branded by
compacon
wow!
Edition 16 | Summer 2022 | www.compacon.com | info@compacon.com
in this edition
Dear relation, We proudly present the first European Branded by Compacon! Since 2017, Compacon has been expanding into new territories. Currently, we have offices in The Netherlands, Belgium, Denmark, France and Germany! Our team consists of about 65 ambitious creatives who create wows for brands all over Europe. Sustainable business gifts, branded webshops, surprising gift packages that fit in your mailbox and corporate premium portfolios. There is no limit to our service. We do realize that a local approach is crucial to secure relevancy. Every brand has its own values and this is no different from different countries
and regions. Therefore, we’re so proud we now have our local teams working together with department specialists in our headquarters. We combine 30 years of experience with innovative ideas. That is how we make sure we create that special wow. For every client, wherever they might be.
A full year of appreciation Cases • • • • • • • • •
In this edition of our exclusive newspaper you can read about our most recent projects. For the very first time, these include client cases from all our European offices. Enjoy the read, become inspired and get in touch. We hope to see you soon! Best regards, Michiel Vonk Brand Lead Compacon
Positive energy by DELTA Warm welcome by PwC Milleis Banque goes sustainable Snacks for warm feet A DLLicious box of WOWs A tasty treat by Bakker Barendrecht Score points with VELUX It’s all in the name Who let the dogs out?
Things that make us go wow!
A full year of appreciation In the last couple of years, the world changed a lot. The same goes for the promotional industry. Covid changed our lives forever and we are still facing complex challenges that were triggered by it. One thing is the lack of decent employees. The economy is slowly getting back on its feet, but companies are struggling to find the right people. Many people are reviewing their priorities, including their career. A lot of people decide to switch jobs these days. Therefo-
re, it is vital to invest in your employee satisfaction rate. Luckily, and despite of covid, the solution might be in front of your eyes. Our daily lives took place in the office, at the house of friends and family, in the shopping street and bar. Suddenly, corona brought that all back to one place: the comfort of your living room. The world was locked up. And people were eagerly searching for ways to connect with their loved ones.
Digital Friday afternoon drinks thanks to a game and drinks delivered to your doorstep, home-delivered meal boxes to enjoy lunch together and gifts with the right size in order to fit in your mailbox. These are just a few examples of how promotional concepts made that connection happen.
This plan helps you show your employees appreciation throughout the whole year and supports a higher employee satisfaction rate for your organization. Get in touch with us for a tailor-made proposal. We adjust each year plan to the brand’s wishes and needs.
It also told us employee gift concepts are not only relevant during the holiday season. A token of appreciation should be provided throughout the whole year. This year, we supported many clients with a year plan. This means we look for interesting dates and moments fitting for a promotional gift. Of course, dates like Christmas are taken into consideration. However, a surprising summer gift pack might be very relevant for and valued by your employees.
Find our contact details at www.compacon.com.
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Snacks for warm feet
Positive energy by DELTA DELTA Energy has been supplying energy to over 80% of the households in the Dutch province of Zeeland. Within their current strategy, DELTA focusses on making their business more sustainable. Their long-term clients received a loyalty gift telling this story.
All Dutch people who enjoy a snack from time to time, know the brand Duyvis. They are known for their nuts especially made for parties and at home get-togethers.
a nice gift that is both sustainable and innovative. Compacon came up with the final concept. This was a power bank powered by the sun! The gift also included a card with a message by DELTA. A sustainable gift that passes on positive energy.
To boost their sales, Compacon came up with a pair of fun socks. With every sale of a bag of Duyvis nuts, people were given a pair of socks. Over 25.000 pairs of socks were shipped to supermarkets all over The Netherlands. For the needed brand awareness, a display with Duyvis ambassador and comedian Ruben van der Meer printed on it, was placed near the snack isles. Compacon was able to take care of a successful sales promotion that gave snack lovers warm feet.
Clients that have been connected to DELTA are highly appreciated. The organization shows this appreciation by providing
Warm welcome by PwC PricewaterhouseCoopers, or PwC, likes people to feel welcome. This does not only apply to new customers, but also employees! New colleagues, or ‘New Joiners’ are given a nice gift when they join the team. Compacon was asked to design the concept! Whoever switched jobs once knows how challenging the first days can be. Meeting new people, learning processes and getting used to the environment. It can be very tiring! Taking a breather with a fresh cup of coffee is a nice break from it all. This is why Compacon designed a giftbox with fresh coffee and a chocolate bar.
waouh
What was really surprising is the use of the so-called ‘coffee brewer’. This coffee ‘pot’ made of paper contains grained coffee beans. You can poor hot water around in it, let it sit for 4 to 6 minutes and enjoy a delicious cup o fresh coffee. Also the tea-lovers were taken into consideration. Those who don’t enjoy coffee that much, could choose a
giftbox with organic tea with herbs and fruit. The sets were wrapped in a PwC style branded sleeve. A warm welcome for sure!
