Process Book By: Collin Gell
Project 1: UNL Design Poster
UNL Design Department
Project 1: Brief
UNL Graphic Design Asteroid Program Prepared By: Collin Gell Phone: (402) 707-7415 Email: collingell81@gmail.com This is a pitch for the new program within the UNL Graphic Design major called Asteroid.
Mission: Our mission here in the UNL Graphic Design program is to make an in-
teresting, and exciting experience for our students. With this new Asteroid program we hope to get our students who are dead set on a Graphic Design major and get them to be exposed to the world of Graphic Design. With our help, we will try to obtain opportunities for our students so they have the experience they need to be successful in the industry. Like an asteroid, we want our students to leave a mark wherever they go.
About us: The Graphic Design program prepares you to enter the dynamic arena of
communication design, leading to an expanding array of professions. EFFECTIVE VISUAL COMMUNICATION At the heart of Graphic Design is effective communication: while developing a personal aesthetic and design values, you also will learn to form cohesive ideas, write design briefs and project budgets, and give presentations on your work. We strive to provide you with lasting skills that make you valuable to clients and employers. REAL-WORLD FOCUS You will learn the visual and technical language of Graphic Design, utilizing cutting-edge technology along with traditional skills in typography, composition, and drawing to create posters, packaging, books, web and interactive design, and motion graphics. Courses focus on real-world projects, giving you experience modeled on professional practices. The curriculum also includes an optional internship program, which allows you to work at local design studios, advertising agencies, and organizations for real-life career experience.
Motto: “Make an Impact!� Target Audience: We would like to target primarly college students. We also would like this to be seen by more serious Graphic Design students looking to start their career.
Project 2: Design of Dissent Poster
Person. Not Possession.
Project 2: Strategy Statement
Sex Trafficking In the last year, more than 3,500 human trafficking cases were reported in the U.S. This is a growing issue, and especially concerning since the are with the highest amount of trafficking is in Atlanta, Georgia. This issue not only affects full-grown women, but also young girls in their early teens.
Project 3: Logo
SPEEDWAY MOTORS
SPEEDWAY MOTORS
This Logo for Speedway Motors will be used for merchandising and overall brand look. A black and white version will be used for business documents and business cards.
Project 3: Buisness Card
Collin Gell Logo Designer
Email: collingell81@gmail.com Phone: 402.707.7415
Project 3: Brief Speedway Motors · Contact: U.S.: 800.979.0122 Canada: 855.313.9180 International: 1.402.323.3200 · Address: Speedway Motors, Inc 340 Victory Lane Lincoln, Nebraska 68528 · Project New logo design for Speedway Motors · Prepared by Collin Gell 402-707-7415 Collingell81@gmail.com · Background/Overview The scope of this project to create a new logo for the very successful Speedway Motors. This is a chance to bring out a new look to the company. The plan is to create a logo that brings the company up to date, and into modern society. · Objective The objective of creating this new logo is to provide the company with a new and improved look that doesn’t seem dated. The goal is to make the logo more recognizable and visually impacting to give off more of a muscle head, hot rod vibe that we hope to achieve. · Audience Our target audience for this new look are rising and current collectors. I not only want to impress our current customers, but also reach the newer and growing generations. My goal is to reach the interests and eyes of gearheads, mechanics, muscle car collectors, street racers, and anyone who has an eye for cars and wishes to improve their performance. · Importance The importance of this is to bring a new emotion to the logo. I want to have it look professional, masculine. I want it to give off a vibe that reeks of manhood. A good old fashioned logo that represents the company and shows consumers that this is a man’s company.
Project 4: Brochure
Contact Us
Welcome to The World Of Speed & Performance
Phone: U.S.: 800.979.0122 Canada: 855.313.9180 International: 1.402.323.3200 Address: Speedway Motors, Inc 340 Victory Lane Lincoln, Nebraska 68528
Here at Speedway Motors, we sell variety of various auto parts that we have to offer at an Affordable price.
Speedway Motors is America’s Oldest Speed Shop® and has been a trusted source for specialty rodding and racing products and friendly expert advice for 60 years.
Street Performance A showcase of top Street categories
We only serve to please the Racer or the Gear-head.
Hours: Order Line: Mon-Sun 7am - 10pm (CST) Race/Rod Tech Support: Mon-Fri 8am 5pm (CST)
A New Adventure with Team Speedway
America’s Oldest Speed Shop is returning to its competitive roots by sponsoring the 2015 Team Speedway racing team.
Our History
-Wheels & Tires -Carburators -Headers, etc
The history of Speedway Motors can be traced to the childhood of its founder, “Speedy” Bill Smith. Born in Lincoln, Nebraska, Bill developed an early passion for performance. He began racing motorcycles as a teenager in the late 1940s, transitioning to cars in 1948. Speedy Bill’s entrepreneurial streak was established when he started his first business a hauling service - at age 14.
Competition
A showcase of top Race categories -Fuel Cells -Shocks -Safety Equipment, etc
After six decades in business, Speedway Motors’ continued growth and success are the result of the business principles it was founded upon: giving car enthusiasts quality components at affordable prices with quick delivery and courteous service
SPEEDWAY MOTORS
Project 6: El Lissitzky Poster
EL Lissitzky
Project 7: El Lissitzky Presentation
Death
-He died on December 21, 1941 in Schodina, Russia.
Project 8: Magazine Layout
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April 2016