and more than just giving information, it is a and “How to Select Food” moderation. matter of making people understand there Established guidance based on food groups and household Developed using consumer research, to bring awareness to are options and practical ways to apply measures the new food patterns. them to their daily lives.” Focus was on “protective foods” Illustration focused on concepts of variety, moderaOriginally identified in the Child Obe1940s: A Guide to Good tion, and proportion. sity Task Force report which noted that Included visualization of added fats and sugars simple, actionable advice for consumEating (Basic Seven) throughout five food groups and in the tip. ers is needed, MyPlate will replace the Foundation diet for nutrient adIncluded range for daily amounts of food across three MyPyramid image as the government’s equacy. calorie levels. Included daily number of servings primary food group symbol as an easy-to2005: MyPyramid Food Guidance needed from each of seven food understand visual cue to help consumers groups. adopt healthy eating habits consistent System -Lacked specific serving sizes. with the 2010 Dietary Guidelines for Introduced along -Considered complex. Americans. MyPyramid will remain availwith updating of able to interested health professionals and 1956 to 1970s: Food for Food Guide Pyranutrition educators in a special section of mid food patterns Fitness, A Daily Food the new website. for the 2005 Dietary Guide (Basic Four) ChooseMyPlate.gov provides practical Guidelines for AmeriThe U.S. Department of Agriculture’s chart cans, including daily information to individuals, health proFoundation diet approach—goals featuring the “Basic 7.” for nutrient adequacy . amounts of food at fessionals, nutrition educators, and the -Specified amounts from four food 12 calorie levels. food industry to help consumers build Continued “pyramid” concept, based on consumer research, groups. healthier diets with resources and tools but simplified illustration. Detailed information provided on -Did not include guidance on appropriate fats, sugars, and for dietary assessment, nutrition educacalorie intake. website “MyPyramid.gov.” tion, and other user-friendly nutrition Added a band for oils and the concept of physical activity. information. As Americans are experi1979: Hassle-Free Daily Food Guide Illustration could be used to describe concepts of variety, encing epidemic rates of overweight and -Developed after the 1977 Dietary Goals for the United States moderation, and proportion. obesity, the online resources and tools can were released. empower people to make healthier food 2011: MyPlate -Based on the Basic Four, but also included a fifth group to choices for themselves, their families, highlight the need to moderate intake of fats, sweets and alcohol. Introduced along with updating of USDA food patterns for and their children. Later this year, USDA the 2010 Dietary Guidelines for Americans. 1984: Food Wheel: A Pattern for Daily Food Different shape to help grab consumers’ attention with a will unveil an exciting “go-to” online tool Choices new visual cue. that consumers can use to personalize Icon that serves as a reminder for healthy eating, not inTotal diet approach Included goals for both nutrient adequacy and manage their dietary and physical tended to provide specific messages. and moderation. activity choices. Visual is linked to food and is a familiar mealtime symbol in Five food groups and amounts formed the basis for the Food Over the next several years, USDA will consumers’ minds, as identified through testing “My” continGuide Pyramid. work with Obama’s “Let’sMove!” initiative ues the personalization approach from MyPyramid. Daily amounts of food provided at three calorie levels. and public and private partners to proFirst illustrated for a Red Cross nutrition course as a food wheel. Source: ChooseMyPlate.gov. mote MyPlate and ChooseMyPlate.gov as well as the supporting nutrition messages

Share your plate…on Twitter

Birth of an icon: A history of USDA food guides


4 / Health/Excellence 2011 July 6, 2011

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Profiles of Excellence

Park Terrace at Radisson provides family-like care

Many features set Park Terrace at Radisson, an assisted living community, apart from other assisted living facilities. “We are family owned and are not a corporation, which makes a big difference in many respects,� said administrator Jennifer Zacharek. “Our philosophy is carried out daily. We take care of our employees so that they in turn take excellent care of our residents.� Park Terrace promotes a family-like atmosphere. With many years of experience caring for older adults, the management of Park Terrace fully understands the needs, preferences and expectations of residents and their families. Licensed by the state, Park Terrace offers its residents a wellness program specifically designed to meet their individual needs. Services include assistance with medication management and activities of daily living, such as bathing, dressing and grooming as well as housekeeping and laundry, three meals a day in their beautiful dining rooms plus snacks and a large variety of activity programs. Park Terrace also provides care for those that are memory impaired in a small, special-

ized 13-bed neighborhood unlike any other in the area. Park Terrace has an activity coordinator and activity aide on staff who provide daily recreational programs tailored to the needs and interests of the assisted living residents as well as the memory care residents. “All of our employees provide care for the social needs as well as the physical needs of our residents,� Zacharek said. “In fact, our employees are trained to provide activities around the clock to ensure that residents continue to live a safe and active life.� Park Terrace at Radisson offers all the amenities that the Radisson community has to offer including access to all working trails and community events. In addition, Park Terrace has a large variety of daily activities and special events annually including the very popular Hawaiian Luau which is held in late summer during Assisted Living Week. This event includes special daily activities, a cookout and live entertainment, as well as staff recognition ceremonies. “Park Terrace is a beautiful building, but it’s the staff and people inside that make it an invit-

The residents at Park Terrace of Radisson pictured above are enjoying a beautiful summer afternoon. ing place to live and work,� said Zacharek. Rates are all inclusive. Park Terrace is a 65-apartment assisted living community with both private and semi-private apartments, all equipped with full bathrooms and kitchenettes.

