As we approach the holiday season and reflect on the meaning of gratitude, this issue of Morro Bay Life encourages us to take a moment to appreciate the strength of our community. By the time you open its pages, many of us will have cast our votes or be preparing to do so, knowing that our nation is on the brink of a new chapter. Regardless of how the election results turn out—whether your candidate wins or not—what matters most is how we continue to support one another.
At the heart of any community is our ability to come together. Over the past year, we have seen plenty of divisiveness, often fueled by political differences. But what matters most is our shared commitment to support each other, to look beyond our disagreements, and to find ways to move forward together. Whether we are celebrating victories or facing challenges, we know how to rise above and lean on one another.
This message isn’t coming from a place of judgment, nor am I claiming that I get it all right. It comes from a place of love, strength, and hope for our future. It’s about recognizing that, at our core, we are bound by our shared humanity, not by political labels. We come together because that’s what a community does.
This unity is evident in the way we gather for events, like the 60th anniversary of our city. It’s in the way we rally behind our local athletes during CIF playoffs and in how we stand by one another in times of sorrow, such as when a beloved member of our community faces difficult news or loss. These moments remind us that we are strongest when we support each other.
As we head into the holidays, our spirit of community will shine even brighter. Morro Bay’s Community Free Thanksgiving Dinner, graciously hosted by the Morro Bay Seniors at the Community Center, is just one example of how we support one another. All are welcome to stop by, enjoy a plate, and leave with hearts full of gratitude. Be sure to check the city’s website
for more details as the day approaches.
In addition, we’re gearing up for a lineup of holiday events sure to make your heart grow at least three sizes. From craft shows to dazzling boat parades, there’s something for everyone here and throughout the county. And don’t forget the annual tree lighting ceremony on December 1st! Festivities will kick off at 3 p.m., culminating in the lighting of the tree at 5 p.m. in Morro Bay City Park. Santa himself will be there, ready for photos starting at 6 p.m. at his house on the corner of Embarcadero and Front Street.
As we celebrate these traditions and build new memories, let’s remember that gratitude is not just a seasonal feeling but a way of life. It’s in how we treat each other every day and how we lift one another up, not just in good times but in times of need. Let’s move forward together with hope and kindness, continuing to nurture the sense of community that makes Morro Bay truly special.
From all of us here at Morro Bay Life we wish you a very Happy Thanksgiving.
Through making
Hayley and Nic Mattson
Putting a Spotlight on Businesses
The Morro Bay Chamber of Commerce is putting a spotlight on local businesses! Spotlight Businesses are nominated and selected by fellow business owners in Morro Bay as a standout business with exceptional ownership.
If you know of a business or non-profit that deserves a spotlight, please send your nomination to our Ambassador’s Committee for review by emailing Lynsey Hansen at lynsey@morrochamber.org.
Find your shopping ideas by following us on Facebook, Instagram or morrochamber.org
Business spotlights recognize Chamber member businesses that provide a consistent, positive customer experience, are actively engaged in the community and demonstrate resilience during challenging times.
Please help us CONGRATULATE these businesses on their spotlight award by visiting their establishments, purchasing their products or services, and leaving good reviews online.
For more information contact Lynsey Hansen, Membership Director at lynsey@morrochamber.org
REACT Alliance holding OSW forum
and in our communities.”
Four people will speak at the forum: energy economist Dr. David Henderson; physicist and whale behavior expert Dr. C. Michael Hogan; Bonnie Brady, the CEO of the Long Island Fishing Association; and Morro Bay City Councilmember Zara Landrum.
ABy NEIL FARRELL for Morro Bay Life
local environmental group fighting to stop an offshore floating wind energy project is sponsoring a forum and fundraiser in November.
The “Responsible Energy Adaptation for California’s Transition,” or REACT Alliance, is hosting “Shining the Light on Offshore Wind: Illuminating Environmental, Economic, and Community Impacts,” set for 1 to 4 p.m. Saturday, Nov. 9, at the Swallow Creek Ranch in Cayucos.
The REACT Alliance said in a news release, “The forum is intended to inform and educate people of the Central Coast about proposed offshore wind energy development off our coast
After the speeches, the speakers will take questions, followed by a wine and cheese reception with live music by local favorite Jill Knight.
Tickets for the event are $33 a person and available online at My805tix.com.
Swallow Creek Ranch is a rustic wedding and event center located off Highway 1 north of Cayucos (opposite Estero Bluffs State Park).
Visit REACTalliance.org for more information on the group and its fight against the OSW projects.
Three companies won lease auctions for a roughly 400-square-mile patch of ocean, 20-30 miles offshore from San Simeon. The three, 80,000-acre lease sites are slated to install 1 gigawatt of wind turbines floating in very deep water — 800-1,300 meters.
However in recent information that’s come out, the three companies have talked about each installing 2 gigawatts of turbines, expected at this point to be 20 megawatts each.
Transmission cables buried in the seafloor would carry the energy to shore in a wide swath through the ocean to Morro Bay or potentially down around Point Buchon to Diablo Canyon (or both) and connect with the state’s energy grid.
Both Diablo Canyon and the old Morro Bay Power Plant have access on existing substations to handle some of this load (potentially 6 gigawatts total), but expansion of the substations would be needed at that higher power generating level.
Those substations could either be floating on the ocean or on land. One study said each project would need additional substation/maintenance yard of 10-12 acres.
