2020 AT A GLANCE
$4,347,441 Total Dollars Raised 2.1%
3.2%
5.2%
25.1%
8.5% Generosity continues to help define Middle Tennessee. The Big Payback, an annual 24-hour online giving day held just weeks after deadly tornadoes and amid a worldwide pandemic and economic turmoil in early May 2020, raised more than $4.3 million in funds from more than 31,000 total gifts to help area nonprofits. The total set a record for the initiative, first held in 2014 by The Community Foundation, and pushed giving to more than $20 million in cumulative donations through its first seven years. Nearly 1,000 Middle Tennessee nonprofits, including schools and religious institutions, from 34 counties participated in the event.
23
13.9%
7.2% 10%
12.7% 12.2%