CBSFOC Talent Attraction Brochure

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Dedicated to the love of people and home since 1906. Coldwell Banker® agents understand that home is far more than a location. Home is inextricably tied to family, to memories, to hope, and to love. Each and every day, it’s a dream that we help make into reality for thousands. If that’s not worth waking up for, what is? We are a company devoted to the service of our clients, the success of our agents, and the remarkable power of home. We’re also dedicated to creating dominant winners in every market we serve. We invite you to read these pages and learn more about our brand. By the time you’re finished, you’ll understand why some of the most successful agents in the industry have joined the Coldwell Banker network, and why you should too.

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TABLE OF CONTENTS

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06

19

OUR STORY

MOXI

07

27

CAUSES & CHARITY

GLOBAL NETWORK

09

30

COACHING TO CONFIDENCE

WORLD-CLASS SUPPORT

17

31

TECH

RELOCATION & COMMERCIAL


TABLE OF CONTENTS

33

44

BY THE NUMBERS

DIVERSITY & INCLUSION

36

PANTONE 280 C

47

GLOBAL LUXURY

TRUE BLUE

40

50

LUXURY MAGAZINE

SUCCESS & CELEBRATION

41

51

ADVERTISING & MARKETING

JOIN THE BLUE

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Our Schmidt family story. Schmidt Family of Companies is the parent to its Coldwell Banker franchise. We are a fifth generation, full-service brokerage firm founded in 1927 specializing in residential, luxury and commercial real estate, property management, mortgage and title services. H. F. Schmidt Real Estate, as the firm was originally known, was based on the principles of honesty, integrity, and an unwavering commitment to outstanding service. Harold Schmidt’s adherence to these standards of excellence earned him the trust and confidence of his clients, building a solid foundation for what was to become one of the most respected and largest real estate brokerage firms in the Midwest. Harold’s son, Joseph Schmidt, joined the company in 1946 and under his leadership the company experienced unparalleled growth. His sons Fred and Ken entered the company in 1962 and 1968, respectively. Today, Ken Schmidt is the CEO of the firm, Mike Schmidt is President, Tom Gray is the COO, and Steve Bell is CFO. The firm joined Coldwell Banker Corporation as a franchisee in 1983. Our Coldwell Banker franchise is the largest in the Coldwell Banker network based on the number of offices and 3rd based on units sold. Coldwell Banker Commercial named us the number one affiliate in North America.

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A culture of caring. We’re proud to say that Coldwell Banker® agents and offices leave their mark on their communities in incredibly positive ways. Our charitable initiatives make it easy and rewarding to get involved. In 2019, Ken and Mike Schmidt founded the Schmidt Community Fund — a place where we can all give to those that need it so much. Our guiding philosophy is to invest in our youth, programs and initiatives in the communities in which we all live and serve that further the lifework of the Schmidt Family and the purpose of the Schmidt Community Fund, where together, we can do more. Because we believe that everyone deserves a home of their own, Coldwell Banker® founded the Homes for Dogs Project in 2015, in partnership with AdoptAPet.com. The project uses national advertising, social media, and local adoption events to generate awareness and bring pets and people together. Our agents and staff have gone above and beyond in embracing the initiative, with many volunteering their time, taking to social media, and hosting local adoption events. The Homes for Dogs Project has become a powerful way for agents to connect with their communities and has led to tens of thousands of adoptions — an accomplishment that we’re extremely proud of.