REACT Alliance holds monthly general meetings the first Wednesday of the month from 6 to 8 p.m. at The Benedict Center (the former Benedict-Rettey Mortuary), 1401 Quintana Road in Morro Bay. Visit reactalliance.org for more information.
San Luis Obispo County News Briefs
MORRO BAY
City to implement short-term rental ordinance
On Friday, Nov. 1, the City of Morro Bay will begin sending enforcement letters to owners and operators of non-compliant and partially compliant short-term rentals in the city limits.
In 2020, the City of Morro Bay adopted a Short Term Rental Ordinance that allows property owners to operate STRs in the city limits, provided they comply with permit requirements and standards to minimize neighborhood impacts. The STR Ordinance requires property owners to obtain an STR permit, business license, and Transient Occupancy Tax (TOT) account prior to operating an STR. These permits are subject to annual renewal and inspections every four years. The ordinance also establishes a maximum number (“cap”) of 175 fullhome rentals allowed in residentially zoned areas. Such rentals are also subject to a “buffer” that requires them to be separated by at least 175 feet.
In recent years, the city has made increased efforts to identify all STRs actively advertising and renting on online platforms (AirBnB, VRBO, etc.). The city will be comparing the results of this search to our permit records and take enforcement action to achieve compliance. Illegally operating STRs will be required to immediately cease operation, are liable
for the last three years of unpaid TOT, and may face fines of up to $500 per day of non-compliance. At the same time, the city will identify active STRs that are partially compliant, meaning they are operating with expired business licenses or TOT accounts.
The city may authorize a partially compliant STR to continue operation once they renew their permits and pay applicable back taxes.
In a parallel effort, beginning Jan. 1, 2025, the city will require all STR permit holders to renew their permits, as required by the STR Ordinance. This will involve completion of a renewal application and city inspection to verify compliance with applicable standards, including, but not limited to, parking and signage requirements.
The city recognizes and appreciates our STR operators who take great care to comply with the city’s STR regulations. We look forward to working with all STR operators to ensure uniform compliance and create a level playing field, while maintaining a high quality of life for full-time residents.
Morro Bay Police launch ‘Leash Up, It’s the Law’ campaign to enforce dog leash rules across city Oct. 8 marks the beginning of the Morro Bay Police Department’s “Leash Up, It’s the Law” enforcement campaign. This campaign will take place over the next 30 days, increasing patrolling of
all areas within the city including parks, sidewalks, and other public spaces, looking for owners who do not have their dog on a leash as required by Morro Bay Municipal Code 7.08.020.
Enforcement campaigns are used to remind the public to stay safe and protect the community by following the laws put into place for public safety. Well-known enforcement safety campaigns are “Click it or Ticket,” “Drive Sober or Get Pulled Over,” and “California Highway Patrol Holiday Maximum Enforcement Period.”
These campaigns help law enforcement bring awareness to safety issues and provides notification to the public that law enforcement officers are increasing awareness and enforcement to promote adherence to existing laws.
The Morro Bay “Leash Up, It’s the Law” campaign seeks to remind and encourage the community of Morro Bay to leash up your dog or face the possibility of receiving a city administrative citation. A similar campaign was conducted in early 2023, the campaign brought excellent awareness and some citations to violators.
Leashing your dog is the law, it is also a simple act that has many positive outcomes:
• Keeps your dog safe from traffic and wildlife.
• Prevents bites and fights.
• It’s courteous to your neighbors and people who
do not know your dog’s level of obedience.
• When used properly. Most canines do not mind leashes or collars.
Leashing your dog protect the animals and people. Leash laws are enforced throughout the year in Morro Bay. This campaign is set to bring special awareness and provides additional resources to this issue over a specified period.
Morro Bay receives GFOA recognition for its financial reporting
The City of Morro Bay has been granted a significant award for its transparency in financial reporting. The Government Finance Officers Association of the United States and Canada (GFOA) is the agency that provides best practices, professional development, and research for government finance institutions.
The GFOA awarded the City of Morro Bay a Certificate of Achievement for Excellence in Financial Reporting for its annual comprehensive financial report for the fiscal year ended June 30, 2023. The report was judged by an impartial panel to meet the high standards of the program, which includes demonstrating a constructive “spirit of full disclosure” to clearly communicate its financial story and motivate potential users and user groups to read the
Couple opens new restaurant in Downtown Morro Bay
By NEIL FARRELL for Morro Bay Life
Stephanie and Sean Hale are savoring their new eatery in Downtown Morro Bay, fulfilling a dream the couple has had of starting their own restaurant after careers working for others.
Sean said they have been married for 20 years — make that 21, according to Stephanie — and together for over 27. He hails from San Luis Obispo, and she is from the other side of the country.
Stephanie explained that she’s originally from Oakridge, Tennessee, and grew up in Walnut, Mississippi, so she’s a product of the so-called “Barbecue Belt,” mainly the South and Midwest states, where barbecuing is practically an art form.
Sean’s family is a long-time SLO fixture, and he’s been around various restaurants most of his life. “I was the ‘Chili Dog Boy’ at the old Cigar Factory on Higuera Street,” Sean recalled. His family also owned This Old House, a mostly steakhouse that used to be on Foothill Boulevard in rural SLO. “My family had that place back in the day,” Sean said.