Go local Narrowing down your reasons for localizing will help determine the boundaries of what you consider local, Butts says. “For the people that are doing it, there’s always a reason,� he says. “For some people it’s supporting local businesses, for some its eating seasonally, or making healthier choices.� Your reasons will impact whether your definition of local -- which is different for everyone, Butts says. For some, it means only purchasing foods produced within a certain distance from their home. For others, “local� products might still use imported ingredients, but be prepared in small batches by a local manufacturer. There’s no right or wrong, but knowing your definition and your goal in emphasizing local will help make better, more sustainable changes, Butts says. Challenge yourself Butts says he wouldn’t expect someone to undergo a complete lifestyle change for the sake of local - but take a 30-day challenge? Why not? The 2nd Annual New York State Locavore Challenge kicks off Sept. 1, which means you have three months to start getting in the habit of local eating. Organized by the Northeast Organic Farming Association of New York, the challenge aims to engage

Zacharek invites anyone interested in learning more about the home-like town square atmosphere of Park Terrace and the services they provide to call 638-9207 to schedule a tour. From page 1

5,000 people in the month-long campaign to raise awareness about local, organic and sustainable eating. Participants agree to cook only with in-season, local organic foods throughout the for a day, week or month during September. Whether you’re “training� for the Locavore Challenge or just want to shift your habits more locally, here are some easyto-find staples produced by local farms and companies to get you started: Here are some easy-to-find staples produced by local farms and companies to get you started: Flour Butts noted there’s been an emphasis on growing local grains, and Flour City Pasta’s whole grain varieties are made locally, using locally grown grains. “A lot of people think these foods can’t be made locally,� said Amanda Gormley, marketing and member service coordinator at Syracuse Real Food Co-op. She pointed out Farmer Grown Flour, flour grown, ground and processed in Trumansburg. “Flour from start to finish made in New York!� she said. Eggs and dairy

Park Terrace At Radisson

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It’s almost a challenge to find a dairy product not available from a local source. Wake Robin Farm in Jordan produces yogurt and cheeses that originate in the hay fields from which the Jersey cows munch, and a variety of cheeses are available year-round at many grocers. Farm-fresh eggs (if you aren’t raising hens at home), are available at farmer’s markets. Peanut butter and jellies Did you know you could skip the Jif (and the Skippy), and opt for a local version of this cupboard staple? Pick up homemade jams and jellies at a farmer’s market for the ultimate homegrown PB&J - or bring the berries home and preserve them yourself. Produce “First place I tell people to go is of course the Regional Market,� Butts says. A new signage program at the Regional Market will soon make it easier for shoppers to see right away which vendors are local, he added. Jeremy DeChario, head cashier at Syracuse Real Food Coop said local tomatoes get customers excited, especially in the dead of winter. They’re hydroponically grown in Fulton, and available yearround, DeChario said. But in the spring, it’s the fiddleheads and ramps that locavores lust after in the produce section. Black Beans Gormely said federal subsidies drive most local farmers to produce corn and soy. But Tony Potenza Organics in Trumansburg is harvesting black turtle beans, and they’re available at the Co-op. “It’s exciting for us when we see farmers trying something different,� Gormely said. Meats Beef, chicken, pork, and more, raised in pastures so close you could drive by them on your lunch hour. If you’re a compassionate carnivore who wants to know more about where your food is coming from, and how it’s raised and treated in the meantime, the close relationships between the farmers who raise the livestock and the grocers who supply it is a perk of buying local. Standing in front of the meat case at the Co-op, Gormley excitedly described each farm that supplies local meat, including the newest addition, Ingallside Meadows Farm in Cazenovia. Coffee What happens when climate and other factors eliminate the option of purchasing an item from a local source? The next best thing, Butts says, is to buy the item from an independent local business. And when it comes to coffee, the list of local roasters means there’s no excuse to buy your beans from anyone but a local producer. “A lot of the reason is to support local business, so if it doesn’t grow here but it is produced here. It makes the cut,� Butts said. To learn more about the Locavore Challenge, visit nofany.org. Catch Martin Butts Saturday June 4 at the Funky Flea one-day market on the corner of Marcellus and Wyoming streets, or find out more about Small Potatoes Sales & Marketing at smallpotatoes.blogspot.com.


Health/Excellence 2011

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July 6, 2011/5

Profiles of Excellence

Crouse Hospital College of Nursing provides quality programs, education The Crouse-Irving College of Nursing opened its doors August 18, 1913, with 15 students in the first class. With the commencement ceremony in May, more than 5,000 students over the past nine decades, including 500 men, have graduated from Crouse. During an Open House in the Marley Education Center on June 9, Paul Kronenberg, MD, president and CEO of Crouse Hospital, announced that the Crouse Hospital School of Nursing will be known, going forward, as the Crouse Hospital College of Nursing. “We’ve always known the merits of our program and the quality education provided by our faculty,” Kronenberg said. “But having the New York State Board of Education designate Crouse as a “college” is indicative of the exemplary education our students receive. It’s a strong statement to the academic world, here in Central New

York and beyond, that Crouse is, indeed, a leader in the preparation of professional nurses.” High school graduates continuing their education want a college experience, said Ann Sedore, PhD, RN, director of the Crouse nursing program. That’s part of the motivation for the name change. “We wanted to have that as an identity in terms of attracting a high school graduate interested in going to nursing school,” she said. The new name also will give the college more credibility when it applies for grants, she said. In 2006, the school was accredited by the National League for Nursing Education Accreditation Commission, the nation’s foremost accrediting agency for nursing education programs. As the school prepares to celebrate its 100th anniversary two years from now, it’s poised to begin a whole new era in nursing education.