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Together, we can do more. Join the Blue | 8


Grow your skills and business with exceptional education. Agents who attend CBU® Learning Center courses earn 10% more listings, 15% more closed units, and 21% higher sales volume compared to agents who do not.1 Discover powerful programs designed to help you throughout your career, covering topics like maximized productivity, negotiating skills, listing presentations, team-building, and more. Luxury Property Specialist Certification is a powerful and elite course that provides the foundation for a successful career representing exceptional properties and an affluent clientele. It’s a remarkable opportunity to learn from top luxury specialists at the Coldwell Banker® brand and superstar agents from across the industry. Our agents are also set up for long-term success in real estate with Launch Pad. This instructor-led course is designed to introduce our agents to best practices and resources which can be at the core of your long term success in real estate. Launch Pad focuses on the following areas: Office Orientation, Forms, Seller and Buyer Training, Technology and Digital Media Training, Business and Marketing Plans, and much more! Mentors are available with local area expertise which will help guide you in applying what you learn to your own business. Are you all in? It’s time to Launch!

Listings earned, units closed and sales volume of agents who have attended CBU® Learning Center compared to agents who have not. 1


Achieve Maximum

Productivity!

How did our agents set 10.5 appointments in 4 weeks? AMP! is the Coldwell Banker agent productivity training program. Consider this: the average participant in the course successfully set four client appointments, while those who actively followed the AMP! course model set 10.5 appointments in just 4 WEEKS! The program includes live classroom instruction, self-paced modules, and online and interactive learning, all designed to turbocharge agent effectiveness through the tools and strategies that the “best of the best” use to drive ever-stronger results.

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The home of highly successful, incredibly satisfied agents. No brand beats Coldwell Banker® when it comes to agent satisfaction with their real estate company.1 It sounds simple, but it’s the truth — the things that matter to you are the things that matter to us. Every Coldwell Banker service is the product of diligent research and incredible responsiveness to the needs of our agents and brokers. This commitment to serving truly results in your success. You can see it in our learning resources — agents who participate in CBU® Learning Center courses report significantly more listings earned, units closed and sales volume compared to those who don’t.2 You can see it in the powerful brand we’ve built — Coldwell Banker properties average a 13% higher sales price than the NAR average.3 And you can see it plain as day in countless communities across the world — Coldwell Banker yard signs commanding their markets and Coldwell Banker agents leading standout careers. This is an extraordinary brand that’s empowered our network to transact over $265 billion yearly in sales volume.4

Coldwell Banker® / Quester® Real Estate Agent Research, August 2020 - Net Promoter Score by Brand. Listings earned, units closed and sales volume of agents who have attended CBU® Learning Center compared to agents who have not. 3 National Association of REALTORS® 2020 Average Sale Price: $331,600. 4 Year-end Coldwell Banker® numbers based on Coldwell Banker financial data as of 12/31/20. 1 2


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A culture of passion, purpose, and integrity. We know that teams are here to stay — they are the direction of the future. We provide a growth plan for our aspiring agents who are interested in taking their business to the next level. Our collaborative culture supports learning and development at its very core and provides the blueprint for agents who have the desire and leadership to break into this platform.

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The business of building a team. Our Team Philosophy focuses on the key skills of hiring, managing and leading a team, and harnessing innate entrepreneurial skills to build and run a business.

Business Planning/Coaching We will guide you through the process and help determine your needs. You will set annual, monthly, and daily goals in alignment with your vision and identify the activities needed to support your team’s financial goals. We’ll help you develop strategies to implement into your business plan.

Define Your Team Team Structure Define and Establish Roles Buyers Agent, Showing Assistant, Listing Agent, Inside Sales Assistant

Compensation/Economic Model Financial Benchmarks Best Practices Value Proposition

Agents often see themselves as just sales people rather than business owners. Shifting that mindset requires vision, goal setting, and a solid plan that focuses on the key activities that will get results.

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Empowering teams with tools as strong as our brand.

A team can’t run a world-class business without the proper tools. The Coldwell Banker® brand is continually adding to the arsenal of tools we provide to our teams to support their businesses. We also recognize that administrative support plays a vital role in the success of a team. We will hire and train that support and provide resources during this process.