The new restaurant is called Savory Smoke and is located at 897 Main St., next door to Legends Bar, in a building that has long had a little restaurant.
Legends will probably play a big part in whatever success they have, as there’s a pass-through window connecting the bar and the restaurant. So folks who want food, and don’t want to give up their barstools, can order through the window and eat in the tavern.
The Hales chose the location for several reasons, not the least of which is that it had a new exhaust hood to deal with the exhaust from the smoker. Plus, it was a nice spot in the middle of Downtown.
“It was the availability, the location,
NEWS BRIEFS
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Savoring the Savory Smoke
and we love Morro Bay,” Stephanie said.
Sean confesses that while growing up in SLO, he spent a lot of time in Morro Bay (mostly at the beach), “when I was supposed to be in class,” he said, laughing.
With over 30 years each of experience in the restaurant business, the the Hales come from a long line of restaurant people, with Stephanie coming off a corporate career working for chains like Outback Steakhouse and TGI Fridays, among others.
Sean used to work at smaller ones, including the infamous Dick’s Last Resort (motto: ‘Putting the FU in Fun!’), a wild and crazy place where customer service is delivered with a scowl and a bit of sarcasm. The last Dick’s still open is in Las Vegas at the Excalibur, he says.
Savory Smoke’s brand of barbecue is a little different than the Santa Mariastyle that local folks might be used to — tri-tip roasted over an open fire, with beans, salad, and garlic bread.
“Being from Memphis,” Stephanie said, “I feel Memphis barbecue is the best in the world.”
By Memphis-style, she means smoked, as opposed to grilled, over char-
report. The Certificate of Achievement is the highest form of recognition in the area of governmental accounting and financial reporting, and its attainment represents a significant accomplishment by a government and its management.
Receipt of this award, which the City of Morro Bay has successfully received for the last six consecutive years, underscores the city’s commitment to best practices, transparency, and robust communications in the administration of the public’s finances.
SAN LUIS OBISPO COUNTY
Jury convicts Atascadero man for sex crimes against multiple victims
coal or wood. She learned about barbecue when she and Sean were down in San Diego, working for a chef named Melvin “Boots” Johnson, who was a season winner on the TV show “Chopped” when the challenge was to barbecue in the Memphis style.
Stephanie pointed out that there is a cultural difference from what she knew growing up. “Here, barbecuing is a private affair,” she said, referring to families or neighbors gathering in the backyard to cook and share a meal. “Back home, that’s a ‘cookout.’ Barbecue is what you eat.”
As an example, Stephanie pointed to their use of coleslaw as a condiment on sandwiches. “That’s very Memphis style,” she says.
Sean adds, “People come in expecting the Santa Maria-style. Ours is barbecue with that Memphis twist.”
Savory Smoke quietly opened about a month ago, just before Labor Day Weekend. The business’ main marketing has just been a post on the Internet social media site, Nextdoor, which they say has gotten a great response. Its original post had some 2,500 comments in just the first few days. “The community has been
On Friday, Oct. 18, a San Luis Obispo County Jury returned guilty verdicts against Nathan Daniel Abate, 36, for sexual assault crimes against two victims. The crimes occurred between 2009 and 2012. The verdicts were returned Friday afternoon after a 13-day trial.
Abate was convicted by the jury of three counts of sexual assault on two separate victims, which occurred between Jan. 1, 2009, and Dec. 21, 2012. During the trial, the jury received evidence describing many acts of sexual assault against several young female victims over the course of several years. Prosecutors presented evidence demonstrating a consistent pattern of conduct by Abate, where he provided alcohol to youthful women, after which he sexually assaulted them.
Abate was convicted of the following crimes: Forcible Rape (Count 2), Rape of an Intoxicated
— complement each other well, and the Saturday Farmers Market, which takes over the street in front of Savory Smoke, as well as the 300 block of Morro Bay Boulevard, is “really fantastic,” for all their businesses.
The place is small, with just a smattering of tables inside, plus a couple of sidewalk tables out front. It’s both a sit-down and takeout place, and everything comes in a to-go box. And with the service to Legends, they’re in a position to capitalize on the late-night crowd. Most restaurants in town close the kitchen at 9 p.m. But they stay open a while longer on weekends. The Hales see great potential working with Legends and are planning a Chamber of Commerce mixer together, pairing Legends’ drinks with their food.
really awesome,” Sean said. “The community backed us better than we could have hoped for.” The restaurant has already gotten a fair amount of return business, and it’s the local residents coming in.
“I know this is a big tourist town, but we wanted something the locals could call their own,” Sean said.
That’s why they didn’t mind opening at the tail end of the summer tourism season. Ordinarily, in Morro Bay the businesses on The Embarcadero get all the tourist business, leaving the Downtown more to the locals. In recent years, there’s been a mini-revitalization of the Downtown area, not by new developments, but through remodeling and repurposing of existing buildings, many of which date back to the 1940s or earlier. For example, The Siren at one time was Happy Jack’s Saloon, a fixture in Downtown Morro Bay since before Prohibition.
Stephanie recognizes the revitalization of Downtown, including several new places to eat. “We’re glad to be a part of it,” she said. “I don’t consider my neighbors as my competition.” The Hales believe the Downtown businesses — including other restaurants
Victim (Count 3), and Oral Copulation of a Person Under the Age of 18 (Count 4). The jury was deadlocked on Count 1, an allegation of Forcible Rape of a third victim, with nine of the 12 voting for guilt.