In addition to the college announcement, Dr. Kronenberg, along with Sedore and Mary Agnew, RN, MS, CNS, CNAABC, the hospital’s chief nursing officer, cut the ceremonial ribbon on a $1 million construction project completed in early June. The new Simulation, Technology and Learning Center includes separate “patient” rooms for each of its simulation mannequins: the original “SimMan”; Noelle and Baby Hal; their newest addition, SimMan Essential; and a child which will arrive this fall. The mannequins are not only used by nursing students, but also used by Crouse Hospital staff for education and training drills. In the Library, a “learning commons” was developed to enhance interaction between students and library staff, and an enlarged computer lab for students. The new college also announced Vision 2013: Building Upon a Century of Nursing

Men

Excellence, a new initiative to raise funds for the remaining four phases of construction in the Library. In 2013, the College will celebrate its 100th anniversary. The Crouse Hospital College of Nursing offers a dynamic learning environment that encourages interaction, questioning, exploration and collaborative evaluation. Crouse students participate in one of the most diversified and extensive clinical experiences offered by any nursing school program in the state. The college’s associate’s degree education program, with its low faculty/student ratio, prepares students to function within three well-defined, interrelated nursing roles: provider of care, manager of care and member within the discipline of nursing. To learn more about the Crouse Hospital College of Nursing, contact 470-7481 or visit crouse.org/nursing.

From page 1

procedures are surgical, which bucks the pre- wants to look as good as he feels. Most of my vious trend of growth in minimallyinvasive treatments. 2010 Top Five Male Cosmetic “The growth in cosmetic surgiSurgical Procedures cal procedures for men may be a product of our aging baby boomers 1. Nose Reshaping (64,000) who are now ready to have plastic surgery,” said Haeck. “Minimally2. Eyelid Surgery (31,000) invasive procedures such as Botox 3. Liposuction (24,000) and soft tissue fillers work to a point. However, as you age and gravity 4. Breast Reduction in Men (18,000) takes over, surgical procedures that 5. Hair Transplantation (13,000) lift the skin are necessary in order to show significant im2010 Top Five Male Cosmetic provement.” patients are ‘men’s Plastic men,’ the kind of Minimally-Invasive Procedures surgeons say guy you might not 1. Botulinum Toxin Type A (337,000) that another think would have trend they plastic surgery.” 2. Laser Hair Removal (165,000) see in male Dr. Baker said 3. Microdermabrasion (158,000) plastic surthat baby boomers gery is the who are now reach4. Chemical Peel (90,000) type of paing retirement age 5. Soft Tissue Fillers (78,000) tient seekare the new face of ing their the male plastic surservices. gery trend. “They “ Ty p i want to look good. cally people think of celebrities and high So when they have the financial means to do it, profile men undergoing cosmetic surgery,” they are ready to do it now,” said Dr. Baker. said Stephen Baker, MD, an ASPS Member In fact, one of Dr. Baker’s patients is an Surgeon based in Washington DC. “And while “average Joe” named Joe Marek. Joe recently that may be true, the typical male cosmetic underwent a facelift and eyelid surgery. The surgery patient that I see is an average guy who 57-year-old said, “I didn’t feel that old. I felt

young. I was working out. I was pretty active and I wanted to look like I felt inside.” Joe also said his girlfriend supported his decision to have plastic surgery. Men’s Top Ten: Most Popular Male Cosmetic Procedures (by volume)

This list is comprised of the top five surgical and top five minimally-invasive procedures by volume in 2010: Source: plasticsurgery.org.

Men’s Top Ten:

Fastest growing male cosmetic procedures

1. Facelift - 14 percent Increase 2. Ear Surgery (Otoplasty) - 11 percent increase 3. Soft Tissue Fillers - 10 percent increase 4. Botulinum Toxin Type A - 9 percent increase 5. Liposuction - 7 percent increase

6. Breast Reduction in Men - 6 percent increase 7. Eyelid Surgery - 4 percent increase 8. Dermabrasion - 4 percent increase 9. Laser Hair Removal - 4 percent increase 10. Laser Treatment of Leg Veins - 4 percent increase

10065

The list is comprised of the fastest-growing surgical and minimallyinvasive procedures from 2009 to 2010. Criteria for inclusion: Procedure performed on at least 1,000 men in 2010.


6 / Health/Excellence 2011 July 6, 2011

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Profiles of Excellence

Dr. Suzanne Shapero: Family and cosmetic dentistry The Dental office of Dr. Suzanne Shapero, has made several changes over the last year in order to better serve the Central New York community. “The state-of-the-art equipment is important,” said Dr. Shapero. “Equally important is making the trip to the dentist a good experience for our patients. Our patients tell us we’re succeeding in doing that!” As for new equipment, Dr. Shapero has installed digital x-ray equipment, an intraoral camera, computer screens in every room, and interactive patient education software. “This update has been fantastic” said Dr. Shapero. “We can show patients actual pictures of the inside of their mouths, right there on the screen in front of them. The new digital x-ray system works off the same screen, so they can really see what is going on and ask questions.” She further explained that the amount of radiation is significantly reduced using a digital versus a film based system. The education system contains animated still pictures and movies on a wide range dental procedures and topics. Patients can take a printed version of any of these subjects home with them for further review. Dr. Shapero and her staff regularly update their skills through continuing education classes accredited by the American Dental Association. Notably, their emphasis has

“Don’t be afraid of the dentist. Dr. Shapero is not only a dentist, but a good friend. Thanks to everyone there for making the trip to the dentist a painless and friendly experience.” -Phillip E., patient

been on the most recent research linking periodontal disease to heart attacks, strokes, and reduction of the body’s ability to control blood sugar. “My staff and I are committed to showing patients how dental health is an important part of their total healthcare package,” said Dr. Shapero. And here’s news you can’t ignore about oral cancer. Did you know that every See Dr. Shapero on page 10 Dr. Suzanne Shapero and her staff look forward to meeting new patients.