Revolutionary Innovation Contact Relationship Management Systems Premium access to an Electronic Transaction Management System Automated Property Marketing Systems Coldwell Banker Blue Matter Blog to provide unlimited content for all of your social media platforms. CB Desk provides immediate access to the most up-to-date content and tools to help you run your business smarter. CBx is visualization of big data — from arriving at the right market value to determining where potential buyers are located.

Administrative Support Team policy on agency Team agreements Recruiting and hiring assistance, including job descriptions

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Tech that outperforms our competition.

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Get to know Moxi. In this day and age, if you’re not leading, you’re at a major disadvantage. That’s why at Coldwell Banker®, our finger rests firmly on the pulse of technology. We leverage the latest trends and developments to keep our agents in the lead, turning Silicon Valley tech into indispensable tools that are simple to use and understand. Start with Moxi, our all-in-one platform. We want you to be successful, and we’re giving you the tools to get you there!

MoxiEngage Customer relationship management (CRM) software should nurture real estate sales, not just any sales. MoxiEngage was built for real estate agents, so it aligns with an agent’s workflow, leverages property data, and encourages long-term lead nurturing. Agents using MoxiEngage see 54% more business, on average.

MoxiPresent MoxiPresent is more than a top-notch CMA tool; it’s a feature-stuffed, versatile real estate presentation builder. Easy to use, MoxiPresent gives you the power to take your audience on a journey: from selling guidance and pricing consultations, creating virtual open houses, sharing neighborhood insights — endless creative opportunity! Second to none, MoxiPresent is the most widely adopted presentation tool in the industry and is proven to increase transactions for agents by 43%. Built for real estate — by real estate — MoxiPresent works.

MoxiWebsites People begin their home search online, looking at properties and finding a real estate agent to partner with. It’s essential that you have a strong online presence that communicates your value proposition, helps you generate leads, and gain brand awareness in your market. MoxiWebsites is an easy-to-use website builder for your agent website that makes putting your brand’s best foot forward a simple task. It enables you to easily build a professional-looking website to help you get found, sell homes, and grow your brand.

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Cutting-edge tools that give us an edge. Desk is a one-of-a-kind product that combines everything you love about an intranet, news site and search engine into one easy-to-use application. It’s your virtual desk where you can access every product and program you need. Programs like Exclusive Look allow you to leverage the strength of your Coldwell Banker® network and promote your listing before it goes live on the market. Products like BrandSrv and Social Ad Engine help you automate your marketing, easily and stylishly promoting yourself and your listings. Tools like CBx Buyer Locator harness big data to help you price properties and profile likely buyers. And CBx + Moxi Present makes it simple to give stunning multimedia presentations to new clients, while Prospect Square helps you stay in touch with your contacts with automated, customizable reports and an e-marketing center.

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Welcome to

CB Desk.

Welcome to CB Desk, a state-of-theart platform with one mission: to make connecting

with

the

Coldwell

Banker

brand easier than ever. CB Desk provides immediate access to the most up-to-date content and tools to help you run your business smarter and make better decisions every day. Whether you’re in the office or on the go, the Coldwell Banker world is now at your fingertips.

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Listings to Leads. Listings To Leads (L2L) is a technology that allows agents to automate their property marketing. Every tool provided in this program is designed to generate leads while your properties are marketed. L2L includes unlimited customizable single property landing pages, seller lead generation pages, home buyer/seller guides, and more. All of these are ready to go wherever you want to share them — social media, email campaigns, print marketing, you name it. Automated YouTube video creation, Craigslist posting tool, eFlyers, and short codes (text messaging) for every listing.

Transaction Management System Never get stuck running to the office to scan a contract again! We provide premium access to an electronic transaction management system for you. This allows the paperwork associated with a multi-party real estate transaction to be completed through a proprietary online network. Whether you’re on a showing, in a closing, or on vacation, you’ll still be able to conduct business from anywhere with clients located everywhere.

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Change the game with

e-marketing. Exclusive Look Exclusive Look is an agent-to-agent in-network marketing tool that allows you to share upcoming listings, consistent with MLS rules, with the Coldwell Banker® nationwide network.