The jury also found true five factors in aggravation including: the victims were particularly vulnerable, Abate induced a minor to participate in the crime, the crimes were carried out with planning and sophistication, Abate violated a position of trust when committing his crimes, and Abate engaged in violent conduct that posed a serious danger to society.
If you have been the victim of sexual assault, please know that there are individuals and organizations that are willing and able to support you. You are encouraged to contact the local law enforcement agency where the crime occurred and/or a
Savory Smoke’s hours is open Sundays, Mondays, Wednesdays, and Thursdays from 11 a.m. to 9 p.m. (closed Tuesdays); and Fridays and Saturdays from 11 a.m. to 10 p.m. Right now, there is no delivery service, but the Hales are looking into it after numerous people on Nextdoor asked for it. “People wrote ‘Please join Door Dash,’” said Stephanie. Their son and his girlfriend plus another fellow who cooks part-time, are their only employees. But Sean hopes the business will do well enough that they will be able to hire more staff.
One thing in the Hales’ advantage is that Savory Smoke isn’t their first rodeo. Sean said they’ve opened several businesses over the years, but this is the first restaurant. The kitchen they inherited has its good points and some not-sogood points, depending on how one analyzes it.
“We have very limited space,” he said. “If you’ll notice we don’t have a walk-in [large freezer], so our product is moved very quickly.” He said that means their ingredients are fresher, too. While that might be good for customers, it also means more deliveries, more often; but so far so good. “We are very appreciative of the support of the community,” Sean said.
See the eatery’s website at savorysmoke. com for a menu and more information.
crime victim organization such as Lumina Alliance in San Luis Obispo. The San Luis Obispo County Christopher G. Money Victim Witness Assistance Center can also assist you. Contact the center at (805) 781-5821.
The Honorable Judge Michael S. Frye presided over the jury trial. After the verdicts were read, the defendant was remanded to custody in the San Luis Obispo County Jail pending his sentencing hearing that is scheduled for Nov. 12 in Department 6 of the San Luis Obispo County Superior Court. This case was investigated by the San Luis Obispo County Sheriff’s Office, San Luis Obispo Police Department, and the District Attorney’s Bureau of Investigation and was prosecuted by Deputy District Attorney Kimberly Dittrich, who is assigned to the Sexual Assault & Child Abuse Unit.
Sean and Stephanie Hale are the owners of Savory Smoke, a new Memphis-style barbecue restaurant in Downtown Morro Bay. Photo by Neil Farrell
San Luis Obispo County Office of Education: Motion, Second, Discussion
JAMES BRESCIA, ED.D. COUNTY SUPERINTENDENT
When I mention attending a school board meeting, people often say, “You mean a ‘bored’ meeting, don’t you?” I must disagree with people who think local school board meetings are boring, irrelevant, or a waste of time. Locally elected school board members or “trustees” are non-partisan members of our community who ideally reflect the diversity of
the Central Coast. According to the National School Boards Association, a nationwide organization, 44 percent of school trustees are female (more than the rate of the U.S. House of Representatives and U.S. Senate), and nearly 25 percent are from underrepresented ethnic populations. Every school district in the country has an elected board of trustees. Almost 95,000 people make up the country’s largest group of elected officials. In addition to parents, teachers, staff, and administrators, school board members influence the quality of education provided within the communities they represent.
Typical school boards convene one to two times per month, are open to the public, and provide governance for the schools they represent. Trustees serve four-year terms with staggered terms to prevent large vacancies from coinciding. In most cases, a trustee must be at least 18
years old, a citizen of the state they represent, live in their jurisdiction, be a registered voter, and be eligible under the state’s constitution to be elected to public office. Depending upon the school district’s size, most trustees are unpaid or receive a small stipend and possibly health insurance coverage. Board members work 10 to 40 hours monthly on school district governance matters. School districts are complex, multimillion-dollar organizations that require a governing board to oversee the needs of students and families and budgets and provide solid stewardship for the nation’s schools.
Highly functional school boards play a vital role in maintaining local districts by always keeping the best interests of students first.
Highly organized school boards that understand the meaning of trustee empower the superintendent, district administrators, teachers, and staff to
manage their schools. Five critical components of effective school boards are to set a vision, advance policy, demonstrate accountability, play a leadership role in the community, and forge consensus. The last component is often the most difficult to maintain in today’s media-drenched political atmosphere. The title of this article is “Motion, Second, Discussion,” not “My Way or the Highway.” An effective board is secure with differing votes and diverse opinions, ensuring that every voice is heard and considered in the decision-making process.
Experienced school board members know that true consensus is not about winners and losers. Motion, Second, Discussion asks all participants to consider and eventually affirm the key points:
1. “Are all voices heard?”
2. “Is the item understood?”
3. “Is it clear that the group’s will has emerged around the proposal?”
When a motion is made, if another trustee seconds it, the board then discusses/listens/votes on it, and genuine local democracy emerges. I encourage everyone reading this article to thank our locally elected trustees, attend a school board meeting, and engage in the civic process. For additional information, please get in touch with your local school district or the San Luis Obispo County Office of Education. It is an honor to serve as your County Superintendent of Schools.