From the editor

Run was a ‘challenge’ for me Excitement was running high at the starting line of the Chase Corporate Challenge June 21 at Onondaga Lake Park. As I stood among the pack, I recognized a few runners, including women with whom I’d attended fitness classes at the YMCA. We wished one another well as the welcoming speeches got underway, then – bang! The race was on. It had been a while since I ran in my last race – the Turkey Trot held on Thanksgiving Day of last year, so I made a “rookie” mistake, foolishly taking off at a pace that would be impossible for me to maintain. With temperatures in the 80s, I knew I would be in trouble, but plodded along nonetheless. Sure enough, just before the halfway mark, I found myself slowing, then eagerly grabbing a drink of water offered by volunteers at the watering stations. I moved to the side, walking now,

though briskly, as my heart rate seemed too high. As any runner will tell you, there is a point where you learn to monitor yourself – your breathing and heart rate and how your muscles feel. As I was doing that “system analysis” I felt my pulse returning to a more normal rhythm, Jennifer and started running again, this time at a less punishing pace. After about a half mile, I again felt my heartbeat was above where I it, and slowed again. Momsense liked Mind you, I have been running three miles at least three times a week, so it wasn’t that I was out of shape or had not been pounding the pavement in a while. But my running was done either outside in the early morning, when the heat index is low, or in the air conditioned comfort of the gym after work. I guess the heat and my quick start were taking their toll on me, and caused me to average about

Wing

See Challenge on page 12

Tami Zimmerman

Pictured with me at the Chase Corporate Challenge are, from left, Star-Review Editor Michael Masucci, Syracuse Woman Editor Farah Jadran, and Cazenovia Republican Editor Pierce Smith.

Dr Suzanne Shapero, DMD, MBA, PC

Heart

Family & Cosmetic Dentistry

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“Don’t be afraid of the dentist, Dr Shapero is not only a dentist, but a good friend. Thanks to everyone there for making the trip to the dentist a painless and friendly experience.” - Phillip E., patient

From page 1

• a digital-based Cardiac Catheterization Lab that provides treatment to patients with coronary artery disease and other cardiac diagnoses; • a new Stereotaxis Magnetic Navigation system used to treat abnormal heart rhythms. The system allows physicians to conduct interventional procedures that are remotely controlled, magnetically guided and safer than traditional methods used to treat arrhythmias. • expanded echocardiography capabilities that offer 3D and 4D imaging; and • a seven-bed recovery area, family patient education and consultation centers, and waiting room. For more information about the HVC, call 4644262.


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Plastic surgery

From page 1

help stay competitive in the workplace. The growth in cosmetic plastic surgery procedures is multi-factorial.� Cosmetic surgical procedures increased 2 percent, with nearly 1.6 million procedures in 2010. The top five surgical procedures were: Breast augmentation (296,000) Nose reshaping (252,000) Eyelid surgery (209,000) Liposuction (203,000) Tummy tuck (116,000) Interestingly, in what might be viewed as a trend toward more than minimally-invasive procedures, facelifts rose 9 percent in 2010, with nearly 113,000 procedures. Facelifts have not experienced growth since 2007. Breast augmentations increased 2 percent, with silicone implants being used in 60 percent of all breast augmentations. All surgical body contouring procedures, i.e., breast lifts (90,000 procedures, up 3 percent), lower body lifts (10,000 procedures, up 9 percent), upper arm lifts (15,000 procedures, up 5 percent), and thigh lifts (9,000 procedures, up 8 percent), experienced growth in 2010. A substantial amount of those procedures are being requested following massive weight loss. “There’s some pent-up demand for cosmetic surgical procedures,� said Dr. Haeck. “People have waited a couple of years or more to have procedures, until their finances were at least somewhat back in order. But, all indications are, more consumers are again willing to spend more to look better.� Cosmetic minimally-invasive procedures increased 5 percent, with nearly

11.6 million procedures in 2010. The top five minimally-invasive procedures were: Botulinum toxin type A (5.4 million) Soft tissue fillers (1.8 million) Chemical peel (1.1 million) Laser hair removal (938,000) Microdermabrasion (825,000) “Injectables have remained robust despite the economy,� said Dr. Haeck. “Botox and Dysport injections are up 12 percent, while, interestingly, fat injections are up 14 percent, which could reflect how a patient’s own fat is being used in more creative ways to rejuvenate the face and body.� Reconstructive plastic surgery, which improves function and appearance to abnormal structures, increased 2 percent in 2010. The top five reconstructive procedures were: Tumor removal (4 million) Laceration repair (357,000) Scar revision (161,000) Hand surgery (106,000) Breast reconstruction (93,000) Breast reconstruction is up 8 percent in 2010 and is new to the top five reconstructive procedures. It replaces maxillofacial surgery. “It’s been a major goal of the ASPS to increase women’s awareness of their breast reconstruction options, so much so that in 2009 the ASPS started a breast reconstruction public education campaign,� said Dr. Haeck. “It’s great that we can report that this procedure is now among the top five reconstructive procedures.� ASPS procedural statistics are col-

lected through the first online national database for plastic surgery procedures, Tracking Operations and Outcome for Plastic Surgeons (TOPS). This data, combined with the annual survey sent to American Board of Medical Specialties certified physicians most likely to perform these procedures, results in the most comprehensive census on plastic surgery. To view the 2010 National Clearinghouse of Plastic Surgery Statistics report, visit plasticsurgery.org. Visitors can also find information about procedures and referrals to ASPS Member Surgeons. The American Society of Plastic

Surgeons is the largest organization of board-certified plastic surgeons in the world. Representing more than 7,000 physician members, the Society is recognized as a leading authority and information source on cosmetic and reconstructive plastic surgery. ASPS comprises more than 94 percent of all board-certified plastic surgeons in the United States. Founded in 1931, the Society represents physicians certified by The American Board of Plastic Surgery or The Royal College of Physicians and Surgeons of Canada. Source: plasticsurgery.org.