Prospect Square Nurturing your sphere of influence is an important way to grow your business. Staying connected with your existing sphere and expanding your contact list leads to new opportunities and new clients. The challenge is consistently generating content that your friends and family will actually appreciate receiving. Prospect Square is built to help agents easily provide interesting and valuable content that their contacts will enjoy. The reports and campaigns in Prospect Square are automated so agents can set it and forget it, while knowing that they are staying top of mind with their sphere.

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When choosing a real estate company, size definitely matters. The Coldwell Banker® brand is a global network of over 96,000 agents spanning 40 countries, united by what is perhaps the strongest legacy in real estate. As an individual agent, you’ll see some serious advantages from affiliating with one of the industry’s largest names. Advantages such as global referrals, unparalleled brand recognition, advertising campaigns, and advanced tools ensure that our agents have the resources they need to maximize their business. Because when it comes to your real estate business, bigger is most certainly better.

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It’s all about you. We provide unparalleled, complimentary support.

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We’re here to support you. You have a team of support people behind you every step of the way. We provide unparalleled resources in technology, lead generation, relocation/ referrals, and personalized marketing to help our agents reach their sales and revenue goals in an environment that is geared towards success.

WORLD-CLASS SUPPORT IS OUR SPECIALTY President, Marketing Digital Marketing & Technologies Manager Digital Marketing Specialists Continuous Improvement Manager Graphic Designers Print Specialist Luxury Ambassadors Sales Managers Regional Service Coordinators Agent Service Coordinators

Regional Presidents, Vice Presidents, and Directors In-House Attorney President, Commercial Real Estate & Property Management Commercial Coordinators Property Management Specialists Relocation Services Referral Coordinators Mortgage, Title, and Insurance Services and MORE!

Commission Specialists

Don’t have time to do your digital marketing yourself? Our Digital Accelerator Program is a digital marketing and brand reputation package to help increase your digital presence, advertise your services and listings, attract buyer and seller lead opportunities, and more!

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Referrals and Relocation,

the Coldwell Banker way. Referrals and Relocation Coldwell Banker is a principle broker of Cartus, the world’s largest real estate relocation and referral company. With over 60 years of experience in relocation services, Cartus assisted approximately 162,000 moves into and out of nearly 150 countries in 2020. Our Relocation and Referral Team offers more than 70 years of Relocation experience. We offer a full complement of services for clients who are moving, whether as a result of personal choice or a job change. Over $2 million in commissions was paid to our agents last year through Cartus and other relocation service providers that we represent. Whether you have a client moving across the state or across the country, we can help!

Leadology When you combine the power of digital and social media with Artificial Intelligence (AI), you get Leadology — our internal lead generation division. Our targeted and rigorously tested advertising campaigns generate leads that are then nurtured by a first-of-its-kind AI software. The result is a buyer or seller who’s raised their hand and is ready to talk to one of our agents.

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Coldwell Banker

goes commercial. When you partner with the brand that offers global presence and local power, you’ll rise to the forefront of your specialty, whether industrial, retail, hospitality, office, or agriculture. Our tools make the best agents even better. From lead generation to referral programs, we’re behind the scenes supporting every transaction. Our world-class website and iconic brand work non-stop to enhance your exposure. With 3 million annual page views, CBCworldwide.com was built around what clients do most: search for properties and locate offices. Our Blueprint portal delivers resources to boost every aspect of your business.

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The

numbers are in.

Nobody beats the Coldwell Banker® brand. Plenty of real estate companies talk a good game, but when the rubber meets the road, few others stack up to the bona fides at the Coldwell Banker brand. Whether it’s having over $265 billion in sales volume,1 leading the social and digital media environment, contributing to local communities and causes, or activating the power of a global network for referrals, the Coldwell Banker network has the competition’s number. Which means so do our agents.