Behind the Badge: Shaping tomorrow’s leaders
How the Sheriff’s Explorer Program builds confidence, skills, and a commitment to public service
As sheriff, I take great pride in the programs we offer that not only benefit our community today but also help shape its future. One of the most impactful programs we provide for young people is the Sheriff’s Explorer Program, which offers an unparalleled opportunity for young men and women, ages 15 to 21, to experience law enforcement firsthand. This program is designed to develop responsible, confident, and wellrounded individuals who have an interest in public service and law enforcement.
The Sheriff’s Explorer Program is more than just an introduction to the many areas of law enforcement. It is a rigorous and rewarding journey that encourages personal growth and instills leadership and communication skills.
Our Explorers receive hands-on training and learn about various facets of law enforcement, including physical fitness, teamwork, and ethics. Whether it’s navigating a high-stakes scenario, learning effective communication strategies, or developing decision-making skills under pressure, Explorers gain invaluable experience that will serve them throughout their lives. In addition to the physical training, participants get to explore the inner workings of the Sheriff’s Office. They’ll learn about the diverse roles within our department, from deputies and investigators to administrative staff and specialized units. This exposure helps them better understand the many career paths available within law enforcement and public safety, broadening their horizons and fueling their ambition to serve.
One of the most exciting aspects of being
a Sheriff’s Explorer is the chance to participate in real-world applications of their training. Explorers actively engage in community events, assist at Sheriff’s Office functions, and compete in Explorer competitions, where they put their skills to the test in various law enforcement scenarios. These competitions are not only challenging, but provide an incredible sense of accomplishment for those who take part.
Last month, the Sheriff’s Office once again hosted the Central Coast Explorer Competition. This day-long event brought together 16 Explorer posts from across the state, representing law enforcement agencies such as the California Highway Patrol, police departments, and other sheriff’s offices. Approximately 150 Explorers competed in realistic law enforcement scenarios, which included giving medical aid, responding to active shooter simulations,
and executing high-risk traffic stops. These scenarios offer a glimpse into the high-pressure situations law enforcement officers face on a daily basis and allow Explorers to demonstrate the skills they’ve worked so hard to hone.
Awards were given to the top five performers in each category. Additionally, scholarships are offered to high school graduates in the program, providing further incentive for young Explorers to pursue their education and career aspirations. The Central Coast Explorer Competition is sponsored by the San Luis Obispo County Sheriff’s Advisory Foundation, an organization that has been instrumental in supporting law enforcement and public safety initiatives within our county.
I encourage any young person interested in law enforcement or community service to consider joining the Sheriff’s Explorer Program. This is not just an opportunity to learn about law enforcement — it’s a chance to build self-confidence, develop leadership qualities, and make lasting friendships while serving the community. If you or someone you know is interested in becoming an Explorer, please contact Deputy Pablo Munoz at pmunoz@co.slo.ca.us. We are always looking for motivated young men and women to join our ranks and begin their professional path toward a career in law enforcement. As sheriff, I could not be prouder of the young people who choose to participate in this program. They represent the future of our profession — individuals who are committed to protecting and serving their communities with honor, integrity, and dedication. The drive and passion displayed by these young men and women give me great confidence in the future of law enforcement, and I look forward to seeing where their journeys take them.
IAN PARKINSON
SAN LUIS OBISPO COUNTY SHERIFF
Students in the Sheriff’s Explorer Program receive some hands on training with the San Luis Obispo County Sheriff’s Department. Photo provided by SLO Sheriff’s Department
By CAMILLE DEVAUL
Bay Cruisers, located in the heart of Morro Bay, has grown from a single-boat rental service to a thriving hub for coastal activities and local community events. Owned and operated by Nick Trujillo, Bay Cruisers has navigated challenges and opportunities, emerging as a multi-faceted company that includes boat rentals, Central Coast Lifts, Rock Kayak, and the Boatyard Marketplace.
“Something about this harbor and Morro Bay and the people and the friends that I made here is just amazing,” says Trujillo.
Trujillo’s journey on the coast began when he came to live here family and attend Cuesta College. That was when he was first introduced to Morro Bay. Growing up, the ocean was Trujillo’s favorite vice — he was a lake kid. But Morro Bay was different. He felt at home there,
Business Spotlight: Bay Cruisers
and after continuing his education at UC Davis and then working at the State Capitol, he eventually came back to the bay to work at his friend’s boat company during the summers. Then in 2015, Trujillo purchased the boat business. “I bought the boat business and kind of took a leap of faith not knowing where it was going to go, but I’m glad I did, looking back now.”
In 2020, Bay Cruisers closed for about one month during the COVID pandemic shutdowns. Trujillo says he worked alone during that time to keep the business running, and because of that, Bay Cruisers was one of the only recreational businesses running in the Bay, and in return, his business was booming. The success fueled their expansion into related offerings and solidified their place in Morro Bay’s coastal landscape.
In 2020, Trujillo added the Boatyard Marketplace, an on-site convenience stop for boaters and visitors,
complete with a liquor license and a range of snacks and essentials. The following year, Central Coast Lifts was born, providing a diverse array of rentals from hydrofoils to electric boat rentals, private yacht charters, whale watching and fishing charters. Rock Kayak joined the family shortly thereafter, adding kayaking to the list of watersport options.
Bay Cruisers has not only focused on growing its business but also on giving back to the community. They have become a fixture in favorite Bay traditions like the Rotary Club Duck Race and the Witches and Warlocks Paddle.