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Seneca Family Dental: Serving Baldwinsville for 28 years Seneca Family Dental is celebrating its 28th year of providing dental health care in the Baldwinsville community. The office, which was originally 500 square feet, has grown to 2,200 square feet. “Some of our office highlights our excellent dental health care with the latest equipment such as digital X-rays, which cuts radiation exposure by almost 90 percent,” said Dr. Dabir. “We have an excellent hygiene department. We provide total dental health care for our patients including white fillings, bleaching, dentures, root canal treatments, gum treatments, minor orthodontic treatment, crowns, bridges, implants and extractions as well as major and minor surgical procedures. Prompt emergency dental care is also provided.” In his suite of offices, Dabir addresses life-long dental needs, explaining that good dental health care begins at age 2. “By 2 years of age,” Dabir said, “baby teeth are all in, and that’s time to get a child used to the dentist’s office.” Dabir enjoys working with children, and his special way with youngsters is “to talk with them in their language, to calm and reassure them.” “I give them a small mirror,” Dabir said, “so they can watch and see that there are no hidden secrets.”

Contrary to what some young parents believe, the toddler state is not too early to begin a six-month checkup schedule. “They chew, they eat, they can get tooth decay,” Dabir said. “But, don’t wait until a tooth hurts and it is too late to do a simple procedure.” Dabir explains to parents that regular checkups can catch small cavities when they are easier to treat. Baby bottle syndrome, according to Dabir, is a common cause of baby tooth decay. “This happens,” Dabir explained, “when a baby goes to sleep with a bottle of juice or milk held in his mouth. Both juice and milk have sugar. I tell young mothers to remove the bottle and wipe the teeth with a wet gauze pad. Or, replace the milk or juice in the feeding bottle with water, at least while bedtime feeding.” Sipping or drinking too much soda like Coke, Pepsi, Gatorade or similar drinks causes tooth decay and Dabir warns that these kinds of drinks are very acidic in nature and they harm the tooth enamel, making the enamel week and hence the tooth is decayed. In the Baldwinsville area, the addition of fluoride to the drinking water supply should help to form a tough enamel layer, mak-

ing teeth stronger and considerably more resistant to decay. Teeth are one part of the body that do not heal themselves. Teeth, once decayed, have to be treated with filling materials like composite (white filling), which bonds to the remaining tooth and blends in. Dabir does not advocate removal of good silver fillings to do composite white fillings. Dabir completed six months of intensive training in the treatment of gum disease at the Albert Einstein School of Medicine in the Bronx. Gum disease, Dabir said, is a concern most prevalent in middle-aged people. Gum disease can cause bad breath and bleeding while brushing. Gum disease is now linked to enhance some systemic diseases like diabetes, high blood pressure, heart disease, and low birth weight babies if pregnant mothers have gum disease. Regular cleaning and checkups for gum disease are advised. Dabir offers specific treatment to control gum disease. Dabir completed an intensive course in implant placement treatment at New York University Dental School. “We do offer our patients Implants for single tooth replacements and multiple implants to stabilize full dentures. We urge you to call our office for a free

Seneca Family Dental, P.C. is located at 5 Lock St., Baldwinsville. Office hours are from 8 a.m. to 5 p.m. Tuesday through Friday. New patients are welcome. Call 638-0276 for an appointment. consultation if your old full dentures are loose and hurting you,” he said. Dabir reminds people that dentures don’t need to hurt. “As we age,” Dabir said, “we lose bone. We don’t have the same physiology. There is wear and tear on the body and that includes the jawbone structures and gums. The dentures people were fitted for in their 60s may not be the same fit they need when they’re 65 or 70 years old.” People often suffer through denture discomfort, assuming that where dentures are concerned,

pain is to be expected. But, they don’t have to hurt. “When the denture becomes loose because of shrinking tissue and begins to loosen, the unwanted movement can cause sore spots on the gums. When this occurs, it is time to see a dentist,” Dabir said. Dabir earned his bachelor’s degree in India and completed his graduate studies at St. Christopher’s Hospital for children, Temple University in Philadelphia, specializing in children’s dentistry. Before coming to Baldwinsville to start his private practice, he was an associate professor

at New York University of Dentistry in the Children’s Dentistry Department. Dabir and his family consider themselves very fortunate to live in the Baldwinsville area. Dabir is very thankful to be able to serve the dental needs of the local community. Seneca Family Dental, P.C. is located at 5 Lock St., Baldwinsville. Office hours are from 8 a.m. to 5 p.m. Tuesday through Friday. New patients are welcome. Call 638-0276 for an appointment. Many Insurance plans are accepted, Visa and MasterCard are also accepted.

Spotlight on kidney disease/‘Know Your Numbers’ campaign National Kidney foundation provides blood pressure screenings at farmers’ market For 25 years the National Kidney Foundation of CNY Inc. has been providing services to the residents of Central New York

(13 counties) including the medical community, the dialysis community and those with known and unknown risks for kidney

disease. As research has evolved, it has become evident that early intervention in the management of hypertension and

diabetes can prevent the devastating cascade into kidney failure. At a recent health fair the NKFCNY screened

for hypertension. Of the 212 individuals screened only 22 had normal blood pressure. On inquiry most were ignorant of sodium

Our 28th Year Serving CNY

SENECA

FAMILY DENTAL P.C.