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Year-end Coldwell Banker® numbers based on Coldwell Banker financial data as of 12/31/20. 1


127 Years

of guiding people home.

We are the

#1 *in the U.S. by number of offices

Coldwell Banker Franchise

Schmidt Fam i ly o f C o m pa ni es

96,000+ agents Across 40 Countries C o l dw e l l Ban k e r ®

We Clos ed

$265 Billion in sales volume in 2020 Coldwel l Ba nk er ®

Women’s Choice Award ® Winner 4 years in a row

Properties using listing concierge sell 35% closer to list price - Based on Coldwell Banker Realty Listing Concierge usage data reported through May 31, 2020.

We are the

#3 *in the U.S. by sales volume

Coldwell Banker Franchise

S c h m i dt Family of Companies

2,000+ agents Across MI, OH, FL, & USVI Schmi dt Family of Com panies

We Clos ed

$4.75 Billion in sales volume in 2020 Schmi dt Fami ly of Com panies

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We know a little bit about luxury. For agents seeking to develop and enhance their luxury skillset, Coldwell Banker Global Luxury® certification is a fantastic way to open new doors. Presented by the esteemed CBGL Ambassadors in partnership with the Institute of Luxury Home Marketing,® the course is designed to help agents win luxury listings, market luxury properties and grow your business. Upon completion of the luxury certification course, agents can gain two esteemed designations: Luxury Property Specialist (LPS) and Certified Luxury Home Marketing Specialist (CLHMS). Additional luxury mentorship and prestigious speaker series are invaluable occasions to learn firsthand from some of the industry’s most successful figures. Discover the countless ways you’ll be supported by the Coldwell Banker Global Luxury® brand. Get best-in-class domestic and global listing syndication in prestigious publications like The Wall Street Journal. Dedicated platforms like the elegant coldwellbankerluxury.com website, Homes & Estates magazine, the Curated blog, and unique thought leader content create real influence and connections. Bespoke marketing assets and a refined identity empower agents even amidst the most intense competition. This is luxury real estate with the power of the Coldwell Banker® brand.

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Covering the spectrum of

luxury homes. Our ability to market extraordinary homes is a testament to our unending commitment to excellence. From our exclusive video series to best-in-class editorial and social media coverage, our portfolio of tools is as vast as the range of homes they help sell. The “Home of the Week” video series is featured on the top-ranked Coldwell Banker® YouTube channel, posted to our Global Luxury blog, and shared with social advertising targeted specifically at high net-worth individuals. The Global Luxury Listing Presentation is artfully designed and written to highlight the spectrum of tools, platforms, and media partners that elevate our luxury marketing to an art form. Representing the country’s most expensive homes, Coldwell Banker® Luxury Property Specialists listed two of the top five most expensive properties in the U.S.

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Proven results. The Coldwell Banker® network achieved an average of $168.4 million in luxury home sales each day.1 Agents with the Coldwell Banker® network handled more than 32,663 transaction sides of $1 million-plus homes.1 The Coldwell Banker® network attained an average sales price of $1.9 million for $1 million-plus homes in 2020.1

Average daily sales. Data based on closed and recorded transaction sides of homes sold for more than $1 million (USD$) or more as reported by the U.S. Coldwell Banker® franchise system for the calendar year 2020. 1

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COLDWELL BANKER GLOBAL

HOMES

AND

LIFESTYLES

THE FLAGSHIP PUBLICATION OF

OB ER GL

BANK WELL COLD S M E H O

D A N

COLDWELL BANKER GLOBAL

AL

H O M E S

A N D

COLD WELL

BANK

ER GL OB

L I F E S T Y L E S H O M E S

S Y L E E S T L I F

A N D

L I F E S T Y L E S

THE FLAGSHIP PUBLICATION OF

THE FLAG

SHIP

PUBL

ICAT

ION

OF

THE FLAG

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SHIP

PUBL

ICAT

ION

OF

AL


How we market

luxury homes.