For others looking to become entrepreneurs themselves, or even chase a dream, Trujillo’s advice is not to give up when you hear the word no.
“I can’t tell you how many times I heard the word no,” he says. “If I would have listened to a lot of people, I wouldn’t have gone half the distance that I probably have. So many people are willing to shut down a dream.”
In about a year, Trujillo went from running all four businesses in different parts along Morro Bay to now being all under one roof on one dock.
Bay Cruisers
845 Embarcadero, Morro Bay (805) 771-9339
As Bay Cruisers looks to expand with more diverse boats and adventure experiences, its vision for the future remains rooted in family, community, and a love for the bay.
baycruisers.com
Country music star Dasha returns home to San Luis Obispo
Singer performs surprise pop-up show at meet and greet at her hometown record store
Boo Boo Records
By CHRISTIANNA MARKS
The small stage at Boo Boo Records was taken over by country music star and San Luis Obispo native Dasha on Thursday, Oct. 17. The “Austin (Boots Stop Workin’)” singer was originally slated to do a meet and greet mixed with a signing the day before her sold-out show at SLO Brew Rock Event Center the next night. Instead, she also decided to grace her family, friends, and fans with a small acoustic concert that started at 4 p.m.
“Today was, I mean, so cool,” Dasha told Atascadero News/Paso Robles Press at the pop-up. “I love playing my songs acoustic like this because it’s how I wrote them. It’s fun having my brother up there on stage with me; even though we didn’t really know what we were doing, it didn’t matter; we were just having fun.”
Dasha pulled her brother, Bardo, up on stage to perform with her. Together, they co-wrote a bunch of the songs off her album, but the singersongwriter joked that she showed him everything else about 30 minutes before the show. Dasha added that the sibling duo hadn’t been able to perform together since her career has taken off. The mixture of their sibling chemistry and the way Dasha interacted with the people there to watch her made it feel like everyone was friends and like you knew her, even if you didn’t.
“It was fun just getting to be very human with everybody here and a lot of people I already knew, so it was fun to just say ‘hey.’
My middle school ASB teacher was here, and my sixth-grade teacher was here, and random
people like that,” added Dasha.
The short set was filled with multiple tracks from Dasha’s second studio album, “What Happens Now?,” which came out in February. A couple songs into the setlist she was making up on the fly, Dasha performed her platinum single, which also won Female Song of the Year at the People’s Choice Country Awards, “Austin (Boots Stop Workin’)” for the room full of fans of all ages. The young fans in the audience, of which there were many, were taught the viral TikTok line dance that Dasha and her friends made up and posted online, shooting the song to international fame.
“I’ve been a fan of Dasha since she ever came out with the song ‘Austin,’” said young San Luis Obispo student Jillian Buchanan. “At the start of the year for school, Miss Ahearn, our teacher, told us that like she was a celebrity and, that she had her as a student, and that she’s just a
super great person in general. We were just super excited to hear that and how cool it was that a celebrity grew up where we lived. It was so cool. This is my first time meeting an actual celebrity, so I’m happy, and she’s just a nice person.”
The music set took a break for the meet and greet, where Dasha met her fans and said hi to her family and friends who had come out to support her. She also took pictures and signed everything from her album on vinyl and CD to a young fan’s boots.
“She’s just super nice in general, and when she signed my CD and my boots, she was just really nice about it, and she gave me a big hug and stuff. I was just happy to meet her,” stated young fan Chloe Musolff.
Gus Flusser, a college student from Cal Poly and a huge Dasha fan, made a huge effort to make it to Boo Boos. Until the pop-up, he had no idea that the singer was local to the area.
“I told my boss I have to skip work early,” added Flusser. “I know we have a meeting, but I needed to be here, and it’s been amazing. I’ve learned so much.”
Everyone who stuck around after the meet and greet was rewarded with a duet of “Talk of the Town,” between Dasha and her friend and SLO firefighter, whom she co-wrote the song with. He had been on a call earlier when she played her initial set, and she pulled him up on stage once he got back. The song was not only written by the two, but also about them. After the song was over Dasha took photos with the entire fire crew.
“She’s not only from here; for me, we grew up with her family. Our kids are the same age in high school, so we’ve known each other since they were out of the womb. So, it’s particularly pleasing and amazing,” said Mike White, owner of Boo Boo Records. “[I’m] so stoked that she came back to her hometown and had a show in her hometown record store. That’s the best.”
The pop-up concert was also a treat for fans who were not able to snag tickets to her soldout homebase show the next night, including myself. And with a more intimate setting, what a treat it was.
“It’s really surreal because I always came in this record store as a kid to find the vinyl, to find the CDs that I wanted to buy, thinking about, ‘Oh, one day I’m gonna have a record in here,’ and now I do,” Dasha said. “It’s really, really, really surreal coming back and meeting people who are here and fans who are buying my records. It’s insane.
“It’s crazier when it’s your hometown. It just hits different. This is my first time back since everything has happened. So this is like extra, extra surreal.”
You can find Dasha’s album everywhere music is sold or streamed, or for more information and tour dates, go to, itsdashabitch.com.