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AN

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Most Insurance Plans Accepted

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ACCEPTING NEW PATIENTS

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--- Dr. Ravi C. Dabir , DDS --Dental Health Care for Children & Adults

content in commercially prepared foods. According to the Center for Disease Control the rate of kidney failure due to hypertension has increased by 8 percent while the rate of kidney failure due to diabetes only increased by 1 percent. NKFCNY also recognizes that the overarching cause of these chronic diseases is obesity. The NKFCNY has an intensive program to educate the public on the importance of “Know Your Numbers,” specifically your blood pressure, your blood sugar, your cholesterol your GFR and your BMI. We will teach the individual to become intelligently involved in managing their own health by understanding the impact of their own clinical numbers. To further its efforts, NKFCNY will be providing blood pressure screenings at the downtown farmers’ market from 9 a.m. to noon for eight weeks.


Health/Excellence 2011

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July 6, 2011/9

Offering support to live at home longer leave her at home anymore while she works. “The staff was kind and caring and treated everyone with respect. It gave me a chance to work. I could trust them with taking care of her,” Karen said. Initially, Ida attended the day program a couple of days per week, but quickly increased to five days a week. “The crafts she brought home were so impressive. They were a great stimulant,” Karen said. “Although she couldn’t speak, she comprehended and…made some beautiful crafts that I treasure,” she added. After about 17 months at St. Francis Social Adult Day Care, Ida’s Alzheimer’s worsened to the point where she became a danger to herself and others. Karen had no choice but to pull her from the program and find alternative arrangements. “If I could take her back there, I would,” Karen insisted. Good candidates for an adult day care are seniors who would benefit from the friendship and functional assistance an adult day care offers, may be physically

or cognitively challenged but do not require 24-hour supervision or those who are in the early stages of Alzheimer’s Disease. St. Francis Social Adult Day Care is open from 7 a.m. to 5 p.m. each weekday. During this time, c are g ive rs c an sp e nd the day doing the things they so need to do… work, spend time with other family members and friends, run errands, or simply get some quiet time to regroup for the evening. Some participants attend all five days while others attend less frequently. Participants can attend either a whole day or partial day and individual hours and days are flexible. If you would like to “try out” the program, St. Francis offers a free guest day. This is a great way for the caregiver, participant, and staff to get to know each other. Tours are always available. St. Francis Social Adult Day Care is located at 1108 Court Street in Syracuse. For more information on this program or to schedule a free guest day, please call 424-1003 or visit stfrancisadc.com.

COMPASSIONATE CARE

Penny VanAuken, vice president -operations of Seneca Federal Savings and Loan Association.

Seneca Federal giving back to others in CNY

Several employees at Seneca Federal Savings and Loan Association walked or ran in the annual American Heart Association event on Saturday April 16, 2011. “It is the mission of our mutually owned, community based Association to take part in and donate to events such as this one,” said Katrina Russo, president – CEO. The group may not be as large as some of the other well represented groups but their intentions are all the same. They united at Long Branch Park as an opportunity to honor heart disease and stroke survivors, remember people we have lost, and raise funds and awareness to help end this disease. When asked, why does Seneca Federal take part in events such as this? The president said, “These diseases affects people we love in our personal lives, people in our work environment and customers we have known for many years. It’s hard not to know somebody who has been affected by heart disease either directly or indirectly.” For the last 83 years, the Association has given back to its community in many See Seneca Federal on page 11

Identity Theft

IN A JOYFUL ENVIRONMENT

...Don’t be a victim!

Caregivers say: “It gives me peace of mind while I am at work, knowing she is being looked after.”

Identity Theft is more prevalent, costly, time consuming and very stressful. Be informed.

“He is treated with the same love, respect and dignity that my family and I feel is so very important.” “My dad is enjoying his life and making meaningful friendships.”

Help your loved one live a fuller life by giving them the support they need to live at home longer.

Day Program for Seniors Where your loved one can make friends, stay active and eat nutritious meals in a safe and loving environment

Seneca Can Help!

■ Individual and group activities ■ Entertainment ■ Family counseling and support ■ Personal care as needed ■ Spiritual services

We have helpful information on Identity Theft on our website www.senecafederal.com or stop by for helpful literature. Our tellers are trained in Identity Theft so call any one of our branches to talk about it.

Adult Day Care is the most affordable option available… a fraction of the cost of nursing homes and assisted living.

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LIVERPOOL 105 Second St. Liverpool 457-1280

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Caring for a loved one can be challenging and overwhelming. You often feel alone and without support. But what alternative is there? Nursing homes in New York can run $110,000 a year. Assisted living costs about $38,000. Who can afford that? For a fraction of the cost, adult day cares, including St. Francis Social Adult Day Care, are available. The program is designed to provide compassionate care in a joyful environment. Adult day cares keep your loved one safe and give you peace of mind when you’re at work (and a break!). Participants engage in activities and entertainment that stimulate their minds, which is proven to ward off the progression of dementia or Alzheimer’s. Rather than sitting your loved one in front of the television all day, they can be making friends, reminiscing, exercising, eating nutritiously and having fun. Karen Schnedeker from Syracuse enrolled her mother, Ida Creedon, in St. Francis Social Adult Day Care. Ida suffers from dementia and Karen couldn’t


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Ra-Lin Discount: Great selection at outlet prices