LUXURY Magazine is the flagship publication of the Schmidt Family of Companies. LUXURY is proud to publish the most distinguished properties represented by our Coldwell Banker Global Luxury brand. Coldwell Banker Global Luxury is the world leader in luxury home sales, and this publication highlights the real estate firm’s extensive portfolio of luxury homes.

Digital Magazine The digital edition of LUXURY Magazine is updated monthly to act as the current version of the magazine. Each listing includes a live link, taking the reader to the listing website for more information. We run robust social media advertising campaigns monthly to a national audience.

Email Campaign The magazine is emailed monthly to a proprietary high net worth email database of over 12,000 addresses.

LUXURY in Print 40,000 copies of LUXURY Magazine are directly mailed to homes with values over $500,000 throughout the markets we serve. An additional 10,000 copies are distributed at our offices in Michigan, Ohio, Florida, and U.S. Virgin Islands.

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The industry’s top advertising. Nine years running. When you’re a part of the Coldwell Banker® brand, your business gets supported by the most effective marketing in real estate.

Beautiful Marketing Made Simple Present your business perfectly at every touchpoint with attention-grabbing marketing pieces and elegant design that’s ready to use. With a brand identity that received top honors from PR Week, the market presence of an industry leader and access to a library of beautiful imagery and customizable assets, the Coldwell Banker brand is the ultimate platform for building your business.

Benefit from National Advertising For nine years straight, Coldwell Banker national ads have been ranked as the most effective in the industry,1 resonating with consumers better than any other advertising in real estate. Award-winning commercials, expertly placed on cable, streaming, tentpole TV events and digital platforms, make for consumer brand recognition and influence the highest tier. Our advertising campaigns are a rallying point for the network and a great occasion for client outreach. We make it easy to customize national campaigns to suit your local needs.

Experience Powerful PR The Coldwell Banker brand is a newsmaker in the real estate industry and beyond, earning nearly 90 media placements per day. In 2020 alone, our PR drove $1.2 billion in publicity value for our global network.2 Our leadership team and network of agents are consistently called upon by the likes of CNBC, The New York Times, The Wall Street Journal, Cheddar, Fox Business, and Yahoo Finance as the authoritative voice in real estate. We also act as an on-demand counsel for our network in emergency and crisis situations.

1 2

Ace Metrix 2012-2020. Burrelles, Cision and Internal Brand Reporting, 2020.


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Supporting diversity and inclusion. The Coldwell Banker brand has long been committed to being a leader in diversity and inclusion, not just in the real estate industry but in the world at large. We’re proud to be a company that takes meaningful action in creating a more equitable society.

Inclusive Ownership Program The Inclusive Ownership Program is designed for the important purpose of increasing the presence and power of underrepresented communities within the real estate industry. The program waives the initial franchise fee for people of color, women, LGBTQ+ people and veterans, and it provides additional financial incentives and business support to help these entrepreneurs thrive. All of this is combined with one-on-one mentoring with our senior executives.

Fair Housing for All Our agents are proud to take the Fair Housing Pledge, a commitment to providing every client, regardless of race, gender or orientation, the same level of respect and excellence. What’s more, the Coldwell Banker brand has reimagined our Fair Housing Act workbook, making it one of the most current and comprehensive guides in understanding and abiding by this legislation.

Empowering Women From our CB Women initiative to the creation of our What Moves HerSM series championing the perspectives and talent of women in real estate, the Coldwell Banker brand is deeply invested in fostering leadership and entrepreneurship opportunities for women. We’re honored to have won four consecutive Women’s Choice Awards,® a recognition designated by 9 out of 10 female customers highly recommending the brand.