Bay Cruisers located at 845 Embarcadero launches one of their boats to participate in the annual Witches and Warlocks Paddle. Photo provided by Bay Cruisers
Dasha (right) performs “Talk of the Town” with a friend and SLO city firefighter (right) during a pop-up concert at Boo Boos Records. Photo by Christianna Marks
A FRESHLY FARMED THANKSGIVING
By BEEWENCH FARM
Many farmers are harvesting the last of the summer/fall crops and applying compost and cover crops to give their soil a health boost before it’s planted again next year. If you have a garden at home, planting a cover crop is a great way to get it ready for next year. Not only does it protect your soil from runoff, but you can boost the nutrients in your soil by planting a great diversity. Legumes, like clover or alfalfa, are very great at taking nitrogen from the air and putting it into the soil for future crops to use. If you add some compost, make sure to get the best Black Diamond Worm Compost! Cristy at Black Diamond is so kind and we loved visiting and learning about what they do at their farm here in Paso Robles.
If you don’t have a garden or space for a tree, you can always visit some wonderful farms this time of year. The kids love going to Jack Creek Farm to play in the kid’s area, and we always get an apple cider slushie. We also love the beautiful flowers and u-pick apple orchards at SLO
Creek Farm in Avila. Both farms have some beautiful spaces for great family pictures or just to enjoy with your family. With Thanksgiving right around the corner, you might need some fun places to take family visiting.
If you need a super simple dish to share around the holidays, try either of the recipes. Pears are still delicious this time of year, but you can swap them out for apples in both recipes. Salad seems to be something no one seems to bring to potlucks, and they are super simple and popular. You can make this one after Thanksgiving to enjoy the turkey leftovers. It’s also great with chicken or without protein as a side dish.
If you need a super easy and delicious dessert to share, the custard pie is so good. It takes about five minutes to prepare and will be gone just as fast.
If you want to make the best Thanksgiving meal, or bring a delicious dish to a celebration, check out the farmer’s market for the best ingredients.
Fall Chopped Salad
Salad Ingredients:
• About 2 cups of cooked turkey shredded
• 1 head romaine lettuce, (8 cups chopped) rinsed and dried
• 2 pears, cored and sliced
1 cup dried cranberries
• 1 cup pecans, lightly toasted on a dry skillet
• 1/2 cup goat cheese (4 oz), crumbled (Stepladder or Black Market Cheese Co.)
Balsamic Vinaigrette Ingredients:
• 3 Tbsp balsamic vinegar
• 1 Tbsp Dijon mustard
1 garlic clove, finely minced
1/2 cup extra virgin olive oil
• 1/4 tsp salt
• 1/8 tsp black pepper
Pear Custard Pie
Ingredients:
• 4 firm pears of any variety cored, peeled and thinly sliced 1/4 cup of unsalted butter melted 3 eggs
• 3/4 cup milk
• 1/4 teaspoon kosher salt
• 1/3 cup granulated sugar
• 1/3 cup all-purpose flour (can sub gluten free flour)
• 2 teaspoons pure vanilla extract
• Powdered sugar for garnish
Optional: sub vanilla extract with almond and add a pinch of cinnamon
Instructions:
1. In a dry skillet, toast pecans over medium heat for 5 minutes, tossing frequently or until pecans are fragrant and lightly golden. Remove from heat and cool to room temperature.
2. In a large mixing bowl, combine chopped romaine, sliced pears, dried cranberries, toasted pecans, crumbled cheese, and turkey.
3. Combine dressing ingredients in a small mason jar. Cover with lid and shake vigorously to combine. If any separation occurs, shake again just before using. Drizzle balsamic vinaigrette over the salad, adding it to taste then toss to combine.
Instructions:
1. Preheat the oven to 350 degrees. Coat a 9-inch round pan with cooking spray or butter.
2. Arrange the pear slices in the pan. They will rise to the top when it bakes.
3. Put the butter, eggs, milk, salt, granulated sugar, flour and vanilla into a blender. Blend until smooth.
4. Pour the batter over the pears. Bake for 40-45 minutes until the custard is golden and firm to the touch. Dust the top with powdered sugar before serving.
Guide to the Festive Season in
San Luis Obispo County
Embrace the spirit of the holidays with enchanting events across the region
The holiday season is upon us, and with it comes a flurry of festive events that capture the magic and joy of this special time of year. From tree lightings to craft fairs, open houses, and Santa visits, there's something for everyone to enjoy. Whether you're looking to make new memories with
Winter Faire & Juried Craft Show in Morro Bay
Morro Bay Art Association presents The Annual Winter Faire & Juried Craft Show, November 7 to January 6, 2025, offering festive holiday treasures — stunning arts and crafts perfect for gifts or joyful celebration.
Holiday Boutique in Atascadero
Celebrate the holiday season at Atascadero’s Pavilion on the Lake from 10 a.m. to 3 p.m. This one-day craft show on November 9 features over 50 talented handmade vendors.
Elegant Evening in Paso Robles
Experience the charm of Downtown Paso Robles on November 16 from 5 to 8 p.m.
Enjoy merchant open houses, captivating live mannequins in storefront windows, delightful refreshments, entertaining performances, in a lively and engaging evening of community festivities.
Holiday Lighting Ceremony Paso Robles
The annual Main Street holiday lighting ceremony, a part of the Cancer Support Community Lights for Hope event, includes candlelight caroling, greetings from city officials, Mrs. Claus and the Elves, and more on November 29 from 5:30 to 7 p.m.