Dr. Shapero

Offers personalized consultations for hunting, outdoor or seasonal equipment demands By Olivia St.Denis Ra-Lin Discount at 625 Burnet Ave., Syracuse, is small on square-feet but not on service, with knowledgeable staff that offers personalized consultations for hunting, outdoor or seasonal equipment demands. With a selection catered to local needs and the bonus of outlet prices, you can find everything you need, and save money. Binoculars and pepper-spray are some of Ra-Lin’s most popular items, says owner David Steinberg. In addition to owning and running Ra-Lin’s, Steinberg is a deputy chief for the Dewitt Fire Department. “Some weeks I spend as much time at the fire department as I do here,” he said. “I’m a busy guy.” Family-run for 51 years, RaLin’s has been a part of Steinberg’s family for two generations. Steinberg inherited the store from his father, but says it was begun by its two original owners, Radin and Zeitlin. Cut and paste some letters from their last names, and Ra-Lin’s Discount was born. Today, Ra-Lin’s boasts regular, repeat and longtime customers Steinberg remembers seeing when he was a kid. “I grew up here. I would come up here as a kid on Saturdays and nights. We have people who have been shopping here for 50 years. People that I remember as a kid,

Ra-Lin Discount owner David Steinberg is pictured at the store, located at 625 Burnet Ave., Syracuse. and they were kids. Now they’re bringing their kids here,” he said. Ra-Lin’s benefits from its single-serve status as a local familyrun business. Unlike sporting good chains, Steinberg can make business and inventory decisions quicker without consultation from Corporate. “We don’t have to answer to anybody but ourselves,” Steinberg says. The freedom allows for specialized product orders without the wait and for more openness to try new products. Trade show trips ensure newer

models and colors dot the shelves while prices remain modest. Ra-Lin’s stocks supplies with which to survive an outdoor excursion: Slashed prices on pocket knives and hiking cutlery; discounted darts and archery equipment for all sorts of target practice, even rain and winter apparel with built-in rebates. Whether you’re planning your next camping trip or simply trying to find a great deal, give Ra-Lin’s a try. It’s got a little something for everyone.

From page 6

hour of every day, one American dies of oral cancer? Did you also know that 70 percent of oral cancers are detected in the late stages, and that 43 percent of these late stage diagnosed patients die within five years? These statistics from the American Cancer Society are alarming. If those were not enough, here are a few more from the same report: The death rate for oral cancer in the United States is higher than the following types of cancers: Hodgekin’s Disease, cervical, brain, liver, kidney, ovarian and testicular. Over the past 40 years, overall death rates from all types of cancers has decreased, however, not so for oral cancers. The incidence of oral cancer has increased by 5.5 percent and the death rate has increased by 1.1 percent. The good news is that oral cancer is 90 percent curable when found in the early stages. Dr. Shapero has just become certified to perform the only FDA approved in office test for early stage oral cancer detection. The test takes less than five minutes, doesn’t hurt, and can be done during a regular dental visit. This test costs $50 and is covered by some insurance providers. Dr. Shapero encourages every one to get tested, and to ask your dentist specifically for a VizLite oral cancer screening. She feels that it is especially important, for those patients in a high-risk category. This includes, any type of tobacco use, especially smokeless tobacco. The risk goes up significantly when combined with alcohol consumption. Make an appointment today. It’s easy, painless and can save your life. In October of 2008, the office became certified for Invisalaign invisible braces, an adult orthodontic system used for minor tooth corrections. This system allows patients to wear tight fitting arch trays, similar to clear retainers, without the inconvenience of wires and brackets. In order to be more available, the office is now open until 7 p.m. Tuesdays. They are also a par provider for Delta Dental PPO, Delta Dental Premier and DeCare. Local employers include Wegmans, Anheuser-Busch, AARP, Erie Insurance, Lockheed Martin Corp., M&T Bank, New York Power Authority, Clifton Springs Cavalier Transportation and others. The practice of Dr. Suzanne Shapero is located at 1 Charlotte St. in the heart of Baldwinsville. Call 635-6643.

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Profiles of Excellence

Hematology-Oncology Associates’ arsenal features cutting edge technology May revolutionize prostate cancer treatments in Central New York Hematology-Oncology Associates of CNY (HOA) has always been committed to high-tech treatments for cancer care. In November of 2007, they became the first and only provider of CyberKnife ® services in Central New York and they continue to have the only CyberKnife® in town. The availability of this technology has dramatically affected the array of treatment options for brain, spine, lung, kidney, pancreatic and liver cancers with groundbreaking results. The newest success story related to the CyberKnife® is about Prostate Cancer and the five year data that demonstrates comparable results to current gold standards of treatment. HOA was involved in a nationwide study to assess the efficacy of the CyberKnife® for the treatment of low risk prostate cancer. Five Year evidence of CyberKnife ® prostate radiosurgery is very promising and side effects and patient outcomes are comparable to Intensity Modulated Radiation Therapy (IMRT) – one of the current standards for treatment. The CyberKnife® may be revolutionizing prostate treatments in that it is not only as effective as IMRT,

but CyberKnife® prostate radiosurgery is completed in 5 treatments, typically in one calendar week whereas IMRT treatments are usually completed in 9 weeks with 45 treatments. “We are finding that the CyberKnife® provides a unique and promising treatment for early stage prostate cancer,” stated Dennis Kotlove, MD, partner and Radiation Oncologist with HOA. The CyberKnife® provides robotic, stereotactic radiosurgery that delivers doses of radiation with submillimeter accuracy and is housed at HOA’s main campus on Brittonfield Parkway. HOA is also home to additional technologic advancements – two state of the art Varian linear accelerators for Radiation Therapy Treatments and a 40-slice CT. The Varian linear accelerator offers the best technology available to cancer patients for conventional radiation therapy, IMRT and IGRT. The 40-slice CT is a Siemens product and is known as the Somatom Sensation Open. This CT imaging meets today’s challenges by combining the advantages of a large bore with advanced multislice CT

