decpreview1989

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CO LORI DELLA NATURA, DECORAZIONI DI NAJ-OLEARI.

NAJ-OLEARI, ·"

'"

C 0 M M U N I C A T I 0 N

A R T S

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3 This is when a Creda is at its most beautiful.

Ov~r th~ years, millions of mothrrs l1ave given tl,eiroffspring

word.s

wry, Vt.'ry

.n~riou.sly.

Tl,ar's wl,your tccl1nically

tl,. Slime piec. of ad vie., "Looks

adv-•nc.d European cooktops "'•

a~n't everything,deat

as wonderful to work witl1 (in ga.t:,

a.t tll(•y an: to look :H (in

hJ:,l-k or

wl1itc, not Avocado Grccn or

Creda

Ha,vcSI Gold).

C ooktop.s :md owtu

And , incidentally. they'n.•

t!Htt

work bt':.urifully.

~ry c.- a.ty to clean.

C. II 1·800·99CREDA r~ ~~'"£..m•o ion.

4

A bookstore isdt the only place you'll find the joy of cooking.

'h.'ll ~nd ;t when, aft., tast;ng you' Bou;ll.ba;,.., d;nn., guests ask ;f you'..., French.

Wkn the ch;ld.,,., wonJ., why Y'"" broccol; tastes so

del.ctablc and cv.,yone else;,.., de.spicable.

And of cou'se you'll fiml ;t w!,.,,.,..,, .,,d wl'""'"'' you ~ml European des;g,,.,J C...,d. cooktops

;n ~· · ..,I;d plate elec";c o' l.alogcn. l.sn't it am01zing that

.ooom·tl,;ng.oo heaut;fu lto look at cou ld he .oo t<-cl, nK:ally a<lvancel/

Creda Cooi."'P' .nd""'"' ,t..,-J.b.•• ,;f.JI1

R"· joy.

COMMUNICATIO

ARTS

55


3

Let's say the foot is your company, the banana is a change in interest rates, and the floor is extremely hard. The economy can be accused of many things. Predictability is probably not one of them. This economic fickleness can place your company in a rather vulnerable position. As you charge boldly into the future, eyes on the horizon, even a fairly minor fluctuation in interest rates can sneak up on you and bring your company to its knees. Or to some even humbler portion of its anatomy. The same thing can happen, of course, if exchange rates or commodity

other benefits. It controls your cost of funds. It allows you to budget your interest expense with greater confidence. It prevents unforeseen depletion of your capitaL

should be done to deal with this threat.

On the whole, it permits you to do business in a much more orderly fashion. Risk management is a relatively recent arrival on the fmancial scene, but it is already being heralded as the ideal mix of prudence and opportunity. It accords well with our philosophy-which is to bring our customers the most innovativ~, most effective financial tools we can find, develop or invent. To learn more about how risk management can help your company, talk to a Continental banker at (312) 828-5799. There' ll still be bananas in the world. Butatleastyou won't be stepping on them.

ÂŽContinental ~ank A new approach to busmess:

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Introducing the complete new line ofGant sweaters. When you look at the field, it's hard to teU one sweater line from anothec But take another look. Gant's totally new line is made from only 100%

natural wools and cottons. Designed with the terns that work equaUy weUin your classification attention to detail and updated traditional styling department or in your Gant shop. that are uniquely Gant. Classics and fancy pat¡ Visit us during market week or caU your Gant

representative today. 689 Fifth Avenue, New York, NY 10022 2 12-688-5101.

C 0 M M U N I C A T I 0 N

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3

The perfect Sunday. Figurin& out how to improve your business is a lot easier than finishin& a Sunday puu.)e. The answer is two common words. Fifteen simple letters. Six tiny syllables. It 's Colombian Cofke, of COUJ1C. You sec, crossword connoisseun coukln't

imagine doln& a puzzle without a cup of th~ rich~st cr{fu in th~ world .. right next to it. But they're not the only ones who love Colombian Cofke. In fact, over half of America is willing to pay a premium for it . What's more, these people shop at super¡

markets where they can find coffee with our answer for you, write for more information to: symbol on it. ~Colombian Cofke Program, P.O. Box 8545, And that's not all. More and more restau¡ New York , . Y. 10150. If you'd like to spell out rants every day are filling in the blank at the , .:' vour questions, call 1-800-223-3101. endoftheirme~u with the~lycoffee~hat fits. . ... ~to those of you who still aren't If you think Colomboan Cofke IS the ....., convinced, get a clue.

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3 r - - - - - -- - - - - -

WELCOME TO NEW YORK.

4

DIRECTIONS TO THE BARKLEYFIGHt Left, Right, Left, Right, Left, Right

J[LIS VE&ISIEOI

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C 0 M M UNICATION

ARTS

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IT. ;?.!::

- ..... ,._. .............. _ swc..~~oo~r,_........ a--. G~W~

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C 0 M M U N I C A T I 0 N A R T S

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