The financial solutions experts of German organizations DLL values their customers. In a previous campaign, they welcomed them with a branded coffee cup. Now, they wanted to continue this strategy. Our Kempen-based team found the perfect solution. Whoever is working in sales, understands the importance of making an impact during the meeting with potential customers. What better way to do that with a nice gift? It is most likely you’re pairing this meeting with a fresh cup of coffee. That’s why DLL wanted to offer a box filled with delicious cookies!
Milleis Banque goes sustainable Independent, private bank Milleis supports clients all over France with tailor-made advise. Their 25 offices across the country can order their promotional products and business gifts through a branded webshop provided by Compacon. Like a lot of organizations, Milleis is making their business more sustainable. Including their promotional portfolio. Compacon was able to help! In France, locally-produced products play a major role within sustainable promotional portfolios. It supports local entrepreneurs and reduces emission. Making your portfolio more sustainable does not mean you have to compromise in luxury and design. Especially for
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A DLLicious box of WOWs
a brand like Milleis, who supports VIP clients, this element is very important. Compacon came up with two concepts. The first concept is a luxury gift box including Milleis’ own honey together with a wooden honey spoon with a laser engraving of the logo. All made in France! The second concept was another luxury gift box with a hammam towel. The towel was made in the French Vosges region. Sustainable ánd luxurious. Anything is possible!
The container was printed all around within the branding of DLL. The cookies had different tastes suitable for summertime, such as lemon shortbread and almond were delivered from a German bakery - so local tradition is also a great factor. The campaign is already a great success so DLL and Compacon will continue to work on other projects.
A tasty treat by Bakker Barendrecht Bakker, part of Greenyard, plays a leading role in the global trade of frozen foods, vegetables, fruit and plants. The company has offices in The Netherlands, Belgium and Czech Republic.
The 800 employees in The Netherlands do everything in their power to make their clients successful. Up to Compacon to help Bakker show some appreciation! The organization understands the importance of great teamwork and energetic individuals. Every year, Bakker Barendrecht organizes a Family Day. The employees can bring their loved ones to the office for an exclusive sneak-peak into the business. They don’t go home empty-handed. The gift, provided by Compacon, needed to be sustainable and healthy. Key values for Bakker.
Therefore, a fresh box of Bakker products was handed out together with an apron with the apple-shaped Bakker logo printed on it and a wooden spatula with the same apple cut out of the middle. A healthy, delicious and fun giftbox that represented Bakker amazingly!
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things that make us go wow! Become inspired by the variety of promotional products. Each brand is different. With different values and goals. We know where to find the solution!
Score points with VELUX Making your promotional portfolio available through a webshop has many advantages. It provides 24/7 access to your promotional products and allows different subsidiaries and offices to order their required number of items.
The family-owned Wajer Yachts makes luxury boats for clients all around the globe. The boats are handmade in The Netherlands and completely tailored to the clients’ needs. Wajer was looking for business gifts that suited their core values as design, innovation and quality.
VELUX is one of the brands experiencing the convenience and efficiency of a webshop. Through their various platforms, they offer gifts and promotional items to both corporate offices (using invoices) and employees (using credit card payment).
Bag made of apple leather
The Dutch word for ‘fan’ is ‘waaier’, which sounds like the brand name ‘Wajer’. Therefore, Compacon came up with a colour fan. This not only had a fun connection to the brand name, but also helped clients decide on the design of their yacht. It just shows that you don’t have to make things too difficult and still create that element of surprise!
In addition, the Danish Compacon team manages multiple Reward Shops for VELUX. These are shops dedicated to VELUX installers. For every VELUX window they install, a certain number of points are accrued within the Reward Shop and added to their personal account. With these points they can order amazing products such as high-end Blåkläder work wear. These items are branded with a VELUX logo and available in different sizes and designs. The perfect example of how you can make a Reward program a perfect loyalty tool!
Who let the dogs out? Our Danish team has partnered up with a very special brand. The Dansk Kennel Klub (DKK), or National Dog Association, hosts 12 to 15 dog shows in Denmark every year. Compacon was asked to come up with a merchandise line for a major event taking place in Denmark in May 2023, The European Dog Show. The animal lovers in our office went straight to work! Therefore, Compacon came up with a design proposal for various branded items.
It’s all in the name
Bicycle lights
Padel set
Garden set
Happy boxes
Rockeees stacking game
Do you own a dog? In that case, you probably know the struggles with ticks. These nasty creatures can ruin the day of both animals and people. The first purchase from DKK was a card-shaped tool, which included a special design made for tick removals. A useful gift for every dog lover and a good hand-out for the dog shows!
Special design wooden wine box edition 16 | 2022 | page 4
Recycled beach toys
Fun glasses
Ear plugs www.compacon.com | page 5