Seneca Federal

From page 9

ways. Seneca Federal primarily supports the North Syracuse, Liverpool and Baldwinsville areas through schools, church es and local organizations where the three branches are located. In 2011, they supported organizations such as the Baldwinsville Theatre Guild, Francis House, several high school marching bands, Vera House, The Food Bank of CNY and local volunteer fire departments, to name a few. Community banks such as Seneca Federal are strong, safe and secure financial institutions focusing on what is best for their customers and communities. “In the midst of uncertainty in the economy, we will continue to offer the lowest possible lending rates, the highest deposit account rates as well as continuing to give something back to support our communities. It is our pleasure to take part in and provide financial support to local businesses and endeavors,” said Russo.

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technology. This premier solution not only offers exceptional images for diagnostic purposes it also provides diagnostic support for radiation therapy planning and complements HOA’s CyberKnife ® and Varian Linear Accelerator. Hematology Oncology Associates (HOA) will celebrate their 29th Anniversary in July of 2011 and they will also celebrate their 24th year of participation with the National Cancer Institute (NCI) as Central New

York’s only Community Clinical Oncology Program (CCOP). This prestigious affiliation allows cancer patients in our community to access clinical research trials and collaborate with major cancer centers across the nation. Through the CCOP, staff and patients maintain the opportunity to contribute to the improvement of cancer care

The mission of Hematology-Oncology Associates of CNY is to provide the highest level of quality care in a healing environment for the mind, body and spirit of patients dealing with cancer and blood disorders. and prevention. There are over 135 clinical cancer research trials available to patients of HOA. This research includes cancer control and prevention trials that provide treatment with investigational therapies for

various stages and types of cancer as well as prevention trials that focus on the prevention of cancer-related side effects, quality of life improvements and the prevention of cancer itself. The mission of Hema-

tology-Oncology Associates of CNY is to provide the highest level of quality care in a healing environment for the mind, body and spirit of patients dealing with cancer and blood disorders.


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Springside residents plan summer events

a 10-minute mile in the end, a sad time indeed, especially if you compare it to my teammate, Farah Jadran’s time of 24:16, or a 6:56 pace per mile. In the end, I finished, which is all that matters. I learned a few things along the way, too: 1. No matter how hyped up I am at the beginning of the race, I need to pace myself and be realistic. 2. The temperature of the air makes a big difference in my performance in (and enjoyment of) a race. 3. Each race is different, so expect the unexpected. 4. I know my body – and, I believe, make the right decisions when cued by it. Unless you’ve been in a footrace, it is hard to explain the euphoria you feel upon finishing it. Although I struggled through the Corporate Challenge, one thing my teammates and I agreed upon was that we would do it next year. I can promise you

and cottages for people age 62 and over. For information or to add your name to the reservation list, contact the office for further information at 343-5658. Springside at Seneca Hill is a not-for-profit organization and an affiliate of Oswego Health. Residents from Springside at Seneca Hill recently enjoyed a ride on one of the canal boats at the Erie Canal Park and Museum in Camillus. Shown from left are Vivian Randall, Florence Thornber, Dora Kimball, Jackie Witmer and Jack Randall.

NEW YORK

From page 6

OPTOMETRIC

I will do better in that race – having experienced it once before. I look forward to the next challenge.

116 E Washington St., Syracuse, NY 13202 (315) 478-3937 | Parking is Available facebook.com/newyorkoptometric Like us on facebook for product updates and special offers

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Challenge

Springside is also a favorite spot for certain public events it hosts. For example, there are the ever popular Soup Lovers luncheons held October through April the second Wednesday of the month. Additionally, there is an annual and strawberry festival held in mid-June and summertime hotdog picnicstyle lunches. “These events keep our residents connected with the community,” said Vice President/COO Teresa Ferlito. Some other types of general activities for the residents include quarterly education programs where selected presenters talk about a topic of interest to the residents, which would be either health-related or on a hobby, and local students providing musical entertainment and special projects with one-on-one and group interaction. “These programs make it possible for our residents to use their talents and help them maintain their social lives,” Ferlito said. “We are so excited about Springside’s success for both the residents that we serve and for Oswego Health in providing a continuum of care for the communities we serve.” Springside at Seneca Hill offers both apartment living with support services, and maintenance free duplexes

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The residents of Springside at Seneca Hill are enjoying many summertime events now that the season is officially here. Springside Vice President and Chief Operating Officer, Teresa Ferlito, noted, “The residents are enjoying the carefree lifestyle and the freedom they have gained from living in the retirement community. The caring staff helps make life simpler for its residents.” The residents are enjoying growing vegetables in the new raised bed vegetable garden, which was built by Springside resident, Don White. They are also fishing at the Springside pond where a new dock was recently built. There are park like garden areas and a walking trail plus a modified horseshoe pit for outdoor fun. Residents are eager to attend other outings, such as the performance by the Oswego Players, having lunch at some of the local restaurants along the river, and going to the Syracuse Chiefs games. Residents are looking forward to picking blueberries, too. They are planning on taking in some of the entertainment at Harborfest at the end of the month as well. The Springside staff provides transportation which is a valued service for the residents.

Springside at Seneca Hill An Affiliate of Oswego Health

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