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Used in a paper promotion titled, "Peaches on Cream:' Cheryl Heller, art director; Heller Breene, advertising agency/design firm; S.D. Warren Company, client. Personal photograph of a pumpkin. Right page: For a paper promotion for S.D. Warren Company. Cheryl Heller, art director; Heller Breene, advertising agency/design firm . Buck Rogers used as a printer's promotional poster. Tyler Smith, art director/design firm; National Bickford , Foremost, client. Witchcraft poster for sale. Suzi Campbell, stylist.
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Left page: One from a series of posters highlighting the virtues of lnformix software. "The same day we photographed the two dogs, we also shot a lion, fifty rabbits, a lamb, a tiger and a kitten . We were very nervous about the lion and the tiger being photographed . As it turned out, they were the most trained , well-behaved animals of the bunch , and the dogs were the worst. In fact the Doberman actually had no fang teeth , so we retouched them in later to give her the mean look she requ ired:' John Muller, art director/designer; Rob Price , writer; David Ludwigs, photographer. This page: Innovative Software 1987 annual report. "The client wanted to fly around the country to take photographs of marketing managers that worked for various clients of theirs. Because of the schedule and budget, and our worry about the consistency of the photographs, we came up with the concept of photographing objects that related to their industry or business, as opposed to people :' John Muller, art director; John Muller/Patrice Eilts, designers; Douglas Edwards, writer ; Michael Radencich , photographer.
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