Santa’s House/Holiday Plaza at Mission Plaza, San Luis Obispo
Check out the amazing decorations and activities in the plaza, including an evening light display, carousel, Santa’s Mouse Scavenger hunt, write letters to Santa, and more from November 29 through December 24, time varies.
Cayucos Christmas Tree Lighting
Join friends for a festive community Christmas Tree Lighting on December 8 at 5 p.m. Enjoy carolers, refreshments, and a visit from Santa and Mrs. Claus —arriving by fire engine! The tree lighting will be on the corner of D Street and Ocean Avenue.
Holiday Tree Lighting Celebration in Morro Bay
Join the festive Holiday Tree Lighting Celebration at Morro Bay City Park on December 6 at 5 p.m. Festivities start at 3:30 p.m., leading up to the enchanting tree lighting ceremony, marking the start of the holiday season in a joyous atmosphere.
The North County Nutcracker
The 28th Annual North County Nutcracker, a Storybook Ballet presented by North County Dance and Performing Arts Foundation, offers four shows at Cal Poly Spanos Theatre on December 6-8, featuring various performance times. Tickets are available at ncdpaf.org/events.
48th Annual Downtown
San Luis Obispo Holiday Parade
On December 6, from 7 to 9 p.m. This event is one of the largest parades on the Central Coast, attracting thousands of spectators and featuring all types of floats, vehicles, marching bands, dancers, and more.
Light Up the Downtown Atascadero
On December 6, from 5:30 to 8 p.m., soon after the lights come on, Santa and Mrs. Claus will be arriving via an antique Model-A fire truck. Shops will be open late for the Downtown Holiday Sup & Shop with wine and beer tastings will be available from participating merchants. A great way to enjoy shopping and strolling Downtown along with the festivities of the season!
Santa’s House on the Embarcadero in Morro Bay
Santa’s Coming to the Embarcadero on December 6-8 and 13-15. Santa will be welcoming families on Fridays and Saturdays from 4 p.m. to 8 p.m. and Sundays from 12 p.m. to 4 p.m. the first two weekends of December. Come visit Jolly ol’ Saint
family, find the perfect gift, or simply soak in the holiday spirit, our guide to upcoming holiday events will help you make the most of the season.
All events are chronologically listed. Readers are encouraged to confirm all scheduled events.
Nick and get a picture. Santa’s house is at the corner of Embarcadero and Front St.
Lighted Boat Parade on the Embarcadero in Morro Bay
On December 7, be dazzled as our fishing, leisure, and yachting community takes to the water with decorated boats with dazzling lights and holiday cheer. The parade will go on rain or shine and starts at 6:30 p.m.
Holiday Musical Walk Around the Lake
On December 7, from 5:30 to 9 p.m., experience a festive “Holiday Musical Walk Around the Lake” at Atascadero Lake. Enjoy carolers, community singing, and holiday decor in a charming lakeside setting.
Enjoy the sights and sounds of the holiday spirit with an illuminated parade featuring an array of light spectacles from local businesses on December 7, starting at 6 p.m. A variety of awards will be also be given for best in show. Join Santa and Mrs. Claus and watch downtown light up with holiday spirit.
Mid-State Fair Market at the Paso Robles Event Center
The Mid-State Fair Market at the Paso Robles Event Center features local crafters and artisans from throughout San Luis Obispo County selling handmade and unique items on December 13 from 12 to 4 p.m. and December 14 through 15 from 10 a.m. to 4 p.m.
Winter Wonderland in the Sunken Gardens Atascadero
Atascadero’s Sunken Gardens and the entire downtown will be transformed into a magical snowy paradise. Over 70 tons of snow will create a massive snow slide built by
the Kiwanis Club of Atascadero. In addition, there will be two large snow pile areas for the kids on December 13 from 5 to 9 p.m.
38th Annual Vine Street
Victorian Showcase Paso Robles Ebenezer Scrooge, the Snow Queen, Mr. & Mrs. Claus, and the whole crew will be on hand on Vine Street in Paso Robles. Come join in on the fun of community caroling, illuminated floats, entertainers, and live music. Don’t miss this sure-to-please holiday mainstay in Paso Robles on December 14 from 6 to 9 p.m.
Cayucos Christmas Open House
A fun and festive Downtown Cayucos tradition of evening shopping, dining, and merriment along Ocean Ave on December 14 from 5 to 8 p.m.
Santa’s Doggie Parade at the Avila Beach Promenade
All dogs must be registered and check in between 10:30–10:45 a.m. to receive a contest identification number for the costume contest: best dog costume, best dog/ owner look-alike, best holiday look, funniest costume, and best in show. The parade starts at 11 a.m. on December 14.
Holiday Magic at Charles Paddock Zoo
The zookeepers have stepped in as Santa’s Elves to prepare gifts for the animals. Santa will be at the Zoo on Saturday, December 21, from 10 a.m. to 1 p.m. to help welcome visitors and deliver gifts to the animals.
34th Annual Teddy Bear Tea in Paso Robles
Bring your Teddy Bear, dress him up. Santa, Mrs. Claus, the Snow King, and Queen, as well as Santa’s Elves, will be there for the fun at the Park Ballroom on December 21 from 2 to 4 p.m. Tickets can be purchased at my805tix.com. Bring your camera for those precious memories.