A Network of Belonging We’re deeply committed to our partnerships with industry associations like NAHREP, NAREB, AAREA and the LGBTQ+ Real Estate Alliance that represent and support agents from diverse backgrounds. Our Agents of Change Mastermind events are another powerful opportunity for Coldwell Banker agents to network and learn together while celebrating diversity. Join the Blue | 44


The difference between

HOME Join the Blue | 45


a house and a

IS LOVE. At Coldwell Banker®, we are guides, mentors, educators, friends, and confidants. But most of all, we are believers in all that home stands for. As brokers of the most significant transactions in our clients’ lives, we approach our profession with the love and appreciation that only home can create.

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True blue. Blue. It’s the color of first place and the color of winners. Blue is as limitless as the sky and as vast as the ocean. It’s about seeing endless possibilities where others see obstacles and embracing the future with open arms. It’s having the courage to dream big and the boldness to let nothing stand in your way. Blue is daring, determined, and driven to succeed. It’s the color of thinkers, doers, and dealmakers, 96,000 agents strong, spanning 40 countries across this big blue planet. Blue is true and blue is beautiful. That’s why blue is the official color of Coldwell Banker.®

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PANTONE 280 C

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Success is cause for celebration. The Generation Blue Experience is a gathering unlike any other. Here, thousands of agents come together to share knowledge, have fun, and get fired up to be the best. Whether united virtually from every corner of the globe, or brought together in the most prestigious venues of amazing cities like Los Angeles, Miami, Las Vegas, Chicago, and New York, we gather to celebrate who we are and what we can become. Incredible speakers share knowledge, insight, and wisdom. Informative classes teach new skills and the latest technology. Amazing social events featuring some of the world’s top entertainers let agents connect professionally as colleagues and personally as friends — many times creating friendships that last a lifetime. At the Generation Blue Experience, it’s easy to see that being part of the Coldwell Banker® brand means being part of something truly special. There’s a powerful spirit that runs through the Gen Blue community, through every agent, office, and broker. We wake up inspired. Inspired to have fun. Inspired to care. Inspired to be an indispensable part of our neighborhoods. Inspired to create something amazing for our clients and our business. Across 40 countries and more than 96,000 people, we are united by our passion, by our joy, and by our desire to do great things in real estate. Every few months we pack our bags, hit the road, and bring you Innovation Exchange. When the “tour” hits your region, you’re welcomed with dozens of opportunities to dive deeper on tools you may not be familiar with, hear from top producing agents on best practices and successes, get hands-on with round table discussions, and so much more. Did we mention games, prizes, and giveaways?

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It’s time to join the blue. The Coldwell Banker brand is home to agents, brokers and teams with drive and vision, talent and compassion. They work every day to redefine the standards of what it means to serve their clients and guide them to the homes of their dreams. They create successful and fulfilling lives for themselves and their families with the strength and support of the Coldwell Banker brand. That’s the power of Coldwell Banker.® It’s our highest honor to provide our agents, brokers, and teams the resources they need to achieve their most ambitious goals. Tools and programs that grow and strengthen their businesses. A culture of success and positivity that empowers and unites. And a commitment to industry leadership that’s remained steadfast for well over a century. If you’ve found yourself inspired, energized, and ready to take the next step in your career after learning all about our company, we welcome you to the Coldwell Banker brand, your new home.

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COLDWELL BANKER | Schmidt Realtors COLDWELL BANKER | Woodland Schmidt COLDWELL BANKER | AJS-Schmidt COLDWELL BANKER | Schmidt Family Of Companies COLDWELL BANKER | Schmidt Realty COLDWELL BANKER | Routh Realty COLDWELL BANKER | Sunstar Realty COLDWELL BANKER | Paradise COLDWELL BANKER | Premier Properties COLDWELL BANKER | St. Croix Realty

MICHIGAN | CBGreatLakes.com OHIO | CBSchmidtOhio.com FLORIDA | CBFloridaHomes.com | FLColdwellBanker.com ColdwellBankerPremierProperties.com U.S. VIRGIN ISLANDS | ColdwellBankerVI.com


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