Colorado REALTOR Magazine July 2020

Page 6

Focusing Our Energy FROM THE CEO

Tyrone Adams CEO of the Colorado Association of REALTORS®

“The secret of change is to focus all of your energy, not on fighting the old, but on building the new.” - Socrates As I write this, our world continues to be very different in every way one can imagine without an end in sight. We have entered an era that is being defined by fast changing shifts in market conditions, executive orders, cultural norms, societal values, and behaviors. The Colorado Association of REALTORS® (CAR) has responded to these changes, and I believe we have done so in a very positive way. Our delivery of value to members, leadership, and local Associations has been on display front and center for the past few months. Our political and regulatory advocacy efforts have been very effective, our communication strategy remains effective, and we have been providing a wealth of other benefits and features for Colorado REALTORS®.

Our delivery of value to members, leadership, and local Associations has been on display front and center for the last few months.

As we continue to march towards the end of 2020, our focus remains on the now, but has also started to shift to what is next. Whatever is next, many of the changes will require REALTOR® Associations and our members to do things differently to be successful in the new world. How do we continue to deliver value and great experiences in this new world? How do we turn this massive challenge into meaningful change? What are the opportunities of these challenging times?

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