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Nicole Jass

NICOLE JASS IS PART OF A NEW generation of women in Denver who Jass bring their intellect and prowess with emerging technologies to bear for both start-ups and major public companies. After graduating from the University of Colorado Boulder, Jass founded SpyderLynk, a company centered on her invention of SnapTag, a two dimensional logo (rather than a white QR checkerboard) that a consumer takes a picture of to start a conversation with a brand or receive instant discounts. Now Jass is the VP of data products at Vantiv, a leading provider of payment processing services for merchants and financial institutions. If that sounds like heady stuff, it is. But Jass is keenly aware of the special challenges facing women in business, and speaks freely about the balance needed for women to both advance their careers and have children. Jass has managed to find and honor that balance and has two children. Keep an eye out for Jass to continue to push the boundaries while maintaining her balance.

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By Scott S. Evans

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