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INDEPENDENT ART & CULTURE

Editorial Matthew Beckerlefferry Lau, art directors Matthew Beckerle, designer Karen Augustine, writer Beehive/Creative Activity Design Company (Toronto, Canada), design firms Mix: Independent Art & Culture, client

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Magazine cover. 2 Fred Woodward, art director Fred Woodward/Gail Anderson , designers Peter Lindbergh, photographer Rachel Knepfer, photo editor Rolling Stone (New York, NY), design/client

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Opening spread for " The Passion of Nicolas Cage."

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3 Bridget de Socio, art director Bridget de Socio/Sung Hee Ham, designers Coliena Rentmeester, photographer Socio X (New York, NY), design firm Paper, client Magazine 16-page article " Swim Meet."

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Richard Strallon + Pri .. n Radio r. Mvmia Abv-Ja111al + Robert "Roaia " Rawbetha111 + Irvin• "King• Fornal + William "Upaki" Wimaall + Tha Pri ..n Aria Favndalian + Tha Novambar Coalition + Paning Pictvraa with Priaonara + Tha Svhrbaniaalian of BC Pnilanliary

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Self-Promotion Kevin Grady, art director/designer Brenda Case Scheer/David Scheer/ Colin Metcalf/F. Patrick Grady/ Arnold Friedmann/Kevin Grady, writers Jean Beinart/Jane Grady/ Kevin Grady/ stock, photographers R. Crumb, illustrator Titanium (Concord, MA), design firm The Culture of Aesthetic Poverty brochure. "There are lots of ways to rationalize doing poor design . This little book was produced to suggest that taking pride, care and personal responsibility for the work we produce is an ethical choice. " 68 pages, 5 X 7, perfect-bound, 4 -color interior with fluorescent 1-color cover. 2 Vanessa Eckstein, art director Vanessa Eckstein/Frances Chen, designers Don Miller, photographer Blak Design (Toronto, Canada), design firm The Partners Film Company, client " This book was intended to promote The Partners Film Company and provide information about the directors they represent. It is simple, bold and clear, combining concept and surprise by making everything seem like a chemistry exercise. Information is structured at many levels and correlated throughout the book to the extent where directors become elements that, if combined with the needs of the clients, will ignite creativity (thus the table of elements) . We combined a couple of materia ls-we made plastic bags out of shower curtains which feel like water, silk-screened on metal binders and printed the pages on oldstyle blueprints, enhancing the concept since blotches were inevitable and making it a lowbudget book to update . Thus the design responded to the production process itself." 101/4 X 115/s, spiral -bound , 3 -ring metal binder with 13/4 paper wrapper closure, metal tabbed divider pages. unhappyperiodoftwoweekslhadlunchatoneofthemeveryday. Our local Burger King featured a ·shtppy· intenor destgn. A plaque actually tdentified it as the -African

Queen~

and the decorations were made up of nau-

tical memorabtlia. Ropes and lashmgs seNed as dtyjders; various nauttcal implements and plastiC figureheads were used as wall decorations: and chan-

hapsareasonabledesignde<:isiontoshutouttheoutsidewortd. Unfortunately, the insideworldofthe placewasyetanotherdes1gn disaster.

deliers consisling of four lanterns were mounted on (what else?l a ship"s wheeL

Bonanza had a ·rough· design motif. A hea¥Y wooden five·foot·h1gh fence sur·

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Being completely unfam1llar with the Burger K.ng cha1n. I didn't know wht thenaullcaldesignmotifwasnallonalorwhetheritwasJustaparticutarly

solutionforth•slocallon,some100milesfromthenearestocean. Thefloor made of Imitation brick linoleum, the walls of plastic wood paneling, am tablesofplasticlaminateimitatingdark stainedbutcherblock . Thesel conslstedofbanquettesmadeolhard · surfacecompos•tionboard,shapE conform to something-certainly not the human body-with an upholst back. Perhaps the des1gners we~ asked to create seating units which disc agedtoomuchhngenng . tfso,theycertamlysucceeded. NextlvisitedBonanza. Thelrontfacadesetthemoodlortherestaurant.tt absolutely everyth.ng: a w.ndow planter boK, wood shingles, some half·tir construction, brick piers. two small picture windows, and carriage lantem eachs1deofthedoors Th•soas•sofsuburbancllcheswascompletedbyz

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miserable shrubs below the wtndow planter boxes a •• , o ur __ gpote in front.Withtheexceptionofthefacade,however,lhtsr ntfl' rednowmdows whatsoever. Because of its location on an ugly highway stnp, 1t was per·


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